Investment required to create a children's sporty 2D entertainment TV series
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Investment required to create a children’s
sporty 2D entertainment TV series 11
The Brand…..
is a unique Children’s A blended learning approach:
brand aiming to inspire the
2D Animated TV series
next generation to (investment required)
participate in more sports & Associated merchandise lines
physical activity whilst Educational resource
helping them with their
phonics. Encouraging children globally to:
2
Reasons to take Action
1 in 3 £1bn
children leave Primary
School obese
19% in retail sales for
Peppa Pig
of UK Children fail their
Source of information: Public Health Profile 8/16 Source of information: guardian online 2019
phonics screening
42m
Source of information: Gov.uk
1 in 20
Children off school due to
obese/ overweight
COVID-19
children under 5 globally
Source of information: World Health Organisation Source of information: www.un.org (23.9.20)
“No better time to support a children’s education” 3
Market Opportunity…..
£208bn £2130m
Global Animation Early Education
industry worth in market worth by
2019. 2023.
www.prnewswire.com www.marketresearchstore.com
3-7 £71bn
Total revenue of
year olds Global Toy Market
are the target
audience www.statista.com
4
Products and Services…..
2 x Broadcaster LOI 2 x Global distributors Penguin Distributors
1 x Digital Broadcaster LOI interested once TV Series 70 Reading Books
8+ Expressions of Interest is in production Fun & engaging resource
Used by more than 12K pupils
Children’s TV Series Merchandise Teaching Resources
6
Revenue Model…..
TV Broadcasters/ Digital Licensing & Nurseries and Primary
Platforms Merchandise Schools
Year 1 Royalty fee from Penguin
£1,000 pre sale Minimum Guarantee plus 10% commencing 2021 currently
Each episode is licensed for royalty 10% net
*** *** ***
£50,000 acquisition 18 x 7min Year 2 onwards Direct Delivery at £35 per class
10% fee of wholesale value CPD at £445 per delegate
episodes
In House Training £149 per delegate
7
Momentum, Traction, Expertise…..
Supported by ….. Meet the Team …..
Sally Michael Martin Marc Mark
Marchant Wilson Lowde Silk Vale
Credits inc: Career with: Career with: Voice Director: Caeer with:
Peppa Pig MD- ITV UTV ITV Sponsorship Lego City BBC
Ben & Holly Senior roles- Sky 19 Entertainment Star Wars Wooly & Tig
Pinky & Perky CEO-Isle of Media David Beckham Go Jetters Bush Babies
Letters of Interest from:
8
Global Distributor: Penguin Headquartered: New York Operations: 20 Countries, 5 Continents Employees: 10,000 Other brands include: Peppa Pig Star Wars Peter Rabbit Paw Patrol Frozen Minions 9
82% 44%
of 5-7 yr olds go of children
online for around 9
Marketing Approach
watch You Tube
hrs a week
1/3
Children worldwide
reached on
Household viewing habits have changed and the advent of Internet TV, Wildbrain
Video sharing platforms like YouTube has massively increased the flexibility and choice for
viewers, meaning a combination of Traditional Broadcasting and Digital Platforms, airing content
need to be part of the viewing strategy. 103 Year Projections Summary
£1m Year 1 YEYear2021
1- 31/10/2019
£1m Year 2 YEYear2022
2- 31/10/2020
£1m Year
£1.03M
YEYear
3£990K 3- 31/10/2021
2023
Revenue Expenses Revenue
£548K Expenses Revenue Expenses
£290K £147,822 £2.73m £1,793,705 £4.19m £2,737,742
£523K
£500K £500K£500K
£342K
£271K
£254K
Net Profit £50K Net Profit £16K Net Profit
0
£142,178
T/O G/P N/P 0
£936,295
T/O G/P N/P 0
£1,452,258
T/O G/P N/P
Broadcasters Broadcasters Broadcasters
10 25 20
Successful children’s animation shows will regularly sell to television broadcasters in
more than 50 countries, with top rated shows such as Bob the Builder and Peppa Pig
selling in over 140 countries. 11Competition…..
• Actiphons is a completely unique programme.
• Current and fresh offering for an “Active Curriculum”.
• Teaching Resource recently exposed to a Global Audience.
• Daily Facebook Live sessions free during “Lockdown”.
• Facebook post reaches total 825.5k.
• Education and Health factors have never been more important.
• Lazy Town sold to Turner Broadcasting in 2011 for £18.6m.
• Alphablocks is CBeebies in house Phonics programme.
• 68% of UK schools use Read Write Inc and worth around £2.7m.
• 100 countries use Jolly Phonics and worth around £4.9m.
The only offering to link sports and phonics in one
programme! 12Investment…..
£323,640.20
£1,109,388.80 Total Investment required
Funds raised during COVID 11%
Equity Stake of the Actiphons Brand
Supported and funded by:
13For more information please contact:
Simon Austerberry
t: (+44) 7743 413 719
e: info@actiphons.com
**Disclaimer:
www.actiphons.com
Please note this document is not for public circulation and is only intended for the person/ company having received it from a member of the Actiphons Management Team.
Prospective investors must make their own assessments of the merits of the investment, seeking their own professional advice due to©the
Copyright 2018nature
ActiphonsofLtd
the- Allbusiness. 14
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