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SUPPLYCHAINTRIBE.COM
March - April 2020
Volume 4 Issue 2
For private circulation only
PERSPECTIVE
Insightful learnings from
sustainability crusaders
who are leading the pack
WHAT. WHEN.
WHERE-HOUSE.
The art & science behind designing and
developing new age warehouses suited to
meet the needs of tomorrowPUBLISHER’S NOTE
The Action doesn’t
stop in Supply Chain
Dear Readers,
Coronavirus has taken over conversations between global supply chain managers. China accounts for
approximately 27% of the world’s manufacturing output. The impact has shaken the manufacturing world. The
counter-trend to the globalization of supply chains will most probably speed up. Industry 4.0 is bringing down
costs of production in major economies of the world due to which the gaps in cost of producing in China vis-
à-vis in-shoring is coming down. So, countries like USA and Germany could keep manufacturing back in their
countries.
In India, action continues on the Infrastructure front. Major large Real Estate developers are creating Grade
A facilities with defined parameters using global best practices. Sustainability is also getting imbibed at the
design stage itself. The gaps in understanding between the developers, landowners, policy makers and financial
institutions need to be addressed for ease of land acquisitions, financial resources and optimal use of space.
Given the transformational phase of our supply chains, the demand for Built-to-Suit facilities is only set to rise.
Another very interesting phase in the life of a Supply Chain Head is the transformational journey to Supply
Chain 4.0. Where does one start the journey from? Once the budgets get approved from the board, the actual
challenges begin. Giving way to new technologies such as artificial intelligence (AI), machine learning (ML), the
Internet of Things (IoT) and robotics with real-time data from current traditional models is not a smooth ride.
The ground realities are very different. From data management to buy-in from vendors, suppliers, employees,
etc., change management is required across the organization. Read our Roundtable section to understand how
these problems can be overcome in real life.
The start of 2020 has been extremely challenging globally and in India. As we progress into the next Financial
Year here, here’s looking forward to getting back some stability in our economy.
Charulata Bansal
Publisher
Charulata.bansal@celerityin.com
www.supplychaintribe.com
Published by Charulata Bansal on behalf of Celerity India Marketing Services
Edited by: Prerna Lodaya • e-mail: prerna.lodaya@celerityin.com
Designed by: Lakshminarayanan G • e-mail: lakshdesign@gmail.com
Printed by: Xposures, A 210, Byculla Service Industrial Estate, D K Cross Road, Byculla, Mumbai- 400027.
Logistics Partner: Blue Dart Express Limited
supplychaintribe.com 3CONTENTS March - April 2020
Volume 4 Issue 2
14
COVER STORY
WHAT. WHY.
WHERE-HOUSE.
Demand for efficient logistics space
that facilitates quick movement of
goods to consumers has necessitated
the design of new warehouses that are
larger in size and height. But how these
new age warehouses are developed in
accordance to 3Ss – Safety, Security
and Sustainability; will be what drives
the market share of developers in the
country. Our experts in the space offer
their expert insights into this very critical
subject that needs attention from the
developers, occupiers and policy makers
alike…
5 REPORT 24 Smartly Sustainable
“We manage energy consumption & increase sustainability
Future Proof your Supply Chain
through EcoStruxure™ Power Deployment,” quips Javed
As the coronavirus outbreak spreads rapidly, supply chain
Ahmad, Senior Vice President – Global Supply Chain,
leaders must mitigate instant disruption and plan for future
Schneider Electric India.
incidents, states a Gartner report…
10 ROUNDTABLE 30 Grooming In Style
“While designing a product, globalization is the alpha
Supply Chain 4.0 parameter; gauging the need, a product gets localization
Digitization, Digitalization, Digital Transformation – all these touch, which drives through the flow of regional demands,”
words are being used inter-changeably and very often. At a shares Ponraj Periswami, Head – Supply Chain at an MNC.
recent Samiksha event at NITIE, expert panelists shared their
experiences in implementing the same. 27 PERSPECTIVE
Sustainability for Sustenance
INTERVIEWS
Insightful learnings from early adopters of sustainability and
6 The Era of Digital Natives how they are leading the pack…
“The key pillars for supply chain growth in the coming
times are most definitely going to be People,” affirms Mukta 32 RECAP
Khanna, Partner & Chief Supply Chain Officer, i2V Cinergy.
News and views trending globally
Editor: Prerna Lodaya
DISCLAIMER: This magazine is being published on the condition and understanding that the information, comments and views it contains are merely for guidance and
reference and must not be taken as having the authority of, or being binding in any way on, the author, editors, publishers who do not take any responsibility whatsoever for
any loss, damage or distress to any person on account of any action taken or not taken on the basis of this publication. Despite all the care taken, errors or omissions may
have crept inadvertently into this publication. The publisher shall be obliged if any such error or omission is brought to her notice for possible correction in the next edition.
The views expressed here are solely those of the author in his private/professional capacity and do not in any way represent the views of the publisher. All trademarks,
products, pictures, copyrights, registered marks, patents, logos, holograms and names belong to the respective owners. The publication will entertain no claims on the above.
No part of this publication can be reproduced or transmitted in any form or by any means, without prior permission of the publisher. All disputes are subject to the exclusive
jurisdiction of competent courts and forums in Mumbai only.
4 CELERITY March - April 2020REPORT
Future proof your
SUPPLY CHAIN
As the coronavirus outbreak spreads rapidly, supply chain leaders must mitigate
instant disruption and plan for future incidents, states a Gartner report…
O
N December 31, 2019, the guidelines or illness. Do it now
World Health Organization Develop a high risk for supply chain
(WHO) learned of several cases SOURCING: Travel may be restricted disruption monitoring and response
of severe pneumonia in the Chinese to certain areas, limiting the ability programs for countries impacted by
city of Wuhan. As global leaders and to discover, qualify and certify new the virus and potential supply chain
health officials track the strain and business or programs and to transact exposure from tier I and below. If
make decisions regarding containment, business. lower tier transparency is missing, start
supply chain leaders need to assess building up the program and prioritize
and plan for how the virus will impact LOGISTICS: Established hubs and supply discovery to get a full picture rapidly.
global supply chains. The full impact of networks may experience limitations in It’s also important to assess how
coronavirus on supply chains might not capacity and availability so that even customer spending might be affected.
become obvious until sometime in the if materials are available, they would The next step is to make sure all
next few months and beyond. be stuck elsewhere. Finding alternative inventory is within reach and outside
routes and means of transportation will impacted areas and logistical hubs.
The challenge of become difficult. Additionally, supply chain leaders
globalization should work with their legal and HR
Although the outbreak is being CONSUMERS: Consumers may be more departments to understand any financial
compared to the 2003 SARS outbreak, cautious in their purchasing habits implications of not being able to
China is now much more developed and due to fears about being in public and deliver supply to customers and provide
integrated with the global economy, and potential exposure to the virus. Many guidance to employees located in the
the country has significantly improved may turn to online sales, challenging impacted areas.
its transportation networks. This means logistics networks.
the supply chain implications go beyond MID-TERM ACTIONS: Do it this quarter
regional concerns. Travel restrictions, Preparing supply chains for In the midterm, the focus should be
shortages in labor and materials, as disruption on balancing supply and demand as
well as logistical challenges through Disruptions happen. Leading supply well as building buffer stock. Assess
tightened controls, and hub and border chain organizations utilize enhanced risk opportunities to diversify the supplier
closures will cascade and augment the management processes. They include a ecosystem and review or create the
impact much further today than it did framework to continuously measure key organization’s overall risk management
17 years ago. Indeed, the coronavirus risk indicators and to prepare scenarios approach. Work with internal
outbreak has already eclipsed SARS. for controllable and foreseeable stakeholders and strategic and critical
uncertainties such as compliance, labor, suppliers to establish a congruent risk
How coronavirus could material, capacity and financial issues. management approach to monitor
impact supply chain Epidemics and pandemics present and prepare for potential material and
Though it is difficult to predict the a different scenario. The main impact manufacturing capacity shortages.
exact consequences of coronavirus, is a lack of access to staff, decreased
organizations might begin to see productivity and a change in public LONG-TERM ACTIONS: Do it this year
impacts across the supply chain, behavior in terms of shopping practices Once the initial impacts of the crisis are
including: and spending. “The full impact of mitigated, it’s all about foreseeing the
coronavirus on supply chains might not next “when.” Supply chain leaders and
MATERIALS: Supply shortages of become obvious until sometime in the their teams can, for example, conduct a
materials or finished goods coming from next few months and beyond,” Köse scenario planning exercise and develop
or routed through logistical hubs in says. “However, supply chain leaders action plans. This is the time to discover
impacted areas. should take initial steps now to monitor or develop alternative sources and
and prepare for the impact on their diversify value chains.
LABOR: White- and blue-collar labor value chain.”
may not be available due to quarantine Source: Gartner
5INTERVIEW INTERVIEW
The Era of
the more complex ones like digitization
of supply chain, integrated planning and
to the next steps in artificial intelligence
Every supply chain has faced
DIGITAL
for innovation launch, product impacts of inaccuracy, leading to
changeovers and so on.
understocking of some goods that
What are your views on revamping are desired, while over-building and
end-to-end supply chain with
stocking of some that don’t end
NATIVES
innovative strategies?
Supply chain, as the name itself,
talks about chain of activities and
up selling. Innovative strategies from business
consequences which are influenced to business are required for each phase so that
Mukta Khanna is an accomplished professional
by each other. All this while in last
several years, supply chain has had
the impacts of variations leading to business loss
with recognized proficiency in spearheading
different business models to achieve corporate
multifold limitations being generated get plugged. With the current situation where
majority of the companies have very little room
goals. Having worked for diverse globally leading from different stages of finished goods
“The key pillars for supply chain growth in the coming companies like PepsiCo, Reliance, Lafarge, Mayur, forecasting to raw material sourcing
times are most definitely going to be People who are
she has more than 27 years of experience
driving centrally integrated supply chain, global
& planning, to manufacturing to to absorb losses, and sustenance is depending
procurement & operations, strategic sourcing, generating finished goods to logistics
fearless to accept and adopt changes, working on the and, business; coupled with commercial, logistics, and transport and final retail. Every on revamping the supply chain with innovative
EXIM, Transformation & Process Excellence,
right processes, imbibing the ever-evolving technology, Automation & Digitization. She is one of the very
supply chain has faced impacts of
inaccuracy, leading to understocking of
strategies, the key is creating optimization and
few Industry women leaders in the country who
while ensuring Sustainability” affirms Mukta Khanna, has unique equal business experience. She has also
largely contributed in the Digital Transformation
some goods that are actually desired, removing multiple buffers.
Partner & Chief Supply Chain Officer, i2V Cinergy. journey for PepsiCo and Reliance. At the same
while over-building and stocking of
time, coaching being her passion, she has trained some of those that do not end up
for more than 10000 manhours of professionals selling leading to write-offs of both organization, leading to impacts on chain, starting from demand planning
undertaking change management. She is parallelly
finished goods and raw materials. bargaining, etc. While all other forecasts to supply planning, manufacturing,
associated with NMIMS since 2018.
What have been the transformations Innovative strategies are required for impact the internal management in and logistics. Data is now truly turning
over the years in the FMCG sector? each phase so that the impacts of an organization, it is the procurement into information and to decision
FMCG has always been perceived as forecast vs actual variations, which are which has to communicate and rectify making tools. This is helping control
one of the most demanding sectors to shelf placed ones and still lose out. • Partner with consolidators as an leading to business loss opportunity the impacts with external parties wastages at different levels and increase
work with, since this is a sector which I remember many times seeing the intermediate between distributors get plugged. With the current situation and which at times also has legal responsiveness to the customer. In
is directly impacted by the consumer Kurkure Namkeens kept in the highest and retailers to service low volumes where majority of the companies have implications. According to Deloitte's 1997, when world chess champion Garry
moods, fan followings, reactions, shelf where I could never pick them, • Adhere to compliance norms; and very little room to absorb losses, and survey, only one-third of procurement Kasparov lost against IBM's Deep Blue
loyalties, besides environmental despite they being better Namkeens • Train the staff to handle consumers sustenance is depending on revamping managers use advanced analytics and Supercomputer, he spoke that the real
conditions and seasons, making it quite in taste vs the more known brands! in a personalized manner. the supply chain with innovative other modern technologies to guide challenge is not to determine who is
unpredictable, forcing supply chain Besides this, challenges ranging from strategies, be it by digitization and their procurement and inventory superior — man or machine — but to
managers to shift gears to alternate fast-changing technology, shifting retail What have been the supply chain technology usage, or machine learning management policies. This may possibly achieve the right combination of man
plans. This sector has also now evolved formats, overabundance of consumer best practices implemented by you? or IOT, or controlling raw materials explain why inventory levels are still and machine. This insight also applies
to a certain degree and there is a choice, greater focus on quality and Fortunately, I have worked in different or logistics, the key is creating climbing. The truth is that the pace of to supply chain operations. The fact
method to the madness, which is now price, and a tough economic climate industry types and sectors be it optimization and removing multiple business is such that few organizations is that people and their experience
helping the organizations get into a also tend to add complexities in the manufacturing or services and at each buffers. can succeed if they persist with manual and sound judgment are necessary to
certain degree of predictability. Also, supply chain, if not given due attention one of them I have had the opportunity and legacy inventory optimization make the right decisions, but at the
there are more qualified people in at the right time. The challenges are to contribute, starting with ISO 9000 What are the procurement obstacles practices. However, procurement has same time, understanding how supply
supply chain, who are taught subjects leading to dropping profit margins, systems in my first organization, for procurement professionals in now started gaining importance within chain software can complement and
like forecasting and planning, for operational complexities, ever-changing supporting TQM, and using Lean Six the country? What is the impact of the organizations and also gaining extend human abilities, will improve
coming times, new developments regulatory compliances, disassociated Sigma concepts in creating process procurement on supply chain? technological support. performance and achieve maximum
such as artificial intelligence, machine omni-channel integration, etc. To deal excellence. I have largely worked on Procurement is a critical aspect of profitability. The right combination of
learning are now coming in the supply with these challenges, in the coming digital transformations and automation supply chain, and so is inbound How is technology evolving for the technology and human brain power
chain of FMCG too, making them times, retailers are expected to be in supply chain for creation of direct supply chain. Being the last leg of continuous growth of supply chain in leads to the most informed decisions
predictable to a reasonable degree. undertaking the following steps: decision tools. But, I have also worked supply chain in terms of receiving the country? and best results.
• Invest in faster and more convenient from the basics. My journey, both in forecast, and the first leg for supply to Technology is the key impactor in
How complex is the retail supply ways to tackle final-mile delivery in Reliance and PepsiCo, fortunately gave ensure that goods get manufactured, the supply chain. Organizations, In times of Omni-channel markets,
chain? What are the challenges and 2020 plus me scope to build from scratch, hence procurement professionals face multiple about 15-20 years back in India, were the pressure is huge on SCM
how to deal with them? • Select future-compatible technology, pushing me to work on fundamentals pressures, which include pressures getting into SAP and the journey for professionals. What are those and
Retail supply chains are complex which seamlessly integrates with and creating industry suiting processes from the marketing teams to deliver technology adoption had started. how to best manage them?
because here the consumer expectations self, vendor and customer tech base, like working on TCO concepts in even if their forecasts were quite The cultural change was critical at Omni-channel markets have a common
actually meet the availability. enhancing presence in the virtual procurement, capex-opex tradeoffs, wrong, external global risks, changing that stage because teams were used issue which is “Inventory- OVER
Consumers are flooded with far world process streamlining, ensuring ethical customer preferences, pressures to to mammoth manual workings. Last OR UNDER”. There are two types of
more relative choices; hence all good • Create omni-channel inventory sourcing, working capital improvement, bring cost productivity year on year, couple of years have seen remarkable approaches different organizations are
products have competition from better pools cost optimization, and then build upon manage crisis, financial risks of the developments in all the facets of supply taking for it-
6 CELERITY March - April 2020 supplychaintribe.com 7INTERVIEW INTERVIEW
In 1997, when world chess champion Garry Kasparov lost often ends up being paid less and being making working scenarios better for all, always be ready with more than one
subjected to side remarks like “Madam especially women. backup plan, and the planning needs to
against IBM’s Deep Blue Supercomputer, he spoke that ko toh kaam ki zaroorat nahi hogi, her be adverse consequential planning too.
the real challenge is not to determine who is superior — husband is there after all”. There is still a
lot that needs to be done, and it is very
How do you foresee supply chain
landscape going ahead? What are
However, if unable to handle, for an
unforeseen supply chain solution, the
man or machine — but to achieve the right combination important that senior leaders of the the major developments? biggest tool is transparency, confession
of man and machine. This insight also applies to supply industry start working towards it. The
ratio of women to men in supply chain
The coming era is surely going to be the
era of Digital Natives who are the first
of the issue, intent to rectify, seeking
help, and actions to supplement that
chain operations. The fact is that people and their experience and sound are still less than 15% at senior CXO generation born and brought up in the the issue is fixed at the earliest in all
judgment are necessary to make the right decisions, but at the same
levels, and at various places even lesser. Internet era. This will lead to a major honesty. Let’s face it, problems will
expectation and emphasis on using come, however if one is honest with
time, understanding how supply chain software can complement and What would be your advice to technology as a given base of supply the stakeholders, generally support and
next gen supply chain managers to chain. Like many other functions that time will be given to amend, and the
extend human abilities, will improve performance and achieve maximum achieve the unprecedented? are getting outsourced, even supply situation will pass.
profitability. No one can achieve the unprecedented
if they do not have the skillset,
chain is expected to move in that
direction with a backing of technologies What are the changes we are about
willingness to slog, faith in themselves like the IoT, Robotics, etc. Supply chain to witness in times to come?
• Serving omni-channel needs by is the most helpful method, which can challenging work in 26 plants. However, and the universe, and being genuine of Indirect/MRO items is also expected The “Data World” will merge with
different teams like traditional help streamline inventory and create the journey will never be a cake walk. I in the purpose and making efforts for to change where 3D printing will make “Interpreting Technologies” leading to
trade team, modern trade team, fulfillment on common omni-channel have had my share of feeling dejected the same. Hence, if you wish to wear more inroads and supply chain will – in-your-home targeted & focused
e-commerce team, etc. depots rather than separate inventory and humiliated as I have had for the gown and crown, be ready to make involve transmission of CAD/CAM files marketing, reduction of system waste,
• Omni-channel needs being serviced for e-commerce, modern trade and celebrations and acknowledgements, but the effort into the areas where others rather than products. IoT will impact and adaptive distribution. All these will
from common inventory traditional trade. Not just that, it can I am thankful for the faith showered in are less comfortable. I often advise the ordering cycles and clustering too, have an impact on the social thread,
also help fulfill demand gaps in various me. young women professionals to think where goods will start talking to each improving lifestyles and increasing
Both scenarios are driving different regions. about entering logistics, transport and other. The trends, such as a customer work life cohesiveness. However, the
types of pressures on supply chain What have been your learnings warehouse if one needs to taste success getting reminders on his reordering skillset needs will be ever changing,
professionals. While in the former case, What are the key pillars of supply during this journey? in supply chain, and not treat them as needs based on earlier purchase date, which will need to be integrated with
there is always a stress of under or over chain growth in the country? Being updated with the latest and fields not good enough for women. Also, have already started. the education system, else it will
inventory due to demand variability and The key pillars for supply chain growth foreseeing the issues ahead is an today’s scenarios are quite different start creating a bigger “intelligence
prioritization given by the organization in the coming times are most definitely important step to handle crisis. from what they were a decade back, Please share with us a retail supply obsolescence”!
to service. On the other hand, in going to be People, Technology, Process It is very important for a supply and I must say that now they are better chain manager’s quick fix solution to
the latter type, there are challenges and Sustainability, combined with the chain professional to develop this for women. I call Technology becoming an unforeseen supply chain issue…
to service, lack of understanding of approach and fearlessness to adopt power. Success only comes with an the first partner today (jokingly!), and Ideally, a supply chain person should
types of customers and storages. Also, changes, and the new…or to say… “The entrepreneurial behavior and belief.
the need for organizations being not key pillars for supply chain growth in Willingness to take challenges and being
just digitally literate but embracing the coming times are most definitely fearless in taking initiative is equally
technologies and knowing them in time going to be People who are fearless to important.
is important. With changing market accept and adopt changes to reach a
dynamics, it’s important that SCM new, working on the right processes, How embracing is the supply chain
professionals upgrade skills in time. imbibing the ever-evolving technology, fraternity now for women?
while ensuring Sustainability”. Supply chain fraternity is becoming
How can next level inventory more inclusive for women now, right
optimization achieve successful Omni You have been one of the few women from a level of a “night shift in-charge”
Channel fulfillment? supply chain leaders in the country. in the plant to a truck driver and
Irrespective of whether it is a retail How has been the journey? corporate offices. However, there are
or an online customer, end of the Well, the journey has been a mixed still inhibitions and assumptions about
day, it is the same customer which is bag to be very honest. It has been women. While organizations talk about
targeted. So, while earlier the chain very good when I expected it the least. an interest in women taking on senior
was traditional trade, followed by I followed a mantra, “Never consider roles, however finally taking them and
addition of modern trade, which has yourself as under or over privileged. a willingness to lend a hand to make
now matured into e-commerce and Work and behave at par!” I worked in them walk the last mile where they
other facets too. The consumer research international marketing, commercial are falling short is hardly there. This
methods have also now evolved with and domestic sales before I entered core aspect is the most important thing to
the advent of technology, leading to fields of supply chain, and I am thankful look into. As such this is a fact that all
intent for an informed buy, where a to each of the companies in helping said and done, women have to work
consumer researches about product and me grow and understand different a much more in profession on both
options on the Internet, takes views aspects of business. Coming to supply psychological and performance levels
from friends as well as reviews, visits chain & procurement, it was Reliance much more cautiously so as to gain
a store for a high cost product and that gave me the opportunity and a respect and carry the image where
then orders. Understanding demand free hand to prove my mettle, and I am she is taken seriously, along with her
patterns using potential consumer data glad that I did, followed by PepsiCo with above-excellence performance. She still
8 CELERITY March - April 2020 supplychaintribe.com 9ROUND TABLE ROUND TABLE
Supply Chain 4.0: Technology has become the
key driver in Supply Chain
transformation.
distinction between a Statistician, a Machine
Learning expert and a Data Scientist – the
OVERCOMING
Statistician will talk about data, Machine
Learning expert will talk about algorithms and
Alibaba wants to predict what the customers the Data Scientist would be the guy who would
want to buy while Amazon wants to deliver derive inspiration and tell stories from data.
when the customer is thinking about the Blockchain is futuristic. It is getting clear
OBSTACLES IN
product. So, this is what is going to happen in that Blockchain is not a disruptive but a
Artificial Intelligence. foundation technology. AI with a combination
Are we prepared for 4.0? No, it is going to of IoT has a lot of potential. Some of the
take more time as the technology penetration heavy manufacturing industries are already
DIGITIZATION
Venkatesh Seshadri, in Indian Supply Chain has just started gaining using IoT, e.g. if some of the machines are
Head – Supply Chain traction. Startup Technology solutions in India idle, it triggers an alert. 3D printing has
Consulting, CII Institute are extremely promising. also caught up, especially in new product
of Logistics Skillsets are going to be really important in development and spare parts management.
the days to come. I came across an interesting
Supply Chain 4.0 has become a hot topic with little understanding of the term as well
as the challenges which lie ahead when an organization starts a digital transformation
process. The recent Samiksha which is a corporate panel discussion, at NITIE, dwelled
upon this. Here is what the panelists had to share on the topic… With new technologies, new skill We have set up a Fashion Research Lab in
sets are required. India- an innovation lab with IBM and we’re
working with them to create and co-create
Being a fast-fashion player, we need to a lot of solutions. We’ve in fact just launched
be high on trend, we need to bring in new a product recently called Fabric.ai. The
fashion to the stores much faster. We start idea is- how do you get insights when the
Supply Chain 4.0 regime is very much here to stay. our design process which includes sampling designer starts designing when he gets the
across multiple countries more than a year inspiration? From the inspiration, how quickly
Investments in 4.0 will increase over the next decade. Recently, Pentagon awarded back. And if you are designing so far back for can he figure out if it even makes sense to go
a $10 billion cloud computing deal to Microsoft in the US. These are going to trends a year later, chances are that mistakes with that inspiration? Or is there something
percolate down to India also and India is at the cusp of it. So, one of the challenges will be made. The idea is how to minimize that’s been in the past from our existing
is skill sets. Building skills in the areas of Machine Learning, Artificial Intelligence, Ranjan Sharma, CIO & those risks. data? Then it could also come from some
Robotics, etc., is going to be rewarding. At Deloitte, we feel that skills need to be Head-SCM, Bestseller So, one of the projects that we embarked trend data which is already available in the
refreshed every year to be able to stay relevant. Business graduates stepping into India on was digitizing the whole process of industry. In the first phase we have gone live
the corporate world need to understand technology and will have to get their hands sampling and bring that down to the number with internal data. This data will give us the
dirty in ML coding etc., if they want a 4.0 career. This is a huge challenge we face of samples that we were creating for each capability to predict what is going to sell and
as campus recruiters. Freshers need to have skills that are complementary, both on of these brands. How do we at least in the if the designer feels that there is something
Akash Srivastava, technology and management. next three years bring that down by half? We that he can change and figure out the right
Partner, Deloitte Touche A second challenge for senior management is to decide on how much to invest introduced a technology called 3D Designing, pattern or shade that will make sense, will the
Tohmatsu India and where? Whether data should be put onto cloud first and then develop analytics which was much more collaborative across saleability get impacted? So that’s how we are
or start work on pilot somewhere? As we get into the next couple of years, more the whole value chain, across our suppliers, harnessing data to bring in speed from design
clarity is emerging on this. Another is availability and interpretation of data, how is and across our own design organizations. One to store.
it structured and engineered? Interpretation of data should be multi-dimensional so of the other challenges also was- designers I would also like to mention that with new
that one can take experiential decisions. To replicate this into a machine learning always think from their own perspective. How technologies, new skill sets are required. So,
program is not an easy task. The data itself should be multi-dimensional and able do we ensure that whatever is designed is also this is my request for institutions to be able
to talk to each other. Data engineering will become a very important skill. Another saleable? There might be cases where it is far to churn out talent for newer technologies.
important thing is that when we talk about digital from a supply chain standpoint, ahead of the time. So, how do you identify For stable technologies like SAP, there may
we talk about a warehouse executive or a trucker or an operator. Most of them when you need to make and what? Therefore, be an abundance of people, but we are going
have basic schooling and so their interaction with digital needs to be made very you need to be much closer to the time when to create a differentiation with the new
simple. So, to make them adopt it, the user experience must be like child’s play. the product is actually getting launched. So technologies. And for that differentiation, if
The third important thing, and it is a moving goal post, are the technologies how do you reduce that cycle of design, then we are totally dependent on an IBM or anyone
and the players. There are a variety of technologies out there with many players sampling and getting it on the shop floor? else, it becomes too expensive- that’s not a
and deciding which technology and by whom has become a very complex decision And we are also now talking about creating model that we can sustain. We will have to
to make. different buckets of products. We are looking create our own capabilities because it is not
at how we can make products that could be about one-time AI solutions, the solutions
designed and delivered at the stores in 60 will have to change and adapt as per new
days. We’ve reached that stage as well. business challenges.
10 CELERITY March - April 2020 supplychaintribe.com 11ROUND TABLE ROUND TABLE
Data Analytics and AI. But if the clarity model. The oft repeated success story is a robust change management becomes holds true today more than ever. It is under 35 years old.
is missing on why an organization that of Amazon. The fact that Amazon important. the customer who is driving the change. The availability of digital applications
is doing this, it will not lead to a has been able to bring down delivery Choosing the technology or the tool Availability of information has increased combined with customer expectations
successful digital transformation. Many time from two days to two hours is or the implementation partner, I believe and cost of processors have decreased. are making disruptions in every industry
organizations lack the end goal clarity. remarkable. Now they are talking of a is a simpler problem to resolve. What India as a nation is poised for a reality. So, watch out, a 21-year-old
I believe that this is a key challenge promise that if you are in an Amazon is critical though is being clear on the making disruptions. According to a founder of a startup might be disrupting
that needs to be overcome in Supply store, and if you as a customer are on problem we are trying to solve. If at the NASSCOM study, we are slowly but your industry as we speak. Accept the
Chain Digitization. Organizations which your mobile, and have placed an order, end of all this digital transformation, steadily moving up and are now in third challenge and digitally transform your
are successful in digital transformation within two minutes they will deliver the you are improving the customer position in the number of technology- organization.
keep the customer in mind and use ordered item to you in that store – this experience, then I think the effort and based start-ups worldwide. India is
technology to serve the end customer. is truly all about digital transformation. pain to go through this exercise is worth also the youngest start-up nation in
Raghavan Santhanam, Senior If you look at how supply chains In terms of challenges, one can look it. “Customer is King” an old saying the world and 72% of the founders are
Consultant, Stratadigm are being disrupted in every industry at it from the Organization, People,
(Banking, Retail readily come to mind) Process and Technology prism. One of
Accept the challenge and whether an organization should digitally the biggest challenges I think is getting
digitally transform your transform itself, is now no more a funding in an organization for these
organization. question. What the organizations projects. There are many departments Change management is the transparent barricade, splitting the shark
should be focusing more is on the within an Organization vying for funds most challenging problem we and the small fish. What the shark does
When the word Digitization is used, pace and speed of innovation to and SCM needs to build a robust face in today’s organization. is it keeps hitting the strong barricade.
we need to make a clear distinction solve specific use case scenarios. IOT alliance of end using departments It keeps thinking it can reach the fish
between what is Digitization, (Internet of things), Analytics and to get the funds or ally with other Digital transformation starts from data. 1. but fails multiple times. After months,
Digitalization and Digital Artificial intelligence are drivers that are transformation projects. Benefits Organisations get the customer data from they take out the barrier and put in a
Transformation. People use these words spawning new applications impacting related to risk mitigation of these the from the Amazons and Flipkarts. 2. Then barrier made up of thin transparent film.
interchangeably, but each of these are the future of supply chain. There are projects cannot be ignored and can be supply chain operation generates a lot of But by this time, the shark thinks it
different. several digital opportunities that are used to overcome challenges in funding. data- from suppliers, suppliers’ suppliers, cannot go through the barrier and never
Simply put Digitization is converting enabling transformations in every node Organizations sometimes tend to logistics partners, external manufacturing attempts to. The same way organizational
analog information to the digital (Develop, Plan, Source, Make, Deliver, have a very myopic view and they want partners etc. 3. The data generated by the barriers are man-made. There is little
form e.g. Converting handwritten Support) of the supply chain today. results quickly. So, breaking the digital Murugan Pugalenthi, Employees through the information systems collaboration between departments
or typewritten text into digital form For example, in case of transformation project into phases Director- Global Planning of your own organization- your ERP systems, because of the organizational barriers
is an example of Digitization. For development of a product, previously and prioritizing low hanging fruits / Excellence, Johnson & legacy systems- you transact millions of and this is a big challenge I face every
instance, in an organization that has you used to stop a manufacturing line, smaller projects first thereby delivering Johnson records in a day. 4. Data generated by IoT- day. This makes such programs very
2,000 Vendor Partners, every time the to get a new product or sample done. immediate results might be the smarter manufacturing lines, trucks, RFID, etc. Can expensive. This is a big gap when you are
Supply Chain Operations team wants to You needed a minimum run. Now you way to go about the exercise. we capture all of the data and use it for the getting into any big digital transformation
enroll a vendor partner into their eco have 3D printing, a process of building Another practical challenge that betterment of the organization? All this data project. Proving ROI of this sort of
system, the vendor is asked to provide an object one thin layer at a time. It needs to be overcome is legacy. if needs to be put to intelligent use. I have investment is also very difficult.
a certificate of registration and other is fundamentally additive in nature. you are an organization, which is a a simple analogy; we can eat simple bread - This is a story about Guruji who teaches
documents for verification purposes. Many organizations have used crowd hundred years old, you have different or choose from the 150 odd varieties in a his students in a Gurukul. One day,
There are lot of mechanisms like (EDI) sourcing of ideas to develop a product. legacy systems for transactions. The Sandwich shop. Your own bread is your own when he came to the class, he found
Electronic Data Interchange to convert In planning: demand analytics, In question is, ‘How do you make them enterprise data, but it is not going to give a cat playing around which was really
that paper information into digital. So, Sourcing: smart scheduling, In Making: interconnected?’ One cannot suddenly you that much of value. A lot of companies distracting. He asked a student to tie the
in essence, it’s the information you’re exoskeletons, in delivering: Big data / throw out all the old systems and bring in India are trying to do this but doing it cat to a pole. The student obliged. This
digitizing, not the processes. RFID, In Support: social media. There in a new one. globally makes much more sense. That is the happened every day for years together.
Digitalization is about not just are many technologies which have Organization structure is another kind of digital ecosystem especially in supply One day, the Guruji passed away and
changing the technology, but also come up now. The point is that there is challenge that needs to be overcome. chain. The moment you build that data his follower took his place. The cat also
the processes from old to new. Use no question that digital transformation Sometimes the SCM departments intelligence asset, you can do anything on passed away. The follower started the
of digital technologies is done to should be a priority for Organizations. do not pay attention to their own it- planning, optimization, analytics platform, class and said, “I can’t start this class
change a business model and provide If they don’t do it, some other nimble internal organization structure. They etc. without having a cat tied to this pole.
new revenue and value-producing company will do it, and one will be out are so focused in looking at other Can you go get a cat from outside
opportunities. It would normally involve of business. departments, that they ignore their Now, what are the challenges? I will tell you somewhere?” How do we make people
automation which means shifting of New digital applications are own. This is easier said than done. two stories and cover the aspects: realize that a certain thing is done for a
work roles or transforming processes. enabling a truly integrated Supply Chain When a department has functioned in - The first story is the Shark Syndrome. specific purpose? Change management is
Lastly, Digital Transformation ecosystem. Traditional supply chain a particular way for the last ten years, It is an experiment done by scientists the most challenging problem we face in
is a series of digitalization projects, operated in Silos and every department it becomes difficult to change. The where they kept a shark in a tank with today’s organization, especially to a global
automating processes and re-training had their own TATs (turn around old structure of having for example a many small fish. We all know that the audience.
workers to use computers. Digital times). That model is being transformed country sourcing, regional sourcing or a shark eats the fish in no time. As the
transformation is about the customer. into a control tower, track and trace global sourcing model may need to be next step, they put a very strong and
It involves transforming the business model, where irrespective of one being relooked. Human beings by nature are
model and organizations strategy. a customer, supplier, distributor or a creatures who love comfort and habits.
Organizations tend to implement manufacturer, one is always connected. For example, we love to sit at the same
the latest technologies and one can do All supply chain activities are now desk every day. The world is moving
umpteen number of things using IoT, moving from linear to non-linear to a flexi desk or hoteling concept. So,
12 CELERITY March - April 2020 supplychaintribe.com 13COVER STORY COVER STORY
WHAT. WHY.
PIC COURTESY: INDOSPACE
WHERE-HOUSE.
Demand for efficient logistics space that facilitates quick movement of goods to
consumers has necessitated the design of new warehouses that are larger in size and
height. In order to meet the increasing demand for quality warehousing spaces, a recent
CBRE analysis predicted that most of Grade B warehouses located in close proximity
to leading cities would undergo redevelopments as per occupiers’ specifications. This
will provide dual benefits to both – developers who can gain from the rental increase
and occupiers who will gain from the improved infrastructure. But how these new age
warehouses are developed in accordance to 3Ss – Safety, Security and Sustainability; will
be what drives the market share of developers in the country. Our experts in the space
offer their expert insights into this very critical subject that needs attention from the
developers, occupiers and policy makers alike…
14 CELERITY March - April 2020 supplychaintribe.com 15COVER STORY COVER STORY
processes. This also created the need Welspun One Logistics Parks: The of GST have all transformed the
for large Grade A warehouses with 10- last few years have seen a sea- change warehousing market in India.
12 m clear height, as the only way to in the evolution of the ‘warehouse’. Especially with GST, companies have
optimize the fixed cost efficiently was From the erstwhile ‘godown’ that were either consolidated or in the process
to go vertical. This created opportunities basic storage facilities in marginal of reducing the number of small
for large players to step into the locations to sophisticated, compliant, distributed warehousing setups in
warehouse infrastructure creation, large, efficient and strategically located their network and move towards large
which was previously dominated by storage solutions equipped to service warehouses in strategic locations across
local real estate construction. The real the growing logistics demand for the the country.
fill-up has come since 2017, once the country. Consistently the landscape
decks for GST implementation were is transforming into one with more
cleared by the government. Almost all organized players for whom compliance THE GROWING DEMAND
RAVIRAJ RODRIGUES, ALVIS LAZARUS, large manufacturing companies with and quality is at the heart of developing FOR BUILT-TO-SUIT
Director Supply Chain-India, CEO, Hesol Consulting national presence saw the benefits of effective warehouse infrastructure. WAREHOUSES
Alstom Transport India Ltd
consolidation, which meant bigger and For any built-to-suit warehouse, the
better warehouses with more efficient Rajesh Jaggi, Vice Chairman, companies must take a longer-term view
lighting and power consumptions. Real Estate, Everstone Group: and ensure meticulous planning before
Today, many of the warehouses in The warehousing sector is growing embarking on any investments, as one will
India are at par with global standards at a very rapid pace. According to a have to live with the consequences if not
for warehousing. We are seeing a recent report by Savills, warehousing planned well.
20% y-o-y demand for warehousing sector is expected to add 40 mn. sqft.
infrastructure in the country and my space across top 8 cities this year. Raviraj Rodrigues: The large
estimate is that close to 200 million This indicates a growing demand and e-commerce companies saw efficiencies
sqft of warehousing space will be added expansion of space allocated to our in managing the warehouses using
in the next 5 years. industry. Demand continues to be technology. They came in with a clear
strong particularly in the warehousing plan for large and energy efficient
Alvis Lazarus, CEO, Hesol segment specially for Grade A space. warehouses, with clear height 10- 12
Consulting: The Warehousing industry’s Top consumption and industrial centers meters at eaves. They saw this as
JASMINE SINGH, ANSHUL SINGHAL, progress is good for the past three years such as Mumbai, Delhi-NCR, Pune, the only way to optimize the fixed
Nation Head– Industrial & Logistics Managing Director, Welspun One starting early 2017. Currently the y-o-y Bengaluru and Chennai, are expected to cost efficiently. Also, the fire safety
Services & Senior Executive Director Logistics Parks growth is between 15-21%. The initial drive growth of the warehousing sector. requirements for such large warehouses
Advisory & Transactions Services, CBRE boom is fueled by the e-commerce In addition, tier II and tier III centers are were way higher than normal
South Asia Pvt. Ltd businesses. Typically, the fulfillment by emerging as warehousing destinations warehouses and called for Advanced
the online players has direct impact on due to increased consumption and rise Sprinkler Systems complying with
space requirement. in e-commerce transactions. We feel NFPA13 guidelines. This has created a
the Indian warehousing market is still demand for Built to Suit warehouses
Jasmine Singh, Nation Head– at an early stage in terms of its overall across the country. While there will
Industrial & Logistics Services & potential. be some standardization for Grade A
Senior Executive Director Advisory & structures, it will still take time before
Transactions Services, CBRE South Aditya Virwani, spokesperson we have uniform specifications for
Asia Pvt. Ltd: As India’s prominence Embassy Industrial Parks and COO warehouse construction. The need to
as a global logistics hub grows, the Embassy Group: The warehouse sector reduce CO2 emissions means that more
segment is witnessing the entry of is on the path to becoming an integral and more organizations would prefer
several global players and increasing part of the logistics matrix due to green solutions to lighting and power.
awareness of domestic players to the swift advancement in technology This will create unique needs like solar
ADITYA VIRWANI, RAJAN EKAMBARAM, enhance the quality of offerings. This is and the reform-led policy measures. panels for power generation, further
RAJESH JAGGI,
Spokesperson Embassy Industrial Parks Partner, Qwixpert resulting in the demand of warehousing Dynamics like the growth in the mandating a BTS warehouse model.
Vice Chairman, Real Estate,
and COO Embassy Group that are in line with global standards. manufacturing sector, rising consumer Finally, the product confidentiality and
Everstone Group
With the increasing demand, developers demand, a boost in international safety controls will be the uppermost on
have also started focusing on large- relations, the emergence of organized the minds of larger MNCs, necessitating
THE PERFORMANCE REPORT this segment to the overall growth of the steady increase in capacities and quality scale developments in the logistics retail in the country, increasing private the need for a separate warehouse
The warehousing and logistics landscape economy, the government aims at enacting of infrastructure in the last 5 years, sector and are offering quality and and international investments in infrastructure and not a common pool
is going through a paradigm shift and several structural reforms to improve corresponding with the surge in online technology compliant space to the infrastructure along with the dynamic warehouse.
transformation in India. From an increasing physical connectivity and infrastructure retail. The e-commerce companies occupiers. The increasing interests from growth in e-commerce is ought to
number of policy incentives to tech- developments, thereby attracting were constantly looking at increasing foreign players has also led to opening- maintain prosperity in the sector in the Alvis Lazarus: BTS warehouses
enhanced warehouses, the sector is now investments. scale and presence across the country up of new avenues for various private next few years. contribute between 22-25%. BTS
seeing a change in every aspect of its and this brought about a need for large equity firms and foreign players to demand is specifically driven by
operation. The continued growth of the Raviraj Rodrigues, Director Supply consolidated space. Also, the large seize the opportunity and invest in the Rajan Ekambaram, Partner, organizations, which have green
e-commerce sector in India is leading to Chain-India, Alstom Transport India e-commerce companies brought with development of high-quality assets. Qwixpert: The recent trends in the initiatives as part of their strategy
increasing demand for effective supply chain Ltd: The warehousing infrastructure them the need and technology for logistics landscape, the advent of and also organizations, which require
systems. Recognizing the contribution of creation in the country has seen a automatic/semi-automatic warehousing Anshul Singhal, Managing Director, e-commerce and the implementation customized warehouse design
16 CELERITY March - April 2020 supplychaintribe.com 17COVER STORY COVER STORY
PIC COURTESY: EMBASSY INDUSTRIAL PARKS
built-to-suit projects as it complies with to 2X expandability. stages considering all the critical factors, A modern Grade A warehouse has to be
needs of the developers and occupiers developers can implement effective well-positioned and connected closely
along with the market demands. Rajan Ekambaram: The extent of usage of space management. with the cities. This makes business
economic efficiencies demanded by convenient and benefits our end users.
Anshul Singhal: The demand for built- present-day businesses coupled with Anshul Singhal: The modern warehouse
to-suit warehouses has gone up over increasing customer expectations on is a concept that has filtered down Rajan Ekambaram: It is essential to
the years since the maturing market the delivery speed (mainly influenced from the more developed economies understand the role of the warehouse
needs more bespoke solutions. This by e-commerce), have made into India. Principally the prerequisites in the supply chain and establish a
involves structural requirements to suit warehousing operations extremely include 100% compliance to design basis for the time horizon. The
their operational needs. However, since important for organizations. Companies government norms and regulations, design basis must be in terms of SKU
Grade A warehouses with high quality are often looking at automation specifications that align with Indian and profiles, storage, throughput, order
PEB structures with associated specs to cope with these circumstances. global standards, safety and security profile, value-added services, packaging,
like FM2/ high grade flooring already However, most of the standard measures that ensure that manpower returns, etc., that the warehouse will
provide many of the requirements for warehousing infrastructures available and goods are out of harm’s way and handle. The design basis and land
BTS customers, the quantum of BTS in the market today, across cities, where throughput is efficient and time availability will determine the material
modifications have become smaller. do not meet some of these specific sensitive. These pre-requisites mandate handling systems, automation needs,
Even speculative Grade A buildings can requirements. So, companies are the entire planning and design process processes and technologies that will
meet almost 80% of the requirements going for built-to-suit warehouses of the Warehouse: Secure developments, be required to design and run the
of ‘BTS’ customers. in selected locations, of a particular a high degree of traffic planning for warehouse efficiently. Also, safety is one
size and infrastructure to meet their peak traffic scenarios, design measures of the crucial elements most warehouse
Rajesh Jaggi: Demand for built-to- business needs. However, there are for large transport, effective docking designs do not consider. It is imperative
suit warehouses is undoubtedly on a only a handful of such cases across measures, provision of optimal storage to build-in engineering controls to
rise, owing to the full-fledged smooth industries and standard warehousing heights, structural integrity, buildings ensure a safe working environment for
customer experience that the facility will suffice a high percentage of needs. designed to withstand fire risks, FM2/ people inside the facility.
provides. According to a recent JLL In a nutshell, I wouldn’t say there is a high grade flooring, amongst others. Alongside, companies need to fix
report, Built-to-Suit accounts for massive requirement for built-to-suit the overall supply chain and distribution
almost 40% of the warehousing warehouses in India; however, there is Rajesh Jaggi: Warehouses have strategy for the foreseeable future.
absorption in 2019. These warehouses undoubtedly an uptick, and it is bound transformed to modern facilities Their distribution strategy will broadly
are automated and tech-led spaces to increase as the economy improves. with advanced, real-time tracking define the warehousing needs to
with a key motive of fulfilling individual mechanisms, and other tech-led be met – in terms of customers to
client requirements. These facilities are BUILDING NEW AGE advances that could ease the processes service, throughput to deliver, inventory
the need of the hour especially when we WAREHOUSE for both the supplier as well as levels, value-added services and any
are living in a transformational phase A few of the essential prerequisites that the client. A few of the essential other special requirements. Modern
of supply chains blurring the needs of go into building a modern warehouse prerequisites that go into building a warehouses should meet this specific
retailers. We have observed a rising are land banks at suitable locations, modern warehouse are undoubtedly – requirement. The level of automation
interest for built-to-suit warehouses for financial investments to fulfill the capital land bank at suitable locations, financial will vary depending on complexity.
companies that want their facilities to requirements, quality infrastructure, investments to fulfill the capital Imagine a warehouse that has to
be completely customized as per global sustainable design and layout with focus on requirements, quality infrastructure, process 5,000 orders/day, 40,000
specifications, including warehouses increasing logistics efficiency, tech-enabled sustainable design and layout with order- lines /day with 1 lacs SKU in
with refrigeration rooms, automation, machinery development partners and a focus on increasing logistics efficiency, their portfolio with a warehouse that
etc. skilled workforce that is the backbone of any tech-enabled machinery development has to process 200 orders, 3,500 order-
industry to meet the set objective. partners and a skilled workforce that is lines, 1,500 SKUs in their portfolio – the
(traditional warehouse won't suit their supply, and will focus on understanding Aditya Virwani: At EIP, we are the backbone of any industry to meet design, technology deployment and
businesses); for example, B2C sorting the occupiers needs, thereby offering constantly upgrading ourselves and Jasmine Singh: With India evolving as the set objective. construction will be drastically different.
and distribution warehouses. The only modernization of supply chains, knowing the business requirement, one of the largest consumption markets,
reason the BTS pie is small is TIME. optimization of delivery networks and we ensure our parks are enhanced it is imperative for regional supply Aditya Virwani: The growth of Raviraj Rodrigues: To have the
Most organizations don’t have a reliable greater synergy between retail and technologically. Today built-to- chain operators as well as industrial e-commerce as a mode of purchase capability to understand our business
space forecasting model or tool, thereby logistics networks. With models such suit warehouses are evidently larger and logistics landlords to future-proof by the consumer across the country model and design warehouses with
in many circumstances, warehouses as built-to-suit (BTS), occupiers can compared to the standard warehouse their assets in preparation for this has caused a revolution and caused a minimal waste of surface area, optimal
are needed overnight and due to this specify the details in line with their to about 60—70%. We can proudly new era. Besides cost, speed, reliability positive influence on the warehousing LXB ratio (2:1 preferred), developers
shortage of time, BTS is often ignored. needs, thereby allowing developers to say that built-to-suit warehouses and connectivity, modern supply chain business. India is enduring a massive need to have the capability to build
implement their requirements on the offered by Embassy Industrial Parks model has resilience, sustainability and development and demographic warehouses with minimum height of 10
Jasmine Singh: We anticipate that back of financial security. With more have helped our clients largely because agility to attain long-term continuity transformation igniting a huge wave meters. For yet to construct warehouses,
warehouse leasing is expected to rise ecommerce players wanting to own and every business comes with their specific and growth. Rise in diverse needs of of consumer demand over the next the warehouse should be ready for
going forward. This will largely be fueled operate their own facilities, it will result requirements and our effort is to cater supply and logistics, warehouses now decade. “Next Generation” warehousing fit-outs within 12 months from signing
by an anticipated rise in product sizes, in more built-to-suit facilities, thereby to their needs efficiently. We ensure play a crucial role and require efficient and logistics solution brings an the agreement and they should plan
continued demand from etailers, policy taking off some “pure” leasing from the we meet the need of our clients and planning streamlined with its flexibility effective solution to the problem. This for technology enhancements like cable
impetus to both sectors and higher market. BTS warehouses come with a give them exactly what they need so and functionality like never before. has been possible for us by being an provisions for wireless routers, cameras
demand from tier II cities. As the sector benefit of expediting the project’s time that they can focus on their business. Through modern warehousing, with efficient and fully compliant warehouse and they should have the capability to
evolves, we believe that developers will frame and reduce the effort as well. We provide built-to-suit industrial and strategic planning of pre-empting all management system that helps align install the latest Fire-safety systems.
move beyond meeting the demand and Players are anticipating a boom in the logistics parks where clients can have up warehouse requirements needed at all their client’s pathway towards success. The material throughput measured
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