Handelsblatt Magazin - IQ digital media-marketing GmbH
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Handelsblatt Magazin Rate card no. 5 effective January 1, 2019 www.iqm.de/handelsblatt-magazin
Trust is key.
Your marketer for leading media.
The finer side of business - Handelsblatt Magazin Circulation Handelsblatt
Print circulation 82,966
Handelsblatt Magazin combines the knowledge, tradition Distributed circ. 127,326
and expertise of Germany’s leading business newspaper
Paid circ. 124,308
with the informality and elegance of a modern magazine.
Source: IVW III/2018
The best-kept secrets in lifestyle and business are
intelligently and charmingly showcased in Handelsblatt
Magazin, in a premium layout that enthrals readers with
distinctive visuals and a love of the unusual and extraordi- 372,000
nary. Handelsblatt Magazin is committed to integrity and
relevance – and is a byword for the highest standard of
journalism and aesthetic quality in text and images. www.iqm.de/handelsblatt-magazin
mber of Quality Alliance
Ever since the magazine was launched, Editor-in-Chief
Thomas Tuma and his team have pursued a new kind of
business journalism that didn‘t previously exist. Handels-
blatt Magazin features a unique topic mix highlighting the
attractive and exciting aspects of business, with the focus
on movers and fashion styles, companies, trends and visions.
The centrepiece of each issue is an in-depth interview with a leading entrepreneur, taking
a closer look at the person behind the brand name. Profiles present successful firms,
entrepreneurs and business ideas. A big essay on topics of social relevance sits side by
side with diverting stories on fashion, design and art, providing intelligent entertainment
at its best. Columns like WELTMARKT draw on Handelsblatt’s international network of
correspondents for news on the latest trends, pearls of wisdom and quirky items from all
over the world. The last word in Handelsblatt Magazin is the preserve of Richard David
Precht. The German philosopher and publicist asks astute and pointed questions about our
destiny and the world we live in.
In two fashion specials a year, Handelsblatt Magazin focuses exclusively on the topic of
fashion. And it is not only the look that is avant-garde. Interviews with international
fashion stars and extravagant photo spreads created together with star photographers,
designers and artists are sure to fascinate and inspire every reader who loves luxury.
Advertisers benefit not just from the power and excellence of the Handelsblatt brand; top
class journalism in an aesthetic pictorial setting provides a sophisticated platform for their
brand messages. Rate card no. 5 effective January 1, 2019 3
4
Handelsblatt Magazin
Printing process
Formats and rates
Offset
Standard formats Type area Bleed Rate
width height width height b/w+colour Booking/copy material/
cancellation deadlines
2/1 page 402 247.5 430 289 45,200 € Acc. to the timetable. Cancellation dead-
lines coincide with the booking deadlines.
1/1 page 184 247.5 215 289 22,600 €
2/3 page vert. 121 247.5 140 289 16,300 €
2/3 page horiz. 184 165 215 183.5 16,300 €
1/2 page horiz. 184 123.5 215 146 13,200 €
1/3 page vert. 58 247.5 76 289 9,200 €
1/3 page horiz. 184 82.5 215 104 9,200 €
Further formats on request; rates plus VAT which may apply
NAHAUFNAHME Veronika Heilbrunner
Rechts:
LEA AUGUSTIN, Vertrieb
Top und Rock Louis Vuitton, Schal
Dries van Noten (The Corner Berlin),
Schuhe Jimmy Choo
Unten links:
PHILIPP FUHS, eCommerce & Logistik
Polo Shirt, Hemd, Hose, Schuhe
und Dokumententasche Prada,
Accessoires Little Sun
Unten rechts:
ROMANE GUÉGAN,
Kommunikation & Presse
Sweatshirt Rianna+Nina, Pullover
Boss, Rock The Row (The Corner
Berlin), Stiefel Jimmy Choo, Armreif
Sophie by Sophie (The Corner Berlin),
Brille Romaneʼs own
Rechte Seite:
FELIX HALLWACHS, Management
Jacke William Fan, Hemd und Hose
Dries van Noten, Brille Gucci,
Schuhe Brioni
STIL LEBEN
Regeln der Branche einfach ignoriert.
Text: Thomas Tuma; Fotos: Miriam-Marlene Waldner
30 31 37
Trim
Premium positions1
plus 3 mm trim all around for advertise-
Formats Type area Bleed Rate ments in bleed size
width height width height b/w+colour
Opening spread 2) 402 247.5 430 289 55,800 €
1st double-page 402 247.5 430 289 49,200 €
C23/ C4 184 247.5 215 289 27,400 €
1/1 page Editorial 184 247.5 215 289 27,400 €
1/1 page Concent 184 247.5 215 289 25,800 €
1st right hand page 184 247.5 215 289 27,400 €
2nd right hand page 184 247.5 215 289 25,800 €
1) Reservations for premium positions
expire, provided there is no written booking up to four
weeks before the regular booking deadline.
2) C2 + page 3
TITEL Jeremy Scott TITEL Anne-Sophie Mutter
3) For the inner front cover (C2), the publisher
»DIE KRITIKER reserves the right to revoke reservations, or to change a
KÖNNEN MICH MAL«
Der US-Modemacher Jeremy Scott wurde als Moschino-Designer zum Mythos.
Nun arbeitet er mit H&M zusammen, was seine Entwürfe der breiten Masse
C2 booking to an alternative premium position, in the
event of a cover gate folder or or an opening spread being
zugänglich machen soll. Ein Gespräch über Trump und die Demokratie, Social
Media und die Schwierigkeit, in seiner Branche witzig zu sein.
Interview: Astrid Dörner, Donald Schneider; Fotos: Marcus Mam
booked.
Anne-Sophie Mutter mit ihrer Stradivari
beim Shooting des Handelsblatt Magazins:
„Wahnsinnige Höhenflüge.“
»Einmal ist mir die Hand ausgerutscht«
Die Geigen-Virtuosin Anne-Sophie Mutter über All formats in mm; further formats on requests;
Karrierestrategien, ihre eigenen #MeToo-Erlebnisse
und den deutschen Klassikmarkt, der weltweit
Talente anlockt – aber auch verschlingt. rates plus VAT which may apply
„Natürlich erschaffe ich eine künstliche Welt“:
Text: Regine Müller, Thomas Tuma; Fotos: Dirk Bruniecki;
Jeremy Scott im Glamour-Look und mit Plüschleopard. Haare & Make-up: Georgios Tsiogkas
18 17
Rate card no. 5 effective January 1, 2019 5
6
Handelsblatt Magazin
Tip-on card Glued inserts are stuck on to the basic
ads (at least 1 full page), so they can
Publication be easily removed and used.
Total run; split possibilities on request
Tip-on card Rates: per 1,000 copies
May be positioned on the first and last page of a content sheet. The position of the glued Full circulation Split circulation
insert on the page itself is subject to consultation. May be positioned a maximum of 5 cm
Unfolded cards 86 € 99 €
from the gutter; the height is variable, but the card must be at least 2 cm from the trim
edges. Gluing tolerances of up to 10 mm in each direction and parallelism deviations of Samples 99 € 112 €
5° are possible.
Size/Paper weight post cards
Product sample
Width Height
May be positioned on the first and last page of a content sheet. The position of the glued
insert on the page itself is subject to consultation. The distance of the product sample Minimum size 105 mm 148 mm
from the upper, lower and outer edge as well relative to the gutter must be at least Paper weight 150 up to 200 g/qm
30 mm. Gluing tolerances up to 10 mm in each direction are possible.
Size/Paper weight sample
Product samples must be of a design that ensures that they do not impair or put at risk
the production and dispatch of the circulation. Liquid or powder-like substances must be Width Height
delivered in firmly weld-sealed film packages. Sample sachets and their contents should Minimum size 80 mm 80 mm
be designed as flat as possible to ensure that the sample does not change the thickness Paper weight approx. DINA A5
of the magazine to any significant extent..
Booking/Cancellation deadline More comprehensive glued inserts
Postcard: 5 weeks prior to publication date possible on request – please supply
Samples: 8 weeks prior to publication date samples for technical inspection.
Bound-in insert Bound-in inserts are print products/
prospectuses firmly bound-in to the
Publication magazine.
Total run; split possibilities on request
Labelling Rates: per 1,000 copies up to
To comply with the press regulations, one-piece and two-part Bound-in insert that are not 4 pages 163 €
clearly recognisable as advertising due to their design must be clearly marked with the 8 pages 179 €
word ”ADVERTISEMENT“ in 9-point semi-bold block letters.
12 pages 195 €
Technical conditions
One-piece and two-part Bound-in insert must be delivered with a 10 mm binding flap. Paper weight:
When using the maximum format (215 mm x 289 mm) please ensure an additional 4 mm 4 pages min. 100 g/qm
trim at the side and bottom + 10 mm binding flap. Smaller Bound-in insert only possible
8 pages min. 80 g/qm
by prior agreement – e.g. 190 mm x 248 mm. Bound-in insert with a length exceeding 4
pages must be sealed at the top.
More comprehensive bound-in inserts
Positioning
on request – sample to be supplied.
Bound-in insert are positioned in the middle of the magazine. Two-part Bound-in insert are
positioned inside the magazine between the sheet sections of the content (depending
on length).
Booking/cancellation deadline
6 weeks prior to publication
Delivery of print ready bound-in inserts
3 weeks prior to publication
Rate card no. 5 effective January 1, 2019 7
8
Handelsblatt Magazin
Time schedule
Issue no. Specials Publication date Booking deadline Copy deadline
1 Fashion Feb. 22, 2019 Jan. 25,2019 Jan. 29,2019
2 Watches March 22, 2019 Feb. 22, 2019 Feb. 26, 2019
3 Design April 26, 2019 March 26, 2019 March 28, 2019
4 May. 24 2019 April 24, 2019 April 26,2019
5 Fashion Sep. 13, 2019 Aug. 16, 2019 Aug. 20, 2019
6 Design Oct. 11, 2019 Sep. 12, 2019 Sep. 16, 2019
7 Watches Nov. 08, 2019 Oct. 10, 2019 Oct. 14, 2019
8 Dec. 06, 2019 Nov. 08, 2019 Nov. 12, 2019
Subject to alterations
Technical data Advertisement upload
www.iqm.de/anzeigen-upload
Trim allowance
Plus 3 mm on all sides for ads in bleed format Email
handelsblatt-magazin@anzeigeneingang.de
Printing method
Data media
Offset
CD, DVD
File format
Please send data media together
PDF/X-1a, PDF/X-3 data preferred
with binding colour proof to:
Fonts / Lines Mediengruppe Main-Post GmbH
Stroke width at least 0.3 pt (N.B. Acrobat and digital proofs show Digitale Vorstufe Handelsblatt
these kinds of line thicker!) Berner Str. 2, 97084 Würzburg, Germany
Bleed format Contact persons
2/1 page 430 mm wide x 289 mm high Mr. Grieb
1/1 page 215 mm wide x 289 mm high Telephone: +49 931 6001 - 686
E-mail: handelsblatt-magazin
Type area format
@anzeigeneingang.de
2/1 page 402 mm wide x 247,5 mm high
1/1 page 184 mm wide x 247,5 mm high
International clients:
Colour profile Ms. Baumbach
Cover PSOcoated_v3.icc (includes max. ink coverage of 300%) Telephone: +49 931 6001 - 658
Content ISOcoated_v2_300_eci.icc (includes max. ink coverage of 300%) Mr. Gunreben
Telephone: +49 931 6001 - 766
Screen values
E-mail: handelsblatt-magazin
Cover 200 lpi (AM, elliptical dot)
@anzeigeneingang.de
Content 175 lpi (AM, elliptical dot)
Image resolution
Colour at least 300 dpi
Greyscale at least 300 dpi
Line at least 1200 dpi
Paper quality
Content 70 g/m² coated MWC paper, soft-calendered, silk matt
Cover 150 g/m² picture print, wood-free, matt
Proofs
1 final colour proof. The contract proof must be created 1:1 from the supplied data set Rate card no. 5 effective January 1, 2019 9
and must contain the Ugra/Fogra media wedge.
10
Handelsblatt Magazin
Publisher‘s details Contact
iq media marketing
Publisher‘s address: A division of the Handelsblatt
Handelsblatt GmbH Publishing Group
Toulouser Allee 27 PO box 10 26 63
40211 Düsseldorf 40017 Düsseldorf
Telephone: +49 211 887 2343
Frequency: Email: international@iqm.de
8 times a year
Terms and Conditions:
Terms and conditions apply as stated on www.iqm.de/handelsblatt-magazin
The publisher reserves the right not to publish an ad.
Terms of payment:
14 days within date of invoice net, 2 % discount for prepayment or bank debit.
Bank account:
HypoVereinsbank Düsseldorf
IBAN: DE21302201900025341988
SWIFT Code / BIC: HYVEDEMM414
Copy deadlines:
Please refer to www.iqm.de/anzeigen-upload
International Representatives
Australia China Hong Kong/Indonesia/Singapore/Malaysia
Hogan Media Affinity Media China Asian Integrated Media Limited
John Byrne Mr. Zhao Peter Jeffery
Unit 1 - 200 Rokeby Road 9 Che Gong Zhuang Da Jie Room 3200, 32/F, Citicorp Centre
Subiaco 6008, D2-302 Wu Dong Da Lou 18 Whitfield Road, Causeway Bay
Western Australia. Beijing 100044 Hong Kong
Phone (+61) 8 9381 3991 Phone (+86) 10 88395326 Phone (+852) 2850 4013
E-mail john@hoganmedia.com.au Fax (+86) 10 88395338 Fax (+852) 2850 4097
E-mail zhao@affinitymediachina.com E-mail peterjeffery@asianimedia.com
Austria/Czech Republic/Croatia/
Hungary/Slovenia/Slovakia France Italy
proxymedia e.U Affinity Media K.media
Internationale Medienvertretung & Service Laurent Briggs Bernard Kedzierski
Michael Schachinger-Brauner 53 rue de Maubeuge Via Bonaventura Cavalieri, 1/3
Wiesengasse 3 75009 Paris 20121 Milan
A-2801 Katzelsdorf Phone (+33) 1 53059401 Phone (+39) 02 29061094
Phone (+43) 2622/ 36 7 55 E-mail l.briggs@affinity-media.fr Fax (+39) 02 29062341
Mobil (+43) 676/970 1517 E-mail info@kmedianet.com
Greece & Cyprus
Fax (+43) 1/25 330 333 989 bernard.kedzierski@kmedianet.com
A & O Media Worldwide
E-mail michael.schachinger@proxymedia.at
Nikos Barbopoulos
Benelux 11, Tzavella str.
Mediacontact International 152 31 Halandri
Jean Mineur Phone (+30 ) 210 6754898
Place Guy D‘Arezzo 17 Fax (+30) 210 6771431
1180 Brussels E-mail info@a-omedia.com
Belgium
Phone (+32) 2 343 43 71
Fax (+32) 2 343 43 76
E-mail j.mineur@mediacontact.net
11
12
Handelsblatt
International Representatives
India Middle East Portugal
Global Media Network Integrated Advertising services ILIMITADA – Marketing,
(A Division of GMN Media Pvt. Ltd.) Ali Asgar Mir Publicidade e Serviços, Lda
Vimal Anand 1105 Grosvenor Business Tower Paulo Andrade
120 Institutional Area, Sector 44 Tecom Site C Av. Clotilde - Edifício Centro de Congressos
Gurgaon 122002 Near Media Rotana Hotel do Estoril, 4ºC
Delhi NCR, India P.O. Box 27671 2765-211 Estoril
Phone +91-124-4932020 Dubai Portugal
Fax +91-124-4932021 UAE Phone (+351) 21 385 35 98 45
E-mail: vimal@gmnindia.net Phone (+ 97) 14 4475760 Fax (+351) 21 388 32 83
Fax (+ 97) 14 4475761 E-mail pandrade@ilimitadapub.com
Japan
E-mail alimir@iasmedia.com
Pacific Business Inc. Scandinavia
Yoshinori Ikeda 5 CROSS MEDIA
North America
Kayabacho 2-chome Bldg., Marcus Erlandsson
Iconic International Communications, Inc.
2-4-5, Nihonbashi Kayabacho Järnvägsallén 6
Guy Holroyd, President
Chuo-ku, Tokyo 183 69 Täby
420 South Riverside Avenue, Suite 306
103-0025 JAPAN Phone (+46) 0722 049 333
Croton on Hudson, NY 10520
Phone (+81) 3 3661-6138 E-mail marcus@5crossmedia.com
USA
Fax (+81) 3 3661-6139
Phone (+1) 914-205-2355
E-mail pbi2010@gol.com
Fax (+1) 914-357-2030
Korea E-mail holroyd@iconicinternational.com
DOOBEE Inc.
Joane Lee
8th Fl., DooBee Bldg.
35 Jeongdong-gil
Jung-gu, Seoul 100-120
South Korea
Phone (+82) 02 3702-1740
Fax (+82) 02 7555-9860
E-mail media@doobee.com
International Representatives
Spain Turkey
About International Media Dr. Ahmer Refii Dener
Olga Martinez 337.Sokak, Altın Sitesi
C/ Alcalá, 20, ofi. 403, 4ªplta. A-Blok, No. 9/2
28014 Madrid 07070 Konyaaltı – Antalya
España / Spain Phone +90 (0) 532 652 85 88
Phone (+34) 91 320 37 70 E-mail dener@d-project.de
Fax (+34) 91 741 61 20
E-mail olga.martinez@aboutim.es United Kingdom, Ireland
Advance International Media
Switzerland 6-8 Long Lane
Top Media Sales GmbH London EC1A 9HF
Walter von Siebenthal United Kingdom
Chamerstraße 56 Phone (+44) 207 253 0888
6300 Zug E-mail peter@advance.uk.com
Phone (+41) 41 7105701
Fax (+41) 41 7105703
E-mail
walter.vonsiebenthal@topmediasales.ch
13Handelsblatt Magazin iq media marketing gmbh A division of the Handelsblatt Publishing Group Toulouser Allee 27 40211 Düsseldorf Telephone: +49 211 887 2343 Email: international@iqm.de www.iqm.de
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