END-TO-END SUPPLY CHAINS THROUGH COLLABORATION AND WORKING WITH THE COMMUNITY

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END-TO-END SUPPLY CHAINS THROUGH COLLABORATION AND WORKING WITH THE COMMUNITY
CREATING A RESILIENT SUPPLY CHAIN

END-TO-END SUPPLY
CHAINS THROUGH
COLLABORATION AND
WORKING WITH THE
COMMUNITY
Richard Morton, Secretary General, International Port Community Systems Association (IPSCA)

A simple way of explaining the concept          no two PCS are exactly the same. We share         increase efficiency and information flow
of a Port Community System (PCS) is the         our differences, too!                             through the supply chain.
spider’s web: a PCS is at the centre of the        Ports are the vital link in millions of sup-
web, enabling stakeholders (port author-        ply chains. Many PCS operators have ex-           COLLABORATION
ity, terminal operator, Customs and other       panded their services to support compa-           Kale Logistics has taken the UN Recom-
authorities, shipping line, agent, haulier,     nies and stakeholders along those chains.         mendation 33 for Trade Facilitation and ‘re-
rail operator and so on …) to exchange             Among our members, India’s Kale                drawn’ it to look at the basic building blocks
real-time information via a secure and          Logistics, with its technology and solu-          of the supply chain. That approach includes
neutral platform, thus driving and support-     tions for the supply chain; France’s MGI,         Customs management system; regulatory
ing the smooth and swift flow of messages       providing connectivity between hinter-            supply chain; air and sea port community
and cargo.                                      land road, rail and barge; and Australia’s        and free zones; marketplace – insurance,
   There is more – of course there is! With-    1-Stop, with its solutions for vehicle and        freight forwarding, etc.; and cross-border,
in IPCSA, our members share knowledge,          terminal booking to optimise flows and            including Kale’s involvement in IPCSA’s Net-
expertise and experience and that is based      throughput; are three great examples of           work of Trusted Networks (NoTN).
on the fact that they provide similar servic-   what is being achieved through collabo-              When one considers the marketplace
es and have similar challenges. However,        ration, communication and community to            and movements of goods cross-border,

2 EDITION 108                                                                                                WWW.PORTTECHNOLOGY.ORG
END-TO-END SUPPLY CHAINS THROUGH COLLABORATION AND WORKING WITH THE COMMUNITY
CREATING A RESILIENT SUPPLY CHAIN

there are a wide number of elements to           tems, as neutral platforms, will be able to     participate in any manner possible without
consider before the goods are even hand-         offer a lot of added value services along the   altering anything they are doing currently.”
ed over – price discovery, capacity discov-      supply chain in the coming years.                  For ‘less connected’ users, Kale offers ac-
ery, traceability, etc. Free zones are often        Kale’s approach is about connectivity and    cess via a portal and via standard connectors.
forgotten, but they are usually next to the      collaboration. “While 20% of stakeholders       And there is another option aimed at compa-
port or airport and require a high level of      are responsible for 80% of the transac-         nies that are only creating a few documents
synergy. There is also the question of com-      tions through a PCS, 80% of stakeholders        and exchanging them with several people,
municating with the next port or airport         will be much smaller, accounting for 20% of     such as Customs. The system allows for that
along the supply chain – for example, be-        transactions. But if you do not bring in the    same document to be uploaded on to Kale’s
tween two Customs authorities. Kale sees         smaller ones, you are not a community,”         portal like an attached PDF; a combination
all of these solutions coming together as        Malhotra said.                                  of Optical Character Recognition (OCR) and
building blocks in an end-to-end supply             “Large stakeholders have all the IT con-     machine learning is used to extract the infor-
chain.                                           nectivity they could need. But smaller          mation from the document and put it into
    As Vineet Malhotra, Director at Kale Lo-     stakeholders – agents, importers, truckers,     the PCS. Kale processes 1,500 documents
gistics, said: the definition of a PCS is very   warehouse operators – often do not have         a day in this way, helping smaller operators
broad, and everyone has a different take on      that ability. Bearing in mind these ‘have       (who might otherwise feel daunted) to play
it. What is clear is that Port Community Sys-    nots’, our system design ensures they can       their part in optimising supply chains.

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END-TO-END SUPPLY CHAINS THROUGH COLLABORATION AND WORKING WITH THE COMMUNITY
CREATING A RESILIENT SUPPLY CHAIN

COOPERATION                                        COMMUNICATION
When it comes to supply chains, no port is         Optimising flows and throughputs at ports        “WE ARE GOING A
an island. Hence it makes sense for PCS to         and terminals is essential to avoiding long
consider ways to optimise sections of the          queues of trucks clogging up the terminal        LOT FURTHER THAN
supply chain in both directions from the           or waiting outside the port gates (all the
port outwards.                                     while wasting time, fuel and money, and          MOST PCS – WE ARE
   IPCSA member MGI, based in Marseilles,          throwing out exhaust fumes).
goes much further than port limits with its           In Australia, 1-Stop had slightly differ-     A PORT COMMUNITY
Ci5 network. This PCS already interconnects        ent origins to a traditional PCS, working
with the IT systems of barge and train op-         with the supply chain community to un-           SYSTEM, BUT WE
erators to offer traceability of goods across      derstand their pain points and build prod-
a wide hinterland (which stretches as far as       ucts and solutions to create paperless           ARE EXPANDING TO
Lyon via the Rhone), tracking the informa-         ports, information validation and messag-
tion of containers loaded or unloaded on           ing services to track and trace containers,      BECOME A WHOLE
barges or trains.                                  as well as to comply with regulatory pro-
   Having clear information in advance about       cesses such as the Maritime Security Ac-         COMMUNITY SYSTEM.”
which goods will arrive when at the terminal       cess Card (MSIC) and local port require-
is a major focus in the world of logistics. Work   ments.                                           - Catherine Mégélas
is under way to connect Ci5 to the Coopera-           1-Stop’s flagship product, the Vehi-
tive Intelligent Transport System, which pro-      cle Booking System (VBS) was created to
vides drivers with real-time traffic information   maximise terminal operations and coor-
on the highways. This could provide drivers        dinate the efficient flow of trucks through        ABOUT THE AUTHOR
and terminals with even more precise arrival       a facility. Over the past 16 years, 1-Stop
times, depending on factors such as typi-          has continually reinvested in the VBS to           Richard Morton has been Secretary
cal traffic loads, congestion, traffic incidents   ensure the supply chain is optimised in            General of the International Port Com-
and even weather, and is another way to link       order to make cargo move smarter. The              munity Systems Association (IPCSA)
trucks, barges and trains to ports and airports    use of 1-Stop’s VBS in conjunction with            since its beginnings as a European
to create streamlined supply chains.               other 1-Stop solutions has reduced dwell           organisation in 2011. As an expert in
   MGI also wants to be more interconnect-         time by 50%, increased yard utilisation by         trade facilitation and the exchange
ed to the city’s IT system to provide infor-       47% and enabled operators to grow their            of electronic information, Richard is
mation in both directions. “The city is really     capacity by 30% with no further invest-            in demand across the globe as an ad-
interested in the data we are capturing into       ment. The VBS is now being implemented             viser and speaker. He is a member of
the PCS, for example for them to give infor-       in non-containerised ports to connect to           the Experts Committee of the APEC
mation to citizens on activity at the port so      the wider supply chain community.                  E-Commerce Business Alliance and an
that they know, for instance, when there will         The next step for 1-Stop is combining and       Expert at UN/CEFACT.
be more port traffic,” said Dominique Lebre-       analysing information gathered to provide
ton, Member of the Executive Board of MGI.         users with new levels of visibility, improve       ABOUT IPCSA
   Catherine Mégélas, Head of Corporate            efficiency and reduce congestion – not just
and Internal Communication, added: “We             at the terminal but at all container and rail      IPCSA is an international association
are going a lot further than most PCS – we         facilities, all based on real-time data. It is     of sea and air port community opera-
are a Port Community System, but we are            another example of extending value along           tors, sea and air port authorities and
expanding to become a whole community              the supply chain and increasing efficiency         single window operators that is rec-
system.”                                           far beyond the port gates.                         ognised across the globe for providing
   At present, by connecting the various              1-Stop’s goal is to bring everything on         advice and guidance on the electronic
stakeholders and IT systems in its ecosys-         to one platform, providing real-time traf-         exchange of information across bor-
tem, Ci5 provides traceability and fluidity        fic and other important information to             ders and throughout the whole supply
of information on what is arriving in the          help hauliers plan their journey to pick up        chain. The association has nearly 50
terminals. The more it connects to the hin-        or deliver a container. It could advise, for       members from across the globe who
terland, the more it will be able to improve       example, if traffic is building up on one          handle the exchange of information
the attractiveness and performance of the          route, or if it would be more efficient to         for Business to Business, Government
logistics chain.                                   collect one container before another. In           to Business and Government to Gov-
   By delivering rapid information exchange,       the terminal, it could raise the alert if a        ernment processes and facilitate the
PCS can speed up goods transit, track car-         truck were five miles away but the con-            smooth cross-border movement of
goes and enable productivity increases –           tainer it was coming to collect was still          goods. This equates to the electronic
and there are environmental advantages             at the bottom of the stack. It’s all about         exchange of information relating to
too. If trucks spend less time waiting to load     helping users make the best decision for           more than 500 million TEU move-
or unload cargo, emissions are reduced.            optimum efficiency.                                ments and 10 billion tonnes of cargo
That’s important too, in a world where mul-           1-Stop could see the power of the data          for air, sea and land transport – esti-
tinationals are seeking greener supply chain       and started talking to the industry about          mated to be in excess of 50 billion mil-
solutions – and increasingly taking an inter-      what else. Why wouldn’t they take the op-          lion exchanges every year.
est in each link along the way.                    portunity to create further efficiencies?

4 EDITION 108                                                                                                  WWW.PORTTECHNOLOGY.ORG
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