Performance Materials Global Market Expansion Services for the Personal Care & Cosmetics Industry - Think Asia. Think DKSH.
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Business Unit Performance Materials Global Market Expansion Services for the Personal Care & Cosmetics Industry Business Line Personal Care & Cosmetics Industry Think Asia. Think DKSH.
Market Expansion Services:
dedicated to growing business
We help companies to grow their business Your strategic partner Business Line Personal
in new and existing markets. We expand Care & Cosmetics Industry
their access to knowledge, their sourcing DKSH is a Swiss company and the world
base, their revenue opportunities and their leader in Market Expansion Services with Personal Care & Cosmetics Industry is part
market shares. Providing business partners focus on Asia. Our four Business Units – of DKSH’s Business Unit Performance Ma-
with a comprehensive package of services Consumer Goods, Healthcare, Performance terials and provides Market Expansion Ser-
to reach their individual goals is what we Materials and Technology – operate world- vices for companies that wish to source,
call Market Expansion Services. wide through an extensive network of ex- supply or develop materials and ingredients
perts. We offer a comprehensive range of in the personal care and cosmetics indus-
services along the entire value chain: from tries. With its industry experience and focus
sourcing, marketing and sales to distribu- on innovative ingredients and applications,
tion and after-sales services. Along with Business Line Personal Care & Cosmetics
this we offer long-standing relationships, Industry makes extensive use of its global
local knowledge and on-the-ground logis- networks to create cost-effective solutions
tics. As a strategic partner we safeguard for its business partners.
the business of our clients and customers,
while always sharing our unique market
insights. It is our aim to be a trusted link
between suppliers and customers, taking
care of the products of our business part-
ners as if they were our own.
The best of both worlds – yours and ours Performance Materials
Experience and networks market. The diversity of industries DKSH is aspect of what we at DKSH call Market Ex- What we do We provide reliable sourcing around the the Americas, where we generate product
involved in is only matched by the range pansion Services. globe and instant access to markets, man- ideas, develop and customize them, work
DKSH has done business in and with Asia of services we perform: from sourcing raw DKSH Performance Materials provides aging the entire supply chain of our business on new ingredients and technology applica-
for more than 140 years. We are truly at materials to setting up and running flag- Experts and entrepreneurs Market Expansion Services for specialty partners. With our long-standing experience tions, provide hands-on training, and run
home in Asia, where we have become an ship stores for luxury consumer brands, and chemicals and ingredients used in the food and relationships in the market, we support acceptance tests. In short: we cut time-to-
integral part of many local business envi- from feasibility studies and product devel- In order to provide deep industry exper- and beverage, personal care and cosmet- and serve our customers’ businesses whether market by actively researching and formulat-
ronments. And we are no strangers to the opment to the many facets of marketing. tise for these many fields of business, we ics, pharmaceutical and specialty chemi- small, medium-sized or on a multinational ing solutions for the evolving needs of our
rest of the world either: DKSH operates in are not only organized into four Business cals industries. As a Business Unit we have scale. We speak the local languages and un- business partners. As a highly competent
35 countries, with 440 business locations Our more than 100 state-of-the-art distribu- Units, but are further specialized into Busi- grown by an average of 13.2 % over the derstand the local business environments. development partner we help to cut costs
in Asia and 20 in Europe and the Ameri- tion centers work with the largest SAP ap- ness Lines and Industry Clusters, maintain- past three years. We achieved total sales significantly. With the market insight gained
cas, and employing 22,000 specialized staff plication in Asia to help execute, track and ing the hands-on and entrepreneurial style of CHF 721 million in 2008. Ideas to market from 4,000 suppliers and 20,000 customers
from 50 nations. analyze hundreds of thousands of business of business our company was founded on. worldwide, we have the expertise to know
transactions every day. The detailed infor- DKSH provides a balance between special- Global reach Innovation cycles are growing ever faster exactly what matters in a specific applica-
Integrating diverse services mation we gain from this process contrib- ist knowledge of our partners’ industries and our business partners are under pres- tion or product. We proactively put insights,
utes to the expert knowledge that we use and a practical business approach that ef- We are active in 25 countries, with 45 lo- sure to deliver new products at shorter expert knowledge and our networks to use
We bridge the markets of Europe, Asia and to provide strategic advice to our business ficiently gets things done. cations worldwide and 15 sourcing offices intervals and lower overall cost. DKSH Per- to obtain tangible business results for our
the Americas, and have the ability to adapt partners. Offering all these diverse services that draw from over 70 markets – giving formance Materials operates 16 application partners.
to the businesses we serve in any local from a single source is another important us a network of unrivalled scope and depth. and formulation laboratories across Asia and
DKSH Business Unit Performance Materials
Locations in the Locations in
Americas Asia Pacific Total sales: CHF 8,400 million Total sales: CHF 721 million
Brazil 1 Australia 5
Chile 1 Brunei 1 22,000 specialized staff of
USA 1 Cambodia 2 1,300 specialized staff
50 nationalities
China 61
Locations in Hong Kong 15
Operations in 35 countries Operations in 25 countries
Europe India 2
Denmark 1 Indonesia 2
France 1 Japan 14 440 business locations in Asia Pacific 31 business locations in Asia Pacific
Germany 2 Korea 4
Great Britain 1 Laos 2
20 business locations in Europe 14 business locations in Europe and the
Italy 1 Malaysia 66
and the Americas Americas
Netherlands 1 Myanmar 11
Norway 1 New Zealand 2 Network of more than 5,500 suppliers and Network of more than 4,000 suppliers
Poland 1 Philippines 3 over 500,000 customers and 20,000 customers
Spain 1 Singapore 5
Switzerland 3 Taiwan 7 Over 100 state-of-the-art distribution centers 15 sourcing offices worldwide
Turkey 1 Thailand 218
Vietnam 17
16 application and formulation laboratories
Largest SAP application in Asia
worldwide
13.2 % average growth rate over the
Continuous double-digit growth since 2002
last three years
Business Line Personal Care & Cosmetics
Industry
Who we are search at our application and formulation What we do and how we do it lation consultants. We provide customized evelopment support and technical assis-
d ticularly well connected in the innovative
laboratories in the Philippines, Thailand service offerings, such as the development tance. By focusing on long-term success markets of the region. We are also an in-
The Business Line Personal Care & Cosmet- and the USA deliver a strong scientific The Business Line Personal Care & Cosmet- of prototype finished product formulations rather than short-term advantages, we tegral part of the long-established DKSH
ics Industry sources, supplies and develops foundation for all our products and ser- ics Industry focuses on specific industry to support sales and marketing initiatives. accompany new products and product global network. Combining a comprehen-
a broad portfolio of innovative high-per- vices, as well as technical support for sup- needs: Market Expansion Services for spe- Other consultation services include trouble concepts from idea to market for as long sive and cutting-edge solutions toolbox
formance chemicals and formulations for pliers and customers. cialty ingredients for skin care, hair, body, shooting problematic formulations for cus- as necessary, all the way to after-sales ser- with market insight and our knowledge
the personal care and cosmetics industry. and oral care and cosmetics. Through our tomers; customized product development vices and plant trials. Our total supply of global trends, we create win-win solu-
Our over 50 specialists – pharmacologists, We offer an established range of raw in- long-standing industry relationships we in collaboration with customers; efficacy, chain management services across the en- tions for the benefit of our suppliers and
chemists and chemical engineers with ex- gredients in line with all quality and safety can offer access to markets for business clinical and home usage tests, sensory eval- tire personal care and cosmetics industries customers worldwide, while establishing
tensive industry experience – are active in regulations, including REACH and ASEAN partners, be it mass marketers, contract uation and stability testing. include logistics, distribution, and cost-ef- valuable partnerships that last.
17 countries around the globe. We also Harmonization. As part of the global manufacturers, prestige product manufac- fective sourcing of raw materials, while
operate four sourcing offices located in DKSH network, we rely on the synergies turers, multilevel marketing companies, or As a constant source of innovation, we in- guaranteeing quality and safety, reliability
China, India, Japan and Korea that ensure and economies of scale that come with other industry players. We also serve in- troduce ingredients with new applications, and speed.
global, cost-effective and reliable sourc- long-established relationships to achieve stitutional customers such as spas, derma functionalities and benefits to our custom-
ing. The development and application re- the best results for our business partners. clinics and beauty salons, and act as formu- ers, cutting time-to-market by offering After over 140 years in Asia, we are par-
As part of Business Unit Perfor-
mance Materials, we profit
from global DKSH synergies and
infrastructures.
With over 200 suppliers and 650
customers worldwide, we also
Application research and
Sourcing Marketing and sales Distribution After-sales services have our own network and the
development
local relationships and experts in
Application and formulation labo- Develop market access strategies and Well-established distribution channels Technical staff monitor plant trials at place to address every challenge.
Definition of product specifications ratories develop prototype finished business plans and global network customer sites as necessary
product formulations for start-up
Look for hard-to-find ingredients formulations Innovation: find new markets/applica- Logistics service, including handling
through our global supplier network tions for suppliers and customers of products under special conditions
Collaboration with customers and such as dangerous goods/hazardous
suppliers to develop customized finis- materials, transportation in cool and
Search for alternative source of raw Industry specialists with deep techni-
hed product formulations top-ventilated containers, etc.
ingredients: scouting and screening of cal and market knowledge
new suppliers
Information exchange on global/ DKSH IT systems to support supply
regional/local market trends with Establish market feedback mecha-
Quality assurance, safety and compli- chain management services: from
customers and suppliers nisms related to global trends and
ance with industry regulations material requirements planning to
innovation
delivery at customer sites
Assist in clinical trials, efficacy testing
Negotiations, purchase orders, con- Organize technical seminars and lec-
and home usage tests
tracts with suppliers tures to build and enhance technical Warehousing manpower and facilities
expertise
Just-in-time delivery and availability
based on agreements Participation in industry exhibitions
Business Line Personal Care & Cosmetics To stay at the forefront of developing deep understanding of their product ap-
Industry supplies a wide variety of perfor- new and innovative products with our plications, we are also able to analyze our
mance raw materials and specialties for customers, physical proximity is essential. customers’ recipes and assess them for
the personal care and cosmetics indus- For this reason, Business Line Personal cost efficiency.
try. We also offer a range of commodity Care & Cosmetics Industry runs three
products, colors and dyes. Beyond reliable state-of-the-art application and formula- We develop formulations that cover all
global sourcing capabilities, we provide tion laboratories. major categories:
development and applications support and • Skin care
services. Knowing the global trends allows The main functions of the laboratories • Hair care
us to share insights with our business part- are to develop new formulations, look for • Color cosmetics including subsets like
ners, while our customized product devel- new applications, and provide technical sun care
opment services shorten product cycles. support to our customers. Thanks to our • Bath and body care
Our industry vertical expertise, combined
with DKSH synergies, gives us the ability
to manage the supply chain according to
our business partners’ needs, leveraging
networks and long-standing relationships
for their benefit.
Product groups and products
• Actives
• Additives
• Anti-irritants
• Anti-microbials
• Bases /carriers
• Colorants, pigments, dyes
• Conditioners /moisturizers
• Efficacy boosters
• Feel enhancers
• Formulating aids
• Fragrances / flavors
• Preservatives
• Repairs
• Rheology/ viscosity modifiers
• Surfactants
• UV filters
Sharing success Contacts and offices
DKSH industry knowledge and expertise European markets. There was no docu- players in the cosmetics market was at that Global Vice President Business Line Country contacts Italy Greater China Japan Philippines
opens perspectives for our clients and cus- mentation of any kind, and a complete time developing innovative new cosmetic Personal Care & Cosmetics Industry
tomers all over the world. lack of information and specification on formulas, and the waxes and beads of the France DKSH Italia S.r.l DKSH (China) Co., Ltd. DKSH Japan K.K. Edward Keller (Philippines), Inc.
the various products. South Africans were a perfect fit for their Lourdes Cuartero Via Polidoro da Caravaggio 33 3rd Floor, Tomson International 3-4-19, Mita, Minato-ku Carmelray Industrial Park 1
Challenge new products. DKSH North America, Inc. DKSH France S.A. 20156 Milan Commercial Building Tokyo 108-8360 Canlubang, Calamba
Approach 100 Stierli Court, Suite 102 1475, Quai du Rhône Italy 710 Dong Fang Road, Pudong Japan 4037 Laguna
Some while ago DKSH was approached Result Mount Arlington P.O. Box 266 personal.care@dksh.com 200122 Shanghai personal.care@dksh.com Philippines
by a large South African manufacturer of Together with the manufacturer, DKSH’s NJ 07856 01702 Miribel Cedex China personal.care@dksh.com
beauty waxes and beads looking to market Business Line Personal Care & Cosmetics After the successful launch of the new for- USA France Poland personal.care@dksh.com Korea
an excellent product outside their home Industry developed comprehensive pro- mulas, DKSH got several other companies Phone +1 973 810 5511 personal.care@dksh.com Thailand
market. It turned out, however, that the duct documentation and marketing mate- interested in our client’s waxes and beads. Fax +1 973 810 5521 DKSH Switzerland Ltd. India DKSH Korea Ltd.
manufacturer had no experience in foreign rials, and then approached several leading The South African manufacturer has thus personal.care@dksh.com Germany Liaison Office Poland 5th Floor, Daesun Building Diethelm Limited
markets, especially the strictly regulated cosmetics companies. One of the major gained industry-wide acknowledgement Rejtana 17/37 DKSH India Pvt. Ltd. 546-11, Dogok-dong 2533 Sukhumvit Road
and their substances have become part of DKSH GmbH 02-517 Warsaw 304 Alpha, Hiranandani Business Park Gangnam-gu Bangchack, Prakhanong
many products of several top companies in Baumwall 3 Poland Powai Seoul 135-271 Bangkok 10260
the cosmetics sector. 20459 Hamburg personal.care@dksh.com Mumbai 400 076 Korea Thailand
Germany India personal.care@dksh.com personal.care@dksh.com
After the initial successful entry into the personal.care@dksh.com Spain personal.care@dksh.com
French market, DKSH effected the same Malaysia Vietnam
for Japan and then the rest of Europe and Great Britain SiberHegner Ibérica, S.L. Indonesia
China, as the client’s sole partner for im- Aragón 308 1o 2a DKSH Malaysia Sdn Bhd Diethelm Vietnam Co., Ltd.
portation and distribution in these markets. DKSH Great Britain Ltd. 08009 Barcelona PT DKSH Indonesia Wisma Texchem 1st Floor, Etown 2 Building
DKSH has also taken over the distribution Wellington House, 3rd Floor Spain Menara Jamsostek, 22nd Floor Lot 808/809, Jalan Subang 5 364 Cong Hoa Street
of our partner’s substances for one of the 68 Wimbledon Hill Road personal.care@dksh.com Jl. Jend. Gatot Subroto No. 38 Taman Perindustrian Subang Tan Binh District
largest multinational cosmetics groups. Wimbledon Jakarta 12710 47610 Subang Jaya, Selangor Ho Chi Minh City
Across the board success like this is due to London SW19 7PA USA Indonesia Malaysia Vietnam
our REACH competency, in-depth industry United Kingdom personal.care@dksh.com personal.care@dksh.com personal.care@dksh.com
knowledge, and proven experience in the personal.care@dksh.com DKSH North America, Inc.
markets involved. 100 Stierli Court, Suite 102
Mount Arlington
Market Expansion Services at work: NJ 07856
a strategic partner USA
personal.care@dksh.com
By building a successful business from the
very start together with our business part-
ners, DKSH has once again shown it has
the expertise, market insight and marke-
ting experience to help companies enter
new markets: a classic example of Market
Expansion Services.
9 10
DKSH Holding Ltd. Wiesenstrasse 8, P.O. Box 888, 8034 Zurich, Switzerland Phone +41 44 386 72 09, Fax +41 44 386 72 14 www.dksh.com
You can also read
