Our food story the horticulture conference /18 - Horticulture New Zealand
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SPONSORSHIP
the + EXHIBITION
horticulture PROSPECTUS
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Your Invitation
HORTICULTURE – WHO WILL BE THERE
A $5.6 BILLION INDUSTRY
GROWERS FROM OUR 23 AFFILIATED
Horticulture is the primary industries’ quiet PRODUCT GROUPS
achiever - expanding, growing and meeting
global consumer demands for healthy food. Asparagus
Avocado
Growers play a valuable role in the New Zealand
economy, both at a local level as producers, Blackcurrant
employers and food suppliers to New Zealanders, Blueberry
and with exports, which have increased by Boysenberry
40 percent in the two years from June 2014 to 2016.
Buttercup Squash
Today, 60 percent of what we grow in New Zealand
is exported to more than 120 countries and Citrus
horticulture is New Zealand’s fourth largest exporter. Feijoas
This makes horticulture in New Zealand a $5.6 billion Fresh Tomato
industry and on target to meet our ambitious Fresh Vegetable
industry goal of being a $10 billion industry by 2020. Kiwiberry
The horticulture conference is the annual Kiwifruit
opportunity for industry to get together and share Nashi
ideas, learn about innovation to improve their
Onions
business, hear inspirational and influential speakers,
connect and socialise. It is the place to be. Organics Aotearoa New Zealand
Passionfruit
Persimmons
ENABLING, PROMOTING
Pipfruit
AND ADVOCATING
Potato
To create an enduring environment where growers
continue to prosper, Horticulture New Zealand, with Process Vegetables
the individual product groups, works on: Strawberry
» Leadership – uniting industry under a single banner Summerfruit
» Having a voice in Wellington – across government Tamarillo
departments and political parties
» Protecting the right to grow and farm – ASSOCIATE MEMBERS
advocacy, land and water use, law and policy
Independent operators and suppliers to the
» Workforce – seasonal and skilled workers, health horticulture industry in New Zealand.
and safety, future workforce via education
» Biosecurity protection – including Government GROWERS FROM OUR OTHER AFFILIATED
Industry Agreements GROWER ASSOCIATIONS
» Trade – access to markets
Which operate independently but are affiliated
» Promoting – telling the overarching story about to Horticulture New Zealand.
horticulture to connect urban with rural
communities
We are focused on delivering growers value
and we represent 5,500 commercial fruit and
vegetable growers.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Fast facts Timeline/important dates
DATES TIMELINE DATE
23-25 July 2018
Online exhibition March 2018
stand booking live
LOCATION
Airforce Museum, Christchurch
Sponsor/Stand payment due Within 7 days
of booking
EXPECTED NUMBERS
350+ Delegates
Deadline for all Exhibition 15th June 2018
Staff Registrations
HISTORY
This will be the 13th Annual Conference
Deadline for 15th June 2018
for Horticulture New Zealand
Company Profiles
COST FOR AN ATTENDEE TO ATTEND
Exhibitor Manual Available 1st June 2018
Grower members will be able to register at a rate
of $350 per person and non-members at $570.
Your support is invaluable in helping us keep the Exhibitor Pack-In Monday 23rd July
registration fees at an affordable price for 12pm – 5pm
everyone to attend.
Welcome Reception Monday 23rd July
CONTACT DETAILS 5pm – 7.30pm
Conference Secretariat
Vegetable Industry Dinner Monday 23rd July
7.30pm – late
Address: PO Box 24078, Manners Street, Wellington Horticulture New Zealand Tuesday 24th
Telephone: + 64 4 384 1511 Conference and Wednesday
Contact: Amy Abel 25th July
Email: hortnz2018@confer.co.nz
Website: www.confer.co.nz/hortnz2018 Exhibitor Pack-Out Wednesday
25th July
4pm – 6pmthe
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
A unique opportunity
The Horticulture Conference offers a unique HORTICULTURE NEW ZEALAND
opportunity to: MARKETING TIMELINE 2018
» Promote goods and services
Mar
» Raise the national profile of your organisation
Conference Website Launched
» Demonstrate your commitment to the industry
Apr
» Increase brand awareness
Conference Registration Opened
» Develop and build new partnerships
Apr
This conference gives you the opportunity to have Conference Speakers and
a higher profile within the industry and reach even Programme Announced
more people in your target market.
All sponsorship and exhibitor opportunities are
available on a first in – first served basis. Benefits
Jun Early Registration Deadline –
Friday 2nd June 2017
to sponsors are commensurate with the level of
WHERE THE CONFERENCE IS PROMOTED
investment. The earlier the sponsorship commitment
is made, the greater the exposure through all » NZGrower Magazine – NZGrower is published
pre-conference publicity and advertising. 11 times a year for Horticulture New Zealand’s
vegetable growers. NZGrower has been the voice
You will receive a high level of exposure directly of New Zealand’s $2 billion vegetable growing
with this target audience throughout the conference and berryfruit industries for more than six decades.
as well as being included in all the conference » The Orchardist Magazine – The Orchardist is
promotion. published by Horticulture New Zealand for
We are flexible and are willing to work with you commercial fruit growers. It is the only monthly
publication in New Zealand reaching all levy-
to achieve the best promotion combination for
paying fruit growers.
your organisation.
» Email Newsletter to Members – Sent weekly
Sponsorship packages are aimed at providing
» HorticultureNZ Twitter Account – follow us
sponsors with a worthwhile return on investments. @HorticultureNZ to see our conference promotion
This conference offers a unique opportunity to via social media. Feel free to join in and help us
increase your company’s exposure to a diverse promote the conference using #HortNZ18
cross-section of those working in the horticulture » You! – promote the conference to your networks!
industry. We can provide you with an image to include on
We are confident that the benefits of sponsorship your website and as an email footer to let your
networks know you’ve invested in supporting the
will offer effective exposure of your company not
education and growth of growers working in the
only over the period of the conference but in the
horticulture industry in New Zealand.
years ahead.
» Via media – media releases from Horticulture
New Zealand about the conference, announcing
speakers etc.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Sponsorship benefits
Sponsorship is cost-effective direct
marketing to a guaranteed captive
audience. Be there to: Stand out from
your competitors
Have face to face Establish new
interaction with your relationships
current and potential and build on
client base existing ones
Establish your position Entice people away
as a market leader in from the competition
HORT
the minds of your because you’re
CONFERENCE
existing and potential attending and
customers they’re not!
Differentiate and
Generate new Meet with people Maintain and establish your
business in a stimulating reinforce loyalty brand in the
and welcoming with existing marketplace
environment customers
Interact with a
captive audience
who are your If any of the above points resonate
target market with your marketing goals then you
should be there!
Can you afford not to be?the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Sponsorship packages
SUMMARY TABLE
PLATINUM GOLD SILVER BRONZE
$30,000 $25,000 $10,000 $5,000
+ GST + GST + GST + GST
The opportunity to deliver a 5 minute presentation Y
at the conference opening
Recognition as a sponsor in all preconference Y Y Y Y
material, registration material and conference
handbook
Exposure as a sponsor on conference banners Y Y Y Y
in the main auditorium
Your company logo on the main screen at the Y Y Y Y
beginning of all plenary sessions acknowledging
your sponsor status
Complimentary registrations including the 8 6 4 2
Conference Gala Award Dinner
Opportunity to insert promotional material in the Y Y Y Y
conference satchels going directly into the hands
of your target audience
Your company logo hyperlinked to your website Y Y Y Y
on the conference website which will drive traffic
to your website before and after the conference.
A premium exhibition display position within Y Y Y Y
the catering area. Stands measure 3m x 1.8m
SPACE ONLYthe
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
PLATINUM
SOLD
SPONSOR
$30,000 + GST
Sponsorship packages
As the Principal Sponsor you will stand out as a leader! You will receive the highest
level of recognition throughout the conference and your organisation is able to
demonstrate its support and commitment to the Social Sciences community as a whole.
THE PLATINUM SPONSOR BENEFITS INCLUDE: » Advertising in all conference media;
» The opportunity to deliver a 5 minute » 8 complimentary full registrations for the full
presentation at the Conference Opening; three days including catering;
» Verbal recognition during the Conference » 8 complimentary conference dinner tickets
Opening and Closing; on the Tuesday night;
» A premium double stand within the Trade / » Opportunity to insert promotional material in the
Catering area for you to create an Exhibition conference satchels going directly into the hands
Stand; the perfect location to enable you to of your target audience;
engage directly with your audience; » Your company logo hyperlinked to your
» Recognition as the Platinum Sponsor in all Website on our Conference Website
printed Conference materials; (www.confer.co.nz/hortnz2018) which will
drive traffic to your website before and after
» A freestanding company banner displayed
the conference.
in the Main Auditorium;
» Your company logo on the main screen
at the start of all Conference Plenary Sessions;the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
GOLD
SPONSOR
$25,000 + GST
Sponsorship packages
As Gold Sponsor, you will have the opportunity to have the naming right to either the:
» Horticulture Conference 2018 Welcome Function SOLD
» Horticulture Conference 2018 Cocktail Function (Pre-Dinner Drinks)
» Horticulture Conference 2018 Conference Gala Award Dinner
WHEN BECOMING A GOLD SPONSOR, YOU » Your company logo on the main screen at the
WILL RECEIVE THE FOLLOWING BENEFITS: beginning of all Conference Plenary Sessions
acknowledging your Major Sponsor Status;
» Opportunity to address the conference at
your sponsored event, either the Welcome » Advertising in all conference media;
Function, Cocktail Function or Conference » 6 complimentary full conference registrations
Gala Award Dinner; for the full three days including catering;
» Verbal recognition at the conference at all » 6 complimentary conference dinner tickets
opportune times including the Conference on the Tuesday night;
Opening and Closing; » Opportunity to insert promotional material
» A premium single stand within the Trade / in the conference satchels going directly
Catering area for you to create an Exhibition into the hands of your target audience;
Stand; the perfect location to enable you to » Your company logo hyperlinked to your
engage directly with your audience; Website on our Conference Website
» Recognition as a Major Sponsor in all printed (www.confer.co.nz/hortnz2018) which
Conference materials; will drive traffic to your website before
and after the conference.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
SILVER
SPONSOR
$10,000 + GST
Sponsorship packages
WHEN BECOMING A SILVER SPONSOR, YOU WILL
RECEIVE THE FOLLOWING BENEFITS:
» A premium single stand within the Trade /
Catering area for you to create an Exhibition
Stand; the perfect location to enable you to
engage directly with your audience;
» Recognition as a Major Sponsor in all printed
Conference materials;
» Your company logo on the main screen at the
beginning of all Conference Plenary Sessions
acknowledging your Major Sponsor Status;
» Advertising in all conference media;
» 4 complimentary full conference registrations
for the full three days including catering;
» 4 complimentary conference dinner tickets
on the Tuesday night;
» Opportunity to insert promotional material
in the conference satchels going directly into
the hands of your target audience;
» Your company logo hyperlinked to your
Website on our Conference Website
(www.confer.co.nz/hortnz2018) which will
drive traffic to your website before and after
the conference.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
BRONZE
SPONSOR
$5,000 + GST
Sponsorship packages
WHEN BECOMING A BRONZE SPONSOR, YOU WILL
RECEIVE THE FOLLOWING BENEFITS:
» A premium single stand within the Trade /
Catering area for you to create an Exhibition
Stand; the perfect location to enable you to
engage directly with your audience;
» Recognition as a Major Sponsor in all printed
Conference materials;
» Your company logo on the main screen at the
beginning of all Conference Plenary Sessions
acknowledging your Major Sponsor Status;
» Advertising in all conference media;
» 2 complimentary full conference registrations
for the full three days including catering;
» 2 complimentary conference dinner tickets
on the Tuesday night;
» Opportunity to insert promotional material
in the conference satchels going directly into
the hands of your target audience;
» Your company logo hyperlinked to your
Website on our Conference Website
(www.confer.co.nz/hortnz2018) which will
drive traffic to your website before and after
the conference.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
EXHIBITOR
$2,500 + GST
Sponsorship packages
AS AN EXHIBITOR YOU WILL RECEIVE THE
FOLLOWING:
» One exhibition stand located in the exhibition
hall where teas/coffees and lunches will be
served. The stand is 3m x 1.8m space only, a table
and chairs will be provided. Panels, power and
lighting can be hired as an additional cost from
the elected Exhibition Hire company.
» Your company logo hyperlinked to your website
on the conference website which will drive traffic
to your website before and after the conference.
» Exhibitor listing in the conference handbook.
» 1 Exhibitor registration. This does not include
access to the conference sessions and conference
dinner. Tickets must be purchased separately.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Other sponsorship options
We also have some other sponsorship options that are worth considering either on their own or as an
add-on to one of the main sponsorship packages. Let us know if any are of interest and we’re happy
to come up a package to best suit your needs.
OPTION COST
LUNCH & REFRESHMENT BREAKS $3,000 + GST
CONFERENCE SMARTPHONE APP $2,000 + GST
CONFERENCE LANYARDS $2,000 + GST
COFFEE CART $3,000 + GST
SATCHEL INSERT $500 + GST
VEGETABLE INDUSTRY DINNER $5,000 + GST
CONFERENCE NOTEPADS $500 + GST
CONFERENCE GALA AWARD DINNER PHOTOBOOTH $1,000 + GST
CONFERENCE PENS $500 + GST
CONFERENCE WIFI $2,000 + GST
WEB LOGO $500 + GST
CONFERENCE SATCHELS $4,000 + GST
CONFERENCE SESSION $2,000 + GSTthe
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Other sponsorship options
LUNCH AND REFRESHMENT Your exposure continues after the conference
BREAK SPONSOR through the photos taken of delegates during
the event which can end up being shared on
$3,000 + GST PER DAY
social media and used in future Horticulture
The conference lunches and refreshment breaks New Zealand publications.
will take place in the Exhibition Hall at the Airforce
Museum which is the main area for delegates to
congregate during the conference. VEGETABLE INDUSTRY DINNER SPONSOR
» Your company banner (supplied by your $5,000 + GST
organisation) in the Exhibition Hall during Monday 23rd July
the lunch break of your choice
The Vegetable Industry Dinner will be held at
» Recognition in the Conference Handbook
the ASB Baypark Arena and will provide a great
» Recognition as the lunch sponsor in the day’s opportunity to market yourself to the Vegetables
first plenary session on the day of sponsorship NZ Inc, Tomatoes New Zealand and New Zealand
» Acknowledgement on Conference website Asparagus Council Members. The sponsorship
including name, logo and link to your website includes:
» The opportunity to provide napkins » Naming rights for the dinner - Your company banner
(or alternative) bearing your company logo (supplied by your organisation) at the Dinner
» One complimentary full Conference registration » Recognition in the Conference Handbook
» Delegate Insert in the Conference Satchels » Acknowledgement on Conference website
including name, logo and link to your website
» The opportunity to provide napkins
COFFEE CART
$3,000 + GST
SOLD (or alternative) bearing your company logo
» One complimentary full Conference registration
Very popular with the delegates! Good quality coffee » One Complimentary Dinner Registration
is very important to our attendees and they love to » Delegate Insert in the Conference Satchels
see a coffee cart when they arrive at the conference.
You can arrange to have branded sleeves put on the
cups – we can give you the dimensions to pass on to CONFERENCE GALA AWARD DINNER
a designer. PHOTOBOOTH
$1,000 + GST
SOLD
CONFERENCE LANYARDS SOLD Photobooths are such fun and provide delegates
with a great memento of the fabulous evening
$2,000 + GST
they had.
As conference attendees are required to wear the
conference name badges at all times, the conference If you choose to sponsor the photobooth, your
lanyard provides unique exposure for such things as company logo will be printed on all photo strips
your company’s name, logo, or web address. that are provided to the delegates.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Other sponsorship options
CONFERENCE SESSION CONFERENCE SMARTPHONE APP
$2,000 + GST $2,000 + GST
This would give you the opportunity to have more The majority of delegates now have smartphones
of a one-to-one connection with the delegates and and the uptake of delegates using the event apps
lets them see you as a thought leader in the industry. at conferences had increased significantly. We are
generally seeing a 70% uptake at most recent events.
We would provide a room for this with standard AV The app is a great way for delegates to create their
set up and we can arrange the furniture up how you own personal programme. They can also view details
like. In the past, sponsors have found these successful of all the sponsors and exhibitors on the app and
when there has been a bit of demonstration/hands post to social media about the conference. Your
on activities and talking on a larger scale rather than branding will appear at the bottom of the screen
just delivering a sales pitch. on each page of the app.
SATCHEL INSERT $500 + GST
CONFERENCE SATCHELS
Your organisation may provide promotional material
$4,000 + GST which will be included in all delegate satchels/
folders. A maximum of one A4 brochure or booklet
Each delegate attending the Conference will receive
up to 4 pages in length is allowed.
a satchel, which will include all Conference materials.
As sponsor of the satchels, your organisation will
receive the benefits listed below, as well as having
CONFERENCE NOTEPADS SOLD
$500 + GST
your organisation logo printed (one colour) on Brand exposure to every delegate on a daily basis
the satchel. during and after conference. (Pads to be supplied
by your company).
Organisation logo (one colour only) included on
delegate satchels (along with conference logo)
» Recognition in the Conference Handbook
CONFERENCE PENS SOLD $500 + GST
Brand exposure to every delegate on a daily basis
» Acknowledgement on Conference website
during and after conference. (Pens to be supplied
including name, logo and link to your website
by your company).
» One complimentary full Conference registration
» One complimentary Dinner registration WEB LOGO $500 + GST
» Delegate Insert in the Conference satchels Hyperlinked to your website on the conference website.
SPONSORSHIP IN KIND
We also invite in-kind provision of certain conference
requirements, which could either be branded or
could be considered equivalent to a sponsor
package in value.the
horticulture
conference
/18
Our food story
23-25 July 2018 / Airforce Museum, Christchurch
Exhibition bookings are made on-line.
Please use the link provided in the email sent with this document to complete your booking.
Sponsorship acceptance form
SPONSORSHIP
Company name
Type of sponsorship requested (please tick):
Address
Platinum Sponsor $30,000 + GST
Gold Sponsor $25,000 + GST
Silver Sponsor $10,000 + GST
Contact name
Bronze Sponsor $5,000 + GST
Job title Exhibitor $2,500 + GST
Other (please specify) $
Phone
Mobile
Email
On signing this form, you company commits to being a sponsor/ CONTACT DETAILS
exhibitor at the Horticulture 2018 conference.
Payment: The Conference Secretariat will send a tax invoice Attention: Amy Abel
and letter of confirmation once the Sponsorship and Exhibition CONFERENCE & EXHIBITION MANAGER
Acceptance Form has been completed. You are required to
pay the invoice within 7 working days. Conferences & Events Ltd
Cancellation Policy: Cancellations received in writing (email, Address: PO Box 24 078, Wellington
fax or letter) up to 12 April 2018 will forfeit 50% of the total
amount invoiced. No refund can be given for cancellations Telephone: +64 (04) 384 1511 or
received after 12 April 2018.
027 526 0337
Signed Email: hortnz2017@confer.co.nz
Please email hortnz2018@confer.co.nz
Dated
to confirm your booking.You can also read
