ROC HOME & Remodeling 2021 - Find The Home Pros

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ROC HOME & Remodeling 2021 - Find The Home Pros
ROC HOME & Remodeling · 2021
Design & Decor · Outdoor & Landscape · Home Improvements & Repair

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ROC HOME & Remodeling 2021 - Find The Home Pros
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ROC HOME & Remodeling 2021 - Find The Home Pros
ROC Home & Remodeling Guide 2021

                                              ROC HOME
                                              & Remodeling Guide
                                                                    2021
                                           TABLE OF CONTENTS
                                     The Advantages of Building vs. Buying .................................. 6
                                     Why Choose 84 Lumber ......................................................... 9
                                     Hardwoods Stand the Test of Time .......................................13
                                     Making Outdoor Space More Usable is What We Do! ..........14
                                     Improve Your Health With a Blower Door Test ......................17
                                     Outdoor Living Design Ideas................................................18
                                     Creating the Perfect Home Office .........................................20
                                     Renovations That Add Value to Your Home...........................23
                                     Home & Garden Show Section ���������������������������������� 33
                                     Top Five Benefits of Hiring a General Contractor ..................54
                                     Alphabetical Member List���������������������������������������� 55
                                     Buyer’s Guide ��������������������������������������������������������� 65
                                     Directory of Advertisers ........................................................74

UPSTATE BUILDING INDUSTRY ALLIANCE                                              FindTheHomePros.com               —3
ROC HOME & Remodeling 2021 - Find The Home Pros
FindTheHomePros
                                        Executive Offices
                                20 Wildbriar Road • Rochester, NY 14623
                                (585) 272-8222 • (585) 272-8206 Fax
Chief Executive Officer:              info@findthehomepros.com                                 Director of Operations:
                                   FindTheHomePros.com
Fred A. “Rick” Herman                                                                                 Pamela Bunt
rick@findthehomepros.com                                                                 pam@findthehomepros.com

                                       Rochester Home Builders’                   Upstate Building Industry
                                     Association Board of Directors               Alliance Board of Directors
                                    Joe Sortino, Sortino Properties, Chairman   Jim P. Barbato, Pride Mark Homes, Chairman
                                    Dan Viola, Viola Homes, Vice Chairman       Bruce Gerber, Gerber Homes, Vice Chairman
                                    Bruce Boncke, BME Associates (Retired)      Dan Viola, ROC Supply, Secretary
                                    Dawn Aprile, Dawn Aprile & Company          Anthony DelVecchio, Welker Mosjaj &
                                    Bruce Gerber, Gerber Homes & Additions         DelVecchio, Treasurer
                                    John Graziose, Gerber Homes & Additions     Laurie Broccolo, Broccolo Tree & Lawn Care
                                    Michael Morse, Wm. B. Morse Lumber Co.      Jeannette Brower, Genesee Regional Bank
                                    Gary Pooler, Pooler Enterprises             Paul Bunt, B&L Wholesale Supply
                                    David Riedman, Riedman Homes                Tim Coughlin, Weckesser Brick Co., Inc.
                                    Charles Ryan, homes by RYAN                 Ben Curwin, VP Supply
                                    John Schantz, Jr., Schantz Homes            Heather Garcia, INDE Design Studio
                                    Michael Spaan, Atlas Builders               Andy McQuade, ARM Procurement Advisors
                                    Donald Tomeny, B&L Wholesale Supply         Michael Minnehan, Minnehan Design Build
                                    Stephen Trotta, Rochester Colonial Mfg.     Bob Scalia, Scalia Development, LLC

                                             NYSBA Directors                       Past Chairmen Ex-Officio
                                             and Alternates                     Gerald Alaimo, Alaimo Enterprises
                                    James P. Barbato, Pride Mark Homes          Phil Andolina, Lawley Andolina Verdi
                                    Stacy Haralambides, Aristo Properties       Craig Antonelli, Antonelli Construction
                                    Jake Harrington, Ryan Homes                 Anthony Bingo, Bingo & Son Builders
                                                                                James R. Barbato, Pride Mark Homes
                                                                                Gregg Bowering, Bowering Homes
                                    NAHB Directors and Alternates
                                                                                Thomas Carozza, Woodbridge Group
                                    Phil LaRocque, LaRocque Business Mgt.
                                                                                John Colaruotolo, Anco Builders
                                    Jay Tovey, Jay P. Tovey Co.
                                                                                Joel DiMarco, DiMarco Builders
                                    Marc Williamson, MIG Enterprises
                                                                                Norm Gerber, Gerber Homes & Additions
                                                                                Ron Henkel, Pinnacle Homes
                                          Committee Chairmen                    Bernard Iacovangelo, Faber Homes
                                    Bob Cantwell, BME Associates                Marie Kenton, Ketmar Development
                                    Rick Daniels, Prime Lending                 Charles Lissow, Lakeside Builders
                                    Anthony DelVecchio, Welker, Mojsej             & Developers
                                       & DelVecchio, CPA, LLC                   Scott Morrell, S&J Morrell Builders
                                    Alan Turner, B&L Wholesale Supply

4 — RochesterHomeBuilders.com                                     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC HOME & Remodeling 2021 - Find The Home Pros
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE           FindTheHomePros.com   —5
ROC HOME & Remodeling 2021 - Find The Home Pros
2021 ROC Home & Remodeling Guide

The Advantages of Building vs. Buying:
Considerations Before Unlocking the Door to Your Dream Home
   Should I buy or should I build? It’s    house might be up to code, but does              Once you’ve come up with a
one of the first questions that comes      it match your lifestyle?                     design you love, you’ll come into our
up when people are ready to look for                                                    conveniently located brick and mortar
                                               That’s where the Riedman Design
a new home. The answer really comes                                                     studio to meet with Christy, our in-
                                           Studio and visualizer comes in. Not
down to one key factor: How much of                                                     house designer. She’ll assist you with
                                           only can Riedman build your dream
your new dream home do you want to                                                      planning and putting the finishes
                                           home, but we’re the only builder in
be … yours?                                                                             touches in your new home’s design.
                                           the region who gives you the tools           From finishes and fixtures to cabinets
   When scouring through home              to design it and see a preview of the        and countertops, the Design Studio
buying resources, finding everything       finished home, too.                          allows you to see and touch full-size
you want in one specific location can
                                              Our Exclusive Online Design Studio        samples of the options you chose
be difficult, if not impossible. At some
                                           is an extraordinary, one-stop-shop           using the Online Design Studio.
point, you either have to remove items
                                           unlike anything you’ve seen before. It
from your wish list or compromise and                                                      Unless you’re fortunate enough to
                                           was created to allow you to experience
accept that what you find in an existing                                                find a home currently on the market
                                           the possibilities of your new home in
home is “close enough.”                                                                 with everything you want and in
                                           a very real, inspiring way. The unique       perfect condition, you’re going to be
   Maybe you love the master               design platform lets you customize           investing additional time, energy, and
bathroom in the house you saw, but         your dream home online—on your               money. These costs can quickly add
you wish the home had three full           own time.                                    up, with an old house becoming more
bathrooms instead of 2.5. The living
                                               We’ve made it seamless and simple        expensive than the cost of designing
room is cozy, but you want something
                                           to navigate through our selections to        and watching your brand new home
with an open floor plan and lots of
                                           figure out what you want your home to        get built from the ground up.
natural light.
                                           look like, and then virtually see it come       With Riedman’s Design Studio and
    Existing homes could be functionally   to life. Once you’ve gone through every      visualizer, you can have confidence
outdated as well. Is the home energy       option, you’ll experience the excitement     knowing you’re building a dream home
efficient? Are there enough outlets for    and joy that comes with personalizing        that’s really yours.
all your electronics? Sure, an existing    your entire house. If you think it, we can
                                           build it. It really is that simple.

6 — RochesterHomeBuilders.com                                            ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC HOME & Remodeling 2021 - Find The Home Pros
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE           FindTheHomePros.com   —7
ROC HOME & Remodeling 2021 - Find The Home Pros
2021 ROC Home & Remodeling Guide

8 — RochesterHomeBuilders.com      ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC HOME & Remodeling 2021 - Find The Home Pros
ROC Home & Remodeling Guide 2021

Why Choose
84 Lumber
   If you’re looking for unmatched              Tom grew up in Livonia, NY and         from quoting materials to having
customer service for your building           started his career as a Manager Trainee   the materials delivered on-site for
materials, Tom Gilbert, Store Manager        at the Geneva, NY store. He quickly       our projects. Making the decision to
at 84 Lumber Rochester is the guy.           was promoted to Co-Manager at the         purchase materials I need through Tom
Since starting his career with 84            Dunkirk, NY and Ithaca, NY stores,        at 84 Lumber has played a key role in
Lumber in 1995, Tom has been a               and started managing the Ontario, NY      allowing me to grow my business.”
leader in the industry and has grown         store before opening stores out west
                                                                                           Michael Spaan from Atlas Builders
business for 84 Lumber exponentially         in Oregon and California. He then
                                                                                       is another top customer of 84 Lumber
over the past 25 years.                      returned to New York and managed
                                                                                       Rochester. He’s worked with Tom for
                                             the Victor, NY store before moving
   84 Lumber is the nation’s largest                                                   24 years and couldn’t think of a better
                                             to Rochester to continue his stellar
privately held supplier of building                                                    leader at the store level. “The number
                                             management and proven track record
materials, manufactured components                                                     one thing about Tom is that he’s always
                                             of success, preaching customer service
and industry-leading services for                                                      up for a challenge. He never says no, he
                                             along the way. Tom currently resides in
single- and multi-family residences and                                                always comes through, and when I call,
                                             Fairport, NY with his wife, Elizabeth,
commercial buildings. The company                                                      he says ‘yes’ and makes it happen.”
                                             and three children.
operates nearly 250 stores, component                                                  Spaan also touched on Tom’s excellent
manufacturing plants, custom door               In addition to supplying building      customer service. “He’s a great
shops, custom millwork shops and             materials, 84 Lumber Rochester            manager who is very loyal and very
engineered wood product centers in           specializes   in    treated/composite     customer service-oriented. He’s a real
more than 30 states. 84 Lumber also          decking, the ability to hang interior     guy who loves this business, and that’s
offers turnkey installation services for a   doors, and process special orders.        why I won’t work with anyone else.”
variety of products, including framing,
                                                Mahlon Esh from Keystone Custom           Tom and his team of experienced
insulation, siding, windows, roofing,
                                             Decks has been purchasing from the        associates at 84 Lumber Rochester can
decking and drywall. A certified national
                                             Rochester store for 8 years and has       help with any home project on your list.
women’s business enterprise owned by
                                             a great working relationship with         To get a quote, call (585) 436-5001.
Maggie Hardy Knox, 84 Lumber was
                                             Tom. “Tom understands the industry
named by Forbes as one of America’s                                                       For   more    information,   visit
                                             and has worked tirelessly to have
Largest Private Companies in 2018 and                                                  84lumber.com or join us at Facebook.
                                             the materials for my projects on-site
2020, and one of America’s Best Large                                                  com/84lumber and linkedin.com/
                                             when I need them.” Esh continued,
Employers in 2019.                                                                     company/84-lumber.
                                             “He gives great attention to detail,

UPSTATE BUILDING INDUSTRY ALLIANCE                                                               FindTheHomePros.com       —9
ROC HOME & Remodeling 2021 - Find The Home Pros
2021 ROC Home & Remodeling Guide

10 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 11
2021 ROC Home & Remodeling Guide

12 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

Hardwoods Stand the Test of Time
    When purchasing a new home,              future. The most significant of these       that provides enduring beauty and
most homeowners will be faced                choices is flooring.                        lasts a lifetime. Therefore, the natural
with a significant monthly mortgage                                                      choice for any home is also the best
                                                Carpeting: Carpeting is a moderately
payment. While this payment will                                                         value: Quality hardwood flooring.
                                             priced flooring solution but will have
include your property and the structure
                                             an average life span of just a few short       Harman Hardwood Flooring has
of the home itself, there are also many
                                             years. Carpet represents one of the         been Rochester’s choice for hardwood
other items that will be included in that
                                             lower values in flooring options.           for 3 generations. Brothers Peter, Tom
payment. You will be paying for these
                                                                                         and Dave have carried on the tradition
items throughout the term of your                Tile: Tile is more costly than carpet   set by their father, Robert, by providing
mortgage, which in most cases can            in most cases, but generally more           expert advice and the highest quality
be as long as 30 years. Which items          durable. The changing trends in             flooring available at the very best
represent the most value throughout          interior design mean its life expectancy    prices. The selection at their downtown
the term of your mortgage, and which         will average about 10 years. Therefore,     showroom at 29 Hebard Street is
items are you paying for well after they     homeowners will be paying for tile 3        second to none, with product offerings
have been replaced?                          times over the life of their mortgage.      that cannot be found elsewhere. In
   Items such as appliances, plumbing            Hardwood Flooring: Hardwood             addition, their dedication to carrying
and lighting fixtures, and heating and       flooring is by far the best value for the   only finely milled flooring and their
cooling systems are necessities. These       life of your mortgage and beyond.           understanding of the installation
items will likely not last a full 30 years   If well-cared for and maintained,           process ensures spectacular results for
or will need to be replaced due to           hardwood flooring can last for              your home. If you’re looking for value
changing design trends. There are            generations. With the ability to be         and selection from true professionals,
choices you can make that will provide       refinished, hardwood can be altered to      look no further than the Harman
value and beauty both now and in the         address any current trends in design.       Flooring Company.
                                             Hardwood flooring is a natural product

UPSTATE BUILDING INDUSTRY ALLIANCE                                                                FindTheHomePros.com       — 13
2021 ROC Home & Remodeling Guide

Making Outdoor Space
More Usable is What We Do!
   The team at Patio Solutions has been   ruined days because of rain, wind         patio. Retractable awnings are by far
making outdoor space more usable          or bugs. The perfect room to enjoy        the most popular choice to resolve the
since 1990. Back then sunrooms were       the outdoors without the problems         problem. However, a wrongly sized
limited in design and use and awnings     of being exposed to the elements. If      awning without the necessary options
used fabric that lasted only a handful    you want more than a weather tight        probably will not meet your goals.
of years. Everything for these two        room and need more habitable space,
                                                                                        Your awning may need a tilt option
products has changed for the better.      there’s a sunroom for you too.
                                                                                    or a drop shade. Will a stationary
   Sunrooms are one of the most               Insulated glass advances have         awning be better? Should it have solid
dynamic home improvement projects         made year- round sunrooms extremely       wings and roll-up shades? How windy
possible. Your design and goals can       popular. Modern glass technology          is the area? Does your awning need
be blended together to become             combined with the numerous heating        side tracks to keep the fabric from
an amazing, unique space.      Each       and cooling options allow sunrooms to     blowing around? Will a pergola type
homeowner has specific ideas for          be as comfortable as any other room       design be best? Should we install
how they want to use their sunroom.       in your home. Whether it’s due to a       a stackable glass wall on one side?
Fortunately, advances in building         new larger family size or downsizing to   Will a drop shade work better than an
technology allows us to build your        a smaller home or that you’ve always      overhead awning? Should the front
perfect sunroom.                          wanted a larger home, a year-round        bar be anchored to the deck to help
                                          sunroom can give you the additional       prevent lift? Is a hood needed or is a
   The most common goal is to make        living space in a unique way. An          cassette style cover better? We have
a deck, covered porch or patio more       outdoor space doesn’t have to be          the answers. We just need a chance to
usable. We can do that. A single          enclosed to become more usable.           design a solution with you.
pane glass and screened wall system
with a solid or glass roof will make          The number of shading products          Patio Solutions • (585) 385-9999
your outdoor space weather tight.         is almost ridiculous. Rightly so, most        Patiosolutionsrochester.com
No more moving the deck furniture         people think of a retractable awning       123 Despatch Drive, East Rochester
downstairs for the winter. No more        as the best solution to shade a deck or            M-F 8-4, Sat 10-2

14 — RochesterHomeBuilders.com                                        ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

                           FREE ESTIMATES!

    • Screened rooms                                          • Retractable awnings
    • Three season sunrooms                                     • Stationary awnings
    • Year-round sunrooms                               • Interior & exterior shades
    • Solariums                                          • Residential & commercial

   123 Despatch Dr., East Rochester • Call Us (585) 385-9999 • M-F 8-4 / Sat 10-2
                        www.patiosolutionsrochester.com

UPSTATE BUILDING INDUSTRY ALLIANCE                              FindTheHomePros.com   — 15
2021 ROC Home & Remodeling Guide

16 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

Improve Your Health
With a Blower Door Test
   Over the past year, our health has        probably 5 to 7 ACH50 or considered       heating and cooling options. Humidity
been on our minds more than ever.            Loose. Older homes are often over         problems are exacerbated when air
The very air we breathe dominates the        7ACH50 and labeled as Very Loose or       leakage levels and heating and cooling
airwaves. Let’s make this the year we        Extremely Loose.                          sizes are not congruent.
focus on our health with a prevention
                                                 The challenge with a leaky home is        Rodent droppings carry disease and
mindset. It is best to consult with your
                                             that it can be very uncomfortable and     typically don’t smell too good either.
doctor to get any cancer screenings
                                             unhealthy. This most likely cannot be     Leaky homes have more opportunities
recommended for age or family
                                             improved with altering or installing      to let pests in. Have you ever smelled
history. Since we are spending more
                                             HVAC equipment. The leakage brings        wood burning or the smell of a skunk
time staying in, it is best to check the
                                             pollutants and large swings in relative   in your home? They’re signs of a leaky
quality of the air you breathe most
                                             humidity. These can result in bloody      home. Outdoor air is entering your
often: the air in your home. A critical
                                             noses and static shocks in the winter     home, unfiltered and untreated. Finally,
and oft overlooked test to have done
                                             and sweaty or clammy skin on hot          the volume of air leakage is used to
on your home is a blower door test.
                                             summer nights. Tighter homes may          compute how much fresh air is needed
This test can help diagnose or indicate
                                             have connections to an attic and that     for the occupants and pets. We filter
causes of ice dams, cold rooms, mold
                                             can cause mold on the roofdeck in the     the water we drink, why wouldn’t we
issues, condensation on windows,
                                             attic. Ice hanging from your gutter, or   filter the air we breathe?
locate any spots of mice or pest
                                             worse, leaking in your home, is caused
entry, and determine the proper size                                                      As you can see, the blower door
                                             by this attic connection. The heat is
of your heating and cooling system.                                                    test is an important test for your health.
                                             escaping and melting the snow on the
Most importantly, it can help with                                                     So, commit to your familiy’s health,
                                             roof and then refreezes. Subsequent
analyzing poor indoor air quality. The                                                 and get your tests scheduled with your
                                             melting then leaks water into your
blower door test is like getting a blood                                               doctor and your Home Performance
                                             home. This causes damage and
pressure check, MRI and Cat Scan                                                       Expert today.
                                             contributes to potential mold. The
for your home all at the same time.
                                             ACH50 is used to calculate the size of       Jeff Flaherty is the Founder of Wise
Current building code standards for
                                             the HVAC system. Oversized heating        Home Energy. Winner of the Dept. of
new construction residential homes is
                                             systems are prevalent and cause           Energy’s Energy Star Contractor of the
3ACH50. This is 3 air changes per hour
                                             comfort issues. A blower door test        Year 2018, 2019, and 2020.
at a set pressure of 50 pascals. If your
                                             should be completed before choosing
home was built in the last 20 years, it is

UPSTATE BUILDING INDUSTRY ALLIANCE                                                              FindTheHomePros.com        — 17
2021 ROC Home & Remodeling Guide

Outdoor Living Design Ideas
    With more time spent at home              purchasing outdoor seating online,         Make sure to select paint and primer
lately, getting some fresh air and            double-check the measurements.             optimal for outdoor use.
spending time outside the home                Large or bulky furniture can make your
                                                                                            Accessorize. If you have patio
is more popular than ever. Even               living space feel cramped or disrupt
                                                                                         furniture, new pillows or cushions
before the pandemic, the demand               the flow from outdoors to indoors.
                                                                                         can create a more inviting space, and
for outdoor living space had been             Consider     purchasing     lightweight
                                                                                         accent tables can refresh any patio
growing. A majority of home buyers            furniture, so it can easily be moved
                                                                                         set up. Patio umbrellas can also add
(87 percent) ranked “patio” among             around your deck or patio.
                                                                                         pizzazz to your outdoor living space
the top essential features in a home,
                                                  Incorporate Lighting Fixtures.         and a quick drying rug can make
according to a recent analysis from
                                              If you prefer to spend time outdoors       smaller outdoor spaces cozier.
the National Association of Home
                                              after dusk or before dawn, you’ll need
Builders (NAHB). Expanding your                                                             Gussy up with Greenery. Potted
                                              a solution to brighten up your space.
living space outdoors can help                                                           plants and flowers are a stylish
                                              If you have a smaller outdoor living
you enjoy nature, relax and safely                                                       addition to any outdoor living space.
                                              space, string lights are optimal. For a
entertain while social distancing. The                                                   When picking out the perfect plants
                                              larger space, add decorative lanterns
following are a few design tips to help                                                  for your patio, consider the amount of
                                              or small lamps on side tables to
you enjoy the outdoors and create                                                        sun or shade in your outdoor space.
                                              illuminate your outdoor living area.
your own home oasis.                                                                     Care instructions for plants are easily
                                                 Embrace Colors and Patterns.            found online or on plant tags if you are
   Select Outdoor Seating. Choose
                                              Adding bright hues or eye-catching         shopping in stores.
patio chairs or sofas designed to
                                              patterns is appealing for any outdoor
withstand the elements. Furniture                                                            To find a professional who can
                                              space. Another option is to select
materials such as teak or high-quality                                                        help you create your favorite
                                              neutral cushions or pillows and to paint
wicker are ideal for outdoor use. If you’re                                                 living space inside and out visit
                                              wood furniture your favorite color.
                                                                                                 FindTheHomePros.com.

18 — RochesterHomeBuilders.com                                             ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 19
2021 ROC Home & Remodeling Guide

                                                                                     spend most of their day in front of a
                                                                                     computer, consider adding a height-
                                                                                     adjustable desk, which can help
                                                                                     improve posture and reduce back pain.

                                                                                                   LIGHTING
                                                                                        While some people prefer to work
                                                                                     in dark and secluded spaces, most
                                                                                     would like an office that is bright and
                                                                                     inviting. Lighting should enhance the
                                                                                     various roles of the room, so consider
                                                                                     using a combination of ambient and
                                                                                     task lighting.
                                                                                         Ambient lights establish the overall
                                                                                     level of lighting in the room. This can
                                                                                     be achieved with ceiling-mounted
                                                                                     fixtures, but recessed lights typically
                                                                                     have the best effect. For task lighting,
                                                                                     choose desk and floor lamps that fit
                                                                                     your style and serve a distinct purpose
                                                                                     such as working at a computer, writing
                                                                                     or reading. The most important thing is
                                                                                     that the light sources are balanced with
                                                                                     similar color temperatures.

                                                                                                  MULTI-USE
                                                                                        For those who have kids, it is possible
                                                                                     to build an office space that everyone
                                                                                     can use effectively. But depending
                                                                                     upon the ages of those who will use
                                                                                     the office, design considerations may
                                                                                     need to be made to create a space
                                                                                     that is equally inviting to both younger
                                                                                     and older family members. Choose a
                                                                                     color palette that is bright and cheery,

Creating the                                                                         but not distracting. Determine a
                                                                                     furniture layout that is functional and
                                                                                     that creates designated workspaces

Perfect Home Office                                                                  and enough seating for at least three
                                                                                     or four people. Corner desks can
                                                                                     be a good use of space, as well as
                                                                                     “T-shaped” desks that provide extra
                                                                                     seating in the middle of the room.
   There is a growing trend of                        COMFORT                            To maximize space even further, be
professionals who are able to work          Let’s start with the obvious: seating.   strategic with shelving. While corner
from home on a permanent or part-        Don’t purchase just any office chair        shelves and floor-to-ceiling shelves
time basis, putting increased emphasis   based on price or appearance.               might work for some, they can also
on creating the perfect home office.     Quality, design and features vary           consume valuable space that could
    While the dining room table or       significantly, so if you end up with a      otherwise be used for desk space.
living room couch are commonly used      chair that is uncomfortable, even if it     Consider installing shelves above the
as work spaces, they are typically not   looks attractive, you might end up          4-foot-line to allow for more seating
the best areas to foster productivity.   subconsciously avoiding the office          options along the room’s perimeter.
Ideally, your home should have a         altogether. Take the time to try out as
                                         many chairs as possible to find the one         Creating the perfect home office
dedicated room that serves as a home
                                         that suits you best.                        can take a lot of time and planning. But
office. But simply adding a desk and                                                 if done right, it will not only will benefit
a lamp to a room and calling it the         For the desk, ensure it’s large          you and your family, it will also help
“office” is not a guaranteed way to      enough to accommodate your                  enhance the value of your home.
stay organized and do your best work.    supplies and electronics while allowing
                                         sufficient space to work. The last thing     Each home and the needs of those
  Now is a great time to assess your
                                         you want to do is constantly move            who live in them are unique. If you
home office needs. The following are
                                         papers, printers and other items to           need help with design, look for a
some critical design elements of your
                                         clear a workspace. Also, for those who         pro at FindTheHomePros.com.
home office space to consider:

20 — RochesterHomeBuilders.com                                         ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

                    We help you select the
               correct product for your project.
                        We are more than just lumber!
                             Windows • Trusses • Stairs • Doors
                             Molding • Wood Siding • Decking

                                     Greece • Henrietta
                               matthewsandfields.com
UPSTATE BUILDING INDUSTRY ALLIANCE                                  FindTheHomePros.com   — 21
2021 ROC Home & Remodeling Guide

22 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

Renovations That
Add Value to Your Home
   Making home improvements will          old hardware or adding a new faucet            Interior Paint. A fresh coat of
enhance your home’s comfort as well       can add up in a big way.                   paint with a personalized or bold
as add to its value. But not all home                                                hue is a welcomed choice, but only
                                              Bath. If you have bigger underlying
improvement projects are created                                                     if you’re not looking to sell your
                                          issues such as mold or water damage,
equal. If you plan on selling your home                                              home soon. If you are putting your
                                          you should consider a complete
in the near- or long-term, take the                                                  home on the market, neutral colors
                                          bathroom remodel. Homes with these
time now to focus on those projects                                                  are ideal. The color of your walls is
                                          types of issues will not likely pass a
that offer the best return on your                                                   only a small part of your home, but it
                                          home inspection. You may end up
investment. While the cost and value                                                 can influence a potential homebuyer.
                                          paying for repairs — now or later.
of your home improvements will vary                                                  When buyers walk through a home,
                                          Your bathroom does not need to
based upon many factors, if you have                                                 they often visualize what it would be
                                          be completely gutted to add value
an older home, the following projects                                                like to live in the home. So it’s best
                                          to your home. Dated materials or
often have the biggest impact when                                                   to use paint colors that won’t distract
                                          fixtures can make a big difference with
the time comes to sell your home.                                                    potential buyers.
                                          first impressions. A recent National
   Kitchen.     From    cooking    to     Association of Home Builders survey           Roof. Another big-ticket home
catching up with friends and family,      of homebuyers revealed that more           improvement — but one that will
the kitchen is the heart of the home.     than half (63 percent) preferred a white   add significant value to your home
Not only will you enjoy a new             toilet, tub and sink.                      — is a roof replacement. Remodeling
kitchen, potential homebuyers are                                                    Magazine estimates that home
                                             Curb Appeal. First impressions
attracted to a modern, functional                                                    owners can recoup about 68 percent
                                          are key for homebuyers. A fresh
space. According to Remodeling                                                       of the cost of an asphalt shingle roof
                                          and inviting look can be achieved
Magazine’s 2019 Cost vs. Value                                                       replacement, and 61 percent of the
                                          with a well-maintained landscape.
Report, homeowners can recoup                                                        cost of a metal roof replacement. There
                                          Mature trees and trimmed grass can
about 80 percent of the cost of a                                                    are many roofing options available for
                                          draw prospective buyers to a home.
minor kitchen remodel. So, while a                                                   homeowners, from a variety of colors
                                          Beyond the landscaping, installing
gourmet kitchen would be nice, it                                                    and textures, to longer warranties and
                                          new hardware, doors and windows can
isn’t necessary from an investment                                                   enhanced energy efficiency.
                                          greatly enhance your home’s exterior
standpoint. Moderate updates such
                                          appearance. If you have panels that           Need help? Find the building
as replacing outdated appliances
                                          are loose, rotted, warped, cracked or           and remodeling pros at
or cabinets are great ways to
                                          molded, it is time to consider having           FindTheHomePros.com.
makeover a kitchen. And even small
                                          them replaced.
adjustments such as changing out

UPSTATE BUILDING INDUSTRY ALLIANCE                                                           FindTheHomePros.com      — 23
2021 ROC Home & Remodeling Guide

      Stuck In An
     Old Kitchen?                                              Over 3
 See How Easy A New Look Can Be -                            Generations
                                                              Of Quality
 Save Time, Trouble and Thousands!
                                                              Service!
                                                                           Hours: Monday - Friday 8-5
                                                            Get a Tracey Door You Get A Whole Lot More From The Tracey Family!

                                                            SALES • SERVICE • INSTALLATION
                                                            Residential         Commercial Industrial                 Reframes
                                                            Why Choose Us?
                                                            • Free Estimates On New Installations • Competitive Prices All The Time
                                                            • 30 Years Experience                 • International Door Assoc. Member
                                                            • Family Owned & Operated             • Excellent Customer Service
                                                            • Don’t Use Subcontractors
                                                                                                 Call Today!
 BEFORE                             AFTER                                                       585-426-6060
      Call Upstate’s Oldest, Largest & Best Refacing Team

  NUHLOOK                           — FREE ESTIMATES —
                                                                  20 Hytec Circle
  CABINET REFACING                  www.nu-look.info            Rochester, NY 14606
     SINCE 1971                         232-1750            www.traceydoor.com

24 — RochesterHomeBuilders.com                                    ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 25
2021 ROC Home & Remodeling Guide

26 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 27
2021 ROC Home & Remodeling Guide

28 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

       Bartlett Fine
        Carpentry
                     Bill Bartlett
       25 Salisbury St� • Rochester, NY 14609
     (585) 683-5497 • bartlettwd16@gmail�com
       Serving Rochester Since 1990

UPSTATE BUILDING INDUSTRY ALLIANCE                     FindTheHomePros.com   — 29
2021 ROC Home & Remodeling Guide

30 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

                                                       We can make your
                                                       dream kitchen���
                                                             a Reality
                                                             ONE-STOP-SHOP FOR
                                                             KITCHEN/BATHROOM
                                                                   REMODEL
                                                             Free In-Home Design
                                                                 Consultation
                                                            585-749-5174
                                                           FREE FINANCING!*
                                                         No Interest for up to 5 years!*
                                                                        *Ask for details

                                                       360 Jefferson Rd�, Rochester, NY

                                             Professional
                                       SPRAY FOAM
                                       INSULATION
                                        Coler Natural Insulation is a family-run insulation
                                        company that provides insulation solutions for those
                                        in the residential, commercial design, building and
                                        occupancy process. We offer a variety of products
                                        that can help based on your specific situation. Our
                                        products are environmentally friendly and can help
                                        provide huge savings on energy costs over time.
                                             We have helped countless families in
                                             Upstate New York and look forward to
                                           continuing our insulation services to those
                                           who want to benefit from energy savings!

     (585) 626-0629 • 1194 Scandia Drive, Webster, NY • www�coler�com
UPSTATE BUILDING INDUSTRY ALLIANCE                                 FindTheHomePros.com         — 31
2021 ROC Home & Remodeling Guide

                                                                                                                                                                                             Everyday life just got easier.
©2019 Budget Blinds, LLC. All Rights Reserved. Budget Blinds is a trademark of Budget Blinds, LLC and a Home Franchise Concepts Brand. Each franchise independently owned and operated.

                                                                                                                                                                                                          With our Smart Home Collection by Budget Blinds®, the shades and blinds
                                                                                                                                                                                                            you love just got a whole lot smarter. Motorization provides you with
                                                                                                                                                                                                          home security, child-safety and energy savings all at the touch of a button.

                                                                                                                                                                                                          Smart home technology, meet beautiful window coverings!

                                                                                                                                                                                                           Blinds • Shutters • Shades • Drapes • Home Automation

                                                                                                                                                                                                           Visit us at Booth #G15 or visit our website for your
                                                                                                                                                                                                                      free consultation right at home:
                                                                                                                                                                                                                             BudgetBlinds.com
                                                                                                                                                                                          32 — RochesterHomeBuilders.com                                ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 33
2021 ROC Home & Remodeling Guide

A-1 Concrete Leveling             Betterliving Sunrooms &           Crossfield Heating                 Geotherm, Inc.
Access Lifts & Ramps                Awnings by Marshall Exteriors     & Air Conditioning               Get Organized
Ace Swim & Leisure                Betty’s Butterscotch              Cutco Cutlery                      Gi Gi Enterprises
ADMAR Construction                Beverly Hills Innovation          Decks Unlimited of                 Girl Scouts Troop 60352
  Equipment Supplies              Boccacino Heating and Cooling       Western New York, Inc.
                                                                                                       Glidden Exteriors
Advanced Thermal Technologies     Borgil Enterprises                DesignNY Magazine
                                                                                                       Gourmet Creations by Tami
AIB Enterprises                   Brighton Landscape                Diamond Cut Remodeling
                                                                                                       Graves Bros.
Air Quip Heating                  Brighton Securities               DJI Group
                                                                      (David Johnson Agency)           Green Mountain Energy
   & Air Conditioning             Broccolo Tree & Lawn Care, Inc.
                                                                    DragonFly Jams & Jellies           Green Spark Solar
Airbourne Cabinets                Brockman Tree & Lawn Care
                                                                    Edward Jones                       Greg’s Custom Exteriors, Inc.
Aire Serv Heating                 Budget Blinds
   & Air Conditioning                                               Equitable Advisors                 Gutter Logic
                                  Butler Sales & Service, Inc.                                         Gutter Xpress
Albright Remodeling, Inc.                                           Everdry Waterproofing
                                  CabAve Kitchens                                                      Hamilton Building Services
All Star Energy                                                     Exodus Exterminating, Inc.
                                  Cadre Curbing, LLC                                                   Harman Hardwood Flooring Co.
Allstate Roofing & More, LLC                                        Felgemacher Masonry
                                  California Closets                                                   Hidden Pet Fence of NY, Inc.
Alpaca Country Clothing & Gifts                                     Finger Lakes Recreation, LLC
                                  Callan Contracting                                                   Highland Contractors
Alta Bella Casa’s Just Egress                                       Fitch Construction, Inc.
                                  Cambre Kitchens & Baths                                              Home Comfort
Alternative Carbon Energy                                           Five Star Improvement
   Systems, Inc.                  Cameron Home Improvement                                             Home Power Systems
                                                                    Flower City Habitat for Humanity
Apex Window Films                 Certa Pro Painter                    Kitchen Deconstruction          Homes by Design, Inc.
Apollo Concrete Coatings          CG Hardscapes                     Flower City Tree                   Honor Flight Rochester
Arbor Hill Grapery & Winery       Cheshire Madness                  Freedom Boat Club                  Hopp’d & Brew’d Sauce Co.
Ashley Lynn Winery                Clay Décor                           Canandaigua
                                                                                                       Husqvarna Group
Barden Building Products          Coler Insulation                  Fresh Coat Painters of Rochester
                                                                                                       Illuminating Expressions
Bath Fitter                       Comfort Windows                   Frogger Wildlife Consultants
                                                                                                       Integra Kitchen and Baths
Bathtub Made New                  Comprehensive Mold                G&G Window Repair
                                                                                                       Integrated Power Supplies
                                    Management                      Garage Floor Coating of NY            International
Betlem Residential Heating
  & Air Conditioning              Cornell Cooperative Extension     Garden Treasures                   International Housewares
34 — RochesterHomeBuilders.com                                              ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021
Invisible Fence
Isaac Heating and
   Air Conditioning
Island Wraps                        O’Dell Family Chiropractic        Suds by Sasha                      Trinity Home Renovations
JAG Construction                    Onion Creek Farms, LLC            Sunsetter Awnings by Semco         Trinstar Communications
JEC Construction                    Outdoor Lighting Perspectives     Sustainable Homes Rochester        Turnbull Heating
Jes Designz                         Pace Windows & Doors              T&L Tree and Landscape                & Air Conditioning

JMF Landscaping, LLC                Patio Enclosures                  The Garage Makeover Company        Undercover Systems

John Betlem Heating                 Patio Solutions                   The Metal Roof Outlet              Wagner Carpets
  & Cooling, Inc.                   Pella Windows and Doors           The North Bee                      Walsh Custom Concepts, Inc.
Keystone Custom Decks                 of Western New York             The Purple Painted Lady            WatercureUSA, Inc.
Kham Enterprise                     Pettis Pools & Patios             The Red Cardinal Barn              Weckesser Brick Co., Inc.
Kings Creek Resort                  Pinnacle Eco Clean                The Roofing Guys                   Weis Vineyards
Kitchens by Countryside             Pride Plumbing Services, Inc.     Thousand Islands Winery            Westside Medical Supply
Krossber Brothers Pool & Spa        Pro Home and Sunrooms             Three Brothers Wineries            Wholistic Herbals
LeafFilter North of New York, LLC   R&W Paving                           & Estates                       Windy Wood Farmhouse
LeafGuard of Northern New York      Rainbow                           T-Mobile                           Wise Home Energy, LLC
Linda Marie Properties, Ltd.        Reliant Community Credit Union    Total Basement Finishing of WNY    Wonder Windows
Loudee’s Jewelry                    Renewable Rochester               Touch of Purple                    Yorkstate Roofing Services, Inc.
Lucas Suburban Remodeling           Renewal by Anderson of WNY        Tracey Door Co.                    Young Living Essential Oils
Lularoe Jennifer Caryn              Reynolds Overhead Door
Marshall Exteriors                  Rhino Chiropractic
Matthews & Fields Lumber            Rhino Concrete, LLC
Mid Atlantic Waterproofing          Rochester Bath & Kitchen
Miles Wine Cellars                    Remodeling

Miracle Method Surface              Rochester Colonial
  Refinishing                       Rochester Flooring Kitchen
Monster Tree Service                  & Bath, Inc.
  of Rochester                      Roly Door/Tri-Co Door
Mosquito Authority                  Roofing Rochester NY
Neverwet Basement                   Ryan Plumbing, Heating,
  Waterproofing                       A/C & Fire Protection
New York Division of                S.A. Designs
  Consumer Protection               Salmon Creek Cabinetry
Nhance of Western New York          Savage & Son Home Services, LLC
Northern Stone and Design           Sensenigs Landscape
Northwest Bank                      Silvery Moon Designs
Nu-Look Cabinet Refacing            Simply Shanty
NYSERDA                             Solar Liberty
Oaks Construction                   Stone Mart
Oaks Dumpster Rental                Sturdi-Built Sheds
UPSTATE BUILDING INDUSTRY ALLIANCE                                                                      FindTheHomePros.com          — 35
2021 ROC Home & Remodeling Guide

36 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 37
2021 ROC Home & Remodeling Guide

40 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

                                      PAVING & EXCAVATION
                                        “Quality Builds Business”

                                          (585) 225-8733
                                     338 North Greece Rd., Hilton, NY
                                               Tim Wolpert

UPSTATE BUILDING INDUSTRY ALLIANCE                    FindTheHomePros.com   — 41
2021 ROC Home & Remodeling Guide

42 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 43
2021 ROC Home & Remodeling Guide

44 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

                      RESIDENTIAL CONTRACTING
                      SERVICES INCLUDE:
                      Painting, Plaster and Drywall,
                      Masonry, Tile Work, Carpentry,
                      Electrical/Plumbing, Kitchen/
                      Bathrooms
                      COMMERCIAL CONTRACTING
                      SERVICES INCLUDE:
                      Roofing (Flat Shingles),
                      Foundation Work, Gutters
                      and Drainage Systems,
                      Waterproofing, Caulking,
                      HVAC Installation, Windows/
                      Doors/Siding, Design-Build
                      Projects

        PHONE: (585) 624-9684
              CELL: (585) 303-5386
         Email: dmjec.38@gmail.com
       Website: www.jecconstruction.com

                      NYS CERTIFIED HOME
                          INSPECTOR

UPSTATE BUILDING INDUSTRY ALLIANCE                            FindTheHomePros.com   — 45
2021 ROC Home & Remodeling Guide

                                       Providing Distinctive Landscapes around the Finger Lakes
                                            including Monroe and the surrounding counties.
                                   Call Today 585-872-2790              www.natures-accents.com

46 — RochesterHomeBuilders.com                          ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

                                     EPOXY    FLOORS
                                         including:
                                       Full Flake Epoxy floors for Residential
                                          Garages� Our main product line�
                                       Metallic epoxy floors for basements,
                                      3-season rooms, offices and restaurants
                                     Traffic coat epoxy floors for storage spaces,
                                        breweries, wineries and warehouses
                                      Polished concrete floors for basements,
                                     office spaces, retail spaces and restaurants

                                           FULLY INSURED
                                        FREE CONSULTATIONS
                                            & ESTIMATES
                                     PO Box 215 • Pittsford, NY 14534
                                        (585) 924-5185
                                     www�rhino-concrete�com
UPSTATE BUILDING INDUSTRY ALLIANCE                         FindTheHomePros.com       — 47
2021 ROC Home & Remodeling Guide

        585-424-3456

48 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 49
2021 ROC Home & Remodeling Guide

                            FELLUCA
                    OVERHEAD DOORS, INC.
                                   The Felluca Advantage
              Felluca Overhead Doors, Inc. has been Rochester’s #1 garage
                 door company for customer satisfaction for many years.
                     Family owned and operated for four generations!
                            Felluca Overhead Doors, Inc. has over
                                  100 years of experience.

                1674 Norton Street • Rochester, NY 14609
             585-467-2391 • www�fellucagaragedoors�com
50 — RochesterHomeBuilders.com                      ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

UPSTATE BUILDING INDUSTRY ALLIANCE          FindTheHomePros.com   — 51
2021 ROC Home & Remodeling Guide

  Award Winning
  Designer...

  Awesome
  Products…

  The perfect
  recipe for your
  new kitchen!

52 — RochesterHomeBuilders.com     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

       Turn Your Old
    Inefficient Fireplace                                  ARE YOU
      Into a Beautiful
       Source of Heat
                                                            A PRO?
   Introducing the 616 Gas Insert                        Join Upstate NY’s Elite
    The Insert That Looks Like A Fireplace!               If you’re the best at what
      • Huge Fireviewing Area • No Louvers or Grills           you do, you’re in
    • Standard Fan and Remote • Standard Accent Light      good company with us.
                • Choice of Two Log Sets
   • Featuring the Energy Efficient GreenSmart™ System
                                                               BECOME
      Come See One Burning Today At:                          A MEMBER
                       Since 1957
    1936 Hudson Avenue in Irondequoit
             585�266�8967
      www�fireplacefashions�com

UPSTATE BUILDING INDUSTRY ALLIANCE                                      FindTheHomePros.com   — 53
2021 ROC Home & Remodeling Guide

                                                                                      contractor deals with local building
                                                                                      codes on a daily basis and is equipped
                                                                                      with the expertise to comply with the
                                                                                      rules and requirements.
                                                                                          Legal Issues. What happens if you,
                                                                                      your neighbor or someone you’ve hired
                                                                                      to work on your home gets injured
                                                                                      while your home is under construction?
                                                                                      If you’re taking on your own project,
                                                                                      obtaining proper liability insurance is
                                                                                      essential and may be complicated and
                                                                                      expensive. Professional contractors
                                                                                      generally     carry  both      workers’
                                                                                      compensation and liability insurance to
                                                                                      protect themselves—and you—against
                                                                                      any unfortunate events.
                                                                                          Expertise. Any large construction
                                                                                      project is a complex activity.
                                                                                      Subcontractors can provide specific
                                                                                      expertise, but if you act as your own
                                                                                      contractor you will need to consider
                                                                                      your ability to manage the overall
                                                                                      process. Do you know the order in
                                                                                      which activities must be completed? A
                                                                                      general contractor is familiar with the
                                                                                      process from start to finish and has a
                                                                                      deep understanding of the smaller
                                                                                      details that are essential to a quality
                                                                                      finished product.
                                                                                         Project Management. Juggling
                                                                                      everyday demands and family needs
                                                                                      while managing a construction project
                                                                                      is a challenge. It is a full-time job. A
                                                                                      general contractor is well-versed in all
                                                                                      of the activities of construction such
                                                                                      as finding qualified subcontractors,
                                                                                      monitoring their progress, ordering the

Top Five Benefits
                                                                                      right materials, securing permits and
                                                                                      scheduling inspections.
                                                                                          Troubleshooting. An experienced

of Hiring a                                                                           contractor already knows about the
                                                                                      pitfalls involved in building a residential
                                                                                      home or large construction project and
                                                                                      can find solutions more easily because
General Contractor                                                                    he or she deals with these problems
                                                                                      every day. Small setbacks can turn
                                                                                      into much larger issues if they are not
                                                                                      handled quickly. A qualified contractor
   If you’re ready to build your dream     contractor can be an exciting and          also has the expertise to prepare your
home or take on that long-awaited          worthwhile experience, it also can be      jobsite for impending heavy rain or
home addition, one of the first steps      a complicated, technically demanding       high winds. Bad weather can wreak
is deciding if you should manage the       and time-consuming commitment. To          havoc on your schedule and the quality
project on your own or hire a general      ensure the end result of your project      of the construction.
contractor. With books, online videos      is a comfortable, well-built home (or
                                                                                      To find a building professional in your
and articles, you may feel ready to dive   newly added section of your home)
                                                                                      area, search FindTheHomePros.com.
right in to construction on your own.      for you and your family, consider the
                                                                                        Members of the Rochester Home
But there are a few things to consider.    following:
                                                                                       Builders’ Association and Upstate
   Before embarking single-handedly           Building Codes. The purpose of             Building Industry Alliance have
on the adventure, take some time           residential building codes is to provide   access to regular training, education
to consider your decision carefully.       minimum standards for the health           and information to keep them at the
While acting as your own general           and safety of the public. A general               top of their professions.

54 — RochesterHomeBuilders.com                                          ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

          FindTheHomePros.com
                        MEMBERS
104 Contractors, Inc�             ANCO Builders, LLC              Billitier Electric, Inc�
585-265-2070                      585-223-3034                    585-224-1111
84 Lumber Company                 Antetomaso Homes                Blake Miller Lawn & Landscape
585-425-3130                      585-787-8888                    585-223-2891
AB Williams Design                Antonelli Construction, LLC     Block, Longo, LaMarca
315-576-0582                      585-223-8540                    and Brzezinski, PC
                                                                  585-310-7442
ABR Wholesalers, Inc�             Apex Window Films
585-482-3601                      585-424-3456                    BME Associates
                                                                  585-377-7360
Access Lifts and Ramps, Inc� /    Aristo Properties
Access Home Elevators             585-223-2550                    Boardwalk Design, Inc�
585-247-1210                                                      585-248-8128
                                  ARM Procurement Advisors, LLC
ADMAR Supply                      585-645-0297                    Boccacino Heating
585-272-9390                                                      and Air Conditioning
                                  Atlas Builders                  585-454-2120
Advanced Thermal Technologies     585-381-7777
585-865-5098                                                      Bowering Homes, Inc�
                                  B&L Wholesale Supply            585-381-3376
AIB Enterprises, LLC              585-546-6616 • 585-613-3547
585-730-1748                                                      Branford Realty Corp
                                  Barden Building Products        585-442-4300
AIRE SERV Heating                 716-260-6016
and Air Conditioning                                              Broccolo Tree & Lawn Care
585-352-8330
                                  Barone Homes, Inc�              585-424-4476
                                  585-265-2100
Airquip Heating & AC                                              Bruce Boncke
585-641-3080
                                  Bartlett Fine Carpentry         585-317-6734
                                  585-683-5497
Albright Remodeling, Inc�         Basement Builders of NY, Inc�   Budget Blinds
585-230-4280                                                      585-484-1212
                                  585-424-6470
Allied Building Products          Bath Fitter                     Build Your Own Home, LLC
585-328-7330                                                      585-317-5590
                                  585-349-9940
Allstate Roofing & More           Bathtub Made New                Butler Sales & Service, Inc�
585-400-7663                      585-820-9120                    315-253-7237
Alta Bella Casa, Inc�             Beehler Construction, Inc�      Cadre Curbing, LLC
585-261-3693                      585-392-2979                    585-230-2098
Alternative Carbon                Besroi Roofing & Siding         California Closets
Energy Systems, Inc�              585-254-3800                    585-381-4870
585-935-7186
                                  Best Tile Distributors          Callan Contracting
Altra Rental & Supply, Inc�       585-482-1420                    585-813-2761
315-524-9649
                                  Betlem Residential Heating      Cameron Home
American Custom Exteriors, Inc�   & Air Conditioning              Improvement Group, Inc�
585-723-8072                      585-271-4328                    585-248-3000

UPSTATE BUILDING INDUSTRY ALLIANCE                                         FindTheHomePros.com   — 55
2021 ROC Home & Remodeling Guide

Caves Kitchens                     Crosstown Custom Homes               Dirisio Builders, Inc�
315-548-4000                       of Rochester, Inc�                   585-202-0657
                                   585-872-9100
City Hill Site Contractors                                              Domine Builders Supply
315-536-3694                       D J Beardsley & Sons                 585-924-2103
                                   Electrical Contractors
CNB Mortgage Company               585-493-5709                         Domville Builders/
585-385-2370                                                            Bruce Roe Construction
                                   D�J� Builders and Remodelers, Inc�   585-657-6526
Coler Insulation                   315-531-9074
585-626-0629                                                            DVC, Inc�
                                   Danrich Homes, Inc�                  585-353-3307
Comfort Window Co�, Inc�           585-223-4770
585-235-7839                                                            Eastern Shore Associates
                                   Dawn Aprile & Company                315-986-7017
Community Bank N�A�                585-370-5489
585-359-0247                                                            Eberts Electric, Inc�
                                   Defrank Electric, LLC                585-385-6170
Concal, LLC                        585-509-6947
585-730-8400                                                            Edu-Tech Associates, LLC
                                   Democrat & Chronicle                 585-330-0537
Costich Engineering,               585-258-9778
Land Surveying, and                                                     Ermanno Ferri Mason
Landscape Architecture, D�P�C�     DG & M Agency, Inc�                  Contractors, Inc�
585-458-3020                       585-271-3040                         585-259-0450
Cricket on the Hearth, Inc�        DGA Builders, LLC                    Everdry Waterproofing
585-385-2420                       585-586-7800                         of Upstate New York
                                                                        585-247-7692
Crossfield Heating & A/C           Diamond Cut Remodeling
585-872-4420                       585-622-7864
56 — RochesterHomeBuilders.com                              ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021

Faber Builders, Inc�                  Fleming Heating & Air Conditioning    Graves Bros� Home Improvement Co�
585-889-4840 • 585-303-3415           585-872-9430                          585-288-3390
585-303-6136
                                      Flower City Habitat for Humanity      Graywood Custom Homes
Fairport Mortgage                     585-402-0154                          585-738-8889
585-721-0456
                                      Flynn General Contracting             GRB Mortgage
Fedyk Builders, Inc�                  & Property Maintenance                585-739-3523
585-381-3130                          315-515-9517
                                                                            Greater Living Architecture, P�C�
Felgemacher Masonry                   Fossil Rock Landscape Corp�           585-272-9170
585-308-4914                          585-350-9358
                                                                            Gregs Custom Exteriors, Inc�
Felluca Garage Door Co�               Fresh Coat Painters of Rochester      585-727-0702
585-467-2391                          818-235-3689
                                                                            Harman Flooring Co�, Inc�
FGB Property                          Gauger & Swingly Construction, Inc�   585-546-1221
585-615-1238                          585-265-1440
                                                                            Harris Beach PLLC
FingerLakes Construction Management   Genesee Reserve Supply, Inc�          585-419-8800
585-330-0910                          585-292-7040
                                                                            Hawn Heating & Air Conditioning
Fireplace Fashions                    Geotherm, Inc�                        585-482-2499
585-266-8967                          585-305-2574
                                                                            Hedding Homes, LLC
Fitch Construction, Inc�              Gerber Homes and Additions            585-749-5548
585-377-3330                          315-524-7890
                                                                            Henrietta Bldg Supplies
Five Star Bank                        Get Organized                         585-334-4020
585-498-2910                          585-223-3646

UPSTATE BUILDING INDUSTRY ALLIANCE                                                  FindTheHomePros.com     — 57
2021 ROC Home & Remodeling Guide

Henry Isaacs Home Remodeling       In Season Fireplace                     Jay P� Tovey Co�, Inc�
585-293-2673                       585-334-4480                            585-442-4689
High Point Construction            Inde Studio, Kitchens,                  JMF Landscaping, LLC
& Renovation, Inc�                 Baths & Additions                       585-330-2864
585-414-0761                       585-249-8100
                                                                           John Betlem Heating & Cooling
Home Leasing, LLC                  Installers Warehouse, Inc�              585-271-8888
585-399-7092                       585-224-1402
                                                                           John Lockwood Plumbing
Home Power Systems                 Interior Design by Della                585-265-0736
585-433-2511                       585-455-8500
                                                                           Kartes Homes
Homes by Design, Inc�              Irish Propane                           585-202-5118
585-377-3629                       585-303-4839
                                                                           Keller Williams Realty
homes by RYAN                      Isaac Heating and Air Conditioning      585-732-6181
585-586-0300                       585-546-1400
                                                                           Kelly Homes of New York, LLC
Howard Hanna                       J� Kozel & Son, Inc�/Tool Ranch         585-391-1435
585-455-2672 • 585-732-1817        585-436-9807
                                                                           Kenrick Maintenance Corporation
Husqvarna Group                    J� T� Mauro Co�, Inc�                   585-424-1080
585-455-5973                       585-482-4640
                                                                           Ketmar Development Corporation
IKO Roofing                        JAG Construction                        585-381-7758
716-338-5793                       585-621-7040
                                                                           Kham Enterprise
Illuminating Expressions           James Fahy Design Architecture          585-315-6383
585-472-0389                       and Engineering
                                   585-272-1650
                                                                           Kitchen & Bath Expressions
                                                                           585-872-6130

58 — RochesterHomeBuilders.com                                  ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021                                                  HOME PRO MEMBERS

Kitchen Express II, LLC              LaRocque Business             Marvin Windows of New York, Inc�
585-624-9190                         Management Services, LLC      607-753-6706
                                     518-596-5586
Kitchen Thyme Design Studio, Inc�                                  Mascot, Inc�
585-385-9149                         Lawley                        585-865-4490
                                     585-545-6690 • 585-545-6691
Kitchens by Premier                                                Masterpiece Repair & Design, Inc�
585-338-2260                         LegalShield                   585-233-1387
                                     585-820-0322
Knataitis Construction, LLC                                        Matco Builders & Developers
315-589-2332                         Lyons National Bank           585-266-5880
                                     315-325-4507
Kornerstone Kitchens                                               Matthews & Fields Lumber Co�
585-427-0280                         M&T Bank at 3 City Center     585-334-5500
                                     585-258-8236
L&L General Construction                                           McKenna Builders, Inc�
585-857-9350                         Mailboxes Plus                585-393-1000
                                     585-289-3448
Lake Country Construction, Inc�                                    McKenna’s Rochester Kitchen
585-820-4850                         Manitou/Northrup Concrete     and Bath Centers
                                     585-703-3783                  585-377-3434
Lakeside Quality Building Products
315-524-9420                         Marc-Mar Homes, Inc�          McKinnon Construction
                                     585-426-5340                  585-624-5585
Lakeview Lawn & Landscape, Inc�
585-394-6701                         Mark IV Enterprises           MCM Natural Stone, Inc�
                                     585-232-1760                  585-586-6510
Land & Limb, LLC
585-223-3190                         Marshall Exteriors, LLC       McMahon Larue Associates, PC
                                     315-331-6462                  585-436-1080

UPSTATE BUILDING INDUSTRY ALLIANCE                                         FindTheHomePros.com    — 59
HOME PRO MEMBERS                                                             2021 ROC Home & Remodeling Guide

Metrose Custom Homes                    New York School of Home               Outdoor Lighting
585-303-4641                            Inspection and Construction, Inc�     Perspectives, Rochester
                                        585-581-2880                          585-349-7654
MIG Building Systems
585-385-3030                            NORCHAR Realty Group                  Pace Window and Door Corp
                                        585-333-2906                          585-924-8350
Miller Brick Co�
585-458-7745                            North Coast Development, LLC          Parksite, Inc�
                                        585-704-9750                          585-704-0823
Minnehan Design Build
585-223-9444                            Northern Stone & Design               Passero Associates
                                        585-223-3311                          585-325-1000
Miracle Method of Western NY
585-865-5000                            Northstar Lifts, LLC                  Patio Solutions
                                        315-864-6006                          585-385-9999
Morrell Builders, Inc�
585-249-1330 • 585-507-7967             Northwest Bank                        Pella Windows & Doors
                                        585-671-8591                          585-427-0970
Nature’s Accents
585-872-2790                            Nowak Homes, LLC                      Penfield Plumbing
                                        585-748-0066                          585-381-5650
Neufeld Custom Homes, LLC
585-236-1160                            Nu-Look Cabinet Refacing              Phelps Cement Products, Inc�
                                        585-232-1750                          315-548-2221
Neverwet Basement Waterproofing
585-281-8009                            Oaks Construction, Inc�               Pinnacle Eco Clean, Inc�
                                        585-247-6257                          585-309-1990
New York Electrical Inspection Agency
585-436-4460                                                                  Pinnacle Homes
                                                                              585-746-7179 • 585-746-0205

60 — RochesterHomeBuilders.com                                     ROCHESTER HOME BUILDERS’ ASSOCIATION, INC.
ROC Home & Remodeling Guide 2021                                                      HOME PRO MEMBERS

Piper Enterprise, LLC                 Rochester Gas & Electric Corp     Russell-Haidari Allstate Agency, Inc�
717-979-1573                          585-771-6792                      585-465-0548
Polidori & Ferri Custom Homes         Rochester Passive House           Ryan Homes
585-733-1656                          Consulting, LLC                   585-419-7400
                                      585-750-8192
Pooler Enterprises, Inc�                                                Ryan Plumbing, Heating,
585-924-5200                          Rocky Mountain Granite & Marble   Air Conditioning
                                      585-265-6610                      585-232-5555
Premier Homes
585-455-8513                          Roger Morrison Excavating, LLC    Sageline Construction
                                      315-597-3585                      585-687-8556
Premium Mortgage Corp
585-241-1000                          Roly Door                         Scalia Development, LLC
                                      585-288-2867                      585-749-0338
Pride Mark Homes, Inc�
585-249-8182
PrimeLending
585-317-3864
Pro Home and Sunrooms
585-500-5662
Quality Carpets
585-455-3632
R&W Paving
585-225-8733
Reddy Construction Co�, Inc�
585-352-3777
Reliant Community Credit Union
585-314-9973
Renewal by Andersen
of Rochester and Buffalo
585-458-1220
Residential Mortgage Services, LLC
585-764-1545
Residential Steel Services, LLC
585-458-4150
Riedman Companies
585-232-2600
Riedman Homes
585-232-1000
ROC Roofing, LLC
585-405-5226
Rochester Bath & Kitchen Remodeling
585-381-1320
Rochester Colonial Mfg
585-254-8191
Rochester Flooring Kitchen & Bath
585-427-7400

UPSTATE BUILDING INDUSTRY ALLIANCE                                              FindTheHomePros.com     — 61
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