DRAURADWEG THE 5-STAR CYCLING PATH ON THE SOUTHERN SIDE OF THE ALPS - Drava Bike
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Facts • from Toblach (ITA) to Legrad (CRO), ca. 515 km, 1500 m↑, 2800m↓ • continuously signposted (as R1 in Tirol and Carinthia) • mostly alongside the riverbank of river Drava • mostly perfect developed(asphalt or macadam) • ideal for trekkingbikes / E-Bikes • perfect for casual cyclists and families • many POI`s & lakes close to the cycling path
Drauradweg – historical development • during the `80 build in the course hydroelectric power stations development (ÖDK) • today`s cycling path was originally built as access and exit to construction area • first section: Spittal – Völkermarkt (1990 marked as R1) • Interreg project 2005 – 2008: bigger investment in infrastucture like path, resting places etc.
Der Drauradweg – signposting • permantently marked in both directions (Carinthia, Tirol) • big panorama signposts all 20 km • Drauradwegwirte and POI`s are marked too
Drauradweg –
Status Quo
• Drauradweg-Wirte (accomodations, gastronomy, POI`s)
• maintenance: region and provincial government
• ADFC: 5-star quality cyling path (classification system)
• app. 180.000 cyclists p.a. at the DRW counted in 2017
• peak value July 2017: 3.800 cyclists a day(Villach,
Friedensbrücke)
• 30 % locals, 60 % stage cyclists , 10 % day tripperADFC_classification 2012
G esam tpunkte
D urchschnitt pro E tappe Substar G ew ichtung 83,3
4.3 70,9 3 15% 11
4.4 60,9 2 15% 9
4.5 86,7 4 15% 13
4.6 95,5 5 5% 5
4.7 96,9 5 20% 19
4.8 70,2 3 15% 11
4.9 100,4 5 5% 5
4.10 107,9 5 10% 11
S terne P unkte B ew ertung
5 91-100 - -
4 76-90 4 ****
3 61-75 - -
2 46-60 - -
1 31-45 - -
0 bis 30 - -
4classification tool
RFWZ-PU v0 .65h 4.3 Breite 4.4 Oberfläche 4.5 Wegweisung 4. 6 Routenführung 4.7 S icherheit 4.8 Infrastruktur 4.9 Anbindung ÖV
km -Angaben
I II III IV V VI
unbefah rbar Schiebes tre cke (Pk t. aut om.)
Juge ndherberge / Herberge / Heuho tel
geleg entlich KFZ / SB 50 0-1500 / T3 0
sch lec ht befah rb ar (auf 100 m genau )
Ortsangabe
Bahnv erk ehr me hrmals täglich (3 -5)
>3000 Kf Z (in km , auf 10 0m gen au)
>5000 Kf Z (in km , auf 10 0m gen au)
unges ich erte Qu erung - auße ro rt s
unges ich erte Qu erung - in nerorts
Um laufs chrank e > 1 ,50m m . WH
Ferienwohn ung / Priv atzimmer
Leitp lank en (auf 10 0m ge nau)
Str. -b enutz g. in Kategorie >IV
Fahrradbus mehrma ls tä glic h
Pension / G asth of 1-2 Sterne
angeo rdn ete Sc hiebe streck e
konk urrierende Wegweis ung
straßenbe gleitender Radweg
Infotaf elmodu l - Radfernweg
Str. -b enutz g. in Kategorie III
Touris t-In fo (ATIS/I-Marke )
5 Stufen m /o SR
was se rge bunde ne Deck e
einz elne Stufe / Bords tein
Infotaf elmodu l - Regio nal
Um laufs chrank e < 1 ,50m
Um laufs chrank e > 1 ,50m
Höh enmet er / Mono tonie
Bahnv erk ehr (FV) täglich
sch lec ht les bares Sc hild
Gefa hre nstelle (s chwer)
Widersp ruch z ur STVO
in k m (auf 1 0m gena u)
Gefa hre nstelle (leich t)
unges ich erte Qu errille
>1500 Kf Z / SB >3000
selb ständ iger Radweg
sons tige Oberfläche n
Ortse ingan gss childer
Spurplatte n 0,6< 1,0m
ÖV meh rmals täglich
Polle r >1,30 m it WH
Fahrradbus täglich
sehr g ut befah rb ar
Tre ppe 2-5 Stu fen
Geruc hsbe last ung
Spurplatte nsituation before restoration- crooked lanes
situation after restoration
reconstructed sections in Carinthia
new road sections
new bridge made for cyclists Weißenstein/Puch
new signposting
removal of dangerous spots- (blocking devices etc)
result 2016
result 2019
Drauradweg_storytelling
initial position • Drauradweg is our key product in terms of leasure cycling • since 2016 on of only 4 5 star cycling pathes in Europe after ADFC regulations • one of the most popular cycling routes (German market)
terms of reference • developement due to segmentation compared to other cycling routes in Europe • new staging of cycling route with developement of storytelling as a manual for further marketing activities • increase of benefit for guest/cyclist and tourism in Carinthia • activation of a new class of guests
steps
• intensive cooperation with partners in South Tirol, East Tirol, Slovenia and
Croatia
• common marketing strategy of those 5 partners in future
• expansion of cycling route in Slovenia and Croatia `till 2020
• extention of route from actual 320km to more than 530km in future
• much better integration of different POI`s alongside the river Drava
• intensive connection between Drava cycling route and well known
Carinthian lakes
• common corporate design of resting areas and information points in Italy,
Austria, Slovenia and Croatia
• minimum 4 new resting areas in Carinthia during next 3 yearswww.drauradweg.com
Thanks a lot for your attention
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