MEDIA KIT 2022 - Media Impact
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NO.1 IN GERMANY CONCEPT finanzen.net is the financial and stock exchange portal with the widest reach in Germany ▪ The greatest depth of information and price data of the financial portals in Europe ▪ A frequently used tool for meetings and consultations in the financial industry ▪ A high level of satisfaction combined with loyal users are among the characteristics of the portal 2
MARKET-LEADING finanzen.net is the financial portal with the widest reach and fastest growth in Germany 1 ▪ With 6.23 million unique users2 and 53.2 million visits1 finanzen.net is Germany's leading finance portal ▪ finanzen.net offers daily stock market data on current developments on the world markets ▪ Real-time push prices on indices, commodities and foreign exchange complete to the profile alongside information on shares, companies, certificates, funds and the economy ▪ Interactive tools for chart analysis, sample portfolios and personal news pages are making our web services customisable 3 1) IVW November 2021: 399 Mill. Page Imressions 2) AGOF daily digital facts; Basis: digital WNK 16+ years, single month October 2021; retrieved on 01/12/2021
YO U R B R A N D I N G C A M PA I G N I N T H E TO P TA R G E T G R O U P HOMERUN Advertising Advertising ▪ Attract the finanzen.net users with the most prominent place on the homepage to your site Homepage fixed placement ▪ The campaign is played out multiscreen (desktop, mobile & • 1 day app) to reach users in every usage situation • 1,250,000 AIs ▪ The daily fixed placement guarantees 1.25 million ad 28,000 € impressions on weekdays 4
U S E O U R R E A C H F O R YO U R M E S S A G E ADVERTORIAL ▪ The implementation is carried out in close coordination with the finanzen.net sales editorial team ▪ Traffic feed via teaser areas in the direct editorial environment ▪ Integration of wallpaper, brand or product logos on the landing page of the advertorial possible Advertorial • 4 weeks ▪ Multiscreen: The article page is accessible on both stationary and mobile devices • 10,000 views 30,000 €1 1) plus 2,500€ creation costs, not discountable 5
BRAND STORY ▪ Take the chance to position your brand exclusively ▪ Professionally edited texts and graphics from the finanzen.net sales editorial team create a high-quality environment for your message ▪ Your theme will be awarded exclusively once a year as a Brand Story special. Prominently advertised in the navigation, the homepage and affine environments via (native) teasers. • 12 weeks • 30,000 views ▪ Exclusive advertising space for the entire duration 65,000 €1 6 1) plus 2,500 € creation costs, not discountable
C O N TA C T WIR FREUEN UNS AUF DIE GESPRÄCHE MIT IHNEN. DIGITAL INTERNATIONAL SALES SALES General Director Digital Sales Director Digital Sales Nord/Ost Director International Sales Media Impact GmbH & Co.KG Media Impact GmbH & Co.KG Media Impact GmbH & Co.KG Benedikt Faerber Emily Mierendorff Fellin Wolter Zimmerstraße 50 Zimmerstraße 50 Zimmerstraße 50 10888 Berlin 10888 Berlin 10888 Berlin Tel.: +49 (0) 151 64 17 30 34 Tel.: +49 (0) 151 44047127 Tel.: +49 (0) 151 440 470 64 benedikt.faerber@axelspringer.com emily.mierendorff@axelspringer.com fellin.wolter@axelspringer.com Director Digital Sales West Stellv. Director Digital Sales Nord/Ost UK/US/France Media Impact GmbH & Co.KG Media Impact GmbH & Co.KG Media Impact GmbH & Co.KG Sven Heintges Jörn Brauner Patricia Meier Woster Neuer Zollhof 1 Axel-Springer-Platz 1 9 Wimpole Street 40221 Düsseldorf 20350 Hamburg 3rd Floor London W1G 9SG Tel.: +49 (0) 151 58451106 Tel.: +49 (0) 151 44047716 United Kingdom sven.heintges@axelspringer.com joern.brauner@axelspringer.com Tel.: +44 (0) 207 836 43 13 patriciameier@axelspringer.co.uk Director Digital Sales Mitte/Südwest Director Programmatic Business Italy Media Impact GmbH & Co.KG Media Impact GmbH & Co.KG Axel Springer Media Italia S.r.l. Philipp Matschoss Alexander Wieghard Laura Ferri Gerbermühlstraße 9 Zimmerstraße 50 Via Leopardi No 22 60594 Frankfurt/Main 10888 Berlin IT-20124 Milan Tel.: +49 (0) 151 44619898 Tel.: +49 (0) 160 90455837 Tel.: +39 (0) 2 43 98 18 65 philipp.matschoss@axelspringer.com alexander.wieghard@axelspringer.com ferri@axelspringer.it Unit Manager Digital Sales Mitte/Südwest Senior Manager Brand Partnerships Sports Media Impact GmbH & Co.KG Betting Daniel Seiler Media Impact GmbH & Co.KG Zeppelinstraße 116 Lena Catherine Sachse 73730 Esslingen Zimmerstraße 50 Tel.: +49 (0) 151 16157006 10888 Berlin daniel.seiler@axelspringer.com Tel.: +49 (0) 151 44 04 7675 lena.sachse@axelspringer.com Director Digital Sales Süd Media Impact GmbH & Co.KG Daniel Maubach Theresienhöhe 26 80339 München Tel.: +49 (0) 151 12446577 daniel.maubach@axelspringer.com 7
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