Partnership Opportunities 2021 - FOR BUSINESS.

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Partnership Opportunities 2021 - FOR BUSINESS.
FOR BUSINESS.

Partnership
Opportunities 2021
Partnership Opportunities 2021 - FOR BUSINESS.
Chambers of Commerce Lead The Way

 • Catalyst for business growth.
 • Convener for a diverse group of leaders, influencers and community partners.
 • Champion for stronger communities.

 44% of consumers are more likely to think favorably of businesses who are members of their local/regional chamber.
 63% of consumers are more likely to buy products or services from businesses who are members of their local/regional
 chamber.
 Consumers view Chamber of Commerce members as trustworthy and are 12% more likely to believe their products or
 services are better than competitors.
                                                                                           – American Business Magazine
Partnership Opportunities 2021 - FOR BUSINESS.
Why Support The Metro Chamber?

 • 	Associate your brand FOR           • Engage our Small Business             • Access opportunities to elevate
   BUSINESS in the Capital Region.        Development Center with clients         and position your executive
                                          who range from nano-startup to          leadership.
 • 	Reach an engaged audience of
                                          actively-employing enterprises.
   employers, buyers, entrepreneurs                                             • Engage the Metro Chamber as
   and public partners.                 • Communicate across industries,          an advocate for your business or
                                          sectors and demographics to tens        industry.
 • 	Reach the largest audience of
                                          of thousands in our region weekly.
   young professionals in the region.                                           • Access existing media
                                        • Be involved with Sacramento’s           relationships and other
                                          most effective catalyst for public-     opportunities.
                                          private partnership and activation.
Partnership Opportunities 2021 - FOR BUSINESS.
Membership Benefits

 Joining the Metro          • Year-round advocacy for your business at   • E-referrals + Member-to-member contact
 Chamber demonstrates         all levels of government                   • Participate in Metro Chamber programs &
 an organization’s          • Year-round policy & political action         events at member rate
 commitment to the            platforms                                  • Promote your events on community
 economic success of                                                       calendar
                            • Metro Chamber Member portal
 the Capital Region; and
                            • Membership directory                       • Ribbon cutting ceremonies
 provides access to the
 following benefits that    • Metro Chamber communications               • Attend networking events
 support business growth.   • Eligibility for Metro Chamber discount     • Hosting opportunity for Metro Chamber
                              programs                                     events
                            • Year round Metro Chamber committees        • Sponsorship & underwriting opportunities

                                                                          Additional benefits depending on level of investment.
Partnership Opportunities 2021 - FOR BUSINESS.
Our Sphere of Influence

  The Sacramento Metro Chamber         More than a thousand           FACEBOOK
  leads four of the most influential   member businesses,             Page Likes:   4,897     Impressions:    41,589
  coalitions in the region:            representing over 200,000
                                       employees.                     TWITTER
  • Business & Economic Task Force                                                  11,472                    102,837
                                       70% of members are small       Followers:               Impressions:

  • Chambers United                    business owners.
                                                                      INSTAGRAM

  • City of Sacramento Business        Digital reach of 150,000       Followers:    3,533    Impressions:    17,444
                                       individuals every month
    Coalition                          across the web, social media   LINKEDIN

  • Public Policy Council              and email.                     Followers:   4,688     Impressions:   11,721
                                       More than 600 active &
                                                                      WEBSITES
                                       engaged regional young
                                       professionals from across      Visitors:   3,213
                                       all industries.                                                 (Average monthly stats)
Partnership Opportunities 2021 - FOR BUSINESS.
The 4-Point Business Promise

    Cultivate the environment    Connect people, place
    business needs to succeed    and commerce

    Benefit business health      Link business with
    through community vitality   a skilled workforce
Partnership Opportunities 2021 - FOR BUSINESS.
Web Properties

                                                                                  Investment Opportunities
                                                                                  DISPLAY ADS
                                                                                  Up to three per month.
                                                                                  Homepage slider placement:
 Metrochamber.org —                       Rapid Response Hub —
                                                                                  • $2,000 per month (not exclusive)
 Our flagship website                     Our information resource
                                                                                  • $7,000 per month (industry exclusive)
 • Blog and long-form advertorial space   • Prioritized content tiers: lead a
   to reach our audience of over 3,000      section or page with your messaging
   individuals a month from a position      reaching hundreds seeking             Partner provides ad and URL.
   of trust.                                information monthly.
 • Underwriting or partnering on weekly   • Traffic driven daily via social
   editorial content.                       media, outreach and email.
 • Display/video advertising across
   the site.
Social Media                                                           Investment Opportunities
                                                                       HOSTED CONTENT
                                                                       Single post across platforms;
                                                                       content posted in Metro
                                                                       Chamber’s voice.
                                                                       • $200 per post; no more than
                                                                         two available per day

                                                                       Partner provides content for
                                                                       Metro Chamber to edit/post.

                                                                       SOCIAL TAKEOVER
 Social Media — Trusted Dialogue with the Region
                                                                       Two available per week;
 • A growing audience of tens of      • Underwriting content from      one post per platform per day,
   thousands seeking informed,          nonprofit partners.            up to five days.
   actionable guidance for business
                                      • Platform takeovers to reach    • $2,500 per week; industry exclusivity
   in the region.                                                        applies
                                        young and engaged audiences.
 • Content campaigns to bring your
   message to the Metro Chamber                                        Partner provides content for approval
   audience.                                                           (word count & call-to-action) for Metro
                                                                       Chamber to edit/post.
Online Media

 Tuesdays At 2 Webcast                Past guests have included:                Investment Opportunities
 This popular weekly interview        • Office of the Small Business Advocate   TUESDAYS AT 2
 series, in partnership with the        Director Isabel Casillas Guzman
                                                                                Up to two partners per episode
 Sacramento Bee, is published on      • California Chamber of Commerce
 Facebook Live and is later cross-                                              • $5,000 per episode
                                        president and CEO Allan Zaremberg
 posted to the Metro Chamber’s                                                  • Verbal recognition at the beginning
 Facebook profile. Live broadcasts    • California Insurance Commissioner         of the session.
 reach thousands each week with         Ricardo Lara                            • Logo recognition on screen during
 additional views after posting.                                                  each session.
                                      • Sacramento County Department of
 Topics and guests are aligned                                                  • Social media recognition post-event.
                                        Health & Human Services Director
 to address the region’s most           Peter L. Beilenson, M.D., M.P.H.        • Opportunity to be a special guest/
 critical issues from social topics                                               topic (a la carte $1,000).
 to legislation, public health to     • City of Sacramento Economic
 economic development.                  Investment Manager Leslie Fritzsche
eNews Publications

      Rapid Response        Metro Chamber             Investment Opportunities
      Update eNews          eNews                     DISPLAY ADS
      Sent weekly to over   This twice-monthly        • $1,000 per month (non exclusive)
      8,000 recipients,     email blast informs
                                                      • $2,000 per month (industry exclusive)
      loaded with up-to-    over 7,000 members
      date information      and nonmember             Partner provides ad and URL to Metro
      to help recipients    contacts on the           Chamber specs.
      navigate the ever     actions of the
      changing landscape    Chamber, premiere         SPONSORED CONTENT
      regarding COVID-19,   programs, upcoming
      social unrest,        member events and         • $2,500 per content piece
      recovery and          special calls-to-action
                                                      Partner provides copy for approval
      resiliency.           from regional partners.
                                                      to Metro Chamber specs.
Communication & Advocacy Leadership

 Business & Economic Task Force                  Attendees include:              Investment Opportunities
 Briefings                                       • Offices of Congresswoman      BRIEFINGS PARTNER
                                                   Matsui and
 The Metro Chamber leads this weekly early                                       $5,000 quarterly
                                                   Congressman Bera
 morning roundtable, often involving more
                                                 • Small Business                • Verbal recognition at the beginning of
 than 50 representatives across all levels                                         the session.
 of government, industry and community             Administration
                                                                                 • Logo recognition on notes distributed
 leadership. This think tank includes local      • Offices of Assemblymembers      via email after each session.
 PBIDs, GSEC, Valley Vision, large employers,      Cooley and McCarty
                                                                                 • A seat on the call to ask questions and
 as well as representatives from our             • Office of State Senator Pan     make announcements.
 State and Federal elected officials. The
                                                 • County of Sacramento          • Opportunity to be a special guest as
 information shared at this meeting is often
                                                                                   relevant expert to the topic.
 the first time it is aired publicly, allowing   • City of Sacramento
 attendees to be among the very first to         • Sacramento Employment         Partners provide logo.
 know of emerging issues, imminent news            and Training Agency
 and opportunities.
Communication & Advocacy Leadership

 Chambers United                         General attendees include:             Investment Opportunities
 The Metro Chamber coordinates a         •   Sacramento Metro Chamber           CHAMBERS UNITED PARTNER
 regular convening of all Chambers       •   Carmichael Chamber
                                                                                $2,500; one partner per month
 in the region to connect on issues of   •   Elk Grove Chamber
                                         •   Folsom Chamber                     • Verbal recognition at the beginning of
 business advocacy, share resources
                                         •   Lincoln Chamber                      the session.
 to respond to the impacts of emerging
                                         •   Rancho Cordova Chamber             • Logo recognition on notes distributed
 challenges, and hear from speakers
                                         •   Rocklin Chamber                      via email after each session.
 who can address specific concerns.
 No other meeting brings together the    •   Roseville Chamber                  • Item on the agenda and opportunity to
                                         •   Sacramento Asian-Pacific Chamber     make announcements.
 region’s business community, reaching
 a diverse audience.                     •   Sacramento Hispanic Chamber        • Opportunity to be a special guest.
                                         •   Sacramento Rainbow Chamber
                                         •   Slavic-American Chamber            Partners provide logo.
                                         •   Others
Advocacy Leadership

 City of Sacramento Business               Successes of this effort:
 Coalition                                 • Secured $21M for small business in     • Metro Chamber has personally
                                             City of Sacramento.                      distributed more than 60,000 masks
 In the wake of COVID-19 and the                                                      to businesses in need.
                                           • Advised on and secured a $15M
 resulting allocation of CARES
                                             forgivable loan fund for Sacramento    • Negotiated new ordinance language
 Act funds, the Metro Chamber                businesses.                              at the Mayor’s Climate Commission to
 assembled a coalition of 24
                                           • Ensured 75% of those funds went to       eliminate regulation that would have
 business organizations in the City          small, minority owned business.          put more burden on in ill housing
 of Sacramento representing every                                                     costs and commercial construction.
                                           • Ensured those impacted by the civil
 council district and ensuring diversity
                                             unrest downtown had access to          • Removed all civil litigation language
 of voice. This coalition has also
                                             emergency funding.                       from Sacramento Worker Protection,
 focused on emerging needs from our                                                   Health, and Safety Act.
                                           • Secured $5M for technical assistance
 business community as they surface.         and personal protective equipment.
Advocacy Leadership

 Coalition participants include:                                            Investment Opportunities
 •   Sacramento Metro Chamber          •   North Sacramento Chamber
                                                                            COALITION PARTNER
 •   Del Paso Boulevard Partnership    •   Oak Park Business Association
 •   Downtown Sacramento Partnership   •   R Street Partnership             $15,000; up to two partners per quarter
 •   East Sacramento Chamber           •   River District                   when active
 •   Florin Road Partnership           •   Sacramento Asian-Pacific         • Verbal recognition at the beginning of
 •   Franklin Blvd District                Chamber                            the session.
 •   Greater Broadway Partnership      •   Sacramento Hispanic Chamber      • Logo recognition on notes distributed
 •   Greater Sacramento Vietnamese     •   Sacramento Inclusive Economic      via email after each session.
     Chamber                               Development Collaborative        • A seat on the call to ask questions and
 •   Handle District                   •   Sacramento Rainbow Chamber         make announcements.
 •   Mack Road Partnership             •   Slavic-American Chamber          • Opportunity to be a special guest.
 •   Midtown Association               •   Stockton Boulevard Partnership   • Social media follow up to share out
 •   Natomas Chamber                                                          publicly from the meeting.
Advocacy Leadership

 Public Policy Council                                                            Investment Opportunities
 As part of our ongoing advocacy         A task force within this group           COUNCIL PARTNER
 efforts, the Metro Chamber convenes     focuses on Sacramento City Council       $10,000: One partner per quadrant
 a monthly panel of subject matter       agendas on a weekly basis to
                                                                                  • Verbal recognition at the beginning
 experts, guided by the 4-Point          monitor priority issues that affect
                                                                                    of the session.
 Business Promise, in reviewing          business, rallying private and public
                                                                                  • Logo recognition on notes distributed
 legislation and developing situations   partners to influence on behalf of our
                                                                                    via email after each session.
 for the region, providing strategic     business community.
 direction to ensure local business                                               • Opportunity to be a special guest.
 thrives.
                                                                                  Partners provide logo.
Economic Development Initiatives Underwriting

 Capital Region Small                                              Investment Opportunities
 Business Development                                              Provide technical assistance hours for
 Center (SBDC)                                                     small business owners. Your
                                                                   investment is DOUBLED by matching
 The Capital Region Small Business                                 SBA funding.
 Development Center (SBDC) strives
 to be Northern California’s premier                               See SBDC sponsorship sheet.
                                       • 1:1 business consulting
 platform for business partners to
 actively engage with small business   • Workshops and business
 owners and entrepreneurs to benefit     management training
 the economic development of the       • Access to capital
 Capital Region.
#AllForSmall

 Imagine Sacramento without its           Support from donors on this              Investment Opportunities
 homegrown businesses. Local              unrestricted fund development
 cafes and coffee shops. In-your-         campaign enables the Sacramento
                                                                                   ALL FOR SMALL PARTNER
 corner accountants or law firms.         Metro Chamber to boost the               $10,000; up to four partners
 Big dreamers creating the next best      advocacy for and influence of our
                                                                                   • Logo recognition on campaign
 things. Our local businesses create      local businesses at the City, County,      microsite, plus all social and email
 jobs and drive our economy all while     State, and National levels. Together,      mentions
 creating the unique culture and spirit   we can keep our businesses open
 that makes this home. #AllForSmall       and thriving and opportunities for new   Partners provide company logo for
 shows them we’re in their corner!        investment and innovation coming.        recognition purposes.
Online Media

 Webinars & Virtual Events                                                  Investment Opportunities
 The Chamber’s existing audience      boots-on-the-ground insights on       WEBINAR PARTNER
 of business professionals from the   consumer trends by industry and       $5,000 per event (base price)
 six county region value actionable   geography. Our member audience
 information and opportunities for    is robust with influential decision   • Partner recognition in all collateral and
                                                                              promotional materials
 business growth that our top tier    makers and thought leaders,
 partners can provide. Likewise,      perfect for amplifying campaign       • Collaborative content creation process
 our member audience is a fount       calls-to-action, rallying support       with the Chamber to maximize the
 of information on the needs and      around a policy or movement, and        impact of your message
 agendas of small businesses,         other responsive actions.
 regional economic partners, and
Online Media

 Virtual Business Walks                                                Investment Opportunities
 Virtual business walks are        as providing a chance to reach      VIRTUAL BUSINESS WALK
 presentations of the businesses   segments of the regional business   PARTNER
 and organizations that compose    community in a low-pressure,        $5,000 per report
 local economic corridors. These   high-familiarity manner with your
 serve as rich opportunities for   organization’s messages.            • Partner recognition in all collateral and
                                                                         promotional materials
 information gathering, partner
 and alliance building, as well                                        • Collaborative content creation process
                                                                         with the Chamber to maximize the
                                                                         impact of your message
Online Media

 Sponsored Blog Content                                                         Investment Opportunities
 The Metro Chamber’s blog serves       to-action; positioning educational       INDIVIDUAL BLOG POSTS
 as a central hub for information      materials to inform our audience         Begin at $1,000 per content piece
 keeping the Capital Region up to      about your organization’s products,
 date on policy news, programmatic     services, goals or initiatives; or       • Partner recognition in all collateral and
                                                                                  promotional materials
 successes of the Chamber and          begin a dialogue with our audience
 partner organizations, and analysis   leveraging their trust in our brand to   • Partner-driven content can be
 of local issues as they emerge and    gain a relationship for your own.          provided, or developed in collaboration
 evolve. Sponsored content on the                                                 with the Chamber to maximize the
 blog is an excellent way to embed                                                impact of your message
 organization’s messaging and calls-
Featured Programs

 126th Annual Business Awards                                               Investment Opportunities
                                                                            See Annual Awards Sales Sheet
 Hosted first in 1895, the Annual      region through prestigious
 Business Awards is the Metro          awards such as the Sacramentan
 Chamber’s longest running event.      of the Year, Businessman and
 Since then, members have annually     Businesswoman of the Year, Young
 gathered to commemorate the           Professional of the Year and Hall
 chair of the board of directors and   of Fame Awards. Join your fellow
 welcomed their successor.             members as we celebrate these
                                       distinguished business award
 The 2021 Annual Business Awards
                                       winners in this year’s fast-paced,
 will honor exemplary businesses
                                       virtual format.
 and leaders in the Sacramento
Featured Programs

 Study Mission                                                                   Investment Opportunities
                                                                                 See Study Mission Sales Sheet
 For the last 21 years, the Metro         This unparalleled opportunity to
 Chamber has led regional leaders         align around a common vision
 in community, business and               will serve the Sacramento region
 government sectors on a Study            for years to come. Join us in
 Mission to another U.S. city as          sponsorship of a virtual celebration
 a unique way to learn about the          of the program’s two decades of
 success and challenges of another        contributions to the future of the
 region, while addressing economic        region’s business and economic
 and regional issues that affect the      development agenda.
 quality of life in the Capital Region.
Special Opportunities

 Mission Oriented Investment                                              Investment Opportunities
                                                                          Interested in direct, mission
 The Metro Chamber advocates at the local, state and federal levels for   oriented investment?
 policies and endorses candidates that support the growth of a ready      Contact us today about our large
 and skilled workforce and strong business environment. We play an        investment opportunities and
 active role leading inclusive economic development in order to create    custom packages!
 the environment and conditions businesses need to operate and grow.
 Our efforts amplify the voices of our Members and speak collectively
 on behalf of the largest business community in Northern California.
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