VMworld 2019 Europe Sponsorship and Exhibitor Prospectus

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VMworld 2019 Europe Sponsorship and Exhibitor Prospectus
VMworld 2019 Europe
    Sponsorship and
 Exhibitor Prospectus
                  FIRA GRAN VIA, BARCELONA
            CONFERENCE: 4 – 7 NOVEMBER 2019
    SOLUTIONS EXCHANGE: 5 – 7 NOVEMBER 2019

             VMWORLD 2019 EUROPE PROSPECTUS | 1
VMworld 2019 Europe Sponsorship and Exhibitor Prospectus
Sponsor the Premier
Digital Infrastructure Event
Join us at VMworld Europe, where the people and organizations creating the digital
foundation for technology and business transformation gather together. From data
center to cloud to device, VMworld is the meeting place, the showcase, and focus of
learning for technology companies delivering maximum benefits to business
and society.

Last year, nearly 13,000 difference makers from 3,500 companies and 101 countries
gathered in Barcelona for the most innovative and impactful VMworld yet. The program
of keynotes, breakout sessions, exhibits, Hands-on Labs, and networking events
connected our sponsors into a thriving ecosystem at the forward edge of digital
technology.

As part of that community, VMware invites you to join us as a sponsor
for the next evolution of VMworld Europe in Barcelona, 4 – 7 November 2019.
We welcome you to look through this prospectus to learn more about VMworld
and to find the right opportunity for your business.

                                                VMWORLD 2019 EUROPE PROSPECTUS | 2
VMworld 2019 Europe Sponsorship and Exhibitor Prospectus
VMWO R LD 2018 EU RO PE BY TH E NUMB ERS:

                                      4 days
    ~13,000 difference makers
      115 sponsors & exhibitors
      400+ breakout sessions
4,500+ hands-on labs completed

                  VMWORLD 2019 EUROPE PROSPECTUS | 3
VMworld 2019 Europe Sponsorship and Exhibitor Prospectus
~13,000 attendees                                 50% new attendees
3,500+ companies                                  50% repeat attendees
101 countries

TOP 10 INDUSTRIES                         TOP 10 JOB ROLES                 ATTENDEES BY GEO    TOP 10 COUNTRIES REPRESENTED
19%    Banking, Finance & Insurance       1. Manager                       85% EMEA            1. United Kingdom
8%     Government – Federal / National    2. Engineer / Specialist         13% North America   2. Germany
7%     High Tech                          3. Architect                     2% APJ              3. France
7%     Healthcare                         4. Systems Administrator                             4. Spain
5%     Telco                              5. Engineer                                          5. Netherlands
4%     Retail & Wholesale                 6. Consultant                                        6. Italy
4%     Services                           7. Director                                          7. Switzerland
4%     Education – Higher Education       8. Account Executive / Manager                       8. Sweden
4%     Transportation                     9. CTO                                               9. Belgium
3%     Energy & Mining                    10. Product Manager                                  10. Russia

All statistics from VMworld 2018 Europe                                                        VMWORLD 2019 EUROPE PROSPECTUS | 4
VMworld 2019 Europe Sponsorship and Exhibitor Prospectus
VMworld 2019 Europe Sponsorship
                                                                                                      Platinum                   Gold                  Silver               Bronze                 Exhibitor             New Innovator           ****

                                                                                                         €97,500                €62,000                €40,000                €27,000                 €16,000                  €8,500
                                                                                                     LIMITED AVAILABILITY   LIMITED AVAILABILITY   LIMITED AVAILABILITY   LIMITED AVAILABILITY    LIMITED AVAILABILITY    LIMITED AVAILABILITY

                                    60-Minute Breakout Session(s)*                                            2                      1

                                                                         SPEAKING***
            20-Minute Solutions Exchange Theater Presentation*                                                                                              1

                                 Leads from Sponsored Sessions**                                             Yes                    Yes                    Yes

           Sponsored Sessions Advertised in the Content Catalog                                              Yes                 Y Yes es               Y Yes es

                                              Turnkey Exhibit Space                                       7m x 7m                6m x 6m           4m x 4m x 6m 6m             3m x 5m                 3m x 3m                   Kiosk
    Build-Out 5m x 3m Meeting Room in the Solutions Exchange
                                                                                                              1                      1
                                  (Monday - Thursday, Seats 8)

                                                                         SPACE
                    1-Day Use of Build-Out 6m x 3m Boardroom
                                                                                                             Yes
                           in the Solutions Exchange (Seats 14)
                                             Lead Retrieval Devices                                           2                      1                      1                      1

                                             Full Conference Passes                                          10                      7                      5                      3                       1

                                                 Booth Staff Passes                                          10                      7                      5                      4                       4                       3
                                                                         PASSES

                                                     Speaker Passes                                           4                      2

                                               VMworld Fest Passes                                           10                      7                      5                      4                       4                       3

                     €75-Off Discount for Full Conference Passes                                             30                     20                     10                      5

                                                                                                     Company Name
                 Pre-Conference Exposure in Email Newsletter* **
                                                                                                       & Message
                                                                         PRE-CONFERENCE PROMOTION

                      Name on Pre-Registered Attendee Emails**                                               Yes

     Name, Logo, Company Desc., & Hyperlink on VMworld.com                                               100 Words              80 Words               60 Words           50 50 Words rds             Logo Only               Logo Only

    Display Ad on VMworld.com Sponsor & Exhibitor Listing Page                                               Yes

       Weekly Attendee Report with Job Title & Company Name
                                                                                                             Yes                    Yes                    Yes                    Yes                     Yes                     Yes
                           (Starting 8 Weeks Prior to Event)**

                         Press List with Contact Name & Company
                                                                                                             Yes                    Yes                    Yes                    Yes                     Yes                     Yes
                               (Available 2 Weeks Prior to Event)**

                 Logo and Acknowledgement in General Session                                                 Yes
                                                                         ONSITE & BEYOND PROMOTION

                        Logo on Dedicated & Conference Signage                                               Yes                    Yes                    Yes

                      Video in High-Visibility Location (No Audio)*                                     30 Seconds             20 Seconds

                        Mobile App Listing: Name, Booth Location,
                                                                                                             Yes                    Yes                    Yes                    Yes                     Yes                     Yes
                          Logo, Company Description & Hyperlink

                  Mobile App: Inclusion in Sponsor Offers Section
                                                                                                             Yes
                              to Promote Activities or Giveaways

                                Passport to Prizes with Daily Raffle                                                                                                                                                              Yes

*Content must be reviewed and approved by the VMworld content team ** For opt-in attendees only
*** This level is available only to first-time VMworld participants that employ fewer than 250 people and have an applicable product that has been on the market for fewer than two years.       VMWORLD 2019 EUROPE PROSPECTUS | 5
VMworld 2019 Europe
Sponsorship Sales
For sponsorship and exhibit opportunities, please contact:

Shana Cosgrove
scosgrove@nthdegree.com
US: +1-617-807-6011
UK: +44 208-819-6251

Companies A-M

Bethany Porrazzo
bporrazzo@nthdegree.com
US: +1-617-848-8765
UK: +44 208-584-0056

Companies N-Z

VMware, Inc. 3401 Hillview Avenue, Palo Alto, CA 94304 USA www.vmware.com   VMWORLD 2019 EUROPE PROSPECTUS | 6
Copyright © 2018 VMware, Inc. All rights reserved. 11/2018 176791
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