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TICKETSeller
T H E O F F I C I A L M AG AZ I NE FO R O H I O LOT T E RY RE TAILE RS
®
October 2020 | VOL. 3 NO. 13
TICKET SELLER
October 2020
Contents
4! KENO second-chance ®
drawing comes to MyLotto
Rewards®. Give your Keno customers
a heads up on October’s special player A message
from the Director
promotion.
6! Holiday Games are here.
Starting with the release of holiday We’re ready to kick off the holiday sales season.
scratch-offs Oct. 13, the holiday sales Can you believe it? Players will be waiting.
season has begun. Take a look at what’s
coming so you’re ready to sell and have a Look for the delivery of six holiday-themed
successful holiday sales season. scratch-off games Oct. 13. That will be followed
by the release of five holiday-themed EZPLAY®
7! Instant Big Winners. See games Nov. 22 and five season-themed scratch-offs Nov. 24. Please
where the biggest scratch-off winners see page 6 for details. We’ve gathered information on this year’s
were sold around the state for the month holiday point-of purchase, offering display ideas and tips to help get
of August. your holiday sales season off to a good start. Your sales representative
is ready to help.
14! The Cash Explosion Player
Appreciation ticket. Get a sneak We love Cash Explosion here. I know it’s a crowd favorite for many of
peek at the $1 Cash Explosion player you too. So, I wanted you to know in advance that we’re preparing
appreciation ticket coming Nov. 3. The a special Cash Explosion appreciation ticket. The game is scheduled
new Cash Explosion scratch-off offers its
for release Nov. 3. As the end of October draws near, you’ll want
to set aside space for the new game. The $1 ticket offers a 75%
highest payout ever.
payout, the highest ever for the Cash Explosion game. Tune into the
Cash Explosion show on your local carrier station or stream the show
live at www.cashexplosionshow.com. It’s your chance to join in the
excitement experienced by our contestants every Saturday night at
7:30 p.m.
If Keno is a big draw for you, and we know Keno is especially popular
in our network of bars, taverns, restaurant and clubs, you’ll want to let
your Keno customers know about this month’s Keno second-chance
................................................................................. drawing for MyLotto Rewards® members. During the month of
All efforts are made to ensure the accuracy of October, every non-winning $10 Keno ticket purchase can be entered
the information provided. However, the Ohio into MyLotto Rewards for some fantastic home-centered prizes to
Lottery makes no warranties or representations make a staycation more fun. Being a member of MyLotto Rewards
as to the accuracy of the information supplied
herein. Winning numbers and jackpot amounts stretches the value of playing Ohio Lottery games. Not a member
can only be verified through our gaming sys- yet? Encourage your players to sign up today. Learn more about our
tem, accessible at any Ohio Lottery office. current Keno promotion on page 4.
The Ohio Lottery is an Equal Technology is providing convenience and access like never before. We
Opportunity Employer and Service
Provider. are continuing to find ways to use it to improve the player and retailer
experience. A planned MyLotto Rewards upgrade will allow customers
1-800-686-4208 to use their MyLotto Rewards points to purchase coupons for discounts
www.ohiolottery.com off Lottery purchases in your store. Look for more information in the
Pat McDonald, Director next issue of Ticket Seller. We think you’ll be pleased.
A publication of the Ohio Lottery's Office
of Communications. Have a good month. Let us know how we can assist. Please be safe.
Contributors
Marie Kilbane Seckers, Editor
Molly Fanta, Rebecca McLemore
Sincerely,
Editorial input provided by the Offices of
Marketing and Sales Management.
Regional liaisons: Jillann Kinn, Victoria
Nacci, TJ Pasquale, Kelly Krause.
Pat McDonald, Executive Director
24/7 Problem Gamblers Helpline: The Ohio Lottery
1-800-589-9966
Please Play Responsibly
2 | Ticket Seller | October 2020
On sale now:
Lucky Numbers
EZPLAY® Progressive
Jackpot Series
Jackpots start at $20,000 and grow from there, in the
Ohio Lottery’s newest progressive EZPLAY® game series.
Have your customers pick a price point -- $5, $10 or
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Creative Selling
Just Smokes #7 of Urbana recently implemented a bundle package of
the latest scratch-offs, especially helpful for customers who need help
making their Lottery game selection, says Melissa, manager of the
Urbana store.
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idea. Melissa loved it so much, she decided to try it at her own store.
The Urbana store has 53 facings on the main counter, so customers
have lots of choices.
The package provides a selection of the most recent delivery of
scratch-offs. In September, for example, the bundle pack included
one $10 Platinum Millionaire, one $5 Lots of $500, two $2 Three
Stooges and 3 $1 Winner Winner Chicken Dinner scratch-offs. The
cost: $22.
Melissa displays the special package of games in a scratch-off tower,
separate from their main at-counter display. She says it’s been
catching on, with one customer asking for “last month’s” bundle
package.
“It gives everyone a variety for a little bit of money,” she says.
Retailers: Have a creative sales technique you’d like to share? Tell us about it. Contact your sales
representative or text us at 1-216-905-2399, We love photos too.
Thank you, Dee Sommer, Region 3, for sharing the idea from Just Smokes.
October 2020 | Ticket Seller | 3
New at MyLotto
Rewards®
Second-chance KENO promotion runs through Oct. 31
Updates Missing your local hangout? Upgrade your home into a relaxing getaway with KENO
Staycation Renovation, our latest second-chance promotion for all your Keno fans.
On Sale*
Oct. 13, 2020 Share the news
Holiday Cash ($1), #606 In this exclusive MyLotto Rewards
Jingle Jackpot ($2), #607 promotion, the grand prize winner
Holiday Cash Drop ($3), #608 chooses between a custom outdoor
Holiday Lucky Times Ten ($5), #609 studio installation, a best-in-class
$500,000 Holiday Money ($10), #610 electronics upgrade, or DIY home
Merry Millions ($20), #611 improvement package. A Keno
Nov. 3, 2020 ticket, valued at $10 or more,
Cash Explosion ($1), #619 earns customers one entry into the
promotional drawing.
* These game releases are current as of Sept.
21, 2020. All dates tentative. Inventory levels
may change current schedule. Contact your Here’s a glimpse at the prizes:
sales representative for the latest update.
Top prize, 1 winner
** Important note on expired tickets Three options:
Customers who hold a winning ticket like 1. Studio package: Including a studio shed, installation and a
these that expire during the Governor’s State $2,000 West Elm gift card.
of Emergency Order may submit their claim by 2. Technology package: Including Best Buy ($20,000), West Elm ($15,000),
mail or in-person at any Ohio Lottery Regional
Home Depot ($1,500) and Sherwin Williams ($500) gift cards.
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3. Home Improvement package: Including Home Depot ($20,000), West Elm
of Emergency Order has been lifted.
($15,000), Best Buy ($1,500) and Sherwin Williams ($500) gift cards.
The Ohio Lottery will validate and
pay prizes that meet these guidelines. Second-tier prize, 5 winners
For additional information and Two options:
important claiming updates, please visit 1. Package 1: Best Buy ($2,000) and Sherwin Williams ($500) gift cards.
https://www.ohiolottery.com/Claiming/Index 2. Package 2: Home Depot ($2,000) and Sherwin Williams ($500) gift cards.
to learn more.
Third-tier prize, 10 winners
$100 cash gift card
The promotion runs Thursday, Oct. 1, to Saturday, Oct. 31.
Look for Licensing and Bonding
renewal notices via email
License and bond renewal notifications are now being sent via email to
the principal(s) of record for your business.
Don’t miss the email – the email will be sent by licensing.bonding@lottery.ohio.gov
If you know your license is coming due, take a few minutes to sign in to the retailer
portal, located under Retailer Central on the Ohio Lottery website.
https://www.ohiolottery.com/Retailers/Retailer-Central
6WD\RQWRSRIQRWLÀFDWLRQVE\/LFHQVLQJ %RQGLQJ. Get your bond renewed by
VXSSO\LQJDFRQWLQXDWLRQFHUWLÀFDWLRQRUQHZERQGE\WKHrenewal date.
4 | Ticket Seller | October 2020
Lottery operations update
Look for the Holiday game POS drop off than ever vending sales. It’s important to regularly check your vending
Be ready to post POS for the six holiday-themed scratch- machine to limit out-of-stocks. In addition to providing a wide selection
offs set for release Oct. 13. Place the POS on or near of scratch-offs, a properly stocked unit helps reduce lines at the service
your dispenser or self-serve vending machine in an area counter. About 21% of scratch-off sales come through vending each
easily seen by customers. week.
Keep your WinStation fully stocked Be prepared: Fill up your bins to accommodate for the weekend rush.
The holiday sales season is about to kick into high
gear. What’s more, retailers are experiencing higher Processing claims
Claims of more than $5,000 can now be completed online
If you missed the news, customers can now complete claims of more
than $5,000 conveniently from home using their PC or mobile phone
when accessing the website through their mobile browser. Note:
Jackpot, annuity or voucher prizes not included.
https://www.ohiolottery.com/Claiming/Claim-Form
Have a customer with claiming questions you can’t answer? They
can learn more at www.ohiolottery.com/claiming or by calling the Ohio
Lottery Customer Call Center at 1-800-686-4208.
Scratch-Off Features for October On sale Oct. 13, 2020
Holiday Cash Holiday Lucky Times 10 Make gre
($1), #606 ($5), #609 stocking at
Top prize: $500 Top prize: $250,000 stuffers!
Overall odds: 1 in 3.99 Overall odds: 1 in 3.64
Percentage payout: 75.0% Percentage payout: 71.5%
Tickets per pack: 200 Tickets per pack: 50
Number of tickets printed: 17.2 million Number of tickets printed: 6.0 million Merry Millions
Actual size: 2.5” x 4.0” Actual size: 6.0” x 4.0” ($20), #611
UPC Code: 6 70656 01606 1 UPC Code: 6 70656 05609 8 Top prize: $1 million*
Special Features: Holiday Cash is one of Special Features: Holiday Lucky Times Overall odds: 1 in 3.03
our customers’ favorite holiday scratch- 10 offers more than $20 million in total Percentage payout: 75.1%
offs! Holiday Cash offers more than $12 prizes. Tickets per pack: 25
million in total prizes. Players can choose Number of tickets printed: 2.6 million
from a red or purple game scene. $500,000 Holiday Money Actual size: 10” x 4.0”
($10), #610 UPC Code: 6 70656 20611 0
Jingle Jackpot Top prize: $500,000 Special Features: Top prize for Merry
($2), #607 Overall odds: 1 in 3.40 Millions is an annuity*, paid as $40,000 a
Top prize: $20,000 Percentage payout: 73.1% year for 25 years before tax withholdings.
Overall odds: 1 in 3.81 Tickets per pack: 50 Winners can choose a cash option, paid
Percentage payout: 72.0% Number of tickets printed: 4.0 million as $500,000 before tax withholdings. In
Tickets per pack: 100 Actual size: 8.0” x 4.0” addition to the main play area, be sure to
Number of tickets printed: 5.8 million UPC Code: 6 70656 10610 6 scratch and play the three bonus boxes.
Actual size: 4.0” x 4.0” Special Features: $500,000 Holiday Merry Millions offers more than $38 million
UPC Code: 6 70656 02607 7 Money offers more than $28 million in in total prizes.
Special Features: Jingle Jackpots offers total prizes.
more than $8 million in total prizes.
Holiday Cash Drop
($3), #608
Top prize: $50,000
Overall odds: 1 in 3.72
Percentage payout: 69.1%
Tickets per pack: 100
Number of tickets printed: 5.0
million
Actual size: 6.0” x 4.0”
UPC Code: 6 70656 03608 3
Special Features: Holiday Cash
Drop offers more than $10 million
in total prizes.
October 2020 | Ticket Seller | 5
Preparing for the Holiday Sales Season 2020 The Holiday sales season is just around the corner – and getting you prepared is our goal so you can make the most of this critical sales season. Take a look at the next two scratch-off game releases VKRZQEHORZ
Instant winners
® ®
August 2020
Winner News! Winners Town Instant Game Winning Prize Selling Agent
$100 Million Cash Akron $500,000 $500,000 Oak Hill Sunoco
Extravaganza win Cashword
Vicki Scribner and her Ashville Grand Diamond $50,000 S High St Duchess
husband Ralph were Dollars #1265, Columbus
pleased to share a picture
Beaver 40th Anniversary $50,000 Crossroads, Waverly
with their winning $20
Millions
scratch-off, $100 Million
Cash Extravaganza. Vicki, Brunswick 7 $150,000 Circle K #5573,
who won a $10,000 prize, Grafton
purchased the winning Bucyrus Bingo X10 $50,000 Smokey's Tobacco
ticket at Marathon Food & Brew
Center #237 in Albany. Canton Treasure Hunt $150,000 Speedway #9399
Celina Winter Winnings $150,000 Niekamp Farm & Flea
Market, St Henry
Cincinnati Black Titanium $500,000 Chester Rd Sunoco
(Cash) #44, Sharonville
Cincinnati Cash Celebration $50,000 Meijer Inc #223
Cleveland Fastest Road to $1 Million Speedy
$1 Million (Annuity)
Cleveland Hts Ohio Millions $500,000 Dairy Mart,
(Cash) *DUÀHOG+WV
Columbus Cash Celebration $50,000 Express Market
Columbus Twelve Elves $50,000 Convenient Plus
Food Mart
Curtice $1,000,000 $50,000 Oregon Friendship
Cashword #79
East Canton Lucky $500 $150,000 Speedway #3362
Fastest Road to $1 Million Top Prize Win Fairborn Max the Money $500,000 Kwik Trip
What happens when you play Ohio Lottery games with (Cash)
friends? For a group of golf buddies, it meant a $1-million Groveport Extreme Millions $50,000 Norms Market
win. Independence Decade of Dollars $600,000 Rite Aid #4814,
(Annuity) Orrville
Eric Turuczky, Jason Soeder and Dennis Meyer of Mentor-
on-the-Lake won the annuitized top prize of $40,000 a year Jacson Center Max the Money $50,000 DeVine's Shop N
for 25 years on the Fastest Road to $1 Million scratch-off. Save, Hubbard
0DQVÀHOG 7 $150,000 Speedway #9193,
The three chose the cash option of $500,000 and will split Mt Vernon
a $360,000 prize after 28 percent state and federal taxes. Maple Hts Grand Diamond $50,000 Sunoco A Plus,
Dollars Maple Hts
The friends hadn’t seen each other in months due to the
Oregon Extreme Millions $5 Million Homestead Variety
pandemic, so they decided to get back into their weekly golf
(Cash)
outing, followed by a stop at Ale Haus Tavern in Mentor.
Perrysburg Lucky $500 $150,000 Thunderbird Drive
´:HZHUHLQDJRRGPRRGLWZDVWKHILUVWWLPHZH·GKXQJ Thru, Findlay
out in a while, so we decided to put $20 in each and buy Pleasant City Cash Celebration $500,000 T & J Market
two $30 scratch-offs,” Jason said. (Cash)
Ravenna Fast Cash $150,000 Vale Edge Market
They won $40 on one of the tickets, so they went back to
Sidney Max the Money $50,000 East 47 Marathon
play one more time and scratched off a $1-million winner.
Toledo Fastest Road to $500,000 University Carryout
The guys say Eric always tells them they’ll never win $1 Million (Cash)
SOD\LQJVFUDWFKRIIV+H·VFKDQJHGKLVPLQGVOLJKWO\´, Toledo Grand Diamond $50,000 S&G #3
don’t think I’m going to play a scratch-off again, only if we Dollars
play together,” Eric said. Urbana Lucky Loot $150,000 The Kroger Co #824
Each had plans for their share of the winnings, including Waterloo Limited Edition $1 Million Speedway #9185,
new smartphones, home improvements, a boat and a new (Cash) Marietta
tattoo. Westerville Treasure Hunt $150,000 Speedway #3323,
Columbus
Danielle Frizzi-Babb, Communications
October 2020 | Ticket Seller | 7
August Winners : There’s a lot
to love with Rolling Cash 5
Ohio’s own little lotto game.
• $157,000 jackpot : Aug. 5 • $381,000 jackpot : Aug. 24 AP=Auto Pick
Squares Carryout, Columbus, AP MP=Manual Pick
Murphy USA, W Michigan St.,
Sidney, MP
• $120,000 jackpot : Aug. 27
• $110,000 jackpot : Aug. 7 The Kroger Co., N 21st St., Newark, AP
Hamilton Quick Stop, Hamilton, MP
• $130,000 jackpot (split) : Aug. 31
• $206,000 jackpot : Aug. 14 *LDQW(DJOH1RUWKÀHOG5G%HGIRUG03
7-Eleven, Kent Rd., Stow, AP Grace Energy, Randolph, MP
Giant Eagle,
1RUWKÀHOG5G
Bedford, MP
Grace Energy,
7-Eleven,
Randolph, MP
Kent Rd.,
Stow, AP
Murphy USA,
W Michigan St.,
Sidney, MP
The Kroger Co., N 21st
St., Newark, AP
Squares Carryout,
Columbus, AP
Hamilton Quick Stop,
Hamilton, MP
8 | Ticket Seller | October 2020
Order Notes | October 2020
Use Order Notes to prepare for your scratch-off ticket order call by a Sci Games Tel-Sell
representative. If your inventory starts to run low, use this handy sheet to prepare your order
and give the Lottery a call at 1-800-686-4208.
Review this plan-o-gram. Everyone should be carrying these games to drive sales.
These are our top-selling games statewide.
Plan-o-gram
Fastest Road to $300 Million
Cash Celebration $1 Million Extreme Millions Limited Edition Diamond Dazzler
($30), #552 ($30), #494 ($30), #433 ($20), #583 ($20), #302
____________________ ____________________ ____________________ ____________________ ____________________
Platinum Millionaire Spectacular Riches $1,000,000 Cashword Ohio Millions ($10), $50, $100, $500
($10), #595 ($20), #570 ($20), #586 #591 ($10), #553
____________________ ____________________ ____________________ ____________________ ____________________
$1,000,000
Lots of $500! $500,000 Cashword Black Titanium Treasure Hunt 7
($5), #597 ($10), #612 ($10), #574 ($5), #590 ($5), #569
____________________ ____________________ ____________________ ____________________ ____________________
Special Edition
The Three Stooges Cashword Lucky Loot Double the Money Fast Cash
($2), #593 ($5), #604 ($5), #599 ($5), #573 ($5), #582
____________________ ____________________ ____________________ ____________________ ____________________
Winner Winner
Chicken Dinner Some Like It Hot Moneybags Monopoly 5x Cash Explosion
($1), #600 ($2), #605 ($1), #587 ($1), #555 ($2), #596
____________________ ____________________ ____________________ ____________________ ____________________
As of Sept. 21, 2020. Take a look at this general plan-o-gram set with the latest scratch-offs. Remember that inventory chang-
es frequently. Talk to your sales representatives for the latest updates and plan-o-gram suggestions.
Have room?
After the plan-o-gram games are set, check out these popular games to carry, indicated with ticket art.
#605 Some Like It Hot
$1 games _________________________ $3 games $10 games
_________________________
#619 Cash Explosion** #608 Holiday Cash Drop* #612 $500,000 Cashword
_________________________ _________________________ _________________________
_________________________ #596 Cash Explosion _________________________ _________________________
_________________________
#618 Fast $50s _________________________
_________________________
$5 games #610 $500,000 Holiday
Money*
_________________________ #593 Three Stooges® #609 Holiday Lucky Times _________________________
_________________________ 10*
#606 Holiday Cash* _________________________ _________________________
_________________________
_________________________
_________________________
_________________________ #595 Platinum Millionaire
#588 Mega Millions
_________________________
_________________________ #604 Special Edition
#600 Winner Winner Chicken _________________________
_________________________ Cashword
Dinner
_________________________
_________________________ #591 Ohio Millions
_________________________
_________________________ #581 Multiplier Mania _________________________
_________________________ #599 Lucky Loot _________________________
#587 Moneybags
_________________________ _________________________
_________________________
_________________________ #574 $1,000,000 Black
_________________________
#571 Triple 777 Red Hot Titanium
#597 Lots of $500! _________________________
#585 Triple Tripler Slots _________________________
_________________________ _________________________ _________________________
_________________________
_________________________
_________________________
#590 Treasure Hunt #562 Grand Diamond Dollars
#580 7-11-21® Tripler _________________________
_________________________
_________________________ _________________________
_________________________
_________________________
#584 Bingo Times Ten #560 Diamonds & Gold
#567 I Love to Win
_________________________ _________________________
_________________________
_________________________ _________________________
_________________________
#582 Fast Cash #558 Monopoly™ 50X
_________________________
_________________________
_________________________
_________________________
#579 Decade of Dollars
_________________________ #553 $50, $100 or $500
_________________________ _________________________
_________________________
#564 Double Doubler #578 Casino Royale
_________________________ _________________________
_________________________ #566 Lucky Gems Bingo
_________________________
_________________________
#555 Monopoly 5x _________________________
#573 Double the Money
_________________________ _________________________
_________________________ #565 Power Play Cashword
_________________________
_________________________
_________________________
#569 7
$2 games _________________________ #308 $250,000 a Year for
#556 Monopoly 10x Life!
_________________________
#607 Jingle Jackpot* _________________________ _________________________
_________________________ _________________________
#557 Monopoly 25x _________________________
_________________________ _________________________
_________________________
10 | Ticket Seller | October 2020$20 games OTHER SUPPLIES
Request these supplies when calling in
#611 Merry Million* your scratch-off orders.
_________________________
_________________________ Terminal/vending machine paper
__________________________________
#586 $1,000,000 __________________________________
Cashword
_________________________ Bet cards
_________________________ __________________________________
__________________________________
#583 Limited Edition
#476 Ohio’s Cash Blowout #368 Max the Money
_________________________
_________________________ _________________________
_________________________ REP RAP
_________________________ _________________________ Discuss these needs with your Lottery
sales representative:
#570 Spectacular Riches
_________________________ Point-of-Sale materials (key chains,
_________________________ scratchers etc.)
__________________________________
#547 Money __________________________________
_________________________
_________________________ Signage
__________________________________
#519 Platinum Diamond __________________________________
Spectacular
_________________________ Dispensers
_________________________ __________________________________
__________________________________
#507 $5,000,000 Bonus
_________________________ #174 Ohio Lottery 40th
#461 $5 Million Payout Promotions
_________________________ Anniversary Millions
_________________________ __________________________________
_________________________ _________________________
__________________________________
_________________________
#302 $300 Million Diamond *These scratch-offs go on sale Employee training
Dazzler Oct. 13, 2020. __________________________________
_________________________ **This scratch-off goes on sale
Nov. 3, 2020. __________________________________
_________________________
*List as of Sept. 21, 2020. Other
$30 games All games displayed may not
be available at the time of your
__________________________________
__________________________________
#552 Cash Celebration request. See your CSR and check __________________________________
_________________________ your terminal’s Games Available
__________________________________
_________________________ for Sale report for the latest
inventory updates. On-sale dates __________________________________
#494 Fastest Road to $1 for the latest scratch-offs is __________________________________
Million subject to change. __________________________________
#488 $100 Million Cash _________________________ __________________________________
Extravaganza _________________________
_________________________
_________________________ #433 Extreme Millions
_________________________
_________________________
Need to
order more
scratch-offs?
Have questions
on ordering?
Please call
1-800-686-4208.
October 2020 | Ticket Seller | 11PRESORTED
FIRST-CLASS MAIL
U S POSTAGE PAID
CLEVELAND OH
®
PERMIT NO. 2484
THE OHIO LOTTERY
615 West Superior Ave.
Cleveland, Ohio 44113-1879
Coming Soon:
The Cash
Explosion Player
®
Appreciation
Ticket
On sale Tuesday, Nov. 3
Cash Explosion is hands down
Call Center one of the most popular
scratch-offs ever offered by the
Hours Ohio Lottery. Fans of the game
and the popular TV game show
have made it must-see TV for
more than 33 years.
1-800-686-4208
To show our thanks, the
Ohio Lottery is preparing
Monday through Friday to release a special, $1 Cash
8 a.m. to 5 p.m. Explosion player appreciation ticket Nov. 3.
During these hours, you can talk Get your ticket dispenser ready
to a live person about issues Save room for $1 Cash Explosion #619, offering a 75% payout, the best
payout ever on a Cash Explosion scratch-off! Overall odds of winning 1 in
concerning your Lottery business. 2GGVRIVHFXULQJDQ´HQWU\µWLFNHW LQ
Intralot Technical Support Look for us on Social: A special Cash Explosion player appreciation
1-866-710-2462 contest is being planned for Nov. 4. Tell your customers and check out our
Operating 24/7 Facebook page to learn more.
Total copies printed: 10,850 Unit Cost: $0.267 Publication Date: 10/20 October 2020 | Ticket Seller | 12You can also read
