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Winter 2013
Happy Hour
Kentucky’s signature
spirit provides bright spot
in economic downturn
Page 14
KY 40150
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Louisville, Kentucky 40222
(502) 327-5400 | www.mmlk.com
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CELEBRATING 50 YEARS OF LEADERSHIP IN LAW.
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Healthcare Regulation
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contents
Winter 2013
Volume 5, Issue 2
3 LETTER FROM THE EDITOR 20 HEALTH & WELLNESS
BG Louisville Editor Stephanie Apple looks back at 2013 and With a new year just around the corner, find out why juicing
all that has been accomplished in the great city of Louisville. might be worthy of your New Year’s resolution. Owners of the
LIFEbar and The Weekly Juicery share health benefits, helpful
4 NEW IN THE LOU tips and more.
What’s new in Louisville – new attractions, exciting
opportunities and an economy on the move. 22 ENTREPRENEUR
Cara Silletto has put her business mind to good work at
9 YOUNG PROFESSIONALS Crescendo Strategies, a human resources firm she founded
Louisville is a community that supports its young professionals in 2012 to address the needs of a niche business: helping
with a variety of organizations and programs to keep young millennials and baby-boomers bridge the communication
leaders engaged. YPAL fills us in on how they are working to gap in the workplace.
make Kentucky more attractive for young professionals.
24 PROFESSIONAL DEVELOPMENT
10 FEATURED COUPLE The process of becoming a leader is more than a title change,
COVER STORY Morgan and Chris McGarvey inspire others with support, office move or bump in pay. It requires the development of
From Pikeville to Paducah, in laughter and a little chaos. Morgan is Kentucky’s youngest state new skills and a shift in how you spend your time. Find out
counties wet, dry and moist, the senator and Chris is a learning systems expert for Yum! Brands. why it’s important to have a plan.
commonwealth’s signature spirit Raising 2-year-old twins has taught them that while you may
is taking on a new mantle and 25 COMMUNITY
think you have a plan, life sometimes has other ideas.
bringing home the bacon. BG takes
a look at the best places to drink Coach Rick Pitino recently WAS named Louisvillian of the
bourbon and learn how it’s made. 12 NON-PROFIT Year by the American Advertising Federation of Louisville,
Following an exciting racing career, where does a an annual honor bestowed since 1951 to recognize civic,
Cover photo by Ralph Homan Photography
Thoroughbred go to retire? Second Stride is a non-profit educational or business contributions to the city.
organization that cares for retired Thoroughbred racehorses
and helps them find good homes. 26 EAT & DRINK
At Tom+Chee, you’ll get much more than bread and a slice
15 COVER STORY of American. Experience variations of the classic that are as
Kentucky’s signature spirit pumps millions of dollars into creative as they are cravable. According to the TODAY Show,
the state’s economy, despite the financial downturn, thanks the local eatery has one of the “Best Sandwiches in America.”
in part to a surge in bourbon tourism.
28 THINGS WE LOVE
Kentucky’s signature spirit is more popular than ever, and
not just among straight bourbon lovers. We love bourbon
cocktails, and here are a few of our favorite recipes.
15 9 20 14
10 22 26 12
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from the editor
Making
memories
As another year comes to a close and we
look back at 2013, we have to say what a great
time to be in Louisville! It will be a year re-
membered for bridges, a national champion-
ship, healthcare changes and start-ups. It is
also a year in which Louisville earned national
discuss how we can work together to attract Young professionals enjoy bourbon mixed drinks
Stephanie Apple is the from the Bar at BLU in downtown Louisville.
editor of BG Magazine. and retain talent.
Reach her at As we encourage and invite others to be
apple@lanereport.com.
our friends, colleagues and neighbors, they will generations in the workplace … and we hear
undoubtedly be inspired by the many young she’s an unbelievable singer!
attention for being a top travel destination and people who already call the Louisville region Our community is filled with talented
one of the best cities for entrepreneurs. home. Morgan and Chris McGarvey, this is- people who make Louisville a wonderful place
As you’ll read in the cover story, a surge sue’s featured couple, are the kind of people to live. And for this, we are thankful. As you
in bourbon tourism is attracting visitors from whose sincerity and optimism touch everyone make memories of your own with friends and
around the world and driving economic pros- they meet. Be sure to read their heartwarming family, we hope you look back on 2013 as a
perity in the commonwealth. Young profes- story about juggling life with young twins and good one. Best wishes for much happiness and
sionals also are having a positive impact in two amazing careers. You also don’t want to success in 2014!
Kentucky. The first-ever Kentucky YP Summit miss the featured entrepreneur, Cara Silletto.
recently brought together a group of young She has built a thriving business by helping
leaders to Frankfort from across the state to others bridge the communication gap between
EDITOR
Stephanie Apple
MANAGING EDITOR
Lorie Hailey PUBLISHER
Ed Lane
CREATIVE DIRECTOR
Jessica Merriman EDITORIAL DIRECTOR
Mark Green
CORRESPONDENTS ASSOCIATE PUBLISHERS
BG Magazine is published by: Robert Hadley, Anne Sabatino Hardy, Dick Kelly, Donna Hodsdon
Lane Communications Group Scott Kiefer, Menisa Marshall, Nedra Morrell,
201 East Main Street 14th Floor Kathie Stamps, Ali Turner MEDIA CONSULTANTS
Lexington, KY 40507-2003 Curtis Smith, Kristina Dahl
ADVISORY BOARD
editorial@lanereport.com COMPTROLLER/CIRCULATION
Meredith Lane (realtor and former BG editor)
Tim Corrigan (The Rotunda Group LLC) Jeromie Kirk
For more information and J.P. Davis (University Advancement, UofL) ASSOCIATE EDITOR
Stevon Edwards (Louisville Metro Public Health and Wellness) Kathie Stamps
advertising rates contact: Tiffany Fults (Frost Brown Todd LLC)
Phone: 859-244-3500 Erica Harrison (NREG, LLC and Kindred Healthcare) DESIGN & PRODUCTION
Brett Jeffreys (Brown-Forman) PJB Marketing
Nirupama Kulkarni, Esq. (Indus Law Firm)
Please send subscription requests Jean Lee (PNC Bank)
to circulation@lanereport.com. PRINTING, OUTPUT
Meghan Mando (Fund for the Arts)
Nick Phelps (Your Community Bank)
& PRE-PRESS SERVICES
Teather Sanders (Entrepreneur) Publishers Printing Co.
BG Magazine corrects all significant errors Abby Shue (The Kentucky Center for the Performing Arts)
that are brought to the editors’ attention. Erin Spalding (Doe-Anderson)
James Strange III (Advanced Electrical Systems, Inc.) Lane Communications Group
is a member of
William E. Summers V (Central Bank of Jefferson County)
© 2013 Lane Communications Group Jason K. VanDiver (Mission Health Systems)
All editorial material is fully protected and must not be Mackenzie Woodward
reproduced in any manner without prior permission. Stacey Shepherd Yates (Louisville Convention & Visitors Bureau)
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new in the lou
Building a happier, Local chef appears
healthier Louisville in Fusion Network’s
The Greater Louisville Project brought together
a health advisory group of 18 members to assess
‘Back Home’ TV show
In October, chef Anthony Lamas of Seviche
the health of Louisvillians compared with people in
restaurant traveled to his mother’s home-
14 other cities. Louisville ranked 10th in the Health
land of Mexico to film an episode of “Back
Outcomes score, a combined factor of length of life
Home,” a new documentary television series
and health during life. The four categories studied
produced for Fusion Network. Lamas cooked
were: social and economic; health behaviors; clini-
with some of Mexico’s premier chefs in
cal care; and physical environment. Just as healthy
Mexico City and Oaxaca. The show portrays
workers are productive workers, improving the
the connections between Mexican culinary
health of everyone in the community improves the economic health of the city as well. The GLP
culture and chef Lamas’ kitchen in Louisville.
is an independent, non-partisan initiative supported by a consortium of philanthropic foundations.
The episode aired Nov. 10.
The Foundation for a Healthy Kentucky provided additional support to underwrite the report.
Food Network magazine named Sevi-
che’s “Avocado” as the best ice cream treat in
Beatlemania Kentucky in its “50 states, 50 ice cream treats”
story. The Louisville restaurant’s dessert
is golden consists of avocado ice cream served in a
chocolate shell with a “pit” of chocolate bour-
On Feb. 9, 1964, the bon dulce le leche. Seviche was also named
Beatles made their one of Southern Living magazine’s top “100
first live television places to eat now” this past fall.
appearance in the
United States on
“The Ed Sullivan
Show.” A record-
setting 73 million
people tuned in to
CBS that evening to
see the lads from Liv-
erpool perform. Louis-
ville will celebrate the 50th
anniversary of Beatlemania by
hosting a three-day concert, “Febru-
ary ‘64,” at the Muhammad Ali Center and the Ken-
tucky Center for the Arts, Feb. 7-9, 2014, featuring 12 of the bands from the Abbey Road
on the River festival. Tickets are $19.64 per day. Seviche chef/owner Anthony Lamas on location.
2014 Live! Science Center supports
As part of its commitment to
bring the best to downtown
55,000 Degrees campaign
Louisville, Fourth Street Live Kentucky Science Center recently pledged its support of the 55,000
has a new LED video wall, de- Degrees Count Me In campaign to assist 70 students with college
signed specifically for outdoor completion by the year 2020 through its teen engagement initiatives,
viewing. More than a screen including Youth Infusion Board and VolunTeen summer
or an electronic display, the program. The two programs annually serve more
waterproof wall is just over 20 than 150 students in grades 9 through 12, from
feet tall and 15 feet wide, with which roughly 10 high school seniors graduate and
high-resolution images view- go on to college. By 2020, the Science Center also will
able from 600 feet away. On Dec. 31, those celebrating the New Year reach more than 550,000 middle and high school stu-
downtown can watch the Times Square ball drop at midnight on the dents and inspire them to pursue science, technol-
new screen. ogy, engineering and math education and careers
through myriad programs and events.
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new in the lou
WaterStep CEO named Mark Hogg, founder and CEO of
Louisville-based WaterStep, was
Humanitarian of the Year selected as the Kentucky Humani-
tarian of the Year at the inaugural
Muhammad Ali Humanitarian
Awards ceremony. The awards
are based on Ali’s own six core Planning ahead …
principles of confidence, con-
viction, dedication, giving, re-
Forecastle 2014
spect and spirituality. Other The Forecastle Festival, Louisville’s three-
winners were former President day festival celebrating the best in music, art
Jimmy Carter, singer/songwrit- and environmental activism will be July 18-20
ers/humanitarians Christina at Louisville’s 85-acre Waterfront Park. Since
Aguilera and Michael Bolton, 2002, the festival has featured more than 500
Mark Hogg and
Mayor Greg Fischer and six young adults from around bands, 100 artists and 150 environmental and
the world. outdoor recreational organizations.
Let’s cross that bridge … Small Business
The new Ohio River Bridges Project is under
construction and scheduled for completion in
of the Year
2016. The Kentucky-Indiana Tolling Body In honor of its business and
has approved initial toll rates of $1 for civic leadership, Flavorman, an
frequent commuter cars, $2 for cars, international beverage devel-
$5 for box and panel trucks, and opment company, was award-
$10 for tractor-trailers. The two ed the 2013 Inc.credible Award for Small Business of the Year by
states will use all-electronic tolling, Greater Louisville Inc. Given annually, the award recognizes and
with which there will be no toll plazas, celebrates the achievements and contributions of small businesses
no coin buckets and no slowing of traffic. in the region. A panel of business peers selected Flavorman for
Vehicles passing through tolling gantries will the 2013 award based on the company’s ability to provide custom-
be monitored in two ways: onboard electronic ers with innovative products, impeccable customer service and its
transponders that send signals to monitors, and video proven ability to execute with measurable results. Flavorman beat
cameras that record license plates from overhead gantries. out 118 other small businesses and organizations who applied.
Crowdfunding 2013 Bingham Fellows tackle nutrition
with T-shirts The 46 community leaders who made up the 2013 class of Bingham Fellows developed a “smart
food culture” to master the basics of nutrition and make healthy, local food more accessible for
Louisville-based CafePress Inc. has a new all. The Fellows have secured more than $250,000 million dollars for five projects that focus
fundraising platform, Tfund.com. It enables on improving the health of Louisville citizens by using a strong food economy and nutrition as
groups, organizations or individuals to fun- a platform. One of the projects, LouisvilleIsFood.org, is a site that promotes connection and
draise through sales of T-shirts for projects, coordination among organizations working in all aspects of the food system to educate the
charitable organizations or events without public and provide a springboard for advocacy.
a predetermined inventory. T-shirts can be Bingham Fellows include:
custom designed and pre-sold in support Summer Auerbach,
of a cause, minus the upfront Rainbow Blossom Natural
Food Markets; B. Todd
expenses. Louisville Metro Bright, Kentucky Farm
launched a Tfund cam- Bureau; Maggie Keith,
paign to raise money Foxhollow Farm; Joel
Neavill, Governor’s Office
for CycLOUvia, the of Agricultural Policy;
open streets block party. F. Bruce Williams, Bates
Moneys raised will go toward Memorial Baptist Church;
Kris Kelly, Woodland
signage and other costs associ- Farm LLC, Kelley Green
ated with opening the street to pedestrians, Biofuel; and Theresa
cyclists, skaters and dancers. Zawachi, Louisville
Metro Government.
6 bg I winter 2013
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Bourbon boon Speed up
Jefferson County is one of the biggest win-
ners in the bourbon renaissance, with Ken-
in NuLu
tucky’s signature industry providing 4,200 Local Speed, on East
jobs, $263 million in payroll, $32 million in Market in Nulu, is the
tax revenue and $50 million in capital proj- Speed Art Museum’s
ects in 2012. Those were the results of a first- satellite space for
ever study by the University of Louisville on the distilling industry’s programming and
tremendous economic impact in the River City. Louisville’s numbers exhibitions. Run-
reflect nearly 40 percent of all the state’s distilling, warehouse, bot- ning through Dec.
tling and office jobs. Distilling industry employment has increased 10 7 is the “Dan Dry: Facing the World” exhibition, with works of the
percent in the last five years in Jefferson County, which has helped award-winning photographer, chief visual officer at Power Creative
Louisville weather the economic crisis as other local manufacturers in Louisville. Local Speed is open on Fridays, noon to 8 p.m. and
lost 10 percent of their jobs. (See related story on page 14.) Saturdays, 11 a.m. to 4 p.m.
Underground workout
The world’s only fully underground aerial ropes challenge course
has opened inside MEGA Cavern in Louisville. Known as MEGA
Quest, the course features more than 75 challenging rope ele-
ments and provides participants with a high-energy adventure
to test strength and agility. MEGA Quest is the fourth attraction
developed in MEGA Cavern since it opened in 2009. The venue
is also home to Louisville MEGA Cavern Tram Tour, Lights Under
Louisville Christmas Light Show and MEGA ZIPS.
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New operations Entrepreneurs get chance to pitch ideas
and expansions Lexington-based Awesome Inc. has brought its “5 Across” events to the Louisville area.
The entrepreneurial pitches from five teams last five minutes, starting at 5 p.m., with a
Certicell USA, a division of Green- $5 admission price, for the chance to win $500. In 2014, the 5 Across pitches take place at the
stream International, plans to Velocity Accelerator space in Jeffersonville, Ind., the last Wednesday of January, March, May,
expand operations in Louisville, July and September. From 2010
growing from 10 current jobs to to 2013, 100 teams pitched at the
100, with an investment of more Lexington edition of 5 Across, with
than $1.8 million. approximately $25,000 in prize money
provided by the Bluegrass Business
Angel’s Share Brands’ Development Partnership.
new distillery on East
Main Street will produce Angel’s
Envy bourbon and related prod-
ucts. The company, together
BG Advisory Board welcomes Erin Spalding
Erin Spalding has joined BG Magazine’s advisory board as the YPAL liaison. Spalding has worked
with subsidiaries Louisville
in marketing and communications since 2009 and is an account manager at Doe-Anderson, a na-
Distilling Co. and Papillon
tional advertising and public relations agency. She is a graduate of YPAL’s 2013 Emerging Leaders
Property Group, will create 40
Program and is involved with Anchal, a non-profit merging design, business, and education to
new jobs and invest $12 mil-
empower marginalized and exploited women living in India. Spalding lives in St. Matthews with
lion in the project.
her husband and enjoys exploring the city’s running trails and local food scene.
An eBay Inc. company, eBay
Enterprise, plans to expand
operations in Louisville, creating more than
Holiday cheer around the region
150 new full-time Dec. 14 from 5
jobs and investing to 8 p.m. the an-
up to $45 million in nual Christmas
the commonwealth. celebration takes
place in down-
The specialty chemical company Lubrizol town Elizabeth-
photo by Lori Stoll
Advanced Materials, a subsidiary of The town, with a
Lubrizol Corp., plans to expand operations parade, carolers
and create 25 jobs with an investment of and the lighting of the tree. “Christmas in the
more than $108 million. Park” has more than 100 light displays at
“A Charlie Brown Christmas” with jazz
Freeman Lake Park, with free admission Nov.
pianist David Benoit is Dec. 5 at 8 p.m. at the
Clariant Corp., a subsidiary of Switzerland- 27 to Jan. 1.
Kentucky Center for the Arts’ Bomhard
based Clariant International, is expanding
Theater. Tickets start at $25.
operations of its Business Unit Catalysts Christmas at the Galt House Hotel runs Nov.
in Louisville, adding 34 jobs and investing 16 to Jan. 1, for a holiday tradition featuring
The “Light Up Bardstown” festivities on Nov.
more than $65 million to add a new manu- larger-than-life KaLightoscope luminaries, a
29 include lantern-lit tours of Barton’s 1792
facturing facility at the corner of 12th and Christmas village, the Candy Cane Forest with
distillery, plus hot cocoa
Wilson Streets. 100 animated characters, a talking tree, the
and holiday refresh-
Peppermint Express kiddie train ride, and a new
ments at the 1792 visitor
Structures USA plans to establish a manu- green screen game for guests. The “Colors of the
center. My Old Ken-
facturing operation in Elizabethtown, creat- Season” holiday dinner show is Nov. 16 to Dec.
tucky Home State
ing up to 50 jobs over the next few years with 14, and the Sing ‘n Joy International Choral
Park has Christ-
an investment of more than $3.3 million. Festival and Competition takes place Nov.
mas candlelight
29 to Dec. 1.
tours, with $7 ad-
Tegrant Diversified Brands I, which is owned
mission, Nov. 29-
by Sonoco Products Co., plans to establish
30, Dec. 6-7 and
a manufacturing operation in Shelbyville.
Dec. 13-14 on
The manufacturer of foam-based and safety
Stephen Foster
products for the automotive industry will
Avenue.
create 51 full-time jobs and invest more than
$12 million in the commonwealth.
8 bg I winter 2013
BGLouFall2013 FINAL.indd 8 11/22/13 1:34 PMPhoto by Ashley Brauer young professionals
Kentucky’s young professional organizations have been working “$#*! I Wish I Knew” featured guest Holly Houston poses with her
hard this fall to make the state a more attractive place to live, work tablemates after the Young Professionals Association of Louisville event.
and grow our careers. The Young Professionals Association of Louisville
(YPAL) has been at the forefront of that effort through professional event for the Vision Louisville initiative and continued our Developing
development and public educational events. Louisville tech series to give young professionals a forum to submit
ideas and discuss ways for making our community a
Developing Kentucky’s more attractive place for young professionals now and
in the future.
future leaders
We realize, however, it’s not just about Louisville –
young professionals across the commonwealth are the
future leaders of Kentucky, and YPAL is committed to en-
gaging in the political process. In October, YPAL, together
with the Young Professionals of Eastern Kentucky, Legacy
YPAL’s popular “$#*! I Wish I Knew” events saw renewed interest Leadership (Northern Kentucky)
Photo by Ty Lockhart Photography
this fall when they evolved into a dinner series. This new format seated and the Lexington Young Profes-
some of Louisville’s most influential leaders at a table with seven young sionals Association, organized the
professionals for a three-course dinner. Attendees asked questions and first-ever gathering of young pro-
listened to stories about what leaders wished they had known as they fessionals from across the state.
started their careers. We plan to host more of these dinners throughout The Kentucky YP Summit saw the
the winter months. leadership of multiple organiza-
Our board also believes it is important for young professionals to tions from Louisville, Lexington,
educate themselves on public issues, both local and at the state-level. In Northern Kentucky, and Eastern Jesse Dunbar, vice president of public
August, Bryan Sunder- and Western Kentucky gather issues for the Young Professionals Asso-
land, senior vice presi- to discuss best practices and ciation of Louisville, talks with members
Oct. 1 after YPAL’s Quarterly Lunch.
Photo by Ty Lockhart Photography
dent of public affairs for tactics for unifying our voice. We
the Kentucky Chamber also listened to keynote speakers Joe Craft, president, CEO and director of
of Commerce, spoke to Alliance Resource Partners, and James Comer, Kentucky Commissioner
members about how of Agriculture, talk about the importance of our generation to Kentucky.
our state government We hope that the membership of all YP organizations in the state will
works and hot button join us again in Frankfort in January for our annual day at the capitol. I
issues on the docket encourage you to visit our website at ypal.org for more information and
for Frankfort’s upcom- upcoming events.
Vision Louisville attendees ask questions of
presenters about the economy, health, energy,
ing special session.
living, connectivity, identity and creativity. YPAL also hosted an This report was prepared by YPAL President Rebecca Weis.
bg I winter 2013 9
BGLouFall2013 FINAL.indd 9 11/22/13 1:34 PMfeatured couple
by Menisa Marshall
Enjoying life’s blessings:
Morgan & Chris McGarvey
Support, laughter, a little craziness and represents the 19th district, which in- “I see the law as a way to help people
chaos. That’s what Morgan and Chris McGarvey cludes parts of the Highlands and several solve problems,” he says. His desire to help
say makes their lives together work. surrounding neighborhoods. others drew him to a run for state senate,
How it all works can be seen at their Strath- After earning his juris doctor from the Uni- though his bid fell during a difficult time in
moor-area home. As Chris mediates a brouhaha versity of Kentucky College of Law, Morgan the couple’s lives.
over brownies with 2-year-old twins Clara and worked for a Louisville firm before serving as In June 2011, Clara and Wilson were born
Wilson, Morgan coordinates babysitting plans an assistant state attorney general. Now, he 14 weeks early, each weighing less than two
with a neighbor. The twins’ joy over the much- practices at Morgan & Pottinger, a firm founded pounds. They spent nearly three months in neo-
awaited brownies — earned by eating dinner — by his grandfather. natal intensive care.
sparks a good laugh. Morgan can chuckle now
Married for seven years, about the kids’ first Christmas
the McGarveys met at the with their larger family. “We
University of Missouri when were on lock-down to avoid
Chris interviewed Morgan for a infections, so we loaded them
job. Fast forward through four in the car, drove over for ev-
years of dating and picture the eryone to grab a peek with
couple on a snowy Colorado the windows up, then drove
mountaintop, in ski gear, as home,” he says.
Morgan proposes on one knee. Both Morgan and Chris
“It was a total surprise,” credit amazing medical care
says Chris. and the outpouring of support
The big surprise was they received for seeing them
captured on film as part of a through this critical time.
project about the McGarvey “Friends and family are
family by photojournalist incredibly important,” says
Pam Spaulding. Her work can Chris, whose positive outlook
be seen in the 2009 book, is reflected in the blog she
“An American Family: Three started to keep their many
Decades with the McGarveys.” supporters updated on the
These days, Morgan twins’ progress, which by all
and Chris continue to share measures is excellent.
their lives with the public. The couple’s shared val-
At 33, Morgan is Kentucky’s ues compel them to use their
youngest state senator. Morgan and Chris McGarvey have been married for seven years and live in the family’s crisis to help others.
Elected last year, he Strathmoor area with their twin children. They volunteer with March
10 bg I winter 2013
BGLouFall2013 FINAL.indd 10 11/22/13 1:34 PMof Dimes and other organizations that Morgan McGarvey, right,
focus on helping families. is Kentucky’s youngest state
senator and an attorney at
During his first legislative session,
Morgan & Pottinger. Chris
Morgan introduced a bill to get nu- McGarvey is a learning
tritional supplements for premature systems expert for
babies covered by insurance. Chris tes- Yum! Brands.
tified in Frankfort and played a key role
in the bill’s passage. dren taught them while you may
Chris, who hails from Missouri think you have a plan, life might
but spent some of her childhood in have other ideas.
Kentucky, is a learning systems expert Chris notes being part of an in-
for Yum! Brands. Friends describe the ternational company opens a lot of
Ignite Louisville alumnae as results- doors. Many see a promising career
driven with a natural ability to inspire for Morgan that could include a run
and motivate. for Congress. Whatever their future
Her job took her to India for a week holds, the McGarveys feel lucky to
this year to help launch a leadership call Louisville home. They love Ken-
development program. She will soon tucky and making a difference here.
take shorter trips to Dallas and London. Morgan says with an easy grin,
Juggling a career, life with the twins and “Everyone has to decide what works for “Whatever you do in life, it’s got to be about
Morgan’s work can be chaotic, but Chris points them,” she says. “I’m happy and having fun, more than just you.” n
again to family and friends as the key to mak- and I feel like I’m making a difference so it
ing it all work. She praises Yum! for tremen- works for me.” Menisa Marshall
dous flexibility, relationships and support. What lies ahead for this bright, caring cou- is a correspondent
(Her coworkers brought them meals for three ple? Both agree they’re not locked into a set plan for BG Magazine.
months while the twins were in the hospital). at this point. Their experience with their chil-
bg I winter 2013 11
BGLouFall2013 FINAL.indd 11 11/22/13 1:34 PMnon-profit
by Nedra Morrell
From left, Leslie Pratt, Rachel Meffert
and Kim Smith interact with retired
racehorse, Where U At, at Moserwood
Farms in Prospect, Ky.
And, they’re off! Most Kentuckians are the horse’s next endeavors, but didn’t have The two farm locations feature retraining
familiar with the sheer excitement of the contacts to figure out how to haul them facilities and services to rehabilitate horses who
Thoroughbred horse racing and the thrill of to a site and fulfill the many health require- need it. While the horses are being retrained,
seeing a horse cross the finish line. However, the ments and paperwork. Smith and Melissa Trelfa, an administrator with
majority of race enthusiasts may not think “I started Second Stride in 2005 to Second Stride, network for them to ensure a
about the flipside of winning at the track. provide a place for owners to send their smooth transition into a new, loving home.
What happens to Thoroughbreds that aren’t Thoroughbred horses to retire from racing “We place horses to qualified, well-
successful or are injured at the track? Do with dignity,” Smith said. screened resale homes with professional
Taking
the horses have other options if racing isn’t abilities because our experience has shown
their forte? that these homes provide a better service to
Thanks to Second Stride in Crestwood, the horse by getting them properly schooled
Ky., many Thoroughbreds now receive a sec- in a new discipline,” Smith said. “Even the
it all
ond chance in life to find another career in kindest ex-racehorse can be young and im-
which they can excel. pressionable, so how they are treated and
“All these horses need is retraining to find trained over the first year away from the
their niche in life, whether it be dressage, trail track makes a big difference in how they
in stride
riding, barrel racing or polo,” said Kim Smith, transition to their next job.”
Second Stride founder and executive director. Before the horses can begin a new chapter
“There are so many fantastic options available in their lives, they need new homes. Smith
with lots of loving care and work to retrain and Pratt promote the horses with photo-
them to another purpose in life.” graphs and bios online for potential adopters
A former stable manager at the Kentucky Moserwood Farms, with locations in to view. Those interested can visit Second
Derby Museum, Smith thought long and both Prospect and Pleasureville in Henry Stride and even ride their new horse if it is
hard about how to help racehorses in the County, Ky., serve as homes to Second deemed appropriate and safe for both horse
community after a look into the non-profit Stride, a non-profit organization, which is and rider. Potential adopters are carefully
racehorse retirement world proved discour- made up of an all-female board of directors screened to make sure that the horses are
aging. She found that the system was loaded and dozens of volunteers who are active in going to caring and safe homes. Adoption
with red tape that complicated the process of other areas of the industry, including own- fees range generally range from $250 to $850,
donating horses.In addition, she discovered ers, partnership managers, handicappers although fees are waived for horses requiring
many owners wanted to stay involved with and trainers. more rehabilitation.
12 bg I winter 2013
BGLouFall2013 FINAL.indd 12 11/22/13 1:34 PMSecond Stride has placed the prodigy of a horse farm, has add-
number of racing’s royalty, including A.P. Indy, ed a great deal of val-
Dynaformer and Flower Alley. One Second ue to our program,”
Stride alumni, a son of Storm Cat whose dam Smith said.
was a Breeders’ Cup winning mare, showed She also cred-
ability at everything he tried, but quickly lost its Dr. Jeff Willard
interest in anything repetitive. Second Stride at Jericho Equine LLC
kept working with the horse – Capote Cat – with providing pro-
and successfully placed him with a search-and- bono and discounted
rescue operation in North Carolina. medical services for
“He’s very happy there because each day many of Second Stride’s
brings new and interesting challenges, and his Thoroughbreds.
new owner said that Capote is fearless about “We wouldn’t
charging into the roughest terrain,” Smith said. have been able to re- Volunteer rider Rachel Meffert exercises Where U At, a
Owners of horses donated to Second habilitate many of our 6-year-old Thoroughbred gelding available for adoption.
Stride are asked to make a tax-deductible do- horses without his
nation of whatever amount they can afford to generosity and medical expertise,” she said. Check out Second Stride on Facebook or at
help pay for the horse’s board, food and other Smith works closely with the racing secondstride.org for all the latest news about
expenses. However, more than 95 percent of industry including the Jockey Club, the adoptable horses, events, horse care tips and
donations go to the care of the horse and not Thoroughbred Aftercare Alliance, the Na- how to get involved with the organization. n
administrative costs. tional Thoroughbred Racing Association and
“Melissa has joined our organization as various handicappers’ associations to raise Nedra Morrell
a paid administrator and, and her years of awareness and money for her organization. is a correspondent
experience training and showing horses, as “My goal is to find retired Thoroughbreds a for BG Magazine.
well as owning a local boarding and show home whenever and wherever I can,” she said.
Member American Advertising Federation
BGLouFall2013 FINAL.indd 13 11/22/13 1:34 PMcover story
by Anne Sabatino Hardy
A bartender pours a
Photo by Shaun Ring
bourbon mixed drink
at Jefferson Davis Inn
in Lexington.
14 bg I fall 2013
BGLouFall2013 FINAL.indd 14 11/22/13 1:35 PMYoung professionals
Photo by Marty Pearl
enjoy the bourbon
selection at Asiatique
in Louisville, a stop
along the Urban
Bourbon Trail.
Happy hour
From Pikeville to Paducah, in counties wet, export category of all U.S. spirits – to the tune
dry and moist, the commonwealth’s signature of 25 million proof gallons to 126 countries
spirit is taking on a new mantle and bringing in 2008.
home the bacon. Kentucky’s signature But just because Kentucky exports such
Many like to cite the statistic that there spirit provides bright a great amount of bourbon to the world
are more barrels of bourbon in Kentucky than spot in economic doesn’t mean the world doesn’t also come
residents – 4.7 million barrels compared with downturn to Kentucky. In fact, the state has seen
4.38 million residents (and that’s not counting notable increases in revenues associated with
300,000 barrels in reserve for use in products bourbon tourism.
aside from straight bourbon). A new study The distilleries participating in the Kentucky
from the Kentucky Distillers’ Association Bourbon Trail (Four Roses, Heaven Hill, Jim
quantifies that particular claim, and demon- Kentucky’s bourbon industry currently Beam, Maker’s Mark, Wild Turkey, Woodford
strates some startling statistics about just how includes 19 major distilling operations in Reserve, Evan Williams, and most recently
supportive bourbon really is to Kentucky’s eight counties, plus a dozen craft distilleries the new Alltech Town Branch Distillery) have
economic structures. also have surfaced recently. The uptick in experienced 1.7 million visits in only the past
No longer only relegated to its somewhat craft operations mirrors growth in established five years. In 2010, more than 9,000 people
sacred role at the end of a long day – or the companies, with overall production increasing completed the Bourbon Trail tour, up 300 per-
beginning of a good time with friends – bour- 50 percent the past 10 years. cent from 2009. Many who complete the trail
bon has been revealed as a much more sophis- Kentucky prevails in the global market- are from out of state, relatively affluent and
ticated spirit, and a more stable provider, than place, boasting production of 95 percent of complete multi-night hotel stays in Kentucky,
perhaps previously thought. the world’s supply. And bourbon is the largest according to Bourbon Trail officials.
bg I winter 2013 15
BGLouFall2013 FINAL.indd 15 11/22/13 1:35 PM“I can tell you without any hesitation distilleries dotting the countryside, and bed
we’ve seen a tremendous surge in bourbon and breakfasts catering to travelers from far
The Urban tourism,” said Mary Quinn Ramer, vice presi- and wide. Estimates from the recent KDA
Bourbon Trail dent of marketing for the Lexington Conven-
tion and Visitor’s Bureau. “We have seen what
research indicate that, for each 1,000 comple-
tions of the Bourbon Trail, these adventurers
Centered in downtown Louisville, people were seeing all across the region, which spent $585,000 in the region (divided among
with a few stops in other neighborhoods, is a pent-up demand for an authentic bourbon food and beverage, retail shopping and gas,
the Urban Bourbon Trail guides visitors experience. What’s been great is that they are as well as hotels and B&Bs).
through the history of the city’s bourbon
not just interested in prod-
heritage and some of the world’s most
uct, they’re interested in
celebrated bourbon bars. In addition to
bourbon-inspired culinary specialties, the people who make it, the
most of the establishments are stocked stories and the lore – every-
with anywhere from 50 to 150 varieties thing that goes with it.”
of Kentucky’s signature spirit. The notable tourism
influx in Lexington may
Urban Bourbon Trail stops be even more indicative of
Asiatique Haymarket Whiskey Bar bourbon’s reach since, un-
1767 Bardstown Rd. 331 E. Market St. like Louisville, which boasts
a well-established bourbon
The Bar at BLU Jockey Silks
280 W. Jefferson St. Bourbon Bar distillery infrastructure with
140 N. 4th St. popular attractions such as
Baxter Station
Bar & Grill Lilly’s its Urban Bourbon Trail bars
1201 Payne St. 1147 Bardstown Rd. and well-known bourbon
restaurants such as Proof
Bourbons Bistro Limestone
2255 Frankfort Ave. 10001 Forest on Main, Lexington is still
Green Blvd. developing specific tour-
Bristol Bar & Grille
614 W. Main St. Maker’s Mark Bourbon ism attractions. The first
House & Lounge is Alltech’s Town Branch
The Brown Hotel 446 S. 4th St.
Lobby Bar
Distillery, in the heart of
335 W. Broadway Marketplace Restaurant downtown Lexington.
651 S. 4th St. “Even before we had
Buck’s
425 W. Ormsby The Old Seelbach Bar Town Branch, we were see-
500 S. 4th St. ing an increase in bourbon
Charr’d Bourbon
Kitchen & Lounge Proof On Main tourism, in earnest prob-
1903 Embassy 702 W. Main St. ably since 2005 or 2006,”
Square Blvd. Ramer said. “And now we can say even in the Heaven Hill Distilleries’ new Evan Williams
Ramsi’s Café Bourbon Experience, shown here in this
Corbett’s: An on the World midst of the city center, you have an authentic
artist’s rendering, has been named the eighth
American Place 1293 Bardstown Rd. bourbon experience – with great bour- stop on the Kentucky Bourbon Trail. It is
5050 Norton
Healthcare Blvd. The Silver Dollar bon bars and great restaurants that feature scheduled to open this fall.
1761 Frankfort Ave. bourbon in their dishes.”
Derby Café: Lexington is home, too, to the Barrel Those who have moved to or visited Ken-
at the Kentucky St. Charles Exchange
Derby Museum 113 S. 7th St. House Distillery, a member of the new Ken- tucky for the first time within the past 10 years
704 Central Ave. tucky Bourbon Trail Craft Tour created late might be accustomed to the notion of the
Varanese
Dish on Market 2106 Frankfort Ave. last year to complement the Kentucky Bour- commonwealth as a tourist destination. Along
434 W. Market St. bon Trail experience. Barrel House is located with bourbon, the region boasts the beautiful
Vernon Club
just west of downtown on the site of the old rolling hills of horse country and the world-
Doc Crow’s 1575 Story Ave.
Southern Smokehouse James E. Pepper Distillery. Currently four famous races for which those grazing beau-
& Raw Bar Village Anchor products are produced there: Pure Blue Vod- ties prepare, not to mention the global stage
127 W. Main St. 11507 Park Road
ka; Devil John Moonshine; OAK Rum; and on which Kentucky performed while hosting
Equus & Jack’s Lounge Vincenzo’s Italian a still-to-be-named bourbon whiskey that is international guests during the 2010 Alltech
122 Sears Ave. Restaurant
150 S. 5th St. quietly aging. FEI World Equestrian Games.
Harvest Outside of the urban bourbon center of At its heart, though, the Bluegrass State
624 E. Market St. Volare Ristorante Louisville and the burgeoning Lexington has a long history and tradition of hard work
2300 Frankfort Ave.
scene, Bardstown – the “Bourbon Capital of in manufacturing. And bourbon is true to
the World” – is a popular spot to rest, with that heritage, with a reach that extends to
16 bg I winter 2013
BGLouFall2013 FINAL.indd 16 11/22/13 1:35 PMsupport jobs and tax revenues even beyond for those jobs is nearly $250
bluegrass borders. million, including positions Spirited
Throughout the eight counties with noted
bourbon operations, jobs directly attributed to
at Brown-Forman Corp. in
Louisville – one of Kentucky’s shipping
bourbon number nearly 3,000 and, throughout 10 Fortune 1000 companies. Where does it go? Germany, Australia,
the state another 3,100. The annual payroll Brown-Forman, as an United Kingdom, Japan, New Zealand
example, boasts and France together represent 73 percent
$2.5 billion in of the total U.S. exports of bourbon.
revenue and op-
erates one of the largest spirits Turkey, and it’s not hard to see how the jobs
production centers in Kentucky. add up. In addition to internal production
The Louisville headquarters and management at these bourbon behe-
manages worldwide production, moths, support industries benefit from the
distribution and marketing for the spirit’s popularity as well.
company and its many brands, For every bottle, a range of other prod-
which include the iconic Woodford ucts and services exist: wooden barrels
Reserve, as well as Early Times and pallets, plastic bottles, manufacturing
and Old Forrester, along with equipment, labeling, trucking, electricity,
many other notable wine and construction and more. Innumerable other
spirit brands. products and manufacturing operations are
Photo by Shaun Ring
Other major operations in- affected by bourbon, and contribute to the
clude Sazerac, which operates relatively high employment and payroll mul-
bourbon brands Blanton’s, Buffa- tipliers for distilling. The KDA estimates the
lo Trace and the fanatically sought distilling industry in Kentucky is responsible
Young professionals enjoy the bourbon selection at Jefferson after Van Winkle line. Add in Cam- for 8,690 jobs in the state – and that those
Davis Inn in Lexington, one of the city’s newest bourbon bars. pari Group, which operates Wild jobs account for a payroll of $413 million.
MOREHEAD
CO N F E R E N C E C E N T E R
Small Town Hospitality, Big City Feel
Are you looking for a place to plan your next conference where
the pace is a little slower, the distractions fewer and the scenery
beautiful? Consider Morehead Conference Center, conveniently
located just 5 minutes from I-64 in the heart of Morehead, Ky.
Amenities to meet the need of both small and large events:
• 18,000 square feet of • State-of-the-art audio/
functional floor space visual equipment on site
• Three meeting rooms and • Full service on-site
two large exhibit rooms catering and concession
service
• Movable walls configure
to make one exhibit hall or • Free wi-fi available
five small exhibit halls
• Complimentary parking
For more information about scheduling your conference or event, please contact
Morehead Conference Center at (606) 780-9694
bg I winter 2013 17
BGLouFall2013 FINAL.indd 17 11/22/13 1:35 PMPhoto by Lee Thomas, courtesy of the Lexington Convention and Visitors Bureau
Gruppo Campari in September celebrated the grand
opening of a $43 million packaging facility at the Wild
Turkey Distillery in Lawrenceburg, Ky. Wild Turkey’s
Barrel House is shown above
A tour group learns how the copper pot
stills work at Woodford Reserve Distillery.
Four Roses opened its 5,000-s.f. visitors center
Photo by Lee P. Thomas
and gift shop late last year, part of a $2.4
million expansion of the Lawrenceburg
distillery property.
Barton 1792 Distillery operates on the Bardstown site
of the historic Tom Moore Distillery, established in 1879
near the Tom Moore Spring, the same spring from which
Barton draws its iron-free limestone water today. The
192-acre distillery is home to many historic buildings,
Photo by Andrew Kung
including the stillhouse and 28 aging warehouses.
Buffalo Trace in Frankfort, Ky., is the
oldest continually operating distillery in Heaven Hill’s Evan Williams Experience,
the country. There has been distillation a multimillion-dollar tourist attraction,
there since 1775. It even distilled bourbon is set to open this fall in downtown
during Prohibition, when a special permit Louisville. Located on historic Whiskey
was granted for Buffalo Trace to produce Row, the new attraction celebrates the
bourbon for “medicinial purposes.” legacy of Evan Williams, Kentucky’s first
distiller and namesake of Heaven Hill’s
flagship bourbon brand. Above, an artist’s
rendering depicts the artisinal distillery
inside the Louisville attraction.
Alltech’s Town Branch Distillery is located in the heart
of downtown Lexington. Late last year, the distillery was
added as a stop on the Kentucky Bourbon Trail.
Photo by Kirk Schlea
Heaven Hill Distillery opened in
Jim Beam in Clermont, Ky., recently Bardstown, Ky., shortly after Prohibition.
opened American Stillhouse, a new visitors It is now the seventh largest spirits
center. The building is a replica of a 1940s Maker’s Mark bottles, topped with their trademarked
supplier in the United States.
stillhouse, along with the staircase from the red wax, are transported down an assembly line at the
original historic stillhouse. distillery in Loretto, Ky.
18 bg I fall 2013
BGLouFall2013 FINAL.indd 18 11/22/13 1:35 PMLouisville-area
bourbon in the news
Official trailhead — Lebanon, located in
the geographic heart of Kentucky and
home to Maker’s Mark and Limestone
Branch distilleries, has been named
an Official Trailhead of the Kentucky
Bourbon Trail.
Sazerac — The Sazerac Co., one of
the largest family-owned distilling
companies in the United States, this
year added the 1,000th employee to its
operations in Kentucky, which include
Louisville Convention and Visitors Bureau
Buffalo Trace Distillery in Franklin
Photo by Marty Pearl, courtesy of the
County, Barton 1792 Distillery in
Bardstown, The Glenmore Distillery in
Owensboro, and Sazerac headquarters
in Louisville.
New distribution center — Barton 1792
Distillery opened its new distribution
center in July, a 300,000-s.f. facility
with a storage capacity of one million
The Brown Hotel Lobby Bar is a popular spot for bourbon lovers of all ages. cases of spirits. The facility was
It is one of 27 bars included on the Urban Bourbon Trail. upgraded with a cold room for heat
sensitive products, additional dock
spaces, and other office improvements.
Additional hard-to-quantify benefits include Most Kentuckians know – and pride them- Angel’s Envy — Angel’s Share Brands
unique secondary markets. Many of the hard selves on – the contributions bourbon makes broke ground in July for a new
goods also are recycled after use in bourbon pro- in many areas, but this new study sheds light distillery on East Main Street in
duction. Barrels are resold and reused for aging on the depth of the distilling industry’s eco- Louisville that will produce Angel’s
Envy bourbon and related products.
brandy or other beverages like ale or for novelty nomic impact in the commonwealth. It bears The distillery’s site was preserved for
furniture and accessory manufacturing. a heavy burden in supporting Kentucky finan- redevelopment after a portion of the
Meanwhile, corporate citizenship by cially, so let’s raise a glass to prosperity! n property was razed to make way for
the new downtown Ohio River Bridge
the spirits companies or their foundations
and I-65.
accounts for consistent contributions to arts
and cultural organizations. Reopening an 1800s distillery —
Finally, perhaps one of the most important Corky Taylor and his son, Carson, this
past summer announced the reopen-
elements of this economic boon is that the dis- ing of the Kentucky Peerless Distilling
tilling industry, unlike so many other industries Co. in Louisville’s downtown. Peerless
in recent years, is stable. During the past decade, Distilling began doing business in
which saw the most significant recession in re- Henderson, Ky., in the late 1800s under
the ownership of Corky Taylor’s great-
cent history, distilling industry employment was grandfather, Henry Kraver, and closed
up 4 percent, while other manufacturing sectors mid-20th century. It is scheduled to
were down 33 percent collectively. Spirits have reopen by March 2014.
become recognized as relatively recession-proof.
Extending supply — Maker’s Mark is
Photo by Marty Pearl
That’s good for employees and investing $8.23 million in its Loretto,
jobseekers as well as the places they live and Ky., distillery to expand its existing
work. While employment has been supported, operations and extend its bourbon
likewise have state and local governments. supply. The company plans to intro-
duce a new process that will extract
KDA estimates that in 2010 distillers paid additional gallons of Maker’s Mark.
about $11.7 million in inventory property
taxes and $2.7 million in property taxes (for Happy Birthday — The Kentucky
Kentucky’s signature spirit is more popular
Bourbon Trail adventure celebrated its
buildings, land, equipment and inventory). These than ever, and not just among straight
bourbon lovers. Check out some our favorite
14th birthday this past summer with a
property taxes fund important school and govern- new digital application and website to
cocktails — like the one shown above at
ment operations. Overall, it is estimated that state The Bar at Blu — on our list of Things help navigate the iconic journey and
and local governments receive $126 million a year. We Love, Page 34. keep track of favorite brands.
bg I winter 2013 19
BGLouFall2013 FINAL.indd 19 11/22/13 2:06 PMhealth & wellness
by Nedra Morrell
The
healing
power
of juice
After struggling for years with food “We want to provide the public with a “We’re also making final arrangements
allergies and asthma, Chase Barmore decided warm and friendly atmosphere that provides to open a LIFEbar inside the LA Fitness on
to make some changes in his life. healthy drinks made with superfood herbs, Shelbyville Road,” he said. “I’m very excited
“I had just started nursing school when I raw and cooked foods from fresh, organic and about introducing juicing and raw foods to an
did my big life switch and became a raw food- local produce,” he said. “Our goal is educate audience that’s already interested in health
ist,” he said. “I truly believe that you are what people about the benefits of the foods we and exercise.”
you eat and that started me on my journey to offer and be a resource that promotes a health- Getting back in shape is usually on the
juicing and then opening LIFEbar.” conscious lifestyle in our community.” majority of people’s New Year’s resolutions
Raw foodism is a diet consisting of uncooked, T. Colin Campbell, a biochemist who spe- and juice cleansing is an ideal way to start.
unprocessed and often organic or wild foods. cializes in the effects of nutrition on long-term “Juice cleansing gives your digestive sys-
As founder and CEO of LIFEbar, Barmore’s health, also influenced Barmore. Campbell is tem a rest while pumping your body full of
mission is to introduce as many people as known for his advocacy of a low-fat, whole live vital vitamins, minerals, nutrients and
possible to the world of raw food and juicing food, vegan diet and is the author of “The enzymes,” Barmore said. “It also boosts your
with an approachable, friendly staff. China Study,” a best-selling book about nutri- immune system and can help with allergies,
tion published in 2005. toxicity, fertility issues, skin issues, depres-
“I was really tired of struggling with al- sion, sluggishness, weight gain, insomnia and
lergies to farm-raised salmon among other high blood pressure.”
things,” Barmore said. “That book really To ease customers into cleansing, LIFEbar
changed my mindset about how plant-based offers three levels of juicing. “We recommend
diets can cure what ails you.” first-time participants begin by eating a light
One night while walking down Bardstown diet consisting of fruits, vegetables and nuts,
Road, Barmore had an epiphany. then progress to level one – the Smoothie
“I realized that my calling in life was to Cleanse,” he said.“If you don’t want to commit
make health taste good,” he said. to a cleanse, juicing one day per week with a
And the rest is history. vegetable blend is great for your system.”
He now manages two locations – the Kimmye Bohannon of Lexington knows
original store inside Rainbow Blossom at 3738 the power of juicing firsthand. “Two years
Founder of LIFEbar, Chase Barmore, far left, and
juice masters Jennifer Carmichael and Kami Lexington Road, and a second store at 1570 ago, my neighbor, Elizabeth Beal, and I start-
Shariat mix juice at the Rainbow Blossom location. Bardstown Road. ed making juice out of our kitchens for each
20 bg I winter 2013
BGLouFall2013 FINAL.indd 20 11/22/13 1:35 PMKimmye Bohannan, right,
and Elizabeth Beal joined
forces to start The Weekly
Juicery in May 2012.
plans include a retail
location in Louisville
soon,” she said.
Until then, The
Weekly Juicery’s mo-
bile juice bar makes
appearances around
the city including the
Douglass Loop Farm-
er’s Market. Keep up-
to-date with events and
the opening in Louis-
ville on Facebook.
There are a multi-
tude of benefits to juic-
ing including a simple
other,” said Bohannon. “There was something way to introduce vegetables like beets and
so wonderful and powerful in sharing that ex- kale to your diet, Bohannon said.
perience that we decided to start a business.” “People will find they have much more
Bohannon and Beal started conservatively energy and better concentration after start-
making and delivering juice to friends, and ing a juicing regimen,” she said. “If the idea
the idea soon took off. of drinking a vegetable
“After a couple of Learn more about scares you, don’t worry.
months, we were making LIFEbar by visiting Your taste buds will adjust
juice for nearly 100 cus- lifebarlouisville.com. and soon you’ll be crav-
tomers, and the idea for Contact The Weekly ing raw foods and healthy
The Weekly Juicery be- Juicery by calling options in place of heavy
came a reality in May of (859) 368-8000. processed foods.”
2012,” she said. If you decide to blend
In addition to the retail location at 436 your own juice, try to make only as much as
Old Vine Street in Lexington, the company you can consume at one time. Juice that isn’t
delivers juice to a number of customers in consumed right away can harbor bacteria. Ex-
Louisville twice a week. posure of the drink to air, bacteria and other
“We’re continuing to expand our busi- pathogens can make you sick and compro-
ness with free juice-tasting events, and our mise the nutritional value of the juice.
Before you start making juice at home,
make sure to check in with experts, such as
those available at LIFEbar or The Weekly Juic-
ery, for advice on types of juice machines and
recipes. Both companies use cold, hydraulic
presses at their locations that don’t allow any
heat or air in to interfere with the powerful
enzymes in the juices.
“It’s a very slow and labor intensive
process, but it produces the highest quality
juices,” Bohannon said.
To get started on a juicing regimen, call
or visit LIFEbar or The Weekly Juicery or
The Weekly Juicery uses a Norwalk cold press check them out on Facebook to learn about
to produce high-quality, nutrient-rich juice. The delicious juice combinations and how you
juices are pressed through the night, bottled can improve your health and increase your
in glass bottles and ready in the cooler or for
delivery each morning. energy in 2014. n
bg I winter 2013 21
BGLouFall2013 FINAL.indd 21 11/22/13 1:35 PMYou can also read
