Sport 2050 Strategic Plan - Volume 2 - Greater Shepparton City Council
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27/05/11 Contents 1. COUNCIL’S ROLE IN SPORT ...................................................... 3 2. FUTURE DEMAND FOR SPORT ................................................. 9 3. PORTFOLIO OF SPORTS ......................................................... 20 4. SHEPPARTON SPORTS PRECINCT AND INDOOR SPORTS STADIUM....................................................................................... 23 5. MANAGEMENT OF FACILITIES ............................................... 30 6. INFRASTRUCTURE DEVELOPMENT ........................................ 35 Appendix 1: Known sports facilities in schools ............................. 38 Appendix 2: Criteria for Prioritising Capital Works ....................... 39 Appendix 3: Strategic Capital Works Plan..................................... 41 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form, Rear 534 Mt Alexander Road by any means, without the prior ASCOT VALE VIC 3032 written permission of Greater Ph 03 9326 1662 Fax 03 9326 0991 Shepparton City Council and Email: leisure@jeavons.com.au @leisure VOLUME 2: SPORT 2050 STRATEGIC PLAN 1
27/05/11 Acknowledgements About this document @leisure wishes to acknowledge the This document is Volume 2: Sport 2050 assistance of the following Council staff, Strategic Plan prepared for Greater in particular: Shepparton. Colin Gleeson, Team Leader This strategy has been prepared by Recreation @leisure. Brendan Gosstray, Manager Recreation and Parks The documents prepared for this project are: Kellie Halden, Recreation and Parks Officer Volume 1: Demand and Consultation Michelle Barzen, Recreation Officer Findings Report All Project Steering Committee Volume 2: Sport 2050 Strategic Plan members @leisure would also like to thank the sports clubs and associations who responded to requests for information, interested people who contributed to, and attended workshops regarding this project. VOLUME 2: SPORT 2050 STRATEGIC PLAN 2
27/05/11 1. COUNCIL’S ROLE IN SPORT Why Council subsidises sport Local government subsidises sports in recognition of the range of benefits it delivers to a) individuals who see it, follow it, play it, and are involved in clubs and b) the community who benefit from the social, economic and health outputs of sport. The primary benefits of sport include: Individual health and wellbeing benefits associated with the physical and social activity Health sector savings and general productivity benefits for the economy from a healthier workforce participating in sport Social capital benefits of social connectedness generated by clubs and volunteers in sport, and The economic benefits derived from staging events in Greater Shepparton. Council has a partnership with a company, Complete Sports Marketing who assist in securing events for the region. In recent years, Council has supported the National BMX racing championships, the Australian Softball masters championships, swimming country championships, state multi little athletics and will host the Under 12 junior basketball championships in 2011 and 2012. VOLUME 2: SPORT 2050 STRATEGIC PLAN 3
27/05/11 Valley Sport receives financial assistance from the Department of Community Planning and Development Vic., and Partners in sport typically from project funding through agencies such as VicHealth. There are some other key players in sport in Greater Shepparton. These include Melbourne University. The Academy of schools and other educational Sport Health and Education (ASHE) uses institutions, State and federal participation in sport as an avenue for government regional and state sporting indigenous people to undertake associations and clubs. Key partners are education and training within a trusted, Department of Community Planning and culturally appropriate environment. ASHE Development (DCPD), Valley Sport, is a joint initiative of the University of Melbourne University and local schools. Melbourne and Rumbalara Football / Netball Club. The Department of Planning and Community Development (DPCD) is Melbourne University also has a presence committed to supporting communities to at Dookie College which has a number of become sustainable, connected and sporting facilities, and Mt Major which inclusive. Sport and Recreation Victoria is accommodates the only mountain bike a department of DPCD. It administers a facility serving Greater Shepparton. range of grant programs that have assisted with the provision of sporting La Trobe University has made a infrastructure and programs servicing commitment to a new campus in Greater Shepparton. Shepparton. This may bring additional sports facilities. Valley Sport is one of nine regional sports assemblies that make up the Regional Schools Sports Network Victoria. Valley Sport is a The Federal Government’s response to not for profit regional sporting body the Independent Sport Panel Report and new sport policy paper: Australian Sport: established to assist communities by The Pathway to Success, focuses on: providing opportunities for participation increasing the number of Australians in sport and active recreation and by assisting sports clubs with club participating in sport; strengthening development, administration and sporting development pathways, strategic planning. Valley Sport objectives connecting grassroots and high are to: performance sport; and striving for success. One key policy area is the Provide effective leadership, advice National Sport and Education Strategy-‐ and assistance to sport and associated with schools and sport. recreation organisations Partnerships with schools have long been Strengthen linkages between clubs, an important part of local sports local councils, schools and other provision, and this will continue. Recently groups a large number of schools in Victoria have Promote the social, health and been redeveloped and existing schools economic benefits of sport and have lost sports facilities to building recreation developments. This has also been Increase the community’s level of evidenced in Greater Shepparton. participation in sport and active recreation. VOLUME 2: SPORT 2050 STRATEGIC PLAN 4
27/05/11 Small indoor sports courts at schools are important to small community sports and recreation groups, as they provide affordable venues, especially for training. There is an existing partnership with If a new school is provided in the south Council and McGuire College. The oval east growth corridor, one additional was partially built on Council land at indoor sports court should be considered Vibert Reserve. The school’s grass space to ensure a two court indoor facility is has been lost due to building of a available to the community. government funded language centre. A list of schools with sports facilities is At Shepparton High School, the oval, provided in Appendix 1. tennis courts and hall are open to the public for hiring. The school lost one oval Other potential partners due to a new science centre being built. Other potential partners include as There is no partnership established as yet community health organisations and with Council or Clubs, but the opportunity primary care partnerships, and the Ethnic is there. The tennis courts are very Council. important to assist with junior development. The Ethnic Council of Shepparton and District is a not for profit community Some schools have sports clubs such as organisation which relies on grants from the Notre Dame College Cricket Club and government and industry to provide St Brendans Tennis Club and the Marist settlement, refugee brokerage, volunteer Basketball Club. support and information and advocacy services. The Ethnic Council may assist in Orrvale and Grahamvale Primary Schools increasing the number of people born in are being expanded, and will lose turf non-‐English speaking countries to play sports fields, however may gain other sport. In a similar way to employment of sporting facilities. the Landcare Officer-‐ there may be an There is a proposed school site in Kialla opportunity to provide support to include near the airport for future development new arrivals into existing sports clubs and that has the potential to include sports programs, and finding business partners facilities. to sponsor specific children who may not otherwise play sport. Many of Council owned sports facilities are hired for school use. Council should encourage communication between all partners to work together, to Schools have partnerships with private share resources and meet common sports facilities that are not available on objectives. This should extend to clubs Council land. These include; Dhurringile sharing facilities at common grounds, Shooting Range, Shepparton Golf Course, scheduling to increase utilisation of and Sportszone in Kialla Lakes Drive; an existing facilities, accommodating other indoor tennis and beach volleyball clubs overflow games, and seeking to complex. accommodate individual players who are not able to be accommodated at other clubs. VOLUME 2: SPORT 2050 STRATEGIC PLAN 5
27/05/11 There are more than 200 sports clubs and In delivering its primary role through associations in Greater Shepparton. infrastructure provision, Council needs to be conscious of the availability of: There are likely to be many opportunities to address common issues and share A hierarchy of facilities that suit resources to ensure sports opportunities potential users and the sports played don’t reduce over time. (field sizes, surfaces and the standard of support facilities) and support Council should encourage all sports foundation and participation, as well providers and stakeholders to come as performance levels of sport together twice a year to discuss issues A range of sports, equitably and infrastructure planning and distributed across the region that development. mean people are likely to be able to Council’s role in relation to others participate in a sport of their choice Council’s role in relation to others is regardless of age, gender, income, primarily focused on infrastructure ability and cultural background planning and provision to enable the benefits of sport to be realised. Council Information to assist in matching the also has a primary obligation to make availability of sports clubs, residents aware of the available opportunities and facilities, with opportunities and encourage them to use people who would like to play or be them. involved in sport Council relies on schools, clubs and other organisations to provide the skill development, competitions and sports programs that enable people to participate and use Council facilities. Council has a secondary role to encourage people to participate in sport by assisting clubs and other providers to remain viable, and reach a wider audience than they would typically, as well as to program its own facilities to encourage participation. VOLUME 2: SPORT 2050 STRATEGIC PLAN 6
27/05/11 Council has a role to play in ensuring all residents have an opportunity to play sports. Providing recreation opportunities for target groups who are less likely to participate without interventions is important for three reasons: Their need is likely to be greater (e.g. They are more likely to experience social isolation, economic disadvantage, and / or health issues and do not have the same access to transport and other services) and they will therefore benefit more from participation They are less likely to seek opportunities in the private sector, either because they may not be willing to pay the full cost, or because they may need assistance to participate These groups may not otherwise engage in social and physical activities that offer significant health and wellbeing benefits Information A revised inventory of sporting facilities has been compiled for this project using information provided by Council, clubs, DSE and committees of management. A number of contacts provided for reserves had not been associated with them for more than five years. It would be beneficial for Council’s databases to be up kept up to date to ensure facilities and clubs are promoted to residents and facilities are well utilised. VOLUME 2: SPORT 2050 STRATEGIC PLAN 7
27/05/11 Suggested directions: Council’s role Principles: Council’s role Convene a sports forum of all clubs twice Council’s primary role is associated with a year to discuss issues and local and district level facilities that infrastructure planning and support casual participation, local club development, and specific project and municipal wide competitions. Its role initiatives in regional sports facilities is primarily in an economic development role, as the Prepare a MOU with Melbourne University in relation to Community use regional centre of the Goulburn Valley, of Mt Major mountain bike facilities and in order to support tourism to the City Continue discussions with the Department of Education and Early Council’s focus should be on district and Childhood Development about school local facilities within the region to help planning and joint facility development them remain viable and active. However, Council will facilitate the development of Hold discussion with the Ethnic Council regional facilities. about working closely with Valley Sport and Council to encourage people who Council should continue to develop their are new arrivals to play sports partnerships with Valley Sport, Complete Sports Marketing and ASHE to build a Work closely with DSE and their lasting partnership together and look for committees of management of sports funding opportunities for regional facilities that Council is not responsible facilities that will also provide local for, peak sporting bodies and other opportunities private partners to improve the quality of existing sports facilities and enhance Council’s support of sport should extend participation to all sports clubs who provide benefits to residents and workers, regardless of Consider working with all partners to whether they are located on private, market all available sports opportunities crown or Council land, noting however in Greater Shepparton; and update data that priority should be given to on the GIS and Councils leisure directory, maintaining Council owned assets listing all facilities by locality The degree of Council support may be Seek commitment from all partners to influenced by degree of commerciality the capital works plan in this strategy and resulting benefits to the community and source funds for facility upgrades Council’s funding responsibility for sport is shared with: o The users of facilities (through hire fees, club and association contributions to the cost of infrastructure required for their purposes) o The state government and federal government (in recognition of the benefits of sport, and the necessity of Council facilities to serve residents, workers, visitors, and educational institutions without such facilities) Council’s leisure directory should include all sports facilities, clubs and sports providers regardless of whether they are on Council, crown or private land VOLUME 2: SPORT 2050 STRATEGIC PLAN 8
27/05/11 Greater Shepparton’s demographic profile is characterised by an increasing proportion of older adults, and a loss of young people from rural areas, however 2. FUTURE DEMAND the projections continue to show larger quantities of children and young adults; FOR SPORT largely due to likely new residential development. This increase will provide an increased number of people playing sport in 2030, based on the assumption Responding to general changes in that current participation rates can be sport maintained. A key change occurring in sport is the increasing proportion of people The main influences of participating in unorganised sports and demographic profile on physical activity and “pay as you play” participation in sport sport, and a subsequent decrease in club Participation rates in sport and physical based participation. activities are influenced by age, gender, Aging infrastructure and changes in income, ethnicity and education. volunteering, and employment has In Greater Shepparton income (and fuelled these changes with increasing related issues associated with social demands associated with governance and disadvantage) is likely to be the main business practices, and time poor barrier to participation in sport, followed lifestyles. The expectations associated by the aging of the population. with the quality and convenience of sports opportunities are increasing and Income there is a need for clearer pathways from Participation rates generally increases as junior to senior and performance levels of household income increases2, and the sport as traditional support through participation rate for persons in the family, schools and churches diminish. lowest income bracket is likely to be almost half that of people highest income Population size and distribution, bracket (45% as compared to 80%). There and affect on demand for sport are some 4400 people in Greater Greater Shepparton’s population is Shepparton in the lowest income bracket, projected to be home to 79,075 people by and the proportion of people with this 2031 an increase of approximately 20,000 level of income (24%) is generally higher (33.5%) between 2006 and 2031, at an than that for Victoria as a whole.) annual rate of 1.34%. Telephone interviews with stakeholders indicated a concern about the costs of Demographic projections up until 2031 participating in sport, insurance and the indicate an increase of approximately lack of transport. 1000 people in each 5 year cohort in Greater Shepparton, from current Shepparton Central, Shepparton North estimates. Based on the Participation In West and Tatura have lower income Sport and Physical Recreation 2009-‐101 earners compared to other areas of some 60% of these people will participate Shepparton. in some form of sport or physical recreation activity. VOLUME 2: SPORT 2050 STRATEGIC PLAN 9
27/05/11 The telephone interviews with stakeholders indicated: a lack of women participating in sport due to cultural restrictions, and the need to be able to Age offer women only swimming and indoor An increasing number of people over 65 sports sessions in facilities. years will influence participation in sport (especially in established and rural areas) Social aspects and scheduling to fit family and will affect participation rates in club and work routines appear more important sport. Children aged 5-‐14 years are than ever to women being able to expected to experience a growth of 4% participate. Hence shorter games, social from 2011 to 2026. Young adults and formats, “pay as you play” options and adults are expected to slow down their flexible and mid week scheduling may growth by 1% over the next 25 years. encourage more women to participate in sport. Many young people also leave the City after completing their secondary Other population groups education, with a number of them migrating to Melbourne or places with Greater Shepparton have a number of strong job prospects like Queensland. It is population groups that are less likely to assumed that a number of these patterns participate in sporting opportunities will continue into the future. without intervention. These groups include: new arrivals especially people However an increasing proportion of born overseas from non-‐English speaking older adults are likely to be active, countries, people with a disability, and compete in one-‐off or irregular events indigenous people. and chose sports such as cycling, tennis, golf, lawn bowls, soccer and softball than These groups are likely to benefit other contact sports. The overall growth significantly (and possible more than in the number of children and young other sectors of the population) from adults due to new residential participation in sport and physical activity, development will increase the overall however the number of people falling into number of people likely to play sport by to each group is relatively small which 2031. makes provision of specific programs or interventions more difficult. Participation by females An increasing proportion of women are A number of stakeholders identified that not participating in sport and physical few sporting facilities are accessible to activity. people with a disability. In many instances as clubrooms are important This may reflect an increasing proportion social venues, and as these are not of people born in non-‐English speaking accessible these do not cater for the cultures and other social and whole community. The Shepparton environmental issues. Indoor Sports Stadium and Aquamoves were also identified as needing works to Women’s leisure time is typically more make them more accessible to all people. fragmented than men’s, and this tends to affect an ability to regularly participate in club sports. VOLUME 2: SPORT 2050 STRATEGIC PLAN 10
27/05/11 Suggested directions: 3 Only 30% of indigenous adults aged 15+ demand years participate in sports and physical activity. In 2006,4 there were 1,820 Seek funds to increase accessibility of indigenous people (3% of the population) change rooms at Aquamoves and in Greater Shepparton. facilities at the Shepparton Indoor Stadium as a priority Telephone interviews made three Continue to work with a range of other comments about new arrivals and people partners to increase residents access to born overseas: facilities and enable all residents to find sports opportunities relevant to their “New arrivals are not participating in needs organised sports due to costs, therefore they play social soccer in the park; Coaches need to be culturally appropriate, and have a focus on participation rather than a winning mentality; Transition from junior sport into senior sport requires higher levels of support” Whilst the proportion of people playing club sports appears to be declining in comparison with other non-‐organised activities – the population growth itself and the increasing numbers of people in the younger age groups will sustain demand for sport in Greater Shepparton. Principles: demand All facilities should be incrementally made accessible to people with a disability, both genders, and people of all cultural backgrounds Council will work with sports, Valley Sport, and other partners to enhance all opportunities for all residents to find appropriate sporting pursuits VOLUME 2: SPORT 2050 STRATEGIC PLAN 11
27/05/11 Location of future reserves to meet demand Context Three aspects of the City of Greater Principles: future Shepparton’ s context are relevant to sport. locations To respond to the City of Greater Access to the river / lakes for water Shepparton’ context with respect to two based recreation, and propensity to river systems and propensity to flood; in flood future development areas sports Peri-‐urbanisation and potential facilities should be avoided on flood decline of some smaller rural prone land. communities Location of growth areas and future residential development Suggested directions: Access to the river / lakes for water future locations based recreation, and propensity to flood Add to Council’s development manual a The City of Greater Shepparton is located section with respect to planning sports at the confluence of the Goulburn and facilities – to ensure sports facilities are Broken Rivers. These may provide fit for purpose and appropriately considerable value for water based located. recreation and sporting uses, especially for canoeing. The Victoria Park Lake also provided for water based recreation, especially secondary contact activities such as boating. The relationship with the rivers and presence of large floodplains however, means there are sporting reserves in the flood plain, which are vulnerable to flooding, and large areas of the future development areas likely to be affected by flood plain. It is common to locate sports ground in the floodplains as the cost of land is low and there are limited opportunities to use flood prone land for other purposes. The result is that a number of sports facilities were inundated in the September 2010. VOLUME 2: SPORT 2050 STRATEGIC PLAN 12
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