The Early Bird Catches the Worm - Good Business Opportunities in Rising DVD Markets - Singulus Technologies AG
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SINGULUS
TECHNOLOGIES
ISSUE XV : JUNE 2000, NEWS MAGAZINE FOR OUR BUSINESS FRIENDS
N E W S
Smart Solutions to Drive the Future
Future Media, CA Expands
DVD Replication with SPACELINES
The Early Bird Catches the Worm
Good Business Opportunities in Rising DVD Markets
By 1999, only 3 years after the the use of DVD-ROM becomes wide- The cost of a PC DVD drive with
1996 introduction of DVD, spread. Baskerville Communication additional DVD video capability dropped
more than 200 million DVDs Corp.’s research led the company to to approx. 80 US$.The cost of a home
had been produced worldwide. forecast a seven-fold increase in DVD DVD player is approx. 250 US$.These low
Understanding & Solutions software revenues in the next ten years. player prices and the immediate success
predicts that in 2000, more of early entrants into the DVD-ROM
than 600 million DVDs will have The PC game market will be the catalyst market will further fuel acceptance and
been replicated. DVD will thus for this next DVD application. SONY’s distribution of this enhanced medium.
approach the $ one billion DVD-based PlayStation 2 was an immedi-
revenue mark this year. This ate success and sold nearly one million SINGULUS TECHNOLOGIES was
increase is due primarily to the times during the first weekend of its an early advocate of the development
success that prerecorded DVD release in Japan. MICROSOFT® will enter of a dedicated DVD replication line.
discs for video applications have the game market with the introduction of Numerous major orders placed in
had in replacing the VHS format, its own DVD console, the X-Box. Apart recent months have brought to fruition
a trend that started in the U.S. from special playstations, 70% of new PCs the company’s pioneering efforts during
➟
and is now rapidly taking hold are already equipped with DVD drives, the summer of 1997 to introduce its
in Europe and Asia. Business and all are backward compatible to all CD, dedicated DVD SPACELINE to the
opportunities will compound as CD-R or CD-RW formats. market. Increased demand for new
N E W S
continued from page 1:
DVD sales to hit $65,000 million in 2010
capacity is evident not only in the U.S. Year
DVD Software Revenues
and Europe, but in Asia as well. 2000
The SPACELINE has the potential of
achieving the same dominance in the
2005
DVD arena the SKYLINE achieved
for CD applications.The clear and
convincing concept of the SPACELINE
for in-line production of DVD formats 2010
(DVD 5, 10 and especially 9) has set
extremely high standards for process
$ million
reliability and overall productivity. 0 10000 20000 30000 40000 50000 60000 70000
Research from Baskerville Communications Corp calculates that the next ten years will see a seven-fold
SINGULUS TECHNOLOGIES’ early increase in DVD software revenues, reaching $64,600 million by the end of the year 2010.
decision to build a dedicated DVD
in-line replication line has placed the Future Media Expands DVD Replication
company far ahead of contenders
with SPACELINES
whose late start has impeded their
attainment of such highly Future Media, one of the largest independent U.S. disc replicators, has recently
reliable production technology. installed six DVD SPACELINES in their new production facility in Valencia, CA.
To continue capitalizing on the strong growth of the DVD market, six additional
SPACELINES will be delivered and installed this summer, increasing Future Media’s
annual DVD capacity for Fall 2000.
The SPACELINE was selected because of its proven track record and its good fit in
the high volume, low production cost environment at Future Media. Dave Moss,Vice
President of Future Media, states: “We always try to invest in the most productive,
technologically advanced equipment available, and this is why we have decided on
SPACELINES. Adding this equipment and expanding our DVD capability was very
important to our business plan”.
The design of the SPACELINE is The installation went smoothly according to Buddy Carpenter, DVD Engineer.“I have
based on an intelligent concept with had a lot of experience with the SPACELINE and with SINGULUS TECHNOLOGIES.
predominantly proprietary features and I did not expect major problems, and there were none.With the relocation of our
a disc handling system that prevents CD lines and installation of our new DVD lines, our new plant is now completely
mismatched discs.The size of the in-line functional and we are now totally focused on production only”.
system is the result of a well-conceived
balance between floor space and DVD Future Media has rapidly become one of SINGULUS TECHNOLOGIES’ major
process requirements. customers.“We feel that to be selected as a supplier by Future Media is an excellent
endorsement of our products and customer support. We look forward to working
SINGULUS TECHNOLOGIES with them and developing a long-term relationship,” states Dale Butrymowicz,Vice
integrates only qualified third-party President Marketing and Sales of SINGULUS TECHNOLOGIES Inc.
vendor components e.g., molding
machines or quality inspection units.
For these reasons, SINGULUS
guarantees a minimum of 90% yield for
all DVD formats and of 90% uptime on
the SPACELINE - the equivalent of
14,000 good DVDs in 24 hours. The
SPACELINE produces this yield with a
cycle time of less than 5 seconds, for
DVD 5 or 10 and DVD 9 using gold or
silicon sputter materials.
STREAMLINE - The Next
Important SINGULUS Milestone
The development and introduction to
the market in 1999 of our own CD-R
replication line was an important mile-
stone in the realization of our long term
product and business strategy.
Installations completed to date have
demonstrated that the STREAMLINE
provides excellent product quality.
In close cooperation with the leading
This permits the unaltered transfer of our company’s replication lines. All
dye supplier and their partner for
process parameters ascertained in the important components were designed
continued application development, we
lab to production equipment. in-house.The extremely compact dye
have been able to quickly augment our
module was designed to minimize
proprietary know-how for the entire
The hardware and control technology of operating costs.The final metallizing,
CD-R process chain.
our STREAMLINE have been designed to lacquering and inspection operations are
accommodate the successful replication performed on our proven SKYLINE
In order to avoid continued develop-
of the emergent DVD-R format. Our module which was modified and
ment and optimization of the dye
company is well equipped to successfully optimized to meet the unique CD-R
technology to be carried out on the
participate in the future DVD-R market. production requirements.
expensive production systems at
customer sites, a lab dye coater
Development of the new STREAMLINE
module was created with all the
was based on the same design principles
essential components which are
that have led to the success of all of
contained in a STREAMLINE.
WARNER MUSIC MANUFACTURING
EUROPE Produces DVD 9 with Silicon
on SINGULUS Metallizers
Warner Music Manufacturing Europe - between 1-2 thousand discs vs. the other
WMME in Alsdorf/Germany is the lines.We like the easy operation and have
European manufacturing facility for CD, not had to clean the machine interiors for
CD-ROM and DVD for Time Warner, the five months.We only do routine,
world's largest media group.WMME has simultaneous mask changes at both alumi-
produced and distributed all products num and silicon stations once per day after
for Warner Music International affiliates 15,000 discs, which takes less than seven
since 1975. Audio CDs and to an minutes total.The silicon target runs up to
increasing degree DVDs account for the 350 kWh or more than 150,000 discs.
vast majority of production output. Cleaning the silicon masks with a chemical
However WMME also provides a manu- process and periodically sandblasting is easy
facturing service for CD ROM and DVD and comparable to cleaning aluminum
to third party customers. masks as usual. In addition, the copper
masks do not heat up during the process,
For the time being WMME is the leading therefore the handling is easier. Last but not
offers the same quality level as gold. Our
European DVD manufacturer offering a least: Apart from further maintenance
climate tests (80ºC/95% humidity/96 hrs)
daily capacity of 170,000 DVDs. Since advantages, we have not yet needed to
showed results identical to gold. As for cost,
1998 the DVD portion of WMME's change the oil in the pre-vacuum pumps,
silicon/aluminum is rated best, followed by
product mix steadily increased, reaching which is a task we must routinely perform
silver/aluminum. Silver/silver alloys is last
a total of 21 million DVDs by the end of on all other lines.
and is nearly the same as gold/aluminum.
1999. About 40 million are being ex-
Out of these, the silver/aluminum combina-
pected for 2000. n Mr. Cerrato, where will you buy your next
tion has not yet been successful in climate
metallizer?
testing.
The SINGULUS News Team interviewed
Antonio Cerrato,WMME Head of CD/ We buy complete lines, not single machines.
n Mr. Cerrato, you have worked since the
DVD Engineering, about the experiences However, we argue for every component,
beginning of 2000 with SINGULUS
gained from their recently installed and we've had good experiences with the
metallizers in your DVD 9 lines.What are
SINGULUS Metallizers for the produc- SINGULUS metallizer. It's a valuable
your production experiences?
tion of DVD 9 using silicon for layer 0. production tool for the silicon sputter
process.
Today I have
n Mr. Cerrato, you have produced DVD 9
eleven lines
since silicon was first used as a sputter
in a three-shift
material. What are the reasons for your
operation with
preference?
four additional
lines to be
One reason is the material cost advantage
installed this year.
of silicon for layer 0, which is approximately
In the lines with
85% less than for gold.We started with
your SINGULUS
DVD 9 in March, 1998. By 1999, DVD 9
metallizers, we
accounted for 35% of the entire 18 million
have observed
DVDs produced at WMME. In 2000, we
high reliability, low
expect this format to account for 70% of
machine downtime
a total of 40 million discs.With regard to
and increased
this nearly five-fold growth of DVD 9
daily output of
production, it is essential to have the cost
and handling advantages of silicon. Silicon
The Production of DVD 9 with
Silicon Metallization for Layer 0
SINGULUS TECHNOLOGIES The DVD 9 (DVD-DUAL)
Milestones in Development became already the most
of Silicon Sputtering for DVD 9 important format of the
DVD family.Today more
6 Customers in production with silicon
and more DVD
May 00
as semitransparent layer 0 manufacturers switch the
6
production from gold to
silicon metallization for
SINGULUS offers a mask cleaning method
for smooth removal of Silicon from masks cost reduction.
3 Customers in production with silicon Silicon is a proven material
as semitransparent layer 0 in other fields like the
3
Jan 00
semiconductor industry
and can be reliably The mask cleaning procedure for silicon
SINGULUS finalizes development for silicon is performed by using a potessium
metallization with 180,000 coatings per applied with high purity.
target and introduces the TMD controller hydroxyde solution to remove the
The metallizer concept of SINGULUS sputtered silicon and soft glass blasting
1 customer starts DVD 9 production matches ideal with the requirements of to recondition the surface of the mask.
with silicon as semitransparent layer 0
1 silicon sputtering:
Jan 99
Many bonding resin manufacturers offer
l With the SMART CATHODE® the a special formulation for silicon-aluminum
radial layer distribution can be layers to optimize the stability in age tests
designed individually. and to increase the adhesion of the two
First special formulation of bonding l The TMD (transmission measuring halfsides.
material for silicon is offered in the
market device) and the SMART CATHODE®
Jan 98 are ideal tools to control the layer Due to the low absorption of silicon the
thickness and the distribution electrical signal level is as high as gold
SINGULUS qualifies as first company the metallized DVDs.
Silicon DC process in combination with automatically in a closed loop control.
SMART CATHODE® l No particle generation when the
machine is evacuated because of Age tests with silicon and gold layer at
Silicon nitride and silicon carbide fail for
static masking system (all coated 80°C and 95% humidity show similar
mass production due to small and
unstable process window elements remain under vacuum) results.
Jan 97
l Horizontal cathode and sputtering
“top down” arrangement so that no The silicon metallization cost will be cut
particles will penetrate into down to less than one third compared
Silicon nitride and silicon carbide fulfill to gold.
optical requirements for DVD 9 the main vacuum chamber during
venting.
l Two turbomolecular pumps with Long life time of masks until cleaning is
Start of investigations to substitute gold
as semireflective material for DVD 9
vacuum separation (dynamic lock) experienced up to about 30.000
Jan 96
between disc loading and sputtering coatings.
area to minimize the pressure peak
at the cathode while loading a disc. The target life is 180.000 coatings at
17 nm layer thickness by the use of a
12 mm thick target.
Customer Support SINGULUS
Announces World
in the U.S. Class Training Center
in Windsor, CT
SINGULUS TECHNOLOGIES is pleased
to announce that it will open a major
Service and Spare training center to be located at its U.S.
Parts headquarters in Windsor, CT. The
training center will be a 5,000 square
After the sale, one of the most
foot facility sectioned into learning
important parts of the customer-
centers, and will allow SINGULUS to
supplier relationship begins - SERVICE.
maintain a level of “continuous training”
To keep pace with our tremendous
for our current and future customers.
business activity, we have strengthened
the service organization with the addi-
The classroom training area will include
tion of several people.The most recent
state-of-the-art components that will
addition to our Pleasanton, CA office is
allow up to 15 students to work and
Joyce Pritchard,West Coast office
learn in a relaxed setting.
administrator. Besides handling all of the
service activities that flow through this
The machinery training area will
office, Joyce will also set up and manage
accommodate SINGULUS’ latest
the spare parts inventory to cover
production systems, including the
emergency parts needs.
SKYLINE Duplex CD/DVD 5 replication
system with injection molding, the
The field service engineering staff has
SPACELINE DVD 5-9-10 replication
recently been bolstered as well, with
system and the SINGULUS III CD / DVD
personnel now totalling eight engineers.
metallizer.The SINGULUS systems will
The East Coast is supported by Jonas
be integrated with the necessary sup-
Legere, Jon Melia and Rick Daigle, along
port equipment including various in-
with their service coordinator, Mary
spection devices to provide complete
Cosgrove.The West Coast has recently
functionality, thereby allowing for “total
added Modesto Manahan, Ibsen
system” instruction.
Lourenco and Florin Drancea to the
existing staff of Dio Almazan,Tony
“Our objective is to provide our
Aguinaldo, and (of course) Kevin
customers the opportunity to
Webster, the West Coast service
disassemble individual system
manager.This group is managed by Rick
components down to a level that would
Fontanazza, located in Windsor, CT.
not be considered on the production
floor of a customer’s site,” quotes Rick
The service group handles site pre-
Daigle, who will be responsible for
planning, new installations, warranty
managing the new center and providing
issues, field service support and
the training and instruction. “It will
customer training, all under the ever-
provide an in-depth and thorough
present production pressure. “Our
learning experience.”
service group provides some of the best
customer support in our industry,”
The new SINGULUS training center is
states Don Boynton,Vice President of
another step in the evolution of our
Operations. “It’s a key element in our
customer support business, and a long
business success.”
term corporate commitment to our
customers in North America.
SINGULUS TECHNOLOGIES
Started Move-in of
Manufacturing Departments
The move of the stores preassembly departments as well as
the final commissioning and testing departments into the new
Headquarter in Kahl/Main was started during the last weeks.
This move is already finished without any loss of production.
And even more important: the comissioning capacity was
significantly increased at the same time.
R&D, engineering, marketing, and administration will follow in
June.The new facility will be completely
occupied by July 1, 2000.
New Vice President of Operations in
SINGULUS TECHNOLOGIES Inc.,
USA
SINGULUS Highlights
1 SKYLINE Duplex and 1STREAMLINE
Don brings both technical and
will soon be shipped to the most southern
operational expertise to SINGULUS
town in the world, to Rio Grande,Argentina,
TECHNOLOGIES. He has held
where Teltron S.A.‘s production site is
positions as Director of located.
Engineering and Operations for Success in the Alpes: Austrian and Swiss
Kao Infosystems and, most
Donald Boynton recently, as Senior Manager and
companies ordered 5 SKYLINEs and
1 SPACELINE.
SINGULUS TECHNOLOGIES Inc. has Vice President of Operations for SDC Denmark a/s, the most important
recently appointed Donald Boynton as the Polaroid Corporation. replicator in Scandinavia placed orders
Vice President of Operations for its North with SINGULUS for 1 SPACELINE,
American group headquartered in 3 SKYLINE Duplex and 4 SKYLINEs.
Windsor, CT. Don is responsible for all Finally successful: PMI Australia ordered
service and customer support functions 1 SPACELINE to increase DVD 9
for both the Windsor and the production capacity.
Pleasanton, CA offices. In this capacity, he EMI, Italy, placed order for one
will focus on improving all aspects of SKYLINE Duplex.
customer support providing technical DVD boom unbroken: More than
support to the sales and marketing staff 120 orders for SPACELINE DVD
and managing future business growth replication lines have been placed to
opportunities. SINGULUS so far this year.
After intensive comparison tests and
evaluation Pioneer have decided to
purchase 1 SPACELINE for DVD 9
production at their facility in Spain.
w o r l d w i d e
Germany: Singapore: Representatives:
SINGULUS TECHNOLOGIES AG SINGULUS TECHNOLOGIES Asia Pacific5
Junkersstrasse 1, D-63755 Alzenau Singulus House, 54, Lorong 23 Geylang # 02 -01 Australia: Opticraft Technologies
Phone: +49-(0) 60 23 - 945 -0, Fax: +49-(0) 60 23 - 945 -110 SGP-388380 SINGAPORE Phone: +61-3-97768388, Fax: +61-3-97769444
Phone: +65 - 7411912, Fax: +65 - 7411213 Benelux and France: Vacuum OnLine N.V.
as of July 1st, 2000 e-mail: singulus@singnet.com.sg
Phone: +32-2-478 - 0184, Fax: +32-2-478 - 4040
SINGULUS TECHNOLOGIES AG Spain:
Hanauer Landstrasse 103, D-63796 Kahl SINGULUS TECHNOLOGIES Iberica China: SINGULUS VIKA China
Phone: +49-(0) 61 88 - 440 - 0, Fax +49-(0) 61 88 - 440 -110 Avda Francesc Macia 81-C Phone: +852-2406 - 7112, Fax: +852-2407 - 2021
e-mail: sales@singulus.de, Internet: http://www.singulus.de E-08190 Sant Cugat del Valles Barcelona (Spain)
4/06-2000-MetaCom Printed in Germany, Technical alterations reserved
Phone : +34 - 936750025, Fax : +34 - 935906426 China: SAMLINK Technology Co. E-mail: Sanli@publicl.sz.js.cn
Great Britain: e-mail : singulus@singulus-iberica.com Phone: +86-512 8259 - 293 Fax: +86-512 86051 - 768
SINGULUS TECHNOLOGIES UK LTD United States and Canada:
Unit 2, Shrivenham Hundred Business Park SINGULUS TECHNOLOGIES Inc.
Czech Republic: Battenfeld Smid a spol., s.r.o. Zastoupeni CR
Watchfield, Swindon,Wiltshire SN6 8TZ 429 D Hayden Station Road Windsor, CT 06095, USA
Phone: +420-311-670253 Fax: +420-311-670795
Phone: +44-17 93 - 78 42 00, Fax: +44-17 93 - 78 42 22 Phone: +1-860 - 683 - 8000, Fax: +1-860 - 683 - 8010 Hong Kong: VIKA International Ltd. , E-mail: alfred@vika.com.hk
e-mail: singulus_uk@msn.com e-mail: mac@singulus.com Phone: +852-2406 - 7753, Fax: +852-2896 - 0347
Italy: West-Coast Office:
SINGULUS TECHNOLOGIES Italia s.r.l. 5976 West Las Positas Blvd., Suite #118 India: Optical Disc Technologies E-mail: odt@bom5.vsnl.net.in
Via Arsilli 109 Pleasanton, CA 94588, USA Phone: +91-22-4307614, Fax: +91-22-4300373
60019 Senigallia (Ancona) Phone: +1-925 - 468 - 1790, Fax: +1-925 - 468 - 1793
Phone: +39 - 071 7930312, Fax: +39 - 071 7913733 e-mail: rnuffer@singulus.com Japan: MEDIKEN Inc.,E-mail: hyakusoko@mediken.co.ip
e-mail: singulus.italia@fastnet.it Phone: +81-3-5470 - 9801, Fax: +81-3-5470 - 9377
Latin America: Korea: DAE JOO Industrial Company, E-mail: DAEJOO@UNITEL.CO.KR
SINGULUS TECHNOLOGIES Ltda. Latin America Phone: +82-2-555 - 4017, Fax: +82-2-553 - 6076
Rua Sales Júnior Nr. 526 Alto da Lapa
BR - 05083-070 Sao Paulo - SP, Brazil Poland: Tadeusz Pupek, Dipl. Ing.
Phone: +55 11 3641 0113, Fax: +55 11 3641 1446 Phone: +49-8104 352 Fax: +49-8104 352
e-mail: latinamerica@singulus.com.br
SINGULUS Taiwan: ACEWAY METROTEC CO., LTD., E-mail:a25960@ms18.hinet.net
Phone: +886-2-2716 - 9178, Fax: +886-2-2716 - 9014
Thailand: Datron Thai Co., Ltd., E-mail: solar@ksc15.th.com
TECHNOLOGIES Phone: +66-2-392-02246, Fax: +66-2-381-2971
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