Social Media Toolkit January - March 2021

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Social Media Toolkit January - March 2021
Social
Media
Toolkit
January - March 2021
Social Media Toolkit January - March 2021
January
Key Dates in                                                                Talking Points
                                                                            10 Food Safety Tips for the Slow Cooker
January 2021                                                                (National Slow Cooking Month)
                                                                            During the cold winter months, a slow cooked meal can be delicious
1st        Call for FNCE® 2021 Poster Session                               and comforting! To help ensure every slow-cooked dish you prepare
           abstracts opens                                                  is safe to eat, always follow proper food safety guidelines.
                                                                            https://www.eatright.org/homefoodsafety/four-steps/cook/10-
1st        New Year’s Day
                                                                            food-safety-tips-for-the-slow-cooker
4th
           National Spaghetti Day                                           •    Start with a clean space. Wash your hands and be sure your
6th
           National Bean Day                                                     slow cooker, work area and utensils are clean. To avoid cross-
                                                                                 contamination, store meat and vegetables separately, if
9   th
           National Apricot Day                                                  prepared in advance, before putting them in the slow cooker.
11th       National Milk Day                                                •    Make sure your slow cooker reaches a bacteria-killing
                                                                                 temperature. If possible, start your slow cooker on the highest
12    th
           National Curried Chicken Day
                                                                                 setting for the first hour and then switch it to low for longer
18th       Martin Luther King Jr. Day                                            cooking.

19    th
           National Popcorn Day                                             •    For foods to cook thoroughly, don’t overstuff the slow cooker.
                                                                                 It should be half to two-thirds full. While food is cooking,
21st       National Granola Bar Day                                              avoid removing the lid unless stirring the dish or checking for
24    th
           National Peanut Butter Day                                            doneness.

January 17-23: National Fresh Squeezed Juice Week                           •    One of the best parts of a slow cooked meal is the leftovers! To
                                                                                 reduce your risk of food poisoning, always store leftovers safely
National Glaucoma Awareness Month                                                and eat them in a timely manner.
National Hot Tea Month                                                      5 Whole Grains to Keep Your Family Healthy
National Oatmeal Month                                                      (National Oatmeal Month)
                                                                            During National Oatmeal Month, learn about the health benefits of
National Slow Cooking Month                                                 five different whole grains, including oats!
                                                                            https://www.eatright.org/food/vitamins-and-supplements/
National Soup Month                                                         nutrient-rich-foods/five-grains-to-keep-your-family-healthy
Thyroid Awareness Month                                                     •    Oats contain beta-glucan fiber which may lower cholesterol
                                                                                 and help support the immune system.
                                                                            •    Besides the classic favorite oatmeal for breakfast, oats can
                                                                                 be added as a binder to savory dishes such as meatloaf and
                                                                                 burgers.
                                                                            •    Oats also work well in baked goods including oatmeal cookies,
                                                                                 as a crunchy topping on crisps and crumbles, and even in
                                                                                 casserole dishes.

Sample Social Media Posts
Slow cookers are a great way to whip up a delicious dish with minimal effort, but it’s important to always follow proper #foodsafety guidelines.
Use these tips during National Slow Cooking Month: https://sm.eatright.org/slowcookHFS #eatright
During #NationalOatmealMonth, learn about the health benefits of incorporating oats — and four other nutritious whole grains — into your
eating plan: https://sm.eatright.org/5wholegrains #eatright
Want to present a poster at #FNCE 2021? Submit an abstract by February 18! Learn more and submit here:
https://sm.eatright.org/2021fnceposter #eatrightPRO
During the #COVID19 pandemic, the Academy has gathered resources for food and nutrition practitioners to address preparedness, patient
care and food safety and access. Use the Coronavirus Professional Resource Hub on #eatrightPRO: https://sm.eatright.org/COVID19hub
January is #NationalSoupMonth! For a nutritious dish that uses convenient items you may already have on hand, prepare Vegetable and Stars
Soup: https://sm.eatright.org/starvegsoup #eatright #recipe

                                     Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021       |2|
Social Media Toolkit January - March 2021
Promote smart, realistic New Year’s resolutions
throughout January!
During the month of January, many people set resolutions for the new year. A lot of these goals
relate to maintaining a nutritious eating plan, cooking healthful meals at home and engaging in
more physical activity.
For people who are looking to eat more balanced, nutritious meals, share tips for choosing nutrient-rich foods from all five food
groups; provide simple strategies for incorporating more fruits and vegetables into meals and snacks; and suggest healthful
eating tips specific to women and men, as they have different nutritional needs.

The Academy offers several resources for those who want to cook more at home. Provide meal prepping tips for people who are
busy during the week. Share a list of common culinary terms and recommend cooking with aromatics — a great way to add flavor
to dishes without added salt, sugar or fat.

If your clients or patients want to add more physical activity into their routines, suggest simple ways to move more throughout
the day. Emphasize the importance of fueling workouts with good nutrition, too.

Throughout January, spread the word about developing and maintaining healthful habits all year long!

Sample Social Media Posts
Contrary to popular belief, maintaining a balanced eating plan doesn’t have to be complicated! Here are some simple ways to incorporate
nutrient-rich foods and beverages into your meals and snacks: https://sm.eatright.org/dietnutrientrich #eatright
Is your New Year’s resolution to cook more? Understanding the basics of common culinary techniques will help you navigate through #recipes
with ease! Here’s a list of common terms: https://sm.eatright.org/lingoculinary #eatright #cooking
Preparing meals ahead of time is a great way to save money, spend less time #cooking throughout the week and reduce food waste. To do so
safely, follow these guidelines: https://sm.eatright.org/cookeatsafely #eatright #foodsafety
Want to incorporate more physical activity into your routine? It’s easier than you may think! Here are ways to move more throughout the day:
https://sm.eatright.org/workout30min #eatright #exercise

                                    Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021       |3|
Social Media Toolkit January - March 2021
In 2021 and beyond, help support the future of the
nutrition and dietetics profession.
The Academy of Nutrition and Dietetics Foundation is the only charitable organization devoted
exclusively to supporting nutrition and dietetics professionals, by empowering them to help
consumers live healthier lifestyles. The Foundation serves as the philanthropic arm of the Academy
and does not receive any portion of member dues, relying solely on donations to thrive.
Luckily, there are many ways to support the Foundation! The simplest way to donate is to make a gift of
cash, which is tax deductible under section 501(c)(3) of the Internal Revenue Code and can be specifically
designated to one or more Foundation programs. These may include the Annual Fund, scholarships or
research funds. You also can make a planned or estate gift through charitable annuities and trusts, beneficiary
designations of IRAs and other qualified plans, or an IRA charitable rollover.

Or, honor someone who has made a difference in your career with a tribute gift to the Foundation. Your
friend, colleague or loved one’s family will be notified of your thoughtfulness through a personalized
acknowledgement letter. This is a great idea during National Nutrition Month® or on Registered Dietitian
Nutritionist Day!

Another easy way to support the Foundation is to make a donation when renewing your annual Academy
membership dues. You can do this starting February 1, 2021, when Academy membership renewal opens
online.

Throughout the year, encourage your fellow nutrition and dietetics professionals to support the Foundation
and spread the word on social media!

Sample Social Media Posts
The Academy Foundation is the only charitable organization devoted exclusively to supporting #nutrition and #dietetics professionals, by
empowering them to help consumers live healthier lifestyles! Support the Foundation: https://sm.eatright.org/donateFoundation #eatrightPRO
Now is the perfect time to set up a setting up a monthly recurring donation to the Academy Foundation, which provides year-round support
for scholarships, awards, research grants and more! https://sm.eatright.org/donateFoundation #eatrightPRO
March: To celebrate #NationalNutritionMonth, make a donation to the only charity exclusively dedicated to supporting our profession! Donate
to the Academy Foundation: https://sm.eatright.org/donateFoundation #eatrightPRO
March: Celebrate #RDNday by honoring someone who has made a difference in your career with a tribute gift to the Academy Foundation!
Learn more: https://sm.eatright.org/donateFoundation #eatrightPRO

                                    Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021     |4|
Social Media Toolkit January - March 2021
February
Key Dates in                                                                  Talking Points
                                                                              Prepare Heart-Healthy Foods for Your Family
February 2021                                                                 (American Heart Month)
                                                                              Heart disease is the leading cause of death in the United States.
1st        Applications due for Foundation awards and                         However, you can reduce your risk of developing the disease through
           research grants                                                    good nutrition and healthy lifestyle habits.
                                                                              https://www.eatright.org/health/wellness/heart-and-cardiovascular-
1st        Membership renewal for 2021-2022
           opens online                                                       health/prepare-heart-healthy-foods-for-your-family
                                                                              •    Fiber is an important part of heart health. To increase your
1st        Voting in the Academy National                                          dietary fiber intake, include more plant-based sources of protein
           Election begins
                                                                                   such as beans and peas, choose whole grains whenever possible
4th        National Homemade Soup Day                                              and make half your plate fruits and vegetables at each meal.
4th
           World Cancer Day                                                   •    Low to moderate amounts of fat, specifically unsaturated fat,
7th
           Super Bowl Sunday                                                       can give heart health a boost. The unsaturated fats from foods
                                                                                   such as nuts, olives, avocados and fatty fish may help increase
9th        National Pizza Day                                                      good cholesterol levels.
14  th
           Valentine’s Day
                                                                              •    Another way to reduce your risk of heart disease is to be active.
15th       Foundation scholarship application opens                                Adults should get at least two hours and 30 minutes of physical
                                                                                   activity per week, including muscle strengthening activities.
15th       Voting in the Academy National
           Election closes                                                    Are Canned Foods Nutritious for My Family?
16  th
           National Almond Day                                                (National Canned Food Month)
                                                                              Canned foods can play an important role in an overall balanced
18    th
           Call for FNCE® 2021 Poster Session                                 eating pattern. During National Canned Food Month, learn more
           Abstracts closes                                                   about these types of foods and how to select nutritious options.
26th       National Pistachio Day                                             https://www.eatright.org/food/vitamins-and-supplements/nutrient-
                                                                              rich-foods/are-canned-foods-nutritious-for-my-family
27   th
           National Strawberry Day
                                                                              •    Fruits and vegetables used for canning are picked at peak
February 22-28: National Eating Disorder                                           freshness, ensuring the best flavor and nutrient quality. Canned
Awareness Week
                                                                                   foods can be just as nutritious as fresh foods because canning
AMD/Low Vision Awareness Month                                                     preserves many nutrients.
American Heart Month                                                          •    When purchasing canned fruit, pick varieties that are canned in
National Black History Month                                                       water, 100 percent juice or its own juices. Many varieties of fruit
                                                                                   come packed in light or heavy syrup, which are forms of added
National Canned Food Month                                                         sugars.
National Children’s Dental Health Month
                                                                              •    Choose canned vegetables without added salts, labeled “no
National Cherry Month                                                              salt added” or “low sodium.” Keep in mind that cans marked
National Grapefruit Month                                                          “reduced sodium” are not necessarily sodium-free.

National Snack Food Month

Sample Social Media Posts
During #AmericanHeartMonth, learn how to reduce your risk of heart disease by maintaining a nutritious eating plan and engaging in physical
activity: https://sm.eatright.org/HHfoodsfam #eatright
Canned foods are an affordable way to eat more fruits and vegetables. During National Canned Food Month, learn more about the potential
benefits: https://sm.eatright.org/cannedfoodshlthy #eatright #kidseatright
Feb. 9: It’s #NationalPizzaDay! Celebrate by preparing your own pizza at home with this no-rise whole-wheat dough #recipe:
https://sm.eatright.org/wholewheatpizza #eatright #kidseatright
Feb. 22 – 28: National Eating Disorders Awareness Week is a great time to teach your child the importance of a healthy body image. Use these five
strategies: https://sm.eatright.org/posbodyimage #eatright #kidseatright #NEDAwareness
The nomination deadline for the Academy’s National Honors and Awards is March 1! Take a few minutes to nominate a friend or colleague:
https://sm.eatright.org/honorsawards2021 #eatrightPRO

                                     Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021          |5|
Make your voice heard during the 2021 Academy
National Election!
Voting in the Academy National Election will take place February 1-15. Learn about this year’s
candidates and cast your vote! This year’s open Board of Directors positions include President-
elect, Treasurer-elect, Director-At-Large, House of Delegates Speaker-Elect and House of Delegates
Director. Other positions include those with ACEND, CDR and the Nominating Committee.
Before casting your vote, learn about this year’s candidates and their skill sets. Encourage your fellow nutrition and dietetics
professionals to vote by sharing graphics and information via your social media profiles. Be sure to review and comply with the
Academy’s National Campaign rules.

Sample Social Media Posts
Don’t miss your chance to take part in the Academy National Election! You have until February 15 to cast your vote:
https://sm.eatright.org/election2021 #eatrightPRO #dietetics
Are you running for a position in the Academy’s 2021 National Election? Take time to review the official Campaign Rules:
https://sm.eatright.org/2021campaignrules #eatrightPRO
DPGs, MIGs and affiliates are challenged to increase member participation in the Academy's National Election! Take the lead while voicing your
opinion for the future of our profession: https://sm.eatright.org/election2021 #eatrightPRO
Want to help impact the future of the nutrition and #dietetics profession? Participate in the Academy’s 2021 National Election! Learn more and
cast your vote: https://sm.eatright.org/election2021 #eatrightPRO

                                    Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021       |6|
Encourage fellow nutrition and dietetics professionals to
use the Academy Foundation’s resources.
The Academy Foundation assists students in their academic endeavors. The Foundation also
recognizes outstanding members for their contributions, funds member-conducted research and
provides resources through public education efforts. To receive assistance from the Foundation,
you can apply for research grants, awards, fellowships, scholarships and, if need be, disaster relief.
The Foundation offers a variety of awards for members, which are given to students, practitioners and educators. The awards
recognize the outstanding achievements of Academy members, encouraging individuals to grow as professionals and achieve
excellence in new and developing areas of food and nutrition. There also are many other award opportunities including
continuing education, program development and international awards. For those who are conducting research and looking for
funding, the Foundation provides research grants. Applications for Foundation awards and research grants are due February 1,
2021, at 11:59 p.m. Central Time.

The Foundation awards hundreds of annual scholarships, many of which are awarded to diverse recipients. In fact, the Foundation
is the world’s largest provider of dietetics scholarships to students at all levels of study! Scholarship applications open February 15,
2021, and close April 19, 2021.

In addition to grants, awards and scholarships, the Foundation collaborates with the Academy’s Research, International and
Scientific Affairs team and other stakeholders and partners. These teams create and offer fellowship opportunities for current
and future credentialed practitioners. As fellowship opportunities become available, they will be posted in the Foundation’s
application portal.

Throughout the year, promote the Foundation’s opportunities on your social media platforms!

Sample Social Media Posts
January: Are you conducting nutrition and dietetics research or in search of funding? Consider applying for an Academy Foundation research
grant! Apply by February 1, 2021: https://sm.eatright.org/Foundationportal #eatrightPRO
January: Did you know there are Foundation award opportunities for nutrition practitioners, educators and students? Apply by February 1,
2021: https://sm.eatright.org/Foundationportal #eatrightPRO #dietetics
The Academy Foundation is the world’s largest provider of #dietetics scholarships to students at all levels of study! To be considered for a 2021-
2022 academic year scholarship, complete the application: https://sm.eatright.org/Foundationportal #eatrightPRO
By completing the Academy Foundation’s online scholarship application, you are automatically considered for hundreds of Foundation
scholarships! Apply by April 19, 2021: https://sm.eatright.org/Foundationportal #eatrightPRO

                                     Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021        |7|
March
                                                                                Talking Points
Key Dates in                                                                    Frozen Foods: Convenient and Nutritious
March 2021                                                                      (National Frozen Food Month)
                                                                                During National Frozen Food Month, learn why frozen fruits and
1st        Last day to apply for the Academy’s Diversity                        vegetables can be part of a balanced eating plan and how to select
           and Inclusion Awards and Grants                                      nutritious varieties.
                                                                                https://www.eatright.org/food/planning-and-prep/smart-shopping/
1st        Last day to submit nominations for 2021 		                           frozen-foods-convenient-and-nutritious
           National Honors and Awards
                                                                                •    Fruits and vegetables are picked at peak ripeness and often
1st        National Peanut Butter Lover’s Day
                                                                                     frozen within hours, locking in nutrients and flavor. In some
7th        National Cereal Day                                                       cases, frozen foods have more vitamins and minerals compared
                                                                                     to fresh ones because fresh foods lose vitamins and minerals
8th        International Women’s Day                                                 over time, while freezing preserves nutrients.
10    th
           Registered Dietitian Nutritionist Day                                •    Not all frozen foods are created equal — many can be high in
                                                                                     saturated fat, added sugars and salt. When selecting frozen
11th       International School Meals Day                                            foods, carefully review the Nutrition Facts Label and ingredients
11th
           World Kidney Day                                                          list.
                                                                                •    Take measures to ensure frozen foods are stored safely at home!
16th       National Artichoke Hearts Day
                                                                                     To do so, follow thawing and cooking methods specified on the
17th       St. Patrick’s Day                                                         package.

19th       National Poultry Day
                                                                                Kidney Disease and Diet (National Kidney Month)
23    rd
           American Diabetes Association Alert Day
                                                                                March is National Kidney Month. Learn why making nutritious food
26    th
           National Spinach Day                                                 choices is essential to managing kidney disease and how a registered
                                                                                dietitian nutritionist can be a valuable resource.
26    th
           Purple Day (epilepsy awareness)                                      https://www.eatright.org/health/diseases-and-conditions/kidney-
                                                                                disease/kidney-disease-and-diet
27th       National Spanish Paella Day
30    th
           National Doctor’s Day                                                •    If you have kidney disease, meet with a registered dietitian
                                                                                     nutritionist to learn how to make smart food choices and
March 15-21: Brain Awareness Week                                                    manage the disease through good nutrition.
National Colorectal Cancer Awareness Month                                      •    People with kidney disease may need to limit their sodium
                                                                                     intake. Sodium is found in salt and many packaged foods, so
National Frozen Food Month                                                           always check the Nutrition Facts Labels for sodium content.
National Kidney Month                                                           •    Some people with kidney disease also need to limit their
                                                                                     potassium intake. Since potassium is found in a variety of food
National Noodle Month
                                                                                     sources, an RDN can help you stay within your limits.
National Nutrition Month®

Sample Social Media Posts
Frozen foods are an affordable, convenient way to get your daily dose of fruits and vegetables! Use these tips to select nutritious varieties and
store them safely at home: https://sm.eatright.org/foodsfrozen #eatright #NationalNutritionMonth
During #NationalKidneyMonth and #NationalNutritionMonth, learn why a registered #dietitian nutritionist is a beneficial resource for people
who have kidney disease: https://sm.eatright.org/dietkidney #eatright
Mar. 10: A registered #dietitian nutritionist can help you develop a safe, realistic eating plan that you can stick with for the long haul! Here are 10
reasons to seek the expert, science-based advice of an RDN: https://sm.eatright.org/RDNvisit #eatright #NationalNutritionMonth #RDNday
Mar. 15-21: Studies show that improved memory is just one of the brain-boosting benefits associated with eating more fish! Learn more during
Brain Awareness Week: https://sm.eatright.org/fishbrainhealth #eatright #NationalNutritionMonth
During #NationalNoodleMonth, combine buckwheat soba noodles and colorful vegetables to prepare this nutritious, family-friendly #recipe:
https://sm.eatright.org/stirfryveg #eatright

                                      Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021           |8|
March is National Nutrition Month®!
Throughout March, the Academy celebrates National Nutrition Month®. The annual campaign
focuses on the importance of making informed food choices and developing sound eating and
physical activity habits. This year’s theme is “Personalize Your Plate,” which embraces individuality
and inclusivity and showcases the expertise of registered dietitian nutritionists.
There is no one-size-fits-all approach to nutrition and health, as we’re all unique with different bodies, goals, backgrounds and
tastes. Share information with your clients and patients about preparing simple family meals, adding flavor to dishes, cooking
meatless recipes, cooking with beans, using canned and frozen produce and more!

During March, the Academy will promote registered dietitian nutritionists and nutrition and dietetics technicians, registered as
the most valuable and credible source of timely, scientifically based food and nutrition information. In addition, we’ll celebrate
Registered Dietitian Nutritionist Day on Wednesday, March 10.

Spread the word about National Nutrition Month® including information, social media graphics, handouts and more.
Visit eatright.org/national-nutrition-month for updates.

Sample Social Media Posts
There are many ways to amplify the flavor of your family’s meals without added salt, sugar or fat. Use these simple strategies during
#NationalNutritionMonth and beyond: https://sm.eatright.org/flavenhance #eatright
If you don’t have time to whip up a homemade meal, you can still enjoy the benefits of a family dinner! Here are some ideas to prepare
nutritious, quick meals at home: https://sm.eatright.org/fakehomemademeal #eatright #kidseatright #NationalNutritionMonth
Beans are packed with nutrition, and they’re inexpensive and convenient! Throughout #NationalNutritionMonth, use these creative, versatile
ideas to cook with beans: https://sm.eatright.org/enjoybeans #eatright
Whether you enjoy fresh, frozen or canned fruits and vegetables, there are plenty of ways to reap their nutritional benefits! Follow these tips to
select healthful options for your family: https://sm.eatright.org/frzncanfresh #eatright #kidseatright #NationalNutritionMonth

                                     Academy of Nutrition and Dietetics SOCIAL MEDIA TOOLKIT 2021         |9|
Coming Soon:
April           National Preceptor Month

May             Food Allergy Action Month

June            Men’s Health Month

Follow the Academy on social media!
For professional news and updates:

        https://www.facebook.com/eatrightPRO

        https://twitter.com/eatrightPRO

        https://www.linkedin.com/company/eatrightpro/

        https://www.youtube.com/user/EatRightPROtv

        https://twitter.com/eatrightFNCE

        https://www.instagram.com/eatright_PRO/

For messaging to share with clients and consumers:

        https://www.facebook.com/EatRightNutrition

        https://twitter.com/eatright

        https://www.youtube.com/user/EatRightTV

        https://www.pinterest.com/kidseatright/
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