YOUR 2018 GUIDE TO BUSINESS - Massey University
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YOUR 2018 GUIDE
TO BUSINESS
ARE YOU
A LEADER?
MASSEY BUSINESS SCHOOL
FUTURE LEADERS SCHOLARSHIP
CING
ADVAN
RISE,
ENTERP G
IN
INSPIR
SHIP
LEADER
MASSEY.AC.NZ/FUTURELEADERSSCHOLARSHIP
01
CONTENTS
CONTENTS
BUSINESS
BUSINESS DEGREES OTHER BUSINESS COURSES CONTACT MASSEY
02 WELCOME TO THE 34 COMMUNICATION 36 CONTACT MASSEY FOR
MASSEY BUSINESS QUALIFICATIONS MORE INFORMATION
SCHOOL
35 DIPLOMA IN BUSINESS
04 BACHELOR OF STUDIES
BUSINESS
35 CERTIFICATE IN
UPDATED JUNE 2017
17 CONJOINT DEGREES BUSINESS STUDIES
Please note: The information 18 BACHELOR OF
contained in this publication is ACCOUNTANCY
indicative of the offerings available
in 2018 and subsequent years. 20 BACHELOR OF
This information may be subject AGRICOMMERCE
to change. While all reasonable 28 BACHELOR OF
efforts will be made to ensure listed APPLIED ECONOMICS
programmes are offered and regula-
tions are up to date, the University 30 BACHELOR OF RETAIL
reserves the right to change the AND BUSINESS
content or method of presentation, MANAGEMENT
or to withdraw any qualification or 32 BACHELOR OF SPORT
part thereof, or impose limitations MANAGEMENT
on enrolments. For the most up to
date information please go to 34 COMMUNICATION
www.massey.ac.nz QUALIFICATIONS
02
STUDY A
DEGREE
WELCOME
TO THE MASSEY
BUSINESS SCHOOL
build resilience and adaptability in our graduates
– to ensure they are equipped for a rapidly
changing world.
Massey Business School is ranked in the top two
per cent of business schools globally and holds
the prestigious AACSB* accreditation, along
with a range of subject-specific accreditations.
Several of our programmes are ranked in the
top 200 globally by QS* and we have some of
the finest academics here to guide you through
research-led teaching. This means you are
learning the latest trends from experts in their
field.
With three campuses across the North Island nnEZEKIEL RAUI
and a 50-year history of quality distance Northlander Ezekiel Raui (Te Rarawa) has
learning, we are committed to ‘anywhere, set himself some ambitious goals, including
anytime’ learning. Students often note our being Prime Minister one day but, for now, he’s
flexible approach, small class sizes and caring focused on his Bachelor of Business degree at
NAU MAI HAERE MAI KI TE KURA environment as being key to their success. Massey University.
WHAI PAKIHI Whether you dream of being a CEO, “I chose to do a Bachelor of Business degree
How do you give yourself the best advantage in entrepreneur, economist, human resources because I like to know how the world ticks,
a competitive world? By getting started with us. manager, marketing manager, property why the economy goes up and down, why
Massey’s Business School is committed to developer, or even if all you know is that you people think what they think. A lot of people
empowering all our students and enabling them want to excel in the business world, we can don’t consider that – when they think business
to start their career with the skills and attitude help. Massey Business School will get your they think financials, accounting – but to me
to thrive in the global marketplace. career started from a strong foundation and it is a subject that teaches us how to solve real-
Rather than just study business we believe our ensure you have the skills to succeed, no matter world problems.”
students should practice business. That is why where your future takes you. Ezekiel says the wrench of moving away
we partner closely with many of New Zealand’s He kai kei aku ringa! Koia hei mihi atu ki a tātou from whānau almost stopped him coming
leading companies. A range of internships and kei te tātou te tikanga kia tīkina atu e tātou te to university, but Massey’s support staff and
opportunities to interact with actual businesses pito mata hei oranga mō tātou. lecturers made him feel at home. “The staff
are built into our programmes. Our trading I have food in my hands! This is a word of here really made it easy for me to settle in
room, the first for a New Zealand university, encouragement to remind ourselves that we and do what I love to do.” He says he enjoys
allows students to trade in real dollars on the have the power to utilise our basic skill set to the small class sizes and the ability to build a
NZX. Other practice facilities enable hands-on reach our fullest potential. relationship with lecturers.
experience in entrepreneurship and business As for those weighing up going to university,
analytics. Professor Ted Zorn, Pro Vice-Chancellor Ezekiel has some simple advice. “Don’t stress
Today’s students need skills that can take them and Dean, Massey Business School if you don’t have your life planned out – the
to the top of the business world anywhere, so beauty of university is that you find your way.
we focus on relevant and future-focused learning * AACSB International (Association to Advance You find what you love, you find what you
that is global in its application. For example, Collegiate Schools of Business). don’t particularly like and from that I guess you
our recently refreshed Bachelor of Business has ** QS (Quacquarelli Symonds) create the path to go forward.”
been redesigned to focus on critical thinking and
MASSEY BUSINESS SCHOOL
CREATING A NEW TYPE OF GRADUATE: AN INNOVATIVE PROBLEM-SOLVER,
PRACTICALLY PREPARED TO LEAD IN A NEW WORLD OF BUSINESS
ONE TWO THREE FOUR
ENABLES YOU CONNECTS IS RELEVANT IS ACCESSIBLE
TO INNOVATE YOU TO TO THE BIG THROUGHOUT
AND LEAD ENTERPRISE ISSUES YOUR CAREER
INNOVATIVE & REAL-WORLD LEARNING
NZ’S ONLY
GO INNOVATE! IS THE INTERNSHIPS NEW VENTURE
UNIVERSITY INVESTMENT MASSEY INNOVATION WITH GLOBAL PROJECTS TO
TRADING COMPETITION BRANDS DEVELOP AN
FUND MANAGED
ROOM WHERE STUDENTS IN NZ IDEA INTO A
BY STUDENTS GET TO LAUNCH A BUSINESS
REAL BUSINESS
TOP RANKED STAFF = EXPERT LECTURERS
GLOBALLY RANKED
FINANCE
ACCOUNTING PROFESSOR HARALD VAN HEERDE #1 IN AUSTRALASIA – MARKETING
PROFESSOR BEN MARSHALL FINANCE AND ECONOMICS
COMMUNICATION PROFESSOR JANE PARKER MANAGEMENT
AGRICOMMERCE PROFESSOR JILL HOOKS ACCOUNTING
DR ANDREW GILBEY AVIATION
TOP BUSINESS LEADERS ARE WE’VE ALWAYS LED THE WAY
MASSEY GRADS
1ST MASTERS IN JOURNALISM
LINDA JENKINSON
Serial entrepreneur who built 3 multi-million dollar companies and the was 1ST AND LONGEST RUNNING MBA
the 1st New Zealand woman to take a business public on the NASDAQ.
1ST RETAIL DEGREE
ROBIN STALKER
Chief Financial Officer of multi-billion dollar company: Adidas.
1ST AND ONLY BACHELOR OF ACCOUNTANCY
1ST AND ONLY AVIATION DEGREE
MELANIE KIRK
Senior Vice President of Freemantle Media Los Angeles, the company which
manages huge-rating shows like X factor and American Idol.
CAROLINE SQUIRE TO BUSINESS AND COMMUNITY GROUPS
WE’RE CONNECTED
Director of Marketing at LEGO, past: Sony, Playstation and
The Lotteries Commision. 1ST RETAIL DEGREE co-created with industry
We provide executive education to NEW ZEALAND’S
LARGEST COMPANY
MIKE BENNETTS
CEO Z Energy New Zealand. ACCREDITED by industry
SIR STEPHEN TINDALL CHAIR sponsored by the Warehouse
MASSEY UNIVERSITY AND WESTPAC’S FIN-ED CENTRE
ROSS BUCKLEY is engaging with community groups to advance financial
CEO of KPMG
literacy education.
MPOWER is the Massey People, Organisation, Work and
PAUL BROCK Employment Research group focused on the management of
CEO of Kiwibank people in the workplace and organisations.
INTERNATIONALLY ACCREDITED MASSEY BUSINESS SCHOOL IS RANKED IN THE TOP 5% OF BUSINESS SCHOOLS GLOBALLY
04
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
BACHELOR OF BUSINESS
EQUIVALENT TO 3 YEARS
OF FULL-TIME STUDY
AVAILABLE FOR INTERNATIONAL
STUDENTS STUDYING IN NZ OR VIA
DISTANCE LEARNING BBus
A GOOD FIT IF YOU >> An ethical and culturally sensitive professional
>> Want to gain skills all employers are looking >> A specialist in at least one area of business
for, as well as detailed knowledge in business expertise; and well-versed in the business
subjects you are interested in fundamentals
>> Want to learn how to change business for the
better, or start up your own SCHOLARSHIPS
>> Can think things through analytically There are a large number of scholarships
>> Enjoy meeting new people, and are a good available to first year and current Massey
communicator University business students including hardship
and sports-related scholarships.
SOUGHT-AFTER BY EMPLOYERS Our Future Leaders Scholarship is a prestigious
Within six months of graduation, approximately scholarship to recognise emerging leaders
85% of Massey’s Bachelor of Business graduates enrolling in full-time business and agricommerce
are employed in the business area of their choice programmes at Massey University.
in New Zealand or internationally. When you Visit awards.massey.ac.nz for more information.
study the Bachelor of Business Studies you will
gain the leadership, communication, teamwork INTERNATIONALLY ACCREDITED
and creative skills that employers are looking for. Massey’s business school is highly-regarded
internationally, with accreditation from AACSB
WHAT IS IT LIKE? International (Association to Advance Collegiate
Massey University’s Bachelor of Business is Schools of Business). Massey University’s
about you getting the most from your studies in accountancy and finance programme ranks in the
business, so you can go on to a great career. top 100 universities in the world and its business
and management studies in the top 200 (by
LEARN THE SKILLS EMPLOYERS QS (Quacquarelli Symonds) rankings) and was
ARE LOOKING FOR ranked number 1 in finance in New Zealand.
The Bachelor of Business will give you many
skills you can use in many different types of ENTRY REQUIREMENTS
businesses, in New Zealand and around the To enrol in the BBus degree you must have
world. You will be: an entrance to university qualification, either
>> Someone that has a sound base in the through Bursaries and Scholarship Examinations,
business fundamentals of accounting, NCEA, New Zealand University Entrance,
economics, finance, management, marketing, Admission with Equivalent Status, Discretionary
law and communication Entrance or Special Admission.
>> An independent learner English and Maths are desirable school subjects.
>> An innovative thinker A school background in Accounting and
>> An effective communicator Economics is useful but not essential.
>> Able to lead or work within a team Exemptions on the basis of high NCEA Level 3
>> Someone who can find and use the latest marks are available in Statistics, Accounting and
knowledge to grow a business Economics.
>> Effective in multi-cultural and international Students who have achieved 24 credits at
business environments NCEA Level 3 with an Average of Merit and
05
STUDY A
DEGREE
have a high overall achievement, or have a scholarship in the relevant >> International market developer, or dealer in exporting, licensing, and
subject(s), may be eligible to be exempt from taking the following core importing
courses: 115.112 Accounting for Business, 115.113 Economics of Business. >> Market researcher, marketing manager, or advertising and
Students who think they are in this category, can apply for an exemption communication specialist
by contacting Student Advice and Information. Please note that students >> Professional sports administrator, sports marketer, or events manager
will need to take another course in place of any exemptions granted and >> Property manager, property developer, or valuer.
even if they are eligible, we would not advise applying for more than two
exemptions. TYPICAL PATTERN FOR A BBus DEGREE
Year 1 Year 2 Year 3
PLANNING YOUR PROGRAMME
Completing the minimum 360 credits needed for the BBus degree will 115.111 Strategic Workplace 115.211 300-level
normally take you three years of full-time study. Students who intend to Communication 15 credits 15 credits 15 credits
study part-time will manage their study over a longer time frame but not 115.112 Accounting for Business 115.212 300-level
exceeding eight years. 15 credits 15 credits 15 credits
You need to choose a major when you begin your BBus studies. However
do not be concerned about this, as you may change your major if you 115.113 Economics of Business 200-level 300-level
identify a new direction or interest during the first year. Some students 15 credits 15 credits 15 credits
know what they will major in when they begin BBus studies, while others
115.114 Finance Fundamentals 200-level 300-level
prefer to keep their options open. If you are not sure you should include
15 credits 15 credits 15 credits
the eight core courses in Year One, This will ensure you have more choice
later on. 115.115 Management in Context 200-level Elective
The BBus core courses are; 15 credits 15 credits 15 credits
115.111 Strategic Workplace Communication
115.112 Accounting for Business 115.116 Introduction to Marketing 200-level Elective
115.113 Economics of Business 15 credits 15 credits 15 credits
115.114 Finance Fundamentals Elective 100 or 200 level Elective Elective
115.115 Management in Context 15 credits 15 credits 15 credits
115.116 Introduction to Marketing
115.211 Business Law Elective 100 or 200 level Elective Elective
115.212 Fundamentals of Leadership and Teamwork 15 credits 15 credits 15 credits
The BBus is a flexible programme, which allows students to decide which 120 credits 120 credits 120 credits
of the available courses to study each semester, depending on their needs
and objectives. Compulsory Major Elective
INTERNATIONAL OR ENGLISH-AS-SECOND-LANGUAGE STUDENT ADVICE >> Most courses are 15 credits each
The language used in the study of business can be technical. If English >> Core courses: 120 credits in total
is your second language, 192.101 and 192.102 will be useful to help you >> Major courses: 120 credits in total
understand and use English at the necessary level, which will support the >> Elective courses - 120 credits with no more than 90 credits at 100-level
successful completion of your Bachelor of Business. and at least 15 credits at 300* level. Elective courses may be taken from
192.101 is Academic English for ESOL Students. It includes advice, practice the Schedules to any undergraduate degree or diploma in the Massey
and assessment of reading, writing, speaking and listening at University Business School including the BBus, or from any undergraduate degree
for students from non-English-speaking backgrounds. 192.102 is Academic or diploma within the University.
Writing for ESOL Students. It includes advice, practice and assessment
in essay and report writing for students from non-English-speaking PATHWAY TO POSTGRADUATE STUDY
backgrounds.
These courses both include research based written assessments of more ENROL IN...
than 1000 words. ä
Bachelor of Business [3 years] Postgraduate Diploma in
CAREERS â
Business [1 year]
More than any other business degree, the Bachelor of Business equips you
with flexible and highly portable skills that employers welcome. Your skills ä è ä
will be useful across industries, in small businesses settings and within Master of Management Master of Business Studies
multi-national organisations. [1.5 years] [1-2 years]
Depending on the major specialisation that you choose for your Bachelor of ä
Business you can join the world of business in many different roles, such
as: Doctor of Philosophy
>> Management accountant or financial accountant [3 years]
>> Business, systems or information analyst
>> Public relations, communications manager, or media consultant
>> Economist, economic statistician, business/policy/risk analyst, economic
forecaster, financial advisor or consultant
>> Small business manager, new venture initiator, or project manager
>> Financial analyst, investment banking analyst, sharebroker, or financial
consultant
>> Human resource or recruitment manager, or facilitator in employment
relations
06
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
ACCOUNTANCY
IN NZ OR VIA DISTANCE LEARNING A major of the BBus
CAREERS
The accountancy major prepares you primarily for careers in business.
However, you may also find opportunities in education, the corporate
or public sector, or as a consultant providing business or tax advisory
services. An accountancy major can also lead to a career within general
management.
A GOOD FIT IF YOU Because the major is flexible and gives you the opportunity to concentrate
>> Are able to consider the bigger picture in problem solving situations on a particular area of accountancy, career options are numerous
>> Enjoy business and mathematics subjects at school depending on the combination of courses you choose to take. Many of our
>> Can communicate complex ideas in simple ways graduates start their careers in an accounting function but later move into
other areas, taking with them financial and non-financial performance
BE READY FOR ANY BUSINESS CHALLENGE evaluation skills important for senior executives.
This degree will help you become an accountancy specialist with the broad BBus graduates with an accountancy major can seek admission to the New
business knowledge and skills that employers seek. Zealand Institute of Chartered Accountants or CPA Australia by completing
a number of courses not specifically required in the BBus degree. The
WHAT IS IT LIKE? right course selection also provides graduates with maximum exemptions
The Bachelor of Business (Accountancy) will allow you to become an for ACCA, and seven exemptions for CIMA. If you would like more
accountant with an integrated business perspective and gain the skills and information on professional body membership, please contact the School
confidence to measure the big decisions affecting modern organisations of Accountancy Administrator. You should seek advice early in your degree
and societies. These are skills that today’s employers seek, both in New programme, because a number of the required courses should be included
Zealand and internationally. in your BBus degree as electives.
BECOME AN EXCELLENT COMMUNICATOR nnCARL GRAY Bachelor of Business Studies (Accountancy) Graduated in
You will develop your ability to identify and communicate information 2016. Auditor – KPMG.
important to organisations. The programme will help you make financial The flexible study options include being able to view lectures online and
and non-financial judgements from available resources and will develop participate in virtual classrooms which allowed me to study the Bachelor
your interpersonal, computer and business communication skills. of Business when I wanted and in a way that worked for me. The
lecturers were all fantastic; their knowledge and real world experience
A PROFESSIONAL ACCOUNTANCY CAREER? helped to bring the topics alive and provide relevance to what we were
If you are certain you would like to follow a professional accounting learning. I loved my time at Massey and my study led to the start of my
career, you should consider the Bachelor of Accountancy programme as an career as an Auditor at KPMG, where I am applying all that I learnt.
alternative to the BBus (Accountancy). See page 18.
07
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
ECONOMICS
IN NZ OR VIA DISTANCE LEARNING A major of the BBus
SOUGHT-AFTER BY EMPLOYERS
Massey’s economics programme has been acknowledged by
industry for its quality and content. Our graduates are sought-after
by major public and private sector employers and many are now
placed in prestigious organisations within New Zealand and around
the world. The Bachelor of Business will give you the leadership,
communication and critical thinking skills that will make you a
sought-after employee.
A FOCUS ON ECONOMICS
If you know you would like to focus on economics, consider
Massey’s Bachelor of Applied Economics which has a more
detailed economics study programme, see page 28. The
economics major in the BBus gives you a broad and well-rounded
education in business. You’ll get a strong grounding in economics,
but in a programme that is less rigorous and specialised than the
Bachelor of Applied Economics.
CAREERS
The skills and knowledge of trained economists are highly sought
A GOOD FIT IF YOU after by the public and private sector, large and small firms, large
>> Would like to figure out how to make the world a better place international agencies, schools and universities, economic policy
>> Enjoy working with numbers makers, and social organisations. The following list are examples of
>> Think analytically and logically some of the options open to you:
>> Agricultural economist
BECOME A BUSINESS LEADER OF THE FUTURE >> Business analyst
Economics has a huge impact on the way the world works - find out >> Economic consultant
how to make the best of what we have and how we can improve it. >> Energy research officer
>> Environmental economist
WHAT IS IT LIKE? >> Financial policy adviser
Like most of life’s important questions, economics focuses on >> Health economist
complex interrelationships. It’s about how a change in one area will >> International economist
have repercussions elsewhere. An economics degree from Massey >> Institution development coordinator
will provide you with ways of thinking about the world, how to make >> Microeconomics analyst
the best of what we have and how to improve on it. >> Trainee dealer
Treasury, the Reserve Bank and the World Bank all recruit
FLEXIBILITY economics graduates. However, on graduating in economics you
Massey’s Bachelor of Business (Economics) gives you lots of are not restricted to a career as an ‘economist’. Your economics
flexibility in the subjects that you study. You will gain a strong degree can be the gateway to employment in many other areas, like
grounding in economic theory as well as a broad understanding management, planning, politics, education, finance and banking,
of the core elements of business such as accountancy, finance, and journalism and the media. You can design your economics
marketing and management. major to meet your interests and career objectives.
08
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS ENTREPRENEURSHIP
STUDYING IN NZ
*FORMERLY ENTREPRENEURSHIP AND SMALL BUSINESS
AND INNOVATION*
NAME CHANGE SUBJECT TO CUAP APPROVAL A major of the BBus
A GOOD FIT IF YOU
>> Are interested in developing your ability to think creatively and
innovatively
>> Would like to start your own business
>> Work within an existing organisation and want to help business growth
WHAT IS IT LIKE?
Whether you have your own great ideas or would like to help organisations
grow, the Bachelor of Business (Entrepreneurship and Innovation) will
help you learn what you need to know to become an entrepreneur, or help
others think more creatively and innovatively.
New Zealand needs entrepreneurs who can take innovative ideas to the
world.
TURNING IDEAS INTO REALITY
In the BBus (Entrepreneurship and Innovation) you will develop the
expertise you need to take a realistic approach to recognising and
developing opportunities, turning good ideas into reality.
nnKATIE HAMMOND Bachelor of Business Studies
LEADING NEW ZEALAND – AND THE WORLD (Management) (Enterprise Development) Graduated in 2006
The Massey Business School is one of the country’s leading and largest Founder and Owner - KTea
business schools - it is ranked among the top two per cent of business I always wanted my company to be Fairtrade and I had been studying
schools globally and is AACSB accredited. social entrepreneurship at university, and I really wanted to do something
Massey University’s business and management programme has been that was good and sustainable. I’ve got a really good grounding in
ranked in the top 250 universities in the world by QS (Quacquarelli business and that theoretical learning you get from university. I don’t think
Symonds). Our lecturers are active researchers, bringing the most relevant I’d be where I am today without that degree.
developments in business theory and practice to your study. While studying business at Massey, Katie did an assignment examining
the New Zealand market for fair trade loose-leaf tea. It became quickly
CAREERS clear that there was a glaring gap, which she filled with a product she
If you want to create a new venture, grow your enterprise, or assist others calls KTea.
in developing theirs, then the Bachelor of Business (Entrepreneurship and In 2013 she won the New Zealand Fairtrade Product Awards Small
Innovation) is the programme for you. Our past students include people Company award.
working in the careers listed below. Starting off small, Miss Hammond began selling at the City Market and
>> Small business managers and owner-operators Underground Craft Market in Wellington in 2010, and was ordering tea
>> Entrepreneurs and new venture initiators in three-kilogram boxes from a third-party supplier in Australia. Now she
>> Project managers and corporate development managers imports 100-kilogram boxes of fair trade black and green teas direct from
>> Educators and trainers the first certified organic tea garden in the world in Sri Lanka, with South
>> Industry and central government policy advisors Island herbs mixed in to make her unique flavour combinations.
>> Innovators and intrapreneurs in larger corporations Stockists include five Wellington cafés, two supermarkets and specialist
>> Consultants, advisors, and development agency professionals fine-foods retailers Moore Wilson’s, Commonsense Organics and Urban
>> Industry and Central Government policy advisors Harvest.09
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
FINANCE
IN NZ OR VIA DISTANCE LEARNING A major of the BBus
>> Investment Banking Analyst - originates and
structures securities issues and provides
advice on mergers, acquisitions and
divestments, other business issues
A GOOD FIT IF YOU >> Share Broker - acts as an agent for buyers and
>> Have an analytical mind and enjoy working sellers of securities and provides advice to
with numbers customers on financial matters
>> Are interested in money and how
financial institutions work FINANCIAL POLICY
>> Keep a calm head in stressful situations >> Analyst, Public Company - provides economic
costing support of operational and strategic
WHAT IS IT LIKE? decisions, micro-economic analysis of firms
A finance major from Massey University lets and market and prepares forecasts and
you structure a personal study programme simulations
incorporating a wide range of disciplines to help >> Analyst, Reserve Bank - develops policies
develop your numeracy, logic and analytical relating to the prudential supervision of
skills. banks and monitors, analyses and reports on
financial information relating to registered
nnGEN COOPER BBS (Hons) Finance AFFECT WHERE MONEY GOES banks. Also conducts research
Graduated: May 2010 Finance is all about the systems, institutions >> Analyst, Treasury - provides economic analysis
Manager in corporate finance, Deloitte and instruments involved in the transfer of for development of social policy and analysis
I loved studying at Massey! High quality funds between individuals, businesses and of cash flow for Government decision-making
teaching. Challenging study programme. governments. This includes vital, short-run (investments) as well as provision of budget
Supportive study environment. Fantastic decisions such as cash management and forecasts for policy implementation
facilities. Palmerston North is also a great credit policy, which affect the survival of an
student city. organisation, as well as long-term decisions MANAGERIAL FINANCE
One of the reasons I originally chose Massey such as investment in plant and equipment, >> Capital Budgeting Analyst - evaluates and
was because it offered a study programme fund-raising, and mergers and takeovers. recommends the selection of strategic assets
that enabled me to complete tertiary studies in >> Financial Analyst - prepares and analyses
both business and science, and Massey had a CAREERS the firm’s financial plans and budgets and
strong reputation for excellence in both those With your major in finance a wide range of assesses the firm’s risk-return
areas. employment opportunities will be open to you. >> Cash Manager - maintains, controls and
Now, I work on projects across a range of You may find employment in corporations, retail economises the daily cash balances of a firm
industries and sectors in three key areas and wholesale banking, insurance companies, >> Credit Manager - evaluates credit applications
of corporate finance: business valuation, finance companies, or brokerage houses. and is responsible for accounts receivable
financial modelling and advisory. Advisory
work encompasses a broad range of SECURITIES BANKING RETAIL
work – from developing an organisation’s or >> Securities Analyst - studies shares and >> Bank Manager - supervises customer services
industry strategy through to business case other securities, economic activity, specific loans, mortgages, deposits and investment
development. I really do enjoy the variety and industries and provides advice to securities accounts and supervises branch activities
challenging nature of my work. firms and their customers, fund managers, >> Loans Officer - evaluates credit of personal
and insurance companies and business loan applicants.10
STUDY A
DEGREE
KEY FACTS HUMAN RESOURCE
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ MANAGEMENT AND
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING EMPLOYMENT
IN NZ OR VIA DISTANCE LEARNING
*FORMERLY HUMAN RESOURCE MANAGEMENT
RELATIONS*
NAME CHANGE SUBJECT TO CUAP APPROVAL A major of the BBus
A GOOD FIT IF YOU
>> Have good written and oral communication skills
>> Thrive on the challenge of learning new things
>> Would like a career helping others utilise their skills and abilities
>> Are interested in how organisations work
GAIN THE SKILLS EMPLOYERS SEEK
The BBus (Human Resource Management and Employment Relations) will
give you the theoretical and practical skills you need to have a successful
career in human resource management.
WHAT IS IT LIKE?
When you study the Bachelor of Business (Human Resource Management
and Employment Relations) you’ll look at how employees are recruited and
selected and how work is designed and measured so that an organisation
can create value from its employees.
Human resource management is the process of managing the relationship
between people and the organisations they work in. It is a specialist
function that supports organisations, and their employees, at both strategic
and operational levels. An understanding of HRM is also of benefit to
anyone with responsibilities for managing people.
CAREERS
WHAT DOES AN HR PROFESSIONAL DO? A major in human resource management enables you to pursue a wide
Human resource management is about managing people effectively within variety of career opportunities. New graduates might take up a generalist
businesses, corporations and other organisations. You will work to place human resources position in a private company, or in the public sector. Past
people in positions where their skills and abilities can be most effectively graduates have become consultants, policy analysts for government and
used to help the organisation meet its business goals. At the same time entered management trainee programmes.
you will help create work environments which are healthy and rewarding There is increasing emphasis on human resource management by top
for employees. Not only so they contribute to the organisation, but so management in New Zealand organisations. More organisations now have
they can satisfy their own personal and career needs. This is vital for any a human resource manager as a key member of the senior management
organisation wanting to retain a sustained competitive edge. team.
In a strategic sense, the people in the organisation are what gives that
THE SKILLS EMPLOYERS SEEK organisation a competitive edge. Consequently there is growing demand
The study of human resource management at Massey gives you a good for those who have the skills to understand and manage the human side of
grounding in the theory of this area, but also a practical insight into the organisations.
reality of the business world. Your courses have a significant practical
component, with assignments, case studies and other projects involving
working with or examining local as well as overseas businesses.
We’ll also assist you to develop networks which will help you in gaining a
position when you graduate.11
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ INTERNATIONAL
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS
BUSINESS
STUDYING IN NZ A major of the BBus
BECOME A GLOBAL PLAYER
Gain the knowledge, skills, and abilities critical to contemporary
businesses confronted by changes brought about by globalisation.
WHAT IS IT LIKE?
The global economy has a major impact on our daily lives. The products we
use, the financial transactions we undertake and our jobs are all subject to
international business decisions. Understanding these impacts allows us
to work more effectively in society and in business.
A COMPREHENSIVE QUALIFICATION
Massey’s international business programme has a comprehensive range
of courses. You’ll learn about cross-cultural management, international
business strategy, the political economy of international business, regional
economic integration and contemporary issues relevant to international
business. The programme centres around the Asia-Pacific business
environment and its impact on Australasian business organisations.
You’ll also look at the bigger picture - focusing on the impact of the global
environment on the functional areas of international business, no matter
where you are situated.
nnFLAVIO HANGARTER Bachelor of Business Studies THE REAL WORLD
(International Business and Finance). Graduated in 2012 You’ll examine international business through a number of case
Startup Analyst - ecentre studies and real-life examples to give you a realistic expectation and
My background is in sales and marketing and I have worked in understanding of the business world.
various industries ranging from consumer products to hospitality and
telecommunications. As I wanted a career change I decided to pursue CAREERS
my passion for international business and the financial markets, which As an international business graduate you will provide valuable skills
led me to Massey University. to all firms and government agencies involved in international business
I especially liked the flexibility of papers. The extracurricular groups that operations.
Massey has to offer made campus life more fun and allowed me to make Today, almost every large organisation has international operations in
new friends quickly. Completing my Bachelor of Business Studies in some form, and it’s an area of increasing importance. An understanding of
International Business and Finance at Massey has enabled me to pursue this will enhance career opportunities and allow you to interact effectively
my new-found areas of interest in international business development with other managers from different cultures, or those using different
and business strategy. business practices.
With the connections I made at Massey during my studies, I managed Small businesses are also increasingly engaging in international business:
to obtain an internship and later a full-time role at the ecentre business exporting, licensing, and negotiating strategic alliances with overseas
incubator where I am responsible for creating and fostering an partners. Studying international business equips you with the keys to best
environment of business growth aimed at entrepreneurs with a business international practice.
idea, and new start-up companies. I do this by planning and managing
workshops for entrepreneurial development and business execution and
facilitating mentoring, coaching, training, and associated events.12
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
MANAGEMENT
IN NZ OR VIA DISTANCE LEARNING A major of the BBus
A GOOD FIT IF YOU CAREERS
>> Are a strong leader Your management major will prepare you for a career growing
>> Think clearly and analytically businesses, implementing new ideas and developing your skills and
>> Enjoy working with diverse people those of others to effect positive change in the world around you.
>> Know how to bring out the best in those around you Some examples of companies that have employed recent graduates
>> Take initiative to achieve the things that are important of the programme:
>> Air New Zealand
LEAD THE CHANGE YOU WANT TO SEE >> ASB Bank Ltd
Become a manager that empowers others and makes a real >> BP Oil (NZ) Ltd
difference to the future of our nation. >> Ezibuy Ltd
>> Fuji Xerox (NZ) Ltd
WHAT IS IT LIKE? >> Glaxo Wellcome (NZ) Ltd
Part of being a manager is being able to be a nimble, quick thinker, >> Housing NZ Ltd
able to analyse situations effectively, consider priorities and make >> KMart New Zealand
great decisions, often under pressure. >> Massey University
These are the sort of skills you will learn in Massey University’s >> New Zealand Defence Forces
Bachelor of Business (Management). >> New Zealand Tourism Board
>> Toyota (NZ) Ltd
LEARN FROM LEADING BUSINESS EXPERTS >> Tui Foods Ltd
The Massey Business School is one of the country’s leading and
largest business schools - it is ranked among the top five per cent nnPHOEBE LANG Bachelor of Business Studies (Marketing and
of business schools globally and is AACSB accredited. Management)
Massey University’s business and management programme Marketing Coordinator - KiwiRail Scenic Journeys
has been ranked in the top 200 universities in the world by QS We have a small marketing team, so my role is all encompassing! I’m
(Quacquarelli Symonds). Our lecturers are actively researching, responsible for supporting our marketing manager and ensuring we
bringing the most relevant developments in business theory and meet deadlines, have strong briefs, produce quality work, have efficient
practice to your study. planning in place and ensure all core marketing functions are addressed
on a day to day basis. I work closely with colleagues throughout the
RELEVANT TO POTENTIAL EMPLOYERS business, as well as coordinate work and relationships with suppliers.
You will emerge from your studies with management skills that are My degree enabled me to gain my foot in the door to the industry, and
relevant to potential employers. Employers want people who can the opportunities provided by Massey allowed me gain valuable skills
think critically, communicate well and deal well with other people and workplace experience to support this. The combination of academic
through both written and face-to-face communication. achievement and work experience (particularly through the Internship
The Bachelor of Business will give you the leadership, program) gave me an advantage over other grads in a competitive job
communication and critical thinking skills that will make you a market.
sought-after employee.
The Bachelor of Business will give you many skills you can use in
many different types of businesses, in New Zealand and around the
world. You will be someone that has a sound base in the business
fundamentals of accounting, economics, finance, management,
marketing, law and communication.13
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS
MARKETING
STUDYING IN NZ A major of the BBus
A GOOD FIT IF YOU You could find work in business or non-profit organisations in a
>> Like to be busy and have lots of energy huge range of industries.
>> Can keep your cool in a pressure situation Careers include:
>> Are self-motivated - a confident, determined >> Marketing executive/assistant or consultant and brand or
and enthusiastic person product management. These roles tend to be extremely varied
>> Enjoy being creative and thinking outside the square and could involve planning/directing and controlling research
>> Enjoy communicating with people and working in a team and development, perhaps working in the packaging and
manufacturing industries. You could also get involved in sales,
WHAT IS IT LIKE? distribution, promotion and even market research and forecasting
Marketing is a key function for all businesses. It is the difference >> Market analyst - in this role you will research the market,
between having great products and services, and selling those providing important strategic information to others
products and services to the people that need them. By giving you >> Market research - in a market research role you will use your
sound knowledge of marketing principles, how to apply them, and knowledge of consumer behaviour, statistics and psychology to
how to evaluate them, Massey’s Bachelor of Business (Marketing) design research projects, prepare questionnaires and sample,
will teach the ins and outs of consumer demand to lead the way in analyse data and prepare reports and presentations
marketing the world’s future innovations. >> Sales/sales management
>> Retail industry
JOIN THE LEADERS IN MARKETING EDUCATION >> New product planning
Our marketing major is taught by world-class lecturers, such as >> Non-profit services
professor Harald Van Heerde, who is ranked #1 in Australasia >> Or you could specialise in areas like direct marketing,
and #11 in the world - as good as professors from Harvard, Yale, web or social media marketing
Stanford and Columbia Universities.
nnMITCHELL HOULBROOKE Bachelor of Business Studies (Marketing),
TURN GREAT IDEAS INTO PROFITS Bachelor of Arts (Sociology).
By equipping you with sound knowledge of marketing principles, Marketing Assistant - New Zealand Marketing Association
how to apply them and how to evaluate them, Massey’s Bachelor What sold me on Massey was when I found out about their conjoint
of Business (Marketing) will teach you how to take great ideas and Business/Arts programme. It gave me the perfect opportunity to pursue
turn them into profits for your employers. what I loved in business (Marketing), and all the other fascinating
Your marketing major will cover all the essential components of subjects I was beginning to show interest in, covered by Massey’s
marketing, including consumer behaviour, marketing management, arts programme. I loved the relaxed atmosphere here at Massey, and
strategy, research and analysis. feeling of community provided by all the staff and students. The School
of Communication, Journalism and Marketing ran many of my favourite
CAREERS courses, and their lecturers stunned me with their enthusiasm.
Whatever you do with your future, marketing is certain to enhance
your career prospects. What’s more, if you want to set up your own
business one day, it will be your marketing training that will make it
happen - it’s a key element in all business activity.
This marketing major prepares you for not just marketing jobs, but
also for senior positions in most areas of business, academia, and
the public sector. Massey marketing graduates have an excellent
reputation and are keenly sought after by employers. Almost every
sector needs people who have marketing skills.14
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ ORGANISATIONAL
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS TECHNOLOGY
STUDYING IN NZ
*FORMERLY BUSINESS INFORMATION SYSTEMS
MANAGEMENT*
NAME CHANGE SUBJECT TO CUAP APPROVAL A major of the BBus
BECOME A SOUGHT-AFTER TECHNOLOGY-IN-BUSINESS EXPERT CAREERS
The Bachelor of Business (Organisational Technology Today fast, appropriate, and reliable systems for storing and
Management) will give you an in-depth understanding of how accessing information have become essential for businesses
to manage people and organisations in a rapidly-changing and around the world.
technology-oriented workplace.
HIGHLY-EMPLOYABLE
A GOOD FIT IF YOU There is a global shortage of people skilled in organisational
>> Are passionate about new technology and are keen to technology and its development and salaries are amongst the
understand it highest of all graduates. The skills you learn at Massey and the
>> Can think critically qualification you’ll receive will be in demand both in New Zealand
and around the world.
FIND THE INFORMATION BUSINESSES ARE LOOKING FOR You will work with programmers, systems analysts and vendors to
Let Massey teach you how to find the information that people and create and operate information systems for businesses, government
business need to succeed and grow. agencies and non-profit organisations. Roles include:
>> Application consultant
WHAT IS IT LIKE? >> Business analyst
When you study a Bachelor of Business (Organisational Technology >> Computer marketing manager
Management) at Massey University, you will learn how information >> Market research analyst
systems are disrupting traditional business practices and how to >> Network administrator
work in this ever-changing environment to assist organisation’s >> Knowledge manager
goals. >> IT project manager
BECOME A NEW TECHNOLOGY MANAGEMENT EXPERT nnKIM TILYARD Graduated in 2016
New tools and technology are constantly changing the environment Information Services Graduate, Watercare Services, Auckland
in which businesses operate. For instance the cloud’s rapid Massey’s flexibility with electives is great. I was going to study ecology
adoption as a business tool. Or the importance placed on the huge and zoology but halfway through the first semester decided it wasn’t for
quantity of data that is collected and how to analyse this (big data). me so switched to business. I was able to count my science papers as
The way organisations use technology and data is integral to their electives for the Bachelor of Business Studies.
success. This is increasingly recognised by businesses – with chief I chose Massey as it is close to my hometown of Waipukurau plus it has
technology officers increasingly taking a seat on senior leadership a really good science department. In retrospect, I’m so glad I went to
teams. Palmerston North as the rent is much cheaper than in larger cities.
The Bachelor of Business (Organisational Technology Management) In my third year I formed good relationships with my IS lecturers, who
will make you a sought-after technology management expert. You were really helpful and you could ask them anything.
will have the problem-solving skills to help manage organisations Information systems appeals as I like processes and completing tasks
understand and use new technology. step by step then moving onto the next one.
I worked at Massey Kids’ Club on campus, providing after-school and
WIDE RANGE OF KNOWLEDGE holiday care to five to 12-year-olds. I was second-in-charge and the role
As well as your learning around technology management, you developed my communication and management skills. Plus, it was great I
will be able to take advantage of Massey’s expertise in all areas didn’t have to travel to get there.
of business, like small business and innovation, human resource I’m on a two-year information services graduate programme at
management, communications and marketing. That means you will Watercare Services, which provides water and wastewater services to
graduate with a broad knowledge of general business practice and the Auckland region. This year I rotate among the six sections of the IT/IS
will be prepared for management roles across business. department and next year I’ll be trained for a specific role.15
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
MOST COURSES AVAILABLE AT MANAWATŪ
MOST COURSES AVAILABLE VIA DISTANCE LEARNING
EQUIVALENT TO 3 YEARS OF FULL-TIME STUDY
AVAILABLE FOR INTERNATIONAL STUDENTS PROPERTY
STUDYING IN NZ A major of the BBus
A GOOD FIT IF YOU Property Economics Knowledge of Property Economics is required to
>> Are interested in real estate and property discuss how uses of property resources are economically determined and
>> Enjoy meeting new people, and are a good communicator developed within shared urban space – in different international, national,
>> Would like to specialise in property, but want to keep your career regional, urban, local and site scales. Property economists are able to
options open critically discuss and reflect on economic theory and practice in property,
whilst using the lens of economics to analyse property given the current
WHAT IS IT LIKE? (and potential future) trends.
Massey University's Bachelor of Business (Property) will give you an
introduction to a wide range of professional skills relevant to the industry, ACCREDITATIONS
including property development, management, valuation, finance, The Bachelor of Business (Property) is accredited by the Royal Institution of
investment and economics. Chartered Surveyors, the Property Institute of New Zealand (PINZ), and the
You will learn the communication skills you’ll need to operate within the New Zealand Valuers Registration Board.
industry and to work effectively with clients.
CAREERS
WHAT ARE THE SPECIALISATIONS? There is a huge range of careers in the property business, in which you can
Property Development This involves planning the purchase, development, choose to specialise, or become a generalist. Examples include:
and sale of new or existing properties. This can include residential >> Private practice firms involved in property and development consultancy,
subdivisions, construction of office buildings, establishment of industrial project management and co-ordination, and property management
parks, and refurbishment of existing buildings. >> Valuation firms
Property Management This is a generalist profession which offers you >> Commercial and industrial enterprises which use, occupy, or own all
career options and opportunities in a variety of occupations. Property types of property
Management involves the day-to-day management of commercial >> Development and construction companies
property, including office buildings, retail outlets, industrial properties, >> Real Estate firms – domestic and international
and apartments. It includes management of the building and the facilities You can also apply for jobs in related areas for example insurance
within the building. or finance companies, government organisations, local and regional
Property Valuation Valuations are required as the basis for a wide variety authorities or shopping centres.
of real estate decisions, including those concerned with the buying and Depending on ultimate choice of careers, Property Institute of New
selling of property, advancing money on the security of a property, rental Zealand and the Real Estate Institute of New Zealand are the professional
assessments, subdivision of property interests, compensation for public organisations that you are most likely to join as a graduate of this
acquisitions, the assessment of local authority rates, and other forms of programme. Each body is closely involved with the development of
taxation. You can meet the requirements for accreditation by the Valuers Massey's courses. Both institutes actively encourage students to get
Registration Board by including specific courses as electives. involved in the affairs of the local branch and, upon graduation, to become
Property Finance and Investment Property investment and finance in both members of one or more of these organisations.
analysis and evaluation can help guide property financing decisions.
Key areas in property finance and investment engage with interest rates REGISTRATION AS A VALUER
and the nature of lending risks. More technical time-value-of-money The Valuers Registration Board accepts Massey's Bachelor of Business
calculations relating to property investment are integral to discounted Studies (Property) as a qualification.
cash flow analyses of property investments. As well as performing and
evaluating the effective cost of mortgage financing and refinancing,
including leverage implications, as well as the wider financing available to
all property stakeholders.16
STUDY A
DEGREE
KEY FACTS
AVAILABLE AT AUCKLAND
AVAILABLE AT MANAWATŪ STRATEGIC
AVAILABLE VIA DISTANCE LEARNING
AVAILABLE FOR INTERNATIONAL STUDENTS STUDYING
COMMUNICATION
IN NZ OR VIA DISTANCE LEARNING A major of the BBus
A GOOD FIT IF YOU >> Media buying, planning, and advising
>> Have a creative streak >> News media
>> Are interested in analysing why things happen >> Speech writing
>> Are well-organised and a people person >> Publishing and editing
>> Want to use your communication skills in a business, not for profit, or >> Liaison and advisory work
government department Or you could use your communication skills to increase your effectiveness
in a role in another area of business.
WHAT IS IT LIKE?
The Bachelor of Business with a major in strategic communication builds nnGEORGINA CLEAVE Bachelor of Business Studies (Marketing
your skills in areas including writing in the workplace, professional Communications). Graduated in 2011.
presentations, communication technology, interpersonal communication, I was living in Wanaka when I was deciding on which university to enrol
organisational communication, cross-cultural communication, and public in and what course to take. Massey offered a great extramural service
relations. that others did not come close to matching and they also offered the type
You will develop your skills especially through learning by doing, of courses that would help me reach my goals.
such as roleplaying, writing portfolios, interviewing, presentations, While the numeric-based business courses (such as accounting,
video conferencing and creating web pages, communication plans for statistics, macroeconomics, and finance) were not my favourites, I
organisations and short videos. believe they gave me a valuable grounding in this area. The marketing
and communications courses on offer were generally interesting and
LEARN FROM THE BEST contained relevant theory combined with useful real-world learning. The
Many Massey teaching staff have substantial private-sector or consulting courses run by the School of CJM were the ones I enjoyed the most.
experience, as well as close and continuing links with the business I have experienced both extramural and internal offerings at the
world. Our lecturers are actively researching, bringing the most relevant Auckland campus and believe that the majority of courses are well
developments in business theory and practice to your study. You’ll learn structured with the right ratio of theory to practical content. Being on
about cutting-edge practice in the industry, from those in the know. campus at Albany has been a fantastic experience that enabled me to
learn more by bouncing ideas off fellow students and having the lecturers
CAREERS available to answer questions and offer feedback. The facilities and
The breadth of learning at Massey means that you will have many services on campus are excellent.
different options for career paths in business, government or in community Gaining a BBS, majoring in Marketing Communications has opened up
organisations. Your skills and understanding of strategic communication doors that would have remained shut had I not embarked on degree
will be useful in any role in business. level education in this field and this has ultimately led me to securing the
A growing number of organisations recognise the importance of marketing job that I had my eyes on all along.
employing professional communicators. No matter what career you enter, Marketing is a crucial component for every business and the specialist
employers are looking for people like you, who can communicate well. areas you can branch out into are growing by the day. Massey's School
Communication skills make a vital difference in your application and job of Communication, Journalism and Marketing offers a variety of courses
interview, and they also facilitate career advancement and opportunities. that will enable you to gain a worthwhile knowledge base and also
Your career options are wide open - from trainee positions in large extend your skills in your chosen specialist field. Make sure you take
government and business organisations to positions of responsibility in advantages of the resources available to you, ask questions and make
small businesses. the most of your university experience, so that you can be on the right
Some of the varied fields communication graduates work in include: path to achieve your career goals.
>> Public Relations
>> Communications advisoryYou can also read
