MEDIA INFORMATION 2021 - Europe's largest windsurfing magazine - PRICE LIST No. 45 - Delius Klasing
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
MEDIA INFORMATION 2021
Europe‘s largest windsurfing magazine
Foto: © Stephan Gölnitz
PRICE LIST No. 45
SUMMARY 2
SURF PRINT SURF DIGITAL
The magazine 3 SURF incl. SUP App 12
Readership 4 SURF App Flexslider 13
Publication schedule 5 Display ads SURF 14
Dimensions / Rates Video advertising 15
Editorial section 6
Newsletter 16
Special rate SURF Market 7
Content Marketing
Special rate SURF holiday 8 Sponsored News 17
SUP Special 9 Advertorial 18
Ad specials 10 EVENT 19
DK-brand-combination 11
Click
content
for instant
information
SPECIFICATIONS
Print: www.dk-mediasales.de/specifications-print
Digital: www.dk-mediasales.de/specifications-digital
Standard Terms and Conditions: The current terms and conditions are available at: www.delius-klasing.de/agb
Any changes to the price list can be found at: www.dk-mediasales.de/mediadaten
MEDIA SALES DELIUS KLASING VERLAG EDITORIAL OFFICE
Our contact persons can be found at Siekerwall 21 Editor in Chief Andreas Erbe
www.dk-mediasales.de/ 33602 Bielefeld, Germany redaktion@surf-magazin.de
kontakt-wassersport telephone +49 521 559 0 Steinerstr. 15 D
81369 Munich, Germany
THE MAGAZINE 3
TEST: POWER-FREERACESEGEL 2-CAM 8,5
POWER TO
THE PEOPLE
Darf‘s ein bisschen mehr sein? Beim größten Leichtwindsegel geht es weniger
um Topspeed, sondern oft einfach darum, überhaupt ins Rutschen zu kommen.
Zu viel Power gibt‘s da nicht. Oder doch? Vier etablierte Freeracer und ein
Sonderling wollen alle frühstmöglich gleiten — die Konzepte dafür könnten
E s war ein spontaner Sommer-
Sondertest, unter erschwerten Corona-Be-
dingungen. Ein wichtiger Herausforderer hat
es dabei — verloren gegangen wohl irgendwo
zwischen China und dem Gardasee — einfach
aber unterschiedlicher kaum sein. nicht mehr aufs Wasser geschafft. Das Neil-
Pryde V8 wäre unser sechster Wunschkan-
FOTOS: STEPHAN GÖLNITZ TEXT: SURF TESTTEAM didat in diesem Rennen der Hubraummons-
ter gewesen. Trotzdem können wir euch im
getesteten Feld für nahezu jeden Geschmack
ein Segel bieten. Vom camberlosen Tuch mit
Wavesegel-weichem Fahrgefühl und Hand-
ling — bis zum straff-gestählten Dampfham-
mer für schwerste Jungs.
An Land
Camber und Co
Bis auf das „Morpho“ verwenden alle Segel-
designer zwei Camber, um die durchgehend
tiefen Profile zu stützen. Der Aufbau gelingt
dennoch — unter Beachtung der richtigen
Reihenfolge — eigentlich easy, lediglich beim
Gunsails erfordern die Camber etwas Finger-
spitzengefühl um diese „bei der Stange zu
halten“. Die Trimmkräfte sind kein Kinder-
kram, aber handhabbar. Mit ordentlich Loo-
SAIL GUIDE 2-CAM POWERSEGEL se im Achterliek — bei Sailloft eher im oberen
Surfer Typ Bereich konzentriert und beim Morpho nur
EINSTEIGER mäßig im weichen Tuch sichtbar — decken
die Segel bereits ohne Schothornspannung
AUFSTEIGER
FORTGESCHRITTENE FREERIDER
FREERACER
Beste Brettgruppen
AUFSTEIGERBOARDS MIT UND OHNE SCHWERT
FREEMOVEBOARDS
FREERIDEBOARDS
FREERACEBOARDS
28 9 | 2020 9 | 2020 29
Published since SURF is the world’s largest windsurfing SURF is primarily distributed in the
1977 magazine. In 2017 SURF celebrated its German speaking countries of Europe:
Distributed circulation* 40th anniversary. Established in 1977 Germany, Austria and Switzerland. But
21,600 copies (According to the publisher) SURF embodies the true spirit and significant parts of the circulation also go
Range* magic of this sport. Today the magazine to the Netherlands, Belgium,
120,000 readers is one of the best known brands in the Luxembourg, Denmark, Spain, Greece
Frequency of publication industry. and Italy, where many people can speak
10 × per year The editorial team‘s creative and and read German. In total, SURF has
Magazine size unconventional style combines incisive subscribers in more than 20 countries,
215 mm × 280 mm editorial with breathtaking photography including the United States.
of awesome destinations and has influ-
Processing
Saddle stitch enced the surfing scene for decades.
The SURF festival is celebrating, too:
Copy price
5.50 € 2017 SURF organized the 15th SURF
festival in Fehmarn, the largest SURF
show and party with lots of activities and
sport VIPs. And the festival continues in
2021!
READERSHIP 4
39 %
RANGE 7
120,000 TIMES
each issue
READERS is taken
of readers own a
84%
approx. in
the hand SUP Board
SURF readers are
our readers are men TRENDSETTERS
FAVOURITE-
AND
SURFING-HOLIDAYS
LOCATION
INNOVATORS
73%
ITALY
DENMARK
GERMANY
SPAIN
GREECE
EGYPT
of the readers have taken a surfing holiday
3,921
in the last 12 months
EURO
amounts the net
household income
(total population 3,288 Euro)
100 MINUTES
is the average reading time per issue
USING SURF CHANNELS
95% SURF as a magazine, 44% SURF web page,
22% SURF App, 15% SURF newsletter,
44.7 YEARS
is the average age of
7% SURF first-time user world SURF readers
Sources: AWA 2020 and Readers Survey 2019 (Market Research)
PUBLICATION SCHEDULE 5 ISSUE FIRST SELLING DAY SPECIAL TOPICS BOOKING DEADLINE DEADLINE FOR PRINT DATA 01- 02/2021 16.12.2020 06.11.2020 16.11.2020 03/2021 24.02.2021 SON 15.01.2021 25.01.2021 04/2021 24.03.2021 12.02.2021 22.02.2021 05/2021 21.04.2021 Wingfoil Special 12.03.2021 22.03.2021 01/2021 28.04.2021 SUP MAGAZIN 23.03.2021 07.04.2021 06/2021 19.05.2021 09.04.2021 19.04.2021 07/2021 23.06.2021 11.05.2021 20.05.2021 08/2021 21.07.2021 11.06.2021 21.06.2021 09/2021 25.08.2021 16.07.2021 26.07.2021 10/2021 22.09.2021 13.08.2021 23.08.2021 11- 12/2021 27.10.2021 17.09.2021 27.09.2021 01- 02/2022 15.12.2021 05.11.2021 15.11.2021
DIMENSIONS / RATES 6
EDITORIAL SECTION
„ADVERTISING IN APPROPRIATE
JOURNALISTIC ENVIRONMENTS INCREASES
PUBLIC AWARENESS.“
source: VDZ, Editorial Media Factbook
2/1 page
Trim size* 430 × 280
SIZE 4C
App
1/1 5,675.00 € included
+ link activation
1/2 2,925.00 € + picture gallery
1/3 2,025.00 € + video
1/4 1,550.00 €
2/1 11,174.00 €
1/1 page
Trim size* 215 × 280
SPECIAL POSITIONS
4C
Inside front cover 6,575.00 €
Inside back cover 6,275.00 €
Back cover 6,875.00 €
Opening Spread 12,075.00 €
1/2 page vertical 1/2 page horizontal Further on request.
Trim size* 105 × 280 Trim size* 215 × 137 The prices quoted are exclusive VAT.
DISCOUNTS
FREQUENCY DISCOUNTS VOLUME DISCOUNTS DK-BRAND-COMBINATION
3 adverts 5% 2 pages 5% 2 issues 5%
5 adverts 10% 3 pages 8% 3 issues 10%
10 adverts 15% 6 pages 10% 4 issues 15%
1/3 page vertical 1/3 page horizontal
Trim size* 78 × 280 Trim size* 215 x 95 9 pages 12% 5 issues 20%
12 pages 15%
AGENCY COMMISION 15%
EARLY BOOKING DISCOUNT OF 10%
Requires a booking of at least 3 advertisements in the editorial section before
January 31st, 2021.
1/4 page 1-column 1/4 page 2-columns
Type area 45 × 254 Type area 94 × 124
Trim size* 54 × 280 Reprints and PDFs of editorial content on request.
Please ask for our price list.
*All advertisements with bleed format must have a trim of 3 mm around the page.
1/4 page 4-columns All important elements have to be 10 mm away from the trim. All format specifications in mm (width x height).
Type area 192 × 60 Any bleed marks must be at least 3 mm from the net format.
Trim size* 215 × 70
DIMENSIONS / RATES 7
SURF-MARKET
SIZE B/W 4C
1/1 3,305.00 € 5,525.00 € App
1/2 1,665.00 € 2,775.00 €
included
+ link activation
1/3 1,100.00 € 1,875.00 €
1/4 835.00 € 1,390.00 €
1/1 page 1/2 page vertical
Trim size* 215 × 280 Type area 94 × 254 1/8 425.00 € 703.00 €
1/16 215.00 € 354.00 €
1/32 113.00 € 182.00 €
Picture gallery and video with extra charge.
The prices quoted are exclusive VAT.
ISSUE DISCOUNTS
1/2 page horizontal 1/3 page horizontal 3 issues 10%
Type area 192 ×124 Type area 192 × 82
5 issues 15%
10 issues 30%
No further discounts!
1/4 page 1-column 1/4 page 2-columns AGENCY COMMISION 15%
Type area 45 × 254 Type area 94 × 124
CLASSIFIED ADVERTISING PER MM/1-COLUMN:
B/W = 3.50 € 4C = 6.20 €
Link integration = 10.00 €
CODE CHARGE
9.24 €
1/4 page 1/8 page
4-columns Type area START OFFER
Type area 192 × 60 1-column 45 × 124
2-columns 94 × 60
For first time advertisers on request.
4-columns 192 × 28
SPECIAL POSITIONS
Not available in SURF-Market.
1/16 page type area 1/32 page type area
1-column 45 × 60 45 × 28
2-columns 94 × 28
*All advertisements with bleed format must have a trim of 3 mm around the page.
All important elements have to be 10 mm away from the trim. All format specifications in mm (width x height).
Minimum size: 1-column 28 mm (1/32 page) Any bleed marks must be at least 3 mm from the net format.
DIMENSIONS / RATES 8
SPECIAL RATE SURF HOLIDAY
Offer for camping sites, hotels, provider of vacation apartments:
display of magazines, display ads + App-extension possible.
PLACEMENT COLLECTIVE
SIZE B/W 4C
1/4 620.00 € 1,175.00 €
1/8 310.00 € 588.00 €
1/4 page type area 1/4 page type area
1/16 155.00 € 294.00 €
1-column 45 × 254 2-columns 94 × 124
1/32 103.00 € 172.00 €
The prices quoted are exclusive VAT.
ISSUE DISCOUNTS
3 issues 5%
1/4 page type area 1/8 page type area 5 issues 10%
4-columns 192 × 60 1-column 45 × 124 10 issues 15%
2-columns 94 × 60
3-columns 192 × 28 No further discounts!
AGENCY COMMISION 15%
SPECIAL POSITIONS
1/16 page type area 1/32 page type area Not available in SURF-Market.
1-column 45 × 60 1-column 45 × 28
2-columns 94 × 28
All format specifications in mm (width x height)
Have you taken a surfing holiday in the last
12 months? THE READERS SURF %
SURF HOLIDAY-OVERALL* SURFING HOLIDAY - ORGANISATION
NO 27%
organised by the person himself / herself 68
organised by an operator 32
SURFING HOLIDAY - LOCATION
(top 3, main holiday, minimum 7 days)
Denmark 17
YES 73% Italy 16
*incl. short holiday until 7 days
Spain 12
SHORT HOLIDAY-OVERALL
NO 55%
YES 45%
SURF reader survey 2019; 3,655 participants
SUP SPECIAL 9
Print run THE MAGAZINE
30,000 copies (According to the publisher)
In 2020, SUP Magazine celebrated its for fun in the water when at anchor.
Frequency of publication
10th anniversary. Since then the SUP is popular, very easy to learn and
1 issue per year
SUP Magazine brings you closer to extremely diverse. The trend towards
Magazine size this fascinating, simple and incredibly inflatable SUP-Boards makes the sport
230 mm × 297 mm
versatile sport. Packed with photos, extremely accessible for a big target
Number of pages comprehensive how-to-do features, group. Those involved in servicing
144 + 4 pages informative buying guides, product tests the sport, are interested in board and
Copy price and detailed advice - in SUP magazine equipment technology, different board
6.90 € you will find everything you need to know types and the accessories available.
Processing about stand up paddling. This means that the sport and items
Perfect binding connected to it will expand and evolve
SUP targets a large number of parti- with time and demand.
cipants in the general environment of
surfing / windurfing / yachting and other SUP is the magazine to encompass
watersports. Canoeists and kayakers the paddle board trend and provide its
are interested in this uncomplicated al- participants with a fun, focused and
ternative to their sport. Kite-surfers enjoy informative read about the sport.
this alternative when the wind conditions
are not perfect and many sailing yacht/
motoryacht owners carry a paddle board
ISSUE FIRST SELLING DAY BOOKING DEADLINE DEADLINE FOR PRINT DATA
01/2021 28.04.2021 23.03.2021 07.04.2021
The media information SUP 2021 can be found here: www.dk-mediasales.de/sup
AD SPECIALS 10
LOOSE INSERTS
MAX. MINIMUM SUBSCRIPTION
WEIGHT PRICE INSERTIONS
FORMAT INSERTION CIRCULATION
up to 25 g 90.00 € per mil
Partial
up to 50 g 120.00 € per mil
205 x 270 mm insertions in
10,000 Germany available
3 samples the retail sale
up to 75 g 145.00 € per mil copies in total only
when placing circulation by
the order Nielsen regions
up to 100 g 195.00 € per mil
on request
up to 125 g 265.00 € per mil.
*Other bound inserts available upon request. Plus expenses for booking a subscription circulation.
Upgrade your loose insert from print to our SURF app (see also page 12).
TIP-ONS
SIZE PRICE
Postcard / + costs for 1/1 page carrier ad
47.00 € per mil
Envelope
+ extra expenses for booking a subscription circulation.
Booklet 68.00 € per mil
Stand samples and 10 adhesive inserts
Test sample 77.00 € per mil for test run before the closing date.
BOUND INSERTS
SIZE PRICE
4-pages 110.00 € per mil Paper quality: 70-150g/m2
6-pages 130.00 € per mil Size: Please contact the media sales department
for specifications
8-pages 150.00 € per mil
Insertion: only overall
12-seitig 170.00 € per mil
Position: In the middle of the magazine „artificial middle“
16-seitig 190.00 € per mil (Additional costs on request)
The prices quoted are exclusive VAT.
AGENCY COMMISSION 15%
Ad Specials are not valid for discount!
Additonal information about our Ad Specials on: www.dk-mediasales.de/ad-specials
IMPORTANT DETAILS
A closed edge is required for the machine processing of inserts.
For inserts that exceed the width of the magazine, this must be the long side.
Inserts by hand and other formats on request. For inserts that exceed the specified format, there are additional technical costs.
Loose inserts and bound inserts with third-party advertisements only after agreement with the publishing house.
Delivery must be made 3 weeks before the first day of sale (duty paid and free to the printing company). Shipping documents are
obligatory! Please provide the following information on the delivery papers: Intended use, magazine, number of issue, total weight,
total quantity and packing size.DK-BRAND-COMBINATION 11
THE DK-BRAND-COMBINATION
Under the brand of DK, 13 other special interest magazines are
being published. Many of them are market leader within their field.
COMBINATION DISCOUNTS
apply for a customer’s advertisments and offer an enormous po-
tential for saving up to 20%. With an identical volume of advertising
placements you may vary and change the advertising motive and
the date of publishing.
NUMBER DK-BRAND-
OF MAGAZINES COMBINATION-DISCOUNT
2 issues 5%
3 issues 10%
4 issues 15%
5 issues 20%SURF APP INCL. SUP 12
„MAGAZINES ARE BEING INCREASINGLY READ DIGITALLY.
HIGH-QUALITY CONTENT IS VALUED BY USERS
REGARDLESS OF THE OUTPUT MEDIUM.“
source: VDZ, Editorial Media Factbook
ADS
APP ONLY
RUNTIME FORMAT ADVERTISING PRICE
Link activation
SURF
1 issue 2/1 Page Picture gallery
400.00 €
Video integration
In our kiosk app, we offer you various advertising options for
an exposed customer approach. In this way you reach the
reader of the digital issue directly and communicate your
information in the environment familiar to the readers.
In the digital editions of SURF App Only ads are possible -
regardless of a print booking.
We also offer the integration of your supplement (product PDF)
as a free special. Your product information will be integrated
as a multi-page leaflet and will be available for publication on
the same level as the digital editions of SURF. The booking
can be made in addition to the classic print supplement, but is
also possible App Only.
FREE SPECIAL
Sales per issue
1,373 RUNTIME PACKAGE ADVERTISING SIZE PRICE
Readers per issue
4,621 Print / App
800.00 €
combination
App user per day supplement with
6 weeks
190 max. 32 pages
(from the first incl. 10 link activations*
According to the publisher Ø 2020 + picture gallery
day of sale) + Video integration
App Only 1,000.00 €
*further link activations according to effort
AGENCY COMMISION 15%
See booking deadline and delivery schedule for data on page 5. The prices quoted are exclusive VAT.
Additional multimedia features (audio files, videos, galleries and links) on request.SURF APP FLEXSLIDER 13
In addition to the regular advertising options in our digital Apps, we
offer the opportunity to book the innovative form of advertisement:
The FlexSlider.
This element is a conventional slider, which can be used by
advertisements as well as for editorial content.
• innovative advertising medium for all mobile devices
• prominent presentation
• up to 4 different positions possible
• enables sales directly out of the App
• high contact frequency and quality
FLEXSLIDER
POSITION POSITION POSITION POSITION
1 2 3 4
Contacts per month 350.00 € 250.00 € 200.00 € 150.00 €
per issue per issue per issue per issue
5,700
according to the publisher, Ø 2020 All prices exclude statutory VAT.
CROSSMEDIA DISCOUNT 10% (on App-Price)
AGENCY COMMISSION 15%
FlexSlider
....DISPLAY ADS WWW.SURF-MAGAZIN.DE 14
„ON DIGITAL MEDIA WEBSITES, USERS STAY MUCH LONGER
PER PAGE IMPRESSION THAN ON SOCIAL MEDIA SITES.“
source: VDZ, Editorial Media Factbook
DESKTOP
FORMS OF ADVERTISING FORMAT IN PIXEL CPT
Fullsizebanner 468 × 60 (max. 620 x 60) 10.00 €
Medium Rectangle 300 × 250 40.00 €
Skyscraper / Wide Skyscraper 120/160 × 600 40.00 €
HalfpageAd 300 × 600 49.00 €
XXL Banner 728 × 90 30.00 €
AdBundle 300 × 250 / 160 × 600 / 728 × 90 37.00 €
BillboardAd 900 × 250 49.00 €
Wallpaper 728 × 90 and 120/160 × 600 59.00 €
Page impressions
223,362 FireplaceAd 300 x 600 / 1024 x 100 / 300 x 600 70.00 €
Parallax 500 x 990 45.00 €
Visits
FloorAd 1200 × 200 70.00 €
107,828
Unique user* MOBILE
99,833
IVW 08/20 WERBEMITTEL FORMAT IN PIXEL TKP
*according to the publisher 08/20
Mobile Banner 6:1 320 × 50 30.00 €
Mobile Banner 4:1 320 × 70 30.00 €
Mobile Banner 2:1 320 × 150 35.00 €
Medium Rectangle Mobile 300 × 250 40.00 €
HalfpageAd 300 × 600 49.00 €
Parallax 375 x 680 45.00 €
Catfish 320 × 100 50.00 €
PACKAGE BANNER FORMATS CPT
Desktop / Mobile Package 1 Fullsizebanner + Mobile Banner 4:1 10.00 €
Medium Rectangle +
Desktop / Mobile Package 2 30.00 €
Medium Rectangle Mobile
Desktop / Mobile Package 3 XXL-Banner + Mobile Banner 2:1 25.00 €
+ Targeting per criterion 2.50 € CPT
+ Sticky 2.50 € CPT* CPT = Costs per Thousand. All prices exclusive VAT, subject to change without notice.
+ Expandable 5.00 € CPT
* bookable for Wallpaper and FireplaceAd COMBINATION CROSSMEDIA
VOLUME DISCOUNT
DISCOUNT DISCOUNT
AGENCY COMMISION 15% 200,000 AI 5% 2 Websites 5%
Creation of the advertisement with a surcharge. 400,000 AI 7% 3 Websites 7% Crossmedia discount
Print / Online 10%
650,000 AI 10% 4 Websites 10% (on online-price)
Examples of formats and information on
800,000 AI 15% 5 Websites 15%
www.dk-mediasales.de/digital-adsVIDEO ADVERTISING 15
„LONGER DURATION OF VISIT MEANS GREATER ATTENTION
AND AWARENESS POTENTIAL FOR ADVERTISING.“
source: VDZ, Editorial Media Factbook
InPage Video Ads are great if you have video content which
should be delivered eye catching with a high reach. We deliver
a display ad with an integrated video clip on our websites.
Depending on the format, other functionalities such as full
screen or expandable can be activated for the campaign.
You only have to provide us with a banner as well as a video
which are linked and delivered by us. As a result, there is no
need for complex programming or embedding of the video in
Page impressions the ad. For the Video Banner as well as Video InRead even the
223,362 delivery of only one video is necessary.
Visits
107,828
IVW 08/20
INPAGE VIDEO ADS
VOLUME COMBINATION CROSSMEDIA ADVERTISING SIZE SIZE IN PIXEL CPT
DISCOUNT DISCOUNT DISCOUNT
200,000 AI 5% 2 Websites 5% Video Banner 300 × 250 55.00 €
400,000 AI 7% 3 Websites 7% Crossmedia discount Video InRead 640 × 480 50.00 €
Print / Online 10%
650,000 AI 10% 4 Websites 10% (on online-price) Video FloorAd 1200 × 200 75.00 €
800,000 AI 15% 5 Websites 15% Video Background 300 x 600 / 1024 x 205 / 300 x 600 80.00 €
CPT = Costs per Thousand.
AGENCY COMMISSION 15% All prices exclusive VAT, subject to change without notice.
Contact us if you are interested in video productions
and further integration solutions.
Examples of formats and information on
www.dk-mediasales.de/digital-adsNEWSLETTER 16
APPROPRIATE ENVIRONMENTS ENHANCE BRAND IMAGE.“
source: VDZ, Editorial Media Factbook
The SURF newsletter regularly informs the subscribers about
brand-new events, new developments on the market, and
provides a preview of the upcoming print edition.
With newsletter advertising you can transfer your marketing
message focused to our users.
The fact that the users have subscribed themselves to our
newsletters on their own initiative shows that the interest and
attention is very high.
Maximum 5 Media Placements per newsletter
Frequency: 10 x per year, on the first selling date of the print
magazine
FORMAT IN PIXEL
PRESENTER PRESENTER PRESENTER
1 2 3-5
600 x 150 600 x 150 600 x 150
75.00 € CPT 65.00 € CPT 55.00 € CPT
CPT = Costs per thousand subscriptions. All prices exclusive VAT, subject to change
without notice. Presenter 5 without commitment.
ISSUE DISCOUNTS
3 issues 10%
5 issues 15%
10 issues 30%
CROSSMEDIA DISCOUNT 10%
(on newsletter price)
AGENCY COMMISSION 15%
Subscribers
12,115
Open rate
30.37%
as of September 2020
Placement without commitment.CONTENT MARKETING 17
Content Marketing plays an increasingly important role in „EDITORIAL MEDIA OFFER HIGH
communication.
FLEXIBILITY, IN-HOUSE CREATIVE
And for a reason: TEAMS, TAILORED SOLUTIONS
Content used in environments thematically related to the brand AND PLENTY OF ROOM FOR EYE-
or product provides an effective and efficient way to strengthen
a brand‘s image or generate leads.
CATCHING ADVERTISING.“
source: VDZ, Editorial Media Factbook
SPONSORED NEWS WEBSITE
We offer you to book sponsored news on our websites. With
this Format you can publish industry, company or product
news in the look and feel of the respective website.
After clicking on the news as a teaser, our users will be taken
to a further article or directly to your company website.
The strong awareness of the sponsored news as a type of
content marketing is proved: The performance values of spon-
sored news are significantly higher compared to display ads.
Price per month and site:
2,150.00 €
including reporting, support and a weekly change of your content.
All prices exclusive VAT, subject to change without notice.
SPONSORED NEWS NEWSLETTER
Sponsored News are also available in our newsletters. There
you can publish industry, company and product news in
the look and feel of the respective newsletter.
After clicking on the industry news as a teaser, our users will
be taken to a further article on the website or directly to your
company website.
The industry news on our websites have shown that this
advertising format is perceived and accepted by the user and
therefore produces the best performance values.
Price per newsletter and issue:
1,500.00 €
including reporting and support.
All prices exclusive VAT, subject to change without notice.CONTENT MARKETING 18
ADVERTORIAL
Catch our users with your comprehensive product information
in an editorial environment. Use the high receptivity of the
reader for your brand/product. The integration of an advertorial
is possible on our websites. An display ad is included in the
package to increase the reach of the advertising special. If the
user clicks on the ad he will be forwarded to the ad special.
Additional display ads can be booked.
POSSIBLE INTEGRATION COMPONENTS
• Picture gallery
• Video-Integration
• Links to your website
• E-Paper Integration
Video
Integration OPTIONS
Online-Advertorial A
• incl. AdBundle with 100,000 Ad Impressions
• incl. technical costs (2,500.00 €)
• incl. feature-element in the side column
6,900.00 €
Gallery
Online-Advertorial B
The screenshot is just an example, since it is an individual product. • incl. BilllboardAd with 100,000 Ad Impressions
All prices exclusive VAT
• incl. technical costs (2,500.00 €)
• incl. feature-element in the side column
7,500.00 €
ONLINE ADVENT CALENDAR
With the online advent calendar in SURF, BOOTE and YACHT,
you can place and present your product prominently th-
roughout the Christmas Season. The windows of each day will
be activated and clickable at the appropriate day. By clicking
on a window, the user will be forwarded to an article about the
product, with detailed text and images, along with the regist-
ration form to win that product. The top prize is activated and
playable from the 01.12.2021.
The calendar will be supported and promoted with editorial
content in our magazines, on our websites, newsletters and
facebook. The positive feedback from previous years and an
entry, on average, of more than 6,400 players per window
HIT RATES 2017 2018 2019
speaks for itself!
Page Impressions 389.335 525.828 519.031
Ø Page Impressions per window 9.841 11.015 10.830
For more details please contact your sales manager.
Participations total 141.856 176.656 149.314
Ø Participations per window 5.910 7.360 6.221
www.surf-magazin.de/adventskalender
According to the publisherEVENT 19
THE FESTIVAL
SURFING, FEERING and RELAXING - the fascination and scene offer a unique event in a relaxed atmosphere. We are
passion for windsurfing inspires every year the windsurfing looking forward to an exchange with you on the SURF Festival
enthusiasts and numerous visitors during the SURF Festival on 2020 - be there!
Fehmarn.
Date: Thursday, 13 May – Sunday, 16 May 2021
The water, the fresh air and last but not least the outdoor fair
itself with many well-known manufacturers and stars of the
Foto: © Tonix Pictures / Tino Wichmann
Further information about the SURF Festival 2021 can be found here: www.surffestival.deYou can also read
