A Population Health Guide for Primary Care Models - ImplementatIon and evaluatIon

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A Population Health Guide for Primary Care Models - ImplementatIon and evaluatIon
Implementation and Evaluation:

A Population Health Guide for
Primary Care Models
                                 October 2012
Care Continuum Alliance
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                           Washington, D.C. 20004-2694
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                           info@carecontinuumalliance.org
                           www.carecontinuumalliance.org

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Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                    2
Executive Summary

                           Why Was This Guide Developed?
                           This Implementation and Evaluation Guide (I&E Guide) was developed by the Care Continuum
                           Alliance to inform and guide the implementation of key components of population health and
                           specific strategies and suggestions for primary care-centered models to embed the components into
                           their practice. In addition, this Guide offers suggestions and resources on measuring the impact of
                           these efforts from both a cost and a quality perspective. The Guide also offers recommendations for
                           population health implementation for a variety of models and recognizes that models vary widely by
                           the resources available, the culture of the practice, organization or group of organizations working
                           together, and their level of health information technology sophistication. Ultimately, any health care
                           delivery model that is centered around primary care can benefit from the information delivered in
                           this Guide.

                           What Are the Goals of This Guide?
                           The goal of this Guide is to offer education and guidance on the development and measurement of
                           population health strategies embedded into the framework of a primary care-centered models. This
                           Guide focuses on the overall value of population health strategies for primary care and how these
                           strategies could be both implemented and measured based on the level of sophistication of the
                           model. This Guide is intended as a resource for primary care-centered models regardless of where
                           they are in the transformation process and offers suggestions and insight into specific tactics that can
                           be utilized by any practice at both the clinician level as well as the organization level.

                           Who Is This Guide For?
                           This Guide is for any health care entity working towards a patient-centered population health
                           model of care. It can also be useful for individual primary care and multispecialty practices that are
                           transforming into a model of care that is whole-patient, whole-population focused. Models that may
                           find the information and considerations in this Guide especially useful would include:
                           • Integrated delivery systems,
                           • Accountable care organizations,
                           • Patient-centered medical homes,
                           • Primary care practices,
                           • Multispecialty practices,
                           •	Community health collaboratives,
                           • State health exchanges, and
                           • Large hospital systems.

                           At the end of this Guide is a reference section with tools and resources that offer additional detail
                           on several of the topics discussed within the Guide itself. In addition, we have included general
                           resources in this section that readers will also find useful.

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                         3
How to Use This Guide

                           As a resource and tool for primary care practices interested in implementing population health, this
                           Guide can be read in its entirety for an indepth overview of the value and benefits of population
                           health. Each section can also be a stand-alone resource on very specific pieces of population health,
                           including the value of the process, implementation, and evaluation. The following table lists specific
                           topics that each section covers.

                                   Section                                 Selected Topics                            Page
                                                                                                                     Number

                            Population Health       What are the key components of population health?                    9
                            Overview
                                                    As a clinician or practice manager, what are the                    14
                                                    objectives and the benefits of population health?
                                                    What are the key benefits of population health for my               15
                                                    patients?
                                                    How can I implement population health based on my own               18
                                                    needs and resources?

                            Areas of Impact         What kinds of impacts can population health have on my              19
                                                    practice or model of care?
                                                    What is the value proposition for each of the components            21
                                                    of population health?
                                                    What types of data should I consider if I am assessing the          24
                                                    health of my patient population?
                                                    Why should I go through the process of risk stratifying my          21
                                                    patient population?
                                                    What are some strategies that I can use to engage my                27
                                                    patients in their care?
                                                    Can population health help me to better coordinate the              28
                                                    care that patients receive?
                                                    What should I think about when I am trying to measure               33
                                                    savings of my population health efforts?
                                                    What is a comparison group, and why is it important in an           36
                                                    evaluation process?
                                                    What are leading and lagging indicators, and how will they          39
                                                    help me improve quality for my patients?

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                      4
Table of Contents

                           Foreword................................................................................................................................................6
                           Acknowledgments.................................................................................................................................7
                           Population Health Overview..................................................................................................................9
                           	Best Practices Framework...............................................................................................................13
                           Areas of Impact......................................................................................................................................19
                                Impacts Model.................................................................................................................................19
                           	The Value Proposition.....................................................................................................................21
                                Drivers of Change and Patient Engagement..................................................................................25
                           	Care Coordination...........................................................................................................................28
                                Measuring Savings...........................................................................................................................33
                           Appendix: Special Topics..................................................................................................................... 43
                                Medicaid and Underserved Populations........................................... Release Date: December 2012
                                Oncology............................................................................................ Release Date: December 2012
                           Reference A – Health Information Technology Framework..................................................................44
                           Reference B – Population Health Management Program Evaluation...................................................46
                           Methodological Considerations
                           Reference C – Evaluation Study Design Considerations......................................................................54
                           Reference D – Methods to Define Outliers..........................................................................................55
                           Reference E – Evaluation Considerations for Small Populations..........................................................56
                           Reference F – Utilization Measures.......................................................................................................59
                           Reference G – Self Management Measures..........................................................................................61
                           Reference H – Medication Adherence Measures.................................................................................63
                           Reference I – Productivity Measure......................................................................................................74
                           Reference J – Selection Criteria Considerations...................................................................................76
                           Reference K – Additional Resources.....................................................................................................81
                           References..............................................................................................................................................82

                           Figures and Tables
                                Figure 1, Population Health Conceptual Framework......................................................................9
                                Figure 2, Population Health Process Model....................................................................................12
                                Figure 3, Population Health Impacts Model...................................................................................20
                                Figure 4, Population Levers for Change..........................................................................................26
                                Figure 5, Engagement Strategies Wheel........................................................................................27
                                Figure 6, PHM Impacts on Care Coordination...............................................................................29
                                Figure 7, Disease Progression Chart...............................................................................................39
                                Figure 8, Leading and Lagging Indicators......................................................................................42
                           	Table 1, Population Health Objectives............................................................................................14
                           	Table 2, Population Health Benefits................................................................................................15
                           	Table 3, Population Health Components – Best Practice Implementation Levels
                                for Primary Care Clinicians........................................................................................................18
                           	Table 4, Data Sources Value............................................................................................................24
                           	Table 5, PHM Drivers of Change for Primary Care.........................................................................25
                           	Table 6, Areas for Assessing Savings..............................................................................................35
                           	Table 7, Comparison Group Options..............................................................................................37
                           	Table 8, External Comparison Sources...........................................................................................38
                           	Table 9, Utilization Measure Options..............................................................................................40

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                                                              5
Foreword

                           Amid the backdrop of ongoing political debate about its merits, health care reform and all that it
                           entails is quickly being implemented in every state. New models of care with primary care-based
                           population health at the center are coming into focus as they rapidly propagate through the health
                           care landscape.

                           Population health is a priority because of the financial and outcomes pressures inherent in reform.
                           Not only do providers need to concern themselves with patients who seek care, they also now must
                           engage whole populations in order to meet expectations. A population-driven, patient-centered
                           model of care can meet the needs of all consumers regardless of where those consumers are on the
                           continuum of health. With primary care at the center of a model surrounded by support that includes
                           a combination of health information technology, the care team and ancillary providers, diverse care
                           needs can be met, quality can be improved, and cost will be sustainably impacted.

                           Embedding population health into these new models and assessing its impact can be challenging for
                           models already in the midst of transformation in so many other ways. The Care Continuum Alliance
                           represents the population health industry and has developed the following Implementation and
                           Evaluation Guide as a resource for primary care-centered models that are transitioning to population
                           health.

                           The foundation for the I&E Guide is the CCA Population Health Conceptual Framework (see Figure
                           1). The Conceptual Framework, released in 2010, outlines the key components necessary to deliver
                           population health to any defined population and in any setting. This Guide builds upon each of the
                           components in the framework, offering insight into the essential purpose of each component as well
                           as how to implement and evaluate a broad population health strategy. The Guide also incorporates
                           several years of Care Continuum Alliance efforts that explore appropriate program evaluation criteria
                           for population health management programs.

                           Many industry experts and partner organizations worked together to develop and offer comments
                           and feedback on the Guide, and we are grateful to all who supported this important work.

                           Jason Cooper, MS, and David Veroff, MPP
                           Co-Chairs, CCA Quality & Research Committee

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                      6
Acknowledgments

                            Quality & Research Committee                          Kelly Shreve, Capital Blue Cross
                            Co-Chairs:                                            Earl Thompson, HealthFitness
                            Jason G. Cooper, MS                                   Barry Zajac, MHSA, Blue Cross Blue Shield of
                            David Veroff, MPP, Health Dialog, Inc.                Louisiana

                            Reviewers:                                            EVALUATION DESIGN IMPACT

                            Jason G. Cooper, MS                                   R. Allen Frommelt, PhD, Nurtur
                            Donald W. Fisher, PhD, CAE, American Medical          Andre Gibrail, AxisMed Gestao Preventiva da
                            Group Association                                     Saude S.A.
                            Helene Forte, RN, MS, PAHM, Aetna                     Gary Persinger, National Pharmaceutical Council,
                                                                                  Inc.
                            Sue Frechette, BSN, MS, MBA, Northfield
                            Associates LLC                                        Tina Ross-Knapp, CCP, APS Healthcare, Inc.
                            Cindy Hochart, RN, MBA, PMP, Heartland Health         David Veroff, MPP, Health Dialog, Inc.
                            Marcia Nielsen, PhD, MPH, Patient Centered            Kimberly Westrich, National Pharmaceutical
                            Primary Care Collaborative                            Council, Inc.
                            Mary Jane Osmick, MD, American Specialty
                            Health                                                DRIVERS OF PATIENT & PROVIDER CHANGE
                            David Veroff, MPP, Health Dialog, Inc.                Felicia Brown, RN, Blue Cross Blue Shield
                                                                                  Association
                            Work Groups:                                          Helene Forte, RN, MS, PAHM, Aetna
                            PHM PRIMARY CARE BEST PRACTICES                       Cynthia Hallam, RN, MBA, Blue Cross Blue Shield
                            FRAMEWORK                                             of Louisiana
                            Mary Jane Osmick, MD, American Specialty              Cindy Hochart, RN, MBA, PMP, Heartland Health
                            Health                                                Tina Ross-Knapp, CCP, APS Healthcare, Inc.
                            Christobel E. Selecky, ZIA Healthcare                 Kelly Shreve, Capital Blue Cross
                            Consultants
                                                                                  Cindy Worrix, RN, CCP, Aetna
                            Susan Weber, RN, CCM, MHP, StayWell Health
                            Management
                                                                                  CARE COORDINATION MEASURES
                            Nancy Wilson-Ramon, IdealHealthIT
                                                                                  Marybeth Farquhar, PhD, MSN, RN, URAC
                                                                                  Betsy Farrell, RN, Aetna
                            VALUE PROPOSITION FRAMEWORK
                                                                                  Helene Forte, RN, MS, PAHM, Aetna
                            Felicia Brown, RN, Blue Cross Blue Shield
                            Association                                           Andre Gibrail, AxisMed Gestao Preventiva da
                                                                                  Saude S.A.
                            Steven Burch, RPh, PhD, GlaxoSmithKline
                                                                                  Garry Goddette, RPh, MBA, Alere
                            Sue Frechette, BSN, MS, MBA, Northfield
                            Associates LLC                                        Diane M. Hedler, RN, MS, CHIE, Kaiser
                                                                                  Permanente
                            R. Allen Frommelt, PhD, Nurtur
                                                                                  Cindy Hochart, RN, MBA, PMP, Heartland Health
                            Thomas L. Knabel, MD, Ingenix Inc.
                                                                                  Suzanne Janczak, Health Integrated, Inc.
                            Jennifer Pitts, PhD, Edington Associates
                                                                                  Peter J. Kapolas, RN, MBA, CPHQ, Healthways
                            Tatiana Shnaiden, MD, ActiveHealth
                            Management, Inc.                                      Erik Lesneski, AllOne Health
                                                                                  Cynthia O’Neill, URAC
                                                                                  Mary Jane Osmick, MD, American Specialty
                                                                                  Health

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                       7
Urvashi Patel, PhD, Horizon Blue Cross Blue           Medicaid and Underserved Populations
                           Shield of New Jersey
                                                                                 Jason G. Cooper, MS
                           Gary Persinger, National Pharmaceutical Council,
                                                                                 R. Allen Frommelt, PhD, Nurtur
                           Inc.
                                                                                 Carl Garrett, Centene Corporation
                           Lisa Saheba, MPH, URAC
                                                                                 Toni Miller, CareSource Management Group
                           Chris Tourville, RN, MSHM, FAHM, Cigna
                           Arnold Ari Wegh, ActiveHealth Management,
                           Inc.                                                  SPECIAL TOPICS – SHARED DECISION-MAKING
                                                                                 Jason G. Cooper, MS
                           TOTAL COST SAVINGS                                    Andrea Fong, Health Dialog
                           David Aronoff, Nurtur                                 Natalie Heidrich, Ethicon Endo-Surgery
                           Jean Ann Cherry, BSN, MBA, OptumHealth                Paul C. Mendelowitz, MD, MPH, ActiveHealth
                           Natalie Heidrich, Ethicon Endo-Surgery                Management, Inc.

                           Cindy Hochart, RN, MBA, PMP, Heartland Health         Julie Slezak, MS, Silverlink Communications

                           Iver Juster, MD, ActiveHealth Management, Inc.        Arnold Ari Wegh, ActiveHealth Management,
                                                                                 Inc.
                           Diana Potts, APS Healthcare, Inc.
                                                                                 Carrie Wolbert, APS Healthcare, Inc.
                           Julie Slezak, MS, Silverlink Communications
                           David Veroff, MPP, Health Dialog, Inc.

                           SPECIAL TOPICS – ONCOLOGY
                           Courtney Cantrell, RN, Aetna
                           Jason G. Cooper, MS
                           R. Allen Frommelt, PhD, Nurtur
                           Jody Garey, PharmD, US Oncology
                           Deb Harrison, US Oncology
                           Jad Hayes, MS, ASA, MAAA, McKesson
                           Specialty Health

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                     8
Population Health Overview

                      The Care Continuum Alliance has developed              As mentioned, there are two specific models
                      frameworks to illustrate, both conceptually            or frameworks used in this Guide that will be
                      and operationally, the process and activities          referenced: the Population Health Conceptual
                      associated with population health. These               Framework (Figure 1), which will be referred
                      frameworks have been developed as a guide              to as the “Conceptual Framework”, and the
                      for care delivery models seeking to integrate          Population Health Process Model (Figure 2),
                      and implement population health strategies,            which will be referred to as the “Process Model.”
                      components, and processes. The population              The intent of the Conceptual Framework is to
                      health framework can be embedded into a                identify the general components of population
                      primary care integrated system in a variety            health and how they relate to one another.
                      of different ways. For example, primary care-          The Conceptual Framework depicts the
                      centered delivery models such as integrated            identification, assessment and stratification of
                      delivery systems and accountable care                  patients. The core of the model (central blue
                      organizations, as well as in patient-centered          box) includes the continuum of care, as well
                      medical home practices, can adopt the                  as patient-centered interventions. The patient
                      processes and key components outlined in these         is central in the model, and is surrounded by
                      frameworks to assess their own capabilities and        various overlapping sources of influence on of his
                      to guide the development of expanded and               or her health. This can include, but is not limited
                      integrated care delivery models.                       to, organizational interventions,
Figure 1. Population Health Conceptual Framework

                                                                Patient & Provider

                                                Primary Care

Care Continuum Alliance                                                                                                       9
provider interventions and family and                 interventions in a continuous cycle of quality
                           community resources. Operational measures are         improvement and improved patient experience.
                           represented as are the core outcome domains.
                           Finally, the cycle of quality improvement             In addition, this process can offer information
                           based on process learnings and outcomes is            that will be extremely helpful in a clinician’s
                           prominently depicted by the large curved green        efforts to engage with patients in the patient’s
                           arrows.                                               plan of care. It is becoming increasingly evident
                                                                                 that effective enrollment and engagement is key
                           The intent of the Population Health Process           to impacting the health of a patient population.
                           Model is to help improve our understanding
                           of the essential and detailed elements of             Risk Stratification
                           population health. This Process Model outlines        The next step in the population health process
                           the process flow associated with delivering           is to stratify patients into meaningful categories
                           the key components of population health,              for patient-centered intervention targeting, using
                           beginning with monitoring the population and          information collected in the health assessments.
                           identifying patients who are appropriate for an       This process yields information that the system
                           activity or intervention. It also includes a health   can use to divide the patient population into
                           assessment stage, followed by risk stratification,    different levels to ensure ROI based on resources
                           the application of engagement strategies,             allowed. Stratification should include categories
                           the availability of multiple communication            that represent the continuum of care in the
                           and delivery modalities, patient-centered             patient population. While some organizations
                           interventions across the care continuum               use complicated and proprietary mathematical
                           and the process of evaluating the impact of           algorithms to predict risk, others use a simple
                           these efforts in multiple domains. Finally, it        count of risks to classify individuals. It is not
                           includes a feedback loop that reflects the need       our intent to prescribe how risk stratification
                           to incorporate process and quality-related            should be conducted, rather to emphasize the
                           improvements based on learnings from the              importance of having some type of stratification
                           impact evaluation. The sections below provide         in place to help align patients with appropriate
                           a detailed description of the components of the       intervention approaches, thereby maximizing the
                           Process Model.                                        health improvement impact of care. This process
                                                                                 is designed to aid both the organizations and
                           Health Assessment                                     clinicians by helping them focus appropriate
                           The Health Assessment section of the Process          resources on those patients and segments of the
                           Model represents the effort to assess the health      population with greatest need. Furthermore, the
                           of a specific population (i.e., patient panel,        care team will be better equipped to identify
                           diabetic population, etc.). This assessment           opportunities to impact a patient’s health either
                           typically “triangulates” by drawing on available      by addressing gaps in care or by offering new
                           types of information, including self-reported         evidence-based interventions determined by a
                           health questionnaires, health insurance claims,       new diagnosis or newly discovered risk factor.
                           laboratory and pharmacy data and clinician-
                           documented information. Analytics and the             Patient-Centered Interventions
                           ability to combine and analyze this data is a key     Whenever possible, the components of
                           part of this process. It also is important to point   population health can and should be offered
                           out that, while there is an initial assessment,       through a variety of communications and
                           repeated measures over time are necessary to          interventions in order to maximize the clinician’s
                           demonstrate changes in health status of patients      resources and reach and to accommodate
                           and populations over time. This monitoring of         the preferences and technological abilities of
                           results in a continuous feedback loop for the         patients with the ultimate goal of increased
                           care team facilitates documenting the progress        patient engagement and support for self
                           of any population-based care over time,               management. For example, some patients,
                           establishing new baselines and adjusting care         perhaps those with low risk, may prefer to

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                        10
receive everything through the mail, while             the conceptualization of the overall strategy
                           others might want to participate through an            and specific intervention approaches. Careful
                           on-line program geared toward education and            consideration of the chain of effects that will
                           information sharing. Some interventions are            eventually lead to the ultimate goal or outcome,
                           best delivered directly by the provider during         and inclusion of those outcomes in the impact
                           a standard office visit, while other interventions     evaluation framework, can help clinicians to
                           and care plans may be offered through a                identify the components needed to impact
                           combination of intervention modalities. The            those outcomes. Additionally, because there are
                           Process Model includes social media as a               many that contribute to the financial impact of
                           delivery modality to reflect the increasing            an intervention, explicitly outlining the predicted
                           popularity and promise of this type of health          short-, intermediate- and long-term outcomes
                           education and support. Matching intervention           can help primary care-centered models
                           modalities to the preferences of patients likely       understand the full range of impacts and the
                           will lead to an increased level of participation       expected time frame for ultimately generating
                           and engagement, and ultimately to improved             cost savings. Finally, a well-constructed
                           patient health.                                        conceptual outcomes framework can help with
                                                                                  interpretation of outcomes and shed light on
                           Impact Evaluation                                      the practical implications of evaluation findings.
                           To maximize the health impact of a patient-            Demonstrating that short- and moderate-
                           centered intervention or activity, it is important     term outcomes are occurring as expected can
                           to consider the environment of patients and,           provide early evidence to clinicians that efforts
                           whenever possible, to employ interventions             are benefitting patients. Conversely, if early
                           designed to create a supportive environment            outcomes are contrary to expectations, early
                           and organizational culture for patients. The link in   reporting allows for midcourse corrections to the
                           the outcomes framework between environment             activities.
                           and the actual tailored interventions represents
                           the implicit hypothesis that population health         Quality Improvement Process
                           will impact psychosocial variables that will then      Lastly, Quality Improvement Process is also
                           drive changes in health behaviors, including           represented in the both the Conceptual
                           self-management and the use of screening and           Framework and the Process Model. The cycle
                           preventive services. Improvements in these             of quality improvement includes changes to
                           behaviors will, in turn, have a positive impact on     both interventions and processes (including
                           patient health and clinical outcomes. In addition,     assessment, stratification and engagement/
                           the Impact Evaluation section of the Process           enrollment strategies) based on process
                           Model represents the ultimate impact on service        learnings from operational measures, as well
                           utilization, provider and patient satisfaction, and    as outcomes. This process also highlights the
                           financial outcomes derived from improvements           patient's voice through data collection that will
                           in health behaviors, health and clinical outcomes      lead to an enhanced patient experience.
                           and productivity.
                                                                                  Health information technologies (HIT) continue
                           Outlining a framework for an intervention’s            to increase in their importance to population
                           associated outcomes can have several practical         health. CCA developed the HIT Framework to
                           applications. It can help systematize the              help identify the key components necessary
                           design and implementation, as well as the              to fully operationalize population health.
                           evaluation processes. Whether the evaluation           Reference A includes a full discussion of the HIT
                           framework is created before or parallel to             Framework, first released in Volume 5 of the
                           the intervention deployment, it can help with          Outcomes Guidelines Report.

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                            11
Figure 2 – Population Health Process Model

                                                                                          Population Monitoring / Identification

                                                                                                       Health Assessment 1
                                                                  HRA                Medical Claims                        Lab Data                  Other
                                                                                                                                                                                         Incentives & Rewards

                                                                                                                                                                                   Incentive         Reward
                                                                                                        Risk Stratification2
                                                                                                                                                                                   Enrollment/       Participation
                                                                  Healthy           Health/Emotional                       Chronic Illness           End Of Life                   Engagement        Outcomes
                                                                                          Risk
Quality Improvements Based on Process Learnings and Outcomes

                                                                                              Enrollment / Engagement Strategies

                                                                                  Communication and Intervention Delivery Modalities1,2

                                                                     Mail            E-mail          Telephone          Internet/Intranet       Social Media              Face-to-Face Visits

                                                                                                Patient-Centered Interventions1

                                                                                                                            Health Continuum
                                                                                                                                                      • Program Referrals (External/Internal)
                                                                                     Organizational Interventions
                                                                                              Culture/Enviornment                                     • Integrated/Coordinated Components

                                                                              Health Promotion,                      Health Risk               Care Coordination/                 Disease/
                                                                                  Wellness,                         Management                     Advocacy                  Case Management
                                                                              Preventive Services

                                                                                                                       Tailored Interventions2

                                                               Operational Measures                     Impact Evaluation
                                                                                                        Program Outcomes
                                                                                                                                             Health Status and
                                                                                                                                             Clinical Outcomes
                                                                   Psychosocial
                                                                     Drivers                          Health Behaviors

                                                                                                                                             Quality of          Productivity
                                                                                                     Self-Management
                                                                                                                                               Life
                                                                                                                                                   Satisfaction
                                                                                                                                                 Patient/Provider
                                                                                                    Screening /Preventive
                                                                                                          Services
                                                                                                                                                                                   Service Utilization

                                                                                                                                                                                  Financial Outcomes

                                                                                                                Time frame for Impact

1 Represents example components for each essential element. Does not necessarily reflect the universe of components.
2 Communication may utilize one or more touch points within the delivery system.

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                                                                                       12
Best Practices Framework                              staff may implement population health in a very
                                                                                 different way. The best practices framework
                           Population health is a framework that can             section has been developed to help each model
                           be implemented in a variety of settings and           and practice understand the various options
                           for many different populations. In addition,          available for implementing population health
                           the strategy can be implemented in varying            and specifically at a tactical level what those
                           degrees or levels based on resources,                 options look like.
                           technology sophistication and the practice’s
                           current stage of transformation. Even basic           The section begins with detail on the basic
                           differences in practices will very likely play a      objectives and benefits of each population
                           role in how population health is implemented.         health component for the organization as well as
                           For example, a small practice of primary care         for the clinician, and for the patient. Following
                           physicians, who have an electronic health             these grids is a framework that offers steps to
                           record and disease registry in place as well as a     population health implementation at a tactical
                           care coordinator, may be able to implement a          level specifically for the clinician. Additional
                           population health strategy at a very high level,      frameworks will be added for the other levels at
                           while a rural, integrated delivery system with        a later date.
                           few technology resources in place and limited

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                      13
Table 1. Population Health Objectives
Mary Jane Osmick, MD

     Population Health Domain                          Organization                                          Clinician                                          Patient
 Patient Population Identification    Use eligibility/administrative data to push        Become aware of all patients in managed            Link self to medical home and organization
                                      updated ”population list” to clinicians            population
 Health Assessment                    Assess customer base demographics, values          Use validated tools to assess patient health       •	Increase awareness of health risks and
                                      and special needs                                  risks, preferences, activation and values within      conditions
                                                                                         defined patient panel                              •	Increase understanding of health risks and
                                                                                                                                               conditions
 Risk Stratification                  •	Identify cost drivers, at-risk individuals in   •	Prioritize at-risk patients and intervene to    •	Understand condition severity
                                         patient population                                 decrease both acute and long-term risks         •	Understand how behaviors affect risks and
                                      •	Prioritize at-risk patients for clinicians      •	Offer appropriate patient support based            conditions
                                      •	Identify and offer tailored interventions          on risk and segment
                                         for segments
 Engagement                           •	Support engagement of patient                   Offer patient-specific care plans and ancillary    •	Participate in defining customized care plan
                                         population                                      interventions based on identified patient          •	Receive information and support tools to
                                      •	Help patients access care and                   needs, preferences, activation, values,               become activated in care
                                         interventions appropriately                     capabilities

 Patient-Centered Interventions       Direct resources toward the areas of greatest      Assure every at-risk patient receives timely       Learn how to implement self-care plan to
                                      population risk and opportunities for health       care and has access to resources to help           improve/stabilize health
                                      improvement                                        manage acute and chronic health needs
 Impact Evaluation                    •	Use analytics to understand and improve         •	Access ”scorecard” to understand and            Improve health risks and control of conditions
                                         population health interventions impact             improve performance relative to others
                                      •	Push “scorecard” to individual clinicians       •	Identify areas for care improvement

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                                                                    14
Table 2. Population Health Benefits

    Population Health Domain                          Organization                                      Clinician                                          Patient
 Patient Population Identification   Understands make-up of assigned population      Focuses defined resources on identified          Has medical home and trusted organization
                                                                                     patients
 Health Assessment                   Drives organizational strategy and allocation   Defines and directs staff/ancillary resources    •	Creates individual patient base line
                                     of resources to support identified population   required to meet needs of identified             •	Provides opportunity for more meaningful
                                                                                     individuals                                         clinician encounters
 Risk Stratification                 •	Identifies cost drivers, patients at risk    •	Provides more efficient encounter for         •	Provides appropriate level of care based on
                                     •	Helps define interventions required to          patients/clinicians                              condition severity
                                        support population and segments              •	Enables proactive interventions to maximize   •	Offers resources specific to identified needs
                                                                                        outcomes and P4P payments
 Engagement                          •	Reduces out-of-network utilization           Enhances practice efficiency (seeing patients    •	Provides customized care experience
                                     •	Promotes outcomes-driven use of the          appropriately) while being comfortable that      •	Promotes partnership with clinician
                                        system                                       the entire patient population’s needs are
                                                                                     being met
 Patient-Centered Interventions      •	Optimizes population engagement              •	Enhances practice efficiency (seeing          •	Promotes improved likelihood of patient/
                                        consistent with preferences, values             patients appropriately) while being              family participation in care plan
                                     •	Focuses resources on appropriate                comfortable that the entire patient           •	Promotes improved adherence to evidence-
                                        population cohorts                              population’s needs are being met                 based interventions
                                                                                     •	Optimizes outcomes and P4P payments
 Impact Evaluation                   •	Identifies improvement opportunities         •	Improves health of clinician population       •	Provides feedback, motivation
                                     •	Identifies savings opportunities             •	Increases revenue through quality and P4P     •	Promotes self-care management
                                                                                        payments

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                                                               15
Various primary care-centered models are              In Table 3, the six population health components
                           likely to implement population health and its         are arrayed across the page from left to right:
                           individual components in a variety of ways. How,      1. Identification,
                           as well as how completely, the components are
                                                                                 2. Health Assessment,
                           implemented will depend largely on the specific
                           characteristics of the health care practice           3. Risk Stratification,
                           or organization, the resources available to           4. Engagement,
                           support the effort, and the collaborations and
                                                                                 5. Patient-centered Interventions, and
                           partnerships that exist within the matrix of the
                           organization. Although implementations may            6. Impact Evaluation.
                           vary widely based on how organizations learn
                           and grow, best practices will certainly emerge        Each of the six components are broken down
                           over time. One can assume that organizations          into five “Population Health Best Practice
                           will take a phased-in approach, and demonstrate       Levels” (from Level I at the bottom through
                           iterative improvement as they become more             Level V at the top). In each of the five cells under
                           sophisticated in defining their own delivery          the six population health components, a brief
                           model and responding to the need to produce           description of the clinician function at each level
                           favorable outcomes.                                   is presented. The goal of presenting Levels I to V
                                                                                 is to demonstrate progression towards clinician
                           In Table 3, we present a clinician-specific           best practice in each of the six components.
                           framework which highlights how the role               Moving upward in any of the six components
                           of the clinician must change based on                 (from Level I to V) demonstrates enhanced
                           the components of population health. (In              integration among clinicians, improved data
                           subsequent publications, the framework will be        access and connective technology, use of valid
                           expanded and also focus on the changing role of       measurement and decision-support tools – all of
                           organizations, as well as the patient.)               which strengthen the medical home model.

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                         16
Each of the five best-practice levels is described        knowledge of other practitioner interventions
                           below:                                                    becomes easier. In addition, at this level all
                                                                                     clinicians and facilities identify the concept
                             Level I represents (mostly) a “manual” system,
                           •	
                                                                                     and need for a patient medical home, and
                             with no or rudimentary connection to wider
                                                                                     are working with each other and technology
                             systems of care. Here, the clinician (or group
                                                                                     to make this happen. Often in this level,
                             of clinicians) works individually with a patient,
                                                                                     text-based, non-searchable documents exist,
                             generally becoming aware of need only
                                                                                     disallowing true integration of longitudinal
                             when the patient presents for care. At this
                                                                                     patient data. Clinicians may begin to
                             level, the clinician tends to be reactive, and
                                                                                     communicate with patients electronically in
                             “waits” for individuals to identify themselves
                                                                                     a secure and HIPAA-compliant environment.
                             with specific health care needs. Information
                                                                                     Clinicians begin to receive outcomes data
                             is limited to what is shared between patient
                                                                                     from the larger health care system, and
                             and clinician at point of care and is refreshed
                                                                                     performance targets are set. Clinicians may
                             as the patient presents to the clinician time
                                                                                     have ability to share personal health records
                             over time. The clinician is required to function
                                                                                     with patients.
                             as the integrator of information – patient and
                             practice-specific. Longitudinal patient data is       • Level V is characterized by the existence
                             difficult to identify.                                  of valid, frequently refreshed data and
                                                                                     information represented in a dashboard-
                             Level II demonstrates that clinician and staff
                           •	
                                                                                     type format to enhance the patient-clinician
                             have an awareness of the patient population,
                                                                                     relationship. At a high level, infrastructure,
                             but may lack connectivity. The clinician
                                                                                     information, and incentives are all aligned
                             continues in “manual mode”, although some
                                                                                     and in place for fully-coordinated patient
                             functions may be accomplished electronically
                                                                                     care across applicable care settings. More
                             (i.e., billing). They may identify and focus on
                                                                                     specifically, decision support tools flag
                             specific diagnoses (such as diabetes, etc.) and
                                                                                     opportunities for error reduction/patient
                             individual complex patients who frequently
                                                                                     safety, enhanced outcomes, etc. Here, there
                             present for care.
                                                                                     is full viewing of all medical information in a
                           • Level III begins the transition toward                 HIPAA- compliant way for all clinicians and
                             population health, as the practice shifts               patients. Patients decide what and how much
                             to electronic venues for some patient                   information they choose to have available. In
                             interactions. A registry of specific health             addition, two-way ongoing communication
                             conditions and risks may be available to the            occurs through all available electronic and
                             clinician and staff. Proactive outreach to              face-to-face modalities. Peer support is
                             individuals identified with high risk become            available for patients who choose this method
                             possible to prevent avoidable hospitalizations          of self-management. A team that supports
                             and ED visits. At this level the clinician is still     the patient population is also clearly identified
                             reactive, but this is the earliest form of an           at this level. Finally, a patient/family/support
                             automatic “push" of patient information to the          structure is in full collaboration with the
                             clinician.                                              clinician and coordinated care team (who have
                             Level IV includes the assumption that
                           •	                                                       all the patient information needed to play
                             electronic connectivity exists within the               their role).
                             practice with some ability to connect to
                             the larger system of care. In this setting,

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                         17
Table 3. Population Health Components - Best Practice Implementation Levels for Primary Care Clinicians

                                                   1                           2                           3                           4                          5                          6

                                        Patient Population           Health Assessment           Risk Stratification             Engagement              Patient-centered          Impact Evaluation
                                          Identification                                                                                                  Interventions

                                      Clinician receives           Clinician auto-notified     Valid tools auto- stratify   “Medical home”;           Clinician/Patient          Real-time feedback;
                          Level V     real-time, patient &         of new or conflicting       patients & population        clinician monitors,       collaborative care plan;   outcomes meet &
                                      population specific data     info requiring resolution   across all clinicians;       optimizes care plan &     1°, 2°, 3° prevention      exceed patient , peer,
                                      at point of care                                         gaps flagged for action      care team across all      focus; coordinated team    population goals
                                                                                                                            settings
PHM Best Practice Level

                                      Patient information          Patient health, values,     Stratification lists         Clinician engages with    Clinician aware of &       Clinician receives
                          Level IV    available from all           preferences assessed;       available based on           patient in “medical       responds to patient        patient outcome info;
                                      clinicians - ID, risks,      clinician receives info     claims, HA, labs,            home,” coordinates        needs/preferences          performance goals set
                                      condition control            for consideration           screening info               across connected          focus on 1°, 2°, 3°        in peer organization
                                                                                                                            settings                  prevention

                                      Clinician registry – key     Clinician evaluates         New health risks             Clinician engages with    Clinician focuses on       Clinician unaware of
                          Level III   diagnoses, tests, Hx,        health risks based          identified through           patient focusing on       1°, 2°, 3° prevention;     patient outcome unless
                                      and condition control        on year-over-year           health assessments and       both past and newly       strategies for risks       directly involved in care
                                                                   comparing assessments       via registry lists           identified risks          identified

                                      Clinician has patient list   Clinician asks patients     Risk based on “frequent      Clinician engages with    Intervention based on      Clinician unaware of
                          Level II    with diagnoses               for baseline health         flier” status & clinician    patient episodically at   current patient need       patient outcome unless
                                                                   assessment; assesses        lists with diagnoses         patient presentation      and known health risk(s)   directly involved in care
                                                                   patient at the visit

                                      Clinician identifies         Clinician assesses          Clinician aware of high-     Clinician engages with    Intervention based on      Clinician unaware of
                                      patient through direct       patient at the visit        risk patients based on       patient episodically at   current patient need       patient outcome unless
                          Level I     interaction and hard-                                    “frequent flier” status      patient presentation      and known health risk(s)   directly involved in care
                                      copy records

   Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                                                                             18
Areas of Impact

                           Once embedded in a primary care-centered              The relationship between the patient and the
                           model of care, the process of delivering              clinician can have a strong impact on patient
                           population health as outlined in the Conceptual       engagement in the care process, as well as on
                           Framework and Process Model (see pages 9              the patient’s treatment adherence, engagement
                           and 12) can impact that model in a variety of         in tailored population health interventions, self
                           different ways. The Population Health Impacts         management, and a healthy lifestyle.
                           Model (Figure 3) offers a high level overview of
                           the purpose, value and clinician-related impact       An important feature of population health is that
                           of each of the components of population health.       it can have positive impact on both the patient
                           Following the model are four subsections that         and the clinician. As depicted in the model,
                           specifically discuss the impact of population         impacts on the clinician include, but are not
                           health on 1) primary care, 2) drivers of change       limited to, more comprehensive understanding
                           and patient engagement, 3) care coordination,         of patient health risks, more efficient and
                           and 4) measuring savings.                             effective use of resources, better quality care,
                                                                                 increased overall satisfaction, and ultimately,
                           Impacts Model                                         more positive patient outcomes. These patient
                                                                                 outcomes include, but are not limited to, better
                           The Population Health Impacts Model represents        awareness and self-efficacy (psychosocial
                           the primary elements of the Conceptual                impacts), improved health behaviors, enhanced
                           Framework (health risk assessment, risk               health status and quality of life, and more
                           stratification, engagement, patient-centered          appropriate service utilization.
                           interventions, and impact evaluation). In
                           addition, the model represents the purpose,           A final feature of the Impacts Model is the
                           value proposition, and clinician impact for each      quality improvement process that can be
                           of these areas, as well as the patient impact in      facilitated by the ongoing evaluation of impact.
                           several important domains.                            Information from the impact evaluation can
                                                                                 be used to enhance and refine the health
                           Like the Conceptual Framework, the Population         assessment process, risk stratification, the
                           Health Impacts Model includes patient-centered        intervention process and content of the
                           interventions as the core, and the patient is         interventions, and ultimately, the relationship
                           central. But unlike the Conceptual Framework,         between the patient and clinician.
                           the patient is not alone in the center of the
                           model. Here, the patient-clinician interaction is     More detailed information about the value
                           central. Health assessment and risk stratification    proposition for each of the Model components
                           give the clinician important information that         can be found in the sections that follow.
                           brings richness and value to the patient-             For further discussion on self management
                           clinician conversation. The patient-centered          measures see Reference G, and for medication
                           interventions give the clinician valuable tools       adherence measures see Reference H.
                           to offer patients across the health continuum.

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                      19
Figure 3. Population Health Impacts Model
Jennifer Pitts, PhD

        Health Assessment
                                                                                                                     Clinician Impact
                                                                                                                     • C omprehensive understanding of patient
                        Purpose                                          Value Proposition
                                                                                                                        health/risk
                        • C
                           ollects important information                • P
                                                                            rovides a comprehensive view of         • E nhanced care plan
                          about patient health risks and health            health status and individual risks in     • S tronger patient engagement
                          behaviors                                        clinician’s practice panel                   communication
                                                                                                                     • Increased clinician work satisfaction

         Risk Stratification
                                                                         Value Proposition                            Clinician Impact

                                                                                                                                                                               Continuous Quality Improvement
                        Purpose
                                                                         • Improves clinician understanding of        uality Indicators
                                                                                                                      Q
                        • S
                           tratify patients into meaningful
                                                                            how to guide and support patient          • Efficient and effective use of resources
                          categories for personalized
                                                                            efforts to maintain health and/or         • Quality of the care plan for individual
                          intervention targeting
                                                                            reduce risks                                patients

     Engagement in Patient-
     Centered Interventions                                            PATIENT- clinician INTERACTION
                                                                   •   Optimal use of time with patient
                              Health Promotion                     •   Targeted communication and education                         Disease Management
                             Preventive Services                   •   Quality of communication                                      Case Management
                                                                   •   Engage in shared decision-making

                                                                   Population Health Across the Health Continuum

                                                                         Value Proposition
                        Purpose                                                                                       Clinician Impact
                                                                         • A
                                                                            ssure every at risk patient receives
                        • P
                           rovide resources for patients across                                                      • Improved patient health status
                                                                           timely care and has access to resources
                          the health continuum to support the                                                         • Improved patient health management
                                                                           to help manage acute and chronic
                          needs of the entire patient population                                                      • Improved quality and cost outcomes
                                                                           health needs

         Impact Evaluation
                                                                             Patient Outcomes
                                                                                                                                                     Clinician Impact
                                         Healthy Behaviors                                       Quality of Life        Service Utilization          •	Better understanding
          Psychosocial Drivers                                                                                                                          of opportunity to
                                         • S
                                            elf-Management        Clinical/Health Status        Improved               • In- and Out-patient
          • Awareness                                                                                                                                  enhance patient care
                                         • S
                                            creening &            • Health Status              communication and         Visits                    •	Knowledge to self
          • Readiness
                                           Prevention              • BMI, BP, Labs              relationship with      • E R Visits                   assess and improve as
          • Self-efficacy
                                        • Treatment Adherence                                    clinician              • P harmacy                    a clinician

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                                                                                                      20
The Value Proposition                                    in that particular band of the continuum. For
                                                                                    example, providing nutrition education to all
                           Sue Frechette, BSN, MS, MBA, R. Allen Frommelt,          patients may promote behavior change for
                           PhD, Thomas L. Knabel, MD, Tatiana Shnaiden, MD,
                           Kelly Shreve, Earl Thompson, and Barry Zajac, MHSA       some. However, targeting specific patients
                                                                                    who are at-risk for diabetes and/or are obese
                           As health care continues to transform,
                                                                                    based on their risk status would be more
                           population health is often designated as a key
                                                                                    impactful.
                           part of the process. The Conceptual Framework
                           identifies the six core component to the              •	
                                                                                   At the organization level, risk stratification
                           process of delivering population health. This           yields information that can be used to
                           section reviews the value proposition for each          effectively and efficiently allocate resources
                           component as well as the ultimate impact of             and lead to the greatest health impact.
                           population health overall.                              Without a clear picture of the risk of a patient
                                                                                   population, decisions regarding what type
                           Health Assessment Value                                 and to whom an intervention should be
                                                                                   delivered can be imprecise and unfocused.
                           Assessing the health of a patient benefits the
                                                                                   For example, if a practice finds through a risk
                           primary care-centered model for both the
                                                                                   stratification process that its patient panel
                           clinician as well as the organization by enhancing
                                                                                   consists of a high percentage of healthy
                           the available knowledge of the overall health of
                                                                                   people and people at low health/emotional
                           a patient and/or a group of patients. There are
                                                                                   risk, then resources could be allocated for
                           many types of data and data sources available
                                                                                   interventions that focus on prevention and
                           for this process, each adding its own value to
                                                                                   wellness. However, if risk stratification reveals
                           the assessment. Table 4 identifies both the data
                                                                                   a higher percentage of patients with chronic
                           source and the value of each.
                                                                                   illness, then the practice may decide to invest
                                                                                   resources in chronic care and complex case
                           Bringing together individual level data from
                                                                                   management.
                           multiple sources provides value to the primary
                           care team. For example, an ACO affiliated with
                                                                                 Engagement Value
                           a payer could understand how accessing claims
                           data would be relatively easy, while an ACO in        Engagement requires an alignment of personal
                           the Boston area—where there are a relatively          and program goals in the overall context of
                           large number of smaller payers—would see that         intrinsic motivation and is different from a
                           same process as requiring a greater investment.       patient’s general participation. Two relevant uses
                           An ACO affiliated with a hospital system that         from Merriam-Webster’s dictionary apply here:
                           has implemented and enjoys a high adoption            (1) emotional involvement or commitment and (2)
                           rate of electronic health records (EHRs) would        the state of being in gear.1 In short, engagement
                           make different investment decisions than one          is (1) a psychological state which (2) manifests
                           that doesn’t, and the presence of an advanced         in positive behavior change. As such, it consists
                           regional health exchange would also affect that       of self-determined participation in intervention-
                           decision.                                             directed activities in alignment with patient goals
                                                                                 to which the patient is dedicated. Engaging
                           Risk Stratification Value                             patients in their own health improvement
                                                                                 from a clinician perspective includes patients
                           Risk stratifying a patient population offers two
                                                                                 and families engaging with their primary care
                           key values:
                                                                                 practice to improve health care delivery and
                           •	
                             For the individual clinician, risk stratification   patients and families engaging in the health of
                             gives the information they need to match            their communities. Engagement requires several
                             patients to the most appropriate intervention.      psychological and environmental conditions that
                             This matching depends on where the patient          must be present to some degree. The seven
                             lands on a stratification continuum and the         precursors to positive behavior change are listed
                             nature of the factors that place the patient        on the next page.

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                        21
The value of engagement from a patient                Patient-Centered Interventions
                           perspective is in having the capability to make       The value of having a broad range of
                           behavior change, maintain recommended                 organizational and tailored population health
                           behavior, or self manage health. From the             interventions is the ability to provide the best
                           clinician and organization perspective, the           (or most appropriate) intervention from the
                           perceived value is having realistic expectations      right source and delivered in the right way
                           of the largest superset of the patient population     for each patient, depending upon where they
                           that could be impacted by an intervention,            are on the health continuum, as well as to
                           thereby improving health and lowering overall         enable a measurable change in behavior with
                           cost.                                                 corresponding measurable change in health
                                                                                 status (or outcome). Tailored interventions will
                           Patients and their primary care team are partners     vary based on both the availability of those
                           in patient-centered models of care. Population        interventions and the current reimbursement
                           health management requires both prevention            model. In addition, the most appropriate
                           and treatment of disease and a focus on wellness      interventions can only be determined once
                           and quality of life. The primary care practice        the health of the patient population has been
                           engages with the patient to support improved          assessed and stratified by risk. Clinicians may
                           health behaviors (e.g., medication management,        initially focus on patients in the higher risk
                           glucose monitoring, etc.) and self-management         categories but ultimately will deliver a broad
                           of chronic conditions.                                range of patient-centered interventions to all
                                                                                 patients. The lack of ability and information
                           Engagement begins with a clear understanding          necessary to tailor interventions based on risk
                           by the care team of the patient’s health and          and patient need could result in ineffective
                           behavior change goals which are documented            and inefficient use of limited health care
                           in the patient's care plan. Engagement can then       resources. In addition, resources could be used
                           be measured by assessing specific behavior            unnecessarily, resulting in an increase in health
                           changes through self or other administered            care consumption without improvement in either
                           assessment. There are several standardized tools      health or cost. Examples of high-risk tailored
                           available to accomplish this, including the Patient   interventions would include:
                           Activation Measure. In addition, an indirect
                                                                                 •	For the patient with congestive heart failure
                           measure can be taken by monitoring behavioral
                                                                                    (CHF) at high risk for ER use:
                           progress toward the goals required. Examples
                           of indirect or process measures include:                 •	CHF clinics (typically sponsored by
                           regular communication on progress, refills                  hospitals)
                           of medications, office visits, activity logging,         •	Home care visits
                           appropriate screenings performed, etc.
                                                                                    •	Home monitoring equipment (BP, HR,
                                                                                       weight)
                                                                                    •	Case and chronic care management
                                                                                    •	Caregiver and community engagement

                                                                                 •	For patients with diabetes:
                                                                                    •	Diabetic educators/nutritionists
   Clinician Checklist: Precursors to Behavior Change
                                                                                    •	Medication management
        Sense of necessity for change.
        Willingness to experience anxiety or difficulty.                            •	Self management programs (Several
        Awareness of the problem.                                                      national programs are being adopted by
       	Confronting the problem.                                                       hospitals.)
       	Effort toward change.                                                       •	Diabetes support groups
        Hoping for a positive change.
        Social support for change.2

Care Continuum Alliance • Implementation and Evaluation: A Population Health Guide for Primary Care Models                          22
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