New Year, New Plate! Order Yours today - IN THIS Issue - Cape Ann Chamber of Commerce
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S O U N DJ aInN G S
uary 2018
Cape Ann Chamber Magazine
New Year, New Plate!
Order Yours today.
IN THIS Issue
• Chamber News
• Upcoming Events
• Member Spotlights
• And more!
Mission In This Issue
The mission of the Cape Ann Chamber of Commerce is 2-10 Chamber News
to serve as the principal voice of business while working
to enhance both the economic environment and the 11 Cape Ann License Plate
quality of life for the citizens of Cape Ann.
12-13 Upcoming Events
Cape Ann Chamber of Commerce
33 Commercial Street 14-15 Recent Events
Gloucester, MA 01930
16-17 Member Spotlight
Phone: 978-283-1601
Fax: 978-283-4740 17-19 Member News & Community Events
info@capeannchamber.com
20 Business Education Collaborative
capeannchamber.com
capeannvacations.com 21 Business Tips & Tricks
rockportusa.com
lovecapeann.com 22 Healthcare Corner
Great Things Are Happening at the Chamber.
Be a Part of It!
Front Cover
Pivotal Partners Photo of the Cape Ann License Plate by
Marlon Torrents
If you are interested in submitting photos to the
Chamber, please contact Michelle Budrow at
michelle@capeannchamber.com or
978-283-1601.
The Chamber Team:
Ken Riehl, CEO
ken@capeannchamber.com
Peter Webber, Senior VP
peter@capeannchamber.com
Kerry McKenna, Director of Events
Sponsor Opportunities kerry@capeannchamber.com
We have great opportunities for exposure for YOUR business, Barbara Sienkiewicz, Office Manager
to some of Cape Ann’s strongest and most influential barb@capeannchamber.com
Business Leaders. Michelle Budrow, Director of Marketing
michelle@capeannchamber.com
Available for all Cape Ann Chamber events and programs.
Debbie Walter, Bookkeeper
Contact Ken Riehl or Kerry McKenna at the Chamber office
if you would like information on sponsoring an upcoming accounting@capeannchamber.com
event. Charlene Delaney, Receptionist
info@capeannchamber.com
2
Listed & Sold by Nancy Sclafani
"Nancy is a terrific real estate
broker. She has presided over
the purchase and sale of two
homes for us in Gloucester,
and she was absolutely first
rate every time; informed,
a great listener, and very
savvy working with both
buyers and sellers. I can't
recommend her highly
enough!"
Pat, Gloucester - Seller
I love living and working
on the North Shore.
Let my 20 years of
experience help you
list and sell your home!
Nancy Sclafani
Realtor®
978.239.1945
nancysclafani@jbarrettrealty.com
Visit my website: nancysclafani.realtor
Experience the J Barrett Difference
171 Main Street, Gloucester, MA 01930 ● 978.282.1315
www.jbarrettrealty.com
3
NEWMembers
Allied Strength
27 Kondelin Road, Unit 4 | Gloucester
978-559-7016| alliedstrength.com
Energy Source LLC
311 Broadway| Providence, RI
888-490-7555| energysource.com
MassPay HR & Payroll
500 Cummings Center, Suite 4900 | Beverly
978-998-6896 | masspaysolutions.com
Mangos Integrated Marketing
Gloucester
978-810-4373 |mangosintegratedmarketing.com Eddy Company
Investment Management & Accounting Services
Seaside Vacay
500 Cummings Center, Suite 4900| Beverly Brian T. Eddy, MBA, CFA, CFP®
888-704-4144|seasidevacay.com
Office (978) 282-3339 Fax (978) 281-3837
Mobile (978) 381-9641 Email brian@eddycompany.com
Updates in Employer Health Care Contributions
The Employer Medical Assistance Contribution
The Employer Medical Assistance Contribution (EMAC) was created in 2014 after the repeal of the
Massachusetts Fair Share Contribution (FSC) requirement. EMAC applies to employers with more than
five employees in Massachusetts and applies regardless of whether the employer offers health
coverage to its employees.
• The current EMAC contribution rate is 0.34% up to the annual wage cap of $15,000, with a potential
maximum cost of $51 per employee per year.
• For the wages paid in the years 2018 and 2019, the EMAC contribution will increase to 0.51% up to
the annual wage cap of $15,000, which increases the potential maximum cost per employee to $77
per employee per year.
The Employer Medical Assistance Supplement
The Employer Medical Assistance Contribution Supplement applies to employers with more than five
employees in Massachusetts whose non-disabled employees obtain health insurance either from
MassHealth (excluding the premium assistance program) or subsidized coverage through the
Massachusetts ConnectorCare program. The contribution is 5% of annual wages for each non-dis-
abled employee, up to the annual wage cap of $15,000, for a maximum of $750 per affected
employee per year. The contributions collected will help offset the Commonwealth’s cost of
providing health insurance to your employees. This supplemental contribution only applies to those
employees on state-subsidized coverage.
4
JANUARY UPDATE from Ken
Here go, a brand new year – welcome to 2018! I am excited to welcome
and am very much looking forward to working with Pat Slade, our 2018
Board President, and the entire Board of Directors. Rounding out our
Executive Board are Sara Young who moves to Chairperson, Bruce
Feldman who becomes our 1st Vice President and Mike Luster who remains
as our trusted Treasurer. Bill Scott continues as our steadfast At-Large
member, and we welcome Tony Sapienza onto the Eboard as 2nd Vice
President. Please see our full 2018 Board Slate on the following page.
A fond farewell to Matt Anzivino who exited the Board as Chairman at the
close of 2017. Matt has been a mainstay of the Chamber over his seven (7!)
year tenure, has been a leader of our programs and initiatives, and person-
ally extremely helpful to me. Matt was the first Board Member to serve four years on the Executive
Board during my tenure, and I shall miss him greatly. During his time on the Eboard, Matt led our
organizational growth, chaired our Tourism Council, and was instrumental in the growth of our two
main fundraisers (Education Golf Tournament and Auction) and enhancing our Rockport initiatives.
I want to express my sincere appreciation to Sara Young for her service as our 2017 Board President.
Sara spent hundreds of hours last year leading the Board, attending ALL of our events, and working
directly with me and our Chamber team. Sara was a main reason for our fantastic 2017 and is very
much still a part of our leadership team.
A little bit about our incoming President: Pat has been the Editor of the Manchester Cricket for 15
years, and a Manchester (by-the-Sea) local for over 40 years, haling originally from Martha’s Vine-
yard. As a member of the Gov’t Affairs Council, Pat is very involved with our economic initiatives and
Chamber programs overall. See more in our year-end Love Cape Ann podcast HERE.
Our mission and three main priorities remain unchanged this year:
• Promotion: of our business members and the Cape Ann region as a visitor destination
• Economic Development: toward the overall enhancement of the business environment to help local
businesses grow and to encourage new businesses to locate to the area
• Education: of our members on business related matters, and working with our regional schools
towards the educational enrichment of Cape Ann’s next generation of business professionals
And of course, let’s not forget the Cape Ann License Plate – we see more on the road every day. The
Cape Ann Community Foundation manages the license plate proceeds, and in 2017 awarded its first
grants, totalling $12,000 to three local non-profits (Action Inc., Backyard Growers, Cape Ann Farmers
Market). We are looking forward to seeing many more of our Cape’s plates on the road, and award-
ing additional grants this year.
The recent impact of the Chamber’s Programs and Services and high level of re-engagement with
the Cape Ann community is a credit to our small, and incredibly talented and dedicated Chamber
team.
Michelle Budrow, Marketing & Communications Director and a Glosta downtown gal –Michelle
manages all (four!) of our websites and many more that number of social media accounts, our
weekly At-A-Glance Newsletters and monthly e-magazine Soundings, all events promotion including
weekly eblasts, publications advertising, event photographer, and more. It is amazing to realize that
Michelle has only two full years with the Chamber – Michelle gets it done!
Charlene Delaney, Visitor Services and another Gloucester gal – Charlene joined the Chamber part
time in May helping with our front desk operations and assisting visitors. Charlene’s love for and
knowledge of the region, coupled with her boundless enthusiasm make her a great asset for our
team.
5
JANUARY UPDATE continued
Kerry McKenna, Events Director and heralding from Annisquam - Kerry has been with the Chamber
going on four years, and continues to out-do herself in growing our events. By far, our Chamber does
more events than any on the North Shore (Commonwealth?), and they are the best-known aspect
of our work. Kerry leads our over 50 (fifty!) events including networking, seminars, Businesswomen,
Ribbon Cuttings, holidays, and our twelve major / signature events. She also continues to break new
ground in leading the re-structuring of our Auction and partnering with the city to lead the three
Gloucester Block Parties, arguably the best ever!
Ken Riehl, CEO, residing adjacent to the Great Marsh in our smallest Cape Ann Community , Essex –
Ken is entering into year five with this incredible organization, and could not be more honored and
pleased to work with you all towards the continuous enhancement of this region as an incredible
place to work, live and play.
Barb Sienkiewicz, Office Manager, and another Glosta gal, in Lanesville - took over our Office op-
erations about two years ago, as if she had been doing it all her life. Make no mistake, running the
Chamber Office is no easy task, as Barb not only manages all office logistical matters, but she also
leads our visitor centers. These are especially busy in the summertime with as many as three hundred
visitors and calls a day qne includes managing our over a dozen volunteers and interns. In addition,
Barb also takes a major role in supporting our events, publications, the Cape Ann License Plate, and
this year has also started to work in a membership role.
Debbie Walter, Finance, a Rockporter, transitioned into our part time finance lead role in 2016. Debbie
continues doing great work, with the highest compliment being that I do not need to think about the
day-to-day banking transactions. Debbie also leads the finances for the Cape Ann Community
Foundation, which includes not only the Cape Ann License Plate but also fiscal agent capacity on
major initiatives like the Cape Ann Plein Air event.
Peter Webber, Sr. VP and also hailing from Rockport, celebrated his 12th year with the Chamber, and
remains our senior statesman, Rockport lead, Government Affairs liaison, and sits on the Executive
Board of Discover Gloucester and is a Trustee For the Essex National Heritage Area. Peter is our rock in
our often frenzied office environment, and his knowledge and love of the region, the business com-
munity and our residents make his services invaluable.
I look forward to working with you, as we roll up our sleeves to make 2018 another fantastic year.
6
2018 Board of Directors
2018 Cape Ann Chamber of Commerce
Board of Directors Slate
Executive Board
Chairman of the Board Sara Young Schooner Adventure
President, Board of Directors Patricia Slade Manchester Cricket
1st Vice President Bruce Feldman Gove & Feldman Insurance Agency
2nd Vice President Tony Sapienza Blue Shutters Beachside Inn
Treasurer Mike Luster Cape Ann Savings Bank
At-Large Member Bill Scott Scott Energy
Full Listing of Board of Directors
Howard Amaral Applied Materials
Lisa Bonneville Bonneville Design
Loran Caputo Cape Ann Motor Inn
Sandra Corrao Institution for Savings
Tony Corrao Precision Roofing Services of N.E., Inc.
Susan Gould-Coviello North Shore Health Project
Jesse DeBenedictis Works by Jesse DeBenedictis
Cynthia Cafasso Donaldson Lahey / Addison Gilbert Hospital
Brian Eddy Eddy Company, LLC
Bruce Feldman Gove & Feldman Insurance Agency, Inc.
Meredith Fine Cape Ann Business Law, P.C.
Michele French Bank Gloucester, Essex Branch
Mary Hickey Coldwell Banker
Mike Luster Cape Ann Savings Bank
Ruth Pino RE/MAX Advantage Real Estate
Karin Porter Roy Moore’s Fish Shack Restaurant
Caitlin Pszenny Cape Ann Lanes
Richard Ross Project Adventure
Tony Sapienza Blue Shutters Beachside Inn
Nancy Sclafani J Barrett & Company Realty
Krysten Reilly Emerson Inn
Bill Scott Scott Energy
Patricia Slade Manchester Cricket
Kim Spaner Bank Gloucester, Gloucester Branch
Sara Young Schooner Adventure
Incoming Board Members indicated in bold
7
CAPE ANN PLEIN AIR Update
Cape Ann Plein Air Celebrates 2017 Success, Names New Project Manager for 2018
While the buzz created by this October’s Cape Ann Plein Air 2017 continues to surround the region’s
arts and cultural community, organizers are already well along in planning next year’s national out-
door painting competition.
CAPA 2017 was a tremendous success by any measure -- generating more revenue for artists, boost-
ing our region’s creative economy, creating more visibility for Cape Ann as a preeminent arts and
cultural destination, and presenting more opportunities for businesses and other supporters to be part
of this effort. CAPA again attracted the nation’s top plein air painters -- in just its second year, after
a well-received debut in October 2016, CAPA has emerged as the premier plein air event in New
England and one of the nation’s top competitions.
It’s no wonder then that organizers immediately began planning CAPA 2018 – setting the dates for
this year’s event (October 7-15), launching a search for 2018 jurors, and most recently, naming a new
project manager.
Susan Gould-Coviello Named 2018 Project Manager
Susan Gould-Coviello of Essex – who participated in CAPA 2016 and joined the CAPA Steering Com-
mittee in 2017 – was named project manager by the Steering Committee in December. Susan has
a long history of involvement in the Cape Ann community. She is the executive director of the North
Shore Health Project, which promotes wellness in people living with HIV/AIDS and Hepatitis C. Susan
is also served on the Essex Board of Selectmen and the Manchester-Essex Regional School Commit-
tee, was a founding member of the Essex Merchants Group, and she’s on the Cape Ann Chamber of
Commerce Board of Directors.
Susan has long been part of the region’s business and cultural community, as owner, buyer and
designer of Susan Gould-Coviello Antique Textiles, which deals in 18-20th century textiles, laces and
linens, decorative accessories, jewelry and related antiquities. She has also been a key organizer of
Essex’s Wet Paint event.
Susan’s community, cultural and business experience – together with her work on the first two CAPA
events – makes her an ideal choice to take on the 2018 event’s lead project management role.
She’ll be following in the footsteps of Karen Ristuben, who was the CAPA’s original project manager,
working with organizers to launch the competition in 2016 and returning for the very successful CAPA
2017.
Karen, who led the search for her replacement, will remain involved in CAPA – one of many cultural
initiatives in which she plays a leadership role. Karen is Board President of the Rocky Neck Art Colony
and a member of the MassCreative Leadership Council. She was recently named program director
for the Creative County Initiative, a group focused on strengthening the arts and culture ecosystems
of Essex County with support from Barr Foundation and Essex County Community Foundation.
CLICK HERE to read the full press release.
8
MEMBERSHIP Benefits
Looking to get more involved with the community? Join one of our committees
or councils in 2018!
Getting involved with programs you care about connects you to the information and people that
will enhance the value of your membership. The Cape Ann Chamber offers current members a
range of opportunities to share their expertise and enthusiasm with the community. Build your
business relationships as we work together to help our community prosper.
CLICK HERE to learn more about our committees
Learn More About Member Benefits
9
2018 Cape Ann Publications
LAST CHANCE to be included in our 2018 Publications!
Download the Cape Ann Contract
Download the Rockport Contract
10CAPE ANN License Plate
New Year, New Plate!
Give your car a fresh look for 2018 with a Cape Ann License Plate.
YOUR PLATE can make a difference. The more plates we have on the road, the more money that
comes back to the community each year. Show your love and support of Cape Ann today!
In 2017 the Cape Ann Community Foundation gave out $12,000 in grants to non-profits in our
community. We look forward to growing that number each year. Grants are awarded toward
the objectives of Regional Promotion, Economic Development, and Education / Job
Training.
Help us make a difference in the communities of Cape Ann by getting your Cape Ann License
Plate today!
Get YOUR Cape Ann License Plate Today!
Please remember that proceeds from the plates go to a new non-profit, the Cape Ann Community
Foundation, and get distributed back to the Cape Ann community toward the objectives of
Regional Promotion, Economic Development, and Education / Job Training.
11UPCOMING Events
Business After Hours
at Ryan & Wood Inc., Distilleries
January 17, 2018 | 5-7 PM
Ryan & Wood Inc., Distilleries
15 Great Republic Drive, Gloucester
Start the year off by networking your way to success!
Enjoy fine spirits made right here in Gloucester while
you tour this great facility.
REGISTER TODAY!
Don’t Miss The Cape Ann Chamber of Commerce Annual Celebration
Saturday, January 27, 2018 | 6 PM
The Shalin Liu Performance Center
Join us as we celebrate with our incoming board
president, Pat Slade of the Manchester Cricket, and
welcome our 2018 board of directors.
We will also thank our outgoing board members and
welcome the 2018 Board of Directors.
The event will include a cocktail reception followed
by a concert featuring the Cape Ann Divas - Kate
Barry, Renee Dupuis, Mari Martin, Megan Wolf and
Amy Rich.
Tickets are on sale now!
All ticketing for the annual celebration will be done
through the Shalin Liu Performance Center.
Reception & Concert $100
Concert Only $50
CLICK HERE TO PURCHASE TICKETS
12UPCOMING Events
QuickBooks Seminar
Two Part Course
January 30 & February 1, 2018 | 5:30 - 8:30 PM
Gloucester High School, 32 Leslie O Johnson Road
$135 Chamber Member
$175 General Admission
This class is geared towards small business
owners with some basic knowledge of
QuickBooks software or other accounting software.
Space is limited - sign up today!
REGISTER TODAY!
Save these Dates for February!
Businesswomen’s Mixer at Business After Hours at
The Crow’s Nest Cape Ann TV
Wednesday, February 7, 2018 Thursday, February 15, 2018
13RECENT Events
Chamber Holiday Events - From Santa arriving in each community to tree lightings, holiday parties
and more... the Chamber took part in and hosted many events throughout the season. Here are
photos from a few of them.
Santa arrives in Rockport Kerry & Sue at Christmas in Essex Lobster Trap Tree Lighting
Rockport’s Annual Half Price Sale & Christmas Party
Chamber Holiday Party
14RECENT Events
Your Chamber Was There in December
Dec. 1: Manchester Holiday Stroll & Santa’s arrival in Essex
Dec. 2: Santa’s arrival in Manchester and Rockport
Dec. 6: Lahey Health Partnership Community Forum; Rockport Division Holiday Party
Dec. 7: Essex Division Holiday Party
Dec. 8: Business Education Collaborative Meeting
Dec. 12: Ten Year Commemoration of Temple Ahavat Achim Fire and Lobster Trap
Menorah Lighting Ceremony
Dec.13: Discover Gloucester Holiday and Awards Luncheon
Dec. 15: Tourism Council Meeting
Dec. 20: Love Cape Ann Pod Cast at CATV; 2017 Linzee Coolidge Philanthropy Award
Presentation honoring Barbara and Dick Wilson; Chamber Board Meeting
Dec. 21: Gov’t Affairs Council Meeting and Gloucester Holiday Party
December Chamber Board Meeting
15MEMBER Spotlight
Organize That! Jennifer Lyon
Why a professional organizer? When it becomes too difficult to do alone or you
simply want more solutions. It is not easy to set up your home or office and have it
operate smoothly. Poor systems that do not work anymore and not having a place
for things makes us feel overwhelmed with too much stuff.
January and February I am offering 20% off my rates! If you struggle with feeling
overwhelmed and not sure where to start, schedule a FREE 30-minute phone
consultation to discuss your goals. Working together will make the decluttering
process more efficient and you will love the progress.
• Problem-solving is dynamic, energizing, even fun.
• No more jumping around from one thing to the next.
• Positive, and clear communication keeps your project moving forward.
• Creative solutions are suggested you may not have considered.
• No more procrastination; working together gets you unstuck.
• Together we find what works best for you.
• You make all the final decisions.
Services:
• Every Room Home Organizing
• Home Office and Small Business Efficiency
• Closet Design and Organizing (with The Container Store)
• Move In/Out Downsizing for Seniors
Homes are very personal. It’s important to trust the person helping you work on your projects. Our time
together is confidential and our goals are the same: to get you more organized.
I have always had a knack for helping the overwhelmed and knowing exactly what needed to be done. It
has felt effortless to harness large projects and methodically tackle them with relative ease. When I
discovered how it benefited others so deeply it became a passion of mine; then it became a business. I
solve many organizing issues in ways clients had not considered.
Jenniger Lyon | Professional Organizer | 978-500-7099 | organizethatcapeann.com
jenniferorganizethat@gmail.com | Member of NAPO since 2011
Dreamtime Wellness Karen Pischke
With over 35 years in nursing including 20 years in critical
care, I saw first-hand the ill effects of stress. In 1997 my
career shifted from ‘disease and illness’ to ‘wellness and
prevention.’ Dreamtime Wellness™ began in 2000, offer-
ing education, relaxation, guided imagery, meditation,
hypnosis and reiki. Clients are referred for stress manage-
ment, natural relief of anxiety and pain, and promotion of healthy lifestyles. As a member of the American
Critical Care Nurses and American Holistic Nurses Associations, the Oncology Nurses Society and Society of
Integrative Oncology, I see myself as a bridge between conventional and complementary healthcare,
integrating Western science and Eastern holism.
Certified in advanced medical hypnosis, clients are offered adjunctive care for asthma, allergies, high blood
pressure, irritable bowel syndrome, birthing, relief of stress and pain, preparation for surgery, stopping
smoking, healthy weight, and letting go of fear (E.g. flying, test taking, and public speaking.)
My 200-hour Professional Reiki Training curriculum includes reiki clinics/shares that allow for practical experience
while also providing low-cost sessions and community service. I have coordinated reiki programs in various
healthcare settings and currently provide reiki at Lahey Danvers/Pain Management and Tufts/Cancer Center
in Boston. I offer continuing education lectures and workshops, participate in research and have published on
various aspects of integrative nursing in mainstream healthcare.
16SPOTLIGHT CONTINUED & Member News
Teaching reiki and self-hypnosis as self-care tools that empower people towards optimal health of mind-body-
spirit, my greatest joy comes from seeing people achieve success and report “feeling better.” Their smiling
faces, my greatest reward.
Born into a family of nurses, my life’s work has been promoting peace and healing. Surrounded by the natural
beauty of Cape Ann, I am inspired to share messages of hope, love and peace through my photography, in-
spirational cards, t-shirts and pet bandanas, with a portion of the proceeds donated to charitable causes here
on Cape Ann, nationally and abroad.
Karen Pischke BSN, RN, CCRN Alumnus, Consultant, Author, Lecturer, Researcher, Certified Hypnotherapist,
Tobacco Treatment Specialist, Usui Reiki Teacher/Komyo Shihan. Founder/Manager Dreamtime Wellness™/
Owner GloucesterTEASE: Together Everyone Achieves Something Extraordinary.™ To Contact Karen email:
info@dreamtimewellness.com or call 978-283-4258.
MEMBER News
North Shore 104.9 FMUnwraps Some New Branding and Music After Christmas.
Beverly- At Noon on Tuesday, December 26, 2017 North Shore 104.9 unveils brand new logo and
positioning statement as “Keep it Local Radio”. Additionally the station drops the Oldies Format for
Adult Contemporary.
Former Boston TV Personality Dana Hersey continues to anchor morning drive with Mugs McGonagle
and Mid Morning host Catherine Browne moves to afternoon drive(3p-7p) with an all request drive
home at 5.
The emphasis will continue to be LOCAL with Local News, Local Weather, Local Sports, Local
Happenings, and a very interactive Local experience with listeners and advertisers. “Keep It Local
Radio” will be the focus of the station and the station will cultivate more and more live and local pro-
graming throughout the year.
The station will continue to offer Local Lifestyle programing on weekend mornings such as Food Talk,
Curtain Up, and other Local Shows, High School Football every Fall and the station will still offer free
public service announcements to area non profits.
The Adult Contemporary format at 104.9 has been in the works for months and through research and
testing it was decided that this mass appeal family friendly format would best compliment the sta-
tion’s mission of providing a great interactive Local Radio station for the community.
New artists heard on 104.9 include Adele, Kelly Clarkson, Mumford and Sons, Shawn Mendes, Charlie
Puth, Justin Bieber, John Mayer and lots more. And you’ll still hear Billy Joel, Journey, Aerosmith, and
more.
17MEMBER News & Community Events
Monthly Community Reiki Share Patrons and Subscribers
Tuesday, January 2, 2018 | 5:15 - 8:15 PM Saturday, January 13, 2018 |9:30-10:30 AM
Manchester Community Center | 40 Beach Street Cape Ann Museum | 27 Pleasant Street, Gloucester
Manchester-by-the-Sea
Who was Buying Lane’s Lithographs and Why?
Reiki-by-the-Sea: ‘First Tuesdays.’ Enjoy a session of reiki Art historian and scholar Melissa Geisler Trafton
(ray-kee) in a group setting; greater affordability and explores the economics of Lane’s lithographic work.
community service. A portion of the proceeds benefits Offered in conjunction with Drawn from Nature & on
charities, local and abroad. Reiki sessions help promote Stone.
improved comfort, increased calm and a greater
sense of peace. Enjoy a relaxing evening in a peaceful Cost is $10 for CAM members & Cape Ann residents
setting. CLICK HERE for more information. / $15 nonmembers (includes Museum admission).
Space is limited, registration required. CLICK HERE to
How To Start A Business | SCORE Workshop learn more.
Tuesday, January 9, 2018 | 10 AM - 1 PM
Cape Ann Savings Bank - Community Room Cold Chocolate and Cricket Tell the Weather at
123 Main Street, Gloucester Old Sloop Coffeehouse
Saturday, January 13, 2018 |7:30 - 10 PM
This free workshop is for anyone who wants to start Old Sloop Coffeehouse | 12 School Street, Rockport
their own business. Attendees can expect to learn all $10
the basic steps in starting a business, how you can get
(and keep) customers, and some of the sources of Cold Chocolate is a fresh and exciting Americana
financing available. It will be an interactive session with band with a unique sound that fuses bluegrass and
much of the content customized to the specific folk with a dash of funk. With original tunes and
interests of attendees. CLICK HERE to register. technical prowess, this trio from Boston mesmerizes
audiences with guitar, upright bass, percussion, and
“Mimi & Dona” Documentary three-part harmony. Cold Chocolate is led by
Tuesday, January 9, 2018 | 7:30-9:30 PM guitarist and principal songwriter Ethan Robbins, and
Cape Ann Cinema & Stage includes Kirsten Lamb on bass and Ariel Bernstein on
21 Main Street, Gloucester percussion. CLICK HERE for more info.
SeniorCare Inc. presents Mimi & Dona. The film will be Block Printing Workshop with Mary Rhinelander
followed by a discussion and cocktail hour with light Wednesday, January 17, 2018 |10 AM - 12:15 PM
appetizers. This presentation is sponsored by The *Every Wednesday for four weeks
Residence at Riverbend with additional support from Cape Ann Museum | 27 Pleasant Street, Gloucester
Tufts Health Plan Foundation. CLICK HERE for more
information. This customized course for adults offers the
opportunity to create artwork surrounded by the
inspirational work of the Folly Cove Designers. Sketch,
Mixed Media Art Adventure carve linoleum blocks and print an original work to
Thursday, January 11, 2018 |All day workshop take home. Materials provided. $125 CAM members /
Northeast Art | 19 Kettle Cove Ln - Building C7 $145 nonmembers (includes Museum admission).
Gloucester
Space is limited, registration required. CLICK HERE to
This workshop will generate innovative modern ideas register.
for using this most versatile, ancient medium. Kat al-
ways begins with a review of materials safety to en- Creating A Successful Marketing Strategy For The
sure a non-toxic and healthy work environment in the New Year
studio. You will then learn the pros/cons of Wednesday, January 17, 2018 |8 - 10 AM
working with Hot vs Cold wax; both mediums share Sperling Interactive | 10 Derby Square Unit 1, Salem
many similar effects, techniques, and properties. CLICK
HERE to learn more. Too busy this time of year to strategize and finalize your
marketing resolutions for 2018? No fear! Visit Sperling
Interactive to learn about 2018 marketing trends as
well as set goals for your business or nonprofit. CLICK
HERE for more information and to register.
18MEMBER News & Community Events
Lobster Trap Raffle Cape Ann Reads Celebration
Enter to Win! 10 New Lobster Traps (valued at $650.00) Saturday, January 27, 2017 | Noon-4 PM
1-Ticket for $20, 7-Tickets for $100 City Hall Kyrouz Auditorium | 9 Dale Ave., Gloucester
All Proceeds To Benefit Art Haven Awards will take place at 1:30
Giving kids in our community access to the arts!
The event is-- part reception | part awards ceremony
Tickets can be purchased at Three Lantern Marine | part pop up children’s book fair-- in honor of the
and Fishing, Art Haven and the Cape Ann Chamber of scores of local artist and writer participants of the
Commerce. Winners will be drawn at Art original picture book contest. For more information,
Haven’s Buoy Auction on January 26th, 5pm, email capeannreads2016@gmail.com.
Cruiseport, Gloucester Traps used to build the Lobster
Trap Tree will be auctioned by Three Lantern Marine
and Fishing. For more information, call 978-281-2080.
JOB Listings
Backyard Growers: Fermentation Workshop
January 18|6-7 PM and January 25 |6-8 PM Maintenance Working Supervisor
Part 1 will be held at the Backyard Growers office: Gloucester Housing Authority, full-time position
271 Main St., Gloucester. Part 2 will be held at Pigeon Work involved responsibility for supervising and training
Cove Ferments: 10 Blackburn Circle, Gloucester. a crew of employees engaged in skilled, semi-skilled,
and unskilled work assignments, and it involved ac-
$10 for part 1, $20 for part 2 or $25 for both nights. tive participation by the incumbent in the work as well
as assignment of work. Should also be available by
back with our favorite fermenters, Dylan and phone should your on call staff need advisement. Ar-
Kristen from Pigeon Cove ferments. Join us in this two eas of expertise include plumbing, electrical, mechan-
part workshop learning about the health benefits of ical, flooring, snow removal, grounds maintenance,
fermented foods and learn how to make your own HVAC, carpentry and painting. For more information
sauerkraut! CLICK HERE for more information and to and details on how to apply, call 978-281-4770.
register.
Maintenance Mechanic/Plumber
Summer Adventure Fair Gloucester Housing Authority, full-time position
January 21, 2018|1:30 - 3:30 Performs a wide range of plumbing, building, grounds
The Get Outside Center | 186 Main Street, Gloucester and facilities repair and maintenance functions. Areas
of expertise include plumbing, electrical, mechanical,
Looking for fun events that get your kids outside, carpentry, flooring, snow removal, grounds mainte-
exploring, and creating this summer? Come join us nance, HVAC, and painting. Must possess a Plumbing
at the 3rd Annual Cape Ann Summer Program Fair Journeyman’s or higher license, as this position will also
hosted by Kestrel Educational Adventures. This event act as primary applicant of Plumbing permits for the
features summer opportunities for kids of all ages, GHA as required. For more information and details on
from preschoolers to high schoolers. Bring your kids! how to apply, call 978-281-4770.
Kestrel Educational Adventures Summer Adventures
will be featuring nature - based creative design activ-
ities and live creatures to make this day a fun adven-
ture in itself. Local organizations Kestrel Educational
Adventures, YMCA Camp Spindrift, Art Haven, Glen
Urquhart School, Gloucester Museum School Project
Adventure Camp, Art Haven, Maritime Gloucester,
Clark School, and more, will be present to showcase
their summer programs. This event is informative for
parents and great fun for kids, with lots of things to
do. While shopping for camps, kids can learn to tie
knots, try a science experiment, learn about wildlife
tracking, and meet animals. The event is free and
open to absolutely everyone. CLICK HERE for more
information.
19BUSINESS Education Collaborative
BEC Objective: The objective of the Cape Ann Chamber of Commerce’s Business Education
Collaborative is to regularly and most meaningfully engage the Cape Ann Business community with
our local schools towards the overall goal of enriching our students’ education, aiding with career
path decisions, and helping to inform of employment opportunities on Cape Ann and the broader
North of Boston region.
Enrollment Open for Free Adult Education Do you have a few hours to help our local
Classes with Wellspring House youth, and to have some fun?!
Adult Learning Initiative There is a fantastic opportunity for you to work
January 8 - March 1 | Monday-Friday with our region’s high school DECA / Marketing
8:30 AM - 2 PM teams to assist as a judge for the Districts Com-
Math, English, Computer Skills, and Career petition – info below:
Development Classes. FREE Local Transportation
is available -When: Monday January 8th from 7:30 AM -Ap-
prox 1:00 PM
Computers for Career & School
January 8 through March 21 | Monday & -Where: Endicott College Callahan Business
Wednesday nights |6:00 PM to 8:30 PM bldg
MS Office: Word/Excel/PowerPoint plus email and
cloud storage. Class designed for adult -Included: Continental breakfast & Lunch
learners looking to advance their career or return
to school -No experience necessary and you will have
fun listening to students pitch their ideas!
College Prep Math
January 9 through March 15 | Tuesday and -Contact Scott Larsen slarsen@rpk12.org
Thursday nights | 6-8 PM
Eliminate the need for an intermediate math Our student’s success depends on having
course that does not count toward a degree. enough judges so please join me at this fun and
Sign Up Now for Classes. important event.
Call Lisa today: 978-281-3558 x322
Education of our next generation of business
leaders is an important Chamber priority – thank
you for support.
Photo by Coastal Exposure
20BUSINESS Tips & Tricks
Top New Year’s Resolutions for Business Success
Article by Susan Ward
The end of the year is a good time to reflect on your business’s progress over the past year and plan how you want your
business to develop. Do you want increased success in the coming year or the chance to enjoy the success you’ve
achieved more? These top New Year’s resolutions are designed to help you do both - strike a better work-life balance and
increase your business success in the new year.
1) Learn how to delegate and do more of it. There are so many things to do when you’re running a small business, it’s easy to
delude ourselves that we need to do all of them. Then we wonder why we’re so tired and frazzled and have no time to do
anything else! Let someone else do some of the tasks for a change. Delegation is the key to a healthy work-life balance.
2) Promote your business regularly and consistently. Too often the task of promoting a small business slips to the bottom of
the to-do list in the press of urgent tasks. If you want to attract new customers, you have to make promotion a priority. One
of your top New Year’s resolutions should be to hire a marketing expert or take the time to create a marketing plan on your
own and follow through. Try some of these Low-Cost Ways to Promote Your Business to get started.
3) Make business planning a weekly event. Planning is vital if you want a healthy, growing business.
Business planning lets you take stock of what worked and what didn’t work, and helps you set new directions or adjust old
goals. So why do it just once a year or once a quarter? Set aside time each week to review, adjust, and look forward - or
even better, make business planning a part of each day. Not only will this help you avoid costly mistakes and stay on track,
but you’ll feel more focused and relaxed.
4) Learn something new. What you choose to learn may be directly related to your business or completely unrelated. Learn-
ing something new will add to your skills and add a new dimension of interest to your life - another important part of achiev-
ing a healthy work-life balance and increasing your business success. Learn How to Choose the Right Business Consultant,
Trainer or Business Coach. Depending on how you choose to learn, you may meet new and interesting people, who may
become customers, colleagues or friends. How will you find the time to learn something new? By delegating, remember?
5) Join a new business organization or networking group. There’s nothing like talking to other business people for sparking
new ideas, refining old ones, and making contacts. Whether it’s a group specifically designed for networking or an organi-
zation dedicated to a particular type of business, in person or over the internet, making the effort to be a part of a group
will revitalize you and your business. These 22 Tips to Use at Your Next Networking Event will make your next time out a more
successful experience.
6) Give something back to your community. There are all kinds of worthy organizations that make a difference in your com-
munity. Those that give get. As I say in Top 10 Ways to Get Known, nothing will seed and grow goodwill for you and your
business better than giving back to your community. So make one of your top New Year’s resolutions to find a cause that
matters to you and give what you can. Make this the year that you serve on a committee, be a mentor, volunteer or make
regular donations to the groups in your community that try to make the place you live a better place.
7) Put time for you on your calendar. It’s so important to take the time to recharge and refresh yourself; a healthy work-life
balance and your small business’s success demands time out. All work and no play is a recipe for mental and physical disas-
ter. So if you have trouble freeing up time to do the things you enjoy, write time regularly into your schedule to “meet with
yourself” and stick to that commitment. If you won’t invest in yourself, who will?
8) Set realistic goals. Goal setting is a valuable habit - if the goals lead to success rather than distress. Resolve that the goals
you set will be goals that are achievable, rather than unrealistic pipe dreams that are so far out of reach they only lead to
frustration. If you have trouble setting realistic goals, see Goal Setting Is the First Step to Achievement for a formula to help.
9) Don’t make do; get a new one. Is there a piece of equipment in your office that’s interfering with your success or some-
thing that you lack that’s making your working life harder? Whether it’s an old fax machine that’s a pain to use or the need
for a new employee to lighten your work load, stop putting off getting what you need. The irritation of making do just isn’t
worth it.
10) Drop what’s not working for you and move on. All products aren’t going to be super sellers, all sales methods aren’t go-
ing to work for everyone, and all suppliers or contractors aren’t going to be ideally suited to your business. If a technique
or a product or a business relationship isn’t working for you, stop using it. Don’t invest a lot of energy into trying to make the
unworkable workable. Move on. Something better will turn up.
To a Better Year
Achieving a healthy work-life balance is like maintaining a good relationship; you have to keep working on it. But if you ap-
ply these top New Year’s resolutions throughout the year, you’ll not only feel better but have more energy to put into your
business and make it the success you deserve!
Read the full article at thebalance.com.
21HEALTHCARE Corner
January – The month of resolutions for the New Year, dieting, and best attempts at turning a new
leaf towards taking better care of ourselves. Don’t let it be a passing phase! Taking good care of
yourself this and EVERY month of the year can have wonderful long term benefits, not only to your
personal well-being, but potentially to your budget as well, as you factor in healthcare expenses
down the road. Stop in and talk to us about healthcare benefit options - you can never have
enough information to make wise financial and healthcare decisions! Call Andrea today at 978-
675-9936 to set up an appointment.
Diane K. Rule is a Registered Representative of LPL Financial. Securities
offered through LPL Financial, Member FINRA/SIPC. Investment Advice
offered through BankGloucester Investment Advisory Services, a registered
investment advisor. Insurance products offered through LPL Financial or its
licensed affiliates. BankGloucester Investment Advisory Services and BG
Financial Services Group are not registered broker/dealers and are not
affiliated with LPL Financial.
22Cape Ann Chamber Member Health Care Benefits
As a Chamber member you have access to health care benefits through Health Services
Administrators. Health Services Administrators is your one-stop-shop for health, dental and other
employee benefits. Whether you are self-employed, run a small business or are an individual, the
benefit experts at HSA can find the best plan for you at the best price.
Get a quote from Diane Rule:
BG Financial Services Group
T: 978-675-9940 | F: 978-921-4107
diane@bgfinancialgrp.com
Learn more about health care benefits at capeannchamber.com.
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