DOMOTEX asia/CHINAFLOOR - MARKETING & PROMOTIONAL OPPORTUNITIES
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
DOMOTEX asia/CHINAFLOOR Asia's Hub for Flooring 24-26 March 2021 - 23nd Edition Shanghai New International Expo Centre www.domotexasiachinafloor.com MARKETING & PROMOTIONAL OPPORTUNITIES
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
Leverage your participation
at DOMOTEX asia / CHINAFLOOR !
The over 66,000 trade visitors at DOMOTEX asia /
CHINAFLOOR will offer your company numerous
exciting business opportunities. To make the best
of your participation to the show, it is essential to
let this powerful audience know exactly how to
find you on the show floor. Enhance your visibility,
gain maximum exposure and generate high
traffic to your booth through general or targeted
sponsorships including pre-show targeted
mailings, onsite promotional campaigns, and key
program sponsorships among other opportunities.
Stand out from competitors and watch your return
over investment grow !
Don't miss this unique opportunity ! >>>
2 DOMOTEX asia / CHINAFLOOR 2021
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
Sponsorships
1. Badge Holder Inserts
Your company name and our badge: a match made in branding heaven. These pre-printed inserts sit above the registration badge to catch the eye of every show visitor.
Your brand travels around every single venue of DOMOTEX asia / CHINAFLOOR !
1.1 Visitor Badge Insert – Top Front Side
RMB 20,000 per 10,000 inserts
Size: 95mm x 40mm
Production included
1.2 Visitor Badge Insert – Top Back Side
RMB 15,000 per 10,000 inserts
Size: 95mm x 40mm
Production included
1.3 Visitor Badge Insert – Bottom Back Side
RMB 20,000 per 10,000 inserts
Size: 95mm x 100mm
Production included
www.domotexasiachinafloor.com 3
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
2. Visitor Badge Lanyards 3. Official Show Bags
Lanyards are the must-have accessory at DOMOTEX asia / CHINAFLOOR. Put your brand on the official show bags buyers pick up at registration and
Hang your company name and logo on all show attendees. Lanyards hold carry throughout the show to hold materials and giveaways they collect
buyers’ badges around their necks, keeping pins and clips away from their along the way. These highly sought-after reusable bags will be distributed
clothes. The lanyards, imprinted with a company name, are distributed at at entrance halls.
all registration and badge holder locations. And they have a great shelf life !
RMB 50,000 per 10,000 bags
RMB 30,000 per 10,000 pieces RMB 90,000 per 20,000 bags - Exclusive
Production included Production included
4 DOMOTEX asia / CHINAFLOOR 2021
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
4. Water Station
Print Advertising
Bottled drinking water will be distributed to pre-registered visitors and VIPs
on the show floor. Your company logo will be printed on the label and on 5. Show Directory
the sponsor “Thank You” page in DOMOTEX asia / CHINAFLOOR Show
Directory. The official Show Directory is the ultimmate reference guide for the
industry for DOMOTEX asia / CHINAFLOOR, and a year-round reference
source. The directory lists complete exhibitor company profiles, brand
listings and important product information. Prominently placed ads will
RMB 20,000 per 10,000 bottles bring results long after the show is over !
RMB 60,000 per 40,000 bottles - Exclusive
Production included
www.domotexasiachinafloor.com 5
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
Online Advertising
More than one million electronic mail blast will be sent to the DOMOTEX asia / CHINAFLOOR database including over 200,000 flooring professionals. Reach DOMOTEX
asia / CHINAFLOOR online community through these opportunities.
6. Website Homepage Slideshow Advertistment
The official online source for all DOMOTEX asia / CHINAFLOOR information, www.domotexasiachinafloor.com attracts thousands of qualified floor covering
professionals each day. Online ads, especially when placed on highly trafficked pages, can be one of the most effective and affordable marketing channels today. Reserve
online space during the show’s busiest online time – beginning of November through the end of March.
RMB 20,000 for one slide every edition of the exhibition.
We will remove all the advertisement one week after the show.
Size: 3334x1459 px, 300 dpi
Format: JPG
Please submit the documents one week before November.
6 DOMOTEX asia / CHINAFLOOR 2021
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
7. Post Your AD On Facebook, LinkedIn, Instagram And Twitter
As A Package
DOMOTEX asia / CHINAFLOOR social media accounts have thousands of followers.
Most of them are agents, retailers, importers, wholesalers, manufacturers, architects
and designers. It is one of the most cost-effective channels for branding, new products
launching, and attracting potential customers.
RMB 5,000 RMB per post, including Facebook, Linkedin, Instagram, and Twitter.
1-3 pictures each time each social media, and 5 hashtags each post.
Size: 1200x640px, 300dpi
Format: JPG
Please submit the documents one day before we post.
www.domotexasiachinafloor.com 7
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
8. Banner Ads On The First Page Of The 9. Banner Ads On E-forming Portal
Pre-registration System
This type of advertisting is especially effective for Floor Technology and
Visitor registration system will be open from November 1, 2020 to March Carpet Technology exhibitions. More than 1,500 exhibitors will login
21, 2021. The ads will be shown to more than 66,000 professional visitors. the E-forming system to submit information. The E-forming system will
You can add your company website link to the banner to increase brand open from November 1, 2020 to March 21, 2021.
exposure. The banner will be also shown on the visitor registration
confirmation email.
RMB 5,000 for each one-Limited to 4 sponsors
Size: 400 x 80pix (W x H)
RMB 5,000 for each one-Limited to 4 sponsors Format: JPG or GIF
Size: 400 x 80pix (W x H) Two versions: Chinese and English
Format: JPG or GIF + website link
Two versions: Chinese and English
8 DOMOTEX asia / CHINAFLOOR 2021
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
10. Attendee Newsletter Sponsorships 11. Personalized Email Blast
At DOMOTEX asia / CHINAFLOOR, we communicate regularly with We will mail your elaborated invitation to your targeted customers
our attendees and prospects through our newsletters. Take advantage chosen from our industry database of over 200,000 entries. You can
of this promotional opportunity by adding your message to our exhibitor also receive an assessment report afterwards.
advertise section of the newsletter. Exhibitor advertisements are limited
to 50 words, logo and URL. Through each newsletter you have the
opportunity of reaching over 200,000 readers, including pre-registered RMB 15,000 for each issue – Limited to 3 sponsors
attendees, attendees, prospects, VIP buyers and more.
RMB 10,000 for each issue
www.domotexasiachinafloor.com 9
DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
12 WeChat Promotion
On-site Advertising
Time Period: One Week
Ad Format: Advertorial
Ad Position: First Piece
RMB 10,000 DOMOTEX asia / CHINAFLOOR is the year’s most anticipated launchpad to
the most innovative technologies and applications of the floor covering
Ad Position: Non-First Piece industry. Stand out from competitors on the show ground and generate
RMB 6,000 high traffic to your booth !
Note: Generally, the Non-first piece is regarded as the second one in
each issue (except for special period) All materials and photos must be
submitted two weeks in advance; contents and pictures must be reviewed
and made minor modifications by the organizer before published; 13 Interior And Exterior Banners
Undoubtedly among the most prominent on-site promotional opportunities
at DOMOTEX asia / CHINAFLOOR, banners guarantee exposure to key
decision makers in the floor covering industry. Exterior banners are often
first impression DOMOTEX asia / CHINAFLOOR attendees have of their
experience at the show. Interior banners grab attention and become the
most talked about forms of marketing. They’re used as directional guides
(“Go past the Sunyard banner in the South Entrance Hall.”), meeting points
(“Meet me under the Armstrong banner in the East Square.”) etc.
10 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.1 Balloon Banner Advertising 13.2 Square Hall Charging Station LED Ad
A large banner hung from color balloons at the East / South / North Each Square Hall
Entrance Square is approximate 10m high and 0.9m wide, with your logo
or slogan being around 10m in height. One can see the advertisting very
clearly and from far away. RMB 10,000 / each
Size (W x H): 43 inches screen (1080*1338px)
Quantity: 1 for each square hall,
RMB 9,500 for ONE balloon - On a first come, first served basis Maxim 2 for each exhibition hall.
Size: 0.9m x 10m
Production included
White print on red background
www.domotexasiachinafloor.com 11DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.3 Square Hall Light Box Ad 13.4 TV Ad at VIP Lounge
Each Square Hall VIP Lounge
RMB 60,000 / each RMB 10,000 / each, maxim 3 ad
Size: 9m (W) x 3m (H) RMB 20,000 / exclusive
Quantity: 1 for each square hall, Size (W x H): 43 inches screen (16:9)
Maxim 2 for each exhibition hall. Production included
12 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.5 Rotary LED Ad Pillar 13.6 Outer Square Stand Flag
South Entrance Hall / East Entrance Hall South Square
RMB 80,000 / each RMB 60,000 / Set / 10 flags
Size: 1.28m (W) x 2.3m (H) Size: 1.2m (W) x 3.5m (H)
(1 side of screen, total 3 side screens.) (one side), at least 10 flags
Production included Production included
www.domotexasiachinafloor.com 13DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.7 Fence Cover Ad 13.8 South Entrance Four Side Column Ad
1. South Entrance 2. East Entrance 3. South Hall, North Hall, East Hall South Entrance Hall
(1 set for each location above)
RMB 32,000 / Set
RMB 60,000 / Set / 10 fence Size: 2m (W) x 3.5m (H) (4 side)
Size: 2m (W) x 1.1m (H) Maximum 4 sets
(double side), at least 10 fences for 1 set Production included
Maximum 5 sets
Production included
14 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.9 Flag Post Advertising 13.10 Inside Square Water Injection
Flag Advertisement
Located in East / South Entrance Square, the flags with your company’s
information will be waving in the wind and becoming the first sight
visitors will catch. Height: 3.5m
Size: 1m x 2m (W x H)
Frame: one side
RMB 3,000 per 4 sides per 1 Flag Pole Advertising RMB 50,000 / 20 flags
– Limited to 6 Flag Pole Advertising Production included
Size: 900mm x 2,500mm
Production included
www.domotexasiachinafloor.com 15DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.11 Scrolling Panel Ad 13.12 Outdoor Billboard Adverting
The billboards stand just outside the entrances of SNIEC. Catch your
RMB 21,000 / 4pcs / 1set (Circulation rolling play) customers’ attention as they arrive, take advantage of the opportunity
Size: 3,000mm x 1400mm x 4pcs to help raise awareness of your presence and drive traffic to your booth.
(lights built-in, 4 sets on No.1 Square; 3 sets on No.3 Square;
Rolling time of Scrolling Panel Ad: 8:00-18:00)
Production included RMB 40,000 for each one - On a first come, first served basis
Size: 8,000mm x 5,000mm
Production included
16 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.13 Entrance Hall Hanging Banner 13.14 Entrance Corridor Billboard Advertising
(1 Piece With 2 Sides)
Located in East Entrance Hall & South Entrance Hall which are the first
stops for every show attendee, the hanging banner is a must stand out
from competitors. RMB 67,000 Size: 16mL x 2.8mH
RMB 42,000 Size: 10mL x 2.8mH
(Lead to Hall W1, limited to 2 sponsors)
RMB 60,000 per banner (Located in South Entrance Hall) RMB 32,000 Size: 8mL x 4mH
RMB 30,000 per banner (Located in East Entrance Hall) (Lead to Hall E1, limited to 4 sponsors)
Size: South Entrance Hall - 8m (W) x 5m (H) RMB 120,000 Size: 30mL x 4mH
East Entrance Hall - 3m (W) x 6m (H) RMB 24,000 Size: 6mL x 4mH
Production included (Lead to Hall E7-East Entrance Hall, limited to 2 sponsors)
RMB 32,000 Size: 8mL x 4mH
(Lead to Hall E1-E7, limited to 6 sponsors)
RMB 24,000 Size: 6mL x 4mH
(Lead to Hall N5-East Entrance Hall, limited to 2 sponsors)
Production included
www.domotexasiachinafloor.com 17DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.15 Entrance Corridor Hanging Banner 13.16 Cubic Outdoor Advertising Board
The triangle outdoor advertising board offers a long and clear view. By
RMB 20,000 this way, you can promote your products and corporate image in the
In between Hall W1-W2, Hall W2-W3, face of multiple buyers both inside and outside the halls, and attract
and in-between South Entrance Hall and Hall E1 / Hall W1 more buyers to your booth for negotiation and procurement.
Size: 5,000mm x 700mm
Production excluded
RMB 20,000 / side
For more details , please contact the Organizer. Size: 3m x 5m
Outer Hall
18 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
13.17 Footprints 14 SNIEC Shuttle Electromobile
Advertising
This is a great opportunity to increase your visibility by directing attendee
to your booth on the show floor. Large footprints with arrow carrying your
company logo are placed from the hall entrance to your booth. 14.1 Triangle Board Ad On The Top of
Shuttle Electromobile
RMB 10,000 / 3 per RMB 6,300 per 2 sides per 1 electromobile
Size: 1m x 1m (Limited to 6 Electromobiles)
Production included Size: 240cm x 72cm
Production included
www.domotexasiachinafloor.com 19DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
14.2 LED Board On The Top of Shuttle 14.3 Whole Car Ads
Electromobile (Single Color)
Content: Car roof triangle billboard (double sides),
RMB 5,200 per LED per 1 electromobile car tail photo sticker KT board,
(Limited to 6 Electromobiles) photo sticker under car seats (6 sides in total),
Size: 32 points x 128points car seat advertining cloth cover (5 rows of seats),
Production included LOGO on the car front, sunshade advertisement (4 pieces),
lifted acrylic box (with company info) on the back of
car seat (4 boxes).
RMB 20,000 per 1 electromobile
(Limited to 6 Electromobiles)
Production included
20 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
2021 Advertising and Sponsorship Order
Our company confirm booking the promotion materials above and pay ______________________________ RMB in total.
Please inform us of the production time so that we can submit the promotion materials in time.
Company Name (stamp): ______________________________________________________________________________________________
Filler Name: ____________________________ Position: _____________________________ Date: ____________________________
Booth No: ______________________________ Tel: _________________________________ Fax: _____________________________
Please e-mail the order form to: VNU Exhibitions Asia Ltd.
Sponsorships
Marketing Opportunity Marketing Investment Material Due Qty
1. Badge Holder Inserts
1.1 Visitor Badge Insert – Top Front Side RMB 20,000 per 10,000 inserts January 26 ( )
1.2 Visitor Badge Insert – Top Back Side RMB 15,000 per 10,000 inserts January 26 ( )
1.3 Visitor Badge Insert – Bottom Back Side RMB 20,000 per 10,000 inserts January 26 ( )
2. Visitor Badge Lanyards RMB 30,000 per 10,000 pieces January 26 ( )
3. Official Show Bags RMB 50,000 per 10,000 bags January 26 ( )
RMB 90,000 per 20,000 bags January 26 ( )
4. Water Station RMB 20,000 per 10,000 bottles January 26 ( )
RMB 60,000 per 40,000 bottles January 26 ( )
5. Show Directory
www.domotexasiachinafloor.com 21DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
On-line Advertising
Marketing Opportunity Marketing Investment Material Due Qty
6. Website Homepage Slideshow Advertisement RMB 20,000 Call for details ( )
7. Post Your Ad on Facebook, LinkedIn, Instagram and Twitter as a Package RMB 5,000 Call for details ( )
8. Banner Ads on the first page of the Pre-registration System RMB 5,000 Call for details ( )
9. Banner Ads on E-forming Portal RMB 5,000 Call for details ( )
10. Attendee Newsletter Sponsorships RMB 10,000 Call for details ( )
11. Personalized Email Blast RMB 15,000 Call for details ( )
12. Article Promotion in Official WeChat Account RMB 10,000 (First Piece) Call for details ( )
RMB 6,000 (Non-First Piece) Call for details ( )
Updated on 2020.11. Prices may be changed according to changing costs. The right of the final interpretation of this document is reserved by the organizer.
Email this form to: info@domotexasiachinafloor.com
For more information, please contact your account manager for details.
Please check more options on Marketing & Promotional Opportunities
22 DOMOTEX asia / CHINAFLOOR 2021DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
On-site Advertising
Marketing Opportunity Marketing Investment Material Due Qty
13. Interior and Exterior Banners
13.1 Balloon Banner Advertising RMB 9,500 February 20 ( )
13.2 Square Hall Charging Station LED Ad RMB 10,000 / each February 20 ( )
13.3 Square Hall Light Box Ad RMB 60,000 / each February 20 ( )
13.4 TV Ad at VIP Lounge RMB 10,000 / each RMB 20,000 / exclusive February 20 ( )
13.5 Rotary LED Ad Pillar RMB 80,000 / each February 20 ( )
13.6 Outer Square Stand Flag RMB 60,000 / Set / 10 flags February 20 ( )
13.7 Fence Cover Ad RMB 60,000 / Set / 10 fence February 20 ( )
13.8 South Entrance Four Side Column Ad RMB 32,000 / Set February 20 ( )
13.9 Flag Post Advertising RMB 3,000 / 4 Sides / flag February 20 ( )
13.10 Inside Square Water Injection Flag Advertisement RMB 50,000 / 20 flags February 20 ( )
13.11 Scrolling Panel Ad RMB 21,000 / 4 Pcs / 1 Set February 20 ( )
13.12 Outdoor Billboard Advertising RMB 40,000 February 20 ( )
13.13 Entrance Hall Hanging Banner RMB 60,000 / Per RMB 30,000 / Per February 20 ( )
13.14 Entrance Corridor Billboard Advertising RMB 67,000 February 20 ( )
13.15 Entrance Corridor Hanging Banner RMB 20,000 February 20 ( )
13.16 Cubic Outdoor Advertising Board RMB 20,000 / Side February 20 ( )
13.17 Footprints RMB 10,000 / 3 Per February 20 ( )
14. SNIEC Shuttle Electromobile Advertisting
14.1 Triangle Board Ad on the Top of Shuttle Electromobile RMB 6,300 / 2 side / Per February 20 ( )
14.2 LED Board on the Top of Shuttle Electromobile RMB 5,200 / Piece / Per February 20 ( )
14.3 Whole Car Ads RMB 20,000 / Per February 20 ( )
www.domotexasiachinafloor.com 23DOMOTEX asia / CHINAFLOOR 2021
24-26 March, 2021 Shanghai New International Expo Center
ADVERTISING SPECIFICATION
Digital materials are required. Supply all ads with crop marks clearly indicated. Hard copy proofs are requested with all materials.
Accepted File Formats:
PC / Macintosh platform support. Adobe InDesign, Illustrator, Photoshop, and Acrobat PDFs of“Press Quality”, Unacceptable Programs and File Formats: GIF, JPEG or PNG files.
QuarkXPress, Adobe PageMaker, Corel Draw, Microsoft Publisher, Microsoft Word, PowerPoint, or low quality PDFs are also not accepted.
Bleed Allowance: Full page ads require 3 mm bleeds; Incremental ads do not bleed and must be made to exact size. A 1/2 point keyline is recommended to outline all incremental ads.
Live Area / Safety Margin: Keep all live matter 0 mm from edge.
Color: CMYK only, RGB files are applied to web banners.
Graphics: Import images at 100% size and at 300 dpi resolution.
Fonts: Open Type or Postscript Type 1 font only. Provide all printer and screen fonts. Do not apply character-leverstyling in page layout application. Avoid using Ture Type or DFont fonts.
Proofs: High quality color proofs output at 100% showing crop marks.
Pick up: Materials cannot be picked up from previous directories or from other sources. Please supply new files for each insertion.
Storage and Liability: VNU Exhibitions Asia does not store or return materials after printing. VNU Exhibitions Asia is not liable for loss or damage of ad materials. Materials not
prepared to VNU Exhibitions Asia specifications may incuradditional charges and may sacrifice reproduction quality. Publisher is not responsible for incorrect or incomplete ad
materials.
Material Mailing Instructions:
Please enclose a copy of the ad order, a color proof, and ad. Label package with the DACF event name so that it gets to the correct department.
Please send ad materials before material due.
Send all ad materials to:
VNU Exhibitions Asia Ltd.
Ms. Robin Yao
Add: Business Mansion, Shanghai Exhibition Center, No. 1333, Nanjing Rd (W) Shanghai, PRC (200040)
Tel: +86 21 6195 6056
Email: robin.yao@vnuexhibitions.com.cn
24 DOMOTEX asia / CHINAFLOOR 2021VNU Exhibitions Asia Ltd. Deutsche Messe AG.
No. 1333 West Nanjing Road Messegelaende
Shanghai Exhibition Center D-30521 Hannover, Germany
Shanghai, China, 200040 Tel: +49 511 890
Tel: +86 21 6195 6088 Fax: +49 511 8931209
Fax: +86 21 6195 6099
Contact: Mrs. Mehtep Raue
Country Pavilions Tel: +49 511 89 32139
Contact: Mrs.Lida Kokkini E-mail: mehtep.raue@messe.de
Tel: +49 177 218 1519
E-mail: lida.kokkini@vnuexhibitions.com.cn
Contact: Ms.Hannah Chen On behalf of Hannover Milano Fairs Shanghai Ltd.
Tel: +86 21 6195 6050
E-mail: hannah.chen@vnuexhibitions.com.cn
Contact: Ms. Cris Zhou
Tel: +86 21 6195 6029
E-mail: cris.zhou@vnuexhibitions.com.cn
Your DOMOTEX events worldwideYou can also read
