The State of Healthcare Automation - Urgent need, growing awareness, tremendous potential - Olive AI

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A Sage Growth Partners Survey     February 2021
    Sponsored by Olive

    The State
    of Healthcare
    Automation
    Urgent need, growing awareness,
    tremendous potential

The State of Healthcare Automation                    1
Executive Summary

The need for AI and automation                                                       Key survey findings:
in healthcare organizations has                                                      ● Organizations have found that scaling automation is hard.
                                                                                       Respondents listed key challenges such as a longer time to
never been more critical, with the                                                     implement and a slower time to ROI than anticipated, as

pandemic heightening pressures on                                                      well as the need for additional staff and difficulty identifying
                                                                                       which processes to automate.
healthcare executives to increase                                                    ● These challenges make it imperative to select the right

efficiency, drive growth, and create                                                   partner. Key criteria for technology providers are healthcare
                                                                                       specialization, proven ROI with an enterprise-capable
a better patient experience. An                                                        solution, effective security, and performance reliability.

independent survey conducted                                                         ● There is a trend away from building automations in-house
                                                                                       and towards full-service models that provide AI-as-a-
by healthcare consultancy Sage                                                         Service (AIaaS). The 2020 survey found half of those with an
                                                                                       existing automation solution prefer an AIaaS model, while
Growth Partners and sponsored                                                          only 12% prefer to build it themselves.

by Olive found that, after years of                                                  ● These findings suggest that the future of AI and automation
                                                                                       may lie in enterprise-wide AIaaS solutions with proven
lagging behind other industries, AI                                                    healthcare expertise and ROI.

and automation are finally being
adopted to enable hospitals and
health systems to transform core
business processes and operations.

In just one year, awareness and adoption of AI & automation in
healthcare has grown significantly, but implementation is nascent.

         66%                                90%                               34%                                 20%                 53%

 of respondents are                  today have an AI                      have now                        of organizations        of those with
  now familiar with                   and automation                     implemented                         have moved             automation
   robotic process                   strategy, up from                    automation                       beyond the pilot        solutions are
   automation, up                      53% last year.*                 solutions, versus                   stage of AI and      seeking to expand
from 50% last year.*                                                   23% a year ago.*                       automation         their capabilities.
          2019    2020                      2019    2020                      2019    2020                     projects.

* Sage Growth Partners conducted a similar survey of 115 large healthcare organizations in 2019. Data available upon request.

The State of Healthcare Automation                                                                                                                        2
Introduction

Declining revenues and capacity
constraints have only been
exacerbated by the pandemic,
making it essential for healthcare
organizations to prioritize
investments that increase efficiency
and lower costs — such as AI and
automation.
The challenges and rewards of automation are both becoming
more apparent. Forrester Consulting reported that 79% of firms
achieved tangible results in both employee productivity and
customer experience, and it projects that the automation market     “There’s a tremendous
will more than double from 2019 to 20231. However, it also found    amount of waste in
that malfunctioning and non-resilient automations contributed
to the challenges of scaling across the enterprise.                 healthcare. The more
                                                                    that we’re able to
This survey of healthcare executives similarly found that the use
of AI and automation is nascent but is reaching the tipping point   automate and integrate
where needs are heightened and the technology’s potential           with other organizations,
value is becoming more widely recognized and realized. The
findings shown here highlight the growth in awareness and           the more we can reduce
adoption of automation, the challenges in its deployment, and       waste.”
lessons learned for healthcare organizations and the technology
partners who seek to serve them.                                    — CHCIO, major south central health system

The State of Healthcare Automation                                                                               3
Exploding Awareness and Adoption
AI and automation awareness and adoption have grown                               ● From 2019* to 2020, executive familiarity with automation
significantly in just one year, although healthcare organizations                   grew from 50% to 66% and deployment of automation
are still early in the maturity curve. Given that most executives                   solutions increased from 23% to 34% (Figure 1).
have an automation strategy in place, it’s likely that the use of
                                                                                  ● In contrast to 2019, when 47% had no AI/automation
this technology will grow exponentially in the next two years.
                                                                                    strategy, 90% have a strategy today. However, most
                                                                                    organizations are still in the planning (41%) or early
                                                                                    implementation (25%) stage (Figure 2).

FIGURE 1                                                                          FIGURE 2
AWARENESS AND ADOPTION OF AUTOMATION                                              STATUS OF AI & AUTOMATION STRATEGIES
                                                                                  90% of organizations have AI strategies but only
                        Automation is Growing                                     7% are fully operational
70%

60%

50%
40%                                                                                           10%       No strategy or plan

30%
20%
                                                                                                                                          41%        Drafted a strategy
 10%
  0%
                 2019      2020                      2019      2020

                          Familiar with RPA    Deployed RPA
                                                                                                                  25%         Begun pilot projects

                        (n=115) for 2019 | (n=100) for 2020
                                                                                                        17%       Advanced beyond pilot projects

                                                                                              7%    Strategy is fully operational

                                                                                         0%         10%           20%               30%       40%            50%

                                                                                        (n=100)

       “To save costs, we can’t just cut staff; we have to figure out how to re-
       engineer processes via automation, technology, scanning, or using AI.
       And now we’re looking to prioritize those projects that have a return
       on investment. So, the whole game has changed with COVID.”
       – Kenneth Sable, MD, MBA, FACEP, Regional President, Southern Market at Hackensack Meridian Health

*Note: 2019 survey data is not depicted in graphs. Data available upon request.

The State of Healthcare Automation                                                                                                                                        4
Pandemic Fuels Urgent Need for Automation
Fueled by the pandemic, the C-suite increasingly relies on                          ● Three-quarters (75%) of respondents say automation
automation to drive their key strategic initiatives. AI and automation                initiatives are more important or significantly more important
are quickly moving from nice-to-have to necessary, especially in                      since the pandemic.
revenue cycle, supply chain and clinical administration.
                                                                                    ● Cutting wasteful spending to drive revenue growth
                                                                                      and collections is of utmost importance in accelerating
                                                                                      automation imperatives (Figure 3).

                                                                                    ● The areas that executives believe would benefit most from
                                                                                      automation are Revenue Cycle Management (RCM), supply
                                                                                      chain, and clinical administration (Figure 4).

FIGURE 3                                                                            FIGURE 4
FACTORS DRIVING AUTOMATION INVESTMENT                                               TOP AREAS BENEFITING FROM AUTOMATION
AND GROWTH

                                                                                     80%
                                                                                                79%
         Cutting wasteful spending will help us
         recuperate and grow faster                              76%                 70%

                                                                                     60%
         Revenue collection is more important than ever
                                                                     67%                                        60%
         given the reduction in elective procedures
                                                                                                                               55%

                                                                                                                                                                                                    Pharmacy/340B Manager
                                                                                     50%

                                                                                                                                                                                  Human Resources
         We need better predictability and
                                                       64%
         insights into our operations                                                40%

                                                                                                                                                         36%
                                                                                                                               Clinical Administration

                                                                                     30%
         The virtual work environment has required
         us to invest more in reliable technology
                                                               61%
                                                                                                                                                                   28%
                                                                                                                                                                                  24%
                                                                                                Revenue Cycle

                                                                                     20%
                                                                                                                Supply Chain

                                                                                                                                                                   IT/Help Desk

                                   We need more capacity - layoffs

                                                                                                                                                                                                                            Other
                             31%                                                                                                                                                                    16%
                                                                                                                                                         Finance

                                   and furloughs have strained our staff             10%

                                                                                                                                                                                                                            2%
       0%      10%     20%     30%      40%     50%      60%         70%   80%        0%

                                                                       (n=75)                                                                                                                                                 (n=100)

* Sage Growth Partners conducted a similar survey of 115 large healthcare organizations in 2019. Data available upon request.

The State of Healthcare Automation                                                                                                                                                                                                  5
Top Barriers to Scaling AI and Automation
The majority of those who have implemented automation                ● Among those with existing automation, 59% currently use it
solutions note that the technology is live in only a few areas in      for five or fewer use cases (Figure 5).
their organization. Executives say it’s critical to have a partner
                                                                     ● The top implementation challenges are slow time to
that can identify the processes that would most benefit from AI
                                                                       implement, lower ROI than expected, and staff constraints
and automation and that can continuously monitor projects for
                                                                       (Figure 6).
additional improvements.
                                                                     ● About half (53%) of those with automation plan to expand.

FIGURE 5                                                             FIGURE 6
NUMBER OF USE CASES                                                  THE GREATEST CHALLENGES TO AI &
LIVE ACROSS THE ORGANIZATION                                         AUTOMATION IMPLEMENTATION

                                         None - still
                        Many (10+)       implementing
                                                                      We are resource constrained and don’t have enough
                                                                      staff to devote to an RPA implementation right now   44%
                             6%         9%                            We have struggled to identify and pursue the
                                                                      processes that are best suited for automation        44%
                                                                      System and process changes disrupt
                                                                      our workflow and cause delay                 38%
                                                                      We don’t have a way to compare our success
                                                                      or learn from organizations like ours            35%
                                                                      We are unable to predict and
         35%                                                          fix issues in a timely manner          35%
                                                        50%
                                                                      We don’t have the internal technical
                                                                      talent to work with automation tools   35%

                                                                                                               Limited data and analytics make it challenging to see ROI
                                                                                                      29%      and get insight into work that automations completes

                                                                                                         Lack of sound governance results in hidden
                                                                                              24%        or rogue automations across the enterprise
   Several
   (5-10)
                                                                     0%           10%          20%           30%            40%            50%
                                                     A few (0-5)
                                                                                                                                    (n=34)
                               (n=34)

    “We’re seeking to contract with vendors in a partnership model. I
    want to work with people who have some skin in the game, whether
    it’s upside or downside risk. A vendor should be willing to take risk.”
    – Kenneth Sable, MD, MBA, FACEP, Regional President, Southern Market at Hackensack Meridian Health

The State of Healthcare Automation                                                                                                                                    6
Automation has tremendous potential,
especially with the right approach and partner
Some organizations have learned how to optimize automation                                                             ● Healthcare organizations familiar with automation and those
projects and are already realizing value. Having the right team,                                                         with automation solutions running for more than a year are
approach, and partner are key success factors. While the                                                                 more likely to prefer AIaaS (52% and 62%, respectively).
winning model has not yet emerged, AI-as-a-Service (AIaaS),
                                                                                                                       ● While more than half experience positive ROI from
a full-service model that entails contracting with a technology
                                                                                                                         automation, few have achieved an ROI of 3x or greater
partner to build, deliver, monitor, and support automations, is
                                                                                                                         (Figure 8).
increasingly preferred. Those who have deployed automation
more widely are realizing more value.                                                                                  ● Using AIaaS can enable organizations to achieve success
                                                                                                                         more quickly, as 50% of those that have an automation
● AIaaS is preferred by 45%, while only 16% are likely to build                                                          solution in place used their vendor to implement and
  automations themselves (Figure 7).                                                                                     maintain automation projects.

FIGURE 7                                                                                                               FIGURE 8
PREFERRED AUTOMATION APPROACHES                                                                                        ROI FROM COMPLETED AUTOMATIONS
AIaaS is emerging as a leading model
        50%

                                                                                                     45%                          11%         Negative return
                                                                     Hire consultants to recommend

        40%

                                                                                                                              Break even ROI              33%

        30%
                       Hire consultants to build

                                                                                                                              2-3x ROI                           41%
                                                   Build it myself

        20%                                                          23%
                                                                                                                                  11%         3-5x ROI
                      16%                          16%
        10%
                                                                                                                             4% Greater than 5x return
                                                                                                     AIaaS

                                                                                                                            0%          10%        20%     30%      40%      50%
         0%
                                                                                                             (n=100)                                                         (n=27)

     “We’d want to leverage somebody from the                                                                                                             “We want to
     outside since we don’t have the resources to                                                                                                         work with a
     build, manage, and maintain it ourselves long-                                                                                                       partner that we
     term. And instead of piecemealing it, we’d love                                                                                                      can build with.”
     to have one or two vendors that provide most                                                                                                         – CFO and Chief Analytics
     of the capabilities for our health system.”                                                                                                          Officer, western academic
                                                                                                                                                          healthcare system
     – Michael Elley, MBA, CHCIO, Baptist Health

*2019 data from a similar survey conducted by Sage Growth Partners.
Data is not shown but is available upon request.

The State of Healthcare Automation                                                                                                                                                    7
Key Criteria for AI and Automation Success
Given that automation is increasingly necessary but difficult       ● Interviewees noted that a comprehensive solution that can
to implement and scale, not all organizations will succeed. As        start small and grow to cover multiple workflows is preferred
several executives noted when interviewed, poorly executed            over a point solution, so the organization isn’t dealing with
automation can even set the organization back and make                multiple vendors.
driving organizational buy-in for future automation projects
                                                                    ● Solutions with proven ROI have become even more
more difficult. That makes having the right partner all the more
                                                                      important since COVID. The top criteria for selecting an
important. Here are the characteristics executives say they
                                                                      automation partner are: Security and compliance, proven
value in a technology partner.
                                                                      ROI, healthcare expertise, and reliable performance/uptime
                                                                      (Figure 10).
● Two-thirds (66%) of respondents prefer a healthcare-focused
  solution over one spread across multiple industries (Figure 9).

FIGURE 9                                                            FIGURE 10
TRUST IN BROAD VS. HEALTHCARE-SPECIFIC SOLUTIONS                    KEY CRITERIA FOR PARTNER SELECTION
                                                                    Compliance, ROI, healthcare focus,and performance
                                                                    are most important
                                                   A broad
                                                   RPA solution
                                                                             Security and compliance                                        80%
                                                                             Proven ROI                                              72%
                                                35%                          Healthcare expertise and focus                  64%
                                                                             Reliability/uptime                              63%
                     A healthcare focused                                    Dedicated,
                     solution who learns                                     responsive support               46%
                     all day, every day                                      Ability to scale
                                                                                                            43%
                     from organizations                                      with single vendor
           66%       like yours                                              Adoption by leading
                                                                                                           42%
                                                                             healthcare providers

                                                                             Little to no strain on IT   40%
                                                                                                         Ability to contract in value-based /
                                                                                             30%         pay for performance

                                                                           0%     10%      20%      30%       40%      50%     60%      70%     80%
                                                                                                                                            (n=75)
                               (n=100)

                                                                     “We found that automation costs
                                                                     more than you think it does. It’s
  “A solution built specifically for                                 not just maintaining the bots.
  healthcare is a differentiator in                                  You have to pay for the software
  the market. You want to work with                                  and coordination and ongoing
  somebody who understands your                                      maintenance related to changes
  business.”                                                         in your other systems. Anytime you
  – Ken Sable, MD, MBA, FACEP, Regional President,                   upgrade your EHR, you risk breaking
  Southern Market at Hackensack Meridian Health
                                                                     whatever the bot is doing.”
                                                                     – Bridget Barnes, CIO, Oregon Health and Science University

The State of Healthcare Automation                                                                                                                    8
Conclusion

Adopting automation is a strategic imperative to drive sustained                About the Survey
growth and accelerate revenues. The pandemic’s impact
                                                                                In 2020, Olive and Sage Growth Partners conducted a survey
on financials and staff has heightened the need to invest in
                                                                                of how CXOs at leading U.S. healthcare organizations perceive
efficient and scalable processes, contributing to the burgeoning
                                                                                and use/plan to use AI and automation to help address
awareness and usage of AI and automation and moving it from
                                                                                strategic and operational challenges.
a value-added option to a must-have capability.

                                                                                ● Respondents are 100 leaders of healthcare organizations
However, automation has yet to move beyond the pilot stage for
                                                                                  with revenues exceeding $800M.
most healthcare organizations today, and some are stumbling as
they launch projects or expand to other areas. The risk of failure              ● 76% are C-level executives (chiefly CIOs, COOs, and CFOs).
makes selecting the right AI and automation partner all the more
                                                                                ● Nearly half (48%) are part of health systems.
critical. Executives increasingly value partners that specialize
in healthcare, can achieve ROI, and can serve multiple areas                    ● The quantitative survey was supplemented by in-depth
throughout the enterprise as they expand. The winning model                       interviews with six executives.
has not yet emerged, but there is a trend away from building                    The 2019 survey yielded 115 respondents, 96% of whom were
automation capabilities in-house towards a full-service model,                  leaders at organizations with revenues over $300M; 68% of
and most of those with automation and AI in place used this                     these organizations were part of health systems.
model to become early adopters of the technology.

About Olive                                                                     About Sage Growth Partners
Olive’s AI workforce is built to fix our broken healthcare                      Sage Growth Partners accelerates commercial success for B2B,
system by addressing healthcare’s most burdensome issues                        B2B2C, and B2C healthcare organizations through a singular
— delivering hospitals and health systems increased revenue,                    focus on growth. The company helps its clients thrive amid
reduced costs, and increased capacity. People feel lost in the                  the complexities of a rapidly changing marketplace with deep
system today and healthcare employees are essentially working                   domain expertise and an integrated application of research,
in the dark due to outdated technology that creates a lack of                   strategy, and marketing. Founded in 2005, Sage Growth
shared knowledge and siloed data. Olive is designed to drive                    Partners is located in Baltimore, MD, and serves clients such as
connections, shining a new light on the broken healthcare                       Philips Healthcare, U.S. Renal Care, Quest Diagnostics, Vocera,
processes that stand between providers and patient care. She                    iN2L, and Aperture.
uses AI to reveal life-changing insights that make healthcare
more efficient, affordable and effective. Olive’s vision is to
unleash a trillion dollars of hidden potential within healthcare
by connecting its disconnected systems. Olive is improving
healthcare operations today, so everyone can benefit from a
healthier industry tomorrow.

1.   https://www.businesswire.com/news/home/20200212005226/en/RPA-Reality-Check-New-Forrester-Research-Identifies-Barriers-to-RPA-Scalability

The State of Healthcare Automation                                                                                                                 9
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