TV Spielfilm Plus Germany's biggest multi-screen guide - Tips. Orientation. Backgrounds - Burda Forward
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TV Spielfilm Plus Germany’s biggest multi-screen guide Tips. Orientation. Backgrounds.
This is TV Spielfilm Plus*
Germany’s biggest TV, streaming and cinema guide
10.71m Free TV, pay TV, streaming and cinema listings – TV Spielfilm Plus users always keep track of things in this
jungle and know exactly where and when to enjoy what films and series.
Unique Users
In addition to the current TV programme, we monitor, analyse and evaluate thoroughly what’s showing in
the cinema and keep an eye on all streaming platforms. Like our users, we love movies and series.
77.28m The world of TV Spielfilm Plus
• Comprehensive – TV, streaming or cinema: We report about it, because we love entertainment.
visits • Guidance – We help the users to compile their personal watchlist.
• Streaming – The latest digital point of attraction, discovered by us in a completely new way.
Ranking in 1st place, TV Spielfilm Plus is ahead of the competition in Germany (million UU)
270.99m
page impressions TV Spielfilm Plus 10.71
TV Movie: 6.75
TV competitors
4.40m FUNKE Next Level TV: 5.62
video ad impressions
KINO.de: 6.08
Cinema competitors
Filmstarts.de: 4.01
Sources: AGOF daily digital facts, March 2021, single month (March 2021), population: aged 16+; IVW 03/2021; video ad
impressions: in-house analysis: total inventory March 2021.
* TV Spielfilm Plus is a consolidation of the brands TV Spielfilm, TV Today, cinema and StreamPicker.
High reach on all devices 10.71m UU total digital reach 2.86m UU online reach 8.18m UU mobile reach 1.30m UU iOS app reach 0.31m UU Android app reach Source: AGOF daily digital facts, March 2021, single month (March 2021), population: aged 16+
This is TV Spielfilm Plus – mobile*
Also TV Spielfilm Plus mobile is Germany’s biggest mobile TV, streaming & cinema guide
Whether through voice commands, our powerful apps or search engine results – we present our users
with an ideal overview of what to choose for an evening of entertainment. Our users appreciate these
services which is why our mobile version is also the biggest multi-screen guide in the mobile sphere.
8.18m 104.39m
Unique Users page impressions
35.34m 1234m
visits video impressions
In 1st place, TV Spielfilm Plus is ahead of the competition in Germany (million UU mobile websites)
TV Spielfilm Plus 8.18
TV Movie: 5.89
TV competitors
FUNKE Next Level TV: 5.62
KINO.de: 4.85
Cinema competitors
Moviepilot: 3.05
Sources: AGOF daily digital facts, March 2021, single month (March 2021), population: aged 16+; IVW 03/2021; video ad impressions: in-house analysis: total inventory March 2021
* mobile web and in-app traffic
Our entertainment expertise
TV, cinema or streaming: Our users always find the best entertainment
Focus: TV Focus: cinema
Key topic: streaming
With TV Today we offer the In addition to the current TV We share our passion for major With StreamPicker we bring
fastest and most concise TV programme, with TV Spielfilm blockbusters or classic movies order to the world of
guide, which is also reflected in we provide our users with on the big screen with our streaming. With only a few
the loyalty of our users, since plenty of editorial content users. With experience and clicks our users know where to
quite a substantial proportion about series, films, movies and personality we guide our users enjoy series and films.
has bookmarked TV Today! streaming, plus we also report through the world of the cinema Moreover, they also find
about interesting backgrounds and streaming providers, reviews for all streaming
and news from the world of TV offering guidance and tips to content which they can use to
and the stars. escape from everyday life. compile their own personal
watchlist.
High-end TV guide
The combination of TV Spielfilm and TV Today clearly stands out from competitors!
Trust in our editorial TV expertise
More than 20 million app downloads
High reach: 10.71 million Unique Users per month
47.2%* market share in the EPG market
Combined variety with more than 234 EPG stations from all areas
Switching channels made fast and easy
Clear and simple usage
* Referring to the top 7 digital EPGs with regard to online and mobile visits; ** AGOF daily digital facts 2021-03
Our USPs
Competent. User-centred. Inspiring.
We present ourselves in a clear Series, films or documentaries – Not only do we provide a daily TV
and straightforward design, numerous on-demand options are guide, with trailers, analyses and
making us a true multi-screen available to compile watchlists that reviews we also provide the
brand. With bookmarks, top SEO match individual lifestyles. As a optimum overview of other series,
positions or our app we guide that points the way we offer films or streaming options to
accompany our users day by day. guidance and ways to plan what watch.
to watch when where.
Sociodemographics Sources: AGOF daily digital facts, March 2021, single month (March 2021), population: aged 16+; IVW 03/2021
Our traffic channels
We accompany our users throughout the day
With TV Spielfilm, TV Today, cinema and StreamPicker we
give our users and followers specific tips about what they
definitely shouldn’t miss on TV, in the cinema or on the
various streaming platforms. To share these insights with
them we use different channels with high reach, providing
guidance and further reference.
1234m
followers
1234m
followers
206,697
subscribers
Sources: Facebook, Instagram and in-house analysis (03/2021)
TV Spielfilm Plus Germany’s biggest multi-screen guide Tips. Orientation. Backgrounds.
Premium publishing products – Awareness
Product Services Rate
• Customer content distribution in the editorial TV Spielfilm Plus environment
Advertorial • Driving traffic with 1,215,000 teaser impressions on TV Spielfilm Plus €9,500 net
(subject to agency commission)
• Time frame: 4 weeks
• Full-service content production and campaign management by BurdaForward
• Driving traffic with 6,434,426 teaser impressions on TV Spielfilm Plus €22,000 net
Awareness Piece
• 12,900 guaranteed views (subject to agency commission)
• Time frame: 4 weeks
• Full-service content production and campaign management by BurdaForward
• Integration of large-scale images and videos; parallax scrolling effects
Visual Awareness Piece • Driving traffic with 6,434,426 teaser impressions on TV Spielfilm Plus and one-day homepage integration (470k guaranteed ad impressions) €26,290 net
(subject to agency commission)
• 13,300 guaranteed views
• Time frame: 4 weeks
• Full-service production of 6 partner content pieces in a mini section plus campaign management by BurdaForward
• Driving traffic with 9,375,000 teaser impressions on TV Spielfilm Plus
Awareness Hub * • Display media package worth €11,765 net €49,265 net
(subject to agency commission)
• 18,800 guaranteed views
• Time frame: 12 weeks
• Full-service production of 5 partner content pieces plus campaign management by BurdaForward
• Integration of large-scale images and videos; parallax scrolling effects, loop videos, interactive graphs, etc.
Branded Magazine * • Driving traffic with 9,058,689 teaser impressions on TV Spielfilm Plus and one-day homepage integration (470k guaranteed ad impressions) €45,000 net
(subject to agency commission)
• 18,600 guaranteed views
• Time frame: 12 weeks
• Full-service production of 6 partner content pieces in a mini section plus campaign management by BurdaForward
• Integration of at least 9 editorial articles in the section
• Driving traffic with 10,604,467 teaser impressions on TV Spielfilm Plus €51,794 net
Editorial Awareness Hub *
• Display media package worth €11,765 net (subject to agency commission)
• 27,600 guaranteed views
• Time frame: 12 weeks
Clear labelling and separation of promotional customer content and editorial articles.
* Customised allocation of awareness and consideration content is possible free of charge; view guarantee might need to be adjustedPremium publishing products – Consideration
Product Services Rate
• Full-service content production and campaign management by BurdaForward
• Driving traffic with 6,343,426 teaser impressions on TV Spielfilm Plus
• Integration of CTA elements such as buttons, text links, etc. €22,000 net
Consideration Piece
• Optimisation with regard to click-outs (subject to agency commission)
• 6,400 guaranteed views
• Time frame: 4 weeks
• Full-service content production and campaign management by BurdaForward
• Integration of large-scale images and videos; parallax scrolling effects
• Driving traffic with 6,343,426 teaser impressions on TV Spielfilm Plus and one-day homepage integration (470,000 guaranteed ais)
Visual Consideration Piece • Integration of CTA elements such as buttons, text links, etc. €26,290 net
(subject to agency commission)
• Optimisation with regard to click-outs
• 6,900 guaranteed views
• Time frame: 4 weeks
Clear labelling and separation of promotional customer content and editorial articles.
* Customised allocation of awareness and consideration content is possible free of charge; view guarantee might need to be adjustedPremium publishing products – Special formats
Product Services Rate
• Customer content distribution in any BurdaForward channel or in the BurdaForward network
Multi-publisher Advertorial • Driving traffic with 6,400,000 teaser impressions in the BurdaForward channel / BurdaForward network from €24,000 net
(subject to agency commission)
• Time frame: 4 weeks
• Full-service content production and campaign management by BurdaForward
• Content distribution in any BurdaForward channel or in the BurdaForward network
Multi-publisher Awareness from €53,000 net
• Driving traffic with 12 million teaser impressions in the BurdaForward channel/ 15 million teaser impressions in the BurdaForward network
Piece (subject to agency commission)
• 36,4000 guaranteed views in the BurdaForward channel / 45,000 guaranteed views in the BurdaForward network
• Time frame: 4 weeks
Clear labelling and separation of promotional customer content and editorial articles.You can also read
