2018 CE Pro Brand Analysis - Doorbird

2018 CE Pro Brand Analysis - Doorbird
EXPERT SERIES




2018 CE Pro
Brand Analysis
2018 CE Pro Brand Analysis - Doorbird
2018 CE PRO BRAND ANALYSIS:
LET THE GOOD TIMES ROLL
The 2018 CE Pro 100 Brand Analysis reveals a robust custom
installation industry and the return of audio as a driving force in
residential technology. By Robert Archer

How strong is the residential technology market right now? Last month CE
Pro reported its annual CE Pro 100 rankings of the industry’s highest revenue
integrators had 8 percent median growth and collectively did roughly 6.1 mil-
lion smart home projects in 2017. Underscoring those robust figures, nearly
every category on the whole and the majority of leading brands within the
2018 CE Pro 100 Brand Analysis enjoyed some type of growth.
   Perhaps the biggest surprise is how well all of the audio categories did.
Audio is back and thriving with consumers purchasing more whole-house




2   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                           www.cepro.com
audio equipment, soundbars and home theater systems than ever before, and
some popular companies further bolstering their preferred status among CE
Pro 100 dealers.
   Meanwhile networking, voice control, energy management, security … essen-
tially anything related to smart home technologies are also doing quite well.
   The reach of the Brand Analysis survey also reflects the industry’s continued
high times. Among this year’s 58 categories — a number that is up from 2017’s
previous CE Pro record of 55 categories tracked — are results that address new
additions of lighting fixtures, cybersecurity, buying groups and vehicles.
   Keep in mind that Brand Analysis results are based on information submit-
ted by companies as part of their entries into the CE Pro 100 rankings (see the
May issue) of the industry’s highest revenue firms, and therefore represent
only a fraction of the thousands of residential custom integrators.

‘Bullet’ Brands Benefit from Big Gains
As we’ve done in recent years, the 2018 Brand Analysis recognizes companies
that have performed well in year-to-year growth statistics. Such vendors are
denoted among the charts as Bullet Brands. Here’s a glimpse at some of the
beneficiaries of increased support from the CE Pro 100 members to become
fast “bullet” risers within their technology categories.
  Sonos, Sonance and Sony: Growth in wireless audio, architectural loudspeak-
ers and A/V receivers, respectively, help these alliterative perennial category
leaders not only stand out again but significantly add to their CE Pro 100 totals.
These companies also show strongly in multiple areas (including a couple of
video categories for Sony) such as soundbars, outdoor audio, subwoofers and
the general loudspeakers category (led by Sonos for the first time).
  Screen Innovations: SI and Stewart Filmscreen continued their jockeying in
recent years for pole position in the projection screen category, and SI finds itself
on top this year after adding seven dealers, with home theater interest reemerg-
ing thanks to technologies such as 4K and object-based surround sound.
  SnapAV: The Charlotte, N.C., company’s name can be found throughout the
Brand Analysis thanks to its myriad brands, and two that have surged in respective
categories are Wirepath in the network cable and Araknis in home networking with
increases of 15 and 18 dealers, respectively, in those categories that represent just
how vital and pervasive the home networking category has become.
  Chief and Nexus21: The categories of mounts and lifts remain founda-
tional technologies to address customers’ requests in minimizing the impact
of displays, in particular, on the aesthetics of their homes. Chief grabbed the
leadership spot in the mounts category this year, while Nexus21 doubled its
market share to take command of the lifts category.




3    CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                  www.cepro.com
BRAND LEADER: AUDIO
    Wireless Audio: Sonos                        Subwoofers: Sonos
    In-Wall/In-Ceiling Speakers: Sonance         Media Servers/Streaming Devices:
    Loudspeakers: Sonos                           Kaleidescape
    A/V Receivers: Sony                          Speaker Cable/Interconnects:
    Audio Amplifiers: Control4                    AudioQuest
    AV Preamp/Processors: Integra                Headphones: Sennheiser
    Outdoor Audio: Sonance                       Acoustic Treatments: SnapAV
                                                  (Episode)
    Turntables: Thorens
                                                 Multiroom A/V Systems: Control4
    Soundbars: Sonos                              and Sonos (TIE)

    BRAND LEADER: VIDEO
    Flat-Panel Television: Sony                 Blu-ray/Ultra Blu-ray Disc Players:
    Projectors: Sony                             Sony
    Projection Screens: Screen                  Outdoor Video: SunBriteTV (SnapAV)
      Innovations (SI)                          Satellite TV: DirecTV
    HDMI Cables: Binary (SnapAV)                Video Distribution Switchers/
                                                 Extenders: Control4 and Atlona (TIE)


    BRAND LEADER: NETWORKING/CONNECTIVITY
    Networking: Pakedge (Control4)              Phone Systems/Intercoms: Panasonic
    Fiber Optic Cable: Cleerline                Structured Wiring: Wirepath (SnapAV)
    Cellphone Boosters: Wilson Electronics      Cybersecurity: SonicWall
    Network Cable: Wirepath (SnapAV)


    BRAND LEADER: CONTROL & AUTOMATION
    Whole-House Automation: Control4             HVAC/Thermostat/Energy Mgmt:
    Lighting Controls: Lutron                      Control4
    Universal Remotes/Tablets: Apple             IR Distribution Systems: Binary
    Motorized Window Treatments: Lutron            (SnapAV)
                                                 Voice Control: Amazon

    BRAND LEADER: HOME ENHANCEMENTS
    Racks: Middle Atlantic                       Seating: Fortress
    Rack Cooling Systems: Middle Atlantic        Mounts: Chief
    Remote Managed Services: OvrC                Lifts: Nexus21
     (SnapAV)                                    Central Vacuum: H-P Products/
    Power Conditioners: WattBox (SnapAV)           Dirt Devil/Vacuflo
    Furniture: Salamander Designs                Lighting Fixtures: Lutron


    BRAND LEADER: SECURITY                              DEALER SUPPORT
    Security & Fire Systems: Honeywell           General Distribution: ADI
    IP Cameras Surveillance: Wirepath            Design Proposal Software: D-Tools
      (SnapAV)                                   Business Management Software: Intuit
    Video Doorbells: Ring                        Tools & Testers: Platinum Tools
    Access Control: Control4                     Vehicles: Ford
    Smart Door Locks/Dead Bolts: Yale            Buying Group: ProSource




4   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                   www.cepro.com
Wireless Audio                                                          In-Wall/In-Ceiling Speakers

    84%                                                                  58%
                                                                         BULLET
                                                                         BRAND


                                                                                      34%            33%
                  20%                                                                                               29%           26%
                                  16%           13%          12%                       Origin
     Sonos        Control4         Bose          Denon        Apple      Sonance      Acoustics        B&W           Triad         Klipsch

    Over the past few years Control4 has surged into the top five       Reaffirming its status as the most used architectural speaker
    wireless brands list, and the company adds another 25 percent       brand, Sonance strengthened its spot by adding a dozen dealers
    to its previous year’s total. Sonos and Bose also saw an increase   to its CE Pro 100 total. Origin and B&W both added a handful of
    in market share. The Denon/HEOS numbers dipped slightly from        dealers to bump up to second and third, while Triad makes its
    years past.                                                         return the top five brands. Klipsch slides down to fifth place.



Loudspeakers                                                            A/V Receivers

    40%                                                                  73%
    BULLET
    BRAND
               35%                                                       BULLET
                                                                         BRAND
                           28% 28% 26%
                                                                                      43%
                                                              21%                                    37%
                                                             Leon
                                                                                                                    25%           25%
    Sonos       B&W          Klipsch   Sonance    Paradigm Speakers       Sony         Integra       Marantz        Anthem         Denon

    For the first time Sonos leads the loudspeaker category, with       For three straight years Sony has not only seized the top spot
    Bowers & Wilkins not far behind. Following the same path as         as the most used A/V receiver brand, but over the past two
    the previous year, the competitiveness of the speaker category      years it has solidly built upon its leadership position. Yamaha (22
    remains high — all of the companies in the top five again this      dealers) drops from the top five leaving Integra, Marantz and a
    year added dealers as opposed to 2015 and 2016.                     quarter market share tie between Denon and Anthem.




Audio Amplifiers                                                        A/V Preamplifiers/Processors

    53% 51%                                                              36%          34%
                             47%
                                       35%                                                           26%
                                                  30% 30%                                                           21%           21%

Control4        Sonos     Sonance      SnapAV     Crestron    Integra    Integra      Marantz        Anthem        McIntosh         Sony

    In 2016 whole-house audio amplifier manufacturers took over         It’s a great sign of how healthy consumer audio is when
    the category and that continued in 2017. Picking up 14 dealers      categories like A/V Preamplifier/Processors experience solid
    from the previous year, Control4 takes over the top spot from       growth. Driven by object-based surround technologies and
    Sonance, likely aided by new amplifier products it introduced       4K video, many brands in the top five have added CE Pro 100
    during the 2017 CEDIA Expo. Sonos also made a huge leap going       numbers from 2017 and 2016. Overall, the category is also more
    from 34 to 51 dealers.                                              balanced than ever.




5       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                        www.cepro.com
Outdoor Audio                                                               Turntables

    55%                                                                      21%
                                                                                           19%           18%
                39%                                                                                       BULLET       15%
                            33%                                  24%                                      BRAND

                                        26% 24%                                                                                      10%
                                                                  James
                SnapAV/      Origin                               Loud-
    Sonance     Episode     Acoustics     B&W        Klipsch     speaker     Thorens       Pro-Ject     McIntosh       Marantz        Denon

    Sonance remains as the go-to manufacturer in the category,               In just three years the number of CE Pro 100 dealers offering
    while Episode from SnapAV is slowly chipping away on the Dana            turntables has more than doubled. Four of the top five brands
    Innovations brand’s commanding lead. After surging into the top          have added to their previous year totals, and maybe most
    five in just three years, Origin continues to add to its totals. Like    impressively, luxury performance brand McIntosh has gained 33
    other categories, outdoor audio is a robust market.                      percent more dealers.



Soundbars                                                                   Subwoofers

    72%                                                                      53%
     BULLET                                                                   BULLET
     BRAND                                                                    BRAND
                50%
                            23%          21% 20% 20%                                       28%           26%           26%
                             James
                                                                                                                                     24%
                  Leon       Loud-                   SnapAV/                                                           SnapAV/
    Sonos       Speakers    speaker     Sonance      Episode       Bose       Sonos        Sunfire        B&W          Episode       Klipsch

    Sonos has been prominent in the soundbar category for a                  This is the second year of tracking subwoofers, and Sonos nearly
    number of years and increased its leadership position over Leon,         doubles its leadership margin over from the previous year.
    which has finished as the second-most-preferred brand for                The overall subwoofer numbers like many of the other audio
    several years. Sonance overtakes Episode for third. Overall the          categories enjoyed increases. The representation in the category
    category is showing growth, but not quite as robust as some              is very balanced, with five more companies outside the leaders
    audio categories.                                                        having 20+ CE Pro 100 dealers.




Media Servers/Streaming Devices                                             Speaker Cables/Interconnects

    56%                                                                      34%           33%           31%
                   46%
                                  40%             39%
                                                                31%
                                                                                                                       15%
    Kaleides-                     SnapAV/                                                  SnapAV/      Liberty AV      Planet       12%
      cape          Sonos        Autonomic        Apple           Roku      AudioQuest      Binary      Solutions       Waves      Tributaries

    Kaleidescape remains the most popular media server manufac-              In one of the most diverse categories in the residential
    turer and picked up another dozen CE Pro 100 mentions this               technology market, AudioQuest picks up five dealers and moves
    year. Sonos adds nearly 20 more dealers to snag the second               into the top spot. Liberty and Tributaries consistently rank as
    spot. Every company in the top five added dealers to its previous        two of the most preferred manufacturers and this year is no
    year’s mentions; Apple has doubled its total from two years ago.         different, while Planet Waves joins the leaders.




6       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                          www.cepro.com
Headphones                                                                Acoustical Treatments

    35%                                                                   23% 22%
                   29%                                                                             20%
                                 28%
                                                                                                                  16% 16% 15%
                                                17%
                                Bowers &
                                                               13%        SnapAV /
                                                                                        Kinetics
                                                                                         Noise     Cinema-
                                                                                                                                         Acoustic
                                                                                                                                         Innova-
Sennheiser          Sony         Wilkins          Bose       AudioQuest    Episode      Control      Tech         Auralex     Dynamat     tions

    Recovering after its 2015 numbers dip, Sennheiser grows its            After experiencing a surge in dealer usage, the acoustical
    lead over the second position. Sony’s uptick helps it jump past        treatment category remains steady. The top five order is exactly
    B&W to secure second place. Familiar brand names Bose and              the same as prior years with the exception of Dynamat entering
    AudioQuest round out the list with the same respective CE Pro          the top five tying Auralex with 16 CE Pro 100 dealers enlisting its
    100 shares as last year.                                               products.



Multiroom A/V Systems                                                     Flat-Panel Television

    63%            63%                                                     92%             88%

                                 42%                                                                    64%
                                                34%
                                                               28%                                                          37%          17%
                                                               SnapAV/
                                                                                                                                         Planar/
    Control4        Sonos        Crestron        Savant         Binary       Sony         Samsung            LG             Séura
                                                                                                                                         Runco
    Sonos picks up 15 dealers to offset Control4’s addition of nine        The TV category continues to rise, as Sony, Samsung, LG and
    CE Pro 100 companies to move into a tie for first with the             Séura all saw nice gains. One trend that’s apparent here is the
    Utah-based automation and A/V manufacturer. Crestron and the           influence of commercial installations, as evident by Planar’s
    Binary brand also enjoyed increases, while Savant maintains its        numbers. Other companies in the top five have market share in
    previous year’s total.                                                 the commercial as well for applications such as digital signage
                                                                           and hospitality.



Projectors                                                                Projection Screens

    85%                                                                    64%             61%
                                                                            BULLET

                  64%
                                                                            BRAND


                                                                                                        37%                 33%
                                 24%            23%
                                                               13%          Screen                                                       14%
                                                                          Innovations     Stewart      SnapAV/
      Sony          Epson           DPI           JVC           Barco         (SI)       Filmscreen    Dragonfly            Da-Lite      Draper

    Remaining relatively flat year-over-year, Sony, Epson, Digital         Several years ago SI surprisingly bumped perennial leader
    Projection (DPI) and JVC maintain their top five positions.            Stewart Filmscreen from the top spot. The next year Stewart
    Shooting into the top five for the first time is Barco. The popular    reclaimed most preferred brand status, but after narrowly missing
    commercial brand has made in-roads in the residential market           number one last year SI is once again in the leader position. Both
    through a growing selection of high-performance solutions and          companies are well ahead of SnapAV’s Dragonfly brand, but it too
    applications.                                                          collected more CE Pro 100 dealers to stay in third.




7       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                               www.cepro.com
HDMI Cables                                                                Blu-ray/Ultra Blu-ray Disc Players

    53%                                                                     78%
                  42%                                           9%
                                                                Metra                     48%
                                  15%           15%             Home
                                                               Theater/                                 34%           22%
    SnapAV/                    Tributaries/    Liberty AV
                                                               Ethereal
                                                                                                                      Kaleides-      11%
     Binary      AudioQuest       Clarus       Solutions                     Sony         Samsung        Oppo           cape         Marantz

    The HDMI category features the same companies in the same              To the surprise of some, Ultra Blu-ray disc content has sold well
    order as the past two years. Going forward the influx of fiber-        so far. Perhaps the product lines of Sony, Samsung and Oppo
    based HDMI cables could impact this category, and tradeshow            reflect the format’s strength, though we did not differentiate
    attendees have seen that focus as companies like Metra and             between Ultra vs. regular BD sales. Oppo recently announced it
    Tributaries introduce high-speed HDMI solutions that support           was leaving the manufacturing sector, so it will be interesting to
    4K, HDR and advanced chroma sampling technologies.                     see which brands CE Pro 100 dealers turn to in replacement.



Outdoor Video                                                              Satellite Television

    75%                                                                                39%

                   51%
                                                                                                                           25%
                                  8%             6%             4%
                                 Samsung                       Mirage-
 SnapAV/                                          Sony
                                                               Vision
SunBriteTV          Séura                                                              DirecTV                              Dish

    SunBriteTV and Séura have both added to their respective               Posting similar numbers as past years, DirecTV sits atop the
    dealer figures for the past two years, while some integrators          satellite television category. Dish did add some CE Pro 100
    continue to install stalwart brands like Samsung and Sony in           representatives and DirecTV lost a few dealers to tighten the
    environmental outdoor enclosures. The emergence of Samsung             competition between the companies.
    and Sony, plus Peerless-AV and Planar just outside the top five
    may indicate more commercial work being done.


                                                                           Networking
Video Distribution Switchers/Extenders
                                                                            51%           50%
    52%            52%                                                                                  45%
                                 45%
                                                                                           BULLET
                                                                                           BRAND                      42%
                                                40%
                                                                                                                                     30%
                                                               32%
                                                                           Control4/      SnapAV/
                                 SnapAV/                                    Pakedge       Araknis        Luxul         Ruckus        Ubiquiti
     Atlona       Control4        Binary        Crestron        Savant
                                                                           Control4/Pakedge has been the category leader for a number
    This is one of the most interesting categories as it is being fueled   of years. However, over the past three years Araknis has
    by the adoption of 4K video and A/V over IP. Atlona could be           climbed from 18, to 32 and now 50 dealers to pull into a near
    benefiting from its distribution alliance with SnapAV to account       dead heat. Every manufacturer here has made solid gains, and
    for picking up 10 dealers. A/V-over-IP manufacturer Just Add           custom system service provider Access Networks also received
    Power just missed the top five.                                        much support.




8       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                          www.cepro.com
Fiber Optic Cable                                                          Cell Phone Boosters

    33%                                                                     49%            BULLET
                                                                                           BRAND


                  24%                            7%
                                                  Metra
                                                  Home
                                                                6%                        22%             12%
                                  11%
                                                 Theater
                                                                             Wilson                                      6%           3%
                                                                                                                                     Samsung
    Cleerline     Celerity      Tributaries                     Corning    Electronics    SureCall        Verizon        AT&T

    Cleerline and Celerity made huge additions to their respective          Wilson has dominated this CE Pro 100 market share for years.
    totals as the top two fiber companies. CE Pro is tracking the           The 2017 numbers have the company in front again, but SureCall
    category for only the second year, both times led by Cleerline.         continues to close the gap. The company was used by only six CE
    As noted in the HDMI category, Metra and Tributaries are                Pro 100 dealers two years ago and 15 last year.
    benefitting from their respective offerings here.



                                                                           Phone Systems/Intercoms
Network Cable
                                                                            33%
    50%                                                                                  28%
     BULLET
     BRAND

                  31%                                                                                16%
                                                 15%            11%                                  Holovi-    9%         9%          9%
    SnapAV/      Liberty AV      16%                                       Panasonic Control4         sion     Savant      Siedle     Legrand
    Wirepath     Solutions      AudioQuest     ICE Cable       Honeywell    Three years ago perennial leader Panasonic owned a margin on
                                                                            second-place Control4 by more than 40 integrators. After being
    The numbers for the Network Cable category have mostly stag-            trimmed to 13 last year that margin is now only five. Meanwhile,
    nated. The lone exception is the major jump SnapAV’s Wirepath           after several years of falling numbers Holovision, Savant, Siedle
    brand has experienced. Wirepath adds 15 dealers to put some             and Legrand add to their respective totals.
    distance in what was at one time a hotly contested category.


                                                                           Cybersecurity
Structured Wiring
                                                                            10%
    47%

                                                    6%                                     2%              2%            2%           2%
                24% 13% 12%                         Liberty      6%
                                                      AV        Middle                                   Control4/      SnapAV/
                                                                           SonicWall       Cisco                                    WhyReboot
                                                   Solutions    Atlantic                                  Pakedge       Araknis
SnapAV/                      Channel
Wirepath        Legrand       Vision   Leviton                              The only company with double-digit mentions, SonicWall handily
                                                                            took the top spot for this new Brand Analysis category. Familiar
    Wirepath brand maintains its position, with the same total as last      names such as Pakedge, Araknis and Cisco are also represented.
    year. Legrand also retains its number two position with a similar       WhyReboot, run by industry veteran Bjorn Jensen, has been
    number of CE Pro 100 dealers as have mentioned it the past two          ahead of this market for years as Jensen launched his company
    years. Channel Vision has added roughly 50 percent, and Leviton         back in 2010 just to underscore cyber as a featured network
    shows the same amount of dealers as the previous year.                  option for integrators.




9       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                           www.cepro.com
Whole-House Automation                                               Lighting Controls

     65%                                     BULLET                   76%
                                             BRAND
                                                                                   63%
               48%
                             43%
                                                                                                  35%           18%           16%
                                            24%           17%
 Control4      Crestron       Savant        Lutron       Alarm.com    Lutron       Control4      Crestron        Savant       Vantage

 For the most part the category is status quo. One exception is      Four of the five top five manufacturers increased their respective
 Lutron. Two years ago the lighting control specialist didn’t rank   numbers. The trio of Lutron, Control4 and Crestron continue
 as a top manufacturer here, but after running fifth last year it    to pace the lighting control market, with Control4 gaining the
 gained 14 integrators to leapfrog Alarm.com into a solid number     most dealers with nine. Year-to-year growth of the category is
 four position. Elan and RTI fall just outside the top five.         approximately the same over the past few years.


Universal Remotes / Tablets                                          Motorized Window Treatments

     70%                                                              69%
               60%
                             53%
                                                                                   46%
                                            34%           32%                                                                  9%
                                                                                                 30%            11%           Hunter
                                                                                                                              Douglas
     Apple     Control4        URC          Savant        Crestron    Lutron       QMotion       Crestron        Somfy

 How important is the user interface to today’s customer             Lutron maintains a healthy margin as the most used brand in
 experience? Major companies experienced major gains here —          the motorized window treatment category. Each of the top
 Apple added 15 CE Pro 100 dealers, Control4 11 and Crestron         five brands increased its CE Pro 100 representation from the
 nine. Though it’s hard to get a conclusive assessment of this       previous year’s totals, including Hunter Douglas picking up five
 category because many dealers are using software from the           to claim the fifth spot alone after sharing with Insolroll (six
 control companies with Apple hardware, it’s clear touchpanel        dealers) last year.
 interfaces are still relevant.


HVAC Energy Smart Grid Management
                                                                     IR Distribution Systems
 60%
                                                                      47%
                43%                                                                36%            32%
                BULLET        37%           37%           35%                       BULLET
                                                                                                                15%
                BRAND                                                               BRAND
                                                                                                                              12%
 Control4        Nest        Crestron       Lutron         Savant     SnapAV/
                                                                       Binary      Control4      Xantech        Crestron        URC
 In the 2017 Brand Analysis it had appeared that after years of
 rapid growth Nest was plateauing with roughly a third of the        SnapAV’s Binary brand continues its leadership, but extending
 CE Pro 100 using its products. However, the popular smart           its ascension is Control4. Two years ago only seven CE Pro
 thermostat company, whose offerings have expanded to include        100 dealers used Control4 IR distribution. Another stalwart
 surveillance cameras, surged into second with a dozen more          brand that is showing growth here is Crestron, which added
 dealers. Control4 remains the leading brand.                        approximately 33 percent more dealers from a year ago.




10     CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                     www.cepro.com
Voice Control                                                            Racks

     77%                                         BULLET                   82%
                                                 BRAND
      BULLET
      BRAND
                                                                                        59%

                                  19%           17%                                                                                  8%
                   24%                                          7%        Middle        SnapAV/        26%            14%
                                                               Josh.ai                                                            Salamander
     Amazon         Google         Apple         Savant                   Atlantic       Strong         Sanus       OmniMount

     This is the second year of tracking the Voice Control category,      The Racks category shows slight growth with perennial category
     and to no one’s surprise the technology is gaining a lot of          leader Middle Atlantic the dominant brand. SnapAV’s Strong
     traction as a control interface solution. Google impressively        brand continues to increase market share, and Salamander
     added 19 dealers, but that total wasn’t enough to cut into           Designs cracks the top five. Chief, a long-time top five brand,
     Amazon’s lead, as the retailer’s Alexa platform gained 22. Apple     dropped behind Salamander by just one CE Pro 100 dealer.
     added eight dealers, and Savant added seven.



Rack Cooling Systems                                                     Remote Managed Services

     53%                                                                  54%

                   38%                                                                  39%
                                  35%                                                                  30%
                    Active
                                                28%                                                                                 15%
                   Thermal                       Cool         10%         SnapAV/
                                                                                        Control4/
                                                                                        Pakedge/                      19%
     Middle        Manage-       SnapAV/        Compo-
                                                                           OvrC           Ihiji        BlueBolt     Alarm.com       Crestron
     Atlantic       ment          Strong         nents         Sanus

     As a companion category to Racks it’s easy to see why Middle         Remote Managed Services is rapidly becoming a pivotal category
     Atlantic paces the Rack Cooling Systems category as well. After      for integrators and consumers. The OvrC platform from SnapAV
     sharing second position last year, Active Thermal Management         has established itself as the go-to solution for many CE Pro 100
     and SnapAV’s Strong brand reaffirmed their spots with a few          dealers, while Control4 strengthened its future in the category
     more dealer mentions.                                                by acquiring Ihiji earlier this year. BlueBolt remains close behind
                                                                          the Control4 platform.


Power Conditioners
                                                                         Furniture
     64%
                                                                          52%
                   41%
                                  31%
     SnapAV/                                    21%           20%                        23%           23%            23%
     WattBox       Panamax        Furman          APC          SurgeX    Salamander                                                 17%
                                                                           Designs         BDI       CinemaTech        Sanus        Fortress
     The order here remains the same as past years. SnapAV’s
     WattBox is supported by its popular OvrC remote management           Opening up a commanding lead in the furniture category,
     platform, while Panamax and Furman employ the BlueBolt               Salamander tops a list composed of the same top five from a
     remote service. WattBox, Furman and SurgeX all made                  year ago. All of the companies increased their CE Pro 100 market
     significant gains. SurgeX also offers remote capabilities through    share, aided by some brand consolidation in the category.
     a number of products and technologies.                               Salamander enjoyed a nine dealer uptick.




11       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                        www.cepro.com
Seating                                                                    Mounts

 27%                                                                        69%
                24%                                                          BULLET
                                                                             BRAND       66%            55%
                             19%
                                                     10%                                                               26%
                                                                                                                                     25%
                                         12%                     10%
                              Sala-                  Acoustic
                 Cinema      mander                  Innova-                             SnapAV/                       Future
 Fortress         Tech       Designs     Cineak       tions      RowOne      Chief        Strong         Sanus       Automation    Peerless-AV

     Seating is a competitive and unpredictable category. This year’s      Over the past few years the Mounts category has shown steady
     higher numbers fall in line with the A/V categories and the           growth. Overtaking the category leader of the past couple of
     reemergence of home theater. Fortress pulls ahead of CinemaTech,      years, Chief jumps ahead of SnapAV’s Strong brand with Sanus,
     with Salamander following close behind. Cineak, Acoustic              Future Automation and Peerless-AV all well represented too.
     Innovations and newcomer RowOne round out the top five.



Lifts                                                                      Central Vacuum

     50%                                                                    16%
      BULLET
      BRAND
                    38%
                                                                                          11%
                                   21%                          10%                                      6%
                    Future
                                                  18%                         H-P/
                                                                           Dirt Devil/                                  5%             5%
     Nexus21      Automation        Chief         Auton           Inca      Vacuflo      Electrolux   Hide A Hose    Honeywell        Nutone

     After experiencing a notable surge in 2016, the numbers from          The increases in CE Pro 100 mentions may be modest, but over
     last year are relatively flat with a small percentage of pickup for   the past couple of years the profitable but highly undersold
     certain manufacturers. The one company that did enjoy a big           Central Vacuum category is growing. H-P/Dirt Devil/Vacuflo is
     push was Nexus 21, which doubled the amount of CE Pro 100             the market leader, a position it has held for several years; Hide A
     dealers using its products from a year ago to shoot to the top.       Hose, Honeywell and Nutone stay close behind.




Lighting Fixtures
                                                                           Security & Fire Systems
        9%
                                                                            30%
                                                                                          27%
                          5%                                                                            21%            21%
                                             3%                 3%
       Lutron              Ketra              DMF            Lightology                                                              10%
                                                                           Honeywell     Interlogix       DSC            2GIG         Leviton
     Lighting Fixtures is a new category for 2018 and one dealers
     have seen pushed by the industry’s buying groups in particular.       Looking very similar to 2017’s Brand Analysis figures, Honeywell
     Lutron debuts as the top brand and recently asserted itself in        leads the Security & Fire Systems for the second year in a row.
     the category by acquiring Ketra. A majority of Ketra’s business is    One notable difference from last year is that Nortek brand 2GIG
     in the commercial market. Numerous companies received single          added six dealers to move into a tie with DSC. The same five
     mentions by CE Pro 100 dealers.                                       companies were on the 2017 list.




12       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                          www.cepro.com
IP Cameras Surveillance                                                       Video Doorbells

 53%                                                                           51%          50%
                41% 41%
                                                                                             BULLET
                                                                                             BRAND


                                                       20% 20%                                                                            6%
                                          21%                                                               18%              7%          Channel
                                                                                                                                          Vision
SnapAV/          IC Real-     SnapAV/                   Alarm.    SnapAV/
Wirepath           time        Luma          Axis        com      Visualint     Ring        Doorbird         Skybell        Control4

     After six years of leadership the IC Realtime brand cedes the top        This just the second year of tracking the Video Doorbell category,
     spot to SnapAV’s Wirepath line of products. The Charlotte, N.C.,         and after picking up 22 CE Pro 100 dealers Doorbird pulls into a
     company leads the IP camera category with its Luma brand also            virtual tie with Ring. The other brands that make up the list also
     ranking highly, and its Visualint line placing in the top five for the   added dealers to collectively reflect the category’s potential as a
     first time.                                                              profit center for integrators based on healthy consumer interest.



Access Control                                                                Smart Door Locks/Deadbolt Locks

     53%                                                                        62%
                                                                                                  53%
                     BULLET
                     BRAND


                    33%
                                   29%                                                                                  34%
                                                    25%           23%
                                                                                                                                       10%
 Control4             Yale          Savant          Crestron      Kwikset         Yale            Kwikset               Schlage         August

 The Access Control category continues its upward trajectory.                 Another second-year category for the Brand Analysis that shows
 Each of the top five brands added to its previous year’s total, and          lots of consumer interest. In 2017 Yale and Kwikset were in a
 Yale nearly doubled its 18 dealers from the 2017 Brand Analysis              deadlock for the top spot, but Yale added 19 dealers to secure
 to leapfrog Kwikset, Crestron and Savant into second place.                  the leadership position. Kwikset and Schlage collected 11 and 12
 Holovision, Honeywell and Interlogix also posted solid numbers               more dealer mentions, respectively, while August added seven.
 outside of the top five.



General Distribution                                                          Design Proposal Software
                                                     BULLET
                                                     BRAND
     56%                                                                       41%
                    46%
                                   39%                                                      29%
                                                    33%           24%                                                       15%
                                                                                                            23%
                                                                  Brand-

                                                                                                                                         12%
                                                                  source/
                                                    Ingram        Expert                    Autodesk        Microsoft       Intuit
       ADI           AVAD         Tech Data          Micro       Warehouse     D-Tools      AutoCAD           Visio       QuickBooks      iPoint

 Representing the diversity of the residential technology                     Perennial leader D-Tools maintains its stronghold on this
 market, the General Distribution category features suppliers                 category. After D-Tools in a tightly grouped pack are the
 from several markets. ADI, the category leader in 2017, did                  Autodesk AutoCAD, MS Visio and Intuit QuickBooks products.
 lose a little ground to AVAD despite picking up a few dealers.               iPoint slides in to the Design Proposal Software top five, as
 Ingram Micro moves into the top five, while Anixter and WAVE                 fewer integrators indicate using simply Microsoft Word for
 sit just outside the leaders.                                                proposals.




13       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                             www.cepro.com
Business Management Software                                        Tools & Testers

     53%                                                             39%
                                                                      BULLET
                                                                                   33%
                38%
                                                                      BRAND
                                                                                                 30%
                                                                                                               26%
                             27%                          13%                                                                 19%
                                           18%                      Platinum                                   Labor Sav-
     Intuit      D-Tools     Microsoft      Google         iPoint     Tools       Klein Tools     Fluke       ing Devices     DeWalt

 Intuit and its QuickBooks separates from the pack by adding         Now in its third year, the Tools & Testers category results have
 13 dealers. While the number of integrators using Microsoft         shown unpredictability. The one trend that has developed is that
 business management software jumped by eight dealers to             more CE Pro 100 dealers are investing into these products to
 comfortably make it the third most used brand.                      help their employees work more efficiently. Each company in the
                                                                     top five this year has made significant additions led by Platinum
                                                                     Tools, which more than doubled its 2017 numbers.

Vehicles
                                                                    Buying Group
 34%
                                                                       32%
                              9%             7%
                 13%                                       4%
     Ford        Nissan      Chevrolet      Dodge           GMC                         15%                9%
 Vehicles is a new category for the Brand Analysis, and “Built
                                                                                                                             5%
 Ford Tough” resonates heavily among residential integration         ProSource            HTSA             Azione             AIN
 firms based on the data. Following in a tight pack are Nissan,
 Chevrolet and Dodge. Without any historical Brand Analysis          This is the first time CE Pro has inquired about Buying Group
 data to call upon, perhaps a big question is whether Ford’s         membership, and ProSource debuts as the category leader with
 leadership comes through brand loyalty or through buyer             virtually one-third of the CE Pro 100 among the group. Rounding
 incentive programs.                                                 out the list are HTSA, Azione and AIN Group.




14      CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                   www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

         BRAND                USAGE                  BRAND               USAGE           BRAND                 USAGE
         WIRELESS AUDIO                              Crestron              8             Wisdom                  11
         Sonos                  84                   GoldenEar             6             Bose                    11
         Control4               20                   Amina                 6             KEF                     10
         Bose                   16                   Artison               4             Dynaudio                 9
         Denon HEOS             13                   Focal                 4             Focal                    9
         Apple                  12                   Polk Audio            4             B&O                      9
         Savant                 11                   Steinway Lyngdorf     3             GoldenEar                7
         Paradigm               10                   The DaVinci Group     2             Sunfire                  7
         Soundcast               9                   Elan                  2             Steinway-Lyngdorf        6
         B&W                     8                   Tannoy                2             Sonus Faber              5
         SnapAV                  7                   CAT                   2             Polk                     5
         BlueSound               6                   TruAudio              2             Yamaha                   3
         Klipsch                 3                   Perfect Third         2             Tannoy                   3
         B&O                     2                   Totem                 2             Totem                    3
         Definitive                                  Phase Technology      1             Vienna                   2
                                 2
         Technology                                  Bang & Olufsen        1             ELAC                     2
         Channel Vision          1                   Elac                  1             CAT                      2
         Yamaha                  1                   Epicure               1             PMC                      2
         Polk                    1                   Dali                  1             Canton                   2
                                                     PSB                   1             Genelec                  2
         IN-WALL/IN-CEILING                          Jamo                  1             Phase Technology         1
         SPEAKERS
                                                     Vanguard Dynamics     1             RBH                      1
         Sonance                58
                                                                                         Speakerlab               1
         Origin Acoustics       34
                                                     LOUDSPEAKERS                        Dali                     1
         B&W                    33
                                                     Sonos                40             Brodmann Acoustics       1
         Triad                  29
                                                     B&W                  35             Magnepan                 1
         Klipsch                26
                                                     Klipsch              28             SVS                      1
         SnapAV/Episode         25
                                                     Sonance              28             Wharfedale               1
         Paradigm               22
                                                     Paradigm             26             SVS                      1
         James Loudspeaker      20
                                                     Leon                 21             Aerial Acoustics         1
         Revel                  19
                                                     Revel                20
         SpeakerCraft           14
                                                     Triad                17             A/V RECEIVERS
         Leon                   14
                                                     Episode/SnapAV       17             Sony                    73
         JBL                    12
                                                     James Loudspeaker    17             Integra                 43
         Monitor Audio          11
                                                     MartinLogan          14             Marantz                 37
         Meridian               11
                                                     JBL Synthesis        14             Denon                   25
         Definitive
                                10                   Meridian             14             Anthem                  25
         Technology
         Wisdom Audio            9                   McIntosh             14             Yamaha                  22
                                             AUDIO




                                                                                 AUDIO
 AUDIO




         Martin Logan            8                   Definitive                          Rotel                   17
                                                                          13
                                                     Technology                          McIntosh                15
         KEF                     8
                                                     Monitor Audio        13             AudioControl            11
         Niles                   8




15   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                        www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

         BRAND                USAGE                   BRAND                USAGE           BRAND                USAGE
         Bose                   10                    Lab Gruppen            7             Classe                  9
         Pioneer                 9                    SpeakerCraft           6             JBL                     9
         Onkyo                   7                    Bryston                6             Denon                   8
         NAD                     6                    NAD                    6             Lexicon                 8
         Arcam                   4                    Prima Luna             5             NAD                     6
         Lexicon                 3                    Pro Audio              4             Steinway Lyngdorf       8
         DataSat                 2                    Stealth                4             Bose                    6
         Krell                   2                    Pioneer                4             Onkyo                   5
         Polk                    1                    Onkyo                  3             Mark Levinson           5
         Meridian                1                    Peachtree Audio        3             Sunfire                 4
         Harman Kardon           1                    Extron                 3             Arcam                   4
                                                      RTI                    3             Datasat                 4
         AUDIO AMPLIFIERS                             Chord Electronics      2             Krell                   3
         Control4               53                    Datasat                2             Trinnov                 3
         Sonos                  51                    Meridian               2             Bryston                 3
         Sonance                47                    Krell                  2             Storm Audio             1
         SnapAV                 35                    Meyer Sound            2             Acurus                  1
         Crestron               30                    Rogue Audio            2             Niles                   1
         Integra                30                    Wisdom                 2
         Crown                  29                    The DaVinci Group      1             OUTDOOR AUDIO
         Marantz                28                    CAT                    1             Sonance                55
         Sony                   28                    James Loudspeaker      1             SnapAV/Episode         39
         Rotel                  27                    B&O                    1             Origin Acoustics       33
         AudioControl           24                    Lyngdorf Audio         1             B&W                    26
         McIntosh               20                    Vanguard               1             Klipsch                24
         Anthem                 19                    Conrad-Johnson         1             James Loudspeaker      24
         Yamaha                 16                    Musical Fidelity       1             Coastal Source         19
         Savant                 16                                                         Bose                   16
         Origin Acoustics       16                    A/V PREAMPLIFIERS/                   Paradigm               14
         QSC                    12                    PROCESSORS                           SpeakerCraft           10
         Autonomic              12                    Integra               36             Niles Audio             9
         Paradigm               12                    Marantz               34             JBL                     9
         JBL                    11                    Anthem                26             Monitor Audio           6
         Parasound              10                    McIntosh               21            Definitive
                                                                                                                   6
         Elan                   10                    Sony                   21            Technology

         Harman                 10                    Rotel                  17            Rockustics              5

         Lexicon                10                    Control4               17            Yamaha                  5

         Sunfire                 9                    Yamaha                 15            Leon                    5
                                                                                   AUDIO
                                              AUDIO




                                                      AudioControl                         Soundcast
 AUDIO




         HEOS                    9                                          14                                     4

         Classe                  8                    Crestron               13            Near                    4

         Niles                   7                    Meridian              10             Polk                    4




16   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                         www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

         BRAND                USAGE                   BRAND               USAGE           BRAND               USAGE
         CORE                    3                    Samsung              10             Polk Audio             4
         Savant                  2                    Definitive                          Sonance                4
                                                                            9
         Epicure                 1                    Technology                          Totem Acoustic         3
         C’Seed                  1                    Artison               8             CAT                    2
                                                      Denon                 6             JBL                    1
         TURNTABLES                                   GoldenEar             6             Dynaudio               1
         Thorens                21                    Martin Logan          6             REL                    1
         Pro-Ject               19                    Revel                 5             Meyer Audio            1
         McIntosh               18                    Integra               5             Stealth                1
         Marantz                15                    Polk Audio            5             Epicure                1
         Denon                  10                    KEF                   4             Source Tech            1
         Rega                    8                    Monitor Audio         3             Pioneer                1
         Music Hall              7                    Harman Kardon         2

         VPI                     5                    Heos                  2             MEDIA SERVERS/
         Sumiko                  4                    LG                    2             STREAMING DEVICES

         Audio Technica          4                    Cambridge Audio       1             Kaleidescape          56

         Technics                4                    D+M                   1             Sonos                 46

         Clearaudio              4                    Vizio                 1             Autonomic/SnapAV      40

         E.A.T.                  3                    CAT                   1             Apple                 39

         Yamaha                  2                                                        Roku                  31

         TEAC                    2                    SUBWOOFERS                          Savant                23

         AMG                     1                    Sonos                53             TiVo                  17

         Pioneer                 1                    Sunfire              28             Crestron               8

         U-Turn                  1                    B&W                  26             Sony                   8

         Klipsch                 1                    SnapAV/Episode       26             Fusion Research        6

         Bryston                 1                    Klipsch              24             Roon                   5

         Merrill                 1                    Origin Acoustics     23             HEOS                   5
                                                      Paradigm             22             Qnap                   4

         SOUNDBARS                                    Leon                 20             Sooloos                3

         Sonos                  72                    James Loudspeaker    20             Elan                   3

         Leon                   50                    JL Audio             20             ReQuest                3

         James Loudspeaker      23                    Triad                 17            URC                    2

         Sonance                21                    MartinLogan          12             S1 Digital             2

         SnapAV/Episode         20                    Bose                 12             Luma                   1

         Bose                   20                    Definitive                          Synology               1
                                                                           12
                                                      Technology
                                                                                  AUDIO




         Paradigm               18                                                        Control4               1
                                                      Revel                10             Cocktail Audio         1
         Triad                  17
                                                      Monitor Audio         8             Dell                   1
         Sony                   15
                                                      Meridian              8
 AUDIO




         Klipsch                14
                                              AUDIO




                                                      Velodyne              7
         B&W                    11
                                                      Artison               6
         Yamaha                 11
                                                      SVS                   5




17   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                       www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

         BRAND                  USAGE                 BRAND                  USAGE           BRAND               USAGE
         SPEAKER CABLES/                              Denon                    4             Acoustacell            1
         INTERCONNECTS                                Grado Labs               3             Cascade                1
         AudioQuest              34                   Yamaha                   3             Specialty              1
         SnapAV/Binary           33                   AKG                      2             Teknamat               1
         Liberty AV Solutions    31                   NAD                      2             AcouDecor              1
         Planet Waves            15                   Focal                    2
         Tributaries             12                   KEF                      1             MULTIROOM A/V SYSTEMS
         ADI                      8                   Beyerdynamic             1             Control4              63
         Honeywell                7                   Technics                 1             Sonos                 63
         Straightwire             6                                                          Crestron              42
         Perfect Path             5                   ACOUSTIC TREATMENTS                    Savant                34
         ICE Cable                4                   SnapAV/Episode          23             Binary/SnapAV         28
         Belden                   4                   Kinetics Noise                         Sonance               20
                                                                              22
         Metra                    4                   Control                                Just Add Power        17
         ICE Cable                4                   CinemaTech              20             Atlona                17
         Windy City Wire          3                   Auralex                 16             Autonomic/SnapAV      16
         Monster                  3                   Dynamat                 16             Bose                  12
         Cables to Go             3                   Acoustic Innovations    15             AudioControl           9
         Transparent Audio        2                   AcousticSmart           10             Meridian               8
         Tri-Ed                   2                   Custom                   6             Elan                   8
         Key Digital              2                   Simplified Acoustics     5             HEOS                   7
         Keystone                 2                   Primacoustic             4             Key Digital            6
         Clarus                   2                   ARS                      4             URC                    6
         Vanco                    2                   Vicoustics               4             McIntosh               6
         Kubala-Sosna             1                   Acoustical Solutions     3             Russound               5
         Wire Word                1                   Owens Corning            3             RTI                    5
         SpeakerCraft             1                   Acoustex                 2             Yamaha                 5
                                                      Cinema Design Group      2             Legrand                5
         HEADPHONES                                   PMI                      2             Sooloos                5
         Sennheiser              35                   Artnovian                3             WyreStorm              4
         Sony                    29                   AcoustiMac               1             AMX                    4
         Bowers & Wilkins        28                   Acoustic Treatment                     Niles                  3
                                                                               1
         Bose                    17                   Technologies
                                                                                             SpeakerCraft           2
         AudioQuest              13                   Guilford of Maine        1
                                                                                     AUDIO




                                                                                             Nuvo                   1
         Klipsch                 10                   CATS                     1
                                                                                             Klipsch                1
         McIntosh                 8                   Acoustic Geometry        1
                                                                                             Gefen                  1
         Paradigm                 6                   NBP Acoustics            1

         Master & Dynamic         6                   RPG Acoustics            1
 AUDIO




         Audeze                   5                   Echo Panels              1
                                              AUDIO




         Beats                    5                   Quest Acoustical
                                                                               1
                                                      Interiors
         AudioTechnica            4
                                                      SRS Systems              1




18   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                          www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

         BRAND                USAGE                   BRAND                  USAGE           BRAND             USAGE
         FLAT-PANEL TELEVISION                        HDMI CABLE                             Denon                  4
         Sony                   92                    SnapAV/Binary           53             Pioneer                4
         Samsung                88                    AudioQuest              42             Panasonic              2
         LG                     64                    Tributaries/Clarus      15             Rotel                  2
         Seura                  37                    Liberty AV Solutions    15             Onkyo                  1
         Planar/Runco           17                    Metra Home Theatre                     Cambridge              1
                                                                               9
         Sharp                   9                    / Ethereal                             Ingram Micro           1
         B&O                     4                    Key Digital              7

         Vizio                   3                    Planet Waves             7             OUTDOOR VIDEO
         Aquavision              1                    Monster                  5             SunBriteTV             75
                                                      Vanco                    4             Seura                  51
         PROJECTORS                                   Crestron                 4             Samsung                8
         Sony                   85                    Straightwire             4             Sony                   6
         Epson                  64                    Legrand                  4             MirageVision           4
         DPI                    24                    Perfect Path             4             Peerless               3
         JVC                    23                    Kordz                    3             Planar                 3
         Barco                  13                    Catalyst                 3             GoVision               2
         Planar                  8                    Zuum                     2             Sealoc                 1
         SIM2                    6                    SCP                      2             HiFrame                1
         Vivitek                 5                    Cables to Go             2             LG                     1
         Christie Digital        5                    ProConnect               2             Sanus                  1
         Optoma                  5                    Redmere                  1             Apollo                 1
         BenQ                    4                    Belden                   1

         Wolf                    3                    Belkin                   1             SATELLITE TELEVISION
         InFocus                 2                    Atlona                   1             DirecTV                39
         LG                      1                    ICE                      1             Dish                   25
         Viewsonic               1                    Xantech                  1             Exede                  1
                                                      Wireworld                1

         PROJECTION SCREENS                           Volutone                 1             VIDEO DISTRIBUTION
         Screen Innovations     64                    Redmere                  1             SWITCHERS/EXTENDERS

         Stewart Filmscreen     61                                                           Control4               52

         SnapAV/Dragonfly       37                    BLU-RAY/ULTRA BLU-RAY                  Atlona                 52
                                                      DISC PLAYERS                           SnapAV/Binary          45
         Da-Lite                33
                                                      Sony                    78             Crestron               40
         Draper                 14
                                                      Samsung                 48             Savant                 32
         Vutec                  11
                                                      Oppo                    34             Just Add Power         22
         Elite Screens           8
                                                      Kaleidescape            22             Key Digital            12
         Seymour                 7
                                                      Marantz                 11             Wyrestorm
 VIDEO




         Milestone               4                                                                                  10
                                                      Integra                  9
                                                                                     VIDEO




         Cinebrite               1                                                           Extron                 4
                                              VIDEO




                                                      LG                       8             Zuum Media             4
         DNP                     1
                                                      Yamaha                   6             Gefen                  4
                                                      McIntosh                 6




19   CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                        www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

              BRAND               USAGE                        BRAND                  USAGE                BRAND                   USAGE
              Transformative                                   Tributaries             11                  PHONE SYSTEMS/
                                     3
              Engineering                                      Metra Home Theater       7                  INTERCOMS
              ZeeVee                 3                         Corning                  6                  Panasonic                 33
              AVProConnect           2                         Liberty                  2                  Control4                  28
              BlackMagic             2                         Binary/SnapAV            1                  Holovision                16
              Liberty                2                                                                     Savant                     9
              Vanco                  2                         CELL PHONE BOOSTERS                         Siedle                     9
              Zigen                  1                         Wilson Electronics      49                  Legrand                    9
              AV Pro Store           1                         SureCall                22                  Polycom                    6
 VIDEO




              RGB Spectrum           1                         Verizon                 12                  Aiphone                    5
              KanexPro               1                         AT&T                     6                  Elan                       4
              Zektor                 1                         Samsung                  3                  Ubiquity                   4

                                                               Z-Boost                  2                  Clear One                  3
              NETWORKING                                       Pixel                    2                  NEC                        3
              Control4/Pakedge      51                                                                     Viking                     2
              Araknis/SnapAV        50                         NETWORK CABLE                               M&S                        2
              Luxul                 45                         Wirepath/SnapAV         50                  AT&T                       2
              Ruckus                42                         Liberty AV Solutions    31                  Avaya                      2
              Ubiquiti              30                         AudioQuest              16                  Cisco                      2
              Access Networks       28                         ICE Cable               15                  C3X                        1
              Cisco                 20                         Honeywell               11                  2N                         1
              Netgear               15                         ADI                     10                  Digium                     1
              Eero                  15                         Structured Cabling                          RCA                        1
                                                                                        8
              Apple                 15                         Products                                    Mitel                      1
              SonicWall              8                         Windy City Wire          7                  Intrasonic Intercoms       1
              Why Reboot             8                         Tri-Ed                   7
              Linksys                6                         Araknis/SnapAV           5                  STRUCTURED WIRING
              Meraki                 6                         Belden                   5                  SnapAV/Wirepath           47
              Ihiji                  5                         Luxul                    4                  Legrand                   24
              Trendnet               4                         ICC                      3                  Channel Vision            13
              Unify                  4                         Cisco                    3                  Leviton                   12
              Asus                   3                         Ruckus                   3                  Open House/Nortek          7
              Krell                  3                         Graybar                  2                  Liberty AV Solutions       6
              Engenius               2                         CED                      2                  Middle Atlantic            6
                                                  NETWORKING




              HP                     2                         Champion                 1                  Linear                     4
 NETWORKING




                                                                                                           Primex
                                                                                              NETWORKING




              Domotz                 2                         Olympic Wire             1                                             3
              Mimosa                 1                         Perfect10                1                  Arlington                  3
                                                               Pro Audio                1                  Structured Cable
                                                                                                                                      3
              FIBER OPTIC CABLE                                AllStar Cable            1                  Products

              Cleerline             33                         Apple                    1                  ICC                        2

              Celerity              24                                                                     Tributaries                2
                                                                                                           Wave                       2




20       CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                        www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

                        BRAND                 USAGE                               BRAND               USAGE                          BRAND               USAGE
                        Monster                 1                                 Linear                6                            HVAC/THERMOSTAT/
                        Custom                  1                                 Z-Wave                6                            ENERGY MANAGEMENT

                        On Cue                  1                                 Legrand               5                            Control4              60

                        Metra Home Theater      1                                 URC                   4                            Nest                  43

                        Cinema Design Group     1                                 Interlogix            2                            Crestron              37

                        Millson WireFrame       1                                 Jasco                 2                            Lutron                37

                                                                                  Nortek Security                                    Savant                35
                                                                                                        2
                        CYBERSECURITY                                             Control                                            Aprilaire             27

                        SonicWall              10                                 2GIG                  2                            Alarm.com             18

                        Why Reboot              2                                 Ketra                 2                            Honeywell             15

                        Pakedge/Control4        2                                 AMX                   1                            Cool Automation        9
 NETWORKING




                        SnapAV/Araknis          2                                 Remotec               1                            Elan                   7

                        Cisco                   2                                 Logitech              1                            2GIG                   6

                        FireFX                  1                                                                                    Vantage                5

                        Access Networks         1                                 UNIVERSAL REMOTES/                                 HAI                    4
                                                                                  TABLETS                                            Leviton                3
                        Ruckus                  1
                                                                                  Apple                70                            Radio Thermostat       3
                        Ubiquiti                1
                                                                                  Control4             60                            Go Control             3
                                                                                  URC                  53                            URC                    2
                        WHOLE-HOUSE
                        AUTOMATION                                                Savant               34                            Linear                 2
                        Control4               65                                 Crestron             32                            Panamax                2
                        Crestron               48                                 RTI                  16                            AMX                    2
                        Savant                 43                                 Elan                 12                            Ecobee                 1
                        Lutron                 24                                 Logitech              8                            Alarm.com              1
                        Alarm.com              17                                 AMX                   4                            Linear                 1
                        Elan                   13                                 Microsoft             2                            Rosewater              1
                        RTI                    10                                 RCA                   1

                        URC                    10                                                                                    IR DISTRIBUTION SYSTEMS
                        2GIG                    7                                 MOTORIZED WINDOW                                   SnapAV/Binary         47
                                                                                  TREATMENTS
                        AMX                     7                                                                                    Control4              36
                                                           CONTROL & AUTOMATION




                                                                                  Lutron               69
 CONTROL & AUTOMATION




                                                                                                              CONTROL & AUTOMATION




                        ProControl              4                                                                                    Xantech/Nortek        32
                                                                                  QMotion              46
                        Vantage                 3                                                                                    Crestron              15
                                                                                  Crestron             30
                        Vivint                  1                                                                                    Savant                13
                                                                                  Somfy                11
                        HAI                     1                                                                                    URC                   12
                                                                                  Hunter Douglas        9
                                                                                                                                     Sonance               10
                                                                                  Insolroll             6
                        LIGHTING CONTROLS                                                                                            Niles Audio            9
                                                                                  Hartmann & Forbes     5
                        Lutron                 76                                                                                    Atlona                 8
                                                                                  Mechoshade            3
                        Control4               63                                                                                    Elan                   6
                                                                                  Conrad                2
                        Crestron               35                                                                                    RTI                    6
                                                                                  J. Geiger             1
                        Savant                 18                                                                                    Key Digital            5
                                                                                  Solar Shading
                        Vantage                16                                                       1                            Zuum Media             4
                                                                                  Sytems
                        Alarm.com               9                                                                                    Origin Acoustics       4



21                CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                                     www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

                        BRAND               USAGE                              BRAND               USAGE                       BRAND                  USAGE
                        SpeakerCraft          4                                Active Cooling        4                         SurgeX                  20
                        Extron                3                                Control4              4                         Middle Atlantic          11
                        Russound              2                                Bora Gear             2                         Torus Power              9
                        The DaVinci Group     2                                Cab-Cool              2                         Crestron                 8
                        MCM                   1                                Fantech               1                         Tripp Lite               6
                        Irus                  1                                Crestron              1                         Tributaries              3
                        KanexPro              1                                Milestone             1                         Sanus                    2
 CONTROL & AUTOMATION




                        Vanguard Dynamics     1                                Niles                 1                         Belkin                   2
                        Salamander            1                                                                                AudioQuest               1
                                                                               REMOTE MANAGED                                  Epson                    1
                        VOICE CONTROL                                          SERVICES

                        Amazon               77                                SnapAV/OvrC          54                         FURNITURE
                        Google               24                                Control4/Pakedge/                               Salamander Designs      52
                                                                                                    39
                                                                               Ihiji
                        Apple                19                                                                                BDI                     23
                                                                               BlueBolt             30
                        Savant               17                                                                                Sanus                   23
                                                                               Alarm.com            19
                        Josh AI               7                                                                                CinemaTech              23
                                                                               Crestron             15
                        Comcast               3                                                                                Fortress                17
                                                                               Access Networks      15
                        Honeywell             1                                                                                Cineak                   9
                                                                               Savant                8
                        Origin                1                                                                                Acoustic Innovations     8
                                                                               Domotz                7
                                                                                                                               Palliser                 7
                                                                               Ubiquiti              4
                        RACKS                                                                                                  Bell’O                   5
                                                                               Honeywell             4
                        Middle Atlantic      82                                                                                United Leather           4
                                                                               DynDNS.org            4
                        SnapAV               59                                                                                Bass Industries          4
                                                                               In-House              3
                        Sanus                26                                                                                El Ran                   2
                                                                               Elan                  3
                        OmniMount            14                                                                                JSP                      2
                                                                               Telguard              3
                        Salamander            8                                                                                Octane Seating           1
                                                                               Why Reboot            2
                        Chief                 7                                                                                RowOne                   1
                                                                               Custom In-house       2
                        Raxxess               4                                                                                Hooker                   1
                                                                               Ping Monitor          1
                        Rapid Rack            2                                                                                Anima Domus              1
                                                                               ConnectWise           1
                        WAVE                  1                                                                                Cinema Design Group      1
                                                           HOME ENHANCEMENTS




                                                                               Sonicwall
 HOME ENHANCEMENTS




                                                                                                     1
                        Thermal                                                                                                Sligh
                                                                                                           HOME ENHANCEMENTS




                                                                                                                                                        1
                                              1                                Parasol               1
                        Management                                                                                             Urbia                    1
                                                                               Eero                  1

                        RACK COOLING SYSTEMS                                   Greenlight            1
                                                                                                                               SEATING
                        Middle Atlantic      53                                URC                   1
                                                                                                                               Fortress                27
                        Active Thermal                                                                                         CinemaTech              24
                                             38
                        Management                                             POWER CONDITIONERS
                                                                                                                               Salamander              19
                        SnapAV/Strong        35                                SnapAV/WattBox       64
                                                                                                                               Cineak                  12
                        Cool Components      28                                Panamax              41
                                                                                                                               Acoustic Innovations    10
                        Sanus                 9                                Furman               31
                                                                                                                               RowOne                  10
                        OmniMount             7                                APC                  21
                                                                                                                               Palliser                 9




22                CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                                 www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

                     BRAND                 USAGE                            BRAND               USAGE              BRAND                 USAGE
                     United Leather          8                              Electrokinetics       8                SECURITY & FIRE SYSTEMS
                     AcousticSmart           6                              Activated Designs     4                Honeywell               30
                     Bass                    3                              Motivated Designs     4                Interlogix              27
                     Front Row               3                              Vutec                 4                DSC                     21
                     Cinema Design Group     2                              Da-Lite               3                2GIG                    21
                     El Ran                  2                              TV-Lifts.com          2                Leviton                 10
                     Acadian                 2                              Draper                2                Nest                     6
                     Octane Seating          2                              Lifttech              1                Napco                    2
                     Texas Theater                                          SVS                   1                Qolsys                   2
                                             1
                     Seating                                                Touchstone            1                Bosch                    2
                     Custom                  1                                                                     Siedle                   1
                     CorLiving               1                              CENTRAL VACUUM                         Samsung                  1
                     TheaterSeatStore        1                              H-P/Dirt Devil/                        Vesda                    1
                                                                                                 16
                     Improved Image          1                              Vacuflo                                Vivint                   1
                     Oasis                   1                              Electrolux           11                SimpliSafe               1
                     Premiere                1                              Hide A Hose           6                Mircom                   1
                     Leather Creations       1                              Honeywell             5                Silent Knight            1
                                                                            Nutone                5                DMP                      1
                     MOUNTS                                                 Hayden                2                Potter                   1
                     Chief                  69                              Beam                  2                ZERO WIRE                1
                     SnapAV/Strong          66                              CycloVac              1
                     Sanus                  55                                                                     IP CAMERAS SURVEILLANCE
                     Future Automation      26                              LIGHTING FIXTURES                      Wirepath/SnapAV         53
                     Peerless-AV            25                              Lutron                9                IC Realtime             41
                     Milestone              19                              Ketra                 5                Luma/SnapAV             41
                     OmniMount              14                              DMF                   3                Axis                    21
                     Crimson                 5                              Lightology            3                Alarm.com               20
                     Zuum                    3                              Colorbeam             1                Visualint/SnapAV        20
                     Rapid Video Mounts      3                              WAC                   1                Hikvision               18
                     Premier                 2                              Cooper                1                Lilin                   17
                     Vantage                 1                              Lucifer               1                Nest                    12
                     Kanto                   1                              Lightolier            1
 HOME ENHANCEMENTS




                                                        HOME ENHANCEMENTS




                                                                                                                   2GIG                    10
                     Proconnect              1                              Q-tran                1                Digital Watchdog         9
                     MstrBrand               1                              GE                    1                Speco Technologies       8
                                                                            Pure Edge             1                LTS                      6
                     LIFTS                                                  Zaniboni              1                Honeywell                6
                     Nexus 21               50                              Liteline              1                Clearview                5
                                                                                                        SECURITY




                     Future Automation      38                              Dega Lighting         1                Vivotek                  5
                     Chief                  21                              Klus                  1                Arecont                  5
                     Auton                  18                              LVL Lighting          1                Interlogix               3
                     Inca                   10                              LED-Linear            1                Panasonic                3
                     Media Décor            10                              Vantage               1



23             CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                        www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

            BRAND               USAGE                      BRAND             USAGE                    BRAND                 USAGE
            Samsung                3                       Crestron           25                      Brivo                    2
            Flir                   3                       Kwikset            23                      NKS                      2
            Exacqvision            2                       Holovision         20                      Sielox                   2
            Mobotix                2                       Honeywell          16                      CDVI                     1
            Avigilon               2                       Siedle             14                      Doorbird                 1
            Smartvue               1                       Interlogix         13                      Audio Access             1
            Wave / Lux             1                       URC                13                      InVixium                 1
            Swann                  1                       Card Access        12                      Latch                    1
            Arlo                   1                       Aiphone            10                      Butterfly MX             1
            EZVIZ                  1                       Elan                9                      Isonas                   1
            Night Owl              1                       Viking              9                      DMP                      1
            Defender               1                       Leviton             8                      Dwelling Live            1
            Lorex                  1                       Nortek Security                            Software House           1
                                                                               8
            Gen IV                 1                       Corner                                     DSX                      1
            Elan                   1                       RTI                 8

            Channel Vision         1                       DSC                 7                      SMART DOOR LOCKS/
            American Dynamics      1                       HID                 7                      DEAD BOLTS
                                                           Bosch               7                      Yale                    62

            VIDEO DOORBELLS                                Baldwin             7                      Kwikset                 53

            Ring                  51                       LiftMaster          7                      Schlage                 34

            Doorbird              50                       AMX                 6                      August                  10

            Skybell               18                       Linear              6                      Ercole                   1
                                                           Schlage             6                      Latch                    1
                                                                                     SECURITY

            Control4               7
            Channel Vision         6                       Door King           6                      Baldwin/Control4         1

            August                 4                       Securitron          5                      Nest                     1

            Savant                 3                       Channel Vision      5                      Weiser                   1

            Holovision             2                       Alarm Controls      4                      Vivint                   1

            2N                     2                       HES                 4

            ButterflyMX            1                       Paxton Access       4                      GENERAL DISTRIBUTION

            Vivint                 1                       Emerge              3                      ADI                     56

            Custom                 1                       IEI                 3                      AVAD                    46

            Lilin                  1                       Keyscan             3                      Tech Data               39

            Siedle                 1                       Elk                 3                      Ingram Micro            33
                                                                                     DEALER SUPPORT




            Swann                  1                       Quickset            3                      Brandsource/Expert
                                                                                                                              25
                                                           Custom              3                      Warehouse
            Nest                   1
                                                           Kantech             3                      Anixter/Tri-Ed          22

                                                           Keri Systems        2                      Wave Electronics        19
            ACCESS CONTROL
                                                SECURITY
 SECURITY




                                                           Rosslare            2                      Liberty AV              16
            Control4              53
                                                           Assa Abloy          2                      Almo                    15
            Yale                  33
                                                           SDC                 2                      Home Depot              14
            Lutron                30
                                                           ProdataKey          2                      Capitol Sales           11
            Savant                29




24     CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                   www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

                  BRAND                  USAGE                         BRAND                 USAGE                    BRAND                   USAGE
                  Windy City Wire         10                           MS Visio               23                      Tigerpaw                   8
                  Volutone                10                           Intuit Quickbooks      15                      Zoho                       7
                  Allnet                   8                           iPoint                 12                      ProjX360                   5
                  Elan                     7                           Portal                 10                      Sage 50                    4
                  Custom Plus              6                           Excel                   8                      Cairnstack                 3
                  CED                      6                           Microsoft               8                      Custom                     3
                  Ultimate Integration     6                           Custom                  8                      ConnectWise                3
                  Audio America            5                           BidMagic                6                      Sedona Office              2
                  SES                      5                           Salez Toolz             6                      Great Plains               2
                  D&H                      5                           Tigerpaw                4                      Service Fusion             1
                  ECD                      4                           ConnectWise             3                      Integrator
                                                                                                                                                 1
                  Silmar                   4                           Simply Reliable                                Dashboard
                                                                                               3
                  Mountain West            4                           Software                                       Future Simple              1

                  Skywalker AV             4                           ProjX360                3                      Salesforce                 1

                  Lucas Sales              4                           Quotewerks              2                      TeamWork PM                1

                  Worthington              4                           Smart Draw              2                      Kloudgin & Intact          1

                  The System Depot         4                           Bluebeam                2                      SharePoint/Office
                                                                                                                                                 1
                                                                       Slateplan               2                      365
                  DBL                      4
                                                                       JetBuilt                2                      Automation
                  Davis Distributing       4                                                                                                     1
                                                                                                                      Integration
                  Specialty Marketing      4                           Basecamp                1
                                                                                                                      AUDIOVISIONS
                                                                       Kloudgin                1                                                 1
                  Jenne                    3                                                                          Prointegrator
                  Petra                    3                           PandaDoc                1
                                                                                                                      Simply Reliable –
                                                                       AUDIOVISIONS                                                              1
                  AHA                      3                                                   1                      Smart Office
                                                                       Prointegrator
                  Easy Access              3
                                                                       EPASS                   1
                  RS Pro Sales             3                                                                          TOOLS & TESTERS
                                                                       Audio Interiors
                  SCP                      3                                                   1                      Platinum Tools            39
                                                                       Proprietary
                  Autco                    2                                                                          Klein                     33
                                                                       Corel                   1
                  Sierra Select            2                                                                          Fluke                     30
                                                                       SCPS                    1
                  HCA                      2                                                                          Labor Saving Devices      26
                                                                       Adobe                   1
                  Professional Audio                                                                                  DeWalt                    19
                                           2                           Pages                   1
                  Associates                                                                                          Wi-Spy                    18
                                                                       Quote Roller            1
                  R&D Distributors         1                                                                          Atlona                    17
                                                                       Service Director        1
                  Pioneer                  1                                                                          Ideal                     15
 DEALER SUPPORT




                                                                       Stardraw                1
                                                                                                     DEALER SUPPORT
                                                      DEALER SUPPORT




                  Broadline Cable          1                                                                          Milwaukee                 12
                  Automated Outlet         1                                                                          Liberty AV Solutions      12
                                                                       BUSINESS MANAGEMENT
                  Cybersmart               1                           SOFTWARE                                       Test-um                    9
                                                                       Quickbooks (Intuit)    53                      Greenlee                   8
                  DESIGN PROPOSAL                                      D-Tools                38                      Sencore                    7
                  SOFTWARE
                                                                       Microsoft              27                      Channel Lock               6
                  D-Tools                 41
                                                                       Google                 18                      Hilti                      5
                  Autodesk AutoCAD        29
                                                                       iPoint                 13                      Triplett                   4




25           CE Pro: Expert Series: 2018 CE Pro Brand Analysis                                                                               www.cepro.com
CE Pro 100 2018 Brand Usage by Product Category

                  BRAND               USAGE
                  ByteBrothers           3
                  Behringer              1
                  Cleerline              1
                  Murideo                1


                  VEHICLES
                  Ford                  34
                  Nissan                13
                  Chevrolet              9
                  Dodge                  7
                  GMC                    4
                  Honda                  2
                  Isuzu                  2
                  Freightliner           1
                  Volkswagen             1
                  Kia                    1
 DEALER SUPPORT




                  Toyota                 1
                  BMW                    1


                  BUYING GROUP
                  ProSource             32
                  HTSA                  15
                  Azione                 9
                  AIN                    5




26           CE Pro: Expert Series: 2018 CE Pro Brand Analysis   www.cepro.com
You can also read
Next part ... Cancel