Media Information 2021 - Advertising rate card no. 58 Valid from 10/01/2020 - Springer ...
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Print + Online Media Information 2021 Advertising rate card no. 58 Valid from 10/01/2020 www.springerfachmedien-wiesbaden.de
We‘re there for you! Your contact partners in the advertising marketing department: Ingo Rosenstock Lucie Grimm Irene Pitzer Petra Steffen-Munsberg Sales Management Media Sales Media Sales Ad Management phone + 49 (0) 611 / 78 78 – 146 phone + 49 (0) 611 / 78 78 – 165 phone + 49 (0) 611 / 78 78 – 196 phone + 49 (0) 611 / 78 78 – 164 ingo.rosenstock@springernature.com lucie.grimm@springernature.com irene.pitzer@springernature.com petra.steffen-munsberg@springernature.com Springer Fachmedien Wiesbaden GmbH Abraham-Lincoln-Straße 46 | 65189 Wiesbaden | Germany phone + 49 (0) 611 / 78 78 – 555 anzeigen-wiesbaden@springernature.com | www.springerfachmedien-wiesbaden.de
Cross-media services
Journals Online solutions Books Corporate Solutions Events
Also Print + digital
available as
eMagazine
Enhance your marketing with offprints of our specialist articles!
We offer reprints of our specialist articles – together with your advertisement – with their own cover and supplementary editorial
content on request. You can, for example, distribute these reprints at events, send them to selected customers or use them in internal
communications. Give us a call, and we’ll be happy to advise you:
Ingo Rosenstock | Sales Management | phone + 49 (0) 611 / 78 78 – 146 | ingo.rosenstock@springernature.com
Table of contents
Trade journal Website
Title portrait . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Portrait . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Schedule and topics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Prices | advertising formats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
Advertising rate card no. 58 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4 Formats and technical information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
Formats and technical information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Specific knowledge of the surface technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Newsletter
IST International Surface Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Portrait . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
Circulation and distribution analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Prices | advertising formats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
Range overview Print + Digital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
Readership analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
In addition to the traditional topics, JOT also takes up
current developments that challenge the industry.
Topics such as industry 4.0, electromobility and
additive manufacturing will be examined from various
angles in order to shed more light on the effects and
potential for surface technology.
Trade journal
Title portrait 1
1 Title: JOT Journal für Oberflächentechnik 13 Editor: Holger Seybold (Editor-in-Chief)
2 Brief description: JOT’s feature topics provide user-friendly and practical phone + 49 (0) 611 / 78 78 – 134
information on all facets of surface technologies: wet holger.seybold@springernature.com
coating, powder coating, pre-treatment / cleaning, 14 Scope analysis 2019 = 18 issues incl. Special issues
paint removal, coil coating, electroplating, thin coating, Total volume 1,860 pages = 100.0 %
enamelling, blasting, sanding, environmental enginee-
ring, coatings / chemicals, measuring, testing, and Editional part 1,187 pages = 63.8 %
materials handling. Advertisement part 673 pages = 36.2 %
3 Target group: Decision-makers from all sectors of the industry invol- Supplements 14 items
ving surface engineering, including the automotive 15 Content analysis of the editorial part 1,187 pages = 100.0 %
industry, mechanical engineering, metal products Wet coating 165 pages = 13.9 %
manufacture, and precision engineering/optics Powder coating 129 pages = 11.0 %
4 Frequency: 20 times a year (incl. specials, market overview) Corrosion protection 38 pages = 3.2 %
5 Magazine size: 210 mm × 279 mm Coatings 69 pages = 5.8 %
Electroplating 39 pages = 3.3 %
6 Year of publication: 61st volume 2021 Thin coatings 24 pages = 2.0 %
7 Subscription price: Yearly subscription Preparing 51 pages = 4.4 %
Germany € 267 (incl. V.A.T. + p&p) Parts cleaning 204 pages = 17.2 %
Foreign countries € 257.94 (excl. V.A.T. / incl. p&p) Blasting 43 pages = 3.6 %
Single issue € 26.18 (incl. V.A.T. + p&p) Grinding and polishing 26 pages = 2.2 %
8 Official journal of: EGL Europäische Gesellschaft für Lackiertechnik e. V. Paint removal 17 pages = 1.4 %
Conveying systems 16 pages = 1.3 %
9 Membership: – Measuring, testing, controlling 87 pages = 7.3 %
10 Publishing company: Springer Vieweg Accessories* 29 pages = 2.4 %
Springer Fachmedien Wiesbaden GmbH Product information 29 pages = 2.4 %
Abraham-Lincoln-Str. 46 | 65189 Wiesbaden | Germany Out of the branch 111 pages = 9.4 %
phone + 49 (0) 611 / 78 78 – 0 Pre-fair report 28 pages = 2.3 %
www.springerfachmedien-wiesbaden.de Title/Imprint 66 pages = 5.6 %
11 Publisher: – Others 15 pages = 1.3 %
12 Advertising: Ingo Rosenstock (Sales Management) * Accessories includes topics such as pumps, compressors, nozzles, valves, jointing and covering
phone + 49 (0) 611 / 78 78 – 146 components, hooks, stands filters and pneumatic systems.
ingo.rosenstock@springernature.com
1
Trade journal
Schedule and topics T
This programme provides an overview of the topics planned for 2021. Basic knowledge is communicated and processes, systems and equipment are presented and
compared with each other through finished specialist topics, market overviews and supplementary special topics. Product information in each issue and trade-fair reports
provide an additional overview of the entire range of surface technology. For further information please call + 49 (0) 611 / 78 78 - 146 (Ingo Rosenstock).
Issue, month Fairs, events, congresses Locations Dates Liquid coating, coa- Powder Coatings Electroplating Thin Cleaning Blasting Paint other topics
(AD, CD, PD) 1 2021 ting systems, appli- coating films and pre- removal
cation technology treament
1 January Bau Munich 01/11–16 Conveying
AD 11/27/2020 9. Fachtagung Entgrattechnologien systems
CD 12/02/2020 und Präzisionsoberflächen Nürtingen 01/27–28
PD 12/30/2020 SMM Hamburg 02/02–05
2 February Corrosion protection Accessories2
AD 01/15/2021
CD 01/21/2021
PD 02/11/2021
3 March METAV Düsseldorf 03/23–26 Pretreat- Measuring +
AD 02/01/2021 ment testing | Grinding
CD 02/05/2021 Automobil surface technology + polishing
PD 02/26/2021
1st English-Special issue IST – INTERNATIONAL SURFACE TECHNOLOGY
4 April Hannover Messe Hanover 04/12–16 Conveying
AD 03/02/2021 30. Fachtagung für Industrielle systems |
CD 03/08/2021 Bauteilreinigung Dresden 04/29–30 Industry 4.0
PD 03/29/2021
5 May Control Stuttgart 05/04–07 Measuring +
AD 04/01/2021 ALUMINIUM Düsseldorf 05/18–20 testing |Soft-
CD 04/08/2021 ware
PD 04/29/2021
6 June ACHEMA Pulse Online 06/15–16 Robotic coating Accessories2 |
AD 04/28/2021 LogiMAT Stuttgart 06/22–24 systems | Corrosion Grinding +
CD 05/04/2021 protection polishing
PD 05/28/2021
2
Issue, month Fairs, events, congresses Locations Dates Liquid coating, coa- Powder Coatings Electroplating Thin Cleaning Blasting Paint other topics
(AD, CD, PD) 1 2021 ting systems, appli- coating films and pre- removal
cation technology treament
7 July Measuring +
AD 06/02/2021 testing
CD 06/08/2021
PD 06/29/2021
2nd English-Special issue IST – INTERNATIONAL SURFACE TECHNOLOGY
8 August Software |
AD 07/02/2021 Wood coatings Coil Coating |
CD 07/08/2021 Conveying
PD 07/30/2021 systems
9 September IAA Pkw Munich 09/07–12 Measuring +
AD 08/03/2021 European Coatings Show Nuremberg 09/14–16 testing
CD 08/09/2021 ZVO Oberflächentage Berlin 09/22–24
PD 08/30/2021 LIGNA Hanover 09/27–10/01 Automobil surface technology
3rd English-Special issue IST – INTERNATIONAL SURFACE TECHNOLOGY
10 October parts2clean Stuttgart 10/05–07 Grinding +
AD 09/01/2021 Motek Stuttgart 10/05–08 parts2clean polishing
CD 09/07/2021 Deburring Expo Karlsruhe 10/12–14 fair issue
PD 09/28/2021 Blechexpo Stuttgart 10/26–29
11 November FMB Bad Salzuflen 11/10–12 Conveying
AD 10/04/2021 Formnext Frankfurt/Main 11/16–19 systems |
CD 10/08/2021 Productronica Munich 11/16–19 Accessories |
PD 10/29/2021 SPS Nuremberg 11/23–25 Additive Manu-
facturing
4th English-Special issue IST – INTERNATIONAL SURFACE TECHNOLOGY
12 December Measuring +
AD 10/28/2021 testing
CD 11/03/2021
PD 11/26/2021
13 MÜ 2021
AD 11/26/2021
CD 12/02/2021
PD 12/30/2021
Topic preview also on the Internet: www.springerfachmedien-wiesbaden.de and www.jot-oberflaeche.de Leading topics
1
AD = Advertising deadline | CD = Copy deadline | PD = Publication date Main topics
2
Accessories refers to the topics of pumps, compressors, nozzles, valve and covering elements, hooks, racks, filters, air supply and more.
In addition, further special issues are published in print and digital.
(You can find more information on page 8.)
3
Advertising rate card no. 58, valid from 10/01/2020
Trade journal
P
1 Advertisement formats and prices (prices in Euro)
Format Type area formats Format for bleed ads Basic price 2-colours* 3-colours* 4-colours*
width × height in mm width × height in mm** b/w
2/1 page 388 × 240 420 × 279 7,384 8,027 8,671 9,316
1/1 page 175 × 240 210 × 279 3,725 4,370 5,015 5,658
2/3 page upright | horizontal 115 × 240 | 175 × 156 131 × 279 | 210 × 177 2,267 2,910 3,555 4,198
Juniorpage 115 × 178 131 × 198 2,074 2,401 2,730 3,056
1/2 page upright | horizontal 85 × 240 | 175 × 117 101 × 279 | 210 × 137 1,903 2,230 2,559 2,885
1/3 page upright | horizontal 55 × 240 | 175 × 76 63 × 279 | 210 × 86 1,296 1,597 1,927 2,252
1/4 page upright | horizontal | block 40 × 240 | 175 × 56 | 85 × 117 46 × 279 | 210 × 63 | 101 × 137 937 1,148 1,360 1,570
1/8 page upright | horizontal | block 55 × 86 | 175 × 25 | 85 × 56 – 476 593 710 826
* ISO scale | ** plus 3 mm bleed difference on all sides | Further formats on request 2 Surcharge for advertising in the eMagazine
(only in combination with printed advertisement)
Actual distributed circulation: 8,905 copies
Type of advertising File format Price in €
You can find our technical information and specifications for digital copy at Audio or video integration mp4 or YouTube-Video 750
www.springerfachmedien-wiesbaden.de/en/media-sales/data-delivery
Journal format: 210 mm wide × 279 mm long .jpg, .jpeg, .png, .bmp 500
Print space: 175 mm wide × 240 mm long Picture gallery
Printing and binding methods: Offset, adhesive binding
Linked advertisement | Insertion Link 250
Contact: Petra Steffen-Munsberg (e.g. logo, website)
(Ad Management) 2021:
phone + 49 (0) 611 / 78 78 – 164 PDF download Link 50% discount 250
petra.steffen-munsberg@springernature.com on additional
digital services
4
Trade journal
Advertising rate card no. 58, valid from 10/01/2020 P
2 Additional fees: Enclosures: (no discounts available)
Placement: 2nd, 3rd and 4th cover pages 4c € 540 Loose, maximum size 203 mm × 272 mm
Binding placement requests € 540 Up to 25 g per thousand € 290
Up to 30 g per thousand € 300
Colour: Fee for special colours: fee for Number of enclosures on request
each additional colour, price on request Prices for heavier enclosures on request
Format: Ads over the binding: 10 % of the b/w price Fixed enclosures: (no discounts available)
Island position ads: 60 % of the b/w price Per thousand up to 25 g, incl. gluing costs,
Satellite position ads: 10 % of the b/w price applicable only with purchase of a 1/1 page ad € 215
Ads running into the bleed: 20 % of the b/w price Number of postcards on request
3 Discounts: applicable for orders placed within the advertising year Larger and heavier formats on request
Quantity Scale Length Scale (also applies for product samples)
For 3 ads 3% 3 pages 5% 6 Contact: Ingo Rosenstock (Sales Management)
For 6 ads 5% 6 pages 10 % phone + 49 (0) 611 / 78 78 – 146
For 9 ads 10 % 9 pages 15 % ingo.rosenstock@springernature.com
For 12 ads 15 % 12 pages 20 % Irene Pitzer (Media Sales)
Only one discount scale may be applied. phone + 49 (0) 611 / 78 78 – 196
Discounts apply to all additional fees: colour, placement irene.pitzer@springernature.com
and bleed fees. Discounts do not apply to special costs Lucie Grimm (Media Sales)
or additional technical costs. phone + 49 (0) 611 / 78 78 – 165
4 Columns: Job Advertisements / Business Connections Page 6 lucie.grimm@springernature.com
Source and supply index: 7
Payment conditions: Payment within 10 days with 2% discount, net within
Only orders for all issues of a year, 16 issues incl. 30 days after invoice date. 15 % agency commission,
Special issues (no discounts available) agency status must be verified with the commissioning
per line and publication € 6.70 at the latest and in the form of an excerpt from the
Logo, 4 colours (max. size 20 mm), per issue € 30 German Trade Register (Handelsregister); valid for
additional logo, per issue € 15 Germany: additional VAT applies to all prices listed;
5 Special advertising Loose / Fixed Inserts: (no discounts available) payment due: upon receipt of invoice.
forms: 2-page € 4,100 Banking information: Springer Fachmedien Wiesbaden GmbH
4-page € 6,200 Deutsche Bank Berlin
These prices apply for paper weights up to 170 g. Bank Nr. (BLZ): 100 700 00 | Account Nr.: 069700300
Delivered untrimmed, trimming on request. Swift/BIC: DEUTDEBB
Titel flap front and back € 5,493 IBAN: DE09 1007 0000 0069 7003 00
Accompanying advertisement inmagazine possible. You can find our general terms and conditions at
Offer on request. www.springerfachmedien-wiesbaden.de/en/media-sales/gtc
5
Job advertisements | business connections
Supplement to advertising rate card no. 58, valid from 10/01/2020
Advertisement formats and prices (prices in Euro)
Format Type area formats Format for bleed ads Basic price 2-colours* 3-colours* 4-colours*
width × height in mm width × height in mm** b/w
1/1 page 175 × 240 210 × 279 2,924 3,505 4,096 4,677
2/3 page upright 115 × 240 131 × 279 2,069 2,483 2,897 3,310
1/2 page upright | horizontal 85 × 240 | 175 × 117 101 × 279 | 210 × 137 1,467 1,763 2,058 2,344
1/3 page upright | horizontal | block 55 × 240 | 175 × 76 | 115 × 117 63 × 279 | 210 × 86 | 131 ×137 1,045 1,256 1,468 1,669
1/4 page upright | horizontal | block 40 × 240 | 175 × 56 | 85 × 117 46 × 279 | 210 × 63 | 101 × 137 807 969 1,130 1,293
1/8 page upright | block 55 × 86 | 85 × 56 – 480 576 673 768
Classified ads available on request.
* ISO scale
** plus 3 mm bleed difference on all sides
Applicable for Germany only – the current V.A.T. rate has to be added to all prices.
You‘ll find our general terms and conditions at www.springerfachmedien-wiesbaden.de/en/media-sales/gtc
Range extension: in the JOT Newsletter plus € 390 Contact: Ingo Rosenstock (Sales Management)
phone + 49 (0) 611 / 78 78 – 146
Extra charges ingo.rosenstock@springernature.com
for colours: per special colour on request Irene Pitzer (Media Sales)
phone + 49 (0) 611 / 78 78 – 196
Rate for box numbers: Euro 12 (Germany) irene.pitzer@springernature.com
Euro 16 (foreign countries)
Lucie Grimm (Media Sales)
phone + 49 (0) 611 / 78 78 – 165
lucie.grimm@springernature.com
6Trade journal
Formats and technical information F
1 Journal format: 210 mm wide × 279 mm long 6 Support: Creating PDF X3, Distiller-Joboptions, Pitstop Settings
Print space: 175 mm wide × 240 mm long etc. available via E-Mail: anzeigen@le-tex.de
2 Printing and 7 Proofs: Since we use Process Standard Offset (PSO) printing,
binding methods: Offset, adhesive binding we don’t need proofs.
3 File transfer: FTP: 8 File archiving: Since files are archived for 1 year, repeat printings of
Access information on request the unchanged files are possible as a rule. However,
we do not offer a guarantee as to file availability.
E-Mail:
petra.steffen-munsberg@springernature.com 9 Liability: The commissioning party assumes responsibility
for the timely submission of the advertising text and
Maximum file size: 10 MB! suitable, error-free printing materials and/or inserts.
Please use Winzip (.zip) to compress your file. Should clearly unsuitable or damaged materials be
The name of the zip file should start with the journal submitted, the publisher will demand their immediate
name, followed by the issue and customer name. replacement. Should no suitable materials be submit-
4 File formats: Please send printable PDF X3 files. Please use PDF ted, the publisher will print the advertisement in the
version 1.3 for your document (no transparencies, quality the submitted materials allow.
please). Please add 3 mm at the edges in bleed 10 Contact: Petra Steffen-Munsberg, Ad Management
advertisements. A double-page should be one pdf file. phone + 49 (0) 611 / 78 78 – 164
It is recommended to create double-page spreads petra.steffen-munsberg@springernature.com
without doubling the gutter. All elements, which
should be visible, must have a minimum distance of
3 mm to the bleed.
5 Colours: Ensure that all figures and colors are separated into its
CMYK components. Please define black as pure black
without any tone in the three color channels. Dark gray
text should have a maximum tonal value of 84.9%;
otherwise please use 100% black. Please also convert
any spot colors into the corresponding CMYK
definitions. Color application should not exceed
300 percent. We recommend profile
ISOcoated_v2_300. Images should ideally have a
resolution of 300 dpi, and must have a minimum
resolution of 200 dpi.
7Specific knowledge
of the surface technology
IST – International JOT Special – Measuring JOT Special – Special – JOT Special – Surface JOT Special – JOT Special –
Surface Technology / Testing Technologies Galvano Industrial Parts Technology in Corrosion Protection Market Overview
This special issue is Offers comprehensive This special issue Cleaning Mechanical Engineering Innovative solutions Extensive directory
published four times information on new pro- offers orientation and The special issue offers Offers comprehensive for cost-effective and of suppliers and
per year and offers infor- cesses, systems and information on the extensive information information on innovati- environmentally-friendly service providers.
mation on new and equipment and demon- latest trends and on the fundamentals, ve surface technology corrosion protection. Over 1,400 systemati-
important developments strates practical solutions products in the current findings and processes and presents cally organised entries.
in surface technology. on the basis of real-world galvanisation sector. new developments in new solutions for mecha-
implementations. this area. nical engineering.
Publication Dates:
03/18/2021 04/29/2021 05/28/2021 06/29/2021 09/28/2021 11/29/2021 12/30/2021
07/22/2021
09/07/2021
11/19/2021
Combine and profit!
We will be pleased to advise you personally and create an individual offer: phone + 49 (0) 611 / 78 78 – 146 (Ingo Rosenstock)
8IST International Surface Technology
The English-language JOT-Special IST – Distributed by industry: Distributed by country:
International Surface Technology – is
published 4 times per year as both printed 31 % Mechanical engineering North / South America 12%
and electronic versions and offers a plat- 17 % Automotive engineering Asia 34%
form for suppliers to present their systems,
equipment and processes in important 14 % Metal production and processing France 9%
international markets. 12 % Manufacture of metal products Italy 5%
IST reports on the latest developments in 7 % Electrical engineering Great Britain 8%
all areas of industrial surface technology 5 % Precision engineering, optics Spain / Portugal 5%
and reaches more than 51,000 decision 2 % Chemical industry Benelux countries 10%
makers worldwide. Scandinavia 7%
Eastern Europe 6%
Others 5%
Exhibitions and events
Distribution to the following newsletter subscribers: (national and abroad) 2.500 copies
IST - International Surface Technology (en) 2,891 recipients
Springer Professional Automobil + Motoren (de) 20,578 recipients
Springer Professional Automotive (en) 9,144 recipients
Springer Professional Maschinenbau + Werkstoffe (de) 7,946 recipients
Springerprofessional Leichtbau (de) 2,836 recipients
(July 2020)
Topic-controlled digital distribution to 7,000 international recipients. IST 01.2021 IST 02.2021 IST 03.2021 IST 04.2021
Advertising deadline 02/19/2021 06/25/2021 08/11/2021 10/21/2021
Subscribers can freely access the eMagazine on the portals Copy deadline 02/25/2021 07/01/2021 08/17/2021 10/27/2021
springerprofessional.de/maschinenbau-werkstoffe, jot-oberflaeche.de
Publication date 03/18/2021 07/22/2021 09/07/2021 11/19/2021
and ist-surfacetechnology.com.
Contact us for more details:
phone + 49 (0) 611 / 78 78 – 146 (Ingo Rosenstock)
9Trade journal
Circulation and distribution analysis 2
1 Circulation 4 Digital distribution:
monitoring: All printed issues of JOT are also published in electronic form, as well
2 Circulation analysis: average number of copies per issue in one year as in the digital library springerprofessional.de, which is used by an
(July 1 2019 – June 30 2020) average of 0.27 million unique visitors per month.
(Source: AGOF daily digital facts 2020-06).
Print run: 10,100
Actual distributed circulati- of which, abroad: 617 5 Article downloads:
on (ADC): 8,905
In the space of 12 months (March 2019 to February 2020) 4,590 JOT articles
Copies sold: 1,249 of which, abroad: 201 were downloaded from www.springerprofessional.de (PDF downloads
Subscription copies: 1,233 Member copies: 3 in the subscriber-only area, not including previews and HTML views).
PDF downloads include advertisements.
Individual sales: –
Other sales: 16
Voucher copies: 7,656
Reminder, archive and
record copies: 1,195
3 Geographical distribution analysis:
Percentage of
actual circulation
Economic area % copies
Germany 93.1 8,288
Foreign countries 6.9 617
Actual distributed circulation (ADC) 100.0 8,905
3.1 Coverage in Germany structured according to postcode areas:
current coverage upon request
10Range overview Print + Digital
Springer Professional Springer Link
Unique User: 270,000 (full-text articles 2019)
Article downloads JOT:
JOT: 4,590 33,769 Downloads
Comprehensive B2B coverage IST:
jot-oberflaeche.de 7,029 Downloads
Springer‘s diverse communication channels PIs: ø 88,000 | Visits: ø 48,000
enable you to reach specialists and mana-
gers in surface technology in a current,
reliable and sustainable manner.
With the ideal combination of print, Print JOT
eMagazine and online, we meet the most
ADC: 8,905 copies digital multi-user licenses/
diverse information needs and reading ø 3 readers per issue IP-activations for
habits. + international issue companies:
We expand your advertising success
IST – International Surface
Technology (2,500 copies) Print and more... 51,000 Users
(August 2020)
crossmedially!
We pick up the reader wherever he or she is
and are thus in direct contact with your tar-
get group – and far beyond.
Newsletter eMagazine
JOT (German language): JOT: ø 30,000 PIs
2,124 subscribers
IST (English language): IST: ø 2,500 PIs
2,891 subscribers
11Trade journal
Readership analysis 3-L
1.1 Branches 1.2 Size of the business unit
Target groups Maximum readership reach Target groups Maximum readership reach
% Projection (circa) % Projection (circa)
Metal production and processing 22 2.083 1 to 9 employees 18 1,707
Manufacture of metal products 4 379 10 to 99 employees 41 3,887
Mechanical engineering 20 1,896 100 to 499 employees 25 2,370
Vehicle construction 7 664 500 to 1,999 employees 14 1,327
Chemical industry 16 1,517 2,000 and more employees 2 190
Manufacture of rubber and synthetic 5 474 100 9,481
products
Services and Consulting 10 948
Paint coating b usiness 4 379
Furniture, music, sports and toys 3 284
Research and education / training 2 190
Handicraft 2 190
Trade 1 95
Architect‘s or engineer‘s offices 1 95
Electrical engineering 1 95
Other 2 190
Rounding error 2
100 9,481
12Trade journal
Readership analysis 3-L
2.2 Sociodemographics
2.2.1 Education and training 2.2.2 Age
Target groups Maximum readership reach Target groups Maximum readership reach
% Projection (circa) % Projection (circa)
Apprenticeship (net) 62 5,878 Up to 19 years 0 0
Technical apprenticeship 25 2,370 20 up to 29 years 3 284
Trade / craft apprenticeship 26 2,465 30 up to 39 years 13 1,233
Business / managerial apprenticeship 18 1,707 40 up to 49 years 23 2,181
Other apprenticeship 4 379 50 up to 59 years 41 3,887
Vocational school 17 1,612 60 up to 64 years 12 1,138
(Vocational) university of applied sciences (net) 51 4,835 65 years or older 5 474
Degree – university of applied sciences 18 1,707 Not specified 3 284
Technical / natural sciences degree – traditional 25 2,370 100 9,481
university / university of applied sciences
Business degree – traditional university / 8 758
university of applied sciences
University degree (other) 1 95
Other 1 95
Not specified 2 190
Multiple answers possible (100 % = 9.481 readers)
Overview of empirical methods – JOT
1. Methodology: Readership analysis through telephone interviews – randomly
selected
2. Statistical population: Actual distributed circulation: 9,481 = 100 %
Not reflected in the analysis: 1,024 = 10.8 %
3. Random sample: 250 net interviews, 89.2 % response rate, randomly selected
4. Target group: Primary readers
5. Timeframe: 14 November to 6 December, 2017
6. Research conducted by: Kantar TNS MediaResearch, Bielefeld
For a detailed description of the methods utilised, please send an email to:
anzeigen-wiesbaden@springernature.com
13Readership analysis
Its outstanding editorial quality creates an attractive advertising The estimated average of 3 readers per issue increases our reach and
environment. ensures additional advertising exposure.
Quality of content Passed on
99 % Recommendable 21 % Just myself, I don't pass the issue on
Easy to read,
98 % uses clear language 13 % 1 further reader
Offers interesting and
97 % importsnt content 18 % 2 further readers
Offers a good and
97 % topical overview
13 % 3 further readers
97 % Offers professional articles
Communicates 18 % 4–5 further readers
83 % background knowledge
83 % Reports new developments 4% 6–7 further readers
at an early stage
69 % Includes interesting and helpful 2% 8–9 further readers
product advertisements
63 % Is important for my profession 3% 10–11 further readers
57 % Provides useful tips for my
day-to-day work and career 5% 12 or more further readers
34 % Is a basis for investment
decisions
1% Not specified
Multiple answers are possible
• JOT readers are decision makers and advisors. • A ds in JOT activate our readers.
93 % of JOT readers are actively involved in investment decisions. 81 % of our readers reported acquiring further information on providers
or products because of ads they found in JOT.
14Website
Portrait 1
1 Web adress (URL): jot-oberflaeche.de (German)
ist-surfacetechnology.com (English)
2 Brief description: jot-oberflaeche.de provides current, practice-based
and user-oriented coverage on all subjects relating to
surface technology, such as: coating systems, electro-
plating, cleaning, pretreatment, abrasive blasting,
sanding, measuring and testing technologies, etc.
3 Target group: Decision-makers from all sectors of the industry invol-
ving surface engineering, including the automotive
industry, mechanical engineering, metal products
manufacture, and precision engineering/optics
4 Publishing company: Springer Fachmedien Wiesbaden GmbH
Contact editor: Holger Seybold (Editor-in-Chief)
phone + 49 (0) 611 / 78 78 – 134
holger.seybold@springernature.com
Contact advertising:
Ingo Rosenstock (Sales Management)
phone + 49 (0) 611 / 78 78 – 146
ingo.rosenstock@springernature.com
Irene Pitzer (Media Sales)
phone + 49 (0) 611 / 78 78 – 196
irene.pitzer@springernature.com
Lucie Grimm (Media Sales)
phone + 49 (0) 611 / 78 78 – 165
lucie.grimm@springernature.com
5 Usage data: current usage data on request
15Website
Prices | advertising formats P
1 Display advertisement formats and prices (prices in Euro)
Web pixel format cpm kb
Superbanner (big size) 728 × 90 80 max. 120
Skyscraper 120 × 600 80 max. 120
Wide skyscraper 160 × 600 or 200 × 600 80 max. 120
Medium rectangle site rotation 300 × 250 80 max. 120
Expandable rectangle from 300 × 250 to 300 × 600 130 max. 120
Wallpaper (superbanner + skyscraper) 728 × 90 + 160 each max. 120
120 × 600
Half page 300 × 600 160 max. 120
Billboard 770 | 800 | 870 or 970 × 250 95 max. 120
Details on special ad formats on request.
2 Discounts: Conditions agreed on for print media do not apply for
online media.
3 Payment conditions: Payment within 10 days with 2% discount,
net within 30 days after invoice date.
15 % agency commission, agency status must be verified
with the commissioning at the latest and in the form of
an excerpt from the German Trade Register (Handels For digital ad acceptance and technical specifications, see page 17.
register); valid for Germany: additional VAT applies to all
prices listed; payment due: upon receipt of invoice.
Banking information: Springer Fachmedien Wiesbaden GmbH
Deutsche Bank Berlin
Bank Nr. (BLZ): 100 700 00 | Account Nr.: 069700300 Information about content-based online
Swift/BIC: DEUTDEBB special ads on page 16!
IBAN: DE09 1007 0000 0069 7003 00
You can find our general terms and conditions at
www.springerfachmedien-wiesbaden.de/en/media-sales/gtc
16Website
Prices | advertising formats P
4 Advertisement formats and prices – content-based (prices in Euro)
Content-based online special ads period price
Product news 2 months 750
Advertorial 3 months 990
Whitepaper 3 months 990
Landingpage 6 months 1,490
12 months 2,490
6 months 1,390
JOT partnership 12 months 2,590
6 months 1,950
JOT premium partnership 12 months 3,490
6 months 3,390
Topic special microsite S 12 months 4.900
6 months 4,390
Topic special microsite M 12 months 5,900
6 months 5,390
Topic special microsite XL 12 months 6,900
The benefits of our content-based online special advertising options in brief:
> Permanent presence for your brand
> Embedded in the editorial setting
> Search-engine-relevant integration
> Communication using a target-group-specific channel with impressive reach
Note: We’ll be happy to provide you with more detailed information on the individual package content
and components on request. Give us a call!
You can find our general terms and conditions at www.springerfachmedien-wiesbaden.de/en/media-sales/gtc
17Website
Formats and technical information F
1 Data formats: GIF, HTML, JPEG 2 Delivery address: banner-wiesbaden@springernature.com
Redirects possible
3 Delivery deadline: Up to 5 business days before placement.
Size: max. 120 kB per advertisement. The maximum Target link: Please be sure to include the target link for
allowable file size is based on the file size of the each ad.
respective file(s).
The publisher reserves the right to reject files that are 4 Newsletter If newsletter-format ads are submitted, please note
particularly CPU-intensive. The CPU load of HTML 5 advertisements: that the advertising media must not contain any
should not exceed 25% on a currently configured stan- animations. These are not supported by all
dard computer. If the CPU load slows down the scrolling e-mail programs, so we do not accept animated
of a website or starts to jerk, which can limit the usabili- newsletter banners.
ty of the website. Reducing the CPU load by reducing 5 Contact: Petra Steffen-Munsberg
the number of animated objects as well as the motion Ad Management
of animated objects can help. phone + 49 (0) 611 / 78 78 – 164
Sound can be included in advertisements, provided the banner-wiesbaden@springernature.com
following conditions are met:
– At the start of the advertisement, the sound must be
turned off. Only a specific action on the part of the
user (click) should activate the sound.
– There should be a clearly visible button to turn off the
sound.
– When the ad (e.g. its layer) is closed, the sound must
automatically end.
Information on Flash, expandable advertisements,
HTML - especially HTML 5, and the use of redirects:
www.springerfachmedien-wiesbaden.de/en/
media-sales/data-delivery
18Newsletter
Portrait 1
1 Name: Newsletter JOT, Journal für Oberflächentechnik (German)
Newsletter IST, International Surface Technology (English)
2 Brief description: Both newsletters contain up-to-date, practical and
user-oriented coverage of a broad range of topics
related to surface engineering, such as: paint finishing
systems, electroplating, cleaning, pretreatment,
abrasive blasting, grinding, and measuring and testing
technologies.
3 Target group: Decision-makers from all sectors of the industry involving
surface engineering, including the automotive industry,
mechanical engineering, metal products manufacture, and
precision engineering/optics
4 Frequency: JOT: once a week, every Wednesday
IST: monthly
5 Publishing company: Springer Fachmedien Wiesbaden GmbH
Contact editor: Holger Seybold (Editor-in-Chief)
phone + 49 (0) 611 / 78 78 – 134
holger.seybold@springernature.com
Contact advertising: Ingo Rosenstock (Sales Management)
phone + 49 (0) 611 / 78 78 – 146
ingo.rosenstock@springernature.com
Irene Pitzer (Media Sales)
phone + 49 (0) 611 / 78 78 – 196
irene.pitzer@springernature.com
Lucie Grimm (Media Sales)
phone + 49 (0) 611 / 78 78 – 165
lucie.grimm@springernature.com
6 Usage data: JOT: 2,124 subscribers
IST: 2,891 subscribers
(July 2020)
19Newsletter
Prices | advertising formats P
1 Advertisement formats and prices (prices in Euro)
Newsletter pixel format fixed price kb
Advertorial/text ad + logo/picture (gif or jpeg)* pic 263 × 186, text 300 characters ** 400 max. 45
Advertorial/text ad + logo/picture (gif or jpeg)* pic 263 × 186, text 650 characters ** 500 max. 45
Fullsize banner (gif or jpeg)* 468 × 60 500 max. 45
Rectangle (gif or jpeg)* 300 × 250 500 max. 45
* not animated files
** incl. spaces
2 Discounts: Conditions agreed for print media will not You can find our specifications for online advertising at
be applied for online media. www.springerfachmedien-wiesbaden.de/en/media-sales/data-delivery
3 Payment conditions: Payment within 10 days with 2% discount,
net within 30 days after invoice date.
15 % agency commission, agency status must be verified
with the commissioning at the latest and in the form of
an excerpt from the German Trade Register (Handels
register); valid for Germany: additional VAT applies to all
prices listed; payment due: upon receipt of invoice.
Banking information: Springer Fachmedien Wiesbaden GmbH We’ll be pleased to provide you with further information on
Deutsche Bank Berlin additional special conference newsletters, print specials – or
Bank Nr. (BLZ): 100 700 00 | Account Nr.: 069700300 on making your own, individual customer newsletter – on
Swift/BIC: DEUTDEBB request. All it takes is a quick call or mail!
IBAN: DE09 1007 0000 0069 7003 00
You can find our general terms and conditions at
www.springerfachmedien-wiesbaden.de/en/media-sales/gtc
20A world of information from the materials and energy field www.springerprofessional.de www.jot-oberflaeche.de www.ist-surfacetechnology.com www.springerfachmedien-wiesbaden.de Springer Vieweg
You can also read
