PARTICIPANT BRIEFING 2021 VIRTUAL BOOTCAMP
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ATHLETE365 BUSiNESS ACCELERATOR iS BACK!
WELCOME TO AN EXCiTiNG JOURNEY
ENTREPRENEURiAL JOURNEY!
Over the following months we will guide and support you in
setting up your own business in a sustainable way through an
engaging and practical program.
By signing up for Athlete365 Business Accelerator you mastered
already the hurdle of overcoming yourself and starting today. The
programme will provide you with the support, guidance and tools
you need to spark your inner entrepreneur and launch your own
business, regardless of where you’re starting from or planning to
go.
The first part of Athlete365 Business Accelerator is a three-hour
virtual bootcamp with athletes from your region. Here you will
learn basics on how to define a business idea and develop a
business model.
Without much left to say, we hope you enjoy….
As an athlete you know how to make sure you’re at
the top. Use your creative power to create
businesses. And along the way, you create social
impact!
PROF. MUHAMMAD YUNUS
Peace Nobel Prize LaureateDATES AND TIMES
5 teams have been put together to account for the different time zones
in which athletes are located around the world.
YOU HAVE CHOSEN TEAM A:
SO MAKE SURE YOU SAVE THE FOLLOWiNG DATES!
VIRTUAL BOOTCAMP
BOOTCAMP
5 MAY 2021, 8:00 - 11:00 CET
PHASE 1:
ONLINE COURSE (available from 9th of May on):
Lessons 1, 2 & 3 at your own pace!
HANGOUT 1
20 MAY 2021, 9:00 - 10:00 CET
ONLINE COURSE:
Lessons 4 & 5 at your own pace!
HANGOUT 2
6-WEEKS SPRINT
PHASE 2:
3 JUNE 2021, 9:00 - 10:00 CET
ONLINE COURSE:
Lesson 6 at your own pace!
HANGOUT 3:
17 JUNE 2021, 9:00 - 10:00 CET
PREPARATION OF YOUR APPLICATION FOR PHASE 3
(Olympians only / Applications to be submitted May 28th - June 11th, 2021)
Selected Olympians only will participate in the
ACCELERATION
Acceleration that will span over 6 month. This phase
PHASE 3:
aims to accelerate your business with one-to-one
coaching from a local mentor within your region, and
monthly online training from experts around the world.BOOTCAMP AGENDA
08:00 - 08:15 INTRODUCTION
08:15 - 08:25 SPEED DATING
08:25 - 09:30 HOW TO DEVELOP AN IDEA & BUSINESS
MODEL - PRESENTATION & INTERACTIVE
EXERCISES
09:30 - 09:40 COFFEE BREAK
09:40 - 10:00 ATHLETE ENTREPRENEUR IMPULSE
10:00 - 10:40 GROUP WORK
10:40 - 11:00 RECAP & OUTLOOK
...check out the next page for more information!
The Athlete365 Business accelerator
really opened my eyes to different ideas
on how to run a business. I learned far
more than I expected to.
KAREEM ENNAB
Swimming, JordanBOOTCAMP AGENDA DETAILS - TEAM A HOW TO DEVELOP AN IDEA & BUSINESS MODEL – PRESENTATION & INTERACTIVE EXERCISES Bootcamp trainer Leonhard Nima will give you an introduction into the basics of what it needs to define or refine your business idea. He will also guide you through critical steps of moving forward with your business model. Be prepared for an inspiring presentation with interactive elements that will spark your entrepreneurial mindset! ATHLETE ENTREPRENEUR IMPULSE Entrepreneurship is a constant learning process! How have other entrepreneurs managed to overcome barriers? What kept them motivated in challenging times? Gain first-hand insights from athlete entrepreneur Shea McAleese (Hockey player, Founder of Inside Hockey) who has participated in the first batch of the Athlete365 Business Accelerator! GROUP WORK Working on existing business cases is the most effective way to apply learnings and trigger new thoughts. We have invited established businesses to present their cases to you and prepare a task on which you can work with your fellow participants. In Team A, you will meet Lucas Paes de Melo, CEO of Amparo Prosthetics, a company that was born by the will to empower amputees by making prosthetics that are simple, fast, and high-quality. Learn more here!
HOST & ATHLETE - TEAM A
YOAN NOGUIER
CO-FOUNDER AT YUNUS SPORTS HUB
Formerly Procurement Manager for Rio 2016 Olympic and
Paralympic Games, Yoan met Prof Yunus at the beginning of 2017
while advocating about the potential social outcome of sporting
events. After a first successful collaboration resulting in the
signature of an agreement with Paris 2024, the Yunus Sports
Hub was created. Yoan grew up in the south of France, speaks
4 languages and played rugby at the french federal level.
VIRTUAL BOOTCAMP ROLE: Yoan will tell you everything you
need to know about the Athlete 365 Business Accelerator and
what’s in store for the future!
SHEA MCALEESE
HOCKEY PLAYER & FOUNDER OF INSIDE HOCKEY
Shea is a New Zealand field hockey player who competed in the
2008, 2012 & 2016 Summer Olympics. He was part of the New
Zealand team that won the bronze medal in 2010 and a Silver
Medal in the 2018 Commonwealth Games.
Hoping to remain in sport beyond his playing days,
Shea established Inside Hockey, an online platform offering
digital resources to hockey coaches and players of all ages
and skill levels.
With his business in its infancy and wondering how he could take
it to the next level, Shea came across the Athlete365 Business
Accelerator. It opened other areas of Inside Hockey including;
stick sales, supporting the environment, and giving back to the
community. Without that support, he says he might “be another
18 months away from where I am now.”
VIRTUAL BOOTCAMP ROLE: Shea will share his experience as
an athlete entrepreneur and participant of the Atlete365
Business Accelerator Batch from 2019/2020!TRAINER & EXPERT - TEAM A
LEONHARD NIMA
EDUCATiON ADViSOR YUNUS SPORTS HUB,
FOUNDER OF STUDiO NiMA & N3XTCODER
Leonhard Nima’s expertise builds on social business work
experience in more than 15 countries. In his roles as education
advisor to the Yunus Sports Hub, founder of Studio Nima and
N3XTCODER, he has incubated, mentored and advised more
than 100 social businesses and start-ups. Leo also works as a
moderator and speaker at international conferences, such as the
Global Social Business Summit, One Young World & TEDx. He
was an Adjunct Professor at the Master of Social
Entrepreneurship at Hult International Business School in San
Francisco & London. Leonhard worked as Head of Academia at
The Grameen Creative Lab founded by Nobel Peace Prize
Laureate Prof. Muhammad Yunus. Previously, he worked for the
management consulting company Accenture and as a financial
analyst for the international communication agency Avantgarde.
VIRTUAL BOOTCAMP ROLE: Leo will be your ideation and
business model expert and guide you through the whole
session!
LUCAS PAES DE MELO
CEO & CO-FOUNDER AT AMPARO & AMPARO ACCESS
Lucas Paes de Melo Lucas Paes de Melo is a social impact
entrepreneur, CEO and Co-Founder of both Amparo GmbH (for-
profit) and Amparo Access gUG (non-profit). He studied
International Relations in Brazil with a specialization in Public
Health. He served as a volunteer for the Red Cross and the
United Nations Information Center (UNIC-Rio). He also worked
for five years as an International Cooperation Technician at the
Center for Global Health (CRIS-Fiocruz), where he was in charge
of implementing technology transfer projects in the areas of
public health training, disease control, health care and milk banks
in African and South American countries.
VIRTUAL BOOTCAMP ROLE: Lucas will share insights from his
entrepreneurial journey and guide you through the case work
on Amparo Prosthetics!TECHNICAL INSTRUCTIONS
HOW TO PREPARE:
Within the framework of the Bootcamp, we also want to use digital tools that help us
optimize our workflow online. We want to show you that even in times of Coronavirus it
is possible to overcome distances and master problems together. So, let's give it a try
and find out whether we should go online or offline to get better ideas for approaching
solutions!
Those are the two tools we are going to work with:
ZOOM MIRO
Before we can start, however, a few precautions have to be taken. No worries, this will not
be time-consuming, there are mainly two things we would like you to pay attention to:
1ST, FOR THE USE OF ZOOM, YOU NEED TO DO NOTHiNG:
Just click on the link in the invitation mail when the virtual bootcamp is about to start
Chat Button:
- This is where you will receive
the links to the Miro files
- This is where you can chat with
all others…
- ...and also send private
messagesTECHNICAL INSTRUCTIONS BREAK-OUT ROOMS: 2ND, FOR THE USE OF MiRO, YOU ALSO DON'T NEED TO DO ANYTHiNG: Just click on the link that will be sent in the chat and start using Miro FOR EXPLANATiON: Miro is an online tool that we use to make our workshop session as interactive and practice-oriented as possible. With the use of it, online collaborations in large and small groups becomes almost as easy as it used to be offline. You will see, operating Miro is very intuitive! If you still have problems filling out the template, these tutorials might be of help: https://help.miro.com/hc/en-us/articles/360017571954-How-to-Start-Collaboration- with-Miro
What the Athlete365 Business Accelerator
workshop in New York really emphasised was that
as Olympians, we have the power to make a
difference in society.
ELIGIO CERVANTES
Triathlon, Mexico
Founder of KINEIN3T
WE LOOK FORWARD TO SEEiNG
YOU, STAY SAFE TiLL THEN!
CONTACT WITH SUPPORT FROM
If you have any questions about
Athlete365 Business Accelerator,
please do not hesitate to contact
us at career@olympic.orgYou can also read