START-UP PORTFOLIO Ecosystem Accelerator Innovation Fund - GSMA

 
START-UP PORTFOLIO Ecosystem Accelerator Innovation Fund - GSMA
START-UP
PORTFOLIO   Ecosystem Accelerator
            Innovation Fund
START-UP PORTFOLIO Ecosystem Accelerator Innovation Fund - GSMA
02                                                       GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio   03                                                         GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio

                                                               Ecosystem Accelerator

                The GSMA represents the interests of            The GSMA Ecosystem Accelerator                            The Ecosystem Accelerator programme
                mobile operators worldwide, uniting nearly      programme focuses on bridging the gap                     is supported by the UK Department for
                800 operators with almost 300 companies         between mobile operators and start-ups,                   International Development (DFID), the
                in the broader mobile ecosystem, including      enabling strong partnerships that foster                  Australian Government, the GSMA and
                handset and device makers, software             the growth of innovative mobile products                  its members. The views expressed in this
                companies, equipment providers and              and services. These partnerships bring                    document are not necessarily those of DFID
                internet companies, as well as organisations    impactful mobile solutions to the people                  or the Australian Government.
                in adjacent industry sectors. The GSMA          and places that need them most, generating
                also produces industry-leading events such      the greatest socio-economic impact. In
                as Mobile World Congress, Mobile World          particular, the programme operates an
                Congress Shanghai and the Mobile 360            Innovation Fund which supports start-ups
                Series conferences.                             from Africa and Asia-Pacific with direct
                                                                grant funding, technical assistance, and                                                               “Bringing impactful
                For more information, please visit the GSMA     connections with mobile operators.
                corporate website at www.gsma.com
                                                                Learn more at:
                                                                                                                                                                       mobile solutions to
                Follow the GSMA on Twitter: @GSMA               www.gsma.com/ecosystemaccelerator
                                                                or contact us at: accelerator@gsma.com                                                                 the people and places
                                                                Follow GSMA Mobile for Development on
                                                                Twitter: @GSMAm4d                                                                                      that need them most”

February 2018
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     FOREWORD
                Back in April 2017, we announced the first nine             Soon after this announcement we opened         They cover more sectors, including              We are committed to helping these
                start-ups selected for our Innovation Fund.                 applications for our second intake. For this   health, insurance, and logisitics, and          organisations realise their full socio-
                Spanning eight countries, all had in common                 round, our founding partner DFID was joined    illustrate a wider range of areas in which      economic and commercial potential. We
                the fact that they developed a unique approach              by the Australian Government, who provide      local SMEs are using mobile innovation          hope the information included in this
                to addressing challenges very specific to their             not only additional funding available to       to help solve local problems. Collectively      document will inspire you to engage with
                local context, around for instance education,               start-ups, but also a great opportunity to     they tackle thirteen of the 17 Sustainable      them, and to refer relevant start-ups to the
                transportation or agriculture. Early results                strengthen our position in Asia Pacific. The   Development Goals introduced by                 upcoming round of our Innovation Fund.
                from this portfolio are encouraging. All of                 number and variety of applications received    the United Nations and embraced by
                the start-ups are more committed than ever                  – over 550 from over 40 countries – have       the mobile industry as a whole. Our                                          Max Cuvellier
                to leveraging the power of mobile technology                allowed us to grow our portfolio in size,      commitments to support and develop
                to deliver socio-economic impact, and                       without compromising on the quality of the     local talent, and to better represent
                engagements with mobile operators are                       companies we’re supporting.                    female entrepreneurs and managers,
                progressing. Twiga Foods have already raised                                                               also remain very strong: local staff and
                their Series A, and Ruangguru their Series B;               With 15 additions, our portfolio now           women represent respectively 83 per                                          Head of Ecosystem
                most are in conversation with investors for                 comprises 24 start-ups based in 15             cent and 32 per cent of all management                                       Accelerator programme,
                follow-on funding.                                          markets around Africa and Asia Pacific.        positions in our current portfolio.                                          GSMA
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THE GSMA                                                                                              THE OBJECTIVES OF THE FUND ARE TO

ECOSYSTEM
ACCELERATOR
                     The Ecosystem Accelerator
                     programme is supported by the                                      Establish partnerships       Test business                 Provide lessons and
                     UK Department for International                                    between operators            models with                   examples for stakeholders
                     Development (DFID), the
                     Australian Government, the                                     1   and start-ups in order
                                                                                        to increase the reach    2   the greatest
                                                                                                                     potential for      3          within the ecosystem,
                                                                                                                                                   on the ways in which

INNOVATION
                     GSMA and its members.                                              of innovative mobile         growth                        mobile is driving positive
                                                                                        services                                                   socioeconomic change
                     It provides selected start-ups in Africa and
                     Asia Pacific with grant funding, technical
                     assistance, and the opportunity to partner
                                                                                    This catalogue presents the Fund’s portfolio of start-ups across Africa

FUND
                     with mobile operators in their markets to
                     help scale their products and services into
                     sustainable businesses.                                                   and Asia Pacific, for its first and second rounds.
START-UP PORTFOLIO Ecosystem Accelerator Innovation Fund - GSMA
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                                                                                                                                                                                                 Round 1 Portfolio
                                                                                                                                                                                                 Round 2 Portfolio
                                                                                                                  PAKISTAN
                                                                                                                        NEPAL
                                                                         EGYPT                                                                        MYANMAR

                                                                                                                             BANGLADESH                                                    Combined, the portfolio
                                                                                                                                                                                           start-ups address the
                                 SEN EGAL
                                                                                                                                                                                           following SDGs
                                                                                                                                                           CAMBODIA

     ECOSYSTEM
                                            N IGE RIA
                                                               UGAN DA

                                                                                                 KENYA

     ACCELERATOR
                                                                    RWAN DA                                                               INDONESIA

                                                                                                EAST AFRICA

                                                                                 TAN Z AN IA
                                                        Z AM B IA

     INNOVATION FUND                                                              M OZ AM B I Q UE

     PORTFOLIO
START-UP PORTFOLIO Ecosystem Accelerator Innovation Fund - GSMA
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BISCATE
B I SCAT E .CO.MZ
                                                                                                                                                    EFISHERY
                                                                                                                                                    EF IS HERY.CO M

Platform using inclusive           The Problem
                                   In Mozambique, nine in ten people work in the
                                                                                                                                                    IoT-based smart fish          The Problem
                                                                                                                                                                                  Aquaculture is expected to provide close to
technologies to connect            informal economy — one of the highest ratios
                                   in the world. It is estimated that 80 per cent
                                                                                                                                                    feeding machines for          two-thirds of global food fish consumption
                                                                                                                                                                                  by 2030, according to the FAO. With annual
skilled workers from               of those under 35 in Mozambique lack stable                                                                      commercial aquaculture        aquaculture production of more than 15 million
                                   employment, with many struggling to meet day-                                                                                                  tonnes, Indonesia is the second largest producer
the informal sector with           to-day living costs. Meanwhile, 45 per cent of                                                                                                 in the world. However, inefficiencies and a lack

customers                          the population owns a mobile phone.                                                                                                            of skills and data are forcing Indonesia’s 3.5
                                                                                                                                                                                  million fish and shrimp farmers to cope with
                                   The Start-up                                                                                                                                   very high feeding costs (60 to 90 per cent of
                                   Biscate (“odd job” in Portuguese) is a service                                                                                                 total production cost).
                                   allowing informal and often uncertified skilled
                                   workers throughout the country to register             The Project                                                                             The Start-up                                        The Project
                                   and advertise their services with a basic phone        Biscate received a grant from the GSMA                                                  eFishery offers an IoT-based smart fish feeding     eFishery received a grant from the GSMA
                                   using USSD technology. Biscate offers potential        Ecosystem Accelerator Innovation Fund in April                                          machine for commercial aquaculture. The feeder      Ecosystem Accelerator Innovation Fund in
                                   customers access to a register of workers sorted       2017 to expand its service in Mozambique and                                            senses the fish’s appetite through motion           February 2018 to extend its value proposition
                                   by trade, location and experience level. Once a job    develop a feature to link workers to relevant                                           sensors that analyse their behaviour. The           to fish farmers by adding more features to the
Founders              Country      has been completed, customers can rate workers.        training centres for skill building and certifications.   Founder           Country     proprietary software also allows fish farmers to    service and conduct a pilot project on Narrow
Frederico P. Silva    Mozambique                                                                                                                    Gibran Huzaifah   Indonesia   manage feeding in real-time from their phones       Band IoT (NBIoT) with a mobile operator partner.
Tiago Borges Coelho                                                                                                                                                               and control the system remotely if necessary.
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ENSIBUUKO
ENS IBUUKO.CO M
                                                                                                                                            ESEWA
                                                                                                                                            ES EWA.CO M. NP

Cloud-based core            The Problem
                            More than three million people across Uganda
                                                                                                                                            Mobile payment              The Problem
                                                                                                                                                                        In Nepal, only 34 per cent of adults have an
banking software            are using the country’s 6,000 Savings and Credit
                            Cooperatives (SACCOs) to access financial
                                                                                                                                            service provider allowing   account at a financial institution, and this
                                                                                                                                                                        number is even lower for women (31 per cent)
customised for              services. Most SACCOs still rely heavily on                                                                     users to make online        and lower income individuals (24 per cent).
                            rudimentary manual management of financial                                                                                                  Financial inclusion is key to reducing poverty
Savings and Credit          information. Inefficiency, human error and fraud                                                                payments, pay utility       and boosting prosperity; without it, many

Cooperatives                have become typical of these institutions and
                            are undermining their ability to deliver financial                                                              bills, receive money or     societies are held back.

                            services to the underbanked.
                                                                                                                                            set up merchant accounts    The Start-up
                                                                                                                                                                        The eSewa mobile payment solution can be
                            The Start-up                                                                                                                                accessed either through a mobile app or one of
                            Ensibuuko uses mobile money and the cloud to          The Project                                                                           25,000 agents across the country. Users can buy       The Project
                            help SACCOs in Uganda mobilise and manage             Ensibuuko received a grant from the GSMA                                              mobile airtime, pay utility bills, deposit funds in   eSewa received a grant from the GSMA
                            savings to offer credit efficiently. Its customised   Ecosystem Accelerator Innovation Fund in                                              their bank account or perform cash-ins or cash-       Ecosystem Accelerator Innovation Fund in April
                            software, MOBIS, enables SACCOs to gain better        February 2018 to design, build and integrate a                                        outs from their eSewa account. The app can also       2017 to improve the usability of its agent app and
                            insights from their data, manage transactions and     mobile banking platform on their existing group                                       be used to buy bus tickets, pay for school fees       expand services and operations in eastern Nepal.
Founder           Country   credit efficiently, and make data-driven decisions.   banking software platform to improve the quality          Founders          Country   or book trips abroad.
Gerald Otim       Uganda                                                          and range of financial services available to              Asgar Ali         Nepal
                                                                                  SACCOS in Uganda.                                         Biswas Dhakal
                                                                                                                                            Subash Sharma
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FARMCROWDY
FA RMCR OWDY.CO M
                                                                                                                                               FIELD BUZZ
                                                                                                                                               F IELD. B UZZ

Online platform               The Problem
                              Agriculture represents 23 per cent of Nigeria’s
                                                                                                                                               Mobile software to               The Problem
                                                                                                                                                                                In Bangladesh, traditional retail outlets — mudir
for individuals and           GDP. Smallholder farmers produce 90 per cent
                              of the country’s agricultural output, but have
                                                                                                                                               manage last-mile                 dokan — are ubiquitous, with more than 90
                                                                                                                                                                                per cent of the middle class using them to
businesses to invest in       little access to credit to sustain and grow their                                                                distribution and                 buy groceries regularly. These networks of
                              businesses. Between 2009 and 2013, less than                                                                                                      shops employ millions of workers, but are
farming projects              three per cent of all annual credit issued by                                                                    operations efficiently           often operated in an informal, inefficient and
                              deposit money banks in the country went to                                                                                                        non-transparent manner. This creates many
                              smallholder farmers.                                                                                                                              systemic issues around cash collection, deliveries,
                                                                                                                                                                                inventory management and others. Consequently,
                              The Start-up                                                                                                                                      these microentrepreneurs cannot grow their
                              Farmcrowdy’s digital platform connects                                                                                                            businesses efficiently.
                              investors to farmers through sponsorship               The Project                                                                                                                                       The Project
                              packages that fund higher yields for a share           Farmcrowdy received a grant from the GSMA                                                  The Start-up                                           Field Information Solutions received a grant from
                              of the returns. The service allows the sponsors        Ecosystem Accelerator Innovation Fund in                                                   Field Buzz is a platform that helps small              the GSMA Ecosystem Accelerator Innovation
                              to browse and select screened agricultural             February 2018 to develop a mobile app for                                                  businesses manage their field operations and           Fund in February 2018 to develop a more
                              opportunities by produce type, funding amount,         smartphones and feature phones that will help                                              distribution – done by traditional retail outlets      standardised version of Field Buzz that will
Founder             Country   contract duration and expected returns.                farmers and farm sponsors to interact. The app            Founders            Country      - with smartphones and mobile internet, and            address last-mile distribution for MSMEs with
Onyeka Akumah       Nigeria                                                          will also deliver other services to farmers, such as      Habib Ullah Bahar   Bangladesh   track the activities of employees, customers,          dispersed sales and delivery agents in rural areas
                                                                                     information, electronic payments and training.            Alexis Rawlinson                 beneficiaries, farmers and transactions to the         of Bangladesh.
                                                                                                                                                                                last mile.
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JAMII AFRICA
JA MIIAF RICA.CO M
                                                                                                                                               JOONAAK
                                                                                                                                               J O O NAAK.CO M

Mobile micro health             The Problem
                                Under 30 percent of people in Tanzania currently
                                                                                                                                               Delivery service             The Problem
                                                                                                                                                                            Despite a real opportunity for small
insurance product               have access to health insurance. The remaining 35
                                million, who often work in the informal economy,
                                                                                                                                               providing logistics          entrepreneurs in Cambodia to embrace
                                                                                                                                                                            e-commerce, the country ranked only 119 out
for Africa                      must pay for health services every time they                                                                   for micro and small          of 137 in the 2016 UNCTAD B2C E-commerce
                                need them. Due to high administration costs,                                                                                                Index. Logistics is one of the key barriers to the
                                large insurance companies rarely serve small                                                                   e-commerce                   development of the sector, as a lack of skills,
                                enterprises or Tanzanians making less than USD
                                100 a month.                                                                                                   businesses                   equipment, time or capacity make it difficult for
                                                                                                                                                                            small online merchants to get their product to
                                                                                                                                                                            their customers.
                                The Start-up
                                Jamii is a mobile management platform for health                                                                                            The Start-up
                                insurance policies that perform the administrative   The Project                                                                            Joonaak provides last-mile delivery services          The Project
                                functions of an insurer, while providing access      Jamii Africa received a grant from the GSMA                                            and warehousing facilities to small e-commerce        Joonaak received a grant from the GSMA
                                to low-cost micro health insurance policies for      Ecosystem Accelerator Innovation Fund in                                               companies. The service also includes a                Ecosystem Accelerator Innovation Fund in
                                MSMEs, ordered on mobile phones via USSD, in         February 2018 to increase the adoption of Jamii’s                                      technology platform for e-commerce players to         February 2018 to expand its operations and
                                partnership with Vodacom Tanzania.                   microhealth insurance service by MSMEs in                                              track their sales and generate reports through a      customer base through the design and launch of
Founder              Country                                                         Tanzania by facilitating mobile-based on-boarding         Founders          Country    proprietary dashboard.                                a mobile version of its web application, which will
Lilian Makoi         Tanzania                                                        of users.                                                 Soliya Kong       Cambodia                                                         allow simple monitoring and tracking for clients
                                                                                                                                               Leakhena Long                                                                      and consumers alike.
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KARGO
KAR G O.COM .MM
                                                                                                                                               KYTABU
                                                                                                                                               KYTAB U.CO M

Online platform             The Problem
                            Despite more than 4,100 small companies
                                                                                                                                               Edtech platform that     The Problem
                                                                                                                                                                        In Kenya, the cost of school supplies and learning
allowing businesses or      operating in the transportation and storage
                            sector in Myanmar, small logistics companies
                                                                                                                                               leases out textbooks     materials are inflated due to supply chain
                                                                                                                                                                        inefficiencies and trade issues. Textbooks can
individuals to request      and independent truck owners are losing money                                                                      through apps             cost up to a third of a middle-class household’s
                            every day from underutilised trucks and an                                                                                                  income, but these costs disproportionately affect
a truck for pickup and      inefficient marketplace. Meanwhile, as scooters                                                                                             the poorest families, who can spend over half

delivery services           and motorbikes are prohibited in Yangon, small
                            businesses and individuals have no reliable, cost-
                                                                                                                                                                        their income on education.

                            efficient or trackable way to manage logistics and                                                                                          The Start-up
                            facilitate deliveries.                                                                                                                      Kytabu is a leasing app for textbooks, which
                                                                                                                                                                        are downloadable from an online library on any
                            The Start-up                                             The Project                                                                        internet-enabled device or preinstalled on a         The Project
                            Kargo is an online marketplace that connects             Kargo received a grant from the GSMA Ecosystem                                     Kytabu tablet. By breaking textbooks down into       Kytabu received a grant from the GSMA
                            truck owners with businesses and individuals             Accelerator Innovation Fund in February 2018                                       leasable lessons, the aim is to make educational     Ecosystem Accelerator Innovation Fund in April
                            for efficient and reliable logistics and delivery        to expand its operations locally by automating                                     content more accessible and affordable to low-       2017 to make the existing mobile app available
                            solutions. Drivers can sign up to the platform           most of its key processes. This automation phase                                   and middle-income families and to improve            on multiple platforms, create additional digital
Founder           Country   and fulfil logistics for small retail and wholesale      includes the launch of a mobile app for SME               Founders       Country   educational access across Kenya.                     content (e.g. videos, animations) and upgrade the
Alex Wicks        Myanmar   businesses on an ad hoc basis.                           customers to place truck orders.                          Tonee Ndungu   Kenya                                                          capacity of the service.
                                                                                                                                               Paul Mugambi
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LIPA MOBILE
L IPAMOBILE.CO M
                                                                                                                                              LYNK
                                                                                                                                              LYNK.CO. KE

mSomesa is a school          The Problem
                             Households in Uganda typically pay 100 percent
                                                                                                                                              A digital platform that     The Problem
                                                                                                                                                                          The informal sector accounts for close to 83 per
fee management               of the costs for pre-primary education, 76 per
                             cent for secondary and 70 per cent for tertiary.
                                                                                                                                              connects households         cent of Kenya’s employment, which for millions of
                                                                                                                                                                          workers translates into uncertainty, low pay and
and payment system           However, just 16 per cent of adults keep their                                                                   and businesses with         few opportunities for career advancement. Good
                             savings at formal deposit-taking institutions                                                                                                work does not necessarily mean more work or
for parents                  (banks, microfinance institutions or savings                                                                     verified domestic           higher pay, and positive feedback and a strong
                             and credit institutions), which makes managing
                             and paying for school fees and school-related                                                                    workers, artisans and       track record of work do not generally translate
                                                                                                                                                                          into borrowing power or the ability to start a
                             expenses a major challenge for most households.
                                                                                                                                              blue-collar professionals   formal business.

                             The Start-up                                                                                                                                 The Start-up                                           The Project
                             LipaMobile’s mSomesa service is an integrated          The Project                                                                           Lynk’s core offering is to connect informal            Lynk received a grant from the GSMA Ecosystem
                             cashless platform for parents, school administrators   LipaMobile received a grant from the GSMA                                             workers to suitable jobs. Users submit their           Accelerator Innovation Fund in February 2018 to
                             and school canteen vendors and suppliers to pay        Ecosystem Accelerator Innovation Fund in February                                     service request on the platform, which is              develop a worker-facing mobile app to enhance
                             for school fees, supplies and services. The product    2018 to consolidate and expand the mSomesa                                            forwarded to available service providers via           worker engagement with its job matching and
                             is aimed at parents with no fixed earnings for whom    service as well as to develop and scale the Mslapp                                    SMS. Interested service providers can bid for the      e-commerce platforms. This will enhance the
Founder            Country   lump sum payments of school fees can be difficult.     product, with a key focus on rural Uganda where           Founders         Country    job by replying to the job message. Once users         platform’s scalability and efficiency by reducing
Laban Jemba        Uganda    It also offers a savings platform where parents        most parents have low incomes.                            Johannes Degn    Kenya      select their preferred worker, the job is delivered    Lynk’s manual operating processes. It will also
                             can periodically load money and set a timeline for                                                               Adam Grunewald              on-site. Customers pay via mobile money or card,       empower workers to manage their own profiles
                             payment directly to the school’s bank account.                                                                                               and are prompted to provide a service rating.          as small businesses, manage multiple jobs, widen
                                                                                                                                                                                                                                 their offerings, and increase their incomes.
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MATONTINE
M ATONT IN E.CO M
                                                                                                                                                 MUSANGA LOGISTICS
                                                                                                                                                 MU SANGALO GIST IC S .CO M

Solution to digitise          The Problem
                              Under 25 per cent of adults in Senegal have
                                                                                                                                                 Mobile platform                   The Problem
                                                                                                                                                                                   While youth make up almost two-thirds of
traditional savings           access to a bank account of any kind. This rate
                              drops to barely 10 per cent in rural areas. As most
                                                                                                                                                 to send parcels                   Zambia’s working-age population, almost 25 per
                                                                                                                                                                                   cent are unemployed. Meanwhile, local MSMEs
circles (‘tontines’)          of the population are unable to access any form                                                                    through a network of              face simple infrastructure challenges, such as
                              of credit, they instead rely on traditional, informal                                                                                                timely delivery of packages and inventory.
and facilitate access         rotating savings circles called “tontines”, usually                                                                independent cyclists,
to credit and financial       managed by women. As these saving circles are
                              operated manually, the risk of fraud and disputes                                                                  riders and drivers                The Start-up
                                                                                                                                                                                   Musanga is a delivery service for packages in
services                      is high, limiting their potential.                                                                                                                   Lusaka. Packages are delivered within one to
                                                                                                                                                                                   three hours and an instant proof of delivery
                              The Start-up                                                                                                                                         is provided. It enables MSMEs to reduce
                              MaTontine offers a mobile-based automated                The Project                                                                                 their logistical costs and enables informal             The Project
                              platform for tontines. By allowing users to              MaTontine received a grant from the GSMA                                                    microentrepreneurs with underutilised assets,           Musanga received a grant from the GSMA
                              build credit scores over time, MaTontine allows          Ecosystem Accelerator Innovation Fund in                                                    such as motorbikes and bicycles, to fulfil last-mile    Ecosystem Accelerator Innovation Fund in
                              them to access other financial services, such            February 2018 to scale the digital platform and                                             deliveries through Musanga’s mobile platform            February 2018 to expand their operations and
                              as small loans and insurance. The community-             incorporate a credit scoring functionality to                                               and earn an extra income.                               platform in three cities across the country. The
Founders            Country   focused platform is deployed and run by tontine          facilitate small loans and other financial services       Founders                Country                                                           end goal is to empower microentrepreneurs
Tosan Oruwariye     Senegal   managers who generate some revenue through               like microinsurance from third party providers.           Njavwa Mutambo          Zambia                                                            (drivers, riders) who will then support local SMEs
Bernie Akporiaye              this activity.                                                                                                     Emmanuel Kwenda                                                                           (small shops, manufacturers).
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NEH THIT
N EH TH IT.CO M
                                                                                                                                           OPTIMETRIKS
                                                                                                                                           O PT IMET R IKS .CO M

Low-income jobs             The Problem
                            While more than 70 per cent of the adult
                                                                                                                                           Crowdsourced mobile-                   The Problem
                                                                                                                                                                                  In Kenya, about 70 per cent of the population do
platform providing          population in Myanmar owns a smartphone, a
                            lack of quality job boards or platforms means
                                                                                                                                           based and real-time                    their daily shopping in open markets and through
                                                                                                                                                                                  other informal channels. The absence of reliable
job matching, skills        the country’s 25 million low-income workers still                                                              data collection service                socio-economic data in emerging markets is a big
                            lack efficient, dependable ways to find a job.                                                                                                        obstacle to making good policy decisions. This
training and employer       Although reliable statistics are lacking, youth                                                                for Africa’s retail                    is also a problem for the private sector, where a

transparency                unemployment in the country is considered high.
                                                                                                                                           companies                              lack of basic market data and customer feedback
                                                                                                                                                                                  creates a barrier to investment for 55 per cent of
                            The Start-up                                                                                                                                          brands in Africa.
                            Neh Thit is a job-matching platform for low-
                            skilled workers in Myanmar that is currently                                                                                                          The Start-up
                            piloting in an industrial zone in Yangon             The Project                                                                                      Optimetriks’ solution leverages a community             The Project
                            specialising in garment manufacturing. New Day       Neh Thit received a grant from the GSMA                                                          of users, paid per visit, to perform retail census      Optimetriks received a grant from the GSMA
                            has launched a chatbot on Facebook Messenger         Ecosystem Accelerator Innovation Fund in                                                         and audits, collect data on the ground and take         Ecosystem Accelerator Innovation Fund in April
                            to take advantage of the high numbers of users       February 2018 to develop and expand its current                                                  pictures at outlets through Optimetriks’ native         2017 to improve the user-scoring mechanism,
                            and open APIs, as well as the low penetration of     platform by improving the system through which                                                   Android application and a Facebook Messenger            design customised training materials and deploy
Founder           Country   apps that customers find difficult to download.      customer relationships are managed for both job           Founders                 Region        chatbot. The aggregated crowdsourced data is            the service in Kenya and Uganda.
Conor Smith       Myanmar                                                        seekers and employers.                                    Paul Langlois-Meurinne   East Africa   then screened and cleaned, photos are analysed
                                                                                                                                           Augustin de Choulot                    through an artificial intelligence solution and the
                                                                                                                                           Marc de Courcel                        results are displayed to clients through live web
                                                                                                                                                                                  business intelligence dashboards.
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PREPCLASS
P R E PCLASS.CO M.NG
                                                                                                                                                 RAYE7
                                                                                                                                                 RAYE7.CO M

Digital tutoring                 The Problem
                                 At over 80 million, Nigeria has the world’s third
                                                                                                                                                 Culturally sensitive    The Problem
                                                                                                                                                                         In Cairo, traffic is a serious health, economic and
marketplace that                 largest population of under 15s, comparable to
                                 the entire population of the European Union.
                                                                                                                                                 digital carpooling      security issue. Vehicles are responsible for 26
                                                                                                                                                                         per cent of air pollution, and Cairo traffic alone
connects learners                However, the Nigerian school system ranks                                                                       solution for daily      costs Egypt four per cent of its GDP every year.
                                 extremely low in terms of both quality and                                                                                              Unfortunately, public transportation is not always
and tutors                       enrolment rates, from primary (ranked 138 out of                                                                commuting               an alternative, especially for women as 86 per
                                 138) to higher education (ranked 125 out of 138).                                                                                       cent report feeling insecure.

                                 The Start-up                                                                                                                            The Start-up
                                 PrepClass is a tutoring marketplace that connects                                                                                       Raye7 is a carpooling service for daily commuting
                                 students and tutors through an online platform. A                                                                                       that relies on the trust of community networks.
                                 pool of teachers who have been interviewed and        The Project                                                                       Users receive cost-effective transportation, while     The Project
                                 thoroughly vetted offer their services to learners,   PrepClass received a grant from the GSMA                                          drivers generate additional daily income to offset     Raye7 received a grant from the GSMA Ecosystem
                                 providing a source of income for tutors while         Ecosystem Accelerator Innovation Fund in April                                    the cost of their car, insurance and fuel costs. The   Accelerator Innovation Fund in April 2017 to scale
                                 supporting the education of Nigeria’s students.       2017 to increase the number of tuition sessions                                   service offers women the option to choose to           up their B2C business with large homogeneous
                                                                                       completed through the platform by connecting                                      only ride with other women of their community.         communities (e.g. universities, business parks)
Founders               Country                                                         more learners and tutors via a web and mobile             Founders      Country                                                          who work far from residential areas.
Chukwuwezam Obanor     Nigeria                                                         application and develop digital education content.        Samira Negm   Egypt
Olumide Ogunlana                                                                                                                                 Ahmed Negm
28                               Portfolio                                         GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio   29                           Portfolio                                       GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio

RUANGGURU
RUANG G URU.CO M
                                                                                                                                                    SAFEMOTOS
                                                                                                                                                    SAF EMOTOS .CO M

Digital marketplace              The Problem
                                 With over 50 million students and four million
                                                                                                                                                    Highly localised ride-       The Problem
                                                                                                                                                                                 Although low-and middle-income countries have
for private tutors               teachers, Indonesia has the fourth largest
                                 educational system in the world. However, it is
                                                                                                                                                    hailing platform for         only half of the world’s vehicles, they have 90 per
                                                                                                                                                                                 cent of the world’s road traffic deaths. Africa has
offering educational             also one of the lowest performing. It has been                                                                     motorcycles and              the highest rates of traffic fatalities, making its
                                 claimed that over 50 per cent of Indonesia’s                                                                                                    roads the most unsafe in the world.
classes                          teachers are unqualified.                                                                                          informal taxis
                                                                                                                                                                                 The Start-up
                                 The Start-up                                                                                                                                    SafeMotos is a safety-focused ride-hailing service
                                 Ruangguru is a freemium learning management                                                                                                     for motorcycle taxis in Africa. The mobile-based
                                 system that helps students prepare for exams                                                                                                    platform improves road safety and enables more
                                 using content tailored to the national curriculum,                                                                                              transparent interaction between motorcycle taxi
                                 and helps teachers to crowdsource educational            The Project                                                                            drivers and customers. Drivers can differentiate       The Project
                                 content and distribute it to students. It improves       Ruanggurru received a grant from the GSMA                                              themselves from the competition and get more           SafeMotos received a grant from the GSMA
                                 the learning experiences of students while also          Ecosystem Accelerator Innovation Fund in                                               trips as customers know they are monitored             Ecosystem Accelerator Innovation Fund in April
                                 improving access to resources for teachers.              April 2017 to launch an online marketplace for                                         via smartphone sensors for their driving habits.       2017 to develop the existing product to provide
                                                                                          personalised education where teachers and                                              In return, customers have access to safer              drivers with more digital services, improve the
Founders             Country                                                              tutors generate content, and students access              Founders           Country   transportation options.                                customer experience with ordering and paying
Adamas Devara        Indonesia                                                            content for free or request personalised advice           Peter Kariuki      Rwanda                                                           for the service, and increase the number of trips
Muhamad Iman Usman                                                                        for a fee.                                                Barett Nash                                                                         per month.
30                                 Portfolio                                      GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio   31                          Portfolio                                       GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio

SEHAT KAHANI
SE H ATKAHANI.CO M
                                                                                                                                                   SUDPAY
                                                                                                                                                   S U D- PAY.CO M

m-Health services                  The Problem
                                   Only 0.9 per cent of Pakistan’s GDP is spent on
                                                                                                                                                   Mobile solution for         The Problem
                                                                                                                                                                               In Senegal, up to 70 per cent of local taxes go
provided by women                  healthcare — eight times less than the World
                                   Health Organization recommends. Meanwhile,
                                                                                                                                                   MSMEs to pay taxes to       uncollected due to fraud at different steps of the
                                                                                                                                                                               collection process. This missed income in turn
doctors to marginalised            more than 70 per cent of Pakistan’s medical                                                                     municipal authorities       prevents municipalities from improving public
                                   students are women, most of whom do not                                                                                                     services (healthcare, schools, etc.) which has a
populations through                practice or end up giving up their career.                                                                      transparently               direct impact on the local population.

telehealth                         Nationally, only 23 per cent of doctors are women,
                                   and this number is even lower in rural areas.                                                                                               The Start-up
                                                                                                                                                                               TTS TOWN is a solution developed by Sudpay
                                   The Start-up                                                                                                                                to allows municipalities to automate, and later
                                   Sehat Kahani provides affordable healthcare                                                                                                 digitise, the collection of local taxes from MSMEs
                                   to populations in rural areas and urban slums         The Project                                                                           to reduce fraud and improve collection rates. The     The Project
                                   across Pakistan. The platform connects them           Sehat Kahani received a grant from the GSMA                                           solution initially equips municipal tax collectors    SudPay received a grant from the GSMA
                                   to qualified women doctors through virtual            Ecosystem Accelerator Innovation Fund in                                              with proprietary terminals and municipalities with    Ecosystem Accelerator Innovation Fund in
                                   consultations. Patients can access the service at     February 2018 to deploy the health technology                                         dashboards to track tax collection.                   February 2018 to set up and roll out TTS TOWN
                                   community telemedicine clinics, but if they are       in six clinics that support 120 community health                                                                                            in several municipalities of Dakar to assist with
Founders                Country    unable to leave their home, they can also connect     workers. Each of the six clinics will act as a            Founders          Country                                                         tax collection.
Dr Sara Saeed Khurrum   Pakistan   to a doctor through a mobile/tablet-equipped          referral point for patients who need further              Samba Sow         Senegal
Dr Iffat Zafar Aga                 community healthcare worker.                          consultation and treatment.                               Ngom Pathé Faye
32                              Portfolio                                       GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio   33                             Portfolio                                        GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio

TOOTLE
TO OT LE .TODAY
                                                                                                                                                 TWIGA FOODS
                                                                                                                                                 TWIGAFO O DS .CO M

Mobile-based                    The Problem
                                In the Kathmandu Valley, the population has
                                                                                                                                                 Mobile-based supply            The Problem
                                                                                                                                                                                In emerging markets, smallholder farmers
motorbike ride-sharing          increased more than 60 per cent over the last
                                decade, putting major pressure on the public
                                                                                                                                                 platform for small- and        struggle to sell their produce in urban areas,
                                                                                                                                                                                where issues with storage, transportation
platform in Nepal               transportation network. Public transportation also                                                               medium-sized fruit and         or intermediaries mean city dwellers end up
                                appears to be increasingly unsafe for women, with                                                                                               being overcharged for farm produce. In Africa
                                26 per cent of women aged 19 to 35 reporting they                                                                vegetable vendors              especially, customers spend 35 per cent more
                                had directly experienced inappropriate touching                                                                                                 for food than in comparable low- and middle-
                                on public transport.                                                                                                                            income countries.

                                The Start-up                                                                                                                                    The Start-up
                                Tootle is a ride-sharing service provider in Nepal.                                                                                             Twiga Foods provides improved market access
                                Drivers can earn additional income of around           The Project                                                                              to farmers by buying their fresh produce and            The Project
                                $20/day from sharing their rides (compared to          Tootle received a grant from the GSMA                                                    ensuring a constant, hassle-free supply chain to        Twiga Foods received a grant from the GSMA
                                an average daily income of $2). The Tootle app         Ecosystem Accelerator Innovation Fund in                                                 roadside vendors. These vendors are empowered           Ecosystem Accelerator Innovation Fund in April
                                allows women to choose female drivers and vice         February 2018 to increase the number of rides                                            to increase their product offering and income.          2017 to build a mobile version of their food
                                versa. Customers are also able to share tracking       in Kathmandu and enrich the product offering,                                            It also ensures fresh and low-cost produce is           distribution service, connecting food stall owners
Founders              Country   codes of their rides with family and friends for       features and technical capability.                        Founders             Country   available to lower income residents of Nairobi.         and smallholder farmers, and to launch a financial
Sixit Bhatta          Nepal     added safety. Tootle partners with insurance                                                                     Grant Brooke         Kenya                                                             services platform.
Sanjay Golchha                  companies to cover both the passengers and                                                                       Peter Njonjo
Anand Bagaria                   their drivers.
Sanjib Raj Bhandari
34   Portfolio   GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio   35   Portfolio   GSMA Ecosystem Accelerator Innovation Fund: Start-up Portfolio

                                                        Joonaak

                                                          Delivery
OUR REPORTS

            Building Synergies:      Opening Doors: A Start-        Corporate Venture      APIs: A Bridge Between
           How Mobile Operators       up’s Guide to Working      Capital: An Opportunity    Mobile Operators and
         and Start-ups Can Partner   with Mobile Operators in   for Mobile Operators and    Start-ups in Emerging
          for Impact in Emerging        Emerging Markets          Start-ups in Emerging            Markets
                  Markets                                                 Markets

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