COLLECTION WINTER 2019/20 - boot and ...

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COLLECTION WINTER 2019/20 - boot and ...
HIGHLIGHTS
                CO LLECTIO N
                WINTER 2019/20

HEAD.COM
COLLECTION WINTER 2019/20 - boot and ...
HIGHLIGHTS

                                                                                                       HIGHLIGHTS
  1
                                                                   WELCOME                             2
WINTER COLLECTION 2019 - 20

                                                                                                       WINTER COLLECTION 2019 - 20
                                   CONTENTS                        WELCOME TO OUR ALL NEW HIGHLIGHT
                                                                   PRODUCT CATALOGUE FOR THE
                              03   JOY SERIES
                                                                   2019/2020 SEASON.
                              07   EDGE LYT
                              11   KORE W                          WE ARE PROUD TO CELEBRATE THIS
                              13   LIQUID FIT                      WINTER SEASON BY INTRODUCING THE
                              15   HEAD/TYROLIA GRIP WALK JUNIOR   HIGHLIGHTS FROM OUR ALL NEW HEAD/
                                                                   TYROLIA PRODUCTS
                              19   KIZAMU SUPERLIGHT
                              23   RADAR HELMET
                              27   HEAD RENTAL SOLUTIONS
COLLECTION WINTER 2019/20 - boot and ...
H I G H L I G H T S - J OY S E R I E S

                                                                                                                                                                                           H I G H L I G H T S - J OY S E R I E S
3                                                                                                                                                                                          4
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                           WINTER COLLECTION 2019 - 20
                                                         STRONG ALL DAY,           EXTREME LIGHTWEIGHT      FOR CONFIDENT, ALL       FOR INTERMEDIATE AND      FOR INTERMEDIATE
                                                         ALL TERRAIN WEAPON        PERFORMANCE.             MOUNTAIN SKIERS.         ADVANCED SKIERS ON        SKIERS. EASY
                                                         FOR PERFORMANCE           ON PISTE AT ITS BEST.    SUPERLIGHT, WIDE         ALL TERRAIN. WIDER        GOING, ALWAYS
                                                         ORIENTED LADIES.                                   FOOTPRINT. NO            FOOTPRINT. WOODCORE       IN CONTROL.
                                                                                                            COMPROMISES.             FOR POWER.

                                                         PLATE                     PLATE                    PLATE                    PLATE                     PLATE
                                                         SLR Joy Pro               SLR Joy Pro              SLR Joy Pro              SLR Joy Pro               SLR Joy Pro

                                                         SIZE                      SIZE                     SIZE                     SIZE                      SIZE
                                                         143/148/153/158/163/168   148/153/158/163/168      148/153/158/163/168      143/148/153/158/163/168   143/148/153/158/163

                                         #LYTDONERIGHT   SIDECUT
                                                         129/75/108 @163R= 12.2
                                                                                   SIDECUT
                                                                                   122/65/100 @163R= 11.5
                                                                                                            SIDECUT
                                                                                                            134/85/113 @163R= 13.8
                                                                                                                                     SIDECUT
                                                                                                                                     131/79/109 @163R= 13.2
                                                                                                                                                               SIDECUT
                                                                                                                                                               130/73/107 @158R= 10.9

                                                         CONSTRUCTION              CONSTRUCTION             CONSTRUCTION             CONSTRUCTION              CONSTRUCTION
                                                         LYT Tech: Woodcore        LYT Tech: Woodcore       LYT Tech: Woodcore       LYT Tech: Woodcore        LYT Tech: Synthetic Core,
                                                         Carbon SW; Graphene;      Carbon S, Graphene;      Carbon SW, Graphene;     Composite, Graphene;      Graphene; ERA 3.0
                                                         ERA 3.0                   ERA 3.0                  ERA 3.0                  ERA 3.0
COLLECTION WINTER 2019/20 - boot and ...
JOY SERIES
                                         MARKETING ACTIVATION

                                         1. RETAIL ENGAGMENT STARTING FALL 2018                                                                                                 2. CONSUMER ENGAGEMENT MARKETING STARTING FALL 2019
H I G H L I G H T S - J OY S E R I E S

                                                                                                                                                                                                                                                                                                                 H I G H L I G H T S - J OY S E R I E S
                                         PRESENTATION TEMPLATE                                                TRADE VIDEO FEATURING ANNA VEITH                                  INTERACTIVE POINT OF SALE                                         CONSUMER VIDEO
                                         Featuring the whole product range, technical specifications          Highlighting the key features of the ski range.                   Multi-format in-store displays will be produced.                  Consumer video to be produced highlighting the benefits of
                                         and videos.                                                                                                                                                                                              the Joy ski range utilising our network for female skiers to
                                                                                                                                                                                                                                                  promote them.
5                                                                                                                                                                                                                                                                                                                6

                                                                                                                                                                                3. SOCIAL ACIVATION STARTING FALL 2019
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                                                                                                                 WINTER COLLECTION 2019 - 20
                                                                                                                                                                                A PHASED APPROACH TO ENSURE ANTICIPATION, ENGAGEMENT AN IMPACT.

                                                                                                                                                                                PRE LAUNCH                                   DURING LAUNCH                              POST LAUNCH
                                                                                                                                                                                Channel reskins teaser content posts         Supporting animated gifs content series    Short social videos of users
                                         JOY SELL-IN FLYER                                                    JOY SPIDERBANNER                                                  playing with statements construct            playing with statements construct          reappraising product.
                                         Interactive flyer - all key features and technical specifications.   Display banner for events and retail promoting the new range of   identification of opinionated social users   outreach to identified users, inviting
                                                                                                              Joy skis.                                                         and their comments we want to correct.       them to product trial to have their
                                                                                                                                                                                                                             opinions changed.
COLLECTION WINTER 2019/20 - boot and ...
FEATURES              LEVEL                 FEATURES              LEVEL
                                     SMART FRAME           ADVANCE               SMART FRAME           ADVANCE
                                     HI-TOP TECH                                 HI-TOP TECH
                                     DUO FLEX              FLEX                  DUO FLEX              FLEX
                                     EASY ENTRY SHELL      130/120               EASY ENTRY SHELL      100/90
                                     DESIGN                                      DESIGN
                                     STIFFER/SOFTER FLEX   SIZES                 STIFFER/SOFTER FLEX   SIZES
                                     ADJUSTMENT            250-345               ADJUST                220-275
                                     SINGLE CANTING                              DOUBLE ADJUSTABLE
                                     FOAM WEDGE            SHELL                 CUFF                  SHELL
                                                           PU                    FOAM WEDGE            PU
                                     LINER
                                     PERFECT FIT 3D      LAST                    LINER                 LAST
                                     CUSTOM LINER        C 2100CC                WOMEN’S PERFECT 3D    C 2100CC
                                     SPORT FRAME FOOTBED                         CUSTOM
                                     40MM VELCRO STRAP   LAST SIZE               SPORT FRAME FOOTBED   LAST     SIZE
H I G H L I G H T S - E D G E LY T

                                                                                                                             H I G H L I G H T S - E D G E LY T
                                                         100 25.5                35 MM VELCRO STRAP    98       24.5
                                     BUCKLES             102 26.5                                      100      25.5
                                     4 MICRO-ADJUSTABLE 104 27.5                 BUCKLES               102      26.5
                                     ALLOY BUCKLES                               4 MICRO-ADJUSTABLE
                                     2 DOUBLE POWER        COLOR                 ALLOY BUCKLES         COLOR
                                     LEVERS                ANTHRACITE - 609203   2 DOUBLE POWER        ANTHRACITE - 609205
                                     1 SUPERMACRO                                LEVERS
                                     RATCHET                                     1 SUPERMACRO
                                     LOW PROFILE BUCKLES                         RATCHET

                                     ERGO BALANCE                                ERGO BALANCE
                                     ALLRIDE BALANCE                             ALLRIDE BALANCE
                                     FORWARD LEAN 14°                            FORWARD LEAN 14°
                                     RAMP ANGLE 5°                               RAMP ANGLE 5°

                                     FEATURES              LEVEL                 FEATURES              LEVEL
                                     SMART FRAME           ADVANCE               SMART FRAME           ADVANCE
                                     HI-TOP TECH                                 HI-TOP TECH
                                     DUO FLEX              FLEX                  DUO FLEX              FLEX
                                     EASY ENTRY SHELL      110/100               EASY ENTRY SHELL      90/80
                                     DESIGN                                      DESIGN
                                     STIFFER/SOFTER FLEX   SIZES                 STIFFER/SOFTER FLEX   SIZES
                                     ADJUSTMENT            250-305               ADJUST                220-275
                                     SINGLE CANTING                              DOUBLE ADJUSTABLE
                                                          SHELL                  CUFF                  SHELL
                                     LINEAR               PU/SL                                        PU/SL
                                     PERFECT FIT HD LINER                        LINER
                                     SPORT FRAME FOOTBED LAST                    WOMEN’S PERFECT     LAST
                                     40MM VELCRO STRAP    C 2100CC               FIT HD              C 2100CC

7                                    BUCKLES
                                     4 MICRO-ADJUSTABLE
                                                           LAST
                                                           100
                                                           102
                                                                    SIZE
                                                                    25.5
                                                                    26.5
                                                                                 SPORT FRAME FOOTBED
                                                                                 35 MM VELCRO STRAP  LAST
                                                                                                     98
                                                                                                            SIZE
                                                                                                            24.5
                                                                                                     100 25.5
                                                                                                                             8
                                     ALLOY BUCKLES                               BUCKLES
                                     2 DOUBLE POWER        104      27.5         4 MICRO-ADJUSTABLE 102 26.5
                                     LEVERS                                      ALLOY BUCKLES
                                     1 SUPERMACRO          COLOR                 2 DOUBLE POWER        COLOR
                                     RATCHET               BLACK/YELLOW -        LEVERS                BLACK/SALMON -
                                     LOW PROFILE BUCKLES   609215                1 SUPERMACRO          609218
                                                                                 RATCHET
                                     ERGO BALANCE
                                     ALLRIDE BALANCE                             ERGO BALANCE
                                     FORWARD LEAN 14°                            ALLRIDE BALANCE
                                     RAMP ANGLE 5                                FORWARD LEAN 14°
                                                                                 RAMP ANGLE 5°
WINTER COLLECTION 2019 - 20

                                                                                                                             WINTER COLLECTION 2019 - 20
                                     FEATURES              LEVEL                 FEATURES              LEVEL
                                     SMART FRAME           INTERMEDIATE          SMART FRAME           INTERMEDIATE
                                     HI-TOP TECH                                 HI-TOP TECH
                                     DUO FLEX              FLEX                  DUO FLEX              FLEX
                                     EASY ENTRY SHELL      100/90                EASY ENTRY SHELL      80/70
                                     DESIGN                                      DESIGN
                                     SINGLE CANTING        SIZES                 STIFFER/SOFTER FLEX   SIZES
                                     STIFFER/SOFTER FLEX   250-305               ADJUST                220-275
                                     ADJUST                                      DOUBLE ADJUSTABLE
                                                         SHELL                   CUFF                  SHELL
                                     LINER               PU/SL                                         PU/SL
                                     PERFECT FIT S LINER                         LINER
                                     SPORT FRAME FOOTBED LAST                    WOMEN’S PERFECT FIT LAST
                                     40 MM VELCRO STRAP C 2100CC                 S LINER             C 2100CC
                                                                                 SPORT FRAME FOOTBED
                                     BUCKLES               LAST     SIZE         35 MM VELCRO STRAP  LAST   SIZE
                                     4 MICRO-ADJUSTABLE    100      25.5                             98     24.5
                                     ALLOY BUCKLES         102      26.5         BUCKLES             100 25.5
                                     1 SUPERMACRO          104      27.5         4 MICRO-ADJUSTABLE 102 26.5
                                     RATCHET                                     ALLOY BUCKLES
                                     LOW PROFILE BUCKLES   COLOR                 1 SUPERMACRO          COLOR
                                                           BLACK/RED -           RATCHET               BLACK/COPPER -
                                     ERGO BALANCE          609235                                      609245
                                     ALLRIDE BALANCE       WHITE/YELLOW -        ERGO BALANCE          WHITE/COPPER -
                                     FORWARD LEAN 14°      609236                ALLRIDE BALANCE       609255
                                     RAMP ANGLE 5°                               FORWARD LEAN 14°
                                                                                 RAMP ANGLE 5°
COLLECTION WINTER 2019/20 - boot and ...
EDGE LYT
                                     MARKETING ACTIVATION
H I G H L I G H T S - E D G E LY T

                                                                                                                                                                                                                                                                                                                H I G H L I G H T S - E D G E LY T
                                     1. RETAIL ENGAGMENT STARTING FALL 2018                                                                                                2. CONSUMER ENGAGEMENT MARKETING STARTING FALL 2019

                                     PRESENTATION TEMPLATE                                               TRADE VIDEO                                                       POINT OF SALE                                                      CONSUMER VIDEO
                                     Featuring the whole product range, technical specifications         Highlighting the key features of the boot range.                  Multi-format in-store displays will be produced.                   Consumer video to be produced highlighting the benefits of the
                                     and videos.                                                                                                                                                                                              Edge LYT boot range.

9                                                                                                                                                                                                                                                                                                               10

                                                                                                                                                                           3. SOCIAL ACIVATION STARTING FALL 2019
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                                                                                                                WINTER COLLECTION 2019 - 20
                                                                                                                                                                           A PHASED APPROACH TO ENSURE ANTICIPATION, ENGAGEMENT AN IMPACT.

                                                                                                                                                                           PRE LAUNCH                                   DURING LAUNCH                               POST LAUNCH
                                                                                                                                                                           Channel reskins teaser content posts         Supporting animated gifs content series     Short social videos of users reappraising
                                     SELL-IN EDGE LYT POCKET FLYER                                       EDGE LYT SPIDERBANNER                                             playing with statements construct            playing with statements construct           product.
                                     Folding flyer with all key features and technical specifications.   Display banner for events and retail promoting the new Edge LYT   identification of opinionated social users   outreach to identified users, inviting them
                                                                                                         boot range.                                                       and their comments we want to correct.       to product trial to have their opinions
                                                                                                                                                                                                                        changed.
COLLECTION WINTER 2019/20 - boot and ...
KORE W
                                                                           MARKETING ACTIVATION
H I G H L I G H TS - KO R E W

                                                                                                                                                                                                                    H I G H L I G H TS - KO R E W
                                PHASELLUS ID
                                FREESKIING  AT EROS VEHICULA, ALIQUET
                                               ITS BEST!                   KORE W SKI SEEDING ACTIVATION PROGRAM

                                LIGHTWEIGHT,  BALANCEVELIT. MORBI AUCTOR
                                TURPIS SED, ULTRICES                       In December 2018, the Kore W Ambassadors will receive a team package that will give a framework for a series of social posts

                                AND CONTROL.
                                                                           that highlight the benefits of the Kore W USP’s while still letting individual personality shine through the product. Upon receiving

                                PRETIUM  MAURIS, SED DICTUM MASSA          the package, the women will immediately start posting unboxing photos and videos, and drawing their followers’ attention. This

                                KORE SKISVITAE.
                                          ARE READY
                                                                           seeding phase of the Kore W campaign will build hype and awareness around the Kore W and its ambassadors. HEAD wants its

                                VIVERRA         ETIAM ET AUGUE EROS.       riders to feel proud and motivated about their involvement with Kore. The package will include the new Kore W ski, a manifesto

                                FOR THE NEXT STEP
                                                                           print book, and Kore gear.

                                                                           KOREPORATION                                  USER GENERATED MOVIES                         #TOTHEKORE
11                                                                         The biggest team in freeride, the
                                                                           Koreporation unites more than 100 of
                                                                                                                         The purest view is through the local’s eye.
                                                                                                                         There’s the perspective that opens the
                                                                                                                                                                       All that matters is what matters most.
                                                                                                                                                                       By combining the highest quality materials   12
                                                                           the best athletes on skis from around         mountain, drawn from a lifetime of trial      and stripping away everything that could
                                                                           the world. From the Alaskan steeps to         and error & love and dedication. Through      drag you down, we’ve created the most
                                                                           the powder fields of Japan, we share one      HEAD’s channels we will push user             versatile high performance freeride ski
                                                                           thing: the love of powder.                    generated content to show this authentic      we’ve ever built. It‘s a philosophy that
                                                                                                                         and personal world of freeskiing.             takes us back to our roots and back “to
                                                                                                                                                                       the Kore.“
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                    WINTER COLLECTION 2019 - 20
                                                                                                                                        KORE W 93

                                                                                                                                        KORE W 99

                                                                              MODEL           PLATE       SIZES                       SIDE CUT                 CONSTRUCTION
                                                                              KORE W 99       SLR Pro     143/148/153/158/163/168     129/75/108 @163R= 12.2   LYT Tech: Woodcore Carbon SW; Graphene; ERA 3.0

                                                                              KORE W 93       SLR Pro     148/153/158/163/168         122/65/100 @163R= 11.5   LYT Tech: Woodcore Carbon S, Graphene; ERA 3.0
COLLECTION WINTER 2019/20 - boot and ...
THE MOST VERSATILE,
                                                                                                                                   COMFORTABLE, AND
                                                                                                                                   TOP-PERFORMING BOOT FIT
                                                                                                                                   SYSTEM WE’VE EVER SOLD

                                                                                                                                   The LIQUID FIT material provides the most
                                                                                                                                   precise and the quickest customisation.
HIGHLIGHTS - LIQUID FIT

                                                                                                                                                                               HIGHLIGHTS - LIQUID FIT
                                                                                                                                   The material’s density ensures the
                                                                                                                                   perfect mold in the most critical area of
                                                                                                                                   the boot, the ankle and heel pocket. The
                                                                                                                                   performance and precision of a foam liner
                                                                                                                                   in 10 easy, comfortable minutes.

                                                                                                                                   100% FLEXIBLE
                                                                                                                                   You can add or remove material any time.

                                                                                                                                   100% COMFORT
                                                                                                                                   The incompressible material provides the
                                                                                                                                   most comfortable customization

                                                                                                                                   100% PERFORMANCE
                                                                                                                                   The material‘s density is desgined to
13                                                                                                                                 increase the heel retention for supreme     14
                                                                                                                                   performance.

                                               HOW DOES IT WORK?
WINTER COLLECTION 2019 - 20

                                                                                                                                                                               WINTER COLLECTION 2019 - 20
                                               Insert the tube into the liner.       Inject the liquid into the liner, following   Stand in a skiing position, with knees
                                                                                     the instructions in the manual.               flexed normally, for 1 minute. The
                                                                                                                                   customer can go skiing as soon as the
                                                                                                                                   process is complete.

                                               LIQUID FIT SALES KIT

                              FIT DONE RIGHT   Liquid fit tech case code: 60120642
COLLECTION WINTER 2019/20 - boot and ...
HOW TO RECOGNIZE
                                                                                                                                                                                                                                                             GRIPWALK JUNIOR SKI BOOTS
H I G H L I G H TS - H E A D/ T Y R O L I A G R I P WA L K J U N I O R

                                                                                                                                                                                                                                                                                                                                                                                             H I G H L I G H TS - H E A D/ T Y R O L I A G R I P WA L K J U N I O R
                                                                                                                IT‘S YOUR PLAYGROUND!
                                                                                                            THE NEW RANGE OF HEAD & TYROLIA JUNIOR BINDINGS IS DEDICATED
                                                                                                                 TO GRIP WALK AND GRIP WALK JUNIOR COMPATIBILITY.

                                                                                                                                                                                                                                                                          Grip Walk Junior Logo embossed in the front
                                                                                                                                                                                                                                                                                       and rear sole pad

                                                                                                                                                                                                                                                 HOW TO RECOGNIZE GRIPWALK JUNIOR BINDINGS

15                                                                                                                                                                                                                                                                                                                                                                                           16
                                                                                                                                                                                                                         “AC“ marking included                                                                                                             Grip Walk Logo printed

                                                                                                                                                                                                                                                                            SX 4.5 GW AC
                                                                                                                                                                                                                             in the graphic                                                                                                                    on the binding

                                                                                                                                                                                                                                                                                 “GW AC“ in the product name
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                                                                                                                                                                                             WINTER COLLECTION 2019 - 20
                                                                                                                                                                                                                                                                                   ADVANTAGE
                                                                                                                                                                                                                                                     All HEAD & TYROLIA Junior bindings from the 2019/20 line don’t need any specific height
                                                                                                                                                                                                                                                         adjustment to work with Grip Walk & Grip Walk Junior ski boots plus Adult Alpine
                                                                                                                                                                                                                                                                                     and Children ski boots.

                                                                                                                                                                                                                                                 2019/20 - BOOT AND BINDING COMPATIBILITY
                                                                                                                                                                                                                                                                    ALPINE SKI BOOTS                     GRIP WALK                             TOURING SKI BOOTS
                                                                                                                                                                                                                                                                                                          JUNIOR
                                                                                                                                                                                                                                                                          (ISO 5355)                                                               (ISO 9523)

                                                                         1                                           2                                               3
                                                                                                                                                                                                                                                                                                        (no standard)

                                                                                                                                                                                                                                                                 TYPE A              TYPE C                                                                             no further
                                                                             BETTER                                                BETTER                                  NO HEIGHT                                                                             (Adult)           (Children)                                  GripWalk
                                                                                                                                                                                                                                                                                                                                                   Walk Sole /         specification
                                                                             WALKING                                               WALKING                                 ADJUSTMENT                                                                                                                                                              Walk to Ride
                                                                                                                                                                                                                                                                                                                                 (GW)                  (W)
                                                                             GRIP                                                  COMFORT                                 NECESSARY
                                                                             High profiled slip-resistant                          Improved natural roll thanks to         Binding accommodates                     Binding marked “GW AC“
                                                                             rubber sole pads                                      curved rubber sole                      automatically GripWalk & GripWalk
                                                                                                                                                                           Junior ski boots plus Adult Alpine and
                                                                                                                                                                           Children ski boots                                                                                                                                                            Technical modifications reserved.
COLLECTION WINTER 2019/20 - boot and ...
GRIP WALK JUNIOR BINDING
                                                                         MARKETING ACTIVATION
H I G H L I G H TS - H E A D/ T Y R O L I A G R I P WA L K J U N I O R

                                                                                                                                                                                                                                                                                                                                    H I G H L I G H TS - H E A D/ T Y R O L I A G R I P WA L K J U N I O R
                                                                                                                                                                                                 2. CONSUMER ENGAGEMENT MARKETING STARTING FALL 2019

                                                                         1. RETAIL ENGAGEMENT STARTING FALL 2018                                                                                 ISPO WALL                                                          PRINT AD (ONE PAGE)
                                                                                                                                                                                                 Marketing Wall for events presenting products and benefits         Print Ad highlighting the benefits of the Head/Tyrolia Grip
                                                                                                                                                                                                 of the Head/Tyrolia Grip Walk Junior binding range.                Walk Junior binding range.

17                                                                                                                                                                                                                                                                                                                                  18

                                                                         POSTER / CARD                                                 APP
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                                                                                                                                    WINTER COLLECTION 2019 - 20
                                                                         Poster and card with boot and binding compatibility.          A browser based App for an interactive Grip Walk Junior
                                                                                                                                       product experience.

                                                                                                                                                                                                 PRINT AD (DOUBLE PAGE)                                             ROLL-UP / POINT OF SALE
                                                                                                                                                                                                 Print Ad highlighting the benefits and key features of the Head/   Roll-Up for events and retail promoting the Head/Tyrolia Grip
                                                                                                                                                                                                 Tyrolia Grip Walk Junior binding range.                            Walk Junior binding range.

                                                                         TRADE VIDEO
                                                                         Highlighting the key features of the Head/Tyrolia Grip Walk
                                                                         Junior binding range.
SUPER LIGHT DESIGN.
                                                                                 We engineer products using the lightest, strongest material on earth, by continuously changing and
                                                                                 breaking convention. By focussing on the essentials, we are able to reduce weight and complexity,
                                                                                 to deliver products which are reduced to their purest form - designed to deliver exhilarating
                                                                                 performance, strength and durability
HIGHLIGHTS - KIZAMU SUPERLIGHT

                                                                                                                                                                                               HIGHLIGHTS - KIZAMU SUPERLIGHT
                                                                                                                                                                  TOPSHEET
                                                                                                                                                                  LIGHTWEIGHT FIBERGLASS
                                                                                                                                                                  CARBON

                                                                                                                                                                  SUPERLIGHT BALSA CORE
                                                                                                                                                                  MULTI-COLORED ABS SIDEWALL
                                                                                                                                                                  CARBON
                                                                                                                                                                  STEEL EDGE
                                                                                                                                                                  FAST SINTERED BASE

19                                                                                                                                                                                             20
                                                                                                   LYT TECH BOARDS COMPARISON

                                                              -22%                              -12%                                        -8%
                                                         weight reduction*                weight reduction*                           weight reduction*                Baseline*
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                               WINTER COLLECTION 2019 - 20
                                                              KIZAMU LYT @ 155                 ANYTHING LYT @ 156                            DAYMAKER LYT @ 156      DAYMAKER LYT @ 156
                                                                                                         *variations may apply due to production tolerances.

                                                       SUPERLIGHT BOARD FOR FREE-RIDE, CARVING OR
                                                       SIMPLY CRUISING. RIDE WITH THE SPEED OF LIGHT!

                                 OUR LIGHTEST BOARD.   This board is packed with everything our technology department has to offer,
                                                       designed for riders with high demands. Although very low in weight, the

                                       SO FAR.         KIZAMU is a rocket both on- and off-piste.

                                                       The flex of this board is rather stiff, which is necessary for its extraordinary
                                                       carving performance. At the same time, the hybrid camber construction,
                                                       combined with a set-back of 1.5 cm is also the perfect ride for hitting the
                                                       backcountry. An additional insert pack allows you to mount the bindings even
                                                       further back on deep days. Speed is guaranteed with its sintered base, and
                                                       the directional shape assures grip and control in all conditions.

                                                       Superlight, super strong – that’s the KIZAMU.
KIZAMU SUPERLIGHT                                                                                                                  2. CONSUMER ENGAGEMENT MARKETING STARTING FALL 2019

                                 MARKETING ACTIVATION
HIGHLIGHTS - KIZAMU SUPERLIGHT

                                                                                                                                                                                                                                                                                                    HIGHLIGHTS - KIZAMU SUPERLIGHT
                                 1. RETAIL ENGAGMENT STARTING FALL 2018

                                                                                                                                                                    MICROSITE                                                         KIZAMU TECH CLIP
                                                                                                                                                                    All relevant information, construction profile, videos & pictures. Construction profile + technical information on materials.

                                 MICROSITE                                                         KIZAMU TECH CLIP
                                 All relevant information, construction profile, videos & pictures. Construction profile + technical information on materials.

21                                                                                                                                                                                                                                                                                                  22

                                                                                                                                                                    KIZAMU IMAGERY                                                    LIGHTRIDERS – ACTIVATION CLIP
                                                                                                                                                                    Images highlighting the features KIZAMU snowboard.                On snow video showing the advantages of the new KIZAMU
                                                                                                                                                                                                                                      board.
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                                                                                                    WINTER COLLECTION 2019 - 20
                                                                                                                                                                    3. SOCIAL ACIVATION STARTING FALL 2019

                                                                                                                                                                    KIZAMU TECH CLIP                                                  KIZAMU IMAGERY
                                                                                                                                                                    Construction profile + technical information on materials.        Images highlighting the features KIZAMU snowboard.
                                 KIZAMU IMAGERY                                                    AMBASSADORS
                                 Images highlighting the features KIZAMU snowboard.                Board will be made available to riders & shop staff throughout
                                                                                                   the season.
                                                                                                                                                                    LIGHTRIDERS – ACTIVATION CLIP                                     AMBASSADORS
                                                                                                                                                                    On snow video showing the advantages of the new                   HEAD team providing content for social media.
                                                                                                                                                                    KIZAMU board.
WITH ITS REVOLUTIONARY CONSTRUCTION, THIS NEW HELMET HERALDS
                                                         THE START OF A PARADIGM SHIFT IN HEAD PROTECTION. THE INNOVATIVE
                                                      COMBINATION OF A VISOR HELMET WITH THE ADVANTAGES OF WEARING A GOGGLE
                                                        ARE INTEGRATED INTO A PRODUCT WHICH IS OUTSTANDING IN TERMS OF FIT,
                                                                              STYLE AND PERFORMANCE.
HIGHLIGHTS - RADAR HELMET

                                                                                                                                                                                             HIGHLIGHTS - RADAR HELMET
                                                                                    6 REASONS FOR RADAR
                                                                                               1 - REVOLUTIONARY DESIGN
                                                                                               2 - ADJUSTABLE VENTILATION
                                                                                               3 - WIND & WATER RESISTANT
                                                                                               4 - SPHERE FIT
                                                                                               5 - RADAR VISION LENS
                                                                                               6 - RAPID LENS EXCHANGE SYSTEM

                                                                                        REVOLUTIONARY DESIGN & TECHNOLOGY
23                                                    Form follows function in its best execution. The perfect combination between lens and helmet, integrated in a way which sets new       24
                                                       standards in helmet construction. Taking the best of both worlds, this helmet combines the advantages of wearing a goggle with
                                                                                                           those of wearing a visor.
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                             WINTER COLLECTION 2019 - 20
                                                      RADAR VISION LENS                          RAPID LENS                                    SPHERE FIT
                                                      Unrestricted field of vision, anti-fog     EXCHANGE SYSTEM                               The new and patent pending Sphere Fit

                              THE HELMET REVOLUTION
                                                      double lens, quick-exchange lens           Lenses can be swapped on the go with          system wraps around the head like a
                                                      technology. The lens individually          only a click. A variety of visor options is   beanie. When adjusting the Boa® reel, it is
                                                      adapts to the face, a feature which is     available, enabling you to adapt yourself     adjusted in all three dimensions, creating
                                                      not only appreciated by wearers of         to changing weather in no time!               a snug and comfortable fit without

                                      IS NOW
                                                      prescription glasses.                                                                    applying any pressure. Last but not least,
                                                                                                                                               this also adds to the safety performance
                                                                                                                                               of the helmet.
RADAR                                                                                                                2. CONSUMER ENGAGEMENT MARKETING STARTING FALL 2019

                              MARKETING ACTIVATION

                              1. RETAIL ENGAGMENT STARTING FALL 2018
HIGHLIGHTS - RADAR HELMET

                                                                                                                                                                                                                                                                                      HIGHLIGHTS - RADAR HELMET
                                                                                                                                                   MICROSITE                                                            6 REASONS FOR RADAR - TECH CLIP
                                                                                                                                                   All relevant information, construction profile, videos & pictures. 6 advantages of the revolutionary Radar Helmet.

                              MICROSITE                                                        6 REASONS FOR RADAR - TECH CLIP
                              All relevant information, construction profile, videos & pictures. 6 advantages of the revolutionary Radar Helmet.

25                                                                                                                                                                                                                                                                                    26

                                                                                                                                                   RADAR IMAGERY                                                        REASONS FOR RADAR
                                                                                                                                                   All relevant information, construction profile, videos & pictures.   LIVE ACTIVATION CLIP
                                                                                                                                                                                                                        On snow video showing the advantages of the new RADAR
                                                                                                                                                                                                                        helmet line.
WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                                                                                                      WINTER COLLECTION 2019 - 20
                                                                                                                                                   3. SOCIAL ACIVATION STARTING FALL 2019

                                                                                                                                                   6 REASONS FOR RADAR                          RADAR IMAGERY                               LIVE ACTIVATION CLIP
                                                                                                                                                   6 Advantage of the revolutionary Radar       Images highlighting the features the        On snow video showing the advantages of
                              RADAR IMAGERY                                                    AMBASSADORS                                         Helmet. Single episodes for all 6 key        revolutionary helmet.                       the new RADAR helmet line.
                                                                                                                                                   advantages.
                              Images highlighting the features the revolutionary helmet.       Helmets will be seeded internationally.
NOTES

                                                                             PERFECT SETUP.
H I G H L I G H T S - H E A D R E N TA L S O L U T I O N S

                                                                             MOST EFFICIENT.

                                                                                                                                                                                                         HIGHLIGHTS - NOTES
                                                             HEAD offers the best solution for snowboard rental equipment. Our rental
                                                             specific products are highly durable and assure a quick and easy handling in
                                                             the shop. Customers appreciate the retail oriented design, as well as the easy
                                                             handling, from the first days to lifelong contribution to the sport.

                                                                                                   DEVELOPED TO RIDE. BUILT TO RENT.

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WINTER COLLECTION 2019 - 20

                                                                                                                                                                                                         WINTER COLLECTION 2019 - 20
                                                             FLOCKA LFW 4D                                     FLATBED                                   600 4D THE
                                                             AWARD WINNING                                     AWARD WINNING                             PERFECT SNOWBOARD
                                                             RENTAL SNOWBOARD                                  RENTAL BINDING                            RENTAL BOOT
                                                             • DURABILITY: Award winning Liquid Framewall      • DURABILITY: No textiles = No abrasion   • DURABILITY: Reinforce outer shell +
                                                             • USABILITY: Easy maneuverability, full control   • USABILITY: SpeedDisc compatible           exchangeable tongue cover
                                                             • SYSTEM INTEGRATION: 4D compatible               • SYSTEM INTEGRATION: 4D compatible       • USABILITY: Easy to use Boa® lacing
                                                             • SERVICE: 2 year warranty                        • SERVICE: Less spare parts needed        • SYSTEM INTEGARATION: 4D compatible
                                                             • DESIGN: Retail oriented board graphic           • DESIGN: Modern, appealing look          • SERVICE: Lifelong Boa® guarantee
                                                                                                                                                         • DESIGN: Modern, appealing look
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