Business Programme guide 2022 - massey.ac.nz
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Business Programme guide 2022 massey.ac.nz
01
CONTENTS
NGA IHIRANGI
CONTENTS Business
02 Welcome to the Massey Business School
DEGREES
04 Bachelor of Business
16 Conjoint Degrees
17 Bachelor of Accountancy
19 Bachelor of Agribusiness
24 Bachelor of Sport Management
COMMUNICATION
26 Communication qualifications
OTHER QUALIFICATIONS
27 Diploma in Business Studies
27 Certificate in Business Studies
CONTACT US
28 Contact Massey for more information
UPDATED MARCH 2021
Please note: The information contained in this publication is indicative of the of-
ferings available in 2022 and subsequent years. This information may be subject to
change. While all reasonable efforts will be made to ensure listed programmes are
offered and regulations are up to date, the University reserves the right to change
the content or method of presentation, or to withdraw any qualification or part
thereof, or impose limitations on enrolments. For the most up to date information
please go to www.massey.ac.nz
02
STUDY A
DEGREE
Welcome
to the Massey
Business School
NAU MAI HAERE MAI KI TE KURA WHAI Several of our programmes are ranked in the top 200 globally
PAKIHI by Quacquarelli Symonds (QS) and we have some of the finest
How do you give yourself the best advantage in the competitive academics here to guide you through research-led teaching. You
world of business? By getting started with us. are learning the latest trends from experts in their fields.
Massey Business School provides an opportunity to establish a With three campuses across the North Island and a 50-
career in business through the development of advanced discipline- year history of quality distance learning, we are committed to
specific knowledge, and the skills and networks critical to the ‘anywhere, anytime’ learning. Students often note our flexible
future of work. approach, small class sizes and caring environment as being key to
Through a combination of course work, internships, project their success.
opportunities, extra-curricular activities, and international exchange Whether you dream of being a CEO, entrepreneur, economist,
programs, Massey Business School has developed a learning human resources manager, marketing manager, property developer,
environment that is challenging and full of opportunity. We also or even if all you know is that you want to excel in the business
provide you with flexibility, allowing you to study on and off campus world, we can help. Massey Business School will get your career
through exceptional face-to-face and online learning facilities, full started from a strong foundation and ensure you have the skills to
or part-time depending on your needs, and with program structures succeed, no matter where your future takes you.
that allow you to explore other areas of interest, or deepen your He kai kei aku ringa! Koia hei mihi atu ki a tātou kei te tātou te
knowledge by studying more than one area of specialization. tikanga kia tīkina atu e tātou te pito mata hei oranga mō tātou.
We also believe that rather than just study business our I have food in my hands! This is a word of encouragement to
students should practice business. That’s why we partner closely remind ourselves that we have the power to utilise our basic skill
with leading New Zealand and global companies and offer a range set to reach our fullest potential.
of internships and other opportunities, allowing you to interact
with businesses as part of your program. Our Trading Room, the Professor Stephen Kelly
first for a New Zealand university, allows students to trade in real Pro Vice-Chancellor and Dean, Massey Business School
dollars on the NZX, and other practice facilities enable hands-on
experience in entrepreneurship and business analytics. *AACSB International (Association to Advance Collegiate Schools
We also recognize that today’s students need skills that can of Business)
take them to the top of the business world anywhere, so we
focus on relevant and future-focused learning that is global in
its application. For example, our recently refreshed Bachelor of
Business has been redesigned to focus on critical thinking and
build resilience and adaptability in our graduates – to ensure they
are equipped for a rapidly changing world.
Massey Business School is ranked in the top two per cent
of business schools globally and holds the prestigious AACSB*
accreditation, along with a range of subject-specific accreditations.
CONNECT
INTERNSHIPS
PRACTICAL LEARNING
INDUSTRY PARTNERS
COLLABORATION
MASSEY
BUSINESS
SCHOOL
04
STUDY A
DEGREE
2020-Accounting-Finance5 2020-Business-Management-Studies7
TOP 200 TOP 300
Accounting Finance Business Management Studies
KEY FACTS
> Available at Auckland
Bachelor of
>
>
>
Available at Manawatū
Available via Distance Learning
Equivalent to 3 years of full-time study
Business
BBus
> Available for international Students studying in
New Zealand or via distance learning
A GOOD FIT IF YOU... > A specialist in at least one area of business expertise, and well-
> Want to gain skills all employers are looking for, as well as versed in the business fundamentals
detailed knowledge in business subjects you are interested in
> Want to learn how to change business for the better, or start up Scholarships
your own There are a large number of scholarships available to first-year and
> Can think things through analytically current Massey University business students including hardship
> Enjoy meeting new people, and are a good communicator and sports-related scholarships.
Sought-after by employers Visit massey.ac.nz/scholarships for more information.
Within six months of graduation, approximately 85% of Massey’s
Bachelor of Business graduates are employed in the business Internationally accredited
area of their choice in New Zealand or internationally. When Massey’s business school is ranked in the top two per cent globally,
you study the Bachelor of Business you will gain the leadership, with accreditation from AACSB International (Association to
communication, teamwork and creative skills that employers are Advance Collegiate Schools of Business).
looking for. Massey University’s accountancy and finance programme
ranks in the top 150 universities in the world and its business and
WHAT IS IT LIKE? management studies in the top 200 by QS (Quacquarelli Symonds)
Massey University’s Bachelor of Business is about you getting the rankings. We are also ranked in the top 150 universities worldwide
most from your studies in business, so you can go on to a great for business administration and finance programmes by the
career. ShanghaiRanking's Global Ranking of Academic Subjects.
The Bachelor of Business will give you many skills you can use
in many different types of businesses, in New Zealand and around ENTRY REQUIREMENTS
the world. You will be: To enrol in the BBus degree you must have an entrance to
> Someone that has a sound base in the business fundamentals university qualification, either through Bursaries and Scholarship
of accounting, economics, finance, management, marketing, law Examinations, NCEA, New Zealand University Entrance, Admission
and communication with Equivalent Status, Discretionary Entrance or Special
> An independent learner Admission.
> An innovative thinker English and Maths are desirable school subjects. A school
> An effective communicator background in Accounting and Economics is useful but not
> Able to lead or work within a team essential. Exemptions on the basis of high NCEA Level 3 marks are
> Someone who can find and use the latest knowledge to grow a available in Statistics, Accounting and Economics.
business Students who have achieved 24 credits at NCEA Level 3 with an
> Effective in multi-cultural and international business average of Merit and have a high overall achievement, or have a
environments scholarship in the relevant subject(s), may be eligible to be exempt
> An ethical and culturally sensitive professional from taking the following core courses: 115.112 Accounting for
05
STUDY A
DEGREE
Business, 115.113 Economics of Business. Students who think > Market researcher, marketing manager, or advertising and
they are in this category, can apply for an exemption by contacting communication specialist
Student Advice and Information. Please note that students will > Professional sports administrator, sports marketer, or events
need to take another course in place of any exemptions granted manager
and even if eligible, we do not advise applying for more than two > Property manager, property developer, or valuer.
exemptions.
Typical pattern for a BBus degree
PLANNING YOUR PROGRAMME Year 1 Year 2 Year 3
Completing the minimum 360 credits needed for the BBus degree
115.111 Strategic Workplace 115.211 300-level
will normally take you three years of full-time study. Students who
Communication (15 credits) (15 credits) (15 credits)
intend to study part-time will manage their study over a longer time
frame. 115.112 Accounting for Business 115.212 300-level
You need to choose a major when you begin your BBus studies. (15 credits) (15 credits) (15 credits)
However do not be concerned about this, as you may change your
115.113 Economics of Business 200-level 300-level
major if you identify a new direction or interest during the first year.
(15 credits) (15 credits) (15 credits)
Some students know what they will major in when they begin BBus
studies, while others prefer to keep their options open. Including 115.114 Finance Fundamentals 200-level 300-level
the six core 100-level courses in Year One will ensure you have (15 credits) (15 credits) (15 credits)
more choice later on. 115.115 Management in Context 200-level Elective
The BBus core courses are: (15 credits) (15 credits) (15 credits)
115.111 Strategic Workplace Communication
115.112 Accounting for Business 115.116 Introduction to Marketing 200-level Elective
115.113 Economics of Business (15 credits) (15 credits) (15 credits)
115.114 Finance Fundamentals Elective 100 or 200 level Elective Elective
115.115 Management in Context (15 credits) (15 credits) (15 credits)
115.116 Introduction to Marketing
115.211 Business Law Elective 100 or 200 level Elective Elective
115.212 Fundamentals of Leadership and Teamwork (15 credits) (15 credits) (15 credits)
120 credits 120 credits 120 credits
The BBus is a flexible programme, which allows students to decide Compulsory Major Elective
which of the available courses to study each semester, depending
on their needs and objectives. > Most courses are 15 credits each
> Core courses: 120 credits in total
CAREERS > Major courses: 120 credits in total
More than any other business degree, the Bachelor of Business > Elective courses: 120 credits with no more than 90 credits at
equips you with flexible and highly portable skills that employers 100-level and at least 15 credits at 300 level. Elective courses
welcome. Your skills will be useful across industries, in small may be taken from the Schedules to any undergraduate degree
businesses settings and within multi-national organisations. or diploma in the Massey Business School including the BBus, or
Depending on the major specialisation that you choose for your from any undergraduate degree or diploma within the University.
Bachelor of Business you can join the world of business in many
different roles, such as: PATHWAY TO POSTGRADUATE STUDY
> Management accountant or financial accountant ENROL IN...
> Business, systems or information analyst ä
> Public relations, communications manager, or media consultant
Bachelor of Business Postgraduate Diploma in
> Economist, economic statistician, business/policy/risk analyst, â
[3 years] Business [1 year]
economic forecaster, financial advisor or consultant
> Small business manager, new venture initiator, or project ä è ä
manager Master of Business
Master of Management
> Financial analyst, investment banking analyst, sharebroker, or Studies
[1.5 years]
financial consultant [1.5 years]
> Human resource or recruitment manager, or facilitator in ä
employment relations Doctor of Philosophy
> International market developer, or dealer in exporting, licensing, [3 years]
and importing
06
STUDY A
DEGREE
2020-Accounting-Finance5
TOP 200
KEY FACTS
Accounting Finance
> Available at Auckland
> Available at Manawatū
>
>
Available via Distance Learning
Available for international Students studying in Accountancy
New Zealand or via distance learning A major of the BBus
A GOOD FIT IF YOU... Because the major is flexible and gives you the opportunity to
> Are able to consider the bigger picture in problem solving concentrate on a particular area of accountancy, career options are
situations numerous depending on the combination of courses you choose to
> Enjoy business subjects at school take. Many of our graduates start their careers in accounting but
> Can communicate complex ideas in simple ways later move into other areas. They are able to take with them the
financial and non-financial performance evaluation skills important
Be ready for any business challenge for senior executives.
This degree will help you become an accountancy specialist with BBus graduates with an accountancy major can seek admission
the broad business knowledge and skills that employers seek. to Chartered Accountants Australia and New Zealand or CPA
Australia by completing a number of courses not specifically
WHAT IS IT LIKE? required in the Bachelor of Business degree. The right course
The Bachelor of Business (Accountancy) will allow you to become selection also provides graduates with maximum exemptions
an accountant with an integrated business perspective. You for ACCA, and ten exemptions for CIMA. If you would like more
will gain the skills and confidence to measure the big decisions information on professional body membership, please contact the
affecting modern organisations and societies. These are skills that School of Accountancy Administrator. You should seek advice early
today’s employers seek, both in New Zealand and internationally. in your degree programme as a number of the required courses
should be included in your degree as electives, making the order of
Become an excellent communicator course selection important.
You will develop your ability to identify and communicate
information important to organisations. The programme will help CARL GRAY BBus (Accountancy)
you make financial and non-financial judgements from available Auditor – KPMG.
resources and will develop your interpersonal, computer and "The flexible study options include being able to view lectures
business communication skills. online and participate in virtual classrooms which allowed me to
If you are certain you would like to follow a professional study the Bachelor of Business when I wanted and in a way that
accounting career, you should consider the Bachelor of worked for me.
Accountancy programme as an alternative to the Bachelor of The lecturers were all fantastic; their knowledge and real world
Business (Accountancy). See page 17. experience helped to bring the topics alive and provide relevance
to what we were learning."
CAREERS
The accountancy major prepares you primarily for careers in
business. However, you may also find opportunities in education,
the corporate or public sector, or as a consultant providing business
or tax advisory services. An accountancy major can also lead to a
career within general management.
07
STUDY A
DEGREE
2020-Economics-Econometrics7
KEY FACTS TOP 300
Economics Econometrics
> Available at Auckland
> Available at Manawatū
> Available via Distance Learning
> Available for international Students studying in Economics
New Zealand or via distance learning A major of the BBus
A GOOD FIT IF YOU... CAREERS
> Would like to figure out how to make the world a better The skills and knowledge of trained economists are in
place demand by public and private sector, large and small firms,
> Enjoy working with numbers large international agencies, schools and universities,
> Think analytically and logically economic policy makers and social organisations. The
following list are examples of some of the options open to
Become a business leader of the future you:
Economics has a huge impact on the way the world works. > Agricultural economist
Find out how to make the best of what we have and how we > Business analyst
can improve. > Economic consultant
> Energy research officer
WHAT IS IT LIKE? > Environmental economist
Like most of life’s important questions, economics focuses > Financial policy advisor
on complex interrelationships. It’s about how a change in > Health economist
one area will have repercussions elsewhere. An economics > International economist
degree from Massey will provide you with ways of thinking > Institution development coordinator
about the world, how to make the best of what we have and > Microeconomics analyst
how to improve on it. > Trainee dealer
Flexibility Treasury, the Reserve Bank and the World Bank all recruit
Massey’s Bachelor of Business (Economics) gives you lots economics graduates. However, on graduating in economics
of flexibility in the subjects that you study. You will gain a you are not restricted to a career as an ‘economist’. Your
strong grounding in economic theory as well as a broad economics degree can be the gateway to employment in
understanding of the core elements of business such as many other areas, like management, planning, politics,
accountancy, finance, marketing and management. education, finance and banking, and journalism and the
media. You can design your economics major to meet your
Sought-after by employers interests and career objectives.
Massey’s economics programme has been acknowledged by
industry for its quality and content. Our graduates are sought
after by major public and private sector employers for their
leadership, communication and critical thinking skills. Many
are now placed in prestigious organisations within New
Zealand and around the world.
08
STUDY A
DEGREE
2020-Accounting-Finance5
TOP 200
Accounting Finance
KEY FACTS
> Available at Auckland
> Available at Manawatū
>
>
Available via Distance Learning
Available for international Students studying in Finance
New Zealand or via distance learning A major of the BBus
A GOOD FIT IF YOU... Securities
> Have an analytical mind and enjoy working with numbers > Securities Analyst: studies shares and other securities,
> Are interested in money and how financial institutions work economic activity, specific industries and provides advice to
> Keep a calm head in stressful situations securities firms and their customers, fund managers, and
insurance companies
WHAT IS IT LIKE? > Investment Banking Analyst: originates and structures securities
A finance major lets you structure a personal study programme issues and provides advice on mergers, acquisitions and
incorporating a wide range of disciplines to help develop your divestments, other business and economic issues
numeracy, logic and analytical skills. > Share Broker: acts as an agent for buyers and sellers of
securities and provides advice to customers on financial matters
Affect where money goes
Finance is all about the systems, institutions and instruments Managerial Finance
involved in the transfer of funds between individuals, businesses > Capital Budgeting Analyst: evaluates and recommends the
and governments. This includes vital, short-run decisions such as selection of strategic assets
cash management and credit policy, which affect the survival of an > Financial Analyst: prepares and analyses the firm’s financial
organisation, as well as long-term decisions such as investment in plans and budgets and assesses the firm’s risk-return profile
plant and equipment, fund-raising, and mergers and takeovers. > Cash Manager: maintains, controls and economises the daily
cash balances of a firm
CAREERS > Credit Manager: evaluates credit applications and is responsible
With your major in finance a wide range of employment for the collection of accounts receivable
opportunities will be open to you. You may find employment in
corporations, retail and wholesale banking, insurance companies, Banking Retail
finance companies, or brokerage houses. > Bank Manager: supervises customer services loans, mortgages,
deposits and investment accounts and supervises branch
Financial Policy activities
> Analyst, Public Company: provides economic costing support of > Loans Officer: evaluates credit of personal and business loan
operational and strategic decisions, micro-economic analysis of applicants.
firms and market and prepares forecasts and simulations
> Analyst, Reserve Bank: develops policies relating to the
prudential supervision of banks and monitors, analyses and
reports on financial information relating to registered banks.
Conducts research on matters relating to the banking system
> Analyst, Treasury: provides economic analysis for development
of social policy and analysis of cash flow for Government
decision-making (investments) as well as provision of budget
forecasts for policy implementation
09
STUDY A
DEGREE
2020-Business-Management-Studies7
TOP 300
Business Management Studies
KEY FACTS
> Available at Auckland
Financial Planning
> Available via Distance Learning
> Available for international students studying in
and Advice
New Zealand A major of the BBus
A GOOD FIT IF YOU... The Bachelor of Business will give you the leadership,
> Enjoy working with people> communication and critical thinking skills that will make you a
> Have an aptitude for maths, finance and economics> sought-after employee. These skills can be used in many different
> Are a financial adviser wishing to up-skill and gain Certified types of businesses, in New Zealand and around the world.
Financial PlannerCM Professional certification with Financial
Advice New Zealand. CAREERS
Employment opportunities in the financial advice area are predicted
WHAT IS IT LIKE? to rise faster than average in the next few years.
The skills taught in the Bachelor of Business (Financial Planning A qualification in financial planning and advice offers
and Advice) will help those who wish to develop knowledge opportunities in a wide range of careers, from banks or companies
relevant to this important and growing sector. The qualification can that specialise in finance to a financial planning specialist in a
be configured to assist you if you are either wanting to become a small to medium-sized company. Many financial advisers are
financial planner, or those already in the industry that are looking to self-employed. Further professional certification may be required in
gain further certification. Please note that this qualification is not New Zealand and other countries. Careers may include:
designed to map to the content required in the Code of Professional > Financial planner
Conduct for Financial Advice Services as set out by the NZ Financial > Financial adviser
Markets Authority. A student requiring that standing as an > Wealth manager
Authorised Financial Adviser should consider taking the Certificate > Insurance adviser
in Business Studies (Financial Services pathway) which does grant > Mortgage adviser.
such status. It will be possible to cross credit some of the credits
from the certificate back into the bachelor’s degree as part of the
elective schedule.
You will develop your numeracy, logic and analytical skills. A
financial planner or adviser works with people to help them make
the best financial decisions for their situation – whether it is
mortgages, term investments, shares or insurance options.
You’ll learn about the components of the personal financial
planning process. You’ll study financial institutions and markets as
well as instruments. You’ll get a sound theoretical foundation, on
which you can build practical applications.
At a more advanced level, you can choose from courses in
advanced tax and estate planning, property finance, investment
analysis, personal risk management and banking. You’ll have access
to our state-of-the-art Trading Room, where you’ll gain real-world
experience in fund management with Massey’s dedicated student
fund.10
STUDY A
DEGREE
2020-Business-Management-Studies7
TOP 300
Business Management Studies
Human Resource
KEY FACTS
Management
>
>
Available at Auckland
Available at Manawatū
and Employment
>
>
Available via Distance Learning
Available for international Students studying in
Relations
New Zealand or via distance learning A major of the BBus
A GOOD FIT IF YOU... sustainable for employees. This is vital for any organisation
> Have strong written and oral communication skills wanting to understand and develop their people so that they both
> Are interested in collaboration and team work contribute to the organisation and satisfy their own personal and
> Would like to develop your skills in working with others and career needs.
resolving people-related concerns in the workplace In this major, you can take courses in human resource
> Are interested in how organisations function and manage management (eg strategic HRM), employment relations (eg
employment relationships comparative employment relations), employment law, equality and
diversity in the workplace, contemporary issues (eg decent work)
Gain the skills employers seek and organisational behaviour.
Massey’s Bachelor of Business (Human Resource Management
and Employment Relations) will give you the theoretical, policy and CAREERS
business skills you need to understand, manage and collaborate A major in human resource management and employment relations
effectively with people in the workplace. opens the door to a wide variety of careers.
As a new graduate you may take up a generalist human
WHAT IS IT LIKE? resources/employment relations position in a private company
When you study the BBus (HRMER), you’ll look at how employees or in the public sector. There are specialist opportunities, too: in
are selected and recruited, and how work is designed and recruitment; remuneration; training and development; collective
measured so that an organisation can create value from (and add bargaining; change management; and dispute resolution.
value to) its employees. You’ll also examine how different interests Past graduates have become consultants, policy analysts for
and power relations inform people-related strategy and practice. government, research officers, and entered management/employee
Human resource management and employment relations relations trainee programmes.
involves various approaches to managing the relationship between There is increasing emphasis on human resource management
people and their organisations. The role of human resources (HR) and employment relations by top management in New Zealand
and employment relations (ER) professionals is to shape and organisations. More and more organisations now have a human
support organisations and their employees at both strategic and resource/employment relations manager as a key member of the
operational levels. They ensure that people are managed fairly and senior management team.
effectively within businesses, and other organisations in the public In a strategic sense, the people in the organisation are what
and not-for-profit sectors. gives that organisation a unique advantage. Consequently, there
You will work to place people in positions where their skills and is growing demand for applicants who have the ability and skills
abilities can best be used and developed to help the organisation to adapt to a fast-changing global economy. Human resource and
meet its goals. At the same time, you will help create work employment relations specialists keep up with these issues and
environments which are engaging, participatory, rewarding and trends.11
STUDY A
DEGREE
2020-Business-Management-Studies7
TOP 300
Business Management Studies
KEY FACTS
> Available at Auckland
International
> Available via Distance Learning
> Available for international students studying in
Business
New Zealand A major of the BBus
A GOOD FIT IF YOU... CAREERS
> Are interested in international affairs and how trade works Almost every large organisation has international operations in
> Would like to help New Zealand’s economy some form. Even small businesses are engaging in international
> Like working together with people from different cultures business: exporting, licensing and negotiating alliances with
overseas partners.
Become a global player A graduate of the BBus (International Business) will have
Gain the knowledge, skills, and abilities critical to business success valuable skills to contribute to all organisations involved in
in times of global challenges. international business operations.
The Bachelor of Business (International Business) gives you the
skills to manage the world of international business. You will learn MATHEW HARDIE Currently
the many challenges that come from doing business with different studying the Bachelor of
countries. You’ll understand how to negotiate and communicate Business (Management).
across cultural and linguistic barriers. Junior Manager, Carousel
The global economy has a major impact on our daily lives. Confectionery
The products we use, the financial transactions we undertake Palmerston North Boys’ High
and our jobs are all subject to international business decisions. School
Understanding these impacts allows us to work more effectively in The 200-level international
society and in business. business course was most useful
Massey’s international business programme has a as it gave me an insight into
comprehensive range of courses. You’ll learn about cross-cultural expanding the family business. It
management, international business strategy, the political economy allowed me to gain a greater understanding of exporting goods.
of international business, regional economic integration and Massey has very informative lecturers who have had
contemporary issues relevant to international business. experience in their field of choice before turning to teaching.
The programme centres around the Asia-Pacific business This background allows for great examples to be used during
environment and its impact on Australasian business organisations. lectures, bringing real-world context to the course.
You’ll also look at the bigger picture, focusing on the global
environment on areas of international business, no matter where
you are.
The Bachelor of Business will give you the leadership,
communication and critical thinking skills that will make you a
sought-after employee. It will give you skills you can use in many
different types of businesses, in New Zealand and around the
world.12
STUDY A
DEGREE
2020-Business-Management-Studies7
KEY FACTS TOP 300
Business Management Studies
> Available at Auckland
> Available at Manawatū
> Available via Distance Learning
> Available for international Students studying in Management
New Zealand or via distance learning A major of the BBus
A GOOD FIT IF YOU... CAREERS
> Want to grow and develop as a leader The Bachelor of Business (Management) prepares you for
> Seek to bring out the best in those around you a career growing businesses, implementing new ideas and
> Take the initiative to achieve things that are important to developing your skills and those of others to effect positive
you change. The following are examples of companies where
graduates have found employment:
Lead the change you want to see > Air New Zealand > Massey University
Become a manager or entrepreneur that empowers others > ASB Bank Ltd > Mid-Central Health
and makes a real difference to the future, nationally or > BP Oil (NZ) Ltd > New Zealand Defence
internationally. > Child Youth and Family Forces
Management is about people in groups and organisations. > EziBuy Ltd > Tourism New Zealand
Being a manager or entrepreneur means being able to > Fuji Xerox (NZ) Ltd > Spark New Zealand
think on your feet, analyse situations and make impactful > Glaxo Wellcome (NZ) Ltd > Toyota (NZ) Ltd
decisions, often under pressure. > Housing NZ Ltd > Tui Foods Ltd.
The Bachelor of Business (Management) will give you a > Kmart New Zealand
grounding in the latest management principles, and the skills
to think analytically. You’ll learn how to evaluate and use the CULLUM PENI
information you have at hand to assess complex situations BBus(Management)
and problem-solve. Graduated 2018. Airport
Areas of study: Operations Coordinator,
> Research outcomes and strategies for decision-making Wellington International Airport.
and problem-solving Ngāti Raukawa, Rangitāne ō
> Organisational design Wairau, Manawatū College,
> Business strategy and governance Foxton.
> Culture and politics in organisations My study taught me about
> Management information relationship management. It’s
important to consider how you
The Bachelor of Business will give you the leadership, communicate decisions that will
communication and critical thinking skills that will make you affect the company, its customers and stakeholder agencies.
a sought-after employee. It will give you skills you can use Skills I learnt at Massey that I apply in my job include
in many different types of businesses, in New Zealand and networking, report writing, working with large datasets, financial
around the world. management and general communication skills.13
STUDY A
DEGREE
2020-Business-Management-Studies7
KEY FACTS TOP 300
Business Management Studies
> Available at Auckland
> Available at Manawatū
> Available via Distance Learning
> Available for international students studying in Marketing
New Zealand A major of the BBus
A GOOD FIT IF YOU... Bachelor of Business (Marketing) will teach you how to
> Like to be busy and have lots of energy take great ideas and turn them into great profits for your
> Can keep your cool in a pressured situation employers.
> Are self-motivated - a confident, determined and Your marketing major will cover all the essential
enthusiastic person components of marketing including consumer behaviour,
> Enjoy being creative and thinking outside the square marketing management, strategy, research and analysis.
> Enjoy communicating with people and working in a team
CAREERS
WHAT IS IT LIKE? Whatever you do with your future, marketing is certain to
Being a marketer means having an analytical and strategic enhance your career prospects. What’s more, if you want to
approach to business decision-making underpinned by set up your own business one day, it will be your marketing
consumer insights. Marketing is crucial for the survival training that will make it happen - it’s a key element in all
and growth of any organisation. For businesses, social business activity.
enterprises, celebrities and cities alike, effective marketing This marketing major prepares you for not just marketing
helps deliver value to target audiences through the design jobs, but also for senior positions in most areas of business,
of great products and services, and the creation of positive academia, and the public sector. You could also take your
experiences. skills and use them to start up your own business. Massey
When you study the Bachelor of Business (Marketing) marketing graduates have a great reputation and are keenly
you will put marketing principles and concepts into practice, sought after by employers. Almost every sector needs people
develop critical thinking skills and make informed strategic who have marketing skills.
choices in marketing consultancy projects. Along with You could find work in a huge range of industries.
acquiring a firm grounding in business decision making, > Marketing executive/assistant or consultant and
you will learn to think critically about a variety of marketing brand or product management. Varied roles that could
scenarios. Internships also offer the opportunity to reflect involve planning/directing and controlling research and
on marketing practice and engage with local enterprises, development, perhaps working in the packaging and
adding practical experience to your CV and enhancing your manufacturing industries. You could also get involved in
employability prospects. sales, distribution, promotion and even market research
Our marketing major is taught by internationally-ranked and forecasting
staff. You will be joining the longest standing marketing > Market analyst – research the market, providing important
school in the country. strategic information
Because Massey University’s teachers are actively > Market research – use your knowledge of consumer
researching, you will be taught the most relevant behaviour, statistics and psychology to design research
perspectives, from the most influential academics, in the projects, prepare questionnaires, sample, analyse data
most experienced environment. and prepare reports and presentations
By giving you sound knowledge of marketing principles, > Sales/sales management,retail industry,new product
how to apply them and how to evaluate them, Massey’s planning.14
STUDY A
DEGREE
KEY FACTS
Organisational
> Available at Auckland Technology
> Available via Distance Learning
> Available for international students Management
studying in New Zealand A major of the BBus
A GOOD FIT IF YOU... depth knowledge of big data and how technology is trending
> Are passionate about new and innovative technology into the future.
> Would like to combine business management skills with The Bachelor of Business will give you the leadership,
your interest in technology communication and critical thinking skills that will make you
> Want to have a career in a technology-oriented industry a sought-after employee.
Become a sought-after business and technology CAREERS
management expert There is a shortage of people skilled in organisational
The Bachelor of Business (Organisational Technology technology and its development, and salaries are amongst
Management) will give you an in-depth understanding of the the highest of all graduates. The skills you learn at Massey
impact of technology, data and the skills needed to manage and the qualification you’ll receive will be in demand both in
these to help businesses succeed. You can pursue an New Zealand and around the world.
academic teaching- & research-based career in technology You will work with programmes, systems analysts
and management. and vendors to create and operate information systems
New tools and technology are continuously changing the for businesses, government agencies and non-profit
way in which businesses operate. With the huge amount of organisations. Roles include:
data collected, they need to know how to manage it. > Information systems specialist
The Bachelor of Business (Organisational Technology > Application consultant
Management) will make you a sought-after technology and > Business analyst
data management expert. You will have the knowledge and > Technology procurement specialist
skills for problem-solving, persuasion and presentation to > Business intelligence analyst
help organisations understand new technology and gain the > Information management specialist
data insights they need. > Agile project manager
Our programme brings together human and organisational > Knowledge manager
aspects of computer-based information systems. This is in > IT project manager
contrast to computer science and information technology > IT consultant
that stress the underlying technologies. If you enjoy working > Social media specialist
with people and would like to understand more about the > Technical sales representative
business world, the BBus (OTM) is for you. > Quality assurance analysts
Our lecturers are actively researching both nationally and > Data analyst.
internationally, bringing the most relevant developments in
business theory and practice to the classroom. They also
have real-world experience in the business world, with in-15
STUDY A
DEGREE
2020-Business-Management-Studies7
KEY FACTS TOP 300
Business Management Studies
> Available at Auckland
> Available at Manawatū
> available via Distance Learning
>
>
Equivalent to 3 years of full-time study
Available for international students studying in Property
New Zealand A major of the BBus
A GOOD FIT IF YOU... (PINZ), The Royal Institute of Chartered Surveyors (RICS) and
> Are interested in real estate and property the Real Estate Institute of New Zealand are the professional
> Enjoy meeting new people, and are a good communicator organisations that you are most likely to join as a graduate of this
> Would like to specialise in property, but want to keep your programme. Each body is closely involved with the development of
career options open Massey's courses. Both institutes actively encourage students to
get involved in the affairs of the local branch and, upon graduation,
A career in a dynamic industry to become members of one or more of these organisations.
Studying property at Massey gives you the expertise and
confidence to access exciting opportunities in the dynamic and WHAT ARE THE SPECIALISATIONS?
growing property industry.
Massey University's Bachelor of Business (Property) will give Property valuation
you an introduction to a wide range of professional skills relevant Property valuations are required as the basis for a wide variety
to the industry. These include property development, management, of real estate decisions. You can meet the requirements for
valuation, finance, investment and economics. accreditation by the Valuers Registration Board by including
Our lecturers at Massey combine extensive real-world property specific courses as electives.
industry experience with sound academic knowledge, ensuring you
are career-ready. Property development and management
Our field trip programme is also a great supplement to your Property development involves planning the purchase,
studies. You’ll visit a wide range of properties owned, occupied development, and sale of new or existing properties.
or operated by individuals or organisations. We will arrange
business and professional contacts for you during your studies. This Property finance and investment
will expose you to operating procedures, research facilities and Evaluating a property financing decision requires assessing lending
employment opportunities. Practical assignments are organised to risks and understanding how interest rates are determined.
provide you with the appropriate professional skills and will also
give you that essential link between theory and practice. Property market principles and economics
The programme is structured to allow for specialisation while Property market principles and economics knowledge is required
preparing you for an interesting and rewarding career in a variety of to discuss how uses of property resources are economically
property positions. determined and developed within shared urban space.
Our lecturers are actively researching, bringing the most relevant
developments in business theory and practice to your study. REGISTRATION AS A VALUER
The Valuers Registration Board accepts Massey's Bachelor of
CAREERS Business (Property) as a qualification (subject to inclusion of
There is a huge range of careers in the property business in which specific courses, plus experience).
you can choose to specialise. Or become a generalist. Depending
on ultimate choice of careers, Property Institute of New Zealand16
STUDY A
DEGREE
KEY FACTS Conjoint
Degrees
> Available in Auckland
> Available in Manawatū
> Available via Distance Learning
> Equivalent to four years of full-time study
> Note: not all combinations of the BA/BBus or BBus/BSc majors are
available at all campuses, and not all courses are available each
BA/BBus
BBus/BSc
year
> Not available for international students
More and more New Zealand employers are In your third year, you will need to complete national and international communities in
seeking graduates with an understanding a further nine courses, all of which should which we live.
of business alongside the knowledge and be at 200- or 300-level.
skills of either an arts or science discipline. In your fourth year, you will complete the MAJORING SUBJECTS
These conjoint degrees meet the needs final 120 credits for the conjoint degree. Bachelor of Arts
of those looking for a combination of You will need to pass at least 510 credits, Chinese, Classical Studies, Creative
knowledge and skills to pursue a career and made up of at least 255 credits from the Writing, Defence Studies, Economics,
make a contribution as a global citizen, with BBus schedule AND at least 255 credits Education, Educational Psychology, English,
additional strengths in arts or science. from either the BA or the BSc schedules. Environmental Studies, Geography, History,
For the BBus component of either Japanese, Linguistics, Māori Knowledge,
PLANNING YOUR DEGREE programme you will need to complete Mathematics, Media Studies, Philosophy,
In your first year, you should include: the eight core courses and the majoring Politics and International Relations,
> BA/BBus: Four core BBus courses; four requirements of at least one subject. Psychology, Security Studies, Social
BA courses including two core courses For the BA component, you will need Anthropology, Social Policy, Sociology,
and two major courses. to complete the five core courses and Spanish, Statistics, Te Reo Māori*.
> BBus/BSc: Four core BBus courses; four the majoring requirements for at least * Subject to CUAP approval.
BSc courses including two major courses one subject (Business Psychology is not
available as a conjoint major) and 45 credits Bachelor of Business
In your second year, you will need to from the BA schedule. Accountancy, Economics, Finance, Financial
complete nine courses so that you have For the BSc component you will need Planning and Advice, Human Resource
passed a total of 255 credits by the end to complete the majoring requirements of Management and Employment Relations,
of the year. For the BBus component of one BSc major and complete the BSc core International Business, Management,
either programme, you will need to have course requirements. Marketing, Organisational Technology
passed all eight core BBus courses, plus Management, Property.
any additional required 100-level majoring CAREER OPPORTUNITIES
courses. Employment opportunities continue Bachelor of Science
For the BA component of the BA/BBus, to grow for graduates who have Chemistry, Computer Science, Earth
you will need to have passed 60 credits developed capacities in enquiry, analysis Science, Ecology and Conservation*,
at 100 level including the three 100 level and communication, as well as an Environmental Science, Exercise and Sport
core courses, any major prerequisites, and understanding of human behaviour, Science, Human Nutrition, Mathematics,
completed about half your major. society and the environment. You’ll have Microbiology, Molecular Cell Biology*,
For the BSc component of the BBus/BSc, the knowledge and astuteness necessary Physiology, Psychology, Statistics, Zoology.
you will need to have passed 60 credits at for success in business, management, * Subject to CUAP approval
100 level including any major prerequisites, marketing, finance and economics. This will
and some 200-level courses, and completed be coupled with a deep understanding of
about half your major. science, society or people, and the wider17
STUDY A
DEGREE
2020-Accounting-Finance5
TOP 200
Accounting Finance
KEY FACTS
> Available at Auckland
Bachelor of
>
>
>
Available at Manawatū
Available via Distance Learning
Equivalent to 3 years of full-time study
Accountancy
BAcc
> Available for international Students studying in
New Zealand or via distance learning
A GOOD FIT IF YOU... Finally, you'll learn the concepts and processes needed to protect,
> Know you would like to be an accountant validate and attest to the integrity and reliability of accounting
> Enjoy working in a team and meeting new people information.
> Would like a career with a new challenge every day If you’d like to take accountancy as part of a broader business
qualification, consider the Bachelor of Business (Accountancy).
A unique degree
Join the only Bachelor of Accountancy in New Zealand. ENTRY REQUIREMENTS
There are no special entry requirements for the BAcc programme
WHAT IS IT LIKE? beyond those that qualify you for study at the University. If you
Keen to become a professional accountant? Massey University’s are not confident with your level of competence in English you are
Bachelor of Accountancy is the only Bachelor of Accountancy advised to undertake additional study prior to enrolling, or attend a
offered in New Zealand. It will give you the skills you need to be a Massey University summer programme in English.
sought-after employee, both in New Zealand and internationally.
It is a specialised degree that leads you to an accountancy CAREERS
career and membership of one of the professional accounting There are more employment and career opportunities in
organisations. accounting than there are in many other areas of study because
The Bachelor of Accountancy programme will give you the the management of financial information underpins all business
knowledge and technical skills needed to analyse accounting and activity.
business problems. You will gain a solid foundation in accounting With a Massey Bachelor of Accountancy to your name, you’ll be
and finance rounded out with the all-important inter-personal equipped for a diverse range of accountancy and financial roles in
and technical skills, knowledge and critical thinking essential for almost any industry, including:
success in today’s business environment. > Chartered accounting firms: audit, tax, business services, or
You’ll understand how best to communicate and use financial consulting
information to support business decisions. > Business: financial accounting, management accounting, or
The BAcc degree will also give you an understanding of the financial management
legal and regulatory environment that commercial organisations > Finance, banking and public sectors.
and accounting professionals must work within. You'll learn to
identify and evaluate ethical dilemmas and provide logical ways to Our recent graduates have been employed by KPMG, Deloitte,
resolve them. PricewaterhouseCoopers, and Ernst and Young – these are known
When you graduate, you'll be able to demonstrate self-directed as the ‘Big Four’ international accounting and consulting firms. Our
and independent learning. You'll communicate effectively through graduates have also found jobs with companies such as Fonterra,
speech, writing, and multiple forms of media, and you'll be able to Toyota, New Zealand Post (Business and Industry) and BNZ Bank
measure, analyse and communicate information about economic (Finance), as well as Mid-Central Health and Audit New Zealand
transactions and events in the global economy. (public sector).18
STUDY A
DEGREE
Professional bodies TYPICAL PATTERN FOR A BAcc DEGREE
To boost your career even further; Massey University’s Bachelor
Year 1 Year 2 Year 3
of Accountancy is accredited by the following New Zealand and
110.109 Introductory Financial
international accountancy bodies. Your BAcc degree will allow you 110.209 110.303
Accounting
to join these professional bodies to further develop your technical
knowledge and professional skills through applied postgraduate 115.111 Strategic Workplace
110.229 110.309
learning and mentored practical experience. Communication
> Chartered Accountants Australia and New Zealand (CAANZ)
115.112 Accounting for Business 110.249 155.203
represents more than 110,000 members in New Zealand and
more than 90 other countries.
> CPA Australia is the largest professional accounting body in 115.113 Economics of Business 110.279 155.210
Australia with membership around the globe.
> The Chartered Institute of Management Accountants (CIMA). A 115.114 Finance Fundamentals 110.289 300-level
Chartered Management Accountant is considered to be the
premier management accounting qualification you can attain. 115.115 Management in Context 115.211 300-level
> The Association of Chartered Certified Accountants (ACCA)
supports 208,000 members and 503,000 students in 170 115.116 Introduction to Marketing 125.230 300-level
countries.
161.101 Statistics for Business or 100/200/300 200/300
HELEN HE BAcc. Graduated in 2018. PwC 161.111 Applied Statistics level level
I emigrated to New Zealand from China in 120 credits 120 credits 120 credits
2012. When my son was just six months Compulsory Elective
of age in 2015, I started my Bachelor
of Accountancy degree. It was a big
challenge being both a mother and a
PATHWAY TO POSTGRADUATE STUDY
student studying in a different culture, ENROL IN...
but with the love from my family and ä
support from my friendly, passionate lecturers, I obtained my
Bachelor of Master of Business Studies
Bachelor of Accountancy with academic excellence. I also â
Accountancy [3 years] (Accountancy) [1.5 years]
gained real world experience during my last two years of study
with my involvement in Palmerston North Community Accounting ä ä
(PNCA). . Master of Management Doctor of Philosophy
The knowledge and skills I gained from the BAcc programme [1.5 years] [3 years]
and PNCA helped me secure an internship at PwC Auckland
Financial Advisory Services team, which led to my current
graduate position.19
STUDY A
DEGREE
2020-Agriculture-Forestry2
TOP 50
Agriculture Forestry
KEY FACTS
Bachelor of
> Available at Manawatū
> Available via Distance Learning*
> Equivalent to three years of full-time study
> Available for international students studying in
New Zealand Agribusiness
BAgribusiness
*Some distance courses are not offered every year, and some
distance courses have compulsory contact workshops
A GOOD FIT IF YOU... > Teach you to apply and integrate scientific, technological and
> Would like to have a career associated with agriculture or business knowledge to meet marketplace demands
horticulture > Ensure you will be a good analytical thinker able to interpret
> Are interested in the business/commercial side of farming information to develop sound and innovative solutions
> Would like to be a leader of this innovative industry. > Give you an understanding of ethics, multi-cultural and
international environments
You’ll be in demand > Help you develop into an effective communicator and a self-
At Massey many of our agribusiness students have jobs before they directed, independent learner
even graduate. > Give you management skills applicable across the primary
From running large farm-based agribusinesses right through to industries.
international food trade, you will gain the skills and sound business
knowledge to help progress the future of New Zealand’s primary Join a world-leading university
production sector. Our proud record dates back to 1927 when we offered New
Zealand’s first degrees in agriculture and horticulture. We have the
Join industry at a senior level largest Young Farmer’s Club in New Zealand.
New Zealand’s economy is dominated by agriculture and food. The
industry generates close to $37 billion in export earnings a year CAREERS
and international demand is predicted to continue to grow. New Zealand’s agribusiness sector is flourishing, and there is
Massey’s agribusiness programme aligns itself with strong demand for graduates, from running large farm-based
agribusiness industries throughout the world. This ensures our businesses through to international trade.
graduates have the skills and industry knowledge employers need. You will emerge with the knowledge and foundation skills for
several career paths:
What will you learn? > International marketing
This three-year world-class programme will: > Economics
> Teach you about farm production systems, supply chain > Rural banking
management, marketing, food economies, and international > Rural valuation
agribusiness > Government
> Give you a strong understanding of what it takes to be > Business
sustainable and competitive in global food and fibre markets > Sales
> Provide you with the knowledge and skills needed to deliver in > Purchasing
future workplaces > Consultancy
> Give you a sound knowledge of land-based systems and > Farm management
agribusiness along with specialist knowledge in one area of > Farm ownership
agribusiness > Purchasing manager.You can also read
