"The!Young!Turks Rule News on Youtube Over Giants Like CNN and ABC News."- The Wall Street Journal
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
WELCOME TO
THE LEADING NEWS AND ENTERTAINMENT SOURCE FOR THE CONNECTED GENERATION
HOME TO THE LARGEST ONLINE NEWS SHOW IN THE WORLD
TYT Network is a fast-growing network of channels featuring general and niche programming. From
news & politics to technology & youth culture to sports & entertainment and more, our network of
channels delivers high-quality shows to a highly engaged and ever-growing audience.
TYT Network o"ers 29 high-quality channels that cover a variety of di"erent interests. With over 12
years of experience in traditional media, we are the number one source of producing premium digital
content. We have an extensive library of over 25,000 videos and it’s constantly growing.
INCLUDES CHANNELS UNDER 5 CATEGORIES
NEWS & POLITICS SPORTS LIFESTYLE GAMING & TECH ENTERTAINMENTINSPIRING THE CONNECTED GENERATION
FROM THE CASUAL VIEWER TO THE SUPERFAN
The future is now. TYT Network engages a wide audience
comprised of highly educated consumers and taste makers.
Our network’s passionate audience shares, curates and creates content.
They are in#uential, a$uent and engaged with the latest trends.
YOUNG
Nearly half of our entire network’s audience
is from the18-34 age group
EDUCATED*
70% of our audience has attended college
13% has a degree at the graduate level
GENDER
28% Female
72% Male
*Quantcast AnalyticsVITALS
2+ BILLION LIFETIME VIEWS
85+ MM VIDEO VIEWS PER MONTH
35+ MM UNIQUE VIEWERS PER MONTH
3.5+ MM SUBSCRIBERS ON OUR CHANNELS
275+ MM MINUTES WATCHED PER MONTH
836K+ TWITTER FOLLOWERS
TYT IS CONSTANTLY GROWING!
• 200,000+ NEW SUBSCRIBERS A MONTH
• 400+ NEW VIDEOS A MONTH
TYT IS ENGAGING AND INFLUENTIAL*
• 8+ MM COMMENTS
• 8+ MM LIKES
• 660+ K SHARES
*Google Analytics from the past 365 daysAWARDS
“The Young Turks Rule News On Youtube “Young Turks Beats
Over Giants Like CNN and ABC News.” ABC News on Youtube.”
~THE WALL STREET JOURNAL ~DIGIDAY
“…TYT has really demonstrated a unique talent for
translating complex daily events into a narrative context
that reveals deeper meanings and engagement, in
particular, with a young demographic interested in what’s
going on in the world.”
~AL GORE
2014 PEOPLE’S VOICE WEBBY AWARD – BEST WEB HOST
2013 PEOPLE’S VOICE WEBBY AWARD – BEST NEWS SHOW
2012 PODCAST AWARDS – BEST VIDEO PODCAST
2011 PEOPLE’S VOICE WEBBY AWARD – BEST NEWS & POLITICS SERIES
2011 SHORTY AWARD - NEWS/ POLITICS
2009 PODCAST AWARDS – BEST POLITICAL PODCAST
2009 MASHABLE AWARDS – BEST POLITICAL NEWS SITEIS #1 TYT IS #1 ON COMSCORE News and Politics TYT Network reaches a larger percentage of the US audience than #2 The Hu%ngton Post and #3 Newsmax combined. HIGHEST SLATESCORE AMONG NEWS CHANNELS 9.8 Engagement 8.2 Consistency 9.3 In#uence TYT IS A GOOGLE PREFERRED PARTNER 4x more views than CNN, 3x more subscribers
CREATIVE SOLUTIONS
AUTHENTIC, SEAMLESS BRAND-INTEGRATION
TYT Network o"ers fully established custom campaigns
developed in-house by our team of creative specialists
AT TYT, WE DON’T JUST
speci&cally catering to your unique branding needs. OFFER AD SPACE,
We o"er multiple tiers of targeting, guarantee
impression delivery, ROI, and create organic outreach WE TELL YOUR STORY FOR YOU.
across all platforms.
OUR OFFERINGS
STARTERS-CLOSERS CREATIVE-ROLL CHANNEL MANAGEMENT AUDIENCE ACTIVATION
PRODUCT PLACEMENT SOCIAL DISTRIBUTION EXPERIENTIAL BRANDING TARGETING OPTIONS
• Demographic
Behavioral/Interests
• Content
• Geography Remarketing
• Run of siteIGNITE A CONVERSATION
CASE STUDY: AMERICAN EXPRESS – SPENT: LOOKING FOR CHANGE
TYT Network is the best outlet for you to start a conversation about matters that your audience cares about and to
amplify the voice of your brand. Recently, American Express partnered with us to distribute its documentary about the
&nancially underserved to a broad audience that is engaged, passionate and curious.
ONLINE DISTRIBUTION AMPLIFICATION STRATEGY
American Express chose TYT to distribute Through a coordinated ampli&cation
its documentary online, rather than in strategy with our network of partners,
theaters or at festivals, so that as many social media outreach, in#uencer
people as possible could view it. endorsements, and more, TYT truly
delivered on its mission of bringing the
AMEX documentary to a huge audience.
RESULTS
•7+ MILLION VIEWS IN UNDER A WEEK
•COMPLETE BRAND AWARENESS AND OUTREACH
•SOCIAL MEDIA AMPLIFICATION
•GENERATION OF BUZZ ON DIFFERENT PUBLICATIONSTYT PODCASTS
ENGAGING, INFLUENTIAL AND ACCESIBLE
The Young Turks also o!ers daily free 20 minute Audio and Video Podcast alongside full episodes of our show for Premium Members.
THE YOUNG TURKS AUDIO
20 minute audio clips of the main
show on YouTube
Distributed Daily
300K+ Downloads a Month
THE YOUNG TURKS VIDEO
20 minute video clips of the main
show on YouTube
Distributed Daily
150K+ Downloads a Month
TYT PODCASTS ARE GROWING!!
2.3+ MM LIFETIME DOWNLOADS FOR AUDIO
3+MM LIFETIME DOWNLOADS FOR VIDEO
60+ NEW PODCASTS A MONTH
TYT OLD SCHOOL [AUDIO] STAY TUNED FOR NEW PODCASTS
Our latest podcast is 60 minute
audio clips of the Old School cast
of TYT ranting in an open format
Distributed Weekly
20K+ Downloads a Month and
Growing!SHOWS
THEYOUNGTURKS TYT SPORTS THINK TANK POP TRIGGER
NERDALERT WHATTHEFLICK?! THE POINT RUBIN REPORT
PARTNER CHANNELSTHE YOUNG TURKS 1.9+ MM SUBS
MOST WATCHED ONLINE NEWS SHOW IN THE US 44+ MM MONTHLY VIEWS
11+ MM MONTHLY UNIQUES
We are a rare show that combines all of the news that people care about in one place. We are not afraid to talk about politics and
entertainment and sports and pop culture. But that is not the revolution. The real revolution is in daring to be honest with people.
We don't patronize our viewers or lie to them. We have real conversations and deliver the news honestly.
THE YOUNG TURKS IS #1!!!
1.8+B LIFETIME VIEWS
3+B LIFETIME MINUTES WATCHED
300+ NEW VIDEOS A MONTH
SEGMENTS
1st Hour
2nd Hour
TYT Supreme Court
Cenko Unchained
Twitter Storm
Our largest audience is
18-35 year old taste-
maker males.MEET THE HOSTS
CENK UYGUR
Cenk (pronounced “Jenk”) is the founder and CEO of The Young Turks, LLC, and the host of
the #agship show, The Young Turks, a daily 2-hour show on YouTube. He also hosted The
Young Turks with Cenk Uygur, which aired daily at 7PM ET on Current TV from Oct 2011 to
Aug 2013. Prior to moving to Current TV, Cenk hosted a primetime news show on MSNBC
from 2010 to 2011. Prior to founding TYT, Cenk was a host on the USA Broadcasting where
he also worked as a television writer. In the early stages of his broadcast career he hosted
radio shows on WRKO in Boston, MA, WWRC in Washington, DC, Sirius Satellite Radio and
Air America. Cenk currently contributes to the Hu$ngton Post where he is in the Top 5
Most Popular All Time blogger. Cenk is a graduate of the University of Pennsylvania’s
Wharton School of Business and Columbia Law School.
ANA KASPARIAN
Since beginning her role with TYT as a "ll-in producer in 2007, Kasparian has
continually climbed through the ranks, eventually culminating in her position
today as co-host. Additionally, she served as producer and contributor for the
Current TV show. During her tenure, the show has been honored for a variety of
di!erent accolades, including the 2011 People’s Voice Webby Award for “Best
News & Political Series” as well as the 2009 “Best Political News Site” award. She’s
a professor of journalism at California State University of Northridge, and is also a
frequent contributor on Pivot’s Take Part Live. Aside from the main show, Ana is
the host of The Point.THINK TANK 455+K SUBS
FEED YOUR BRAIN 13+ MM MONTHLY VIEWS
4+ MM MONTHLY UNIQUES
THINK TANK IS HUGE!!!
230+ MM LIFETIME VIEWS
455+ MM LIFETIME MINUTES WATCHED
60 NEW VIDEOS A MONTH
Our largest audience is
18-24 year olds!
40%F - 60%M
SEGMENTS
Gender Gap
Humpology
Student Bodies
Think Tank gains 25+K
new fans a month
Feed Your BrainMEET THE HOSTS
HANNAH CRANSTON
Hannah Cranston is the cohost and EP of ThinkTank. In addition,
she is a producer for The Young Turks and hosts regularly on the
style and pop culture channels within the TYT network. Hannah
earned her BA in Psychology, Economics, and Markets &
Management at Duke University.
JOHN IADOROLA
John Iadarola is the Host and Creator of ThinkTank on
YouTube. John also produces and serves as a weekly
cohost for The Young Turks, while appearing regularly on
What The Flick, The Point, and nearly every show on the
TYT network. John earned his BA in Political Science at
the University of Connecticut and left a PHD program in
Government at Texas at Austin to join The Young Turks.
John has also appeared as a political commentator on
HLN, Current TV, and Pivot TV.165+K SUBS
9.5+ MM MONTHLY VIEWS
UNFILTERED SPORTS COMMENTARY 4.3+ MM MONTHLY UNIQUES
YouTube’s leading source of important breaking news in the sports world o!ering in-depth coverage of soccer and NFL (both real and
fantasy), NBA, UFC, and more with regular panels of insightful hosts and interviews. Independent. Hard hitting. We are TYT Sports.
TYT SPORTS IS CONSTANTLY Our largest audience
GROWING !! is 18-35 year old
150+ MM LIFETIME VIEWS male sports fans
100+ NEW VIDEOS A MONTH
SEGMENTS
Let's Talk Tactics: Soccer
LAST YEAR OUR FANS WATCH 81+MM Turks & Jurks NFL Show
MINUTES OF OUR CONTENT Champions League Recap
Fantasy Football Show w/Rotowire
Breaking & Current News
MMA &
NBA NFL MLB NHL TENNIS NCAA BOXING SOCCERUNFILTERED SPORTS COMMENTARY
Soccer/Footy is the most popular of all TYT Sports. We cover key matches throughout all of the major leagues highlighting top performances
by top players, recap games in real-time, and feature in-depth analysis and strategy from experienced and knowledgeable hosts.
SOCCER/ FOOTY IS THE LARGEST Our largest soccer
AND FASTEST GROWING AUDIENCE audience is 18-35
ON TYT SPORTS!! year old male sports
60+ MM LIFETIME VIEWS fans from the US and
70+ NEW VIDEOS A MONTH UK
THE WORLD CUP LET’S TALK TACTICS CHAMPIONS LEAGUE
Generated 2.2M+ views and ever since Our signature show that covers key Recaps and coverage averages
the audience has continued to grow! matchup breakdowns and strategy 20,000+ views per clip
averages 25,000+ views per clip
SOCCER HOCKEY
PREMIER LEAGUE CHAMPIONS LEAGUE LA LIGA LET’S TALK TACTICSMEET THE HOSTS
BEN MANKIEWICZ FRANCIS MAXWELL
TCM Host Ben Mankiewicz actually started his TV career in sports, working as an intern for The
Francis Maxwell is a Scottish native, producer and host for TYT
George Michael Sports Machine. His "rst paid TV gig was as a sports producer at WJLA, the ABC
Sports broadcasted on the The Young Turks network (TYT). Francis
a$liate in Washington, DC. After that, he landed the worst job in the history of sports
had a brief spell as a professional soccer player in Scotland as well
journalism: overnight producer at WTEM, DC’s all sports radio station. From there, Ben worked
as completing a 3 year apprenticeship as a mechanical engineer for
as a reporter and anchor in Charleston, SC and Miami, FL, twice being named Best Anchor in
BAE Systems in Glasgow, Scotland. He moved out to Los Angeles in
South Florida by The New Times. Ben made his debut on Turner Classic Movies in September
August,2010 and obtained a BA in Sociology and Political Science
of 2003, becoming only the 2ndin TCM’s history. Ben is also a "lm and television critic, co-
from Whittier. Francis joined TYT on June 2014, as a soccer
hosting the nationally syndicated At the Movies and currently co-hosting What The Flick?! on
specialist, but since has become a producer and host for all of TYT
the TYT Network. Ben has been hosting TYT Sports since the channel debuted in 2010 and
Sports and is now hosting the new Fashion Channel launching on
frequently is on the main show as a contributor.
TYT Network.POP TRIGGER 175+K SUBS
4+ MM MONTHLY VIEWS
POP-CULTURE AND ENTERTAINMENT NEWS 2+ MM MONTHLY UNIQUES
Pop Trigger is a smart show about dumb stuff where three hosts and a traditional or web celebrity guest break down entertainment
news, dating and other random pop culture-ish topics while having lots of laughs along the way.
SEGMENTS
POP-TRIGGER IS GROWING!!! Q and A
60+ MM LIFETIME VIEWS Raw
170+ MM LIFETIME MINUTES WATCHED Celebrity Disco
40 NEW VIDEOS A MONTH On the Street
Celebrity Dress-up
74% Growth in Minutes
watched since last year with
20+K new subscribers a
month!
Our largest audience is
18-24 year old femalesBREE ESSRIG
Bree Essrig is an actress, writer, and internet personality. She recently starred in MEET THE HOSTS
the feature "lm Blood Shed alongside Bai Ling and Vida Guerra. She has appeared
on many popular YouTube channels both as an actress and a host
(ShaneDawsonTV, TotallySketch, SoulPancake, Machinima, What’s Trending)
BRETT ERLICH
Brett Erlich is a comedian, journalist and political/social satirist. He is a regular
contributor to ABC News, where he has appeared on 20/20, Primetime, Nightline
as well as a number of specials alongside Katie Couric, Barbara Walters, and Robin
Roberts. Currently he also writes, produces and hosts Marvel’s Agents of SHIELD:
Declassi"ed. Brett’s previous work has earned Current TV an Emmy Award and his
cross-platform series Viral Video Film School won a 2010 Webby Award
SAMANTHA SCHACHER
Sam Schacher is a host/producer, as well as a former world-ranked/UCLA
swimmer, and pop culture/social media guru. You may recognize her from CNN,
Good Day LA, HLN, LoveLine, Versus Network, or MTV. Currently you can watch
Sam nightly on HLN, on “Dr Drew On Call”. On the weekends, Sam is the pop
culture expert on CNN, and hosts their “Pop 5” segment; furthermore Sam is
currently hosting, writing, and producing her own show she created, alongside
GSN, titled, “Debate Your Fate.”WHATTHEFLICK?! 102+K SUBS
1+ MM MONTHLY VIEWS
NO HOLDS-BARRED MOVIE AND TV SHOW REVIEWS
500+K MONTHLY UNIQUES
No-holds-barred movie and TV show reviews brought to you by professional critics who share their honest opinions on things
they can’t normally say on their other traditional media formats.
WHATTHEFLICK?! IS HUGE!!!
40+ MM LIFETIME VIEWS
122+ MM LIFETIME MINUTES WATCHED
32 NEW VIDEOS A MONTH
Our largest audience is
18-35 year old males that
love to watch movies
Our fans watch more than 4 MM
minutes of WTF?! a monthMEET THE HOSTS CHRISTY LEMIRE
Christy is a longtime "lm critic whose reviews appear at
ChristyLemire.com. She also co-hosts the YouTube movie
review show "What the Flick?!" She is the former "lm critic for
The Associated Press and co-host of "Ebert Presents At the
Movies." LA native, SMU grad, Red Sox fan, wife, mother of
impish Nicolas.
MATT ATCHITY
Matt is the Editor in Chief of Rotten Tomatoes, the internet's leading movie
review aggregator. Prior to joining Rotten Tomatoes, he spent over a decade
covering movies and entertainment for sites like Yahoo! Movies, Extra Online,
and AOL's Entertainment Asylum. As the voice of Rotten Tomatoes (and an
industry expert), Matt has been a frequent guest on various TV and radio
shows, including At the Movies, Encore's In the House, and The Young Turks.
ALONSO DURALDE
Alonso Duralde is Film Reviews Editor for TheWrap, Senior Programmer at
Outfest and an Adjunct Professor at Chapman University's Dodge College of
Film and Media Arts. He has previously written about "lm for Movieline, Salon BEN MANKIEWICZ (NOT PICTURED)
and MSNBC.com, among many other outlets. He also co-hosts the Linoleum Ben has hosted Turner Classic Movies since September of 2003, becoming
Knife podcast. Duralde is a pre-screener for the Sundance Film Festival, as well only the 2nd host in TCM’s history. He is a "lm and television critic, co-hosting
as a consultant for the USA Film Festival/Dallas, where he spent "ve years as the nationally syndicated At the Movies and currently co-hosting What The
artistic director. A former arts and entertainment editor at The Advocate, he Flick?! on the TYT Network. He also regularly contributes to the network's
was a regular contributor to "The Rotten Tomatoes Show" on Current. He is the main show, The Young Turks, a show he co-hosted daily with Cenk Uygur
author of two books: "Have Yourself a Movie Little Christmas" (Limelight from its inception in 2002 until 2007. He’s a graduate of the Columbia
Editions) and "101 Must-See Movies for Gay Men" (Advocate Books). University Graduate School of JournalismTHE POINT 101+K SUBS
5+ MM MONTHLY VIEWS
POP-CULTURE AND ALL THINGS VIRAL 1+ MM MONTHLY UNIQUES
The Point with Ana Kasparian is a smart and fast-paced panel show giving you a weekly round up of the hottest stories of the week.
Each week Ana sits down with some of your favorite hosts from The Young Turks and other interesting personalities that each bring
their unique perspectives on everything from news to pop culture.
THE POINT IS GROWING!!!
30+ MM LIFETIME VIEWS
76+ MM LIFETIME MINUTES WATCHED
30 NEW VIDEOS A MONTH
Our largest audience is
25-34 year old males
The Point has grown over 220% the past year
with 4 MM Minutes watched a month.
It is a part of the YouTube Original Channel
Initiative.MEET THE HOSTS
ANA KASPARIAN
Since beginning her role with TYT as a "ll-in producer in 2007, Kasparian has continually
climbed through the ranks, eventually culminating in her position today as co-host.
Additionally, she served as producer and contributor for the Current TV show. During her
tenure, the show has been honored for a variety of di!erent accolades, including the
2011 People’s Voice Webby Award for “Best News & Political Series” as well as the 2009
“Best Political News Site” award. She’s a professor of journalism at California State
University of Northridge, and is also a frequent contributor on Pivot’s Take Part Live.
Aside from the main show, Ana is the host of The Point.RUBIN REPORT
CURRENT EVENTS, COMEDY AND LIFESTYLE
A comedy and current events panel hosted by comedian 58+ K SUBS
Dave Rubin where celebrities join in to talk about news,
politics, LGBT issues, sex, drugs, pop culture and much
4+ MM MONTHLY VIEWS
more. 700+K MONTLY UNIQUES
RUBIN REPORT IS
CONSTANTLY GROWING!!
20+ MM LIFETIME VIEWS
40+ MM LIFETIME MINUTES WATCHED
30 NEW VIDEOS A MONTH
Our largest audience is
18-35 year old males
Rubin Report has grown over 668% in Unique
visitors over the past year with over 4+ MM
Minutes watched a month.MEET THE HOSTS
DAVE RUBIN
Dave Rubin is a stand-up comedian, talk show host and TV personality. He is the
host of The Rubin Report, a comedy and current events panel show which is a
featured on The Young Turks network. He was formerly co-host of The Six Pack on
SiriusXM, which was also one of the top comedy podcasts on iTunes. His television
credits include The O'Reilly Factor, The Joy Behar Show, CNN and PBS. Dave's been
written about in The New York Times, New York Magazine, Entertainment Weekly,
Time Magazine and many other publications. In 2013, Dave was nominated by L.A.
Weekly for Funniest Twitter.NERD ALERT 57+K SUBS
975+K MONTHLY VIEWS
TALKING NERDY TO YOU
450+K MONTHLY UNIQUES
Nerd Alert host/gamer Kim Horcher brings you gaming, tech, geek culture and more with news, interviews and gameplay throughout
the week.
NERD ALERT IS GROWING!!!
11+ MM LIFETIME VIEWS
33+ MM LIFETIME MINUTES WATCHED
32 NEW VIDEOS A MONTH
Our largest audience is
25-34 year old males.
Nerd Alert’s average monthly
views grew over 25% since last
year.MEET THE HOSTS KIM HORCHER Kim Horcher is the host, executive producer, and creator behind Nerd Alert, a fearless talk show about video games, technology, science, fantasy and sci-" genre entertainment, and nerd culture as a whole for The Young Turks. She is a UCLA graduate and has a previous career in local news in both Orange County and Los Angeles, where she earned an Emmy Award. Kim is also reviewer on TYT's What the Flick?! and has previously appeared as a host for Crave Online’s E3 coverage, G4%s coverage of Transformers Bot Con, The Stream TV’s Under The Table, among others. She was also nominated for Best Online Personality in this year’s Geekie Awards.
FRIENDS OF THE NETWORK
OUR RECENT PARTNERS
CREATIVE SOLUTIONS
AUTHENTIC, SEAMLESS BRAND-INTEGRATION
TYT Network o"ers fully established custom campaigns
developed in-house by our team of creative specialists
AT TYT, WE DON’T JUST
speci&cally catering to your unique branding needs. OFFER AD SPACE,
We o"er multiple tiers of targeting, guarantee
impression delivery, ROI, and create organic outreach WE TELL YOUR STORY FOR YOU.
across all platforms.
OUR OFFERINGS
STARTERS-CLOSERS CRE-ROLL CHANNEL MANAGEMENT AUDIENCE ACTIVATION
Brand mentions in the (CREATIVE-ROLL) Audience development and/ Working with audience
beginning and ending of Custom pre-rolls or content management for metrics, TYT can identify,
video units. developed in house by TYT existing or new brand channels target and activate top
talent targeted to under the network umbrella in!uencers for UGC.
networks across the web.
PRODUCT PLACEMENT SOCIAL DISTRIBUTION EXPERIENTIAL BRANDING TARGETING OPTIONS
Integrate your brand into our Leverage our social networks Custom live events managed
Demographic Behavioral/
regular programming format and command millions of and promoted virally by our
solutions team.
Interests
for authentic and engaging impressions to start a
conversation. Content
brand awareness.
Geography Remarketing
Run of siteYou can also read