INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany

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INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
INTERSCHUTZ 2021
Media information outdoor
advertising
                         New!  vertisin
                                       g spac
                                              es
                          al ad            s!
                     Digit      r video
                                         ad
                         for you
14 -19 June 2021
Hannover § Germany
interschutz.de

                                                   Ready for the future.
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Advertising your trade fair appearance

                                  List of contents 1/2

                                  Boards                                             4-5

                                  Frames                                              6

                                  Advertising towers                                 7-8

                                  Special locations                                   9

                                  3-sided poster stands                              10

                                  Taxi stand advertising                             11

                                  Advertising columns                                12

                                  Big banners                                        13

                                  Banners in entrances                             14-15

                                  Digital Out-of-Home                              16-17

                                  Big posters                                        18

                                  Door Clings                                        19

                                  Billboards in inter-hall passageways               20

                                  Billboards in connecting zone / open-air site      21

                                  Billboards on the "Exponale" pedestrian bridge     22

                                  Billboards at the East 3 entrance                  23

                                  Advertising cubes                                  24

                                  Promotions                                       25-26

                                  Skywalk advertising                              27-35

                                  Wall graphics                                      36

                                                                                           2
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Advertising your trade fair appearance

                                  List of contents 2/2

                                  Ad carpets                            37

                                  XL poster mounted on hall facades   38-40

                                  XL poster, EXPO cube                  41

                                  Ad locations                        42-43

                                  Contact                               44

                                                                              3
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Boards
         A particularly eye-catching option in high-traffic areas like taxi stands, entrance and exit gates,
         car parks and public transport stations and between the exhibition halls is a five-meter-wide
         board. The boards can be seen from considerable distances and their striking size makes them an
         ideal way to draw attention to your trade fair appearance.

          Specifications

          Dimensions                    W 5.00 m x H 0.90 m

          Material and processing       Supply of the backplates, digital print production, laminating of
                                        the prints onto the backplates, assembly and disassembly

          Format                        double-sided

          Quantities and sites

          No.      Site                                                                       Quantity

          1        Nordallee, (northern access road)                                             30

          2        Taxi stand / northern tram terminal                                            6

          3        Northern tram terminal                                                        12

          4        West 1 entrance                                                                9

          5        Karlsruher Strasse, West 1 car park                                           16

          6        Kronsbergstrasse, West 1 car park                                             15

          10       Hermesallee/northern access road + West car park                              25

                                                                                                            4
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Boards

         Unit price (subject to VAT)

         No.                           Media   Production

         2, 3                          € 810      € 1,040

         1, 10                         € 680      € 1,040

         4-6                           € 560      € 1,040

                                                            5
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Frames
         Our framed posters are placed around car parks and entrance gates. They are mounted on walls
         and fences at eye level to ensure your advertising slogans catch the attention of trade fair visitors.
         A series of images is a particularly effective way of using this medium.

          Specifications

          Dimensions                      W 2.50 m x H 2.00 m

          Material and processing         Supply of the backplates, digital print production, laminating of
                                          the prints onto the backplates, assembly and disassembly

          Format                          one-sided

          Quantities and sites

          No.      Site                                                                          Quantity

          C        Fence at West 2 entrance 25                                                       25

          Unit price (subject to VAT)

          Media                                               Production

          € 420                                               € 750

                                                                                                              6
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Advertising towers
                     With an advertising surface measuring more than 160 square meters on four sides, our advertising
                     towers represent a premium form of advertising space. Around ten meters high, these towers are
                     visible from a great distance and are guaranteed to attract the attention of your target groups,
                     thanks to their prominent placement directly at the exhibition grounds and in the entrance areas.

                      Specifications

                      Dimensions                    W 4.25 m x H 9.90 m
                                                    one-piece panel: W 17.00 m x H 9.90 m

                      Material and processing       Digital print production of the one-piece panel, positioning
                                                    of the supporting frame (including ballasting), assembly and
                                                    disassembly

                      Format                        4-sided

                      Sites (see Ad locations page 43)

                      No.    Site                                      No.    Site

                      1      North 4 car park                          6B     North 1 entrance

                      2      North 4 car park                          6C     North 1 entrance

                      3      North 4 car park                          7      West 45 car park

                      4      North 3 car park                          8      West 45 car park

                      5      North 1 entrance                          9      West 45 car park

                      6      Tram terminal / Europaallee               10     West 36-39 car park

                      6A     Europaplatz –                             12     West 36-39 car park
                             North 1 entrance/Tram terminal

                                                                                                                     7
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Advertising towers

                     Sites

                     No.     Site                                     No.   Site

                     13      West 40-44 car park                      22    West Skywalk / West 1 entrance

                     14      West 2 entrance                          29    South Skywalk

                     15      West 40-44 car park                      45    Hall 11, Hall 14

                     16      West 2 entrance                          46    Open air site, Hall 12, P 32

                     17      West 2 entrance                          47    Open air site, Hall 12

                     18      Hall 27                                  48    Open air site, Hall 13, Hall 27

                     19      West Skywalk / West 1 entrance           49    Open air site, Hall 27

                     20      West Skywalk / West 1 entrance           59    Nordplatz, North 1 entrance

                     21      West Skywalk / West 1 entrance

                     Additional locations available on request.

                     Unit price (subject to VAT)

                     No.                                                                 Media         Production

                     1, 5, 6A, 6B, 6C, 14, 16, 17, 19-21, 45-49, 59                    € 10,810            € 11,430

                     2-4, 6, 22                                                         € 9,280            € 11,430

                     7-10, 12-13, 15, 18, 29                                            € 7,960            € 11,430

                                                                                                                      8
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
Special locations
                    Enjoy maximum exposure by booking a special location for your exhibit. Your advertising medium
                    can be flexibly positioned in a number of places around the exhibition grounds – contact us!

                     Specifications

                     Dimensions                    Please contact us.

                     Material and processing       -

                     Format                        Space only (no additional services)

                     Quantities and sites

                     Various locations around the exhibition grounds

                     Unit price (subject to VAT)

                     Media                         on request

                                                                                                                 9
INTERSCHUTZ 2021 Media information outdoor advertising - 14 -19 June 2021 Hannover Germany
3-sided poster stands
                        These three-sided advertising spaces in A0 poster format are bound to catch the eye of passersby,
                        no matter which way they are going. The distinctive pyramids can be booked as a set and placed
                        in ten ideal locations at every entranceway and at the exhibition grounds.

                         Specifications

                         Dimensions                    DIN A0: W 0.84 m x H 1.19 m

                         Material and processing       Foil, digital print production, assembly and disassembly

                         Format                        3-sided

                         Quantities and sites

                         1 set                                            Consisting of 10 poster stands at various
                                                                          locations around the site

                         Total sets available                             8 sets

                         Set price (subject to VAT)

                         Media                                            Production

                         € 3,430                                          € 1,420

                                                                                                                       10
Taxistand advertising
                        Catch visitors attention by ad spaces located directly at taxi stands. The advertising spaces in a
                        A0 poster format are located at in ideal place reaching visitors coming by taxi.

                         Specifications

                         Dimensions                     DIN A0: W 0.84 m x H 1.19 m

                         Material and processing        Self-stick foil, digital print production, assembly and disassembly

                         Format                         double-sided posters

                         Quantities and sites

                         1 set                                              Taxi stand, North entrance.
                                                                            Consisting of 4 double-sided posters
                                                                            (= 8 posters)

                         Total sets available                               3

                         Set price (subject to VAT)

                         Media                                              Production

                         € 1,280                                            € 850

                                                                                                                              11
Advertising columns
                      These prominent ad spaces located near the East 3 and North 1 entrances as well as the northern taxi
                      stand are perfect for giving your customers an additional image boost. The 4-sided advertising spaces
                      are bound to catch the eye of passers-by, no matter which way they are going.

                       Specifications

                       Dimensions                      W 0.52 m x H 2.50 m

                       Material and processing         Supply of the backplates, digital print production,
                                                       assembly and disassembly

                       Format                          4-sided

                       Quantities and sites

                       No.              Site                                                                 Quantity

                       1-3              North entrances, taxi stand                                              3

                       4-12             East 3 entrance                                                          9

                       13-19            Nordplatz, North 1 entrance                                              7

                       Unit price (subject to VAT)

                       Media                                              Production

                       € 920                                              € 750

                                                                                                                         12
Big banners
              A particularly eye-catching option in the high-traffic northern and western part of the exhibition
              grounds are big banners. These ad spaces are guaranteed to attract the attention of your target
              groups, thanks to their prominent placement at the North 1 and West 1 entrances.

               Specifications

               Dimensions                      BB 7-9               W 2.70 m x H 8.70 m

                                               BB 10-12             W 4.80 m x H 2.30 m

               Material and processing         Frontlit or Mesh, digital print production, assembly and
                                               disassembly

               Format                          one-sided

               Quantities and sites

               No.              Site                                                                    Quantity

               BB 7-9           North 1 entrance                                                            3

               BB 10 - 12       West 1 entrance                                                             3

               Unit price (subject to VAT)

               No.                                                                       Media         Production

               BB 7-9                                                                   € 6,120            € 1,520

               BB 10-12                                                                 € 6,630            € 1,370

                                                                                                                     13
Banners in entrances
                       Reach your customers before they enter the exhibition grounds - using a banner in the entrance!
                       These ad spaces are guaranteed to attract the attention of your target groups, thanks to their
                       prominent placement.

                        Specifications

                        Dimensions                   North 1            W 6.00 m x H 3.00 m

                                                     East 3             W 3.00 m x H 1.50 m

                                                     West 1             W 3.00 m x H 1.50 m

                                                     West 1, vertical   W 2.85 m x H 5.70 m

                                                     West 2             W 6.00 m x H 3.00 m

                        Material and processing      Digitex, digital print production, assembly and disassembly

                        Format                       one-sided

                        Quantities and sites

                        Site                                                                             Quantity

                        North 1 entrance                                                                     3

                        East 3 entrance                                                                      3

                        West 1 entrance                                                                      3

                        West 1 entrance, vertical                                                            1

                        West 2 entrance                                                                      2

                                                                                                                    14
Banners in entrances

                       Unit price (subject to VAT)

                       Site                          Media     Production

                       North 1 entrance              € 7,090       € 880

                       East 3 entrance               € 1,380        € 590

                       West 1 entrance               € 1,790        € 590

                       West 1 entrance, vertical     € 6,430       € 940

                       West 2 entrance               € 7,090       € 880

                                                                            15
Digital Out-of-Home

                      New!
                             5 video screens advertising your brand: exploit digital media to highlight your brand - embedded
                             in editorial content at the INTERSCHUTZ. Target your visitors with our digital Out-of-Home
                             package where it's most effective: on the exhibition grounds. The package includes 5 large
                             screens placed at strategic junctions in entrances and on the exhibition grounds.

                              Specifications

                              Video screen                  ◼ 5 video screens, approx. 2,60 m x 5,00 m
                                                            ◼ LED screens, ideal indoors and outdoors
                                                            ◼ 16:9 aspect
                                                            ◼ Supports 4K and full HD files

                              Ad clip / Format              ◼ Max. 30-second clip
                                                            ◼ No audio playback
                                                            ◼ Data file: .mp4 or as agreed
                                                            ◼ Anything from blending in a simple logo to a short image film
                                                            ◼ Based on the broadcasting period booked, we'll play your clip
                                                               several times a day during our full-day broadcasts,
                                                               on all 5 video screens simultaneously, i.e. 11 h/day;
                                                               Ratio of editorial content to ads approx. 30:70

                              Price per Digital Out-of-Home package (subject to VAT)

                              Package          Advertising time     Advertising         Repeats per 5-sec           Media
                                               (6 days)             time/day             clip (day | entire
                                                                                                fair)

                              Small            60 min               10 min                 120 | 720               € 4,200

                              Medium           132 min              22 min                 264 | 1,584             € 8,400

                              Large            240 min              40 min                 480 | 2,880            € 14,400

                              X-Large          420 min              70 min                 840 | 5,040            € 21,300

                                                                                                                             16
Digital Out-of-Home

                              New!
                                     Video screen locations

                                     No.           Site

                                     1             Entrance area North 1                                       outdoor

                                     2             Entrance area West 1                                        indoor

                                     3             Near Robotation Academy, hall 26, hall 16, open air site    outdoor
                      1              4             Near Platz der Nationen, entrance area East 3               outdoor

               3                     5             Expo-Allee / near hall 12 and open-air site                 outdoor

                          4
                5

    2

                                           Location of the video screen. Arrows showing broadcast direction.

                                                                                                                         17
Big posters
              Posted in the connecting zones between halls or at the entrances to the exhibition grounds, these
              big posters are a real eye-catcher. Display several large format posters lined up in a row – the ideal
              advertising medium for product series or for branding an entire hall connecting zone with your own
              corporate design.

               Specifications

               Dimensions                      W 1.30 m x H 1.80 m

               Material and processing         Self-stick foil, digital print production, assembly and disassembly

               Format                          one-sided or two-sided

               Quantities and sites

               No.              Site                                                                  Quantity

               1-17             East 3 entrance, one-sided                                               17

               Unit price (subject to VAT)

               No.                                                                     Media         Production

               1-17                                                                     € 580              € 170

                                                                                                                     18
Door Clings
              This brand-new option lets you grab visitors’ attention as they cross over from one hall to the next.
              Reach your customers just before they enter the exhibition hall with attractive door clings.

               Specifications

               Dimensions                     W 0.40 m x H 0.40 m

               Material and processing        Digital print production on foil, assembly and disassembly

               Format                         one-sided

               Quantities and sites

               Site                                                                                  Quantity

               Hall 12-17, 26-27                                                                    all entrance
                                                                                                       doors*

               Unit price (subject to VAT)

               Site                                                                    Media         Production

               Hall 12, 13, 27                                                        € 3,800            € 5,300

               Hall 14/15, 16, 26                                                     € 3,200            € 4,500

               Hall 17                                                                € 2,200            € 3,100

               * The number of entrance doors and thus the door clings varies per hall.

                                                                                                                   19
Billboards in inter-hall passageways
                                   This option lets you grab visitors’ attention as they cross over from one hall to the next via
                                   covered passageways.

                                    Specifications

                                    Dimensions                     W 5.00 m x H 1.30 m

                                    Material and processing        Digital print production on Frontlit, assembly and disassembly

                                    Format                         one-sided

                                    Quantities and sites

                                    Halls 12-14, 17, 26, 27

                                    Unit price (subject to VAT)

                                    Media                                             Production

                                    € 2,860                                           € 710

                                                                                                                                    20
Billboards in connecting zone / open-air site
                                   With billboards in the connecting zones of halls 16/26 and 26/27 (near the open-air site), visitors
                                   can be guided directly from one hall to the next. These billboards are also very well suited for
                                   product series and can give the decisive indication of your exhibition stand!

                                    Specifications

                                    Dimensions                     W 5.00 m x H 1.00 m

                                    Material and processing        Digital print production on Frontlit, assembly and disassembly

                                    Format                         double-sided

                                    Quantities and sites

                                    No.              Site                                                               Quantity

                                    1-3              Connecting zone hall 16-26                                             3

                                    4-14             Connecting zone hall 26-27                                             10

                                    Unit price (subject to VAT)

                                    Media                                             Production

                                    € 2,100                                           € 710

                                                                                                                                    21
Billboards on the "Exponale" pedestrian bridge
                                  Top exposure along both sides of the highly frequented “Exponale” bridge located between the
                                  southern Skywalk and at the East 3 entrance. Ideally suited for product promotion, e.g. by means
                                  of cascading or repetitive motifs which captivate viewer interest along the way.

                                   Specifications

                                   Dimensions                     W 2.24 m x H 1.04 m

                                   Material and processing        Digital print production on Frontlit, assembly and disassembly

                                   Format                         one-sided

                                   Quantities and sites

                                   No.              Site

                                   1-16             Exponale bridge

                                   Unit price (subject to VAT)

                                   Media                                            Production

                                   € 480                                            € 280

                                                                                                                                   22
Billboards at the East 3 entrance
                                    Located at the East 3 entrance, these large billboards are real eye-catchers. By grouping several
                                    of them you can easily promote an entire product range.

                                     Specifications

                                     Dimensions                     W 3.42 m x H 2.28 m

                                     Material and processing        Digital print production on Frontlit, assembly and disassembly

                                     Format                         one-sided

                                     Quantities and sites

                                     No.              Site                                                               Quantity

                                     1-4              East 3 entrance                                                        4

                                     Unit price (subject to VAT)

                                     Media                                            Production

                                     € 1,790                                          € 1,080

                                                                                                                                     23
Advertising cubes
                    Bearing a total of six advertising surfaces, these advertising cubes are guaranteed to grab the
                    attention of passersby in any direction. These eye-catching advertising cubes can be flexibly
                    positioned in a number of places around the exhibition grounds – contact us!

                     Specifications

                     Dimensions                      Per side: W 1.00 m x H 1.00 m, H 1.75 m including pedestal

                     Material and processing         Foil, digital print production, assembly and disassembly

                     Format                          6-sided

                     Quantities and sites

                     No.              Site                                                                Quantity

                     1-30             various locations around the exhibition grounds                           30

                     Unit price (subject to VAT)

                     Media                                             Production

                     € 1,280                                           € 590

                                                                                                                      24
Promotions
             Reach your customers directly – via exclusive promotional campaigns! Distribute flyers or
             giveaways to address your target groups personally onsite and disseminate your product and
             company information. We guarantee you exclusive distribution locations. If required, we can
             also provide competent promotional helpers for you.

              Specifications

              Format                       2 promotional helpers per promotion

              Quantities and sites

              Site                                                                            Quantity

              All halls                                                                           5

              One hall or openair site                                                            2

              North 1 entrance                                                                    3

              West 1 entrance                                                                     2

              West 2 entrance                                                                     2

              East 3 entrance                                                                     3

                                                                                                           25
Promotions

             Costs per campaign, without staff (subject to VAT)

             Site                             Period               Media

             All halls                        5 days              € 9,690

             All halls                        1 day               € 2,550

             One hall or open air site        5 days              € 6,630

             One hall or open air site        1 day               € 1,840

             North 1 entrance                 5 days              € 5,710

             West 1 entrance                  5 days              € 5,710

             West 2 entrance                  5 days              € 2,860

             East 3 entrance                  5 days              € 2,860

             Please inquire for individual campaign charges.

                                                                            26
Skywalk advertising
                      Tens of thousands of exhibitors and visitors use the southern and western Skywalks every
                      day, as these represent an ideal, weatherproof way to reach the heavily frequented entrance
                      gates from the large car parks to the south of the exhibition complex or the “Hannover Messe/
                      Laatzen” train station to the west.

                      Skywalk poster, one-sided
                      Catch visitors’ attention as they glide along on the Skywalk people-mover, with plenty of time
                      to cast their gaze upon your posters mounted right alongside. A great way to promote products,
                      especially for multiple motifs or repeat exposure.

                       Specifications

                       Dimensions                       W 1.30 m x H 0.90 m

                       Material and processing          Self-stick foil, digital print production, assembly and disassembly

                       Format                           one-sided

                       Quantities and sites

                       No.              Site                                                                   Quantity

                       W 1-300          West Skywalk                                                              260

                       S 1-367          South Skywalk                                                             326

                       Unit price (subject to VAT)

                       Media                                               Production

                       West: € 290                                         € 140
                       South: € 230

                                                                                                                              27
Skywalk advertising

                      Skywalk posters, double-sided
                      Two-sided Skywalk posters are perfect for reaching your target audience as they approach or
                      leave the West Skywalk via the stairs or escalators, right at eye level and viewable from both
                      sides.

                       Specifications

                       Dimensions                      W 1.30 m x H 0.80 m

                       Material and processing         Self-stick foil, digital print production, assembly and disassembly

                       Format                          double-sided

                       Quantities and sites

                       No.              Site                                                                  Quantity

                       WD 1-10          West Skywalk, train station                                              10

                       WD 11-22         West Skywalk, West 1 entrance                                            12

                       Unit price (subject to VAT)

                       Media                                              Production

                       € 570                                              € 290

                                                                                                                         28
Skywalk advertising

                      Billboard
                      As visitors stream through the Skywalks, you can be sure of standing out on billboards mounted
                      right above the escalators. Skywalk billboards are perfect for giving your customers a warm
                      welcome or scoring an additional image boost and leaving a lasting impression as they head for
                      home.

                       Specifications

                       Dimensions                      W 3.70 m x H 2.40 m

                       Material and processing         Digital print production on Frontlit, assembly and disassembly

                       Format                          one-sided

                       Quantities and sites

                       No.              Site                                                               Quantity

                       1                West skywalk, train station                                           1

                       2                West Skywalk, West 1 entrance                                         1

                       Unit price (subject to VAT)

                       No.                                                                   Media        Production

                       1                                                                    € 2,860           € 1,210

                       2                                                                    € 5,100           € 1,210

                                                                                                                        29
Skywalk advertising

                      Skyboard
                      Use the Skyboard to grab the attention of huge crowds as they stream out of the railway station
                      and head for the Skywalk on their way to the show. The Skyboard is positioned directly over the
                      west entrance to the Skywalk, making it one of the most attractive locations in this high-traffic
                      area near the West entrance to the grounds.

                       Specifications

                       Dimensions                      W 3.80 m x H 2.50 m

                       Material and processing         Digital print production on Frontlit, assembly and disassembly

                       Format                          one-sided

                       Quantities and sites

                       No.              Site                                                               Quantity

                       1                West Skywalk, train station                                           1

                       Unit price (subject to VAT)

                       Media                                             Production

                       € 6,100                                           € 1,200

                                                                                                                        30
Skywalk advertising

                      Escalator advertising
                      Escalator advertising is perfect for reaching your target audience as they approach or leave the
                      West Skywalk via the escalators.

                       Specifications

                       Dimensions                    West 1 entrance       W 12.50 m x H 0.62 m plus end section

                                                     Train station         W 10.50 m x H 0.62 m plus end section

                       Material and processing       Self-stick foil, digital print production, assembly and disassembly

                       Format                        left and right side

                       Quantities and sites

                       Site                                                                                 Quantity

                       West Skywalk, West 1 entrance, left and right side                                       2

                       West Skywalk, train station, left and right side                                         2

                       Unit price (subject to VAT)

                       Media                                               Production

                       € 4,390                                             € 2,320

                                                                                                                           31
Skywalk advertising

                      Mega Skywalk banner, South Skywalk
                      Big is beautiful! To really stand out in the South and West Skywalks, mega Skywalk banners are
                      just what you need.

                       Specifications

                       Dimensions                       W 1.85 m x H 2.10 m

                                                        Height lower handrail: approx. 0.24 m - 0.30 m

                                                        Height middle handrail: approx. 0.41 m - 0.47 m

                                                        Height upper handrail: approx. 0.95 m - 1.01 m

                       Material and processing          Digitex, digital print production, assembly and disassembly

                       Format                           one-sided

                       Quantities and sites

                       No.              Site                                                                Quantity

                       1-40             South Skywalk                                                      approx. 40

                       Unit price (subject to VAT)

                       Media                                              Production

                       € 850                                              € 560

                                                                                                                        32
Skywalk advertising

                      Mega Skywalk banner, West Skywalk

                      Specifications

                      Dimensions                      W 2.06 m x H 2.40 m

                      Material and processing         Digitex, digital print production, assembly and disassembly

                      Format                          one-sided

                      Quantities and sites

                      No.              Site                                                               Quantity

                      1-40             West Skywalk                                                      approx. 40

                      Unit price (subject to VAT)

                      Media                                             Production

                      € 1,430                                           € 580

                                                                                                                      33
Skywalk advertising

                      Skywalk super billboard
                      Super billboards make a huge 14-square-meter (!) impression on users of the South car park as they
                      enter or leave the South Skywalk.

                       Specifications

                       Dimensions                     W 2.80 m x H 5.06 m

                       Material and processing        Digital print production, assembly and disassembly

                       Format                         one-sided

                       Quantities and sites

                       No.              Site                                                               Quantity

                       1-2              South Skywalk / South car park                                         2

                       Unit price (subject to VAT)

                       Media                                             Production

                       € 3,060                                           € 1,420

                                                                                                                      34
Skywalk advertising

                      Floor graphics
                      Show your customers the way to go … straight to your stand! Floor graphics are every bit as
                      effective as they are attractive.

                       Specifications

                       Dimensions                     W 3.00 m x H 1.30 m

                       Material and processing        Special self-stick foil, digital print production, assembly and
                                                      disassembly

                       Format                         one-sided

                       Additional formats available on request

                       Quantities and sites

                       Site                                                                                  Quantity

                       West Skywalk                                                                             16

                       South Skywalk                                                                            22

                       Unit price (subject to VAT)

                                                                                              Media         Production

                       West Skywalk                                                            € 980                € 530

                       South Skywalk                                                           € 830                € 530

                                                                                                                            35
Wall Graphics
                Wall graphics on the outer walls of our exhibition halls are impressive from near and far. Brand the
                hall you‘re exhibiting in with your own design or take advantage of these posters to steer visitors
                to your hall.

                 Specifications

                 Dimensions                      No. 2         14 m² each unit (W 5.92 m x H 2.32 m)

                 Material and processing         Digital print production on foil, assembly and disassembly

                 Format                          one-sided

                 Quantities and sites

                 No.              Site                                                                Quantity

                 2                Hall 12, north side                                                    10

                 Unit price (subject to VAT)

                 No.                                                         Media                   Production

                 2                                              € 1,750 / each unit          € 1,550 / each unit

                                                                                                                   36
Ad Carpets
             Roll out the “ad carpet” for your customers!
             Place your ad on high-quality PVC flooring and direct visitors right to your stand.

              Specifications

              Dimensions                     W 6.80 m x H 3.00 m

              Material and processing        PVC, digital print production, assembly and disassembly

              Format                         one-sided

              Additional formats available on request

              Quantities and sites

              Site                                                                                 Quantity

              North 1 entrance                                                                         8

              East 3 entrance                                                                          4

              West 1 entrance                                                                          3

              West 2 entrance                                                                          2

              Unit price (subject to VAT)

              Media                                             Production

              € 5,610                                           € 1,360

                                                                                                              37
XL poster mounted on hall facades
                                XL posters on the outer walls of our exhibition halls are impressive from near and far. Brand the
                                hall you‘re exhibiting in with your own design or take advantage of these giant-sized posters to
                                steer visitors to your hall. These large-format posters are guaranteed to capture visitors‘ attention!

                                    Specifications
                                    Dimensions                  No. 35              100 m2 (W 20.00 m x H 5.00 m)
                                                                No. 36              134 m2 (W 15.69 m x H 8.54 m
                                                                No. 37              100 m2 (W 20.00 m x H 5.00 m)
                                                                No. 39              100 m2 (W 20.00 m x H 5.00 m)
                                                                No. 55              64 m² (W 20.00 m x H 3.20 m)
                                                                No. 56**            110 m² (W 10.00 m x H 11.00 m)
                                                                No. 57**            110 m² (W 10.00 m x H 11.00 m)
                                                                No. 58**            110 m² (W 10.00 m x H 11.00 m)
                                                                No. 59**            300 m² (W 29.90 m x H 10.00 m)
                                                                No. 60**            300 m² (W 29.90 m x H 10.00 m)
                                                                No. 61**            140 m² (W 12.50 m x H 11.20 m)
                                                                No. 62**            32 m² (W 3.77 m x H 8.36 m)
                                                                No. 63**            32 m² (W 3.77 m x H 8.36 m)
                                                                No. 64**            32 m² (W 3.77 m x H 8.36 m)
                                                                No. 65**            32 m² (W 3.77 m x H 8.36 m)
                                                                No. 66**            25 m² (W 3.63 m x H 6.78 m)

                                                                                                                                   38
XL poster mounted on hall facades

                                    Specifications
                                    Dimensions                    No. 67**            25 m² (W 3.63 m x H 6.78 m)
                                                                  No. 68**            25 m² (W 3.63 m x H 6.78 m)
                                                                  No. 69**            25 m² (W 3.63 m x H 6.78 m)
                                                                  No. 70**            25 m² (W 3.63 m x H 6.78 m)
                                                                  No. 71**            25 m² (W 3.63 m x H 6.78 m)
                                    Format                        Digital print production on Frontlit or Mesh, assembly and
                                                                  disassembly
                                                                  *Digital print production on Frontlit, assembly and disassembly
                                                                  **Digital print on foil

                                    Sites (see Ad locations page 43)
                                    No.      Site                                     No.    Site

                                    35       Hall 18                                  62**   Hall 14
                                    36       Hall 19                                  63**   Hall 14
                                    37       Hall 23                                  64**   Hall 14
                                    39       Hall 23                                  65**   Hall 14
                                    55       Hall 25                                  66**   Hall 26
                                    56**     Hall 27                                  67**   Hall 26
                                    57**     Hall 27                                  68**   Hall 26
                                    58**     Hall 27                                  69**   Hall 26
                                    59**     Hall 27                                  70**   Hall 26
                                    60**     Hall 27                                  71**   Hall 26
                                    61**     Hall 13
                                    Additional locations available on request

                                                                                                                                    39
XL poster mounted on hall facades

                                    Unit price (subject to VAT)
                                    No.                             Media    Production
                                    35, 37, 39                    € 12,650      € 3,810
                                    36                            € 16,930      € 7,990
                                    55                             € 8,090      € 1,750
                                    56, 57, 58                    € 13,910      € 9,230
                                    59, 60                        € 37,990     € 19,990
                                    61                            € 17,710     € 10,400
                                    62, 63, 64, 65                 € 3,920      € 2,320
                                    66, 67, 68, 69, 70,71          € 3,160      € 1,750

                                                                                          40
XL poster, EXPO cube
                       The Expo cube is a highly exclusive advertising medium. Its central location puts it at the center of
                       attention of all visitors. Your advertising virtually looms over the heads of our tradeshow visitors.
                       Located between a row of exhibition halls and the Convention Center, this cube guarantees a high
                       number of contacts with virtually zero waste coverage.

                        Specifications

                        Dimensions                     160 m², W 12.05 m x H 13.30 m

                        Material and processing        Mesh, digital print production, assembly and disassembly

                        Format                         one-sided

                        Quantities and sites

                        Site                                                                                  Quantity

                        XL poster, EXPO Cube, south-east side                                                     1

                        Unit price (subject to VAT)

                        Media                                              Production

                        € 22,990                                           € 9,680

                                                                                                                          41
Standorte der Werbeflächen / Ad locations
      Boards                              Werbesäulen/Werbesäulen, groß                    Deutsche Messe              Parkplatz (PKW)             Bahnhof/Railway Station
                                          Advertising columns/Advertising columns, big     Verwaltung/Administration   Parking (Cars)              Hannover Messe/Laatzen
      Big Poster                          Big Banner                                       Eingang                     Parkplatz (Bus)             S-Bahn
      Big poster                          Big banner                                       Entrance                    Parking (Bus)               Light rail
      Billboards am Eingang OST 3         Billboards auf der Exponale                      Informations-Centrum        Parkplatz (LKW)             Stadtbahn
      Billboards at the East 3 entrance   Billboards on the “Exponale” pedestrian bridge   Information Center          Parking (Lorries)           Tram
                                          Billboards im Glasübergang/Freigelände
      Frames                                                                               Convention Center           Taxi
                                          Billboards connecting zone/open air area
      Taxistand Werbung                                                                    Haus der Nationen           Flughafen Shuttle
      Taxi stand advertising                                                               House of Nations            Airport Shuttle

09/2014 ▪ Änderungen vorbehalten /Modifications reserved                                                                                                               42
                                                                                                                              Außenwerbung ▪ Seite 1 ▪ CeBIT 2015 ▪ 140910
Standorte der Werbeflächen / Ad locations
    Werbetürme                          Wall Graphics                           Deutsche Messe              Parkplatz (PKW)             Bahnhof/Railway Station
    Advertising towers                  Wall graphics                           Verwaltung/Administration   Parking (Cars)              Hannover Messe/Laatzen

    XL-Poster                                                                   Eingang                     Parkplatz (Bus)             S-Bahn
    XL poster                                                                   Entrance                    Parking (Bus)               Light rail

    XL-Poster/EXPO-Würfel                                                       Informations-Centrum        Parkplatz (LKW)             Stadtbahn
    XL poster/EXPO cube                                                         Information Center          Parking (Lorries)           Tram

    Skywalk-Werbung                                                             Convention Center           Taxi
    Skywalk advertising
                                                                                Haus der Nationen           Flughafen Shuttle
                                                                                House of Nations            Airport Shuttle

                                                                           36

                                                                 71

                                                        55
                                        56

                                        57

                                                                      65
                                        58                            64
                                                                      63
                            60     59                                 62

                                          61                 2

09/2014 ▪ Änderungen vorbehalten/ Modifications reserved                                                                                                    43
                                                                                                                   Außenwerbung ▪ Seite 2 ▪ CeBIT 2015 ▪ 140909
Deutsche Messe
Messegelände
30521 Hannover         Sanja Silovic
Germany                Tel. +49 511 89-31107
                       E-Mail: advertising@messe.de
Tel. +49 511 89-0
Fax +49 511 89-32626
info@messe.de          Anke Robbers
www.messe.de           Tel. +49 511 89-31227
                       E-Mail: advertising@messe.de

                       Sabina Kroll-Behrens
                       Tel. +49 511 89-31256
                       E-Mail: advertising@messe.de
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