2017 ,1DECA SPORTS & ENTERT Al NM ENT MARKETING CONFERENCE - GREEN BAY I DECEMBER 6, 2017 - WI DPI
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
,1DECA
WISCONSIN
,�
SPORTS &
ENTERTAl NM ENT
MARKETING
CONFERENCE
2017
CONFERENCE REGISTRATION PACKET
GREEN BAY I DECEMBER 6, 2017
From a sell-out crowd of loyal fans waiting
for the opening kickoff to a high-profile CLASSROOM
entertainer eager to take the stage for an CONNECTION
encore presentation, sports and entertainment
marketing provides a rush for those interested This conference will reinforce concepts
in these career areas. Attend the Wisconsin taught in classes that include sports
and entertainment marketing. Marketing
DECA Sports & Entertainment Marketing
executives will share information with
Conference if you want learning from the students to help them:
professionals in these popular industries.
• Describe the nature of target marketing in
This year the conference will be held in Green sports/entertainment marketing
Bay, WI where we will tour Lambeau Field, • Describe pricing issues associated with
Packer Hall of Fame, and the Resch Center. sports/entertainment products
Students will have an insider’s perspective
• Explain advertising media used in the
from these tours as they become the living sports/entertainment products
classroom to complement the lessons from
• Explain career opportunities in sports/
conference speakers.
entertainment marketing
• Identify “out-of-the-box” sales promotion
ideas for sports/entertainment events
• Measure economic impact of sports/
entertainment events
National Curriculum Standards for Business
Administration
&
Wisconsin Standards for Marketing Managment
and Entrepreneurship
TENTATIVE AGENDA
December 16, 2017
9:30 AM - 10:00 AM Conference Registration, Resch Center
10:00 AM - 10:45 AM Opening Session, Resch Center
Join us as we kick off the 2017 Sports & Entertainment Marketing
Conference as we hear from industry experts.
After the opening session the group will be divided into 3 Groups for tours and lunch. WI
DECA will assign your chapter to a group after registration closes.
GROUP A GROUP B GROUP C
11:00 AM - 12:15 PM Lambeau Field Tour Resch Center Tour/ Lunch at the Hall of
& Packer Hall of Titletown Fame Chophouse
Fame
12:30 PM - 1:45 PM Resch Center Tour/ Lunch at the Hall of Lambeau Field Tour
Titletown Fame Chophouse & Packer Hall of
Fame
2:00 PM - 3:15 PM Lunch at the Hall of Lambeau Field Tour Resch Center Tour/
Fame Chophouse & Packer Hall of Titletown
Fame
3:30 PM - 4:00 PM Closing Session, Resch Center
• Rim Rockers Performance & Presentation
• Miracle Minute for MDA
• Conference Wrap Up
4:00 PM - 6:00 PM Explore Titletown/Dinner On Own
Use this time to network with WI DECA members, explore Title
Town (restaurants, ice skating, snow tubing), or go back to the
Packer Hall of Fame
6:00 PM Green Bay Phoenix vs UW-Parkside, Resch Center
REGISTRATION DRESS CODE PARKING/DROP OFF
REGISTRATION COST WI DECA Chapter Pride WI DECA is working with the
(Registration open from Jeans, Khakis, athletic shoes Resch Center to determine if
October 14th - November 15th) are allowed. Athletic style there will be a charge for parking.
$50.00 per attendee clothing such as track pants, If there is a charge, chapters will
sweat pants, or leggings are be responsible for payment.
REGISTRATION INCLUDES: not allowed.
• Industry Speakers sharing Parking is at Lambeau Field and
insight and knowledge WI DECA will provide a long the lot can be accessed from
on sports marketing and sleeve conference shirt upon Lombardi Avenue or Oneida
entertainment arrival to the conference. Street.
• Lambeau Field Tour Students should wear these
• Packer Hall of Fame Ticket shirts at the event. Please Buses can drop off in front of the
• Resch Center Tour come dressed to have fun Resch Center in the morning, but
• Lunch Admission to the but keep in mind we will be will have to wait until at least 15
Green Bay Phoenix vs interacting with industry minutes post game to pick up in
Belmont game. professionals. front of the building
• Networking with WI DECA
members from around the Come dressed for the Buses are required to park in
state weather! There will be times the Lambeau Field Lot. Drop off
• Conference T-Shirt that walking outside will be and pick up is preferred in this
necessary. Your chapter will location. There will be a back
REFUND POLICY: also have time to explore up of traffic if you plan to pick
Cancellations before Titletown which has snow up in front of the Resch Center
November 15th will be 100% tubing and ice skating, after the game. We strongly
refundable. Any cancellations so come prepared if you recommend that your drop off
after November 6th will be non would like to participate in and pick up occur in the same
refundable. those activites. location at Lambeau Field
Parking. Bus pick up after events
CHANGES & SUBSTITUTIONS: is supposed to be for people with
All changes must be submitted
PAYMENT limited mobility.
to Terri Mackey via email by
December 14th. All payments are due 30 Handicapped parking is
days following the event. available in the Gold Lot. A
Submit payment with a D.O.T disabled parking pass or
copy of your invoice to
license plate is required to use
the address listed on your
these lots.
invoiceONLINE REGISTRATION INFORMATION
Students must be registered DECA members to attend this conference. Once they
are members, you can register them for this conference.
• Online registration will be open from October 14th - November 15th at 5:00pm.
Register at: https://www.decaregistration.com/wi-lab/Main.asp
• You will NOT need to select an event or group for your chapter, WI DECA will assign
students to tours.
• Please make sure you indicate the t-shirt size required for each participant.
• We will have a buffet lunch at the conference. Please indicate any special requests
under SPECIAL NEEDS when registering. Terri Mackey will contact you and let you
know if we are able to accommodate.
CODE OF CONDUCTS CHAPERONE RATIO
Code of Conduct forms are required for all at- 16:1
tendees. Click below to access these forms: A minimum of one advisor/
chaperone for every 16 students is
Student Code of Conduct required for registration. If you are
Advisor/Chaperone Code of Conduct sharing a chaperone with another
Administrator Code of Conduct chapter, please let Terri Mackey
know before you register!
DUE DATE: December 10th
You can track who has submitted their form HOUSING
by clicking here. Starting November 21st, Terri
Mackey will update this link every Monday. If Due to the timing of the event WI
you need to see an updated list before the DECA did not secure a hotel room
next update comes out, please email Terri block this year. If you would like
Mackey. to stay overnight, you will have to
find your own accommodations.You can also read
