MEDIA KIT 2022 - Media Impact

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MEDIA KIT 2022 - Media Impact
MEDIA KIT
   2022
MEDIA KIT 2022 - Media Impact
NO.1 IN GERMANY

    CONCEPT
    finanzen.net is the financial and stock exchange portal with
    the widest reach in Germany

    ▪ The greatest depth of information and price data of the
      financial portals in Europe

    ▪ A frequently used tool for meetings and consultations in
      the financial industry

    ▪ A high level of satisfaction combined with loyal users are
      among the characteristics of the portal

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MEDIA KIT 2022 - Media Impact
MARKET-LEADING
                                                                                                  finanzen.net is the financial portal with the widest reach and fastest growth in Germany 1
      ▪ With 6.23 million unique users2 and 53.2 million visits1 finanzen.net is Germany's leading finance portal

      ▪ finanzen.net offers daily stock market data on current developments on the world markets

      ▪ Real-time push prices on indices, commodities and foreign exchange complete to the profile alongside information on shares,
        companies, certificates, funds and the economy

      ▪ Interactive tools for chart analysis, sample portfolios and personal news pages are making our web services customisable

3   1) IVW November 2021: 399 Mill. Page Imressions 2) AGOF daily digital facts; Basis: digital WNK 16+ years, single month October 2021; retrieved on 01/12/2021
MEDIA KIT 2022 - Media Impact
YO U R B R A N D I N G C A M PA I G N I N T H E TO P TA R G E T G R O U P

                                                        HOMERUN
                   Advertising

                                 Advertising

                                                ▪ Attract the finanzen.net users with the most prominent
                                                  place on the homepage to your site
    Homepage fixed placement
                                                ▪ The campaign is played out multiscreen (desktop, mobile &
            • 1 day                               app) to reach users in every usage situation
        • 1,250,000 AIs
                                                ▪ The daily fixed placement guarantees 1.25 million ad
           28,000 €
                                                  impressions on weekdays

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MEDIA KIT 2022 - Media Impact
U S E O U R R E A C H F O R YO U R M E S S A G E

ADVERTORIAL
    ▪ The implementation is carried out in close coordination
      with the finanzen.net sales editorial team

    ▪ Traffic feed via teaser areas in the direct editorial
      environment

    ▪ Integration of wallpaper, brand or product logos on the
      landing page of the advertorial possible                    Advertorial

                                                                  • 4 weeks
    ▪ Multiscreen: The article page is accessible on both
      stationary and mobile devices                             • 10,000 views

                                                                   30,000 €1

       1) plus 2,500€ creation costs, not discountable
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MEDIA KIT 2022 - Media Impact
BRAND STORY
                                                       ▪ Take the chance to position your brand exclusively

                                                       ▪ Professionally edited texts and graphics from the finanzen.net
                                                         sales editorial team create a high-quality environment for your
                                                         message

                                                       ▪ Your theme will be awarded exclusively once a year as a
                  Brand Story
                                                         special. Prominently advertised in the navigation, the
                                                         homepage and affine environments via (native) teasers.
                 • 12 weeks
              • 30,000 views
                                                       ▪ Exclusive advertising space for the entire duration

                  65,000 €1

6   1) plus 2,500 € creation costs, not discountable
MEDIA KIT 2022 - Media Impact
C O N TA C T
WIR FREUEN UNS AUF DIE GESPRÄCHE MIT IHNEN.
             DIGITAL                                                                               INTERNATIONAL
             SALES                                                                                 SALES
             General Director Digital Sales             Director Digital Sales Nord/Ost            Director International Sales
             Media Impact GmbH & Co.KG                  Media Impact GmbH & Co.KG                  Media Impact GmbH & Co.KG
             Benedikt Faerber                           Emily Mierendorff                          Fellin Wolter
             Zimmerstraße 50                            Zimmerstraße 50                            Zimmerstraße 50
             10888 Berlin                               10888 Berlin                               10888 Berlin
             Tel.: +49 (0) 151 64 17 30 34              Tel.: +49 (0) 151 44047127                 Tel.: +49 (0) 151 440 470 64
             benedikt.faerber@axelspringer.com          emily.mierendorff@axelspringer.com         fellin.wolter@axelspringer.com

             Director Digital Sales West                Stellv. Director Digital Sales Nord/Ost    UK/US/France
             Media Impact GmbH & Co.KG                  Media Impact GmbH & Co.KG                  Media Impact GmbH & Co.KG
             Sven Heintges                              Jörn Brauner                               Patricia Meier Woster
             Neuer Zollhof 1                            Axel-Springer-Platz 1                      9 Wimpole Street
             40221 Düsseldorf                           20350 Hamburg                              3rd Floor London W1G 9SG
             Tel.: +49 (0) 151 58451106                 Tel.: +49 (0) 151 44047716                 United Kingdom
             sven.heintges@axelspringer.com             joern.brauner@axelspringer.com             Tel.: +44 (0) 207 836 43 13
                                                                                                   patriciameier@axelspringer.co.uk

             Director Digital Sales Mitte/Südwest       Director Programmatic Business             Italy
             Media Impact GmbH & Co.KG                  Media Impact GmbH & Co.KG                  Axel Springer Media Italia S.r.l.
             Philipp Matschoss                          Alexander Wieghard                         Laura Ferri
             Gerbermühlstraße 9                         Zimmerstraße 50                            Via Leopardi No 22
             60594 Frankfurt/Main                       10888 Berlin                               IT-20124 Milan
             Tel.: +49 (0) 151 44619898                 Tel.: +49 (0) 160 90455837                 Tel.: +39 (0) 2 43 98 18 65
             philipp.matschoss@axelspringer.com         alexander.wieghard@axelspringer.com        ferri@axelspringer.it

             Unit Manager Digital Sales Mitte/Südwest   Senior Manager Brand Partnerships Sports
             Media Impact GmbH & Co.KG                  Betting
             Daniel Seiler                              Media Impact GmbH & Co.KG
             Zeppelinstraße 116                         Lena Catherine Sachse
             73730 Esslingen                            Zimmerstraße 50
             Tel.: +49 (0) 151 16157006                 10888 Berlin
             daniel.seiler@axelspringer.com             Tel.: +49 (0) 151 44 04 7675
                                                        lena.sachse@axelspringer.com

             Director Digital Sales Süd
             Media Impact GmbH & Co.KG
             Daniel Maubach
             Theresienhöhe 26
             80339 München
             Tel.: +49 (0) 151 12446577
             daniel.maubach@axelspringer.com

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MEDIA KIT 2022 - Media Impact
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