Market survey - 2019/Q1-4 Hamburg - German Property Partners

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Market survey - 2019/Q1-4 Hamburg - German Property Partners
Market survey
Commercial | Office letting

2019/Q1-4
Hamburg

Hamburg | Sylt | Berlin
Market survey - 2019/Q1-4 Hamburg - German Property Partners
Commercial | Office letting
                                                                                                   Hamburg 2019/Q1–4

                                                                         Key Facts Office letting
                                                                                545,000 m²               | -7.6% year-on-year change
                                                                                29.50 €/m²               | +7.3% year-on-year change
                                                                                17.70 €/m²               | +12.0% year-on-year change
                                                                                2.9%                     | -0.6 pp year-on-year change
                                                                                13.8m m²                 | +0.7% year-on-year change
                                                                                                                          pp = percentage point
                                   Take-up of space    Prime rent mth (net)          Average rent mth (net)     Vacancy rate       Office stock

“In conjunction with the strong rise in land and construction        The mid-sized categories, i.e. 1,001 m² to 2,000 m² and 2,001 m²
costs, the low level of vacant space led to a significant rise in    to 5,000 m² accounted for 19 % (about 101,000 m²) and 20%
office rents in 2019. Hamburg will remain a landlord’s market        (about 110,000 m²) respectively. 109 agreements were signed
in 2020.”                                                            in 2019 for premises in these two segments, 32 of them in the
Andreas Rehberg | Managing director                                  4th quarter alone. Here the biggest new agreement noted was
                                                                     signed by service company TA Triumph-Adler for some 4,100 m²
Take-up of space                                                     in the “Area 5.0” (Deelbögenkamp 4, Eppendorf). The smaller
Less take-up due to shortage of premises                             size categories, i.e. 500 m² or less and 501 m² to 1,001 m² posted
                                                                     shares of 16% (about 86,000 m²) and 17% (about 95,000 m²)
In 2019 the total amount of office space let in Hamburg was          respectively. Noticeably fewer agreements were concluded in
545,000 m² and thus some 8% below the prior year’s figure. As        2019 than in 2018. The number of contracts concluded fell from
in the past, the reason for declining take-up was the shortage of    690 to 590. By contrast the number of owner-occupier transac-
space to rent. Owner-occupiers accounted for 13% of take-up,         tions remained stable at 16.
slightly below their 14% share a year before. Towards the end
of the year the pace of business slowed appreciably. In the last
quarter, for example, only 110,000 m² of office space was bro-       Take-up of space
kered.                                                               2016–2020 | in 000s m² | incl. owner-occupiers

Only one new agreement for more than 5,000 m² of space
                                                                                                                10-year average (2010–2020):
was registered in the 4th quarter, when energy provider Licht-                                                                 ca. 531,000 m²
Blick rented 8,200 m² off-plan in the “ConneXion Office” devel-
opment (Klostertor, City). Overall, the 5,000 m² plus category                                                                         Forecast
comprised 28% of take-up in 2019 (153,000 m²). Compared with
2018 this was a very similar proportion, although the number of
agreements fell from 15 to 12. The biggest agreements of the
year were the start of construction on OTTO GOeast, an own-
er-occupier development at Werner-Otto-Strasse 1-7 (about
40,000 m², Hamburg East) followed by contracts signed by
New Work/Xing for some 21,600 m² in the “Unilever House”
                                                                              550          640            590           545              530
(Strandkai 1, HafenCity) and Vattenfall Europe for 17,500 m² in
the EDGE ElbSide (Amerigo-Vespucci-Platz).                                    2016        2017           2018           2019            2020
                                                                                                                   Source: Grossmann & Berger GmbH
                                                                                                         www.grossmann-berger.de | Page 2
Market survey - 2019/Q1-4 Hamburg - German Property Partners
Commercial | Office letting
                                                                                                               Hamburg 2019/Q1–4

Selected top contracts
2019/Q1–4
1. OTTO Group | Werner-Otto-Straße 1-7 | ca. 40,000 m²

2. New Work/Xing | Strandkai 1 | ca. 21,600 m²

3. Vattenfall Europe | Amerigo-Vespucci-Platz | ca. 17,500 m²

4. Universität Hamburg | Schlüterstraße 51-59 | ca. 15,200 m²

5. GIGA | Schlüterstraße 51-59 | ca. 10,000 m²

6. Signal Iduna | Kapstadtring 5 | ca. 10,000 m²

7. LichtBlick | Klostertor | ca. 8,200 m²

8. Intelligent Apps | Neumühlen 19 | ca. 6,900 m²

9. FFG FINANZCHECK | Admiralitätstraße 60 | ca. 6,200 m²
                                                                                                               OTTO Group
10. Unilever | Neue Burg 1 | ca. 6,200 m²                                             “OTTO GOeast” Werner-Otto-Straße 1-7 | HH-Ost | ca. 40,000 m²

                                                                                    About half of the total space taken up in 2019 was located in the
Take-up of space                                                                    central sub-markets City, HafenCity and City South. City main-
2019/Q1–4 | in 000s m² | by size and no. of lettings                                tained its traditional position as front-runner in 2019 - this sub-
                                                                                    market posted 24% of total take-up (about 132,700 m²). Four
  Take-up of space
                                                                                    of the twelve firms requiring large office suites - LichtBlick, Uni-
  No. of lettings
                                                                                    lever, FFG Finanzcheck and Wünsche Group - chose premises in
                                                                                    Hamburg’s city centre. Four new agreements for between 2,001
                                                                                    and 5,000 m² of space were posted in the 4th quarter, bringing
                                                                                    the year’s total in this size category to ten. Shortly before the
                                                                                    end of the year, for example, the HR services provider KRON-
                                                                                    GAARD took some 2,100 m² in “Convent Parc” (Fuhlentwiete
                                                                                    8-10). Trailing City by quite a long way, HafenCity was second in
                                                                                    the ranking of sub-markets with a share of around 14%. Take-up
                                                                                    figures in HafenCity owed a great deal to the 73,600 m² of
    330              139              72                37              12          take-up generated by NewWork/Xing and Vattenfall Europe as
    16%              17%             19%               20%            28%           well as the construction starts for owner-occupiers BGW and
     86               95             101               110            153           VBG in the Elbbrücken (Elbe Bridges) quarter. With a share of
    up to            up to           up to             up to          over          around 11% (60,700 m²) City South ranked third in the table of
     500             1,000           2,000             5,000          5,000         take-up by sub-market. The biggest new let in City South was
                                                  Source: Grossmann & Berger GmbH   in the “Economic Quarter” (Heidenkampsweg 96-98), where
                                                                                    Germany’s federal government Autobahn GmbH took some
                                                                                    4,300 m². During the last quarter two new agreements in the
                                                                                    size category starting at 2,000 m² were signed, one by Abbott
Take-up of space                                                                    Laboratories, a pharmaceutical company, (Sachsenkamp 5)
2019/Q1–4 | by industry                                                             and one by inlingua, a language school, (Amsinckstrasse 28).

                                                                                    Retail/gastronomy accounted for 17% and thus the biggest
                                                                                    share of take-up (about 91,100 m²). This was largely attrib-
                                                 17%                      Trade/    utable to the construction start for OTTO Group and the two
Other sectors
                             23%                                     restaurants
                                                                                    large 1st-quarter agreements signed by Unilever and Wünsche
                                                                                    Group. Among the larger new rentals in the 4th quarter were
                                                                                    those signed by Carlsberg Deutschland in the “Marzipan
                                                                     IT/telecom-    Factory” (Griegstrasse 75, Altona) and the online retailer About
Public                                                       15%
administration      5%                                               munications    You in “Domkaskaden” (Domstrasse 18, City), both in the size
Tourism/                                                                            category 2,000 m² or more. After retail/gastronomy the next
transport
                     6%
                                                                                    most active segments of the economy were information/
                                                    10%               Services to   telecommunications (15% share, ca. 82,000 m²) and consul-
Education
                           7%                                           business
                                7%
                                                                                    tancy (10% share, ca. 55,200 n²). Among IT firms Xing signed
                                           10%                     Manufacturing
Construction/                                                           industry    the largest rental agreement. KPMG took a larger suite of of-
property                                                                            fices than other consultancies, renting some 3,500 m² in the
                                                                                    “Springer Quartier” (Kaiser-Wilhlem-Strasse 16).
                                                  Source: Grossmann & Berger GmbH
                                                                                                                    www.grossmann-berger.de | Page 3
Market survey - 2019/Q1-4 Hamburg - German Property Partners
Commercial | Office letting
                                                                                                        Hamburg 2019/Q1–4

                                                                        Rents
                                                                        Less room to manoeuvre on terms
                                                                        The shortage of available real estate in conjunction with the
                                                                        strong rise in land and construction costs led to a significant
                                                                        increase in Hamburg office rents in 2019. Year on year the av-
                                                                        erage rent rose by 12.0%, climbing from €15.80/m²/month
                                                                        to a new record high of €17.70/m²/month. By the end of the
                                                                        year the premium rent (prices paid in the most expensive 3%
                                                                        of newly let space in the past twelve months) had also risen,
                                                                        increasing by 7.3% to a new high of € 29.50/m²/month. In view
Prime and average rent                                                  of the shortage of available premises companies, both large
2015–2019/Q4 | in €/m²/mth (net)                                        and small, are finding they have less room to manoeuvre when
                                                         29.50          negotiating terms for their new offices. Meanwhile, even when
                                                                        larger suites of 1,000 and 2,000 square metres are required,
                                         27.50
                                                                        three or four firms will find themselves competing for the same
                26.00         26.00
    25.00                                                               space. As a result, incentive packages have been cut consid-
Prime rent                                                              erably and landlords often succeed in obtaining the asking rent.

                                                         17.70
Average rent                             15.80
                                                                        Available and vacant space
                15.50         15.20
    14.50                                                               Pre-lets for 2020 reach 94 per cent
                                                                        By the end of the year, some 400,400 m² of office space was
                                                                        available to rent at short notice.* Within the space of one year,
     2015       2016          2017        2018          2019/Q4
                                                                        vacancies dropped by 16% or some 77,000 m². During this
                                      Source: Grossmann & Berger GmbH   period the vacancy rate slipped by 6 percentage points to 2.9%.
                                                                        However, compared with the prior quarter this rate held steady.
                                                                        Over 50% of offices available at short notice are to be found
Vacant space | Vacancy rate                                             in the City, Bahrenfeld and City South sub-markets. There has
2015–2019/Q4 | in 000s m²                                               been little change in the type of properties standing vacant
                                                                        compared with 2018. The proportion of category A premises
                                                                        (new build or comprehensively refurbished building with top
     5.2%       5.1%                                                    fit-out) rose slightly from 22% to 25%, while the share of ex-
                                                                        isting properties was correspondingly lower. Although some
                              4.3%
                                                                        304,000 m² of new office property will be completed in 2020
                                         3.5%
                                                         2.9%
                                                                        and 2021 this will not ease the tight market because 73% of the
                                                                        volume has been pre-let. The biggest completion scheduled in
                                                                        2020 is the new Olympus head office building, now under con-
                                                                        struction at Wendenstrasse 14-18, City South (48,500 m²). Of-
                                                                        fering 45,000 m² of office space, the biggest completion in 2021
     698         684          580         477             400
                                                                        will be the Beiersdorf headquarters, which will form part of the
     2015       2016          2017       2018          2019/Q4          “Beiersdorf Campus” (Troplowitzstrasse, Eimsbüttel). With
                                      Source: Grossmann & Berger GmbH   14 developments set to provide 94,000 m² of space, the City
                                                                        sub-market is the focus of new construction work. In view of a
                                                                        pre-let rate of 77% only about 21,000 m² of offices will come
Completions | Pre-let rate                                              onto the open market in 2020/2021.
2017–2021 | in 000s m²
                                                                        30 developments were completed in 2019, adding 168,000 m²
                                                                        to the total of office space. At the end of the year, the pre-let
                                                                        rate was 74% (about 125,000 m²). The biggest completion of
                                                                        2019 was the new head office for Euler Hermes, a credit in-
                                                          59%
                                                                        surance firm, in Bahrenfeld (Bahrenfelder Kirchenweg 26) of-
                                                                        fering some 23,000 m² of office space.
                                          94%
                                                                        * The definition of vacant at short notice has been altered. Vacancies now include
                                                                        all office space that is available to new tenants within six months. Because trade
     260         135          168         119             185           firms have full order books, it is generally no longer possible to have the premises
                                                                        fitted out within three months.
     2017       2018          2019       2020             2021
                                      Source: Grossmann & Berger GmbH
                                                                                                               www.grossmann-berger.de | Page 4
Market survey - 2019/Q1-4 Hamburg - German Property Partners
Commercial | Office letting
                                                                                                                       Hamburg 2019/Q1–4

Overview of office sub-markets Hamburg
2019/Q1–4

                                                                Airport

                                                                                                          City North

                                                                                    ter
                                                                                 Als
                                                                                                                                         Hamburg East
        Hamburg West
                                                         Eppendorf

                                                                                                                Barmbek

                                                                                                 Alster East                                 Wandsbek
                     A7                                             Alster West
                                               Eimsbüttel

                    Bahrenfeld
                                                                                                 Außen-
                                                                                                 alster                                           A 24

                                                                                                           St. Georg
                                                  St. Pauli
                                                                         City              Binnen-
                               Altona                                                      alster
                                                                                                                                                           A1
                                                                                                               City South
                                  Port Rim                                                                                             Harburg
                   Elbe                                     No
                                                                 rde                                                                           A 253
                               A7                                    rel
                                                                         b
                                                                                    HafenCity
                                                                             e

                                                                                                              Rents paid
                          Take-up of space                                                                                    Average rent       Completions
                                                Vacant space          Vacancy rate                          longer-term
Sub-market                       in m² incl,                                                                                  in €/m²/mth         2020/2021
                                                        in m²                 in %                         in €/m²/mth
                          owner-occupiers                                                                                            (net)             in m²
                                                                                                                   (net)
1    City                           132,700           73,000                               2.5             12.50 – 32.00            22.70              94,000
2    HafenCity                      73,600            22,000                              4.0             18.00 – 29.00             21.60                1,000
3    Port Rim                        11,200            6,900                               3.2             14.80 – 23.60            21.90                      0
4    Alster West                    37,000             2,500                              0.5              15.00 – 23.00            17.80                      0
5    Alster East                    10,200             6,300                              2.0              10.90 – 21.50            15.80                      0
6    St, Georg                      10,300             4,500                               1.0             11.00 – 18.00            15.00               5,000
7    City South                     60,700            63,500                               3.9             8.00 – 16.50*            14.00              49,000
8    St, Pauli                       8,500             3,800                              0.8              11.00 – 25.00            18.00                      0
9    Altona                         27,400            23,300                               3.2             13.30 – 20.00            16.30              21,000
10 Bahrenfeld                       15,400            70,200                              14.8              8.50 – 16.80            12.20               6,000
11   Eimsbüttel                      7,700            12,400                               5.7             10.00 – 19.80            13.90              53,000
12   Eppendorf                      15,200             5,300                               1.7             13.50 – 16.50            15.00              34,000
13   Airport                         9,500            22,900                               2.7              7.50 – 15.00            11.80                      0
14   City North                     15,800             5,500                               1.0             10.30 – 14.50            12.80                      0
15   Barmbek                        13,600             9,400                               1.6              8.00 – 17.90            12.40                1,000
16   Wandsbek                       15,800            17,500                               2.9              7.00 – 16.70            12.40                1,000
17   Harburg                        19,200            13,600                               1.4              6.50 – 15.00            11.60              23,000
18 Hamburg East                     59,400            27,500                              2.8               6.00 – 15.70             8.80              17,000
19   Hamburg West                     1,800           10,300                               2.4             10.00 – 17.00            13.20                      0

Total                             545,000           400,400                               2.9              6.00 – 32.00              17.70           305,000

                                                                                                                                                  * Value adjusted
                                                                                                                            www.grossmann-berger.de | Page 5
Commercial | Office letting
                                                                                              Hamburg 2019/Q1–4

Outlook
Despite foreign trade risks, business managers take optimistic view of new year
The Labour Agency reports that the year-on-year unem-                Take-up of space
ployment rate inched up in December 2019 from 5.9% to 6.0%.          Total take-up for the year of 545,000       m² was higher than
The number of jobless in Hamburg remained stable at some             Grossmann & Berger had anticipated at       the start of 2019. As
64,000 people.                                                       the volume of available space continues     to shrink, take-up of
                                                                     office space in 2020 is expected to be in   the region of the 10-
In December 2019 the ifo employment barometer revealed that          year average of 530,000 m².
German firms are slightly more cautious about adding to their
payrolls. However, although the rate has slowed somewhat,            Rents
jobs are still being created. Logistics and IT firms are important   Year on year, average rents rose by 12.0% to €17.20/m²/month,
job motors. The barometer fell from 99.5 points in November          thus reaching a new all-time high. By the end of the year the
to 98.9 points in December. Overall, Germany’s business man-         premium rate had risen by 7.3% to €29.50/m²/month and
agers are optimistic about the coming year. At the end of 2019       likewise marked a new high. In view of competition for scarce
the ifo index of business confidence rose from 95.1 points in No-    space, office rents are set to rise even higher in the future.
vember to 96.3 points in December. In the services sector the
index rose to the highest value seen in six months and managers      Available space
are taking a cautiously optimistic view of the months ahead.         Although some 119,000 m² of new office property will be com-
                                                                     pleted in 2020 this will not ease the tight market because a
During the course of 2019 the risks to foreign trade receded         massive 94% of the volume has been pre-let. However, during
a little, so that the economy has stabilized. Figures from the       the year some larger office suites in existing buildings will
World Economy Institute (HWWI) indicate that economic                become vacant and available at short notice. The vacancy rate
growth was 0.6% in 2019. Growth of 1,4% is forecast for 2020,        will therefore stabilize at its current low level.
followed by 1.5% in 2021. However, the Institute warns that
foreign trade risks and the associated danger of recession have
not disappeared.

   “JOHANN KONTOR“ Klosterwall | ca. 15,500 m² | Available from 2023/Q4
   Grossmann & Berger‘s Promise.

                                                                                                  www.grossmann-berger.de | Page 6
Commercial | Office letting
                                                                                                                             Hamburg 2019/Q1–4

Skilled consultancy
Services und contacts
                                                                                        From left to right: Sonja Ebert | Anna Martens | Stephan Eckert

What can we do for you?                                                                  Anna Martens | Diplom-Ingenieur Master of Urban Planning
An analysis of the property markets is an important part of the                          Phone: +49 (0)40 / 350 80 2 - 615
wide-ranging consultancy services offered by Grossmann &                                 Mail: a.martens@grossmann-berger.de
Berger. We would be pleased to be of assistance in your deci-
sion-making process and can draft an offer that is tailored to                           Stephan Eckert | Urban and Regional Development M. Sc.
your specific requirements.                                                              Phone: +49 (0)40 / 350 80 2 - 231
                                                                                         Mail: s.eckert@grossmann-berger.de

Glossar
Definitions, office market
Take-up of space: Take-up of space is the total of all space newly let plus that sold    Photo credits:
                                                                                         Cover: “LES 1“, Ludwig-Erhard-Strasse 1 © LES 1 GmbH, Page 2: “Frachtraum“, Neuer Wall 34
to or built by an owner-occupier during the period under review. The operative date      © Chantal Weber, Page 3: “Campus Bramfeld”, Werner-Ottostrasse 1-7 © Otto (GmbH & Co.
for inclusion in the statistics is the date on which the lease or purchase agreement     KG), Page 6: “Johann Kontor”, Klosterwall © KPW Architekten / bloomimages. .

was signed. Lease renewals are not counted as take-up. Areas are stated on the           We draw your attention to the fact that all statements made here are non-binding. Most of
basis of the guide for calculating the rental area in commercial leases (MF/G).          the information is based on third-party reports. The sole intention of this market survey is to
                                                                                         provide general infomation for our clients.
Prime rent: The prime rent is that paid for the most expensive 3% of the market
for new lets (not counting owner-occupiers) during the 12 months just ended and          Grossmann & Berger GmbH | Bleichenbrücke 9 (Bleichenhof) | D - 20354 Hamburg
                                                                                         Phone: +49 (0)40 / 350 80 2 - 0 | Fax: +49 (0)40 / 350 80 2 - 36
is stated as the median of such rents.                                                   info@grossmann-berger.de | www.grossmann-berger.de
Average rent: The average rent paid is calculated by taking the individual rents
                                                                                         Managing directors: Andreas Rehberg, Holger Michaelis, Lars Seidel, Axel Steinbrinker
agreed in all leases signed over the past 12 months, weighting them by the amount        Chairman of the supervisory board: Frank Brockmann
of space rented and computing the mean value. Figures refer to nominal net rents         Registered office Hamburg • Registered at Hamburg no. B 25866

ex services.
Vacancies: Vacancies include all office space that is available to new tenants
within six months. Sub-let space is counted as vacancy.

                                                                                                                                       www.grossmann-berger.de | Page 7
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