WORKING FOR LEGOLAND WINDSOR
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WORKING FOR LEGOLAND
WINDSOR
www.resource-gateway.co.uk | education@springboarduk.org.uk
LEGOLAND Windsor
LEGOLAND is one of the Merlin Entertainments Group’s world
famous brands. One of Merlin’s three operating divisions is dedicated
to LEGOLAND Parks, and the Windsor attraction is part of that
division.
This case study provides some basic information about working for
Legoland Windsor.
The case study will be of use in a range of classroom situations
such as:
Providing information about working at a leading UK leisure
attraction for learners taking qualifications such as GCSE
Leisure & Tourism, A/AS Leisure Studies, BTEC programmes
Information for learners needing to find out about job
opportunities within the Leisure Industry
Careers details for those interested in working within Leisure
Aspects of operating a major attraction
Case Study Content
The case study looks at:
LEGOLAND Windsor values
Qualities required of job applicants
Range of job opportunities
Benefits of working for LEGOLAND Windsor
Job description for Admissions Assistant Manager
www.resource-gateway.co.uk | education@springboarduk.org.ukWorking at LEGOLAND Windsor
A visit to LEGOLAND Windsor offers exciting and fun rides and
attractions for different age groups, educational activities, events,
shops, shows, and a choice of food and beverage outlets. How much
visitors enjoy their experience is closely linked not just to the range
and quality of the products in the park, but to the standard of service
provided by the park staff.
LEGOLAND values
The LEGOLAND values of Creativity, Fun and Quality, are vital in
providing the ultimate experience for guests. The LEGOLAND values
are the organisation’s guiding principles, and are reflected in its
culture.
Lend a hand at LEGOLAND
LEGOLAND Windsor is a theme park dedicated to children aged 3-
12 years old. It is an inspirational land where the kids are the heroes.
Children can learn to drive, operate a JCB, power a fire engine and
even pilot a balloon. It is a family attraction like no other. The fun
never stops and imagination knows no bounds.
www.resource-gateway.co.uk | education@springboarduk.org.ukThe LEGOLAND Team
The team at LEGOLAND Windsor is dedicated to bringing alive the
wonderful LEGOLAND experience for guests. Each year there are
job opportunities for people who want to help meet the challenge of
providing unlimited fun and excitement for guests.
To join the team applicants must:
enjoy serving others
have stacks of enthusiasm and energy
get on well with children
have a well-groomed personal appearance
be able to work as part of a team
be 16 years of age or over for most jobs, although due to
Health and Safety requirements, some positions require staff to
be older
Creating fun for others is hard work, whatever the weather, and in the Park
many of the jobs involve working outside.
Job opportunities
Each year there are opportunities at LEGOLAND Windsor for around 700 staff
between March and November in a wide range of jobs. As well as summer
positions, there are also seasonal full-time positions working a flexible
schedule of 40 hours over 5 days. Shift patterns vary according to the needs of
the department. Applications are invited from UK nationals, those holding a
valid UK work permit, or who have the right to work in the UK.
www.resource-gateway.co.uk | education@springboarduk.org.ukJob opportunities include:
Rides & Attractions: Minimum age 18. This is the team for those who really
want to be involved in the fun! Staff may be operating
one of the park’s many rides, where guests take control,
or ensuring safe play in one of the interactive playscapes.
Retail: As part of this team staff could become a
true LEGO expert, advising little guests how best
to spend their hard saved pocket money. They
could even find themselves panning for gold or
issuing LEGOLAND driving licenses!
Admissions & Guest Services: The first to give guests a warm
welcome, these employees are responsible for the care and movement
of guests into and around the park, whether in car parking, ticket
selling, ticket monitoring or as part of a specialist Guest Services
Team dealing with general queries and problem solving.
Security: Minimum age 18. Security Officers are real LEGOLAND
Ambassadors. Typical duties include interaction with guests while
ensuring a safe environment, controlling business, visitor and staff
entrance to the site, co-ordinating radio
communication, re-uniting lost children
with their parents and dealing with
emergency incidents.
www.resource-gateway.co.uk | education@springboarduk.org.ukEnvironmental Services: The Grounds Cleaning Crew’s duties may
sound rather unglamorous - sweeping up, washing down, cleaning and
recycling - but they are nonetheless regarded amongst the most
important in the park. This Team also helps build the fun by meeting
and greeting little guests throughout the day.
Wardrobe: The Wardrobe Team ensures all LEGOLAND employees
are issued with a uniform. They also maintain these uniforms and
make small repairs and adjustments. Good sewing skills and an eye
for detail are essential.
Warehouse: Minimum age 18. This Team plays a key role in the daily
operation of the park, in particular co-ordinating and distributing all
food and retail products. A driving license is essential, and a fork lift
truck license preferred.
Food & Beverage: No previous experience is necessary to join this
team. Before long applicants could be grilling food with the pirates,
preparing a feast fit for a King, cooking sumptuous dishes in the
stylish flagship
restaurant or fascinating
younger guests as they
create fresh pizza and
pasta before their very
eyes!
www.resource-gateway.co.uk | education@springboarduk.org.ukAtmosphere & Benefits
As well as helping guests to have a great time throughout their visit,
staff members have fun too and make plenty of new friends. In return
for commitment and hard work, they enjoy the following benefits:
Attractive rates of pay
Performance incentives and prizes
Excellent training
Free tickets to the Park
Reduced fares on local buses
Discount on LEGO products, park merchandise and dining in
the park’s restaurants
Free car parking
On-site staff canteen
Network of local accommodation for those from outside the
area
A fun, family-orientated atmosphere
www.resource-gateway.co.uk | education@springboarduk.org.ukJob Mission Summary
Job Title: Admissions Assistant Manager
Department: Operations / Admissions
Reports to: Admissions & Customer Services Manager
Reporting to this Position: Team Leader & Admissions Assistants
Scope of Job: Ensure Guests enter the park in a safe and efficient
manner, whilst enjoying an excellent service from all Admissions and
Guest Service staff members. The jobholder is expected to develop
the team by maintaining high levels of Guest satisfaction and
minimising the waiting times in queues.
The role will be a key in: driving and motivating the Team Leaders as
well as front line staff towards achieving both the Company and
department goals and objectives; ensuring guest satisfaction is kept to
a high level providing the ultimate experience of the LEGO brand;
coaching and developing the teaml; acting as a role-model in showing
how the LEGO values are lived out and in the work place.
The jobholder will take responsibility for the department in the
Manager’s absence, make vital decisions and have the ability to solve
problems. The position may also require working in other departments
within Operations where required.
www.resource-gateway.co.uk | education@springboarduk.org.ukKey Objectives:
Main Responsibilities:
1. Operations
Be responsible for ensuring a smooth daily operation by carrying out
Operations Duty Manager shifts. The main areas of responsibility are
Car Parks, Ticket Selling and Monitoring, Annual Pass promotion and
operation and Guest Services. Overview the Team Leader's daily
duties to make sure that the Admissions Department is fully
functional.
Be responsible for the efficient running of the ticketing and access
control. Ensure that the requirements of the Marketing Department are
fulfilled at the gate and ensure accurate figures of attendance and
promotion redemption is maintained.
2. Marketing
Maintain excellent relationship with Sales and Marketing to ensure all
promotions have the correct terms and conditions, the relevant
reporting numbers and confirmation of event content. Ensure the
system remains secure and fraud proof, investigating any
discrepancies thoroughly.
3. Financial
Take full responsibility for managing and meeting all labour
budgets.
Have influence in decisions regarding capital projects each
season.
Oversee the recruitment for the department, ensuring that
www.resource-gateway.co.uk | education@springboarduk.org.ukoperational needs are constantly met.
4. Development
Attend Company training programmes to develop capabilities such as
People Management skills, Recruitment skills and Financial and
Disciplinary training.
Use the Personal Development Plan (PDP) programme in conjunction
with the General Manager to identify areas of growth potential.
5. People
Coach and develop Team Leaders and front line staff.
Resolve and manage staffing issues whilst taking responsibility and
welfare of the team.
Be one of the main drivers of the Company PDP process, ensuring
that all staff members receive performance feedback and related
development. Provide strong leadership with regards to poor
performers in enforcing standards fairly and consistently.
Manage seasonal staff, setting objectives for them.
As a Manager, comply with all People Manager Policies and
procedures and ensure the team follows these at all times.
Build and develop a team who works together, supports,
communicates and encourages one another creating a fun environment
where the LEGO values are met.
Through coaching & development establish a team that are confident
and competent in their role. Work along side line manager to identify
training needs then develop and implement formal training throughout
www.resource-gateway.co.uk | education@springboarduk.org.ukthe season.
Create an environment where the team is motivated to come to work;
the environment is fun, where the staff are encouraged to openly
express their own ideas. Utilise reward and recognition schemes to
recognise best performers. Ensure there are daily team meetings to
encourage two-way group dialogues.
Ensure there are processes in place and a culture where staff are
listened to and treated with respect. Performance will be tracked
through staff feedback and through the annual staff surveys.
Develop and nurture positive relationships with all other Departments.
Build strong positive working relationships with the Marketing
Department, keeping track of all the promotions, marketing activities
and special events, devising and monitoring methods to increase
Annual Pass sales.
For further information please visit:
www.legoland.co.uk
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