Media Kit // 2019-2020 - Naples Illustrated
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Media Kit // 2019-2020
NI MEDIA KIT 2019-2020
WHO WE ARE
Largest Total Audience
Naples Illustrated delivers an affluent audience of more than 185,000 readers each
month, the largest readership of any local lifestyle magazine.
For more than 21 years Naples Illustrated has captured the imagination and attention
of this extraordinary audience with a lifestyle magazine that exemplifies a life well lived.
Residents and visitors recognize NI as the leading authority on all things Southwest
Florida including restaurants, arts and entertainment, fashion, and home trends.
Spectacular photography and outstanding original editorial content features couture
fashion, luxurious automobiles, culture, fine dining, entertainment, personalities, and
world travel in every issue.
Reader Profile
Naples Illustrated readers are affluent and
Audience: 695 times more likely to have an annual income of $500,000 or more**
39 % 61%
Male
*
Female
*
159 times more likely to own a luxury vehicle**
101 times more likely to have an advanced college degree**
Median Age: 253 times more likely to have a home valued at $500,000 or more**
46 *
179 times more likely to have a home valued at $1,000,000 or more**
*Media Audit 2016
**Media Audit 2018
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
51%
of NI subscribers
have enjoyed the
magazine for 10 years
or more!
CIRCULATION
Naples Illustrated is audited by the CVC (Circulation Verification Council). The
Readership: publication offers our advertising and marketing partners powerful, results-producing,
targeted distribution from Marco Island to Bonita Springs.
185,250 20,000 subscriber copies reaching ultra-affluent readers.
Circulation targeting the ultra- Residents of exclusive communities and ultra-luxury condominiums, such as:
affluent consumer:
• Grey Oaks Country Club • Vanderbilt Beach • Vineyards
28,500
copies per issue
• Mediterra
• Naples Cay
• Tiburón
• Aqualane Shores
• Bay Colony
• Lely Resort Golf & Country Club
• Kensington Golf & Country Club
• Talis Park
• Fiddler’s Creek
• Port Royal • Twin Eagles • Pelican Bay
• Quail West • Colliers Reserve • Olde Cypress
High-profile targeted distribution, reaching the ultra-affluent market: 4,500 copies
Specialty business distribution and noteworthy events, designed to reach affluent
2,400
consumers and visitors:
• Waterside Shops • Leading wealth management/ financial institutions
• Fifth Avenue • Real estate firms
copies delivered to luxury resorts and • Third Street South concierge • Salons and spas
hotels in Southwest Florida, including: • The Greater Naples Chamber of Commerce • High-end retail outlets
The Ritz-Carlton Resorts of Naples • Physician Regional Healthcare System • Important charitable events
Naples Grande Beach Resort • Private jet carriers
LaPlaya Beach & Golf Resort
The Naples Beach Hotel & Golf Club
Inn on 5th • Trianon Hotels Available on select newsstands: 1,600 copies
Hilton Naples • Edgewater Beach Hotel • Barnes & Noble • Publix • Costco • Lucky’s Market • Wynn’s Market
Inn at Pelican Bay • Whole Foods • Sprouts • CVS • Walgreens • Fresh Market
Hyatt House
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NI MEDIA KIT 2019-2020
EDIT CALENDAR
SEPTEMBER 2019 // RISING STARS February 2020 // WOMEN OF INFLUENCE
Special Advertising Opportunity: Special Advertising Opportunities:
Top Lawyers Design Directory, Spaces
Space Close: July 15, 2019 Space Close: December 15, 2019
October 2019 // HOME March 2020 // STYLE
Special Advertising Opportunities: Special Advertising Opportunities:
Design Directory, Spaces The List, Wealth Preservation
Space Close: August 15, 2019 Space Close: January 15, 2020
November 2019 // ART & CULTURE April 2020 // WELLNESS
Special Advertising Opportunities : Special Advertising Opportunity:
The List, Top Dentists, Physician Profiles
Wealth Preservation Space Close: February 15, 2020
Space Close: September 15, 2019
may/june 2020 // WEDDING
December 2019 // HOLIDAY SPARKLE Special Advertising Opportunity:
Space Close: October 15, 2019 The Black Book
Space Close: March 15, 2020
January 2020 // FOOD & WINE
Special Advertising Opportunity: july/august 2020 // TRAVEL
Wealth Preservation Special Advertising Opportunity:
Space Close: November 15, 2019 Second Season
Space Close: May 15, 2020
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
IN EVERY ISSUE
In Focus // Ultimate event photos
Insider // Insightful interviews, expert advice, people to watch, and things to do
Style // Fashion trends
bijoux // Latest jewelry
Finds // Premier local products and retail trends
Abode // Ideas and inspiration for home design and decor
Escape // Ultimate travel destinations
quick trips // Weekend excursions
High Road // Expert reviews of luxury automobiles
Taste // Chef profiles, dining guide, and the food scene
Pour // What to drink now
Balance // Health, wellness, and beauty tips and trends
Wealth // Trends in managing investments and financial planning
Agenda // What’s happening in arts and culture
Sense of Place // Notable Neapolitans reveal their favorite things
*Advertisers cannot pay to be featured in Naples Illustrated. Selling editorial coverage would degrade our
integrity and trust with our readers. It is because of this credibility that we are able to deliver the highest
quality readers.
NAVID
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
PALM BEACH MEDIA GROUP
COLLECTION
Naples
Charity Register
The ultimate guide to
the charity season, the
Naples Charity Register
is consulted by the
most philanthropic,
socially active people
in Southwest Florida.
It is published each
November.
Palm Beach
Naples Illustrated Palm Beach Illustrated Charity Register
The definitive annual
Celebrating the good life in Southwest Epitomizing sophisticated luxury
guide to the area’s major
Florida, Naples Illustrated reaches an living, Palm Beach Illustrated sets charities and their main
ultra-affluent readership from Marco the standard for all other lifestyle events, the Palm Beach
Island to Bonita Springs. Published magazines in the market. Published Charity Register is valued
10 times per year, Naples Illustrated 11 times per year, with ultra-affluent by the most prominent,
is audited by the Certification readers from Boca Raton to Vero wealthy individuals in
Palm Beach County.
Verification Council. Beach, Palm Beach Illustrated
It is published each
is audited by the Certification
November.
Verification Council.
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
PALM BEACH MEDIA GROUP
CUSTOM COLLECTION
Palm Beach 100
Naples 100 The ultimate Go561
list of Palm
The most influential Explore the Palm
Beach County’s
business leaders, Beaches with the
most influential
philanthropists and essential annual
business leaders,
icons of the Naples visitor’s guide.
philanthropists
community.
and icons of the
community.
Publication Date: Publication Date: Publication Date:
November 2019 November 2019 November 2019
Palm Beach Southwest
Relocation guide Florida
The ultimate Relocation guide South FLorida
newcomer guide for The definitive guide
Baby and Beyond
Palm Beach County, for new and soon- A parent’s guide
designed to simplify to-be residents of for what to
the moving process; SWFL; everything expect during
choosing the right newcomers need to pregnancy and new
location, housing, know about where parenthood.
schools, services to live, work, and
and more. play.
Publication Dates: Publication Dates: Publication Date:
September 2019, April 2020 October 2019, April 2020 September 2019
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
PALM BEACH MEDIA GROUP
CUSTOM COLLECTION
Salut! Naples on the gulf
The official magazine of the The essential guide to the
prestigious Naples Winter Naples community and
Wine Festival, one of the its sophisticated lifestyle,
premier wine auctions a wealth of information
in the world, attracting and resources so visitors
ultrawealthy VIP attendees and newcomers can make
from around the globe. the most of their Naples
experience.
Publication Date:
January 2020 Publication Date:
January 2020
5th Avenue South
Experience the best of
Downtown Naples with the
official guide to shopping,
dining and enjoying 5th
Avenue South.
Publication Date:
November 2019
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
PALM BEACH MEDIA GROUP
CUSTOM COLLECTION
Traditions The Jewel
The award-winning of Palm Beach
magazine of The Breakers The exclusive magazine
Palm Beach, America’s of the iconic Mar a Lago
legendary resort Club. The Jewel of Palm
destination. The hotel Beach reaches one of the
attracts the world’s social, world’s most sought-after,
sports, and business elite. wealthiest audiences.
Publication Date: Publication Dates:
January 2020 January 2020
art&culture Pinnacle
The magazine of the The official magazine of
Cultural Council of Palm Jupiter Medical Center
Beach County. Music, art, Foundation, this informative
dance and performance; magazine focuses on the
see the arts in the Palm exceptional work and
Beaches through a new mission of this world-class
lens. healthcare organization.
Publication Dates: Publication Dates:
October 2019, October 2019,
January 2020, May 2020,
April 2020 October 2020
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COM
NI MEDIA KIT 2019-2020
CONTACT US
Publisher Production Coordinator
Kaleigh Grover Brian Beach
239.298.7507 561.472.2203
kgrover@naplesillustrated.com bbeach@palmbeachmedia.com
Account Managers Advertising Design Coordinator
Kathy Beuttel Jeffrey Rey
239-298-7506 561.472.1911
kbeuttel@naplesillustrated.com jrey@palmbeachmedia.com
Meegan Wyatt Digital Media Coordinator
239-298-7511
Dallas Holland
mwyatt@naplesillustrated.com
561.472.2208
dholland@palmbeachmedia.com
Sales administration Manager
Sue Martel Circulation/Subscription Manager
561.472.1901 Marjorie Leiva
smartel@palmbeachmedia.com 561.472.1910
mleiva@palmbeachmedia.com
Production Manager
Selene Ceballo
561.472.1907
sceballo@palmbeachmedia.com
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COMNI MEDIA KIT 2019-2020
PALM BEACH MEDIA GROUP
PRINT SPECS
Specs listed apply to Palm Beach Illustrated,
AD SIZES TRIM BLEED Naples Illustrated, Palm Beach Charity Register,
Spread: 18” x 10.875” 18.25” x 11.125” Naples Charity Register, art&culture, Salut!,
Full Page 9” x 10.875” 9.25” x 11.125” and Pinnacle.
2/3 Vertical 4.75” x 9.75” N/A Other publication specs can be found at
1/2 Island 4.75” x 7”
N/A palmbeachmedia.com
1/2 Vertcial 3.75” x 9.75” N/A
Printer Specs
1/2 Horizontal 7.75” x 4.75” N/A
Binding: Perfect Bound Jog to Head
1/3 Vertical 2.125” x 9.75” N/A
Line Screen: 175-line screen. Min & Max dot size:
1/3 Square 4.75” x 4.75” N/A 5% to 95% (Overall printing density of all colors
cannot exceed 280%)
1/4 Vertical 3.75” x 4.75” N/A
Printing Process: Heatset Web Offset
Ad Layout Ad Delivery
Material Format: PDF/X1-A. No color proofs are required. Please upload via our client center. An upload link
Safety: .25” away from trim edges (.375” from bleed) will be emailed to you.
Gutter Safety: .5” on each side (1” in total)
Images: Should be 300 DPI and converted to CMYK. No RGB images. We can convert client supplied Questions
images, however, conversion may result in color variation. Ad Material Specs/Upload, Deadline Extensions
Contract Proof: Clients may request to have a contract color proof sent to them. A $25 charge will apply. Jeffrey Rey
561.472.1911
jrey@palmbeachmedia.com
1/3 1/4
1/3 Page, Vertical
1/2 Page, Vertical
Page Page Reprints, Paper, Inserts & Plant Operations
Square Vertical Brian Beach
Full Page 2/3
Page 1/2 561.472.2203
1/4 Page bbeach@palmbeachmedia.com
1/2 Page
Page Island
Horizontal
Vertical
3066 TAMIAMI TRAIL N., SUITE 102, NAPLES, FL 34103 • 239.434.6966 • NAPLESILLUSTRATED.COMNI MEDIA KIT 2019-2020
PALM BEACH MEDIA GROUP
TESTIMONIALS
ER
THE SUBM ARIN
the historic
has embodied
ial divers’ watch world since 1953.
The quintessent and the underwater
ties between Rolex just tell time. It tells history.
“Bigham Jewelers and Naples Illustrated, twenty-year partners and
It doesn’t
still going strong.”
Kathy Bigham, Owner, Bigham Jewelers, Advertising Partner since 1998
ER DATE
AL SUBMARIN
PERPETU
OYSTER
.
are ® trademarks
and submariner
perpetual
oyster
rolex
“Naples Illustrated reflects the lifestyle of our valued customers.”
Susan Bay, Owner, Bay Design Store, Advertising Partner since 2003
1
12:28 PM Page
out 1 11/13/17
NI-JAN-2018-CDH_Lay
shouldn’t your
home be as
interesting as
your guest list?
BAN-196 Naples
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1/26/18 2:54
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“Advertising in Naples Illustrated ensures we reach our
target market.”
Daniel Lubner, President, Clive Daniel Home, Advertising Partner since 2012 ‘s
daniel.com
CD
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2777 Tamiami
CL IVE DA NIE
34103
Naples, Florida
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239.261.hom
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BOCA RATON,
HOME Raton Blvd.
1351 NW Boca
33432
Boca Raton, Florida
e (4663)
561.440.hom
Winner of Over Outlet
CDH2 Designer
200 Awards Way,
including 2100 Trade Center
for excellence FL 34109
Suite B, Naples,
Best New
239.596.6557
Showroom
in the USA!
“We get results with Naples Illustrated.” PRESENTS THIS
YEAR’S CBIA-LIST
Claudine Léger-Wetzel, Vice President of Sales and Marketing, Stock Development, OVER 30 MOD
ELS IN 9 FEATURE
D COMMUNITIE
S
Advertising Partner since 1999 now showing in
FIDDLER’S CREEK
| HIDDEN
HARBOR THE CBIA PAR
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DAY & SUNDA
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BROKER
BROKER PARTICIPATION
PARTICIPATION WELCOMED.
WELCOMED. ORAL StockDevelopme
SHOULD
SHOULD BE
PRICES
BE MADE
MADE TO
PRICES SUBJECT
TO THE
THE DOCUMENTS
ORAL REPRESENTATION
REPRESENTATION
DOCUMENTS REQUIRED
REQUIRED BY
SS CANNOT
CANNOT BEBE RELIED
RELIED UPON
nt.com
SUBJECT TO
TO CHANGE
CHANGE WITHOUT BY SECTION
SECTION 718.503, UPON AS
AS CORRECTLY
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WITHOUT NOTICE. 718.503, FLORIDA
FLORIDA STATUTES, STATING THE
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“Advertising with Naples Illustrated produces positive results.
Thank you, NI, for helping us grow!”
Quenby Tilley & Ashley Means, Owner, Audrey’s of Naples, Advertising Partner since 2009
RY BRANDS
NG IN LUXU
SPECIALIZI EXTRAORDINARY
& THE
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NAPLES.CO
AUDREYSOF
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