2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...

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2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...
JUNE 20-21, 2021
VIRTUAL DAY: JUNE 22, 2021

2021 EXHIBITOR
 PROSPECTUS
                             IBSLASVEGAS.COM
2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...
AN AUDIENCE YOU
                                                                                     NEED TO REACH

THE BEAUTY EXPERIENCE

 IBS Las Vegas boasts thousands of enthusiastic and driven salon owners,
 managers and other beauty professionals. These professionals attend IBS Las
 Vegas to learn new skills, re ne their techniques and stock-up on all of their
 salon and professional needs.

 The 2021 event will be a hybrid of a physical show floor and a virtual event.
 Days 1 and 2 will be live at the convention center and Day 3 will be held
 virtually. Your online exhibitor page will have a Shop Now button so attendees
 can easily purchase your products. The virtual Day 3 will be open to all                     95%
 attendees and will be promoted to our full database of beauty professionals.            PURCHASE PRODUCTS
                                                                                         ON THE SHOW FLOOR
                                                                                              84%
                                                                                      MAKE OR RECOMMEND FINAL
                                                                                       PURCHASING DECISIONS
                                                                                              84%
                                           ACCESS TO AN                              LISTEN TO IN-BOOTH EDUCATION
                                        ADDITIONAL AUDIENCE                                   84%
                                        Gain access to thousands of spa owners,           IDENTIFY PRODUCTS
                                        managers, skincare specialists, massage             FOR FUTURE USE
                                        therapists, estheticians, makeup artists
                                        and others in the spa, skincare and
                                                                                              79%
                                                                                          MEET WITH EXISTING
                                        wellness fields. Professionals attend the
                                                                                         VENDORS & SUPPLIERS
                                        International Esthetics, Cosmetics and
                                        Spa Conference (IECSC), the largest spa             9 out of 10
                                        show in North America, which co-locates       RECOMMEND THE EVENT TO AN
                                        with IBS Las Vegas.                              INDUSTRY COLLEAGUE
2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...
WHY THEY ATTEND              REACH THOUSANDS OF PROFESSIONALS
79% LEARN ABOUT NEW TRENDS   THEIR SALONS                     THEIR JOBS
76% FIND NEW PRODUCT LINES   62% BEAUTY/FULL SERVICE SALON    36% SALON/SPA OWNERS/MANAGERS
                             9% NAIL SALON                    28% STYLISTS/COLORISTS/BOOTH RENTERS
72% PURCHASE PRODUCTS FOR   9% DAY/MEDICAL/DESTINATION SPA   11% ESTHETICIANS/MAKEUP ARTISTS
       THEMSELVES            8% COSMETOLOGY SCHOOL            11% INSTRUCTORS/STUDENTS
71% PURCHASE PRODUCTS FOR   4% DISTRIBUTOR/MANUFACTURER      8% NAIL PROFESSIONALS
      THEIR SALON            4% BARBER SHOP                   3% BARBERS/MENS GROOMERS
                             4% OTHER                         2% DISTRIBUTOR/MANUFACTURER
                                                              1% OTHER

                             THEIR INTERESTS                  OUR FIRST TIMERS
                             75% HAIRCARE /TOOLS              IBS Las Vegas
                             70% EDUCATION/TRAINING           attracts thousands of
                             57% COSMETICS                    first-time attendees
                             51% SKINCARE                     each year. These
                             40% MEN'S GROOMING               professionals visit
                             39% EQUIPMENT/FURNITURE          the show to purchase
                             35% APPAREL                      products and tools
                             34% SPA PRODUCTS                 and explore new
                             35% HAIR EXTENSIONS/WIGS         companies to do
THEIR CLIENTELE              33% NAIL CARE/TOOLS              business with.
84% CAUCASIAN                27% NAIL ENHANCEMENTS
                             20% B USINESS SOFTWARE/      95% of first-time attendees purchase products
54% LATINO                        TECHNOLOGY                        on the show floor
39% ASIAN                    11% TANNING
                             10% SUNDRIES
                                                              92% identify products for future use
                                                              71% recommend or make purchasing decisions
39% AFRICAN AMERICAN         7% PUBLICATIONS                      in their salon
2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...
LEVERAGE OUR EXPERIENCE                                  GREAT COMPANY
 IBS Las Vegas is produced by industry icons              You should be where your
 American Salon and IBS New York. For more than           competitors are — and they
                       142 years, American Salon          are at IBS Las Vegas!
                       has played a pivotal role          PREVIOUS EXHIBITORS
                       in the professional beauty
                   SUMMER 2020
                                                          INCLUDE:
                       industry, shining a spotlight
                       on all things beauty. From
                                                          • AKZENTZ PROFESSIONAL
                       fashion-forward imagery to
                                                            NAIL PRODUCTS              • EYE KANDY COSMETICS
                       innovative techniques and
                                                          • ALESSANDRO INTL            • GELISH
                       business-building concepts
                                                          • AMIKA                      • HATTORI HANZO SHEARS
                       and pop culture, American
    FA L L
    LO O K B O O K
                       Salon continues to elevate
                                                          • ANDIS COMPANY
                                                          • ARDELL LASHES
                                                                                       • KELLY CARDENAS
                                                                                       • KUPA
                       artistry and empower the
                                                          • ARROJO                     • LECHAT NAIL PRODUCTS
            2020
                       hairdressing community.
                                                          • ATWOOD INDUSTRIES          • MAJOR LEAGUE BARBER
                                                          • AVENA                      • MARTIN PARSONS -
EDUCATION BY TOP TALENT                                   • BABE HAIR EXTENSIONS         INTERMAR PRODUCTIONS
Each year, an impressive and                              • BABYLISS PRO               • MORPHE BRUSHES
robust conference program                                 • BASS BRUSHES               • NYX
draws attendees from around the                           • BELLA LASH                 • OPI
world. Professionals can choose                           • BIO SCULPTURE NAILS USA    • OSTER
from more than 100 valuable                               • BONIKA SHEARS              • PIBBS
hair, nail, makeup and business                           • BORBOLETA BEAUTY           • PULP RIOT
classes taught by some of the                             • BRAZILIAN BLOWOUT          • REVITALASH
most talented artists in the                              • CHINA GLAZE                • ROCK YOUR HAIR
beauty industry.                                          • CHRISTRIO                  • RUSK
                                                          • CND                        • SAM VILLA
PAST EDUCATORS INCLUDE:                                   • COLOREVOLUTION             • SATIN SMOOTH
NICK ARROJO        CANDY SHAW           SEAN CASEY        • CROWN BRUSH                • STX SOFTWARE
MARTIN PARSONS     NAJAH AZIZ           DJ MULDOON        • DONNA BELLA HAIR          • SWEISS
KELLY CARDENAS     RUTHE ROCHE          JOHN MOSLEY         EXTENSIONS                 • TERME
EVE PEARL          MARK BUSTOS          KIM VO            • DREAMCATCHERS             • TURBO POWER
LISA YAMASAKI      THE TEALS            KRIS SORBIE         HAIR CATCHERS              • TWEEZERMAN INTERNATIOAL
NICHOLAS FRENCH    MARCO PELUSI         ROBERT CROMEANS   • DYSON SUPERSONIC           • VICTORY BARBER
JULIUS C VESAR     VIVIENNE MACKINDER   TRACEY HUGHES     • ENTERING THE ARTZONE       • VINCENT LONGO COSMETICS
SOFIE POK MAJOR    LEAGUE B ARBER       CHARLIE PRICE     • ENZO MILANO                • VODANA
CARLOS E STRELLA   TED GIBSON                             • EVALASH SILK EYELASH      • YOUNG NAILS
LEEN & BERTUS      NAJA GREEN                               EXTENSIONS                 • YOUNIQUE
2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...
EFFECTIVE MARKETING                          REACH YOUR MARKETING
& COMMUNICATION                              & SALES OBJECTIVES
We attract thousands of active beauty        IBS Las Vegas offers a myriad of
professionals via direct mail, electronic    ways to promote your products
promotion, advertisements, dedicated         and reach your goals. Inquire about
editorial, tele-marketing and social media   the promotional and sponsorship
each year. Our marketing campaign            opportunities available pre-show
includes advertisements in more than         and onsite, which will encourage
15 beauty industry publications and          sales and ensure brand impact and
websites, and direct mail to more than       successful exhibit results. From floor
225,000, past and prospective attendees.     graphics to column wraps to lanyards,
IBS Las Vegas utilizes the full gamut of     opportunities are customizable to any
social media, mobile and web to enrich       budget and objective.
the show experience and enhance
dialogue within our community.
                                             REACH THOUSANDS OF BEAUTY
                                             PROFESSIONALS... AFFORDABLY!
                                             10’ X 10’BOOTH PACKAGE INCLUDES:
                                             • 8’ draped backwall and draped sidewall
                                             • 8’skirted table and two chairs
                                             • Standard company sign (7” x 44”)
                                             • One 500 watt outlet
                                             • One waste basket
                                             • Company listing in all show marketing
                                               materials that features an exhibitor list
                                               including IBSlasvegas.com
                                             $26.00 per square foot (minimum purchase of 100 square feet required).
                                             $200.00 per corner.
                                             PLUS: Every exhibiting company is entitled to 300 lbs. of free material
                                             handling. NOTE: Exhibitors MUST professionally cover the floor of their
                                             booth. Product samples may be required to qualify for exhibition.
VIP PROGRAM                                  RESERVE YOUR BOOTH TODAY!
Ensure your important customers are          To reserve your booth or to inquire about the myriad of sponsorship
at the event. All exhibitors will receive    opportunities, contact:
complimentary tickets to invite their VIP
clients to the event.                        ELLEN EVERS | 646.979.4544 | EEVERS@QUESTEX.COM
                                             ©2020 QUESTEX LLC. ALL RIGHTS RESERVED.
2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ... 2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ... 2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ... 2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ... 2021 EXHIBITOR JUNE 20-21, 2021 - VIRTUAL DAY: JUNE 22, 2021 PROSPECTUS - International Beauty ...
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