CARE COURAGE PRIDE - Sandgate Hawks
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2021 SPONSORSHIP PACKAGES CARE • COURAGE • PRIDE
SANDGATE HAWKS KEY FACTS
Established: 1943, in 2018 we celebrated our 75th anniversary Notable Players: Alex Jesaulenko Jamie Charman
Dick Verdon John Ellis
Location: 120 Lemke Road, TAIGUM QLD 4018 Dan Dickfos Don Smith
Josh Wagner Corey Wagner
Population: 73,000+ (12 surrounding suburbs) Sofie Conway (AFLW)
Vehicle Flow: 7.9 million vehicles pa
Football Patrons: 55,000 pa 35,000 buses pa
Players: Over 700 players across all divisions Website: sandgatehawks.com
Premierships: 6 Facebook: Over 3400+ followers
Over 5000 page views per month
Finals Appearances: 28
Post Reach: averaging over 7k views per month.
238% increase in female participation since introduction in 2015
Instagram: 896 followers.
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WELCOME TO SANDGATE HAWKS SPORTING CLUB
The Sandgate Football Club is an immensely proud club, which is and has been an integral part of Queensland Football since 1943. The Hawks have won
8 Premierships with the QAFL/BAFL competitions. In the 20 years leading up to the introduction of the Brisbane Bears, Sandgate was the most successful
Australian Rules Club in Queensland.
The success of individuals involved at the club has included Dick Verdon, Don Smith and John Stackpoole, who were selected in AFL Queensland’s Team of the
Century. Additionally, the Brisbane Lions Club ‘Most Professional Player’ award has been named after Don Smith. Many of Queensland’s greatest footballers
have played for Sandgate with more than ten being inducted into the QLD Football Hall of Fame. Former Brisbane Lions premiership ruckman, Jamie Charman,
was a Sandgate junior before being drafted to the AFL and in 2016 brothers Josh and Corey Wagner were drafted to Melbourne and North Melbourne.
Today the club competes in the QFA DIV 2 and QFAW DIV 2 competition and amongst its playing ranks are many bright stars of the future. Over 700 players
compete in Senior Men, Women, Reserves, Colts, Masters and junior teams. Sandgate has established itself as one of the premier football clubs on the Brisbane
north side and was awarded Club of The Year 2010 and has achieved level one Good Sports accreditation.
The club is strategically located on a major growth corridor - Lemke Road, Taigum which runs from Bracken Ridge to Chermside Shopping Centre and has over
20,000 cars passing the facility each day. As a result Lemke Rd has recently undergone a major upgrade to accommodate the ever increasing traffic.
The fields are used forty weeks of the year for Senior and junior fixture matches and training sessions. The club recently underwent a $300,000 upgrade to
our playing surface as well as major development work on our second oval. To compliment these improvements we have undertaken a major upgrade to our
changeroom facilities to the tune of $900,000 putting our club to the forefront of services provided to AFL players. Additionally, as the only Australian Rules
facility in the state with 3 ovals, it is regularly used by AFLQ for finals weekends and school carnivals.
Now is the time for your business to be a partner in the future of our great club. Building networks and exposing your brand to our large supporter base are just
a few ways we can assist your business. As a major growth area in Brisbane, and with a strong membership base we encourage you to become involved and join
the Hawks.
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BECOME A PART OF OUR COMMUNITY
At Sandgate Hawks Sporting Club, we are more than just a footy club. We are a community.
Our overall goal is to make a valuable contribution to the local social fabric by contributing to health and wellbeing, inclusion, participation, volunteering,
community building and development outcomes. Sport can play a positive role in improving physical and psychological wellbeing. Sport is an important part
of Australian life; as such, sport clubs are the backbone of our local communities.
Our club is run and supported by a wide variety of volunteers from differing backgrounds. Being part of the Sandgate Hawks family is what brings us all
together. We support each other in times of hardship, motivate each other to achieve our best, and together we celebrate our wins. Over the past 12 months
alone we have experienced our ups and downs, all of which have helped to make our community stronger!
Throughout the year Sandgate Hawks host a variety of community events and activities, ranging from weekly playgrounds, first aid courses, multicultural
festivals, markets, sports days, music festivals, and the list goes on.
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PLATINUM PARTNER PACKAGE
The Club’s Platinum Partner plays a critical role in the success of the football club. The sponsorship provides the necessary funds to support the football
operations along with the maintenance of the buildings and grounds at the Lemke Rd facility. The Platinum Partner will receive key branding opportunities on
all new Senior, Reserve grade and Colts football jerseys. This sponsorship package is exclusively available for one major partner.
Signage and Presentation
• Oval naming rights for period of the agreement
• Premium Signage Position next to the Scoreboard
• Coaches Box & Dressing Room Signage (“Proudly Sponsored by “???”)
• Signage at entrance to lower car park (“Proudly Sponsored by “???”)
• 2 x Signage on the main oval facing Lemke Road (space available approximately 6m)
• 2 x Tear Drop Banners for onfield advertising during home games
• Opportunity to have a presence at all Sandgate Hawks home games – banners, flags, marquee’s, displays etc. (supplied by sponsor)
• Logo on all flyers printed for promotional purposes
• Advertorial material displayed on in-house TV’s
• Logo on club apparel – prime position on club polo/ match day shorts and playing shorts
• Direct e-mail Marketing and promotional opportunities to our members
Online Advertising and Social Media
• Regular feature posts on Sandgate Hawks social media pages
• Logo included on the electronic Sandgate Hawks Newsletter
• Listing as Platinum partner and sponsor on Sandgate Hawks website and link to sponsor’ website
• Logo on game day and fixture adertising
Acknowledgement
• Personal Acknowledgement by the MC when present at official club functions
• Complimentary VIP invitation for four (4) people to the Norm Reidy Trophy Night
• Complimentary VIP invitation for four (4) people to all club related functions
Investment: $15,000 per year over a minimum 3 year partnership
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COMPLEX NAMING RIGHTS
Benefits available to the Naming Rights partner include:
• The opportunity to attach your brand to a highly visible, widely recognised, community facility
• Entrenching your brand with a loyal and dedicated local audience, so it becomes a part of the local conversation
• An opportunity to build positive attachment to your brand through the great experiences people have at the venue
• A unique and extensive media opportunity for your brand at every event
• Access to events to entertain clients, business prospects and/or to reward staff, customers and other stakeholders
• The opportunity to deliver on business objectives, including:
- Acquisition of new business and retention of current clients or customers
- Improved brand reputation and increased brand exposure
- Staff and stakeholder engagement
- Client and/or customer engagement through spectators and fans
It has been well documented that a venue naming rights sponsorship is most successful over an extended period of time. Sandgate Hawks Sporting Club
values longevity in its partnerships so is seeking to enter an agreement of a minimum three (3) year term.
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GOLD PARTNER PACKAGE
The Club’s Premier Gold Partners play a critical role in the success of the football club. The sponsorship provides the necessary funds to support the football
operations. It helps us grow our junior and female programs, invest in coaching along with the maintenance of the buildings and grounds at the Lemke Rd
facility.
Signage and Presentation
• 2 x Signage on the main oval facing Lemke Rd (sign length 6mt)
• Signage on Sandgate Hawks dressing room
• Logo on club polo in premium position
• Logo on all flyers printed for promotional purposes
• 2 x Tear Drop Banners for on-field advertising during home games
• Opportunity to have a presence at all Sandgate Hawks home games – banners, flags, marquee’s, displays etc (supplied by sponsor)
• Logo displayed on in-house TV
Online Advertising and Social Media
• Posts on Sandgate Hawks social media pages.
• Logo included on the Sandgate Hawks E-Newsletter
• Listing as Gold partner and sponsor on Sandgate Hawks website with link to sponsor’s website
• Logo on game day and fixture adertising
Acknowledgement
• Personal Acknowledgement by the MC when present at official club functions
• Complimentary VIP Invitation for two (2) people to the Norm Reidy Trophy Night
• Complimentary VIP invitation for two (2) people to all club related functions
Gold Partner Sponsorship: $10,000 per year
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Sponsors of the Premier Silver Partners will work hand in hand with The Club in many ways. Silver partners play a critical role in the success of the football club.
The sponsorship provides the necessary funds to support the football operations along with the maintenance of the buildings and grounds at the Lemke Rd
facility. This sponsorship package is exclusively available for three partners.
Signage and Presentation
• Signage on the main oval facing Lemke Rd (x1)
• Signage on Sandgate Hawks dressing room wall facing Lemke Rd
• Logo on club polo
• Logo on all flyers printed for promotional purposes
• Opportunity to have a presence at all Sandgate Hawks home games – banners, flags, marquee’s, displays etc (supplied by sponsor)
• Logo displayed on in-house TV
Online Advertising and Social Media
• Posts on Sandgate Hawks social media pages.
• Logo included on the Sandgate Hawks E-Newsletter
• Listing as Silver partner on Sandgate Hawks website with link to sponsor’s website
• Logo on game day and fixture adertising
Acknowledgement
• Personal Acknowledgement by the MC when present at official club functions
• Complimentary VIP Invitation for two (2) people to the Norm Reidy Trophy Night
• Complimentary VIP invitation for two (2) people to all club related functions
Silver Partner Sponsorship: $6,000 first year, $5,500 for every subsequent year
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BRONZE PARTNER PACKAGE
The Bronze Package is designed to provide the necessary funds to support the football operations, including the development of our junior and female
programs. Along with the maintenance of the buildings and grounds at the Lemke Rd facility, while celebrating and rewarding our valued supporters.
Inclusions
• 1 x Signage on main oval (sign length 6mtr)
• Logo displayed on in-house TV
• Personal Acknowledgement by the MC when present at official club functions
• Complimentary VIP invitation for two (2) people to the Norm Reidy Trophy Night
• Complimentary VIP invitation for two (2) people to all club related functions
Online Advertising and Social Media
• Listing as a Bronze Partner on Sandgate Hawks’s website with link to sponsors website
• Featured posts on Sandgate Hawks Sporting Club social media pages.
• Your business logo will be featured on club marketing.
Investment: $3,500 first year, $3,000 every subsequent year
OVAL SIGNAGE PACKAGE
Inclusions
• 1 x Signage on main oval (sign length 3mtr)
Investment: $2,000 first year, $1,500 every subsequent year
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PLAYERS SPONSORSHIP PACKAGE
Sponsoring the player will assist them in covering their player registration fees, insurance and assist the club maintaining the faclility and the playing surface.
Inclusions
• Sponsor name / logo displayed inside the club on internal TV screens with photo of player
• 2020 Sandgate Hawks membership package
• Recognition on Hawks social media
• Updates and invitations to home games, club functions and events
Investment:
Mens QFA Sponsorship: $450 per year
Womens QWFA Sponsorship: $400 per year
SCOREBOARD SPONSOR
Inclusions
• Sponsor name / logo located in premium position next to the scoreboard*
Investment: $4,000 first year, $3,500 every subsequent year.
*if not already taken by platinum sponsor.
SANDGATE HAWKS | 2021 SPONSORSHIP PACKAGES | 11CONTACT DETAILS:
PROUD SPONSOR
Name Chris Ferguson
Mobile 0412 134 139
Email Chris_ferguson@bigpond.com LAVAPRINT.COM.AU
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