SPONSORSHIP OPPORTUNITIES 20 20 - Alberta Energy Efficiency

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SPONSORSHIP OPPORTUNITIES 20 20 - Alberta Energy Efficiency
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     April 30, 2020
     Telus Convention Centre,
     Calgary

SPONSORSHIP
OPPORTUNITIES
SPONSORSHIP OPPORTUNITIES 20 20 - Alberta Energy Efficiency
ALBERTA ENERGY EFFICIENCY ALLIANCE

       The Alberta Energy Efficiency Alliance (AEEA) is a member-based organization with a diverse
       group of stakeholders actively working to advance and maximize energy efficiency in the
       province of Alberta. Energy efficiency plays an important role in creating a sustainable Alberta,
       both economically and environmentally.

       Since 2007, the AEEA has brought people together to collaboratively engage in solving problems,
       coordinating action and delivering a common voice for the energy efficiency industry in
       Alberta. Our mandate is to increase awareness and advocate for the economic and
       environmental benefits of energy efficiency in Alberta, from creating jobs and growing the
       economy to saving energy costs and reducing greenhouse gas emissions. Our annual
       events convene expert local, national and international speakers, interested government and
       industry stakeholders, and the network of service providers to share resources and ideas.

       Our mission speaks to the importance of reducing the barriers to sustained and broad
       adoption of energy efficiency initiatives and technologies, recognizing that there is an
       economic and environmental need for all orders and sectors of government, businesses, non-
       profit organizations and individuals to realize the benefits of energy efficiency.

      Vision
      Alberta will become a world leader in energy efficiency, as it is a world leader in energy production.

      Mission
      Drive to maximize energy efficiency by being an inclusive and diverse forum for communication,
      collaborative problem solving, coordinated action and a common voice to enhance the economic
      and environmental success of Alberta.

      AEEA Beliefs
           • Energy efficiency plays an important role in creating a sustainable Alberta, economically
             and environmentally.
           • There are non-economic barriers to the adoption of economic energy efficiency technology
             and activities.
           • There is a role for all orders of government, all businesses (commercial, institutional, retail,
             industrial, and utilities), non-profit organizations and individuals in maximizing the benefits of
             energy efficiency.
           • By working together we all achieve more.

                                AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities            2
ALBERTA ENERGY EFFICIENCY SUMMIT

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       As an organization, the AEEA engages with its members and
       other stakeholders to increase awareness and advocate for                 Building on the
       the economic and environmental benefits of energy efficiency
       in Alberta, from creating jobs and growing the economy                    tremendous success
       to saving energy costs and reducing greenhouse gas                        and momentum of
       emissions. These events offer delegates a forum to
       collaborate, learn, network, and receive insight into the latest          the 2018 and 2019
       trends and next steps in energy efficiency in Alberta.                    events, the AEEA is
       Our 2020 Summit planning themes are centred around:
                                                                                 excited to continue
       ➔ Jobs and Job Creation in Jurisdictions with Broad-Based                 this important forum
          and Sustained Energy Efficiency Initiatives
       ➔ Energy Efficient Technologies and Growth Opportunities
                                                                                 for debate and
       ➔ Municipal Programs for Residents and Businesses, and                    dialogue with the
          Clean Project Financing
                                                                                 2020 Alberta Energy
       ➔ Energy Management and Energy Benchmarking across
          Industrial, Oil & Gas, Commercial and Institutional                    Efficiency Summit,
          facilities
                                                                                 April 30, 2020 in
       Featuring world class speakers and industry experts,                      Calgary, AB.
       innovators and leaders in the field, our events showcase the
       important discussions taking place, often directly with
       government and policy-makers, and the action needed to
       continue to foster and achieve the important economic and
       environmental benefits of energy efficiency in the province.

                                                                                                         3

                                AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities   3
SUMMIT DEMOGRAPHICS
In total, there were nearly 300 attendees at the AEEA 2018 Alberta Energy Efficiency Summit,
nearly 225 attendees at the AEEA 2019 Energy Efficiency Summit in Edmonton, AB
representing federal, provincial and municipal governments, and organizations from various
industries, located all over Canada and the USA.

2019 Attendee Location Breakdown: The vast majority (81%) of 2019 attendees were located in
Alberta primarily from Edmonton and surrounding area. The 2018 Summit in Calgary drove a similar
majority of attendees from Calgary and the surrounding area.

2019 Registration Breakdown: The largest contingent of attendees (32%) at the Alberta Energy
Efficiency 2019 Summit were not members of the AEEA, and were from the Government, Municipal, and
Academia sector.

                         AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities     4
81%
2019
                                                                  When asked to rate the overall
                                                                  quality of the 2019 Alberta
                                                                  Energy Efficiency Summit, 81%
                                                                  said that the 2019 Summit was
                                                                  “Excellent” or “Above Average”.
                                                                  81% was also achieved for the
                                                                  2018 Summit.

CONFERENCE
HIGHLIGHTS

58%                                                             89%
                                                                When asked to name five sponsors
When asked to rate the overall
value the 2019 Alberta Energy                                   that came to mind (without referring to
Efficiency Summit provided,                                     any 2019 Summit communications
relative to the price paid, 58%                                 material), 89% of respondents named
said that the value of the 2018                                 five or more sponsors.
Summit was “Excellent”
or “Above Average”.

                           AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities   5
PARTICIPATING COMPANIES AND ORGANIZATIONS AT THE 2018 AND 2019 SUMMITS

       2G Energy                                Dunsky Energy Consulting                  NAIT
       3 Point Environmental                    ecobee                                    National Energy Board
       3D Energy Limited                        ECO Canada                                National Research Council - IRAP
       717 Project Solutions Ltd                Ecofitt Corporation                       Natural Resources Canada (NR Can)
                                                                                          Navigant
       Acacia Engineering Ltd.                  Econoler
                                                                                          Nest Labs
       Aenergy Capital                          Edmonton Airports                         Newo Global Energy
       Alberta Council for Env. Education       Edmonton Public Schools                   New York Institute of Technology
       Alberta Council of Disability Services   Efficiency Canada                         NorQuest College
       Alberta Ecotrust Foundation              Efficiency Capital                        OMIK Energy Advisors Services
       Alberta Electric System Operator         EfficiencyOne                             Oracle Utilities
       Alberta Health Services                  Electrical Contractors Assoc. of AB       Owens Corning Canada LP
       AUMA                                     Emissions Reduction Alberta               PACE Alberta Co-op Ltd.
       Alberta Water Council & Clean Air        Empower Me                                Pacific Northwest Economic Region
       All One Sky Foundation                   Enbridge Gas                              Pembina Institute
       AltaGas Utilities Inc.                   Enel X                                    PerformEnergy Inc.
       AMB GES                                  Energy Efficiency Alberta                 Prism Engineering Ltd
       ARDN Energy Consulting Inc.              Energy Saving Trust                       Pulse Energy
       Armstrong Fluid Technology               Energy Services Assoc. of Canada          PureSphera
       Associated Engineering                   Enervee                                   Quantum Lighting, Inc.
       Assoc.of Energy Engineers of AB          Enmax Corporation                         Queen’s University
       ATB FINANCIAL                            ENMAX Energy Corp.                        QUEST
       ATCO Electric                            ENMAX Power Corporation                   Red Deer College
       ATCO Energy                              Enviromatics Group Ltd.                   Reinbold Engineering Group
       ATCO Innovation Team                     Environment and Parks                     Relight Solutions
       ATCO Pipelines and Liquids GBU           EPCOR                                     Rodan Energy Solutions
       Attainable Homes Calgary Corporation     EQ Engineering                            Sacre-Davey Engineering
       BC Insulators                            EQUS REA LTD.                             SAIT
       BCIT                                     Evans Hunt                                Schneider
       Bidgely, Inc.                            Fortis Alberta                            Scott Builders Inc
       BILD Alberta                             Franklin Energy                           SES Consulting
       Biosphere Institute of the Bow Valley    FRESCo                                    Shell Scotford
       Blue Line Innovations                    FortisAlberta                             Sky Solar
       Boardwalk REIT                           FortisBC                                  Smarter Growth Initiative
       Bourgeois Construction                   FRESCo                                    Solar Energy Society of Alberta
       Bradford White Canada                    Franklin Energy                           Solution 105 Consulting
       British Consulate                        Globe Electric                            Stantec Consulting Ltd.
       Brookfield Residential                   Google                                    Sticks and Stones Strategic
       Burman Energy Consultants Group Inc.     Govt of Alberta Agric. and Forestry       Marketing
       Calgary Lighting Products                Govt of Alberta Econ. Development         Strategic Group Summerhill
       Canada Green Building Council            Govt of Alberta Env. and Parks            Sunrise Sustainable
       Canadian Institute for Energy Training   Govt of Alberta Indigenous Relations
                                                                                          Sustainable Buildings Canada
                                                Govt of Alberta Seniors and Housing
       Canadian Solar Conference Ltd                                                      Sustainable Projects Group
                                                Green Learning Canada Foundation
       CAPP                                                                               SysEne Consulting Inc.
                                                Greengate Power Corporation
       Carbon Conversations                                                               TELUS Spark
       Centre of Energy Mgmt Expertise          Greenplanet Energy Analytics
                                                                                          Terrapin Geothermics Inc
       City of Calgary                          GreyJay Energy
                                                                                          The Delphi Group
       City of Edmonton                         Heat and Frost Insulators Local 110
                                                                                          Thermal Insulation Assoc. of Canada
       City of Grande Prairie                   Hestia Group
                                                                                          Town of Devon
       City of Medicine Hat                     Honeywell
                                                                                          Transition énergétique Québec
       City of Red Deer                         ICF Consulting Canada Inc.
                                                                                          UFA Co-operative Limited
       CLEAResult                               InClime
                                                                                          University of Alberta
       Climate Smart                            Independent Electricity
                                                                                          University of British Columbia
       CMHC                                     System Operator
                                                                                          University of Calgary
       Colliers project Leaders                 Internat Energy Solutions Canada Inc.
                                                                                          University of North Carolina
       Community Power                          Int’l Assoc. of Heat & Frost Insulators
                                                                                          Vital Engineering Corporation
       Connecticut Green Bank                   Kambo Energy Solutions
                                                                                          Vital Group of Companies
       CoPower                                  Lumican
                                                                                          Vulcan Brand Innovation Team
       County of St. Paul                       MacEwan University
                                                                                          West Fraser Mills
       Direct Energy                            Mazzi Consulting
                                                                                          Western Econ. Diversification
       CUFCA                                    MCCAC
                                                                                          Canada
       CWB Group                                MCN Solutions
                                                                                          Westmount Charter School
       Direct Energy Business                   Metis Nation of Alberta
                                                                                          Williams Engineering Canada
       Dresse-Rand, A Siemens Business          MyHEAT Inc.

                                     AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities                     6
WHY SPONSOR
As a sponsor of the Alberta Energy Efficiency Summit, you will have a direct channel to share
your brand and organizational information with the leaders in the energy efficiency community.
In addition, you will play a pivotal role in helping AEEA in building a forum for distinguished
stakeholders, government officials and innovators to come together to further energy efficiency
in Alberta.

We want to cultivate and grow partnerships with organizations and companies that recognize the
importance of our mandate and want to play a role in advancing energy efficiency.

Sponsorship packages for the Alberta Energy Efficiency Summit offer a wide range of benefits
tailored to meet your organization’s needs.

By partnering with the Alberta Energy Efficiency Summit your organization will:

     • Demonstrate your company’s commitment and dedication to the energy efficiency
       community in Alberta.
     • Be top-of-mind for conference attendees and other AEEA network contacts as a leader in
       the energy efficiency field in Alberta.
     • Position your organization as an employer of choice for professionals, influencers and key
       decision makers.
     • Create a vibrant space for energy efficiency conversations and opportunities to be initiated
       and developed.
     • Support the organization leading the charge in the development of new energy efficiency
       opportunities in the province.

                        AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities        7
HOW WE WILL BUILD YOUR BRAND
As an Alberta Energy Efficiency Summit sponsor, you benefit from a wide variety of branding
opportunities as we promote this year’s event.

Here is a breakdown of our marketing activities that will include your brand:

                Website & Electronic Promotion: Sponsor logos and branding will appear on the
                event web pages and digital marketing materials.

                E-Blast (E-mail): Our sponsors will have their logos included in a series of email
                communications sent directly to the inboxes of industry professionals and decision-
                makers.

                Social Media: The Alberta Energy Efficiency Summit and its sponsors will be
                promoted via the AEEA Twitter & LinkedIn accounts. Social media promotion
                for the event will include links back to the Energy Efficiency Summit web pages,
                which will include sponsor logos.

                On-Site Displays: Sponsor logos will be featured on a variety of on-site signage
                and digital presentation formats.

                On-Site Integration of Brand: The opportunity to display your signage and
                branded materials at the event to ensure excellent brand recognition and
                connection with the audience.

                Verbal Thank You & Recognition at Events: During the conference, we will have
                the event MC announce a verbal thank you to our sponsors at the events.

                Complimentary Networking Opportunities: Your sponsorship package will
                include various complimentary passes so your staff can connect with event
                attendees to generate sales leads and potential clients.

                        AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities        8
ALBERTA ENERGY EFFICIENCY SUMMIT:
SPONSORSHIP OPPORTUNITIES

                                                                   Bronze       Silver       Gold      Platinum
        BENEFITS
                                                                   $1,250      $2,375       $3,500      $5,000

        Maximum Number Allowed                                    Unlimited   Unlimited       8               4

        Logo & link on event web page                                 ✓            ✓           ✓               ✓

        Logo in event agenda or program guide (if published)          ✓            ✓           ✓               ✓

        Logo on event signage displayed in venue                      ✓            ✓           ✓               ✓

        Logo on PowerPoint screens during event                       ✓            ✓           ✓           Isolated

        Opportunity to purchase discounted
                                                                      ✓            ✓           ✓               ✓
        conference pass

        Right to use event name and logo in sponsor
                                                                      ✓            ✓           ✓               ✓
        promotions

        Optional display booth in event lobby (approx.. 8’x8’)
                                                                      ✓            ✓           ✓               ✓
        Current max of 8 available across all categories.

        Verbal recognition during event                               ✓            ✓           ✓               ✓

        Opportunity to donate a door prize                            ✓            ✓           ✓               ✓

        Complimentary conference registrations                        1           2            3              4

        Right to provide additional signage                                        ✓           ✓               ✓

        Access to event attendee list and contact
                                                                                               ✓               ✓
        information

        Exclusive host of an event asset
                                                                                           See P. 11   See P. 10

        Mentions in pre-conference social media
                                                                                                       Minimum 4
        promotion

        Logo in all pre-and post-event advertising                                                             ✓

        Corporate profile in pre-conference email blast
                                                                                                               ✓

        Opportunity to present a breakout session
                                                                                                               ✓

                                  AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities           9
SPONSORSHIP ASSETS

Platinum Level Sponsorship Assets
Platinum Level Sponsors would receive ONE OF THE FOLLOWING the assets listed below:

Registration Sponsor (Available – 1)
    • Your logo on the conference badges designated as the “Registration Sponsor”
    • Branding of the registration desk (we will provide basic signage and tent cards but will
      work with you to incorporate additional signage/décor if you wish)
    • Opportunity to provide a delegate registration gift branded with your logo.
    • Branding the online registration system header with your logo and a message that says
      “Online registration sponsored by                    ”

Main Event Speaker Sponsor (Available – 2)
    • Presenting name rights for one morning session speaker, engaging all Summit attendees
      (“Presented by your organization”)
    • We will work with you to “brand” the room through décor, signage, electronic displays,
      etc. that tastefully fuse both your brand and the AEEA brand into the event
    • Opportunity for a representative to address the entire conference audience to welcome
      the crowd, deliver some key corporate messages, and introduce the keynote speaker
    • Opportunity to provide promotional materials that will be placed on table settings during
      your exclusive event
    • An opportunity to conduct a door prize during the sponsored event

Closing Keynote Sponsor (Available – 1)
    • Presenting name rights of the closing speaker (“Presented by your organization”)
    • We will work with you to “brand” the room through décor, signage, electronic displays,
      etc. that tastefully fuse both your brand and the AEEA brand into the event
    • Opportunity for a representative to address the entire conference audience to welcome
      the crowd, deliver some key corporate messages, and introduce the keynote speaker
    • Opportunity to provide promotional materials that will be placed on table settings during
      your exclusive event
    • An opportunity to conduct a door prize during the sponsored event

                       AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities     10
Gold Level Sponsorship Assets
Gold Level Sponsors would receive ONE OF THE FOLLOWING the assets listed below:

Breakout Stream Sponsorship (Available – 4)
     • Logo on all session signage for the stream that you are sponsoring
     • Opportunity to introduce (host) the speakers in the session room for the stream
       you are sponsoring
     • An opportunity to provide two (2) additional stock corporate signage (e.g. banners or
       rollups) from your own company stock for displaying in the session room for the stream
       you are sponsoring

Coffee Break Sponsor (Available – 2)
     • An opportunity to provide additional stock corporate signage (e.g. banners or rollups)
       from your own company stock for display during the coffee breaks that you
       are sponsoring
     • Verbal thank you during the breakout sessions before and after your coffee breaks on
       the day you are sponsoring the breaks

Evaluation Sponsor (Available – 1)
     • Verbal thank you during the breakout sessions to remind delegates to fill out their
       evaluations for a chance to win a prize, donated by your organization.
     • Logo on the evaluations that will be provided to each delegate.
     • Logo on post-conference evaluation that is sent out to all delegates.

Charging Station Sponsor (Available – 1)
     • Logo and branding recognition on portable charging stations.
     • Logo recognition as a “charging station sponsor” on conference materials
       (website, program guide, signage)
     • Verbal acknowledgment and recognition at beginning of event as the charging
       station sponsor.

CONTACT INFORMATION
To become a sponsor or for more information about sponsoring the Alberta Energy Efficiency
Summit, please contact us at contact@aeea.ca.

                        AEEA Alberta Energy Efficiency Summit 2020 | Sponsorship Opportunities   11
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