2019 Program Guide - Creative Education Hobart | Launceston - Foundry
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2019 Program Guide
Creative Education
Hobart | Launceston
WHO IS
FOUNDRY?
FOUNDRY IS where best practice OUR VISION
creative education and industry meet.
We represent an entirely new model in Tasmania is full of creative talent. As
post-secondary study. Foundry provides Tasmanians, when we do things, we
industry-relevant creative education in do them well. From a tiny island state
niche creative fields, delivered face-to- of half a million people we compete
face in regional areas. with the best in the world. With room to
breathe, space to think and time to create,
In our iconic campuses, students Tasmania is a place of time-honed skills,
learn from creatives who work in the innovation and dreams brought to fruition.
industry and have successful careers
or businesses. By joining forces with For too long Tasmanians seeking creative
our partners we are able to provide education have been forced to leave
Tasmanian students with a unique the state. Foundry was created to stop
experience unavailable elsewhere in this from happening. In fact we went
the country. one step further and decided to dream
bigger. What if Tasmania had the best
As a completely Tasmanian organisation creative education, culture, industry and
we have an exciting long-term vision for community in the country and could
our state; education is just the beginning. hold its own on the world stage? We
The great news is we’ve got lots of believe that Tasmania has the potential
support already from government, local to become a design and innovation
creative industries, colleges, schools and epicentre, attracting national and
our educational partners. international creative talent to the state.
Page 3
OUR
CAMPUSES
WE BELIEVE THAT creatives belong in creatively inspiring spaces.
Our campuses are a perfect escape from the world to focus, learn
and collaborate. Beyond learning, the spaces can transform into
anything from a gallery space to a stage for some of Australia’s
most sought after designers and creatives. Foundry campuses are
a home for creative community.
WHAT MAKES
A FOUNDRY CAMPUS?
COLLABORATION
Bright, big and open, our
spaces are designed for
collaboration. Huddle around
the table to work on a problem
or find a nook to disappear into
your headphones. Foundry
creatives can make the space
their own.
INSPIRATION
From the murals adorning the
THE LOFT - LAUNCESTON walls of our Hobart campus to the unique
light-filled Launceston loft, our spaces
The Foundry Loft is situated on the top
are intended to be beautiful and inspire
level of the iconic Crown Mill Building
creative thinking as you study. Beyond
in Launceston, Tasmania. Built in 1897,
that they play host to our Foundry Live
this neoclassical/Victorian industrial
program - a roster of guest speakers
THE PIER - HOBART building is literally packed to the rafters
including national creative leaders from
with many original features, brimming
around the country and beyond.
The Foundry Pier is situated on the top with natural light and privy to some of the
level of the Brooke St Pier in the historic city’s best views of the red brick laden EXPLORATION
Salamanca precinct in Hobart, Tasmania. industrial precinct.
This striking building is an architectural We set up our campuses in regional
marvel. Constructed atop a barge, the areas; this means you don’t have far to
building rises and falls with the tide and is travel out of the city centres to get close
heated by the sun. The Pier is full of life to nature. We fully encourage our Foundry
and bustling with foot traffic, with local creatives to take advantage of this and
restaurants and cafes, market stalls and get out and explore whenever they can.
the Mona ferry terminal as our neighbours.
OUR
INNOVATION
A NEW OPTION
When thinking about where to study a
creative field, it can be tricky to know
how to begin your search. While it
might seem like there are hundreds of
choices, all government recognised and
accredited options really fall into just
one of two frameworks; higher education
(HE) delivered by universities and
vocational education and training (VET)
delivered by both publicly funded and
private providers.
Vocational education is traditionally
known for teaching skills associated with
trades, while tertiary education is known
for teaching theory. We believe studying
in the creative fields requires elements of
both these educational frameworks.
Foundry is a new option for creatives.
We partner across both vocational
and tertiary frameworks to bridge the Foundry has developed our programs to
divide and provide a holistic creative be super industry-relevant. That means
learning experience. that alongside learning how to think like
a creative, we also teach you the skills
you’ll need to succeed in your chosen
field; from the computer software to the
THINKING AND SKILLS industry regulations. Learning in this area
needs to be fluid, adaptable and highly
One of the first things you’ll notice about relevant; the content in this part of our
Foundry’s approach to education is the programs is updated in consultation with
way we blend both thinking and skills into working professional creatives and
our programs to develop graduates who design studios. This part of our learning
enter industry with both the on-the-job aligns to the vocational component of
skills and the understanding of how and Foundry’s model.
when to put those skills into practice.
This is an education offering that for the
Learning how to think like a creative first time brings together vocational and
means learning the theory that ties tertiary education elements applicable to
the creative industries together. This creative education. This innovation applies
kind of thinking is commonly called to both The Wild and our Specialisations.
‘design thinking’, and includes learning
how to problem-solve and even make
predictions. It is the ‘conceptual’
element of our programs which still has
very practical applications. It aligns to
the tertiary education component of
Foundry’s model.
Page 5
CONTENT FIRST
Foundry develop content that is based
first and foremost in industry. That
means it’s built around the current needs
of employers, clients and any other
stakeholders needing the skillsets a
specific creative discipline provides. At
the same time, our content also ‘maps’
cohesively to both vocational and tertiary
education curriculums. That means the
content has been “ticked off” by our
REGIONAL AUSTRALIA EDUCATION DESIGNED FOR
educational institution partners, so that
MODERN LEARNERS
recognised educational awards apply to For too long, the best education has
your studies. only been attainable in large cities. Nationwide, 20% of students in tertiary
Large universities and boutique private education drop out in their first year. In
Industry-based content, aligned to
providers generally establish themselves Tasmania, this statistic balloons to nearly
government accredited and supported
in locations where population density is 40%. This is indicative of a system that
education institutions is not common
high. In theory this practice makes sense, places all the risk of commitment at the
practice, nor something familiar to these
but unfortunately it means regional front end of education. If you think you
sectors. It’s a new way of thinking and
areas lose their best and brightest to want to study law, you start studying, then
an innovation catching the eye of many
metropolitan areas. if it isn’t anything like you were hoping you
in both education and the creative
are forced to ‘drop out’. We don’t think
professions. This model allows for This is also one of the reasons that it has to be this way. Our solution to this
education that is not only integrated regional areas often lack innovation. is what we call The Wild. This is where
nationally, and recognised globally, Foundry flips this model on its head every Foundry creative starts in the same
but is also highly accessible to learners by bringing leading-edge content and place, learning the same foundation
through access to government subsidies, delivery into regional areas. We aim content and getting a taste of some of
commonwealth supported places, HECS- to solve a number of problems, from the specialisations available to them. This
HELP and FEE-HELP loan schemes. building community, innovation and pride, allows for a delayed commitment, giving
to increasing youth employment through learners the chance to move into their
entrepreneurial thinking and creative chosen field more confident and sure of
skill sets. their decision.
OUR
APPROACH
OUR APPROACH can be broken down into TEACH TO INDUSTRY
four basic beliefs about quality education.
We believe that all new creatives should When we talk about ‘industry’ we mean
learn both the thinking and skills that people, organisations and industry
will set them up for the rest of their bodies who are currently working as
creative education journey; that teaching practising creative professionals. These
should use industry best practice as its are the people setting the standard for
benchmark; that small class sizes are best work locally and nationally and who run
for creative study; that the way content the studios that will employ the next
is delivered matches the purpose of generation of graduates. They know what
the learning and that industry should be skills and thinking styles clients need
integrated from day one. and are asking for. We believe there is
no point in teaching to a qualification if it
doesn’t align to actual job outcomes as
well as the skills and thinking employers
START TOGETHER are asking for.
It’s very rare that a creative career is We asked working creatives about
streamlined into a single discipline with a current education systems. They told us
creative working mostly independently. their frustration was that current systems
Instead, people of varying skill sets and focussed either too much on the technical
backgrounds are brought together to skills and produced talented people who
solve problems using creative thinking. couldn’t think or collaborate, or too much
This is why when you are starting out on the thinking behind creative industry,
it’s just as important to learn a common producing graduates who weren’t job-
language for working with fellow creatives ready. This is why we developed The
as it is to gain an understanding of Wild and our Specialisations to include
specialisation options. The Wild was built both thinking and skills. Thinking for
to address these needs. collaboration and transferable capability,
and skills for learning creative field-
The Wild brings all creatives together specific skills and technical proficiency.
for their first 6 months, before having
them to split off and deep-dive into
their specialisation. It allows every
Foundry creative to learn the building
blocks of each creative discipline before
committing to a specialisation they don’t
fully understand yet.
Page 7
GET THE BASICS RIGHT
We believe that the best education
requires committing to getting the
basics right. Face-to-face class sizes
should stay small, learners should be
taught by people actively working in
the areas they teach, learning spaces
should be inviting and conducive to
collaboration, and learners should hear
regularly from people leading in their
fields. This is the basis that we work from
when we approach education. While
these concepts aren’t anything new or
innovative, we have been surprised at how
often they are overlooked.
TAILOR THE FORMAT TO THE FUNCTION
We believe creative learning has five
functions. First, that learning has to
provide the foundational skills required
by all creatives. Second, it need to teach
the thinking required for industry. Third,
it needs to teach the technical skills INTEGRATE CREATIVE LEADERS FROM speaker program ‘Foundry LIVE’ sees
required to succeed. Fourth, that learners DAY ONE upward of 20 guest speakers visiting
need to be given a safe place to apply and presenting to our creatives annually.
their learning, and finally, they need to Inspiration and context are extremely These speakers come from a diverse set
be given local, national and international important for understanding what is of backgrounds, from creative direction,
context for what they’ve covered. possible and expected in a field of film, graffiti, spoken word, design,
interest or discipline of study. This is photography, business, illustration and
With functions that are so different, it especially true in creative fields that are many more. This means we ensure not
doesn’t make sense to teach all of these generally quite flexible in how they are only that our creatives understand the
in the one format. For this reason, the applied. For this reason we believe that range of opportunities, but they also get
Foundry on-campus learning experience learners should be given regular access take-away inspiration from varied sources,
is broken into four separate formats. to creative leaders from the beginning ensuring a more diverse, holistic approach
Tutorials for thinking, workshops for skills, of their creative education. Our guest to their work.
Co-Lab for application and guest lectures
for industry context.
OUR
CREATIVES
IT MAY SEEM LIKE a small distinction, but from your first day at
Foundry you are known as a creative, not a student. You’ll learn
from the best in the industry and be treated like a professional
from day one. Part of being in the creative industries is
approaching learning as a constant process throughout your
entire career. Your time at Foundry is no different. Whether
you’re a year 12 graduate entering higher education for the
first time, someone making a career transition or a working
creative professional looking to upskill, you’re all Foundry
creatives. Here’s what some of our creatives have to say about
their experience.
LOTUS WHITE
“The privilege in being exposed to a
variety of industry-leading creatives
each month is definitely one of the
most rewarding aspects of my Foundry
experience so far. The guest lecture
sessions have been such an amazing
opportunity. Gaining insights into a diverse
range of creative disciplines is exciting,
and the unique advice and mentorship
that each guest brings are truly invaluable.
The sessions have become an important
element that sparks anticipation, buzz and
CATHERINE KERR ISSAC CINI shapes new possibilities regarding our
future beyond Foundry.”
“The atmosphere at the Foundry Loft “I have thoroughly enjoyed my time
is welcoming and supportive. The in the Foundry space. The small class
workspaces are ideal for collaboration, sizes are perfect for conversing and
and the staff are always encouraging collaborative study. Everyone gets along
us to challenge ourselves and explore. so well; I feel like we are all friends.
The monthly guest lectures are also very The staff are exceedingly helpful,
motivating and the highlight of each term understanding and very nice to be around.
for me. They are incredible opportunities I always look forward to my days on the
to meet industry professionals and learn Foundry campus.”
from their experiences; I love hearing their
stories and seeing where design skills and
thinking can lead. I feel truly engaged in
my studies and I am eager to learn more
with Foundry.”
JESSIE MARTINOVICH
“I am constantly inspired by the space and
the people around me at Foundry. We get
the opportunity to meet and network with
other amazing designers from around
Australia, as well as working with all of our
tutors, who work in the industry as well
as teach at Foundry. We get first-hand
experience with what the outside world
is really like. Foundry has given me more
confidence in doing what I love.”
Page 9 CAMPUS LIFE ONE THING you’ll notice straight away, Campus life at Foundry is likely to be different from anything you’ve experienced throughout your education journey to date. There’s a vibe on campus. From the music playing in Co-lab, to the Campus Lead who’ll act as your learning concierge. You’ll feel supported and empowered to create. It’s an environment designed to bring people together in discussion and foster collaboration. An experience you’ll look forward to participating in each and every time you set foot on campus.
WHY STUDY
IN TASMANIA
IN RECENT YEARS, Tasmania has become During the week, you’ll study at our
a hotbed of creativity. The “MONA effect”, centrally located campuses in Hobart
alongside a range of other festivals, and Launceston, close to plenty of
events and already rich and thriving great affordable food options as well as
fine arts and technology sectors has everyday conveniences.
seen a spotlight on what we call the
creative industries. Despite the recent boom in Tasmania’s
economy, Hobart and Launceston remain
It’s against the backdrop of this thriving among the easiest cities to live and work
innovative, creative, entrepreneurial in — allowing you to head home from
community that you’ll undertake your your day at Foundry to a clean, cosy and
creative education at Foundry. affordable slice of local life. Everything’s
also super close; when you finish your
But the inspiration doesn’t end with week of work and study, you can drive
the festival calendar. Tasmania’s sea- for as little as 15-20 minutes and find
carved coastline frames an island with yourself on a picturesque route through
extraordinarily diverse landscapes —from the countryside.
lush temperate rainforests to craggy
mountain ranges and of course, endless Most importantly, we’re still not a massive
beaches (which you can often have to metropolis - you’ll have the space you
yourself if you know where to go). need to study and explore your creativity,
while still feeling connected; it’s easy-as
to build a network of like-minded people
here, you’ll see.
And we encourage you to start building
that network from your first day
at Foundry.CHOOSE WHAT YOU
WANT TO STUDY
THE WILD SPECIALISATION SHORT COURSES
SIX MONTHS - TWO TERMS TWO YEARS - EIGHT TERMS TEN WEEKS - ONE TERM
6 INTRODUCTION MODULES CHOOSE ONE: NEW OPTIONS EVERY TERM
The Wild teaches you the fundamentals - Graphic Design Foundry Short Courses focus on teaching
of design, letting you apply it to real life - Film & Photography and developing specialised skills from the
problems. It’s also your chance to get - DIgital Media & UX ground up. Covering the basic technical
a taste of a range of creative fields and - Interior Design skills involved in a variety of creative
get your head around Foundry’s culture fields, each short course is designed to
and our education model: industry 12 SPECIALISED SKILLS MODULES provide relevant hands-on skills - taught
relevant content taught by professional Skills modules are based on your chosen by teachers who are also successful
creatives in campuses modelled on specialisation and are the core element working creatives. To find out more about
studio environments. of your study. You’ll learn a range of both available short courses, please visit
technical and practical skills which help foundry.com.au/short-courses
AWARD to get you “job ready” by the time you
- Recieve a Certificate III finish — everything from being able to AWARD
quickly decide which element of which - Recieve a Statement of Attainment
WHO’S IT FOR? software program you should be using
The Wild is designed for students who to tackle a design challenge to how to WHO’S IT FOR?
don’t already know what they want to turn an idea for a passion project into a Short Courses are designed for industry
specialise in and want to explore their business reality. professionals looking to upskill or develop
options. It’s also the perfect program thier capabilities in their current job.
for students who need to learn creative 16 CORE THINKING MODULES They are also perfectly suited to people
foundations before commiting to a higher Core thinking modules are taught wishing to return to education after a
level of study in a specialisation. throughout your Foundry study, right from break but want to test the waters first.
your first day. We have carefully selected
the most important and relevant elements
of design thinking, alongside examples
of how to apply this thinking to do what
creatives need to do best — solve
problems. These core modules also teach
you the “common language” of creatives.
In industry you’ll need to be able to
communicate concepts, ideas, briefs and
rationales to other creatives and industry
professionals — the thinking modules will
teach you how.
AWARDS
- Recieve a specialised Diploma (Skills)
- Recieve an Associate Degree (Thinking)
WHO’S IT FOR?
Specialisations are designed for students
who know what they want to study and
are ready to start working towards a
career as a creative professional. From
day one you’ll work to briefs and develop
the skills needed to succeed in the
discipline of your choice.Page 13 FOUNDRY STUDY OPTIONS THE WILD Pg. 15 SPECIALISATIONS Pg. 19-29
CREATIVE FOUNDATIONS FOR THE NEW CREATIVE
THE
WILD
WHO IS IT FOR? INSPIRATION AND ADVENTURE
TERM 1
The Wild is our six month foundational During your time in The Wild and
program. It’s in The Wild that you’ll learn throughout your journey at Foundry,
the fundamental skills you’ll need to you get access to our industry guest Branding & Identity Introduction
succeed in any creative field. Perfect for program, Foundry LIVE. Hearing about the
those who don’t yet know what they want incredible projects some of our nation’s Film & Photography Introduction
to do, The Wild gives you time to taste top creatives have worked on as well
a range of fields and figure that out. For as learning about day-to-day life in a
those who want to do a specialisation but specific field is particularly relevant during Interior Design Introduction
don’t feel quite ready, The Wild provides your foundational phase, where you’re
the perfect foundation. still working it all out. You’ll also get the TERM 2
chance to get inspired by your surrounds,
during our Wild Adventures — a range
of out-of-campus experiences designed Digital Media & UX Introduction
A NEW WAY TO LEARN to ignite your creative juices among like-
minded creatives. Content Writing Introduction
Whether you’re coming into Foundry after
12 years of education, or you’re ready to
shift careers, The Wild is built with varied Print & Publishing Introduction
backgrounds in mind. We take time to
introduce you to the Foundry model of
learning and ensure you get a chance
to understand your options. You’ll have
time to get your head around how we do
things: small class sizes, collaboration,
up-to-date content, teachers who work
in their respective fields and a strong
intersect with industry.
FIND YOUR PASSION
You might know you are creative and
that you can’t see yourself working a
conventional job, or doing the same thing
day in, day out. But what does that mean
for your future? Your education so far
may not have prepared you for career
prospects in web, social media, design,
emerging technology or many others. Not
only do you need to trial all the creative
disciplines — in some instances you may
need to discover they exist. We have
designed The Wild to showcase the range
of creative Specialisations available to you
so that you can trial them and make an
informed decision.Page 15
THE WILD MODULES
BRANDING & IDENTITY INTRODUCTION CONTENT WRITING INTRODUCTION PRINT & PUBLISHING INTRODUCTION
This module looks at graphic identities This module looks at how we present The way we lay out communication can
and how branding can communicate ideas to an audience in a formal setting. make all the difference as to whether
value to an audience. We’ll explore the We’ll focus on what needs to be it actually communicates or not. In
basics of vector-drawing programs (like communicated and how we show that this module, we explore page layout
Adobe Illustrator) and build logos that through an electronic presentation, by programs (like Adobe InDesign) and learn
can be rolled out across multiple cleverly using words and imagery to the psychology behind reading on the
formats and media. maximum effect. This is perfect if you screen and in print.
want to knock their socks off without
FILM & PHOTOGRAPHY INTRODUCTION having to verbally say too much.
During this module we’ll look at the
fundamentals of DSLRs and how to
plan a photography shoot using basic
techniques and theory. We’ll also look at
post-production programs (like Adobe
Photoshop and Lightroom) and how
colour theory can take your images to the
next level.
INTERIOR DESIGN INTRODUCTION
Not just cushion covers and paint
swatches, Interior Design is one of the
oldest creative industries, so in this
module we’ll explore its origins and
fundamentals. Using the design process
(Discovery, Empathy, Ideation, Prototyping
and Launch) we’ll look at how to approach
a project, identify the core-problem and
conceptualise appropriate solutions.
DIGITAL MEDIA & UX INTRODUCTION
In our increasingly digitised society, more
and more emphasis is being placed upon
how humans interact with computers. In
this module, we explore interface design
and how prototyping tools (like Adobe
XD) support us in testing and improving
interaction. This is the perfect entry point if
you think the future looks digital and want
to know how to make it more accessible.SPECIALISATIONS FOR THE NEW CREATIVE
GRAPHIC
DESIGN
DESIGN YOUR LIFE
THINKING MODULES SKILLS MODULES When you think about Graphic Design,
you probably think of logos and posters.
TERM 1 But this dynamic field is about so much
more. As businesses realise the impact of
Design Thinking Digital Interaction 2 branding on their bottom line, designers
are becoming seen as an increasingly
Design Aesthetics Web Design 1 crucial part of the workforce of a modern
economy. From social media to the layout
TERM 2 of physical stores, design is permeating
all industries, with graphic designers at
User Experience Layout Design 2 the forefront. Not many careers afford
you the same level of control over human
Creative Entrepreneurship Social Media 1 perception as you walk the daily tension
between form and function and translate
TERM 3 ideas into a visual reality.
Digital Design Presenting Ideas 3
THE BRAND IDENTITY
Understaning Web & Code Video Production 1
Whether we like it or not, it’s never been
more true that perception equals reality.
TERM 4
While this has led to many challenges
in the current era of the ‘social web’,
Writing for Communication Creating Imagery 2 it is an incredibly powerful mantra for
the designer. Building a brand identity
Circular Design Digital Effects 1 from the ground up gives you the
ability to craft consumers’ reality and
TERM 5 communicate the key elements of
a brand or project. A picture speaks a
Creative Critique thousand words — but a design tells
Creating Imagery 2 a story.
Design History
TERM 6
WHO IS IT FOR?
Design For Equity Graphic Design is for the problem solver
Graphic Design Career who’s an artist at heart. It is for those
Product Design who believe you should judge a book
by its cover and who choose their cereal
TERM 7 based on how cool the box looks. Graphic
design allows you to push your creative
limits and explore the world’s problems
Creative Ethics
through design thinking and artistic
Transition to Industry
skills. It suits people who not only want
Branding & Visual Identity
to explore the design process but also
want to develop innovative ideas and
TERM 8
communicate them via visual media.
Most importantly, Graphic Design is about
Design Integration problem solving and taking responsibility
Transition to Industry for a brand’s first — and most lasting —
Experiential Graphic Design visual impression.Page 19
WHAT A CAREER IN GRAPHIC DESIGN
LOOKS LIKE
The beauty of creative industry is that
you’re only as limited as your ambition.
The thinking you’ll learn along the way
is transferable and useful wherever your
passion leads you, whether that’s into a
more traditional studio environment or
into a new innovation of your own. Below
are just some of the outcomes you could
look to pursue based on the Graphic
Design skills you’ll learn:
OUTCOMES IN
Graphic Design
GRAPHIC DESIGN MODULES VIDEO PRODUCTION 1
Print Design
Content delivered via video has proven
to have a much higher audience UX Design
DIGITAL INTERACTION 2 engagement than text or static image.
Digital products are costly to make This module establishes a workflow Art Direction
and you only get one chance to for shooting, editing and releasing
engage your audience. This module
investigates the planning and making
video content using software such as Digital Layout
Adobe Premier.
of high-fidelity prototypes that enable
user testing, ensuring you get it right, CREATING IMAGERY 2
Book, Magazine &
first time. Building upon vector and raster
image skills, this module uses more
Publication Design
WEB DESIGN 1
HTML, CSS, and JavaScript make the
advanced techniques of digital image
manipulation software (such as Adobe
Branding & Identity Design
web go round. During this module,
we get to start playing with code,
Photoshop and Illustrator) in order
to create virtual prototypes and in- Design Strategy
understanding why it does what situ graphics.
does and how to make it perform Design Thinking
even better. DIGITAL EFFECTS 1
LAYOUT DESIGN 2
Introducing visual effects and motion Information Architecture
graphics can make all the difference
As information becomes more
complex, the layout and way we
to your film work, helping your video
content stand above the crowd. In this
Digital Illustration
communicate it must adapt to ensure
our audience still understands the
module, we cover the basics of Adobe
After Effects and how it integrates into Interactive Design
message. In this module, we examine editing software.
advanced design techniques of Interface Design
transferring knowledge from the CREATING IMAGERY 3
screen and page. In this advanced module, we explore Marketing & Promotion
the creation of original digital
SOCIAL MEDIA 1
Most of us use social media every day
artwork within Adobe Photoshop
and Illustrator. Focused on building
Packaging
in a very passive way. This module
looks at the mechanics of the popular
technique and speed, digital illustration
communicates in an efficient and Photography
platforms and teaches engagement powerful way.
strategies that drive interaction and Visual Communication
build a following. GRAPHIC DESIGN CAREER 1
PRESENTING IDEAS 3
Building a successful career and Digital Video & Film
portfolio in the creative industries
During this more advanced module,
we learn how to present increasingly
requires dedication and a strategic
approach. This module looks at
Digital Special Effects
more complex ideas through graphics
and animation to better engage
the specific needs of your chosen
profession and teaches you how
Web Design
your clients. to make the most of your skills
and experience. Copywriting
Experiential Design (XGD)
Digital Products
Sustainable DesignSPECIALISATIONS FOR THE NEW CREATIVE
FILM &
PHOTOGRAPHY
CAPTURE A FRESH PERSPECTIVE
THINKING MODULES SKILLS MODULES It’s not an understatement to say the
screen has come to rule our lives. We
TERM 1 now have access to an exponentially
increasing library of content, accessible at
Design Thinking Video Production 1 any time, on any device — and it’s being
consumed en masse. The screen world
Design Aesthetics Digital Effects 1 is a content hungry beast: budgets are
high and expectations for quality content
TERM 2 are even higher. This can make the film
and television industries seem tough
User Experience Photography 2 to break into. Surprisingly, amid all this,
more space is still emerging for small
Creative Entrepreneurship Video Marketing 1 independent filmmakers.
TERM 3
Digital Design Video Production 2 DEVELOP YOUR STYLE
It seems as if every second person
these days claims to be a photographer.
Understanding Web & Code Photography 3
Photos taken with smartphone cameras
are becoming mostly indistinguishable
TERM 4
from those taken with their highly priced
analog and digital counterparts. It’s nearly
Writing for Communication Video Production 3 impossible to enter the industry as ‘just’
a photographer. Studios are looking for
Circular Design Opportunity Development 1 multi-skilled creatives and photography
is now an expectation of industry as just
TERM 5 one among a range of key skill sets. For
this reason you’ll learn to go beyond the
Creative Critique Digital Effects 3 camera by expanding on the single frame
and using film to support and tell more
Design History Licensing & Protection 1 engaging, dynamic stories.
TERM 6
Design For Equity WHO IS IT FOR?
Film & Photography Career Film & Photography is for the storyteller
Product Design obsessed with capturing unique
perspectives. It is for those who know
TERM 7 the power of subtle details and who are
willing to experiment to push the limits
of visual communication. Beyond this, it
Creative Ethics
requires a willingness to become a little
Transition to Industry
consumed with the form itself — whether
Branding & Visual Identity
as a film buff, TV addict, or photoblog
lurker. Film & Photography walks the line
TERM 8
between keeping out of the way and
directing people to achieve beautiful
Design Integration results and provides an amazing career
Transition to Industry for those willing to put in the hard work.
Experiential Graphic DesignPage 21
WHAT A CAREER IN FILM &
PHOTOGRAPHY LOOKS LIKE
The beauty of creative industry is that
you’re only as limited as your ambition.
The thinking you’ll learn along the way
is be transferable and useful wherever
your passion leads you; whether that’s
into a more traditional studio environment
or into a new innovation of your own.
Below are just some of the outcomes you
could look to pursue based on the Film &
Photography skills you’ll learn.:
OUTCOMES IN
Photographer
FILM & PHOTOGRAPHY MODULES VIDEO PRODUCTION 2
Animation director
This intermediate module focuses
on shooting in a controlled studio 2D Animator
VIDEO PRODUCTION 1 environment where props, sound,
Content delivered via video has proven and lighting play an important role. Character designer
to have a much higher audience In addition to equipment use and
engagement than text or static image.
This module establishes a workflow
maintenance, we explore safety on set Colour grader
- critical for a successful shoot
for shooting, editing and releasing
video content using software such as OPPORTUNITY DEVELOPMENT 1
Concept / storyboard artist
Adobe Premier. The work isn’t always going to come
to you, no matter how good you are. Compositor
DIGITAL EFFECTS 1 This module focuses on putting the
Introducing visual effects and motion professional photographer on the Creative director
graphics can make all the difference proactive front-foot, helping them
to your film work, helping your video identify and develop opportunities for a Digital designer
content stand above the crowd. In this sustainable working practice.
module, we study the basics of Adobe
After Effects and how it integrates into VIDEO PRODUCTION 3
Digital matte artist
editing software. In this advanced module, we take
the show on the road and identify Digital video producer
PHOTOGRAPHY 2 the needs for shooting on location,
This module allows the student to take by planning and recording a small- Broadcast designer
their visual communication training and scale production.
apply it to their photographic practice. Motion graphic designer
Incorporating visual communication LICENSING & PROTECTION 1
theory and software, they are able
to build concepts that will assist and
Photography is made to be shared,
but how do you protect your rights
Previsualisation (pre-viz)
elevate their photographic work. and make sure you get paid? In this artist
module students explore pricing and
VIDEO MARKETING 1
In our world where content is king,
the legal minefield of copyright and
licensing so they can grow a client
Storyboard artist
speed is essential. This module
teaches the skills and knowledge
base and business.
Titles designer
required to use non-linear digital DIGITAL EFFECTS 3
techniques to edit screen content for Focused on post-production methods, Video editor
fast turnaround. Shoot, edit, upload, this module teaches advanced
and repeat. visual effects, sound production,
and primary/secondary colour
PHOTOGRAPHY 3 correction to ensure your film is of a
Understanding light is crucial to professional standard.
photographers and this module
builds students’ understanding to an FILM & PHOTOGRAPHY CAREER
advanced level so they can control and Building a successful career and
utilise lighting both in the studio and portfolio in the creative industries
on location, both in-camera and post- requires dedication and a strategic
production. approach. This module looks at
the specific needs of your chosen
profession and teaches you how
to make the most of your skills
and experience.SPECIALISATIONS FOR THE NEW CREATIVE
DIGITAL MEDIA
& UX
EXPERIENCE SOMETHING NEW
THINKING MODULES SKILLS MODULES Amazon decided in the early 2000s
to remove the complication of online
TERM 1 shopping and came up with the “1-click
checkout”. This might seem logical now,
Design Thinking Digital Interaction 2 but at the time it was a breakthrough
that made Amazon billions of dollars.
Design Aesthetics Web Design 1 This is User Experience in the most basic
sense, designing user-focused solutions
TERM 2 in the digital space and removing
customer ‘pain points’. If you make the
User Experience Video Production 1 experience better, people will enjoy using
your product or service more — ideally
Creative Entrepreneurship Digital Effects 1 resulting in an increase in a business’s
bottom line. Seems obvious doesn’t it? It’s
TERM 3 what makes User Experience one of the
most in-demand design careers in the
Digital Design Social Application 1 industry today.
Understanding Web & Code Digital Effects 2
A NEW WAY TO DESIGN
TERM 4
While you’ll spend the majority of your
time building digital solutions, user
Writing for Communication experience is also a holistic practice
Wed Design 2 that is part and parcel of design thinking
Circular Design and brand focus. Think about how the
experience of a customer in a physical
TERM 5 retail store can traverse all interactions
— from how a brand looks to how
Creative Critique the staff dress and speak. A digitally
Digital Interaction 3 minded designer who can be trusted
Design History to think holistically about the impact of
their practice on a brand is one of the
TERM 6 most useful and desired roles within a
studio today.
Design For Equity
Digital Media Career
Product Design
WHO IS IT FOR?
TERM 7 Digital Media & UX is for the closet
psychologist who needs a creative outlet.
It requires someone willing to practice
Creative Ethics
empathy and not only place themselves
Transition to Industry
solidly in the mind of the consumer, but
Branding & Visual Identity
also translate that experience into a digital
solution. If you want to make something
TERM 8
beautiful while also developing the
process behind the beauty, then this may
Design Integration be the specialisation for you.
Transition to Industry
Experiential Graphic DesignPage 23
WHAT A CAREER IN DIGITAL MEDIA & UX
LOOKS LIKE
The beauty of creative industry is that
you’re only as limited as your ambition.
The thinking you’ll learn along the way
is transferable and useful wherever your
passion leads you — whether that’s into
a more traditional studio environment or
into a new innovation of your own. Below
are just some of the outcomes you could
look to pursue based on the Digital Media
& UX skills you’ll learn:
OUTCOMES IN
Graphic Design
DIGITAL MEDIA & UX MODULES DIGITAL EFFECTS 2
UX Design
This module explores end-to-end
production of digital effects and builds Art Direction
DIGITAL INTERACTION 2 upon previous skills through further
Digital products are costly to make exploring animation and the techniques Branding & Identity Design
and you only get one chance to used to build realistic transitions to
engage your audience. This module
investigates the planning and making
enhance your video output. Design Strategy
of high-fidelity prototypes that enable
user testing, ensuring you get it right,
WEB DESIGN 2
In order to create great web
Design Thinking
first time. experiences, you need to plan them
and make them replicable. This Information Architecture
WEB DESIGN 1 module delves into information
HTML, CSS, and JavaScript make the architecture and how we ensure our Interactive Design
web go round. During this module, design is optimised for every user.
we get to start playing with code, Interface Design
understanding why it does what DIGITAL INTERACTION 3
does and how to make it perform
even better.
Mobile applications revolutionised
the way we interact with the web by
Marketing & Promotion
VIDEO PRODUCTION 1
introducing touch. In this module,
we explore how apps are made, and Photography
Content delivered via video has proven more importantly, how people interact
to have a much higher audience with them. Visual Communication
engagement than text or static image.
This module establishes a workflow DIGITAL MEDIA CAREER 1 Digital Video & Film
for shooting, editing and releasing Building a successful career and
video content using software such as
Adobe Premier.
portfolio in the creative industries
requires dedication and a strategic
Digital Special Effects
DIGITAL EFFECTS 1
approach. This module looks at
the specific needs of your chosen Digital Animation
Introducing visual effects and motion profession and teaches you how
graphics can make all the difference to make the most of your skills Web Design
to your film work, helping your video and experience.
content stand above the crowd. In this Application Design
module, we cover the basics of Adobe
After Effects and how it integrates into
editing software.
Copywriting
SOCIAL APPLICATION 1 Experiential Design (XGD)
Social media creates an abundance
of data every second. This module Digital Products
explores the popular social platforms,
the specific data they collect, and how Sustainable Design
we can use it through aggregation.SPECIALISATIONS FOR THE NEW CREATIVE
INTERIOR
DESIGN
IT’S WHAT’S INSIDE THAT COUNTS
THINKING MODULES SKILLS MODULES People are so preoccupied with what they
are doing, why they are doing it and with
TERM 1 whom that they rarely stop to think about
the where. Whether it’s their office, school,
Design Thinking Decoration 1 or even their homes, humans spend 93%
of their lives indoors interacting with
Design Aesthetics Visualising Space 1 spaces that can either enhance or detract
from their experience of everyday life.
TERM 2 This is the often invisible realm of the
Interior Designer.
User Experience Residential 1
Acting as a unique blend of architectural
Creative Entrepreneurship Visualising Space 2 thinking, style and psychology, the
interior designer deals with the interplay
TERM 3 of experience with movement, style with
accessibility and brand with consumer.
Digital Design Residential 2 Few other creative disciplines allow you to
design something that physically frames
Understanding Web & Code Visualising Space 3 people’s lives.
TERM 4
GOING OUT IN STYLE
Writing for Communication Commercial Interiors 1 While architects make beautiful
boxes, interior design is about making
Circular Design Interactive Space 1 those spaces work aesthetically and
functionally. From acoustics, to lighting,
TERM 5 customer retention and pedestrian flow
— interior designers pull it all together,
Creative Critique Commercial Interiors 2 while also considering trends, personal
style and the client’s needs for the
Design History Temporary Interiors 1 space. Interior designers need to curate
spaces that feel simultaneously fresh
TERM 6 and timeless.
Design For Equity VR Interiors 1
Product Design Interior Design Career WHO IS IT FOR?
Interior Design is for the space curator
who sees the whole picture. It requires a
TERM 7
willingness to walk around in the shoes
of others and work to solve real human
Creative Ethics
problems in a physical and experiential
Transition to Industry
way. It is for the detail oriented, the big
Branding & Visual Identity picture thinker, the placemaker and the
emotionally intelligent. Most importantly,
TERM 8 Interior Design is about understanding
and manipulating the feeling, emotion and
Design Integration purpose of a space.
Transition to Industry
Experiential Graphic DesignPage 25
WHAT A CAREER IN INTERIOR DESIGN
LOOKS LIKE
The beauty of creative industry is that
you’re only as limited as your ambition.
The thinking you’ll learn along the way
is made to be transferable and useful
wherever your passion leads you, whether
that’s into a more traditional studio
environment or into a new innovation of
your own. Below are just some of the
outcomes you could look to pursue based
on the Interior Design skills you’ll learn:
OUTCOMES IN
Residential Interiors
INTERIOR DESIGN MODULES COMMERCIAL INTERIORS 1
Commercial Interiors
Spaces within businesses have a
DECORATION 1 primary need based upon the industry Interior Consultation
Decoration is concentrated on they are servicing. They also need to
furnishing and enhancing a space with balance both the customer and the staff Product Supply for Design
objects and materials to make it more requirements. We’ll explore and identify
aesthetically pleasing. In this module we the specific laws and regulations that Industries
get to grips with the decoration process, govern it.
how we conceptualise, visualise and Kitchen and Bathroom
present our ideas. INTERACTIVE SPACE 1
Interior designers need to be one Design
VISUALISING SPACE 1 step ahead to see how emerging
Gone are the days when a drafting technologies might integrate Interior Design
board was an essential interior designer seamlessly into our environments. In this
tool. This module introduces Computer
Aided Drawing and Drafting (CADD) by
module, we explore how we design with Experiential Design
smart homes, audio assistants and 3D
taking sketches and converting them
into 3D digital models we can use to
printed products in mind.
Home Design Journalism
prototype our ideas. COMMERCIAL INTERIORS 2
Taking commercial interiors to the Styling
RESIDENTIAL 1 next level, we focus on rolling out our
Balancing aesthetics with functionality, designs across larger spaces. This Residential Furniture &
residential designers create liveable module teaches how to utilise and
spaces wherever people reside. This manipulate light in order to create Joinery Design
module looks at creating unique living smaller, unique environments within
experiences in both the private and the overall. Homelessness Solutions
public spaces of a residence.
TEMPORARY INTERIORS 1 Strategy
VISUALISING SPACE 2 This module examines short-lived
This intermediate module builds interior design intended for high traffic Luxury Private
upon your CADD skills by introducing areas, such as exhibitions and events.
techniques that streamline your design Project managing these spaces requires Development Design
process, making you more productive an understanding of the transitory
and efficient with your time. audience behaviours and how to focus Public Housing &
attention where it’s needed.
RESIDENTIAL 2 Government Design
Working in another person’s residence VR INTERIORS 1
requires a high knowledge of health
and safety, both during and after
With the advent of this new technology Aged Care Facilities Design
comes a wealth of opportunity to
the installation. This module looks
at building a sustainable practice,
design for the virtual world. This module
explores augmented (AR) and virtual
Decoration
especially when using hard materials reality (VR) software to future-proof
and surfaces to design with. your design skills.
VISUALISING SPACE 3 INTERIOR DESIGN CAREER
This advanced CADD module allows Building a successful career and
you to incorporate real materials into portfolio in the creative industries
your virtual space through identifying requires dedication and a strategic
and evaluating materials and approach. This module looks at
construction methods of a physical the specific needs of your chosen
space (walls, ceilings and floors) and profession and teaches you how
how they may affect your design. to make the most of your skills and
experience.CREATIVE THINKING FOR THE NEW CREATIVE THINKING MODULES GO BEHIND THE SKILLS CROSS THE DIVIDE WHO’S IT FOR? Creativity can seem like a completely Creatives don’t work in isolation. A web Thinking modules combine creatives subjective experience. And while there is developer will work with a graphic across the specialisations to focus their definitely room for tastes and individual designer and a videographer will work creative energy on solving more complex preferences, there are fundamental with an interior stylist. Creative industry is collaborative problems. You’ll learn principles and elements that underpin about collaborating with experts across critical design thinking, collaborative the vast majority of good creative work. a multitude of specialisations, working practice and problem solving in order These principles apply across disciplines together to achieve a vision greater than to tackle any problem you’re faced and form a fundamental element of a the sum of the individual disciplines with. You’ll understand consumer holistic creative education. Foundry’s involved. For this reason it’s extremely behaviour and how to effect change Thinking modules teache this theoretical important that your creative education through strategic thinking models. foundation, providing the vocabulary is supported by continual exposure to Most importantly you’ll learn how to and understanding to help you execute creatives specialising in different but communicate your vision to other creative concepts (using your own style), complementary disciplines. industries, in order to see ideas realised. and be able to backup and explain your decisions using sound creative theory.
Page 27
DESIGN THINKING UNDERSTANDING WEB AND CODE
‘Design Thinking’ is driven by human- The need for creatives to have a basic
centred, collaborative and action-oriented grasp of web-based code is paramount
practices focused on solving problems. In in today’s industry as HTML, CSS and
this module, you learn the theory, process Java underpin all our online interactions.
and how to implement Design Thinking so You will learn the fundamentals of web
you can solve interdisciplinary problems languages, their history and how they
in a structured and replicable way. are evolving. At this module’s conclusion,
students will feel confident to create basic
DESIGN AESTHETICS web pages, troubleshoot source-code
This module demonstrates the and identify common issues.
importance of aesthetics in design and
its application to real world projects. The WRITING FOR COMMUNICATION PRODUCT DESIGN
colour spectrum, pattern recognition, Creatives communicate through a range The word ‘product’ can mean a multitude
shape, texture and balance are just part of of mediums but unfortunately writing of things in today’s world. It can have a
what you learn through understanding the often gets forgotten. A poorly worded combination of tangible and intangible
elements and principles of art and design. email, design pitch or social media attributes but the one thing that a product
post can cost you clients. This module must be, is consumed. This module
USER EXPERIENCE (UX) DESIGN focuses on investigating broad writing explores the skills, knowledge and
UX design seeks to improve the usability, techniques to suit a variety of workplace expertise required to make physical and/
accessibility, and pleasure a product requirements, to build confidence and or digital products and market them to
or service provides by identifying the clarity in your text. an audience.
specific points of interaction. By adjusting
these points, data can be captured and CIRCULAR DESIGN CREATIVE ETHICS
improvements measured and replicated. Circular design, a relatively new area, Ethical design is a process that
Once you learn the basics you’ll be challenges the idea of single use in encourages compassionate and
applying UX techniques to all parts of products and services. By investigating empathetic understanding of the
your life. the circular economy, you learn about impact human activities have on natural
a systems approach to design, in which resources. This module explores new
CREATIVE ENTREPRENEUR resources are re-used and any waste and innovative ways to solve crises of
The best thing about working in the created feeds back into the design loop sustainability, cruelty, resource depletion
creative industries is you can always to create something new. and waste.
create work for yourself. This module
introduces you to entrepreneurial CREATIVE CRITIQUE BRANDING AND VISUAL IDENTITY
opportunities and gives you the theory Why do you like what you like? This How do brands become popular and
behind pricing, promoting and pitching module encourages you to rigorously create a loyal market following? This
your goods and services. We feel it’s question your own (and others’) module identifies the importance of
important to have this early on in the assumptions and ideas about creativity branding (for businesses and individuals)
course so you are able to start building by identifying inconsistencies and errors by examining the impact and delivery
your passion as soon as possible. in reasoning that impact design thinking of brand message through tangible and
and processes. intangible methods.
DIGITAL DESIGN
This unit introduces digital design DESIGN HISTORY DESIGN INTEGRATION
applications for image making in both What goes around comes around. This module enables students to apply
vector and raster formats. It explores Through analysing the history of the design thinking to business processes
the diverse nature of digital media tools creative industries and applying research and strategy. This includes changing
available and the specific areas of the techniques we can connect current and work cultures to a design-led approach;
creative industries they service. Although emerging creative thinking with historical empowering innovative ideas and
the output may be vastly different, examples to better understand how practices to dictate business direction.
the theory behind these programs is influences and trends develop.
essentially the same and understanding EXPERIENTIAL GRAPHIC DESIGN (XGD)
how they work, helps you work them. DESIGN FOR EQUITY Existing at the junction of the built
With an aging population, accessibility environment and communication, the
is essential for any creative to factor into experiential field incorporates branding,
their design process, whether physical or typography, interior architecture and
digital. This module explores how assistive industrial and digital design in an effort to
technologies are evolving as a tool for improve how people move through and
positive impact. use spaces.INDUSTRY
INTERSECTS
FOUNDRY LIVE PREVIOUS GUESTS
Tasmania is now home to Australia’s
most thriving creative speaker program. MATT LEACH GEMMA O’BRIEN - Freelance
At Foundry. Making waves both locally - Australian Design Radio
JO ROCA - For The People
and nationally, Foundry LIVE allows our
ANDREW JOHNSTONE
creatives access to dozens of leading JACK MUSSETT - Motherbird
- Design is Kinky
industry figures each year —not only
giving them a taste of what it’s like to NICK HALLAM - Joan, Tiller MATT PIKE - Monster Children
be a working creative, but also learning CHRIS PANZETTA - S1T2
how they got to the top of their game. GEORGE ROSE - Freelance
We are passionate about setting a new ANDREW TIMBS - Red Jelly RICHIE MELDRUM - Yoke
standard for industry engagement in the
TIM CRUICKSHANK - UsTwo DIANA CHIRILAS - Chirilas Design
educational space.
ROBBIE BRAMMAL - MONA TIM KOTSIAKIS - MASS
SARAH CADDICK - Moo Brew EMILY WOOLETT - Paper Stone Scissors
MIKE TOSETTO - Never Sit Still BEN JOHNSTON - JosephMark
ERFAN DALIRI - Freelance BRAD STEVENS - Born & Raised
SINEAD MCDEVITT - Freelance SIMONE SPEET - Freelance
BROOKE SAWARD - World of Wanderlust BILL HOPE - Freelance
CHRIS DOYLE - Christopher Doyle & Co. THORSTEN KULP - Toben
MATT DOBSON - ProCreate NICOLE REED - Freelance
KITIYA PALASKAS - Freelance PRUE JONES - Fjord
KELLY THOMPSON
- Makers Management
NGAIO PARR - Make Nice
EDDIE ZAMMIT - T World
FRANKIE RATFORD - The Design Kids
ANDY WRIGHT - Streamtime
VANESSA WARD - Nomadism
ANITA MCARTHUR - Seesaw
JIM ANTONOPOULOS - Tank
ATLAS TALISMAN - Bravochild
PETE MOORE - Snakes & Ladders
NATALIE COTTEE - Studioartoholic
ALEX GLENN - Second Road
JAMES NOBLE - Carter Digital
MAGGIE CHAU - AKQA
TARRA VAN AMERONGEN - FjordYou can also read
