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2019
www.ethicalcorp.com
Our throwaway planet
Can we end the scourge of single use?
THE RESPONSIBLE BUSINESS
SUMMIT EUROPE 2020
26-28 MAY 2020 | NOVOTEL WEST – LONDON
How to Lead the Decade of Action
Finance | Adaptation | Collaboration TODA
SECU
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Leadership: Mainstream: THE Future Blueprint Supply Chain:
Build regenerative and resilient Hear from leading investors on for Business: Utilise new technologies,
strategies that deliver market- how ESG is being utilised as a Proving the ROI of sustainability partnerships and procurement
level change on key climate guide to the movement and embedding within all strategies and transform to
risks and opportunities of capital business units a clean, circular and positive
impact value chain
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Hector Sally Uren Douglas Rebecca Henrik
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www.ethicalcorp.com/rbs
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
“What we need to do now is develop a strategy
for partnership and funding, just as we do with
[plastic] waste,” Helias says, promising a big
announcement on water next year. “We want to
show the same kind of leadership [as with plas-
tics] and be the catalyst on water stewardship.”
This sits a bit uneasily with the latest report
from CDP on the preparedness of consumer
goods companies for the low-carbon transition
(see ‘Companies aren’t moving fast enough on
the circular economy’), which ranked P&G second
last among household goods firms. Asked in an
email about the CDP report, Helias said: “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
change is a key priority for P&G and we have of the Loop circular packaging scheme
significant efforts under way. This includes driving View online
progress against our science-based goal to cut our greenhouse gas emissions
LIV OEIAN/SHUTTERSTOCK
in half, achieving 100% renewable electricity, and helping consumers reduce
We can only square up to climate
their own emissions by providing detergents that deliver outstanding perfor-
mance in cold water. We have significant and comprehensive efforts underway
change by going circular. So why
to address Scope 1, 2 and 3 emissions.
But what is P&G doing to address deforestation, the issue highlighted by
are we only 9% of the way there?
Greenpeace in its 2014 stunt at P&G’s headquarters?
While P&G reports to CDP on its energy and water risk, earning B and B-,
respectively last year, it does not report on its efforts to address deforestation
Angeli
risk in itsMehta
supply opens
chain.ourButcircular economy
it is notable that inissue by looking
its Moment at the
of Truth report last
corporates,
year Greenpeace investors
praisedand P&Gcountries
as one that are setting
of eight big brandsthe pace – andlist its
to publicly
what
palm oil more needsall
suppliers, toof
bethem
doneRSPO-certified.
Helias points out that no consumer goods company is going to meet
S triking schoolchildren
commitments
havelion
climate
activists
steps to get have
scientists
there,been
from over
to end deforestation
and we telling
100 countries
in supply
us we have
are working
chains by and Extinction
2020, “but weRebel-
a climatetoemergency.
with suppliers
warn that just 12 years remain to us to start slashing
[P&G]
make sure theyAnd
The deluge of
declarations
setting targets
have zero deforestation.”
carbon
She emissions.
talks enthusiastically about a P&G programme teaching 2,000 small- on plastics
Yet from
holder palmgovernments
oil farmers inwe’re hearing
Malaysia morelittle. Are there any
sustainable more hopeful
agriculture signs
techniques, recycling is
that
which business understands
has resulted the imperative?
in a 30%-50% increase in yields with far less fertil- welcome. But
iserCertainly
use. Thethere projectare plenty
will beofexpanded
announcements to reachonup transitioning
to 10,000 to renewable
farmers over we have to go
energy, Terry Slavin is editor of
the nextreducing
five years. emissions and cutting water use. The deluge of declarations much further
Ethical Corporation and
setting targets
It’s the kindon of plastics recycling
thing Helias clearlyandrelishes:
eliminating
usingwaste
P&G’sis welcome. Butwith
relationship we
a former correspondent
have to go much
thousands further.and billlions of consumers to try to do some good in
of suppliers for Guardian Sustainable
A big dent in global emissions could be made by transitioning
the world, or at least less harm. As she said in a recent TED Talk after the to a circular Business.
economy. How is that different from business as usual?
launch of the Head & Shoulders beach plastic bottle: “These products have Across the globe, our terry.slavin@ethicalcorp.com
consumption
been part of the follows
problem;a straight
we want line:them
things getpart
to be made,
of thebought and discarded.
solution.” n @tslavinm
Transitioning
Transitioning to
Transitioning to aaa circular
to economy will
circular economy
circular willform
will be aa key
be akey component
component
key atatat
component
Download the
Download the full
full
The Responsible
Transform 2019 Business Summit Europe 2020 evnt brochure
19 event brochure hee
here
26-28 May,| 2020
Amsterdam 16-17 October
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
Growth
“What is we
the need
only aim,
to doand now the istoll
develop
we take a strategy
on the planet through the consump-
tion
for partnership
of resourcesand andfunding,
the resulting just pollution
as we do– be withit greenhouse gas emissions,
or
[plastic]
the particulates
waste,” Helias that stick says, in ourpromising
lungs – aaren’t big factored into prices. Nor is
the
announcement
damage we’re on doing
water to nextecosystems,
year. “We as want willtobe highlighted next week by
the
show Intergovernmental
the same kind of Panel
leadership
for Biodiversity
[as with and plas-Ecosystem Services.
tics]
Inand
the be circular
the catalyst
economy onthe water aimstewardship.”
is to eliminate waste and keep resources in
useThis
for as sits
longa as bitpossible,
uneasilywith withmaterials
the latest recovered
report and reused at the end of life.
fromA few CDPcompanies,
on the preparedness
like Renault, discoveredof consumer some years ago that such a
strategy
goods companies
boosts sales forandthecutslow-carbon
resource transition
use. But most have yet to investigate
its
(seepotential.
‘Companies Last year,aren’t Circle
movingEconomy fast enough on
BALU/SHUTTERSTOCK
produced
the circularits economy’),
first analysis which of therankedstate P&G second
of
lastglobal
amongcircularity
householdand goods concluded
firms. Asked in an
that
emailwe’re
aboutjust the 9% CDPofreport,the way Helias said: “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
there.
The
change message
is a key was priority
simple: for we P&G haveand we have of the Loop circular packaging scheme
to
significant
“stop effortsextracting,under stopway. This wasting,
includes driving
optimise
progress againstwhat we ouralready
science-based
have, and goal to cut our greenhouse gas emissions
recycle
in half, achieving
more and 100% better.”renewable electricity, and helping consumers reduce
their
The own circular
emissions economyby providing
is saiddetergents
to that deliver outstanding perfor-
offer
mancehuge in coldeconomic
water. We have benefits:
significant
in and comprehensive efforts underway
Europe
to address alone
Scope some1, 2€500bn
and 3 emissions.
over 10
years,
But according
what is P&G to doing
the Ellen to address
MacAr- deforestation, the issue highlighted by
thur
Greenpeace
Foundation. in its 2014 stunt at P&G’s headquarters?
The
WhileEnergyP&G reports Transitions
to CDPCommis- on its energy and water risk, earning B and B-,
sion
respectively
estimates last that
year, ait does
morenot circular
report on Scientists
its effortswarntothat we havedeforestation
address just 12 years to start slashing emissions
economy
risk in its supply
could reduce
chain. But CO2 itemissions
is notable that in its Moment of Truth report last
year Greenpeace
from the plastics, praised P&G as one
steel, aluminium andofcement
eight big brands to
industries by publicly list its
40% globally,
palmby
and oil 56%
suppliers, all of them
in developed RSPO-certified.
economies like Europe by 2050. So it should be
Helias points out that no consumer goods company is going to meet
a no-brainer.
commitments
But dig deeper to endanddeforestation
it’s more complex, in supply chains to
according byLéon
2020, “but we global
Wijnands, [P&G]
have steps
head to get there,
of sustainability and webanking
at Dutch are working with suppliers
and financial services togroup
make ING.
sure they ‘We’re
have zero deforestation.”
“Externalities don’t have a price. If we would have a global price on carbon talking about
She talks
dioxide enthusiastically
emissions and waterabout use, athatP&Gwouldprogrammehelp.” teaching
But he adds:2,000 “We’re
small- systematic
holder palm
talking aboutoil farmerschanges,
systemic in Malaysia not more
just the sustainable
nature of one agriculture
business techniques,
but of the changes,
which value
entire has resulted
chain.” in a 30%-50% increase in yields with far less fertil- not just the
iserUrgently
use. The projectare
needed willnewbe technologies,
expanded to reach business up and
to 10,000 farmers
financial models over
to nature of one
Terry Slavin is editor of
the next
keep five in
things years.
use for longer. There are examples already in the business-to- business, but
Ethical Corporation and
It’s thesector:
business kind ofCisco,thing HP Helias clearly relishes:
Enterprise using P&G’s
and Rolls-Royce, relationship
to name with
a few. More of thecorrespondent
a former entire
thousands
recently, of suppliers and billlions
Netherlands-based Floow2 has of consumers
developedto antry to do some platform
asset-sharing good in value
for Guardianchain’
Sustainable
thebusinesses
for world, or attoleast shareless harm. As
equipment andshe said inOn
services. a the
recent TED Talk
consumer after
side, the
Berlin- Business.
launch Grover
based of the Head offers &a Shoulders
subscription beachserviceplastic bottle: devices,
for digital “These products have
while another terry.slavin@ethicalcorp.com
been part
Dutch of the problem;
company, Mud Jeans, we leases
want them to be partjeans.
and recycles of the solution.” n @tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Download the full
The Responsible
Transform 2019
Responsible Business
Business Summit Europe
Summit West 2020
2019 event brochure here
26-28 May,
Amsterdam
San Diego | 2020
16-17 9-10
| October October
19 19
4
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
“What
In 2008, weRenault
need tocreated
do now ais specialised
develop a strategy
subsidiary to take control of auto-
motive
for partnership
waste materials
and funding, and justparts, as recycling
we do with copper, steel, aluminium and
plastics from
[plastic] waste,” end-of-life
Helias vehicles.
says, promising A plant outside
a big Paris refurbishes tens of
thousands of engines
announcement on water andnextgear-boxes
year. “We eachwant
year,
todelivering energy, water and
chemical
show the savings
same kind of 80%
of leadership
and generating [as with more
plas-
MARIORDO/WIKIMEDIA COMMONS
than and
tics] $500m be the
in revenues
catalyst on for water
the company
stewardship.”
annu-
ally,This
Renault
sits says.
a bit uneasily with the latest report
fromAppleCDP is pioneering
on the preparedness
new recyclingofprocesses consumer
to enable
goods companies
valuable materials
for the low-carbon
to go back into transition
the
same‘Companies
(see products. Itsaren’t goal moving
is eventuallyfast enough
to mineon
none
the circular
of the economy’),
earth’s resources. which ranked
Establishing
P&G second
such
circular
last amongsupply household
chains isgoods key. firms. Asked in an
email
INGaboutand the publicCDP andreport,
privateHeliassector “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
said:partners
are working
change is a tokey develop
prioritya European
for P&G and we have of the Loop circular packaging scheme
accelerator
programmeefforts
significant that will under
help way.
makeThis the business
includes case
driving
for circularity
progress againstand ourconnect
science-based
supply chain goal
partners.
to cut our greenhouse gas emissions
in half,
Some achieving
policy is 100%taking shape:
renewable The electricity,
most recent and helping consumers reduce
iteration
their ownofemissions
the EU’s circular
by providing economy detergents
package that deliver outstanding perfor-
includes
mance inrevised cold water.targetsWeon haverecycling
significant
upwards; a Renault is recyling
and comprehensive effortsmaterials
underway from end-of-life vehicles
binding
to address landfill
Scope target;
1, 2 and
and an 3 emissions.
EU-wide strategy
for But
plastics,
what is including,
P&G doing most to recently,
address deforestation,
a target to eliminate
the issue single-use
highlighted plas-
by
tics.
Greenpeace
An eco-design in its 2014 directive
stunt at means
P&G’scircularity
headquarters?
principles must be embedded
in product
While P&G design.
reports(See to The
CDPbattle
on itstoenergy
turn theandtide
water
on risk,
the e-waste
earning B epidemic)
and B-,
But
respectively
governments last year, could
it does makenot report
procurement
on its efforts
decisions
to address that deforestation
would help
driveincircular
risk its supply solutions.
chain. But it is notable that in its Moment of Truth report last
yearNew Greenpeace
recycling technologies
praised P&Gthat as oneensure
of eight
materials
big brands
keep their to publicly
inherent list
value,
its
as well
palm oilas suppliers,
recyclingallinfrastructure
of them RSPO-certified.
are badly needed everywhere.
“You can’t
Helias pointsjust out
buildthata plastics
no consumerrecyclinggoods
plant overnight,”
company issays going Janeto Bevis,
meet
chair of the UK’s
commitments to endOn-Pack
deforestation
Recycling in supply
Label (OPRL)
chains by scheme.
2020, “but
“However,
we [P&G] the
wholesteps
have conversation
to get there, around and extended
we are workingproducerwithresponsibility
suppliers to make and the surechan-
they ‘Most countries
cellor’s
have zeroconsultation
deforestation.” [on a tax to encourage a minimum recycled content] are have a landfill
beginning
She talks to enthusiastically
create the market about
conditions
a P&G thatprogramme
make it teaching
look a more 2,000commer-
small- tax but the UK’s
cially viable
holder palmoption.”
oil farmers in Malaysia more sustainable agriculture techniques, draft waste
which
Richardhas Kirkman,
resulted in UKa chief30%-50% technology
increaseandininnovation
yields with officer
far less
at Veolia,
fertil- and resources
thinks
iser use.theThe UK’s project
draft willwaste be andexpanded
resourcesto reach
strategy
up to “is 10,000
leadingfarmers
edge. Mostover strategy is
Terry Slavin is editor of
countries
the next five have years.
a landfill tax, but this is really creating conditions for circular creating
Ethical Corporation and
economy.”
It’s the kind The of question,
thing Heliashowever, clearlyis “will
relishes:
they using
go through
P&G’swithrelationship
it?” Veolia with
is conditions
a former correspondent
writing design
thousands of suppliers
guides and and working
billlionswith
of consumers
industry. to try to do some good in for circular
for Guardian Sustainable
theKirkman
world, or has at recently
least less noticed
harm.aAs bigshe
change,
said inwith
a recent
brandsTED employing
Talk after
teamsthe economy’
Business.
of graduates,
launch of the all Headlearning
& Shoulders
how to designbeach plastic
for a circular
bottle: economy.
“These products
Taxing virgin
have terry.slavin@ethicalcorp.com
materials,
been part of asthe proposed
problem;inwe last
want October’s
them to budget,
be part ofwillthebesolution.”
enough n to tip the @tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Responsible Business Summit Europe 2020 Download the full
Transform 2019 19
5 event brochure here
26-28 May,| 2020
Amsterdam 16-17 October
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
WINNOW
balance,
“What he we suggests.
need to do“People now is develop
are asking a strategy
us
already,
for partnership
and we and don’tfunding,
even have justthe astax
weyet.”
do with
[plastic]
There’swaste,” no shortage Helias ofsays,
entrepreneurs
promising with a big
brilliant
announcement ideas and on water promising
next year. solutions
“We want but to
they
showneed the same
finance. kind of leadership [as with plas-
tics]
“Theand circular
be the catalyst
economy oniswater
bothstewardship.”
a challenge
andThis an opportunity
sits a bit uneasily for investors:
with the an latest
opportu- report
nity
fromtoCDP rethink on the theway preparedness
value is created of consumer
in the
economy,”
goods companies suggestsforJamie the low-carbon
Butterworth,transition
chief
executive
(see ‘Companies of Edinburgh-based
aren’t movingprivate fast enoughequity on
firm,
the circular
Circularity
economy’),
Capital.which His firm
ranked hasP&Graisedsecond
a
£60m
last amongpot from household
institutionalgoods investors
firms. Asked
who see in an
the
email potential
about the of CDP
a circular
report,approach,
Helias said: and“Climate
has Virginie Helias with Tom Szaky of TerraCycle – P&G is part
identified
change is aa “good key prioritynumber for ofP&G companies
and we at haveWinnow of thehas cutcircular
Loop food waste in half scheme
packaging in commercial kitchens
a
significant
genuine efforts growthunder stageway.…. This
[that includes
are] abledriving
to
outperform
progress against their our linear
science-based
counterpartsgoal by tobeing
cut our
more greenhouse
efficient with
gas emissions
resources
or
in half,
[have] achieving
identified 100% specific
renewable challenges
electricity,
in theandcircular
helping economy
consumersand reduce
are
dealing
their own withemissions
those.” by providing detergents that deliver outstanding perfor-
mance
One in example
cold water. is UK-based
We have significant
Winnow, which and comprehensive
is helping to close effortstheunderway
loop on
food
to address
waste Scopein the catering
1, 2 andindustry.
3 emissions. Its technology has cut food waste by 50%
on But
average whatacrossis P&G100 doing
sites,
to says
address Butterworth,
deforestation,and thattheinevitably
issue highlighted
has a posi- by
tive
Greenpeace
impact on in profitability
its 2014 stunt in aatsector
P&G’swhereheadquarters?
margins are tight.
He
While points
P&Gto reports
a huge to shift
CDP in onimpact
its energyinvesting,
and waterfromrisk,
environmental,
earning B and social
B-,
and
respectively
governance last criteria
year, it does
to saying:
not report
“we wanton its[an]efforts
investment
to address
returndeforestation
plus a posi-
tive
risk inimpact
its supply
and climate
chain. But mitigation.
it is notable We wantthat in our
itscake
Moment and of eatTruth
it. CEreport
[circular
last
economy]
year Greenpeace is a good praised
example P&G of as
where oneyouof eight
can get bigthat.”
brands to publicly list its
palmButoilthere
suppliers,
are challenges
all of them forRSPO-certified.
the financial sector: the notion of product as a
service
Helias (Seepoints
The cutting
out thatedge no in consumer
circular) will
goods havecompany
cash-flowisimplications
going to meet and
credit
commitments
risks. Financiers
to end deforestation
have to get in to supply
grips with chains
bothbynew 2020,technologies
“but we [P&G] and
new
havebusiness
steps to modelsget there, at and
the same
we aretime. working with suppliers to make sure they
haveThat’s
zerowhy deforestation.”
ING, ABN Amro, Rabobank and other members of the FinanCE
working
She talks group enthusiastically
have developed about
a seta ofP&G guidelines
programme on what
teaching
constitutes
2,000 small-
circu-
larity,
holderwhich palm oil theyfarmers
hope in will
Malaysia
evolve more to besustainable
used widely. agriculture
The wider techniques,
FinanCE
collaboration
which has resulted brings together
in a 30%-50% financialincrease
institutions,in yields
academia withandfar non-profits
less fertil- Angeli Mehta is a former
BBC current affairs
from
iser use.
the CE100
The project programme will beofexpanded
the Ellen MacArthur
to reach up Foundation.
to 10,000 farmers over
producer,
Terry Slavin with a research
is editor of
the next
“What fiveweyears.
tried to do was develop a common language,” says Wijnands
PhD. She
Ethical now writesand
Corporation
of ING.
It’s the “If kind
you’re of working
thing Helias
with multiple
clearly relishes:
parties, using
there’sP&G’s
a big relationship
advantage of with
all about
a formerscience, and has
correspondent
speaking
thousandsthe of same
suppliers language
and billlions
and using of consumers
the same definitions.”
to try to do some good in a particular
for Guardianinterest in
Sustainable
theIfworld,
investors or at canleastlearn
lessto harm.
speak As theshe
same saidlanguage,
in a recent canTED consumers,
Talk afterbusi-
the the environment and
Business.
nesses
launch of and thegovernments
Head & Shoulders do the beach same? plastic
Then the bottle:
circular
“These
economy
products mayhaveget sustainability.
terry.slavin@ethicalcorp.com
the
been traction
part ofitthe urgently
problem; needs.
we wantn them to be part of the solution.” n @AngeliMehta
@tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Download the full
The Responsible
Transform 2019
Responsible Business
Business Summit Europe
Summit West 2020
2019 event brochure here
26-28 May,
Amsterdam
San Diego | 2020
16-17 9-10
| October October
19 19
6
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
“What we need to do now is develop a strategy
for partnership and funding, just as we do with
[plastic] waste,” Helias says, promising a big
announcement on water next year. “We want to
show the same kind of leadership [as with plas-
tics] and be the catalyst on water stewardship.”
This sits a bit uneasily with the latest report
from CDP on the preparedness of consumer
goods companies for the low-carbon transition
(see ‘Companies aren’t moving fast enough on
the circular economy’), which ranked P&G second
last among household goods firms. Asked in an
email about the CDP report, Helias said: “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
change is a key priority for P&G and we have of the Loop circular packaging scheme View online
significant efforts under way. This includes driving
9DREAM STUDIO/SHUTTERSTOCK
progress against our science-based goal to cut our greenhouse gas emissions
From refilling and sharing to recyclable
in half, achieving 100% renewable electricity, and helping consumers reduce
their own emissions by providing detergents that deliver outstanding perfor-
thin film: the cutting edge in circular
mance in cold water. We have significant and comprehensive efforts underway
to address Scope 1, 2 and 3 emissions.
But what is P&G doing to address deforestation, the issue highlighted by
Angeli
Greenpeace Mehta in looks
its 2014 at stunt
technology
at P&G’s and policy innovations in the push-
headquarters?
back against
While P&G single-use
reports to CDP packaging
on its energy and water risk, earning B and B-,
respectively last year, it does not report on its efforts to address deforestation
O nce
risk in
year they
its upon
supply
Greenpeace
containers
a chain.
that they
palm oil suppliers,
time, people
returned praised
But it isgot
to be washed
allgot
P&G as
their milk
notable
andonerefilled;
back RSPO-certified.
of them
delivered
that in its Moment
theybig
of eight paid
in glass
a deposit
brands
bottles,
of Truth reportwhich
on soft drinks
to publicly
on return. Those quaint practices were ditched
last
list its
In February,
France became
the second
with the coming
Helias points ofout cheap
thatandno extremely
consumerusefulgoodsplastic.
company is going to meet nation after the
It made sense
commitments to end – plastic was strong
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zero deforestation.”
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lation
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of suppliers and billlions of consumers to try to do some good in for Guardian Sustainable
theInworld,
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want them to be part of the solution.” n @tslavinm
Transitioning
Transitioning to
to aa circular economy will
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be a akey
keycomponent
componentatat
The Responsible Business Summit Europe 2020 Download the full
Transform 2019 7
19 event brochure here
26-28 May,| 2020
Amsterdam 16-17 October
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
“What we need to do now is develop a strategy
for The global commitment
partnership and funding, just is led as we by do the with
Ellen MacArthur
[plastic] waste,” Helias Foundation, which will
says, promising a big
monitor progress
announcement annually.
on water It says
next year. “We that want to
effortsthe
show so same
far “do kindnotoftruly match [as
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be the catalyst on waterwhen it comes
stewardship.” • Circle Economy‘s 2018 analysis of the state of
to This
elimination
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innovation
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on the re-use models.”ofMoving
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from commitment
goods companies for to action is crucial,transition
the low-carbon the committing to an average of 30% recycled plastic
foundation
(see says. aren’t moving fast enough on
‘Companies in packaging by 2025. The UK government wants
theJim Brisby,
circular commercial
economy’), whichdirector
ranked P&G at foodsecond to incentivise producers to design better pack-
producer
last amongCranswick,
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electricity, consumers
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for recyclers
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providing detergents that deliver outstanding perfor-
• Brands and retailers will be piloting the Loop
to recycle.”
mance in coldConsumers,
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The UK in
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headquarters? Angeles firm Replenish has developed a refillable
resources
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packaging
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is exploring
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suppliers, alllabelling of what pack-
of them RSPO-certified. while its new London store is offering workshops
aging can points
Helias and cannot be recycled.”
out that no consumer goods company is going
in upcycling to meet
and repairs.
Jane Bevis,tochair
commitments of the On-Pack
end deforestation Recy- chains by 2020, “but we [P&G]
in supply
cling steps
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and wealso are wants
workingtowith suppliers to make sure they
see packaging
have labelled either as recyclable or
zero deforestation.”
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enthusiastically done,”ashe P&G admits. “For some
programme materials
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Terry Slavin is editor of
will next
the helpfivedrive the market. Already, says Bevis, some supermarkets are
years. the chain. Look
Ethical Corporation and
using
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of thing Helias which
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a former correspondent
of combinations
thousands of packaging
of suppliers elements
and billlions – as a guide
of consumers to trytotowhich
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for Guardian Sustainable
opt world,
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least OPRL is also
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terry.slavin@ethicalcorp.com
produce
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@tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Responsible Business Download the full
Transform
The 2019
Responsible Business Summit Europe
Summit West 2020
2019 event brochure here
26-28
San May,
Diego
Amsterdam | 2020
| October
16-17 9-10
October
8
19
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
“What
A lot ofweCranswick’s
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(the stuff drinks bottles are made
from):
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easy for recyclers
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[plastic] waste,”
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other a big
CRANSWICK
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latest report
want food
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goods
Cranswickcompanies has for alsothe committed
low-carbon to transition
halving
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the weightaren’t of itsmoving
packaging fast andenough on
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economy’),
own internal which materials:
ranked P&G one second
challenge
last amongis household
to find an goods alternativefirms.toAsked the in an
flimsy about
email plasticthe aprons,
CDP report,
glovesHelias said: “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
and sleeves
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Different
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createown
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chains,”
to addresssays Scope Brisby.
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to address is confi- deforestation, the issue highlighted by
dent
Greenpeace
that it will in its
get2014
70%stunttowardsat P&G’sits 2025 headquarters?
goalWhileof having
P&G reportsall packaging
to CDP on recyclable
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waterisrisk,
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earning packaging
B and B-, to make recycling easier
within a year.last year, it does not report on its efforts to address deforestation
respectively
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in its China’s
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ban onBut theit import
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its Moment
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holder palminnovation
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which has resulted
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iser to
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andexpanded
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is recycled and evenfarmers
then over
only booked for the
Terry Slavin is editor of
the next
into five years.
low-value items. Next year, a recycling plant in Ohio will start producing next 20 years
Ethical Corporation and
It’s thepolypropylene
recycled kind of thing with Helias clearly
colour, relishes:
odour using P&G’s relationship
and contaminants removed. It with has a former correspondent
thousands
claimed of suppliersperformance
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virgin material, to do someto an good
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the world,
tion by oneorofatProcter least less harm. As
& Gamble’s she saidJohn
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has its havetotal terry.slavin@ethicalcorp.com
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production the problem;
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20 years. @tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Responsible Business Summit Europe 2020 Download the full
Transform 2019 19
9 event brochure here
26-28 May,| 2020
Amsterdam 16-17 October
???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
1000 WORDS/SHUTTERSTOCK
TWITTER
“What we need to do now is develop a strategy
for partnership and funding, just as we do with
[plastic] waste,” Helias says, promising a big
announcement on water next year. “We want to
show the same kind of leadership [as with plas-
tics] and be the catalyst on water stewardship.”
This sits a bit uneasily with the latest report
from CDP on the preparedness of consumer
goods companies for the low-carbon transition
(see ‘Companies aren’t moving fast enough on
the circular economy’), which ranked P&G second
last among household goods firms. Asked in an
email about the CDP report, Helias said: “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
The pendulum
change is aiskeyswinging backfor
priority to theP&Gdaysand
of refillable
we have bottles of the Loop circular packaging scheme
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progress
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this year,our Dutch
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companygoal to cut
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in half, the
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capital100% renewable
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plant, consumers reduce
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to make outstanding
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nology cold water.
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to address
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guaranteed.
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Greenpeace
What about in its 2014 stunt at P&G’s headquarters?
re-use?
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Earlier P&G
this reports
year, someto ofCDP on its energy
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brands risk,retailers
earning–Bincluding
and B-, ‘This is
respectively
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have zero deforestation.”
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toldShe talksCorporation
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Terry Slavin is editor of
the“We
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Ethical Corporation and
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launch of with
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of eight years,bottle:
and“These products
the potential have
to avoid terry.slavin@ethicalcorp.com
been
up to part of the problem;
100 packs being thrown we wantaway. them to be part of the solution.” n @tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Download the full
The Responsible
Transform 2019
Responsible Business
Business Summit Europe
Summit West 2020
2019 event brochure here
26-28 May,
Amsterdam
San Diego | 2020
16-17 9-10
| October October
19 19
10???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
TWITTER
“What
All the we brands needwillto dobe nowable is
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test outatheirstrategy
usage assumptions when online
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water,
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LOOP
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from and all on that’s
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refillablecompanies
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for the low-carbonso transition
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at
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consumption
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risk in as
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year Greenpeace
Loop users won’tpraised ever own P&Gthe as one of eight big brands to publicly list its
palm oil suppliers,
container – and that all ofconcept
them RSPO-certified.
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traction out that of Loop goods
no consumer
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commitments
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have The zero deforestation.”
concept of “power by the hour” was pioneered by Rolls-Royce in 1962,
She talks
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efficiency over
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Terry Slavin is editor of
theHP next five its
says years.
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Ethical Corporation and
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that assumes some good
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the world,
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cartridge. disposal
Business.
launch of the Head
HP recycles the &plastic
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terry.slavin@ethicalcorp.com
been hangers
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containn 45-70% @tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Responsible Business Summit Europe 2020 Download the full
Transform 2019 19
11 event brochure here
26-28 May,| 2020
Amsterdam 16-17 October???
Circular economy briefing EthicalEthical
Corporation
Corporation
| August
| 2019
2014
ZEVECA KIRKEZ/SHUTTERSTOCK
TWITTER
“What we need to do now is develop a strategy
for partnership and funding, just as we do with
[plastic] waste,” Helias says, promising a big
announcement on water next year. “We want to
show the same kind of leadership [as with plas-
tics] and be the catalyst on water stewardship.”
This sits a bit uneasily with the latest report
from CDP on the preparedness of consumer
goods companies for the low-carbon transition
(see ‘Companies aren’t moving fast enough on
the circular economy’), which ranked P&G second
last among household goods firms. Asked in an
email about the CDP report, Helias said: “Climate Virginie Helias with Tom Szaky of TerraCycle – P&G is part
change is a key priority for P&G and we have of the Loop circular packaging scheme
significant efforts under way. This includes driving
progress against our science-based goal to cut our greenhouse gas emissions
in half, achieving 100% renewable electricity, and helping consumers reduce
their own emissions by providing detergents that deliver outstanding perfor-
The average
mance power
in cold drill will
water. Webehave used significant
for just 13 minutes of its life
and comprehensive efforts underway
to address Scope 1, 2 and 3 emissions.
But what is P&G
post-consumer content.doing to address
Indeed, using deforestation,
recycled PET plastic the issue highlighted
rather by
than virgin
Greenpeace
plastic has cut in its
water2014 use stunt at P&G’s
by 38%, totalheadquarters?
energy use by 63%, and carbon foot-
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print by anP&G reportsofto42%.
average CDPHowever,
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does its supply chain. But
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costslastof
year Greenpeace
recycling its products. praised P&G as one of eight big brands to publicly list its
palm oil suppliers,
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HP’s “device asRSPO-certified.
a service” offering for business customers, With the
Helias monitor
analytics points device
out that no consumer
health, so potential goods
problems company is going
are detected to meet
in advance average car
commitments
and “HP manages to end deforestation
all hardware in supplymigration
and software chains byand 2020, “but we [P&G]
decommissioning, in use just 4%
have steps
which to get
includes there, andparts
refurbishing, we are working
re-use, andwith suppliersrecycling,
responsible to make ultimately
sure they of the time it
have zero
driving deforestation.”
circularity,” according to UK managing director George Brasher. makes sense
She talksitems
Sharing enthusiastically
amongst peers about maximises
a P&G programme the useful teaching
life of2,000 small-
a product. for Renault and
holder palm
According tooilthefarmers
Edinburgh in Malaysia
Tool Library,morethe sustainable
average power agriculture techniques,
drill gets used for Volkswagen to
which
13 has resulted
minutes during itsinlife, a while
30%-50% the RAC increase
estimates in yields
that the with far less
average carfertil-
is in launch electric
iser just
use use.4% Theofproject
the time. will be expanded to reach up to 10,000 farmers over car sharing
Terry Slavin is editor of
theSonext five years.
it makes sense for car-makers like Renault and Volkswagen to launch schemes
Ethical Corporation and
It’s the kind
electric-car of thing
sharing schemesHeliasin clearly
denselyrelishes:
populated using P&G’s
cities like relationship
Berlin, Paris withand a former correspondent
thousands
Madrid. of suppliers
Renault alreadyand billlions
leases of consumers
its electric to try to do
vehicle batteries some
to its good in
customers: for Guardian Sustainable
the world,
these can be or reused
at leastinless harm. As
renewable she said
energy in a recent
distribution TED Talk
networks afterasthe
as well in Business.
launch and
offices of the Head &and
industry, Shoulders
eventually beach
Renaultplastic
saysbottle:
all the“These
material products
componentshave terry.slavin@ethicalcorp.com
been
are part of the problem; we want them to be part of the solution.” n
recycled. @tslavinm
Transitioning
Transitioning to
to aa circular economy will
circular economy willform
be a akey
keycomponent
componentatat
The Download the full
The Responsible
Transform 2019
Responsible Business
Business Summit Europe
Summit West 2020
2019 event brochure here
26-28 May,
Amsterdam
San Diego | 2020
16-17 9-10
| October October
19 19
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