TV RATE CARD JULY - SEPTEMBER - Mediamark
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
JULY - SEPTEMBER TV RATE CARD
CARTOON NETWORK
Turner’s Cartoon Network is a universally appealing channel driven
by its exciting slate of surprising comedy and adventure. For more
than 25 years, Cartoon Network’s line-up explores the relatable
themes of humour, friendship, imagination, action and adventure.
The channel targets boys and girls aged 6-12 and aims to champion
kids being themselves through its rich mix of entertaining and globally
successful content. Awarded “coolest kid’s channel” in South Africa
(source: Sunday Times Generation Next Survey 2017), Cartoon
Network is the first choice for kids and families.
Spot Advertising * Day * Time Band 30” Rate
Mon - Sun 06h00 - 23h59 R6 000
Loose Spot Rates
Mon - Sun 24h00 - 05h59 R2 000
Programme/Time
Mon - Sun 06h00 - 23h59 R6 500
Specific Rates
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Please contact your Account Manager for detailed show information, sponsorship, package deals and promotion
enquiries.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
1
BOOMERANG
Turner’s Boomerang is a 24-hour channel, offering classic remakes
as well as the latest animated shows coming from the best studios
across the globe. Boomerang targets boys and girls aged 4-9 and
their families, offering an exciting mix of light-hearted and fun
family favourite cartoons such as Be Cool, Scooby-Doo!, The Tom
and Jerry Show, Wacky Races, Dorothy and The Wizard of Oz,
Masha and the Bear, Mr Bean, Grizzy and the Lemmings or Angry
birds. Awarded second “coolest kid’s channel” in South Africa
(source: Sunday Times Generation Next Survey 2017).
Spot Advertising * Day * Time Band 30” Rate
Mon - Sun 06h00 - 23h59 R6 000
Loose Spot Rates
Mon - Sun 24h00 - 05h59 R2 000
Programme/Time
Mon - Sun 06h00 - 23h59 R6 500
Specific Rates
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Please contact your Account Manager for detailed show information, sponsorship, package deals and promotion
enquiries.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
2
TCM
Since its rebrand from classic black and white movies to a
blockbuster movie destination channel, TCM is one of South
Africa’s fastest-growing movie channels. Known by the signature
“Powered by Movies” tagline, TCM has become the choice American
blockbusters destination. TCM is the only movie channel on the
DStv platform available on all DSTV bouquet tiers, including the
Access (estimated 1.2m households) and Easy View options.
Spot Advertising * Day * Time Band 30” Rate
Mon - Sun 06h00 - 16h59 R1 500
Loose Spot Rates
Mon - Sun 17h00 - 22h59 R2 500
Mon - Sun 23h00 - 05h59 R900
Programme/Time
Sat - Sun 20h00 R4 000
Specific Rates
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Please contact your Account Manager for detailed show information, sponsorship, package deals and promotion
enquiries.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
3
Cape Town TV
CAPE TOWN TV is a non-profit, free-to-air, community television
station licensed to serve the greater Cape Town metropolitan
area. The channel aims to showcase local talent and address
economic and social development through informative and
educational programming produced by and for the community.
Community participation is the DNA of Cape Town TV. Cape Town
TV is deeply rooted in the community it serves and encourages
active community participation in the channel. Programmes are
created in partnership with stakeholders such as GOs, educational
institutions and the private sector.
Time Band Segment * Mon - Fri * Sat/Sun
24h00-02h00 Off Peak R750 R500
02h00-06h00 Off Peak R950 R750
06h00-08h00 Off Peak R1 250 R950
08h00-12h00 Off Peak R1 500 R1 250
12h00-15h00 Off Peak R1 750 R1 500
15h00-18h00 Off Peak R1 950 R1 750
18h00-22h00 Prime Time R3 250 R2 500
22h00-24h00 Off Peak R1 500 R1 250
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
4
ONE GOSPEL
Gospel music enjoys the largest following of any musical genre
in Africa and ONE Gospel answers this need as the only 24 hour
gospel music channel on DStv. ONE GOSPEL unites Africa through
music and provides inspirational and relevant content to more than
1,5 million* South Africans. One Gospel boasts viewership across
all provinces nationwide and in 10 other African countries via GOtv.
7 Viewership on DStv Premium, Access, Compact, Compact Plus
and Family, nationwide and in 7 other African countries – Botswana,
Malawi, Mozambique, Namibia, Swaziland, Zambia & Zimbabwe.
*Source: TAMS.
Segment Time Band * Mon - Fri * Sat/Sun Programme Specific Price
Range
Off Peak 24h00-08h00 R2 750 R2 750 R2 750-R15 000
Prime Time 08h00-22h00 R5 000 R5 000 R5 000-R15 000
Off Peak 22h00-24h00 R2 750 R2 750 R2 750-R15 000
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
5
DUMISA TV
DUMISA TV provides a voice and a platform for African Traditional
churches. More than 1.6 million* loyal viewers tune in to Dumisa
weekly. Viewers find inspiration in the live broadcasts of the Sunday
Church Services. Viewers can also enjoy coverage of live events,
gospel music and talk shows. *Source: TAMS.
Time Band Segment * Mon - Fri * Sat/Sun Programme Specific Price
Range
24h00-06h00 Off Peak R2 500 R2 500 R2 500-R12 500
06h00-08h00 Off Peak R2 500 R2 500 R2 500-R12 500
08h00-22h00 Prime Time R4 500 R4 500 R4 500-R12 500
22h00-24h00 Off Peak R2 500 R2 500 R2 500-R12 500
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
6
StarSat
STARSAT gives you top class entertainment with over 120+ channels
to choose from. The channel offering is vast. Starsat offers movies,
news, series, kids programmes, music, gospel documentaries,
sports, lifestyle, telenovelas, comedy and dramas.
Spot Advertising * Day * Time Band 30” Rate
Spot Rate Mon - Sun 06h00 - 24h00 R8 000
Special Events Mon - Sun 06h00 - 24h00 R10 000
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
7
Sony TV Asia
SONY ENTERTAINMENT TELEVISION is a 24 hour Hindi
General Entertainment Channel that provides complete family
entertainment. A dynamic channel that responds to the diverse
needs of its viewers, it offers a complete spectrum of genres from
thrillers to dramas, events to comedies, game shows to dance
shows and much more. Our Brand Belief is “When relationship turns
into partnership, life looks up and leaps forward, our differences
dissolve and we appreciate each other more, laugh together more
and hence it’s a win win for all”. With our prudent story telling we
continue to rule the roost with stories that are relevant, engaging
and entertaining.
* Day Time Band * 30” Rate
Mon - Sun 00h00-18h00 R3 400
Mon - Sun 18h00-23h00 R3 800
Mon - Sun 23h00-24h00 R3 400
*NETT RATES Rates exclude VAT, Standard Terms and Conditions apply. E&OE.
Duration 5” 10” 15” 20” 25” 30” 35” 40” 45” 50” 55” 60”
Multiply By 0.5 0.6 0.7 0.8 0.9 1.0 1.17 1.33 1.5 1.67 1.83 2.0
#Duration over 50” to be approved by channel prior to booking and transmission.
8
Terms and Conditions
• All rates quoted are in respect of 30 second commercials DELIVERY:
(for other durations, please consult the table at the bottom • Delivery of the Advertisement Copy shall be deemed to have
of the rate card). been made only when Mediamark and/or the Broadcaster’s
• Added Value is subject to availability at time of booking and technical requirements have been met and the relevant
transmission. transmission instructions have been given.
• All sponsorship rates are by negotiation, and are subject GENERAL
to change with the issuing of revised rate cards and show • Rates quoted exclude VAT.
changes. • Rate card effective from 01 July – 30 September 2018
• Preferred spots, requested by advertising break or hour, • This is a nett rate card and excludes any negotiated
carry a 25% surcharge, and will be adjusted with revised incentives and/or discounts.
rate cards. • This rate card is issued for the information of advertisers
• Product exclusivity is not guaranteed within commercial and advertising agencies and does not constitute an offer by
breaks. Mediamark. Mediamark and/or the TV Channel reserves the
• All packages are subject to availability. right to change scheduled programming or rates.
• Confirmation of orders placed with Mediamark will be
issued to verify the commercials booked. This will be
SPONSORSHIP TERMS deemed correct unless written notice contrary to such
• Consists of an OBB, CBB and generic spot. confirmation is received in writing within 2 (two) working
• Rates for sponsorships are available on request and are days after the confirmation has been issued.
subject to availability at time of booking and transmission. • Compensation for spots not flighted on a TV channel will be
given in airtime. No credits will be passed.
MATERIAL REQUIREMENTS • TV Channel and Mediamark liability for spots not flighted
• Material requirements: ads to be sent to the following and/or incorrectly flighted is limited to the value of the
ad-delivery companies: Mediasend or Adstream. They will spots not flighted and/or incorrectly flighted.
handle the Quality Control of the video encoding, automatic • The advertiser and/or advertising agency acknowledges
loudness levels/format and handle the electronic delivery in that the broadcaster of the Advertisement is subject to the
the various formats required for broadcast. provisions of the Advertising Standards Authority Code, or
• The Advertisement Copy must be delivered to the ad-delivery other such authority regulator body.
company no less than 7 (seven) business days before the • The advertiser or advertising agency indemnifies Mediamark
date of the intended transmission. and the TV stations represented by Mediamark for damages
resulting from any advertisements placed on any TV Channel
BOOKING APPLICATIONS AND AMENDMENTS within Mediamark’s portfolio, including but not limited to
• In the event that booking applications or amendments any third party claim arising from any matter depicted in
are received later than 7 (seven) working days prior to such advertisement of the Advertiser.
transmission, Mediamark will endeavour to transmit the • The advertiser and/or advertising agency shall not be
relevant advertisements at the intended time, but accepts entitled to cede any of its rights in terms of this agreement
no responsibility or liability in the event of incorrect booking to third parties, without the consent of Mediamark.
schedules, incorrect material being transmitted, material • The Advertising Agency that enters into this contract on
not being transmitted, or any other administrative errors behalf of the Advertiser warrants that it has the necessary
whatsoever. authority from their Advertiser to do so. Such Agency shall
be liable for amounts owed by the Advertiser in terms of this
CANCELLATION OF AIRTIME BOOKED agreement.
• Cancellations of bookings must be received from the • The rates represented in this document are the sole rates
Advertising Agent or Advertiser by the Company in writing applicable for the period and supersedes all previous rates.
no less than 28 (twenty eight) days prior to the intended • E&OE
transmission date, failing which the Advertiser shall pay
100% of the total airtime value of such bookings: PACKAGES
• In the event of booking cancellations being received • All channel packages are based on 30” spot duration.
later than 7 (seven) working days prior to the intended • All packages are scheduled at Mediamark’s discretion based
transmission, Mediamark accepts no responsibility or on inventory availability.
liability for the transmission or non-transmission of any • For Telmar application purposes, the one and two week
material incorrectly or erroneously flighted. packages have been formulated to run over the relative
period.
RATES, CHARGES AND CHANGES • Packages detailed on Telmar and Arianna are merely a
• All advertisement transmission bookings are accepted on guideline for campaigns – the final schedule may differ from
the understanding that they will be paid for at the rate in the contract supplied.
force at the date of transmission. • Mediamark is not accountable for differing performances
based on projections versus the actual transmitted plan.
ANNUAL COMMITMENT INCENTIVES • Breaks are subject to change dictated by the Channel and
• All annual nett volume incentives require written approval Mediamark cannot be held responsible for scheduled
from the client / agency. However, should the client / agency spot moves as a result.
not respond in writing within 10 (ten) working days of • For more information on packages contact:
receipt of the incentive letter, it will be deemed accepted tvrates@mediamark.co.za
and implemented as proposed.
9BOOMERANG
Turner’s Boomerang is a 24-hour channel, offering classic remakes
as well as the latest animated shows coming from the best studios
across the globe. Boomerang targets boys and girls aged 4-9 and
their families, offering an exciting mix of light-hearted and fun
family favourite cartoons such as Be Cool, Scooby-Doo!, The Tom
and Jerry Show, Wacky Races, Dorothy and The Wizard of Oz,
Masha and the Bear, Mr Bean, Grizzy and the Lemmings or Angry
birds. Awarded second “coolest kid’s channel” in South Africa
(source: Sunday Times Generation Next Survey 2017).
Mediamark Johannesburg Mediamark Cape Town
mediamark house. 36 homestead road. mediamark. 9 parklane avenue.
rivonia. po box 5981. century city.
rivonia. 2128. milnerton. 7441.
tel: +2711 235 7600. tel: +2721 529 4140.
www.mediamark.co.za
10You can also read
